LiveRamp Delivers New Privacy-Centric Integrations with Amazon Ads to Enhance Addressability, Connectivity, and Measurement - Seite 2

Rio Longacre, Managing Director, Global Experience Team at Slalom, said, “Expanding our partnership with LiveRamp delivers holistic solutions for marketers and advertisers looking to optimize their media strategy for Amazon Ads. LiveRamp's solutions are a perfect fit within our comprehensive strategy and expertise, allowing us to help organizations improve marketing effectiveness and build future solution capabilities.”

Kimberly Bloomston, SVP of Product at LiveRamp, added, “LiveRamp’s foundational identity is an essential key to engage in collaboration, increase tech efficiencies, improve advertising results, and enable robust marketing optimization in the cloud. As we build upon our expanding collaboration and successes with Amazon Ads and AWS, we will continue helping marketers connect with their customers, scale, and build enduring, enterprise-wide value.”

LiveRamp’s expansion with Amazon Ads and AWS help enterprises maximize outcomes across a broad range of collaboration and measurement use cases. LiveRamp is an Amazon Ads Verified Partner, a member of the AWS ISV Accelerate Program with identity translation and identity resolution solutions available in AWS Marketplace, and recently launched support for AWS Clean Rooms.

To learn more about LiveRamp and our partners’ expertise and solutions around Amazon Ads, reach out to your LiveRamp representative.

About LiveRamp

LiveRamp is the leader in data collaboration for the world’s most innovative companies. A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is setting the new standard for building a connected customer view with unmatched clarity and context while protecting precious brand and consumer trust. LiveRamp offers complete flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases — within organizations, between brands, and across its premier global network of top-quality partners.

Hundreds of global innovators, from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders turn to LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of their first-party data while staying on the forefront of rapidly evolving compliance and privacy requirements. LiveRamp is based in San Francisco, California with offices worldwide. Learn more at www.liveramp.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240213326978/en/

The LiveRamp Holdings Stock at the time of publication of the news with a fall of -2,23 % to 35,00USD on Tradegate stock exchange (12. Februar 2024, 15:36 Uhr).