BCG Global Challengers
Bigger and More Ambitious Than Ever - Seite 2
Several challengers have made the transition to become global leaders. Five former global challengers graduated from the list, compared with just two in 2013. This year's graduates include Mexico's Grupo Bimbo, the world's largest baker, and two Chinese companies: Huawei Technologies, the world's largest telecom-equipment supplier; and Lenovo Group, the world's largest PC maker.
This is BCG's sixth global-challenger report, a reflection of the firm's commitment to understanding emerging markets and helping companies within them become global leaders. Based on our work with emerging-market companies, we have created a global "challenger to leader" (C2L) program. C2L helps companies make global ambitions part of their DNA by transforming their people and organization practices, operations, and general go-to-market activities. While the program addresses 20 initiatives, the report focuses on two -- talent and innovation -- that are especially critical for global leaders to address.
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The Boston Consulting Group
Eric Gregoire
Global Media Relations Manager
Tel +1 617 850 3783
Fax +1 617 850 3701
gregoire.eric@bcg.com