Perfect Corp. Partners with Avon to Bring Personalised Product Recommendations and AR Virtual Try-On to Over 400 Makeup Products - Seite 2
Avon Leverages Digital Innovation to Drive Customer Engagement and Purchasing Confidence
“As consumers turn to brands for tailored product advice and recommendations, AI and AR technologies have become more important than ever before,” said Perfect Corp. founder and CEO, Alice Chang. “We are thrilled to be working with Avon International to bring the power of these technologies to its customers in a truly personalised and immersive way. We are looking forward to seeing how this technology will allow the business to grow and thrive even further”.
“At Avon we have millions of customers around the world and are constantly re-evaluating the ways we can best serve them and drive confidence in their product choices,” adds Alex Long at Avon. “We are proud of being an early adopter of beauty technology and understand the important role it has for the modern beauty shopper. We are delighted to be partnering with Perfect Corp. to offer our Reps and customers this technology which will be a valuable asset to the business and help us drive further growth and customer satisfaction.”
About Perfect Corp.
Perfect Corp. (NYSE: PERF) is the leading SaaS AI and AR beauty and fashion tech solutions provider, dedicated to transforming shopping experiences through
empowering brands to embrace the digital-first world. By partnering with the largest names in the industry, Perfect Corp.’s suite of enterprise solutions deliver synergistic, technology-driven
experiences that facilitate sustainable, ultra-personalised, and engaging shopping journeys, as well as equipping brands with next generation of consumer goods. Perfect Corp. offers a complementary
suite of mobile apps, including YouCam Makeup and YouCam Perfect, to provide a consumer platform to virtually try-on new products, perform skin diagnoses, edit photos, and share experiences with
the YouCam Community. To learn more, please visit PerfectCorp.com
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About Avon
Avon has been doing beauty differently for over 135 years. Avon is a company that connects people, using the power of beauty to transform lives for the better. Millions of
independent sales Representatives across the world sell iconic Avon brands through their social networks, building their own beauty businesses on a full- or part-time basis. Avon stands for gender
equality, and we believe in listening to women's needs, speaking out about issues that matter and creating positive change. Through Avon and the Avon Foundation we've donated over $1.1 billion,
with a focus on tackling gender violence and breast cancer. Avon is part of the Natura &Co Group. Learn more at www.avonworldwide.com.