BlockChain Loyalty Corp. Announces Imminent Closing of Previously Issued LOI & Provides Corporate Updates - Seite 2

Updates

Pursuant to the Letter of Intent (LOI) entered into by BlockChain Loyalty Corp. with Heather Marianna LLC dba Beauty Kitchen on March 7th, 2023, with the expected closing date of April 7th, 2023, having passed without a completed closing; both companies have decided to no longer pursue the transaction at this time. BlockChain Loyalty Corp. may seek to explore this potential opportunity at a later date.

Corporate Name Change

To better reflect the company's long-term vision of exponential growth through key brand acquisitions of revenue generating, all-natural clean beauty, skincare, and cosmetics company's; BBLC, through discussion with its board, has also decided to change its name. The trading symbol of the corporation played an important role in the decision, making it easily recognizable. The company is pleased to announce that the new name of the corporation will be changed to Belle Bonica Luxe Corp. with an expected effective date by both FINRA and the State of Delaware taking place by September 15^th, 2023.

The company has taken the necessary steps to electronically notify FINRA and has submitted the required amendments of the articles to its registered agent in the State of Delaware. BBLC must advise its shareholders that certain delays out of their control from regulatory bodies, such as the OTC Markets Group or FINRA, may prevent the name from changing on the expected date. However, the company will push for the change to take effect as soon as possible, if they are faced with delays.

The new name was carefully thought out with both Belle & Bonica translating to the word "beautiful" in French and Catalan (the official language of Catalonia) and Luxe, short for luxury. A new website has already been developed, which can be seen here; by visiting, www.bellebonica.com.

About True + Luscious

Founded in 2020 by a beauty industry veteran, True + Luscious is a makeup & skincare brand with established traction in the clean beauty niche. All products are Clean, 100% Vegan, with Sustainable Packaging. True + Luscious is certified by Leaping Bunny, which is the only internationally recognized symbol guaranteeing consumers, that no new animal tests were used in the development of any product displaying their logo.

Mission statement: "Good, Clean, Glam, and Luxurious"

About BlockChain Loyalty Corp.

(BBLC) is a lifestyle & accessories company that acquires and develops clean, genderless beauty products, and all-natural skincare and cosmetics brands, while seeking long-term shareholder value.