Emerging Markets Report

Expand the Brand - Seite 2

This revenue success comes after their March 31, 2020 release announcing that the Company has dramatically expanded its product offering. Weekend Unlimited is a lifestyle-based recreational cannabis and CBD wellness company that is developing and launching premium ‘cannabis and CBD brands to deliver life's highs - any- time, anywhere.’

Nothing novel in that statement. Could describe a myriad of cannabis pubcos. That is, until you break down a couple market differentiators.

First, the company is a business, not a business plan, with a real and diverse product offering already in the marketplace.

To that end, and having only begun sales in late 2019, Weekend branded products are now in over 75 dispensaries in the State of Oklahoma alone and expanding its presence daily. Seventy-five dispensaries is an enormous retail footprint IN ONE STATE by any standard, and it should be an affirmation as to the product offering that dispensary owners, those truly in the know and with something to lose or gain, are choosing to put Weekend goods on its shelves in a competitive marketplace.

Additionally, the product line as of a few months ago has expanded to 11 SKU’s with new chocolate almond bars and “Escape Caramel Chews.”  For us, this again speaks to industry acceptance as more SKUs require more competitive shelf space and of course, more SKUs can lead to more revenue. It’s just more hooks in the water.

Adding to all this is a statement from Weekend Unlimited in a recent press release that speaks to leveraging the Oklahoma progress in new and expansive markets:

“Ultimately, the Company is designed to leverage the core branded products to expand into up and coming states and to replicate the responsive model. In Oklahoma, Weekend has added two highly experienced cannabis sales representatives to its team to manage and grow the Company's expanding retail relationship network.”

Of course, sales and market acceptance are but one large integer in the algorithm of success of a public company. The Company must adeptly execute its business model, manage its debt and more.

But as we look at the ever-growing spectrum of cannabis offerings in retail and the market, identifying those with a real and expanding brand and product offering in a vast amount of stores certainly gets our attention.

About Weekend Unlimited Industries Inc.
Weekend Unlimited is a lifestyle-based recreational cannabis and CBD wellness company. We are developing and launching premium cannabis and CBD brands to deliver life's highs - any- time, anywhere. Our CBD products are available online and at a retailer near you. Weekend Unlimited is well-positioned to launch and scale the brands that will define cannabis and CBD. Learn more at www.weekendunlimited.com