Cashback and mobile payment system "wee" poised for market launch in China / Boomtown Shenzhen swears by "Made in Germany" with m-business from Schwabing (FOTO)

Munich/Kreuzlingen/Shenzhen (ots) -

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The ratification of a preliminary contract for the extended
digitalisation of Shenzhen, one of the most rapidly growing cities
worldwide, can be seen as a seal of approval for the Munich high-tech
enterprise "wee" on more than just an emotional level. Wang Weizhong,
the highest-ranking politician of the government of Shenzhen
(Secretary of Shenzhen Municipal Committee of the Communist Party of
China), the pulsing metropolis with 13 million inhabitants, and
Cengiz Ehliz, visionary and founder of "wee", have now taken a
visible step in the economic and technological collaboration between
China and Germany, with the market entry of "wee" in this special
economic zone of Guangdong Province, planned as a public-private
partnership! The innovative loyalty programme is unparalleled
anywhere in the world - with its weeApp, which uses its integrated
search machine to give visibility to stationary retail trade just as
much as online shops, in expert circles it is considered Bavaria's
answer to the global blue chip Amazon.

The majority of the contracts that were concluded this past
Wednesday by representatives of German companies such as Siemens,
Lufthansa or Occhio with the municipal government of Shenzhen involve
investments of billions of euros made by Germany in the Chinese
epicentre of smart cities and Fintec. With the company's own
agreement, based on the business plan of wee Marketplace AG,
investments from China will flow into the successful implementation
of the "wee" business model on location. This strategy is designed to
ensure an exemplary market entry in Shenzhen - as a milestone for
future market activities in China.

"I look forward to this huge project and to the rollout of our
company and product strategy in China, where mobile payment is met
with the highest acceptance worldwide", m-commerce multi-entrepreneur
Ehliz smiled, highly motivated following the successful ratification
and binding handshake with Andrew Huyan, Deputy Secretary General of
the Shenzhen International Investment & Promotion Association. The
incumbent Munich Entrepreneur of the Year with Turkish roots has
every reason to get excited: a group of Chinese investors is already
interested in the further digitalisation of the region of Shenzhen, a
new pilot region for "wee". The aim is for the project, developed by
the division weeSports & Entertainment AG, to be financed with a
considerable sum of several millions and implemented as the first