Max Sound CEO Letter to Shareholders - Seite 3

From time-to-time, I hear from shareholders who want to know why we have yet to sign the big name deals or whether or not we know how to get critical acceptance of our technology. We are confident that we currently have the right people, the necessary industry contacts, a solid Advisory Board and the deals in development that will lead to financial success and share value in 2015. We had a long road of three years of research and development just to gain acceptance by industry experts. But we now have enough support by industry insiders who understand that MAX-D HD Audio is an algorithm that consumers love and will pay for. 

2014 A YEAR IN REVIEW
Research & Development of the MAX-D HD Audio Technologies continues to be our major focus now that we have entered our licensing phase. However, this R&D is the exciting kind. It involves working with partners, and prospective partners, who are integrating or developing use of our application into their platforms.

Our sales and marketing teams are laser focused on penetrating the smart device industry, content streaming industry, auto industry and the television and film industry (post production audio for movie companies). The development team has concentrated on enhancing the existing MAX-D HD API, while developing additional API interfaces. The MAX-D API can be deployed across all streaming platforms along with most audio/video web based services. MAX-D HD can now reside in audio hardware (speakers and audio receivers -- such as car smart head units).

One accomplishment in Q4 of 2014 was the completion of testing for Industry MAX-D HD Audio Boxes. I'll talk more about that below.

We've also completed the initial development of the MAX-D Accurate Voice. Not only does it dramatically improve voice quality on cellular devices, it also has the ability to improve voice recognition in homes smart devices and auto infotainment systems.

To hear for yourself play this link on a computer with decent speakers:
http://vimeo.com/99080610

As demonstrated by our key partners, and most recently by market trends, the focus of the Company has been to develop the MAX-D HD Audio Technology for industries having the highest potential sales and profit yields.

The year 2014 provided many breakthroughs for us in the software development of MAX-D HD for Android OS, Windows OS, Apple iOS and a universal MAX-D API.

The MAX-D API
We now have a MAX-D API (Application Programming Interface) that allows the MAX-D HD proprietary algorithm and coding to be inserted into applications such as streaming services, automotive head units, DSP memory in speakers, developer platforms and web-based applications. We currently have our API in what appears to be the final phase of testing with brand leaders in auto manufacturing, chip sets, gaming consoles and streaming content. Each of these industry leaders has their own custom version of the Android platform as well as other hybrid platforms. Our engineering and programming teams are working hand-in-hand to accomplish a successful integration of MAX-D HD for all platforms.