Columbia Care Unveils National Retail Experience with Launch of Cannabist; Creates a National Dispensary Network Leveraging Proprietary Technology Platforms to Support the Customer Journey Anytime, Anywhere

Columbia Care Inc. (NEO: CCHW) (CSE: CCHW) (OTCQX: CCHWF) (FSE: 3LP) (“Columbia Care” or the “Company”), one of the largest and most experienced cultivators, manufacturers and providers of medical and adult-use cannabis products, today announced the launch of its new retail brand, Cannabist. More than a dispensary, Cannabist will serve as the intersection for medical and recreational cannabis users to provide a higher experience built on one of the largest customer data repositories, passion, technology innovation, community commitment and product standards.

The first location to launch under the Cannabist brand is the recently opened dispensary in Springville, Utah, which had its first sale Friday, April 30. By the end of May, three existing Columbia Care locations, in Tempe, Arizona, Villa Park, Illinois, and San Diego, California, will become Cannabist branded retail locations, with a pipeline of more than 80 new and existing locations to follow over the next 24 months.

“Since the Company’s founding in 2013, we have been listening to and learning about the communities, customers and stakeholders we serve. Over and over again, the market has been searching for expertise and trust – consumers wanted a Cannabist to help guide them through their journey. Cannabist was developed to redefine the existing dispensary concept. This new storefront brand represents the next step in the evolution of the dispensary model and will become a national standard in the years to come. For nearly ten years, Columbia Care has been synonymous with patient-centered service and the highest quality cannabis products on the market. This heritage, coupled with the passion each and every employee brings to building the company, are at the core of our continuous growth year over year,” said Nicholas Vita, CEO of Columbia Care. “The rate at which the cannabis industry is growing, and at which states are legalizing cannabis use, has meant that we’ve had to evolve as a company. We’ve recognized the need for a retail brand that reflects who we are as a company as well as addresses the diversity of the patients, customers and communities we serve, while remaining true to what has made us so successful.”