Moonbug Entertainment Acquires YouTube Sensations CoComelon and Blippi to Become World's Largest Digital Kids Media Company

Moonbug looks to invest in both brands' growth and transform the content into global brands with new characters, merchandise and licensing

Additionally, Moonbug Entertainment has raised $120 million in a funding round to support growth and acquisitions led by Goldman Sachs Growth Equity (GS Growth) and Fertitta Capital. Existing investors, The Raine Group and Felix Capital, participated

LONDON, July 30, 2020 /PRNewswire/ --  Moonbug Entertainment Ltd. has acquired two of the world's most successful kids programs to become the world's largest digital kids media company. CoComelon, the world's most-viewed YouTube channel with over 3.5 billion average monthly views, is about relatable family experiences that help kids constructively interact with daily routines–making parents' lives easier. Blippi is a live-action program that has struck a chord with parents and kids through its engaging, inspiring and accessible educational content, successful toy line, and sell out live shows in the United States—and more than half a billion average monthly views.

"It is a tremendous accomplishment to acquire two of the world's most loved children's shows. We are excited to support their continued growth and expand the brands into global entertainment franchises," said Renè Rechtman, co-founder and CEO. "It is a transformational step for our business."

Moonbug has built new relationships with 100+ streaming platforms on a local and global scale including Netflix, Hulu, Apple TV, Sky and Roku and has category-leading viewership on YouTube and Amazon Prime Video. The acquisition of CoComelon and Blippi boost Moonbug's monthly subscribers to over 235 million globally, exceeding 7 billion average monthly views on YouTube alone. 

Moonbug's model entails acquiring IP with global potential, rapidly scaling the brand utilizing data to increase and enhance the content, distributing broadly across Moonbug's vast global distribution network, and growing the brands beyond the content into licensing and merchandising, original productions and brand partnerships.

About CoComelon
CoComelon is a kids 3D animation show that has become the world's most watched YouTube channel, with over 3.5 billion monthly views, not including its category-leading viewership on Netflix. Known for their infectious positivity, Baby JJ and his siblings go about everyday activities and chores with enthusiasm and a sense of fun to help inspire kids at home to do the same. Characters sing catchy songs that model how to constructively interact with the world around them, from cleaning up their toys, to getting ready for bed and eating their vegetables every night.