DGAP-News

DirectTrack X Goes Live! - Seite 2

channels.

´Not only was DirectTrack X developed to surmount today´s challenges, it was
built to overcome the barriers the performance marketing industry will face
tomorrow and far into the future, ´ added Bordo. ´Today, our clients need
technology solutions to overcome a myriad of challenges including mobile,
social, Do Not Track, and relationship profiling. DTX was developed with these
technology solutions already in place, as well as with a flexible architecture
that allows us to meet the demands of our industry as it matures, grows, and
changes.´

To witness the full power of the new DirectTrack X platform and discuss its
breakthrough features, visit Meet Market table #84 or Booth #223/225 at
Affiliate Summit West on January 13-15 at Caesars Palace in Las Vegas. For more
information, visit www.directtrack.com/dt/asw13.

About Direct Response Technologies
Direct Response Technologies, the architect of the DirectTrack(r) affiliate
marketing platform, provides best-in-breed technology to the world´s most
powerful performance marketing and affiliate programs. Global merchants and
networks choose Direct Response Technologies for the reliability, scalability,
and accuracy of its solutions.

DirectTrack X, the next generation of the world´s most comprehensive
performance marketing platform, is engineered with the industry-leading
features and functionality found in our pioneering affiliate tracking software
along with a superior user experience. For more information about Direct
Response Technologies or DirectTrack, visit www.directtrack.com or call (866)
773-4460.

The Direct Response Technologies logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=13580

DirectTrack is a registered trademark of Direct Response Technologies. All
other trademarks and registered trademarks are trademarks of their respective
owners.

         Sandy Barsotti
         Director, Marketing
         Direct Response Technologies
         [phone] x36403
         [phone] - cell
         [e-mail]
News Source: NASDAQ OMX

09.01.2013 Dissemination of a Corporate News, transmitted by DGAP -
a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

DGAP´s Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de

---

Language:     English
Company:      Direct Response Technologies
              
               
              United States
Phone:        
Fax:          
E-mail:       
Internet:     
WKN:          

End of Announcement                             DGAP News-Service

---