Enotek Upgrades the Brand with a New Vision to Innovate Smart Logistics for Manufacturing

SHANGHAI, Jan. 12, 2022 /PRNewswire/ -- On January 11, 2022, Eoslift announced to change its corporate branding to Enotek in Shanghai, China. Enotek will help customers build efficient supply chain systems with intelligent products and system solutions, and continue to unleash the business value inherent in smart manufacturing logistics. Eoslift, Enotek's predecessor, entered the logistics equipment industry in 2008 with presence in Europe and North America, and established a wholly-owned subsidiary in California, U.S.A in 2012. Today, the company is strategically operating across the entire value chain of "equipment + software + systems + platform services". As a forerunner of logistics technology, Enotek strives to leverage its industry expertise to drive the smart upgrading of logistics for the manufacturing industry. 

Smart upgrading of logistics has been an inevitable trend for the manufacturing industry, and embracing a bright prospect. The global automated intralogistics material handling solutions market is set to be valued at US$ 43.83 billion in 2021, with steady long-term projections, according to latest insights by Persistence Market Research. The study estimates that the market will expand at 14% CAGR through 2031. For manufacturers, digital upgrading toward smart manufacturing logistics can help them adopt flexible management. This will be critical in an era of transformation.

According to Andy Jiang, Enotek Chairman and CEO, Enotek, with its new positioning, will focus on the multi-billion-dollar smart manufacturing logistics market and strive to become a leader in innovative technologies for digital and smart logistics. Enotek will focus on its four priorities: "Excellence & Excelsior", "To Envision & Enable", "Innovation", and "Technology". This aligns with its future strategic roadmap.

Innovate first to overcome key technical barriers

Enotek is sparing no effort to innovate using technologies for digital and smart logistics. According to Enotek CTO Wayne Xu, up to 60% of the staff at Enotek are technical personnel, and the company spends 11% of its revenue on R&D. Xu emphasized that Enotek will continuously increase its input in innovation and R&D, to overcome technical barriers in the industry.