Discover Eastman’s Six Principles Driving Innovation - Seite 3

As demand and trust grow, the recycling system becomes more and more robust. To help achieve this, companies should create products and packaging made with recycled content, design for recyclability and clearly communicate how to recycle packaging and products after use.

The role of policy

Not all advanced recycling is created equal. And many approaches - like Eastman's molecular recycling technologies - have been lumped in with other chemical recycling methods, some of which are far less sustainable and may be more energy intensive or not circular, such as technologies that burn materials for fuel.

Because of this misunderstanding of these emerging technologies, current policy proposals tend to be cautious and restrictive. This hinders progress in the industry. However, if legislation adopted these six principles as a guide for policy, it would enable innovation in advanced recycling and allow sustainable technologies to thrive.

With molecular recycling, waste becomes infinitely valuable. We only risk not having enough material input if people don't return the plastic waste back to the system. So there needs to be a shift in thinking. We have to start seeing what was previously known as "waste" as inherently valuable and design infrastructure and policy to aid in the collection of these materials. This will benefit communities and brands alike and create a more sustainable material infrastructure. Consumers have a role to play, but brands and policymakers hold the keys to set the circular economy in motion.

Keep reading to learn more about each of the six principles for the circular economy.

Foto: Accesswire

View additional multimedia and more ESG storytelling from Eastman on 3blmedia.com.

Contact Info:
Spokesperson: Eastman
Website: https://www.3blmedia.com/profiles/eastman
Email: [e-mail]

SOURCE: Eastman

View the original press release on accesswire.com


The Eastman Chemical Stock at the time of publication of the news with a fall of -0,89 % to 84,28EUR on Tradegate stock exchange (14. März 2024, 11:54 Uhr).