Gaming Icon Tyler "Ninja" Blevins Announces Live NYE Special Sponsored by Domino's Pizza - Seite 2

"As today's youth generation begins to dominate the consumer group, it's important for us to pay attention to where they're devoting their attention over the holidays," says Justin Kenna, CEO of GameSquare. "The mediums of entertainment are constantly evolving, and just like any other major holiday event, the traditions of NYE will shift. ‘Ninja's NYE' marks a move that will shape the future of this evolution."

Tapping into this new lane of entertainment, "Ninja's NYE" is taking the digital world into the new year; a Dick Clark production for the modern digital age. Throughout his career, Ninja has made a name for himself as a trendsetter. As Chief Innovation Officer of GameSquare, GameSquare Holdings, Inc. ("GameSquare", or the "Company") (NASDAQ:GAME)(TSXV:GAME), he recently brought Wall Street to Gen Z by hosting its third quarter 2023 earnings call on Twitch, as the first-ever public company earnings livestream. In his position as CIO, he also leads Ninja Labs, GameSquare's innovation initiative and incubator program that develops IP and new venture opportunities that push the gaming landscape forward while connecting with GameSquare's vast and varietal network of creators, influencers and gamers. Through Ninja Labs, the team has developed a breadth of inclusive and fun community-driven activities.

Recently, Ninja was named to Forbes' second annual Top Creator list, and launched his first-ever podcast in September, taking on an entirely new role as host in an entirely new medium. The twice-weekly "AFK w/ Ninja" is available every Tuesday and Thursday on Apple, Spotify and all major podcast platforms. A special live episode will be recorded during "Ninja's NYE."

A captivating collision of past and future "Ninja's NYE" taps into the dynamism of live-streamed content, juxtaposing tradition, while creating a new one.

Audiences can tune in to "Ninja's NYE" at 6:00 PM Central Time on December 31st via their favorite streaming services amongst Twitch, YouTube, and TikTok. For more information visit: http://ninjanye.com/.

Tyler Blevins is repped by CAA and Loeb & Loeb, LLP.

About GameSquare Holdings, Inc.

GameSquare Holdings, Inc. (NASDAQ:GAME)(TSXV:GAME) is a vertically integrated, digital media, entertainment and technology company that connects global brands with gaming and youth culture audiences. GameSquare's end-to-end platform includes GCN, a digital media company focused on gaming and esports audiences, Cut+Sew (Zoned), a gaming and lifestyle marketing agency, USA, Code Red Esports Ltd., a UK based esports talent agency, Complexity Gaming, a leading esports organization, Fourth Frame Studios, a creative production studio, Mission Supply, a merchandise and consumer products business, Frankly Media, programmatic advertising, Stream Hatchet, live streaming analytics, and Sideqik a social influencer marketing platform. www.gamesquare.com