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Connected device usage increases in 2022 while consumers look ahead with caution - Seite 2

As connected living grows, so too does a desire among consumers for helpful technical support, and protection of their connected devices:

• 58% of consumers experienced frustrations with Wi-Fi connected consumer electronics or appliances.
• 58% of consumers who are likely to buy a connected product in the future would be more likely to purchase if offered a value-added service (like an extended warranty or device protection) to complement the purchase.

“It’s no surprise that consumers want helpful support in setting up these devices, integrating them into their home networks and troubleshooting any issues that arise. And as we’ve seen in our past research, the more people use connected devices, the more value they place on device protection. Having warranties in place helps to ensure people can stay connected if something breaks down. Not only does this present an opportunity to OEMs and retailers who can offer value-added services as part of the sales process, but doing so will improve upon the customer experience,” added Unterreiner.

Assurant’s Connected Decade research is an annual survey examining consumer attitudes around connected devices, homes and vehicles, and how those insights impact service providers, retailers and manufacturers. The report reflects responses from 1,000 owners of Wi-Fi and mobile devices in the U.S. with response data captured using web surveys in December 2022. The full report is available to download here.

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About Assurant

Assurant, Inc. (NYSE: AIZ) is a leading global business services company that supports, protects and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and to deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products and other products.

Learn more at assurant.com or on Twitter @Assurant.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230607005177/en/

The Assurant Stock at the time of publication of the news with a raise of +1,74 % to 117USD on Tradegate stock exchange (06. Juni 2023, 22:26 Uhr).