NetApp Extends Enterprise Data Protection Across the Hybrid Cloud

BERLIN, GERMANY--(Marketwired - Nov 19, 2015) - NETAPP INSIGHT TECHNICAL CONFERENCE -- "NetApp's Data Fabric vision aligns perfectly to our strategy. It has empowered us to build a new generation of hybrid cloud services designed to move, manage, and protect data, enabling us to meet and exceed our customers' expectations," explained Lars Göbel, director of Sales and IT Services at DARZ. "NetApp has been a valuable partner for DARZ because they are focused on solving customer problems -- not on selling boxes."

NetApp® (NASDAQ: NTAP) today announced new solutions, services, and partnerships that provide customers with the enterprise data protection that they need to confidently embrace the hybrid cloud. The new offerings extend NetApp's Data Fabric vision, which helps organizations reduce cloud risk and data mobility cost challenges while maintaining data control across on-premises and cloud resources. (See additional new news on NetApp enterprise-grade all-flash storage: http://www.netapp.com/us/company/news/press-releases/news-rel-20151119-181205.aspx)

"NetApp is ahead in the market in understanding how data management is changing," said Eirik Pedersen, vice president of Sales at Proact IT Group. "Customers no longer want their data stored in silos, but instead want to be able to seamlessly move it, not only between the most optimal storage media -- flash and disk -- but also between their own data center and external cloud solutions. NetApp products coupled with our services provides customers with a complete data management solution for the hybrid cloud."

The Data Fabric vision was unveiled a year ago at NetApp's Insight annual technical conference. Since then, NetApp has teamed with a growing ecosystem of partners and service providers to create integrated solutions and services that help customers realize the full potential of the hybrid cloud.

"The hybrid cloud introduces new requirements for keeping data optimally safe, secure and protected," said Mark Peters, practice director & senior analyst, Enterprise Strategy Group. "Users are quickly and increasingly realizing that integrating their on-premises gear with any amount of external cloud resource introduces additional and varied challenges around sovereignty, cost, time and performance that are unique to data storage and protection."