In Continued Push for Women’s Equality, Secret Turns Its Attention to the Music Industry, Making Commitment to Feature “100% Women-Made” Music in Future Campaigns - Seite 3

For more information, visit Secret.com, or follow Secret on Instagram (@SecretDeodorant), Facebook (Facebook.com/Secret), Twitter (@SecretDeodorant) and YouTube (YouTube.com/SecretDeodorant).

About Secret

Secret was the first antiperspirant brand designed specifically for women, and for the past 60 years, Secret has been on the forefront of women’s lives, leading with innovation designed to provide superior odor and wetness protection. Through the years, the brand has proudly supported women’s advancement and equality through its campaigns and communications. Its latest campaign, “All Strength, No Sweat,” is a continuation of this commitment to women, celebrating those who boldly challenge the status quo, push through barriers and stand up for what they believe in, without “sweating” the obstacles that may come their way. Secret challenges women everywhere to be all strength, no sweat.

About Women in Music

Women in Music is a 501(c)3 non-profit organization with a mission to educate, empower, and advance women in the music industry. Originally founded in 1985 in New York, Women in Music now encompasses chapters across the country and across the globe – from LA to India. Our members are a diverse group of individuals at all stages in their careers — from students to seasoned industry veterans. We are record label executives, artist managers, songwriters, musicians, attorneys, recording engineers, agents, publicists, studio owners, music publishers, marketers, and more. Women in Music believes that the conversation around equality is an inclusive one, where all voices are welcome. Our panels, seminars, webinars, workshops, performance showcases, achievement awards, leadership summits, and global initiatives serve the needs of our diverse communities around the world. Visit womeninmusic.org.

¹Source: USC Annenberg Inclusion Initiative report

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