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    Mobile TV: Vodafone, T-Mobile und O2 - 500 Beiträge pro Seite

    eröffnet am 13.04.07 15:43:07 von
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      schrieb am 13.04.07 15:43:07
      Beitrag Nr. 1 ()
      Vodafone, T-Mobile und O2 wollen ab 2008 gemeinsam Handy-TV anbieten
      Konsortium gegründet.
      Die Mobilfunkanbieter Vodafone, T-Mobile und O2 wollen gemeinsam Fernsehen über das Handy anbieten.

      „Wir haben dazu beim Bundeskartellamt die Gründung eines Betreiberkonsortiums angemeldet“, sagte Jens Kürten, Sprecher des geplanten Konsortiums, am Freitag in Düsseldorf der Finanz-Nachrichtenagentur dpa-AFX. Ab Frühjahr kommenden Jahres sollen mindestens 16 Programme mit dem Standard DVB-H (Digital Video Broadcasting-Handheld) über das Handy empfangbar sein.

      Die Landesmedienanstalten schreiben derzeit die Sendelizenzen für Handy-TV aus. „In Thüringen und Baden-Württemberg haben wir diese bereits beantragt“, sagte Kürten. Für die anderen Bundesländer soll dies in den kommenden Tagen geschehen. „Wir wollen das Thema nun so schnell wie möglich voranbringen.“

      Ursprünglich gehörte der Gruppe auch E-Plus an, die allerdings nicht dem geplanten Konsortium beitreten wollen. Experten erwarten, dass die Fußball-Europameisterschaft im Jahr 2008 dem mobilen TV einen Schub geben könnte. DVB-H konkurriert beim Aufbau der Infrastruktur für Fernsehen unterwegs mit dem aus Korea stammenden Format DMB.

      http://www.wiwo.de/pswiwo/fn/ww2/sfn/buildww/id/133/id/26145…
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      schrieb am 13.04.07 17:46:26
      Beitrag Nr. 2 ()
      Antwort auf Beitrag Nr.: 28.795.888 von margin321 am 13.04.07 15:43:07Ich stehe diesem Markt eher skeptisch gegenüber.
      Beim Thema Sport macht es vielleicht Sinn, wenn man überhaupt keine andere Chance hat, ein Spiel einer WM/EM zu sehen. Ansonsten wird sich Handy-TV meines Erachtens nicht durchsetzen können. Man will sich einfach keinen Film in so einer Größe über 90 Minuten anschauen...Selbst Jugendliche, die dafür zahlen müssten, werden eher auf einen portablen DVD-Player, das Laptop oder den gemeinen DVD-Player zuhause zurückgreifen.
      Avatar
      schrieb am 16.04.07 17:22:56
      Beitrag Nr. 3 ()
      Längere Übertragungen werden sich sicher nur Leute in Ausnahmesituationen ansehen wie z.B. Sportfans die unterwegs sind und keine andere Möglichkeit haben das Spiel ihrer Lieblingmannschaft zu verfolgen. Aber in Korea zeigt sich, dass der sehr viele User Mobile TV auf dem Weg zur Arbeit benutzen, um kurz die neusten Nachrichten zu sehen oder weil sie im Bus oder während sie auf den Zug warten nichts Besseres zu tun haben.
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      schrieb am 16.04.07 17:32:23
      Beitrag Nr. 4 ()
      Antwort auf Beitrag Nr.: 28.798.377 von schafranek am 13.04.07 17:46:26 April 16, 2007 07:00 AM Eastern Daylight Time
      Over 240 Million TV-Enabled Handsets and over $2.9 Billion of Infrastructure Equipment to Be Sold by 2011

      MRG Releases In-Depth Analysis of Global Mobile TV Markets and the Standards That Drive Them

      LAS VEGAS--(BUSINESS WIRE)--MRG, Inc. announces a sweeping new Mobile TV Market analysis and forecast that provides a ground-up analysis of over 70 trials and deployments, using both the better-known DVB-H and MediaFLO technologies and other technologies like DVB-S, 3G, DAB IP, T-DMB, S-DMB and WiMAX. The report spans over 55 countries and 5 major regions, and is designed for investors, operators, vendors and content owners who need to grasp the rate and scope of growth for both Mobile TV services and supporting infrastructure and handsets.

