Lulus Teams Up With Gyrl Wonder to Empower Women of Color to Enter Into the Fashion World

With a mission to bridge the gap between young women of color and the careers they aspire to in fashion, media and entertainment, Gyrl Wonder’s collaboration with Lulus will introduce entirely new pathways for girls to enter into the profession of their dreams

LOS ANGELES, Feb. 29, 2024 (GLOBE NEWSWIRE) -- Lulu's Fashion Lounge Holdings, Inc. (“Lulus” or the “Company”) (Nasdaq: LVLU), the attainable luxury brand for women, today announced a collaboration with Gyrl Wonder, the renowned nonprofit founded by Tola Lawal that gives rise to ambitious women of color between the ages of 17 - 23. Kicking off on February 29, to mark the close of Black Legacy Month and the start of Women’s History Month, the collaboration will further the nonprofit's mission of bridging the gap between young women of color and the careers they aspire to in fashion, media and entertainment by creating opportunities of access for the Gyrl Wonder mentees to learn from and gain a first point of access into a career in fashion from Lulus’ professional team.

“At Lulus, the principles of inclusivity, commitment, and continuous improvement are values we abide by and our collaboration with Gyrl Wonder not only reinforces, but brings these principles to life,” said Crystal Landsem, Chief Executive Officer, Lulus. “As a brand, we stand beside women through some of the most important milestones in their lives and our work with Gyrl Wonder is no exception. Together with Gyrl Wonder, we are crafting opportunities, fostering resilience, and empowering the next generation of trailblazing women as they reach new heights. We believe in the profound impact that arises when passion meets purpose, and are thrilled to once again be a part of a movement of women supporting and building up other women.”

“Gyrl Wonder is a movement dedicated to the holistic empowerment of young women,” said Tola Lawal, Executive Director and Founder, Gyrl Wonder. “By marrying our mission with the creative vision of Lulus, we are unlocking new realms of possibility for young women. This collaboration is a testament to our shared dedication to building a future where the elevation of women is not just a trend but a timeless, empowering legacy.”

Central to Lulus’ collaboration with Gyrl Wonder will be to create opportunities for professional development, provide scholarship fund support, provide pathways into corporate volunteerism and more. Lulus will also support Gyrl Wonder’s major initiatives including: