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     525  0 Kommentare Microchip Acquires ADAS and Digital Cockpit Connectivity Pioneer VSI Co. Ltd. to Extend Automotive Networking Market Leadership - Seite 2

    Today, ASA has over 145 members, including Microchip who is a promoter member. With 11 automotive manufacturers including BMW, GM, Ford, Stellantis and Hyundai-Kia Motors Corporation, the Alliance also includes an ecosystem ranging from Tier 1 suppliers, semiconductor and imager vendors, to test and compliance houses. In addition to being an open standard, ASA-ML brings link layer security and scalability to support 2 Gbps to 16 Gbps line rates. Furthermore, the upcoming specification update will enable ASA-ML to support Ethernet-based architectures.

    “Microchip Technology is an established and trusted market leader in automotive networking known for their automotive quality and robust supply chain, and our team is excited to join them to address the growing ADAS and digital cockpit connectivity market,” said Steve Kang, CEO of VSI Co. Ltd. “VSI is a leader in the development of ASA-ML products and was the first to introduce products to the market. Our standards-compliant chipsets are being evaluated by car manufacturers worldwide. We recently collaborated with BMW in a proof of concept to showcase ASA-ML and our product readiness. This acquisition brings together two organizations with a shared commitment to advancing technology through innovation. We look forward to successfully deploying our solutions in production vehicles for years to come."

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    In March 2024, BMW Group announced at the Automotive Ethernet Congress in Munich they would shift to using standardized ASA-ML for upcoming start of productions. BMW has always been at the forefront of in-vehicle networking innovation and strongly believes in leveraging standardized technologies in their vehicle architectures and now also their video architecture.

    For more information about the ASA Motion Link products, please contact your local Microchip sales teams.

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    Cautionary Statement:

    The statements in this release relating to the acquisition of ADAS and Digital Cockpit Connectivity Pioneer VSI Inc. being able to extend our automotive networking market leadership; that adding ASA Motion Link technology to Microchip’s broad Ethernet and PCIe automotive networking portfolio will enable next-generation software-defined vehicles, that the market size of automotive radar, camera and LiDAR modules is expected to grow by greater than two times between 2022 to 2028 to $27B in revenue; that the increased adoption of Advanced Driver Assistance Systems (ADAS), in-cabin monitoring, safety and convenience features (e.g., 360-degree surround view, e-mirrors) and multi-screen digital cockpits for next-generation software- defined vehicles (SDV) will require more highly asymmetric raw data and video links and higher bandwidths making current, proprietary serializer/deserializer (SerDes) based solutions no longer adequate, both commercially and technically; that this acquisition will allow the companies to better serve the ADAS megatrend; that with VSI, Microchip can now offer products that span Ethernet, PCIe and ASA motion link, and also provide automotive security, microcontrollers, motor control, touch and power management solutions to customers to enable their next-generation software-defined vehicle architectures; that the upcoming specification update will enable ASA-ML to support Ethernet based architectures; that we will successfully deploy our solutions in production vehicles for years to come; and that BMW will shift to using standardized ASA-ML for upcoming start of productions are forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.

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    Microchip Acquires ADAS and Digital Cockpit Connectivity Pioneer VSI Co. Ltd. to Extend Automotive Networking Market Leadership - Seite 2 Acquisition adds ASA Motion Link technology to Microchip’s broad Ethernet and PCIe automotive networking portfolio to enable next-generation software-defined vehiclesCHANDLER, Ariz., April 11, 2024 (GLOBE NEWSWIRE) - Microchip Technology Inc. …

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