      Additionally, the report discusses viable business models used, including (traditional) local advertising, subscription models, long-form and short-form linear and on-demand content, addressable advertising and others. “This is the guide-book that every vendor, integrator and Mobile TV operator wants to have close by during planning, trial and execution,” says Peter White, author and Sr. MRG Analyst. “Cellular companies, broadcasters and content owners have everything to win if they cooperate on a market-by-market basis as found in the study of successful deployments.”

      “No other report forecasts the Mobile TV infrastructure market from the ground-up, as this one does,” states Gary Schultz, President, MRG. “Because of the local variables like which spectrum is used, the local terrestrial and building topography, and local penetration and replacement rate of handsets, this report clarifies big issues that will assist vendors in targeting new local and regional opportunities.”

      These 70 trials and deployments, along with the results of consumer surveys, illustrate that Mobile TV is driven by people wanting to liven up small and boring spots in their everyday life with a drama, news program or sports programs that they care about. The report also shows how the drivers of these markets will be similar to home-based TV watching, plus special event programming like sports and large music concerts.

      http://home.businesswire.com/portal/site/google/index.jsp?nd…
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      schrieb am 18.04.07 14:54:34
      Beitrag Nr. 5 ()
      Antwort auf Beitrag Nr.: 28.798.377 von schafranek am 13.04.07 17:46:26Nokia überzeugt Samsung
      [19:14, 17.04.07]

      Von Volker Müller (Hamburg) (ftd.de),
      Die Handyhersteller Nokia und Samsung haben eine Kooperation vereinbart, um mobiles Fernsehen zu fördern. Sie einigten sich, den sogenannten BCAST-Standard als Grundlage mobiler TV-Dienste zu verwenden.

      BCAST regelt unter anderem, wie ein mobiles System Fernsehdienste findet sowie die Abrechnung der in Anspruch genommenen Dienste und den Einsatz von digitaler Rechteverwaltung. Mit der Vereinbarung wollten die beiden Konkurrenten die Entwicklungen für Fernsehen auf dem Handy beschleunigen und entsprechende Programmanbieter ermutigen. Einer raschen Verbreitung von Handy-TV in Europa steht noch immer der Streit um die zugrunde liegende Technik entgegen. Während sich die meisten Netzbetreiber, die Handyhersteller Nokia und Motorola sowie die EU-Kommission zu DVB-H bekennen, setzen die koreanischen Hersteller Samsung und LG bislang überwiegend auf DMB.
      Kein Problem für Samsung

      Die nun getroffene Vereinbarung zwischen Nokia und Samsung verschiebt das Gewicht weiter zu DVB-H. Zwar bezieht sich der Kontrakt auf eine Zwischentechnik, sie basiert aber auf DVB-H. Für Samsung ist der Technikschwenk kein Problem: Die Koreaner bieten bereits DVB-H-Handys für das mobile Fernsehen in Italien an. DMB-Geräte bleiben weiter im Sortiment.
      Erst vergangene Woche hatten die drei Mobilfunkbetreiber T-Mobile, Vodafone und O2 beim Kartellamt beantragt, die technische Plattform für Handy-TV gemeinsam betreiben zu können. Ihre Pläne sehen allerdings ein verschlüsseltes Handy-TV vor, um Bezahlmodelle zu ermöglichen. Dagegen wenden sich vor allem die öffentlich-rechtlichen Sender. Das Kölner Unternehmen MFD ist mit dem Programm "Watcha" der bislang einzige Anbieter von Handy-TV in Deutschland. Das im Mai 2006 gestartete Angebot auf Basis der DMB-Technik wird über die Provider Debitel und Freenet vertrieben, zählt bislang allerdings weniger als 10.000 Kunden. MFD bemüht sich ebenfalls um eine DVB-H-Lizenz. In der kommenden Woche sollen neue Gesellschafter dem Unternehmen beitreten - und mit frischem Geld die Chancen auf eine Lizenzzuteilung erhöhen.


      http://www.boerse-online.de/tools/ftd/2002973.html

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      schrieb am 25.04.07 17:20:52
      Beitrag Nr. 6 ()
      Antwort auf Beitrag Nr.: 28.879.252 von margin321 am 18.04.07 14:54:34Interest Growing In Mobile TV; Ad-Supported Service OK
      by Tameka Kee, Wednesday, Apr 25, 2007 6:00 AM ET
      AMERICA'S INTEREST IN MOBILE TV is growing, according to results from a recent comScore study. Of more than 2,000 respondents to an email survey, almost 40% expressed interested in mobile TV.

