SPDR Investor Survey Highlights Role of Education in Gold ETF Adoption - Seite 2

Notably, across all surveyed investors (advised and self-directed) those who hold gold ETFs are more likely to have investable assets of $500,000 or more (82%) than those surveyed investors who do not hold gold ETFs (64%).

“Financial advisors can be an invaluable resource for investors seeking to preserve wealth and improve the diversification of their portfolio as they may be more knowledgeable about the unique attributes of gold and the role it can play in a portfolio,” Bonds said. “With the introduction of SPDR Gold Shares (GLD) nearly two decades ago, and more recently SPDR Gold MiniShares (GLDM) five years ago, access to gold has been democratized for every type of investor.”

The top three variables surveyed gold ETF investors considered when buying a gold ETF are:

• Expense ratio (65%)
• A structure that is physically backed by gold (55%)
• Reputation of provider (48%)

SPDR gold ETF assets under management have increased $2.9 billion year-to-date from $58.6 billion as of 12/31/22 to $61.5 billion as 8/31/23.¹

Advisors who understand what is behind this interest may be better positioned to educate their clients about the potential benefits and risks of investing in gold, and how gold can play multiple roles in one’s overall portfolio strategy.

“We believe that better informed investors make better clients, as we believe that they’re less likely to invest in products they don’t understand, and we believe that they are less likely to panic when markets fluctuate over the short-term,” added Bonds.

Access the full study results here: Gold ETF Impact Study 2023.

About State Street Global Advisors Gold ETF Impact Study

State Street Global Advisors, in partnership with A2Bplanning and Prodege, conducted an online survey among individual investors in the US. Data was collected from March 24 to April 19, 2023 from a nationally representative sample of approximately 1,000 adults ages 25+ who have investable assets of $250,000 or more. From the random sample, there were 95 individual investors who held a gold ETF(s). An augment of 10 individual investors who held a gold ETF(s) was performed to achieve a sufficient sample size for analysis.