WISeKey and Jacob & Co join forces to NFT a Masterpiece - the Astronomia Sky – the epitome of 21st century haute horlogerie

WISeKey and Jacob & Co join forces to NFT a Masterpiece – Astronomia Sky – the epitome of 21st century haute horlogerie

Both companies successfully conducted last week world premieres to auction both physical and virtual NFTs with an unpreceded attention to their combined leadership 
https://www.nytimes.com/2021/04/12/fashion/watches-nft-auction-jean-cl ...

GENEVA – April 16, 2021: WISeKey International Holding Ltd. (“WISeKey”) (SIX: WIHN, NASDAQ: WKEY), a leading global cybersecurity, AI, Blockchain and IoT company, today announced that it has joined forces with Jacob & Co to NFT the Astronomia Sky, the epitome of 21st century haute horlogerie and a globally recognized symbol of Jacob & Co watchmaking expertise.

This cooperation comes after the successful launch of two world premieres last week on which WISeKey auctioned the NFT of the first digital twin of a physical watch , the Hublot Bigger Bang All Black Tourbillon Chronograph Special Piece by Jean-Claude Biver, and simultaneously the Jacob & Co NFT a 3-D animation produced by the brand and inspired by its Epic SF24 travel watch with two added features to make it a bespoke digital creation, a tourbillon and a split-flap system displaying the names of 10 cryptocurrencies.

The watch was bought by Hugo Pingray and Amaury Mamou-Mani as a 30^th birthday gift to Pierre Vannineuse, their co-founding partner at the Alpha Blue Ocean Group. The unique watch is engraved with the three partner’s initials, “PHA”, and Alpha Blue Ocean’s logo. The engraving will be reflected on the NFT of this masterpiece using WISeKey’s technology that promises to revolutionize the watch industry.

The Astronomia Sky introduces new complications of celestial inspiration to Astronomia: a sidereal display, vertical month display, zodiac signs, day and night indication, as well as a celestial panorama, orbital second indication and a Jacob-Cut diamond Moon have all been added to fully transform the iconic Astronomia. Full of unparalleled watchmaking solutions and adorned with exceptional finishing techniques, the Astronomia Sky is a poetic and singular entity in ultra-high-end watchmaking.

WISeKey uses a unique method to secure the authenticity and provenance of watches through cutting-edge authentication microprocessors combined with identity blockchain technology, which together with on-the-ground measures ensures the authenticity of the watch and generates its correspondent digital twin.  A WISeKey NFT is a unit of data on the blockchain, where each NFT represents a unique digital item, such as an artwork, audio, video, an item in video games or other forms of creative work. While digital files themselves are infinitely reproducible, NFTs representing them are traced on their underlying blockchains and provide buyers with proof of ownership.  Blockchains such as Ethereum, Bitcoin Cash and Flow, each have their own token standards to define their use of NFTs.