      Mobile TV, which comScore defines as "television watched via a mobile phone device," is currently most popular with young men. About two-thirds of subscribers are male, and almost half are under the age of 35.

      Respondents who showed interest in mobile TV, however, skewed relatively equally between both genders, a factor highlighting mobile TV's potential as an alternative communication channel for advertisers in the young adult market.

      The study also found that respondents with interest in subscribing to mobile TV were not averse to advertisements. To the contrary, some 67% of them "would be willing to watch sponsored advertisements in return for free subscriptions."

      This also presents an opportunity for marketers to partner with traditional content providers, as slightly more than half of consumers interested in subscribing would prefer to watch "local news, dramas, movies and sitcoms," but cite "cost of service" as a primary factor in their considerations of mobile TV.

      Advertisers who are able to establish a strong mobile TV presence now may reap the benefits of word-of mouth, and primary visibility.

      "Once the early adopters have had a chance to fully engage with the technology and share their experiences ... mobile TV is substantially more likely to reach a critical mass in the marketplace," said Serge Matta, senior vice president of comScore Telecom Solutions.

      http://publications.mediapost.com/index.cfm?fuseaction=Artic…
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      schrieb am 30.04.07 15:05:12
      Beitrag Nr. 7 ()
      Microtune Announces First Quarter 2007 Financial Results

      Company Achieves 28% Year-Over-Year and 19% Quarter-Over-Quarter Revenue Growth; Cable Broadband Tuners Are Key Drivers of Revenue Growth

      PLANO, Texas--(BUSINESS WIRE)--Microtune®, Inc. (Nasdaq:TUNE) today announced its unaudited financial results for the first quarter ended March 31, 2007.

      FINANCIAL RESULTS SUMMARY

      Net revenue for the three months ended March 31, 2007 was $19.8 million, a 19% increase compared to net revenue of $16.6 million for the fourth quarter of 2006, and a 28% increase compared to net revenue of $15.5 million for the first quarter of 2006.

      Gross margin percentage was 50% for the first quarter of 2007, compared to 48% for the fourth quarter of 2006 and 52% for the first quarter of 2006.

      On a generally accepted accounting principles (GAAP) basis, net loss for the first quarter of 2007 was $1.5 million, or $0.03 per share, compared to a net loss of $3.4 million, or $0.06 per share, for the fourth quarter of 2006 and a net loss of $0.4 million, or $0.01 per share, for the first quarter of 2006.

      Non-GAAP net income for the first quarter of 2007 was $1.2 million, or $0.02 per diluted share, compared to non-GAAP net loss of $0.4 million, or $0.01 per share, for the fourth quarter of 2006 and non-GAAP net income of $1.0 million, or $0.02 per diluted share, for the first quarter of 2006. A reconciliation of non-GAAP financial measures to the most directly comparable GAAP financial measures can be found in the tables attached to this press release.

      “Our Q1 revenue of $19.8 million represents substantial year-over-year growth of 28% and quarter-over-quarter growth of 19%. During the quarter, we achieved one of our best year-on-year growth rates,” said James A. Fontaine, President and CEO. “Q1 was also a strong quarter from a gross margin, silicon-tuner revenue and unit-shipment growth, and balance sheet perspective. Business momentum remained very strong in our core automotive and cable markets. We saw continued strength in the cable market, which again led the way from a revenue growth and a customer-segment perspective. Needless to say, we are obviously very pleased with our top-line growth and overall financial performance in Q1.”

      FINANCIAL HIGHLIGHTS

      * Net revenue of $19.8 million for Q1 2007, up 28% compared to Q1 2006 and up 19% compared to Q4 2006;
      * Cable net revenue growth of 19% on a sequential basis and 44% on a year-over-year basis;
      * Gross margin percentage of 50%, consistent with the 50% achieved in the full year 2006;
      * $82.9 million in cash and investments; and
      * Days Sales Outstanding (DSOs) of 42 days.

      COMPANY MILESTONE: 50 MILLION TV TUNER CHIPS SHIPPED

      In February 2007, Microtune announced that it had surpassed the significant milestone of shipping more than fifty million MicroTuner™ chips, an achievement that reconfirms the Company’s market position as a world-leading supplier of single-chip silicon TV tuners. Additionally, in first quarter 2007, Microtune shipped more than seven million tuner chips compared to an average of just over five million per quarter in 2006. Through March 31, 2007, the Company has shipped a cumulative total of fifty-five million silicon TV tuner chips.

