CDC Survey Finds Most U.S. Adults, including 80% of Smokers, Favor Lowering Nicotine Levels in Cigarettes to Make Them Less Addictive
22nd Century Group, Inc. (NYSE American:XXII), a plant biotechnology company that is a world leader in tobacco harm reduction, announced today the publication of a report by the Centers for Disease Control and Prevention (CDC) that found 8 out of 10 adults in the United States are in favor of lowering nicotine levels in cigarettes.
In a nationally representative survey conducted in 2018, which assessed adults’ attitudes toward regulating nicotine levels in cigarettes in the U.S., an overwhelming majority of adults favored requiring cigarette makers to lower the nicotine levels in cigarettes to make them less addictive. This high level of endorsement was also seen in the survey among consumers of tobacco products, including 80% of cigarette smokers and 84% of former smokers. Significantly, this high level of favorability was consistent across all assessed sociodemographic factors in the survey, including sex, age, income, education, and race/ethnicity.
“Cigarettes and other combustible tobacco products are responsible for the overwhelming burden of death and disease from tobacco use in the United States,” explained Corinne Graffunder, Dr.PH., M.P.H., Director of CDC’s Office on Smoking and Health. “Lowering nicotine levels in cigarettes could help current smokers quit and make it less likely for future generations to become addicted to these products.”
The CDC survey results reflect broad support for very low nicotine content (VLNC) cigarettes. 22nd Century’s proprietary VLNC cigarettes – with a proposed brand name of VLN and a target concentration of 0.5 mg nicotine per gram tobacco – fall squarely within the nicotine range that public health officials have publicly advocated to be mandated by the U.S. Food and Drug Administration (FDA). 22nd Century has submitted its proprietary VLNC cigarettes to the FDA under a Modified Risk Tobacco Product (MRTP) application and the approval by the FDA of such MRTP application could result in 22nd Century’s VLNC cigarettes serving as a powerful tool and precedent in support of the FDA’s proposed new rule that will require all combustible cigarettes sold in the United States to contain only minimally or non-addictive levels of nicotine.