Avid Unveils Innovations at IBC2023 Show to Drive the Open and Collaborative Future of Media Production - Seite 2

Open Avid workflows across IBC2023
Avid’s commitment to openness has empowered hundreds of partners and developers to make integrations with Avid solutions that extend and optimize customer workflows. IBC2023 will showcase new technical interfaces and solutions that enable enhanced efficiency and innovative new workflows, including:

• All-new Media Composer Panel SDK (Software Development Kit), recently delivered in Media Composer 2023.8, enables deep workflow integration with third-party solutions, hosted directly within the Media Composer user interface. Visitors to IBC2023 will see new workflow integrations with Autodesk Moxion, Dixon Sports, and PIX.
• In collaboration with over 40 technology partners throughout IBC2023, Avid will showcase its vibrant partner ecosystem and a range of powerful new workflow extensions. These will include Microsoft (stand 7.A43) featuring AI-driven MediaCentral l Cloud UX workflows for news and sports production, as well as Avid | Edit On Demand workflows leveraging Secure Reliable Transport (SRT) for real-time over-the-shoulder content review.
• Tech preview of Avid’s upcoming SaaS solution that delivers deep, real-time integration with Microsoft Teams, enabling virtualized review and approval sessions directly from Media Composer and Avid | Edit On Demand.
• Tech previews of MediaCentral l Cloud UX integrations with Digital Nirvana and TRACO, enabling new AI workflows.
• New Avid | Edit On Demand ‘lens to first edit’ integrations with Sony and Marquis for proxy workflows and high-resolution file transfers, as well Edit On Demand integrations with First Mile and Haivision for content delivery.
• A special preview of Media Composer and Avid NEXIS storage running on Amazon Web Services (AWS) for secure, scalable content creation workflows.

Innovating sound for picture workflows
Avid will demonstrate how it continues to deepen interoperability between the industry’s most powerful creative tools, Pro Tools and Media Composer, enabling customers to streamline their workflows and enhance their collaboration, spending less time on administrative tasks so they have more time to be creative. Avid will also preview new integrations with third-party solutions that bring functional extensions directly into the Pro Tools user interface.