      BUSINESS HIGHLIGHTS:

      * CONTINUED RF LEADERSHIP IN DIGITAL CABLE TV MARKET

      Microtune maintained a dominating radio frequency (RF) silicon tuner market position in the cable broadband sector, and during the quarter, the Company unveiled two new classes of products that it believes reinforced its technology leadership and positioned it for future continued market-share growth in both the cable modem and cable set-top box segments.

      First, the Company introduced the industry’s first cable modem tuner (MT2170) for DOCSIS® 3.0, the industry specification that enables cable operators to deliver very fast Internet services, video downloads and multimedia.

      Second, the Company announced the industry’s first 1-GHz MoCA™-compatible tuners (MT2022 and MT2122). These two tuners, when integrated into personal video recorder (PVR) set-top boxes, permit cable operators to provide reliable digital in-home networks using the existing coaxial cable infrastructure in the home. This capability, in turn, allows subscribers to share video, photos, music and data across compatible DVD players, set-tops or PCs on the network. Currently sampling to customers, Microtune’s three new silicon tuners offer key technology building blocks for the cable industry. They enable the new cable-access functions and services increasingly required by cable operators to compete aggressively with telecom suppliers, to increase revenues and to retain subscribers.

      * INDUSTRY MILESTONES

      Microtune also announced that its 3-in-1 tuner (MT2131) exceeds the RF performance requirements specified by the National Telecommunications and Information Administration (NTIA) for the Digital-to-Analog Converter Box Coupon Program. This $1 billion government program, expected to launch in January 2008, will subsidize the purchase of converter boxes for those consumers who wish to continue to use their analog TVs after February 2009, when U.S. analog broadcasts will be shut off. Microtune’s 3-in-1 tuner, which supports analog, digital and cable broadcasts, assures manufacturers that their set-top converter boxes will comply with the RF technical specifications required for technical approval and certification under the NTIA’s converter box coupon program.

      * DESIGN WINS

      During the quarter, Microtune continued to drive successful evaluation of its silicon products and to secure design wins across its target markets. Microtune also announced that LG Innotek has deployed its 3-in-1 tuner in an ATSC tuner-demodulator subsystem. This subsystem has then been implemented into the new line of Super Multi-DVD recorders manufactured by LG Electronics. This is the first announced design win for Microtune’s high-performance 3-in-1 analog/digital/cable tuner.

      Microtune also announced that its DVB-H/DVB-T tuners, among the industry’s first multi-standard, multi-band tuners, were deployed in Pinnacle’s portable and lightweight USB dual-tuner diversity stick. In a related DVB-H announcement, the Company received a second round of orders from LG Electronics, and shipped its mobile TV tuners for implementation in LG’s second-generation mobile TV phones for the Italian DVB-H commercial rollout.

      FINANCIAL OUTLOOK

      Microtune provided the following financial guidance:

      * Net revenue for the second quarter of 2007 is expected to be in the range of $22.0-$23.0 million;
      * Net revenue for the full year 2007 is expected to grow by approximately 25% over net revenue for the full year 2006;

      * Gross margin percentage is expected to be in the range of 48% to 50% for the second quarter 2007;
      * R&D expense growth percentage is expected to be in the mid-teens for the full year 2007;
      * SG&A expense growth percentage is expected to be in the upper single digits to low double digits for the full year of 2007, excluding stock option investigation and derivative litigation related expenses; and
      * SFAS 123R expenses are expected to range from $1.5 million to $2.0 million, on a quarterly basis, throughout 2007.

      Mr. Fontaine said, “There were a number of major highlights in the first quarter, but at the very top of the list were our strong financial results, continued market share gains in the cable market, and the introduction of new technology-leading tuners for the cable modem and set-top box sectors. As we move into Q2, we will continue to focus on our cable business and to pursue those product and customer opportunities that will solidify our industry leadership and momentum in this market through 2008 and beyond. We will also continue to track the digital TV transition segments across all markets. We believe that we offer the RF silicon products and product roadmaps that will enable us to leverage opportunities as they emerge in consumer television, TV peripherals, mobile TV and automotive TV.”

