Modernize Home Services Introduces Bathtub Replacement Cost Calculator

Modernize Home Services, the leading home services marketing platform, announces its latest innovation: the Bathtub Replacement Cost Calculator. This tool offers homeowners a seamless approach to planning a bathtub replacement or remodeling project, while providing much-needed transparency on cost. Whether planning a simple alcove tub replacement or a luxurious freestanding tub installation, homeowners can now customize a bathtub remodeling project to meet the needs of their home—and their budget— in just a few minutes.

“Our new bathtub replacement cost calculator empowers homeowners to make informed decisions about bath renovation projects,” explains Cassie Morien, director of strategy for Modernize. “By providing detailed cost information and customization options, we're enabling homeowners to bring their envisioned bath to life within their budget."

Bathtub Cost Calculator Details

Designed with simplicity and efficiency in mind, the calculator allows homeowners to:

• View the typical cost range for a standard bathtub replacement project
• Create a custom estimate for a bathtub remodel by entering certain project specifications
• Choose between five different bathtub styles
• Explore price and durability differences between standard, mid-range, and high-end tub materials
• Understand price differences between bathtub sizes
• Request a quote for installation and labor from trusted local contractors

Homeowner Bathtub Survey Insights

In a recent survey of more than 4,000 Modernize homeowners who are actively planning home improvement projects, determined that:

• Materials. 35% of homeowners are considering a stone or resin bathtub; 27% prefer fiberglass
• Motivation. 31% of respondents want to update their bathroom’s aesthetics, while 15% are addressing wear and tear or damage
• Features. 25% of those surveyed want built-in shelfing and storage, 22% want hydrotherapy, and 16% want a handheld shower attachment
• Bathtub type. 26% of consumers state a preference for freestanding tubs
• Selection driver. 34% of homeowners say that budget will be the primary factor influencing their tub choice, while 25% prioritize accessibility needs

“We developed the bathtub cost calculator in response to homeowner inquiries,” notes Morien. “Our survey results showed that 39% of consumers exploring home improvement projects on Modernize are considering a bathtub replacement or remodel in the next 12 months.”