113 0 Kommentare Yelp Releases New Discovery, Contribution, Services and AI-powered Features - Seite 2

Yelp continues to release new features that reduce friction for consumers when hiring services pros, further solidifying the platform as a destination for services. With millions of projects started on Yelp every year, the company’s latest updates make it easier and more seamless to confidently find and hire service professionals.

New ‘Projects’ features: Yelp is adding a series of new features to the ‘Projects’ experience to simplify hiring service professionals, including the ability to upload videos and provide documentation for projects, archive old projects, send quick replies with one-click responses and more. Consumers can also opt-in to receive SMS messages directly from businesses to help coordinate and complete their projects without having to open the Yelp app or log into their account.
Streamlined Request a Quote experience: An improved Request a Quote experience for consumers helps facilitate more efficient communication with service pros and drive more high-quality leads to business owners. Consumers can find updated questions based on a business’s unique services, as well as pre-filled and skippable questions based on their search.
Yelp Guaranteed expands nationwide: The company’s satisfaction guarantee program, Yelp Guaranteed, is available nationwide, allowing people to get up to $2,500 back in the event something goes wrong with their project.
Phone leads for service pros: To make it easier to book a job or schedule an appointment, businesses with Request a Quote enabled can directly call or text potential customers that opt into being contacted directly by the business. To protect user privacy, businesses will receive a masked temporary phone number and users can opt out at any time.

Revamping the Yelp for Business experience

Yelp is rolling out new product enhancements that provide valuable insights to businesses, helping them make strategic and informed decisions to better reach relevant consumers and grow their business.

New data-driven insights for business owners: The Yelp for Business homepage now features enhanced business page performance metrics, as well as unique customer and competitor insights. This includes data on the neighborhoods where the most consumers are searching for the services they offer, trending search terms in their area, performance comparisons to similar businesses and more.
Enhanced onboarding experience with AI-driven insights: Yelp is revamping the experience for new advertisers with a new “Getting Started” section, a redesigned business Q&A section and enhanced smart budget recommendations. AI-powered smart budgets leverage neural networks to provide helpful advertising budget recommendations that help business owners select the advertising option with the highest potential ROI.
Scheduling consultations:Yelp advertisers can more seamlessly get in touch with and schedule consultations with the company’s customer service team, when it’s most convenient for them, without needing to hold for a representative.