      http://home.businesswire.com/portal/site/google/index.jsp?nd…
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      schrieb am 10.05.07 18:11:04
      Beitrag Nr. 8 ()
      Microtune(R) Tuners Featured across Innovative Cable Consumer Products at the Cable Show
      Microtune's RF Technology Showcased in Sophisticated Consumer Cable Equipment, Enabling the Deployment Today of New Converged, Networked or On-Demand Cable Services
      By BusinessWire
      PLANO, Texas, BUSINESS WIRE -- At the recent Cable Show in Las Vegas, NV, Microtune's (Nasdaq: TUNE) radio frequency (RF) technology was featured across the innovative cable modems, embedded multimedia terminal adaptors (EMTAs), set-top boxes, and upconverters of the industry's premier equipment suppliers, enabling the deployment today of next-generation converged, networked or on-demand cable services.

      The National Cable & Telecommunications Association's Cable Show, held in Las Vegas, NV, May 7-9, 2007, was this year's annual conference and convention for the worldwide cable industry, a platform for displaying the newest broadband technologies, products and solutions. This show's theme, 'Cable: No Limits,' reflected the new business opportunities positioning the industry to maintain market leadership in video, voice and data services, while thwarting increasing competition from Telcos.

      NEXT-GENERATION CABLE ENTERTAINMENT AND TELECOMMUNICATIONS SERVICES

      Among the classes of Microtune-based products displayed or demonstrated at the show were:

      -- Cable modems and EMTAs, some with wider bandwidths and faster speeds, designed to spur revenue growth for cable telecommunications bundles, while providing highly competitive alternatives to telco offerings.

      Included in one display was a new DOCSIS(R) 3.0-class cable modem, featuring four MicroTuner(TM) MT2060 tuners, that enables data download speeds of 150 megabits per second, or transmission speeds that are roughly 25 times faster than today's standard cable modems.

      -- Advanced, sophisticated set-top boxes that increasingly enable consumers to personalize and control their home entertainment experiences.

      Demonstrations included standard and high-definition PVR set-tops, based on multi-tuner architectures, which allow consumers to time-shift their TV content. Also on display was a new class of set-top box that offers digital cable set-top signal reception with off-air tuning capabilities.

      -- Upconverters for Multiple Dwelling Units (MDUs) that enable on-demand, high-definition digital video delivery solutions. Displays of multiple PCI card solutions, implementing Microtune's VideoCaster(TM) MT5100 silicon-based upconverter module, demonstrated how any server could be transformed into an HDTV solution for video-on-demand programming.

      "We were proud of the impressive Microtune technology presence at the Cable Show in leading-edge cable consumer products," said James A. Fontaine, Microtune President and CEO. "Our goal is to provide the advanced silicon tuners that allow our customers to grow their business during the digital TV transition as the technology shifts to meet emerging new opportunities. Our customers' products showcased the value-added, revenue-generating entertainment and telecommunications services, including those supporting CableCard, DOCSIS 3.0 and more on-demand and interactive options, which are bringing new choices to the cable consumer."

      Microtune offers a complete portfolio of RF products for broadband cable access, providing the RF building blocks that enable advanced voice, video, and data services. Microtune's newest products are designed to accelerate the migration to the latest DOCSIS 3.0 standard and in-home networked services. They include:

      -- The industry's first 1-GigaHertz (GHz) tuner, based on the new CableLabs(R) DOCSIS 3.0 specification, that enables cable equipment manufacturers to deliver impressive cable modem transmission speeds and flexibility with a faster (greater than 160 Mbps) and wider (100 MHz) pipeline into the home.

      -- Two new 1.1 GHz TV tuner chips that, when integrated into advanced set-top boxes, permit cable operators to provide their customers digital in-home network using existing cable wiring. Based on CableLabs DOCSIS and OpenCable(TM) specifications, the two new MicroTuner(TM) chips are the perfect companion tuners for personal video recorder (PVR) set-top boxes supporting the Multimedia over Coax Alliance (MoCA(TM)) specification.

