AB Tasty Raises $40M to Become the Leader in the Experience Optimization and Feature Management Markets - Seite 2

"Flagship is a game changer for product and technical teams looking to innovate and safely release code at the fast pace the market demands," concludes Rémi.

The fundraising of $40 million is led by Crédit Mutuel Innovation with participation by existing investors Korelya Capital, Omnes, Partech and XAnge. The total investment raised by the company has reached $64 million to date. "Even as the COVID-19 pandemic took root, AB Tasty continued to deliver value and remained true to its company values," explains Julien Coulon, CEO of Crédit Mutuel Innovation. "This positive experience reaffirms our commitment to support AB Tasty's growth and consolidate its position as a global leader," adds Cyrus Contant, Senior Associate at Crédit Mutuel Innovation.

Media Kit
https://www.abtasty.com/pages/media-kit-series-c-fundraise/

Media Contact
Robin Nichols, Content & PR Manager
[e-mail]

About AB Tasty
AB Tasty is a global leader in feature management, experimentation and  personalization solutions, helping businesses launch better products faster and drive more conversions, engagement and revenue on all their digital assets and channels. We provide marketing, product and technical teams with a comprehensive brand and product experience optimization platform, allowing them to turn website, mobile or application visitors into customers, subscribers or leads, while delivering outstanding customer experiences, aligned with business KPIs. AB Tasty's customer list includes Ashley Furniture, Kiehl's, Sephora, USA Today, YSL Beauty, as well as more than 900 global enterprises. To learn more, please visit www.abtasty.com

About Crédit Mutuel Innovation
Crédit Mutuel Innovation is the evergreen venture capital entity of Crédit Mutuel Equity (€3.5 billion in capital). We invest €1-20M in life science, digital and deeptech companies from seed to growth stages. We support bold and ambitious entrepreneurs to develop their growth potential with our worldwide ecosystems (our 350+ portfolio companies, our abroad subsidiaries, 150+ largest global corporates, and the best-in-class experts). Because it takes more than 5 years to turn a startup into a global leader, we invest our own equity and ensure durable partnerships with visionary leaders.