DMS Identifies Ecommerce Growth Trends for Advertisers Ahead Of Holiday Season - Seite 2

Through publication and distribution of its 2020 Holiday Season: Consumer Mindsets & The Growth Of Ecommerce ebook, DMS encourages advertisers to connect with their audiences by demonstrating how they understand what consumers want and need this year. To engage consumers and get them to take action, DMS believes the most successful ecommerce brands this holiday season will leverage data-driven digital performance advertising to get the right messages in front of the right audiences at the right time.

“Advertising must reflect the mindsets and the sentiments of consumers. Putting an offer out there isn’t enough,” added Trevisanut. “Brands must show that they understand how consumers are feeling, what they’re hoping for and what they’re missing. Advertisers that get the right messages in front of their audiences early in the season and offer simple shopping experiences are likely to see repeat business throughout the holiday season.”

Having spent nearly a decade in the digital performance advertising industry, Trevisanut is a master at creating opportunities that drive and propel high-volume advertising results. Over the course of her career, Trevisanut has played a pivotal role in helping advertisers acquire new customers and achieve their digital advertising campaign goals profitably, while enabling digital media publishers to monetize traffic on a results-oriented, cost-per-action (CPA) basis. As a trusted industry leader, Trevisanut successfully oversees operations for growing business units within DMS and continues to effectively develop and optimize her team and network of partners.

A leading provider of advertising technology and digital performance advertising solutions, DMS is uniquely positioned to identify industry trends and help digital performance advertisers scale customer acquisition efforts. DMS leverages its proprietary first-party consumer data to understand trends and changing consumer values, behaviors and motivators across industries, allowing the company to identify what guides consumers during their purchase decisions.

DMS has a long-standing reputation of helping brands quickly identify strategic digital advertising opportunities to connect with consumers at the moments they are most ready to take action. DMS continues to navigate through changes in the marketplace and provides recommendations and solutions that are impactful for brands as they make strategic advertising decisions.