Barry Callebaut inaugurates its first CHOCOLATE ACADEMY(TM) center in South America - Seite 2

For Bertrand Remy, the General Manager of Barry Callebaut in Brazil, the new CHOCOLATE ACADEMY(TM) center is an important element in further strengthening the company's footprint in Brazil: "We aim to promote a fruitful exchange between our Technical Advisors and Brazilian brand Ambassadors and the local professionals from all food service specialties. We will create new recipes with and for the Brazilians and discover innovative ways of using chocolate," says Remy. He adds, "Brazil offers a fantastic, unique opportunity, for we have a complete chain here, from the cocoa bean to the chocolate, and the Brazilian people are always eager to embrace something new."

The new CHOCOLATE ACADEMY(TM) center in São Paulo will be integrated into the network of Barry Callebaut's 14 other training centers all around the world. About 26,000 professionals and artisans receive training at these CHOCOLATE ACADEMY(TM) centers every year. For more information about the Barry Callebaut CHOCOLATE ACADEMY(TM) centers please visit: www.chocolate-academy.com.

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About Callebaut^® (www.callebaut.com):
For more than 100 years, Callebaut^® has been making chocolate in the heart of Belgium and is still one of the rare chocolate makers to select, roast and grind cacao beans into its own secret and exclusive cocoa mass - the most important ingredient for chocolate couvertures. Callebaut^® was established in 1850 in Belgium as a malt brewery and dairy company. It produced its first chocolate bars in 1911 and began production of chocolate couverture for Belgian chocolatiers soon after. Callebaut^® began exporting its products in 1950 to craftsmen all over the world and is part of Barry Callebaut, the world's leading manufacturer of high-quality cocoa and chocolate.

About Cacao Barry^® (www.cacao-barry.com):
By constantly inventing and reinventing Pastry and Gastronomy, France gave its name and mark to this art. It is a tradition envied by the whole world. It is all about creativity, innovation, and above all passion. Since its creation in 1842, Cacao Barry^® has been entirely committed to this heritage. Today Cacao Barry^® provides the most complete palette of products, to all passionate chocolate craftsmen around the world: chocolate and couvertures, pralinés, origins and exclusive plantations, decorations and moulds, inspiring them and opening doors to new creative experiences. Besides, Cacao Barry^® offers the widest international community of chocolate professionals, Ambassadors' Club and Chocolate Academies to support craftsmen and chefs on their quest for perfection. Cacao Barry^® is a global Gourmet brand of Barry Callebaut, the world's leading manufacturer of high-quality cocoa and chocolate.