Wirecard and UZE Mobility partner to launch innovative services in e-mobility
Aschheim (Munich) (ots) -
- UZE Mobility offers an electric vehicle fleet which can be used
for a variety of e-mobility solutions
- Wirecard is the preferred payment partner for the UZE Mobility
marketplace
- Partnership further supports 2020 megatrend of New Mobility
Wirecard, the global innovation leader for digital financial technology and UZE
Mobility, open innovation platform for e-mobility services, have entered into a
strategic partnership. The companies will join forces, combining their payment
and geolocation technology to launch innovative services in e-mobility and
further driving the megatrend New Mobility and Commerce on the Move.
- UZE Mobility offers an electric vehicle fleet which can be used
for a variety of e-mobility solutions
- Wirecard is the preferred payment partner for the UZE Mobility
marketplace
- Partnership further supports 2020 megatrend of New Mobility
Wirecard, the global innovation leader for digital financial technology and UZE
Mobility, open innovation platform for e-mobility services, have entered into a
strategic partnership. The companies will join forces, combining their payment
and geolocation technology to launch innovative services in e-mobility and
further driving the megatrend New Mobility and Commerce on the Move.
In 2019, UZE Mobility started to provide cities with a fleet of multi-purpose
carsharing vehicles and will scale in 2020 with so-called Digital Kits. These
are digital advertising displays that are placed on each vehicle type and
managed via the UZE Mobility platform. When in use, the vehicles safely capture
geolocation data, which can be used by public and private entities in the
creation of electronic maps, geotagging, and other uses in the field of
mobility. This service is free for users, who contribute to the UZE Mobility
marketplace with data collected only from the vehicle's location and
surroundings.
Simultaneously, the vehicles offer a one of a kind advertising space. This form
of digital advertising gives businesses the opportunity to promote their
products and services in precise demographic areas to reach a desired target
market. For example, a retailer can advertise the opening of a new store branch
on a vehicle travelling in the respective neighborhood. According to a 2019
report by Zenith Media, out-of-home advertising (OOH) expenditure is steadily
increasing on a yearly basis, globally: in 2018, the global spend topped USD
38.5 billion, with that figure expected to hit USD 42.2 billion by 2021. As part
of the cooperation, Wirecard will be the preferred payment partner for
transactions carried out on the UZE marketplace.
"We are delighted to partner with Wirecard as we forge the path towards the
future of mobility," commented Sebastian Thelen, Co-Founder and CIO at UZE
Mobility.
Alexander Jablovski, CEO and Co-Founder at UZE Mobility, said, "In Wirecard, we
have found the technology partner with whom we are leveraging the enormous
potential of mobility data that is still largely untapped today in order to open
up new markets. I am very glad to partner with one of the most innovative
companies in its field."
"In 2020, we expect the Commerce on the Move trend to gain momentum and bring
even more innovative, ground-breaking ideas to the mobility market," added
carsharing vehicles and will scale in 2020 with so-called Digital Kits. These
are digital advertising displays that are placed on each vehicle type and
managed via the UZE Mobility platform. When in use, the vehicles safely capture
geolocation data, which can be used by public and private entities in the
creation of electronic maps, geotagging, and other uses in the field of
mobility. This service is free for users, who contribute to the UZE Mobility
marketplace with data collected only from the vehicle's location and
surroundings.
Simultaneously, the vehicles offer a one of a kind advertising space. This form
of digital advertising gives businesses the opportunity to promote their
products and services in precise demographic areas to reach a desired target
market. For example, a retailer can advertise the opening of a new store branch
on a vehicle travelling in the respective neighborhood. According to a 2019
report by Zenith Media, out-of-home advertising (OOH) expenditure is steadily
increasing on a yearly basis, globally: in 2018, the global spend topped USD
38.5 billion, with that figure expected to hit USD 42.2 billion by 2021. As part
of the cooperation, Wirecard will be the preferred payment partner for
transactions carried out on the UZE marketplace.
"We are delighted to partner with Wirecard as we forge the path towards the
future of mobility," commented Sebastian Thelen, Co-Founder and CIO at UZE
Mobility.
Alexander Jablovski, CEO and Co-Founder at UZE Mobility, said, "In Wirecard, we
have found the technology partner with whom we are leveraging the enormous
potential of mobility data that is still largely untapped today in order to open
up new markets. I am very glad to partner with one of the most innovative
companies in its field."
"In 2020, we expect the Commerce on the Move trend to gain momentum and bring
even more innovative, ground-breaking ideas to the mobility market," added
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