Digital Transformation Essential for Enterprises in Germany

Enterprises in Germany now see digital transformation as a necessary element of their business plans, and they are increasingly using providers of digital enablement services to enhance their competitive position, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2022 ISG Provider Lens Digital Business Enablement and ESG Services report for Germany finds enterprises in the country are using digital business providers to help them enhance their work environments, enable remote working, optimize manufacturing and supply chain processes, and support customer retention.

Germany’s accelerated digital evolution has delivered significant business benefits, together with user and CX benefits in many quantifiable areas, the report says.

“The rapid digital evolution among enterprises in Germany in the past two to three years has delivered significant business benefits, including improved employee and customer experiences,” said Dr. Daniel Gerster, ISG partner in DACH. “Many enterprises here are focusing on rolling out early digital transformation initiatives on a commercial level, to realize further benefits.”

In Germany, enterprises expect digital enablement providers to deliver maximum automation with autonomy, providing omnichannel and multiplatform compatibility, the report adds. They want service performance that is assured, regardless of overall utilization rates, and based on automated, predictive and integrated rapid provisioning tools.

Enterprises across Germany are focused on moving forward on their recent digital initiatives and are now seeking demonstrable return on investment, as well as a proven increase in efficiency, improved security and assured business continuity, the report says. Enterprises are also working with digital business providers to increase competitiveness in the market.

The report notes that sustainability and environmental, social and governance (ESG) solutions and services, meanwhile, are in the early stages of adoption at many German enterprises. Due to energy price hikes and power supply uncertainty, many companies in Germany have considered green energy, alternate energy supplies, smart building controls and carbon offsetting and reduction methods. The early stages of the ESG market in Germany may focus on consulting and advisory services, monitoring solutions, and automation as a way to reduce emissions.