      Mr. Fontaine added, "We believe that our cable tuners offer the features--1-GHz expanded bandwidth, scalable multi-tuner architectures, DOCSIS standards support and market-proven reliability--required for next-generation, competitive applications. Our tuners, we believe, continue to dramatically differentiate Microtune in the marketplace--we are the only silicon tuner company today offering DOCSIS 3.0 and MoCA-compatible 1-GHz RF silicon technology."

      http://people.broadcastnewsroom.com/articles/viewarticle.jsp…
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      schrieb am 11.05.07 17:34:49
      Beitrag Nr. 9 ()
      Market Report -- In Play (TUNE)

      Microtune, Inc. (TUNE) Stock Quote, Chart, News

      Microtune: Checks indicate company is gaining market share at Motorola - CE Unterberg C.E Unterberg says that they are making TUNE their digital media top pick, as their industry checks indicate the co is expected to gain meaningful market share at Motorola (MOT), as TUNE has been designed into the co's entire line of E.M.T.A cable modems. They estimate that revs from E.M.T.A shipments from MOT could contribute $11 - 13 mln in revs in 2007. Firm raises their tgt to $6 from $5.60.

      http://news.moneycentral.msn.com/provider/providerarticle.as…
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      schrieb am 14.05.07 14:23:24
      Beitrag Nr. 10 ()
      TUNE is our Digital Media Top Pick of the quarter. We are making Microtune our digital media top pick, as our industry checks indicate the company is expected to gain meaningful market share at Motorola, as TUNE has been designed into the company’s entire line of EMTA cable modems.

      Microtune designed in across Motorola’s entire EMTA product line. Based on our industry checks, we believe that TUNE’s silicon tuner has been designed in across Motorola’s entire EMTA platform, which include the SBV5121, SBV5222, SBV5322, and SBV5420. We had previously indicated that TUNE had been shipping into the SBV5121, which is a battery-less EMTA. The remaining EMTA models are battery-backed and with the exception of the SBV5420, are currently shipping today in production volumes. In Q1’07, we believe Motorola’s EMTA shipments contributed ~50% of total cable modem units. As EMTAs represent the fastest growing segment of the cable modem market with y/y growth of ~20+%, we expect that EMTA unit shipments for MOT will represent 60% of total units by Q4’07.

      Expect MOT to be a 10% in Q3’07. We estimate that revenues from EMTA shipments from MOT could contribute $11-13M in revenues in 2007 assuming a 26M unit market and given that MOT currently has ~40% share of this market. We believe that as TUNE’s shipments to MOT continues to ramp, that Motorola could be a 10% customer for TUNE as early as Q3’07

      MOT leaning towards TUNE for DOCSIS 3.0. Additionally, our checks indicate that the company is currently leaning towards TUNE over Anadigics for its first generation DOCSIS 3.0 modem, which is expected to start shipping later this year. With ASPs for DOCSIS 3.0 tuners expected to be 2-3x current single channel tuners, we believe that DOCSIS 3.0 represents a significant growth opportunity for TUNE over the next couple of years. We continue to believe that this also well positions the company for design-in opportunities into MOT’s next generation DOCSIS3.0 cable STBs in 2008. We believe that BRCM is likely 1-2 quarters away from introducing its DOCSIS 3.0 tuner and will likely miss out on Motorola’s first generation design cycle for DOCSIS 3.0 CPEs.
      Avatar
      schrieb am 30.05.07 18:05:54
      Beitrag Nr. 11 ()
      Antwort auf Beitrag Nr.: 28.798.377 von schafranek am 13.04.07 17:46:26What is driving mobile TV?
      SerifNon Serif
      30 May 2007

      It was in August 2005 when Nokia first asked people who had experienced a DVB-H mobile TV trial what they thought of it. It turned out that those people were amazed. They had found a cure for boredom.
      And effectively, that is the biggest driver for mobile TV, and its usage pattern, which shows in the four or five trials that have surveyed their customers. This is particularly noteworthy in public trials in Finland, the UK, and France and the live volume services in Italy, Korea and Japan, with new prime times occurring in journey time to work, in work breaks and in early evening post work, and also later in the home.

      About 13% of people asked in surveys what they thought of streaming TV on a mobile would say 'it might take off', while in broadcast services which offer up to four times the resolution, around 60% say 'We would buy it', or 'It will take off'.

      People ask what are the drivers for mobile TV, and what is obvious is that quality video on the move was always the driver because it will break into the chunks of boredom that pepper our work days, but only if the quality is sufficiently good that consumers can watch it without getting a headache or eyestrain.

      When Nokia first announced the results of its Finland survey it showed that 41% of trial participants were happy to pay for mobile TV services, at $12 a month and that 58% said that they believed broadcast mobile TV services would be popular.

      And they watched their usual programs, not 'mobisodes'. These were national channels including drama, sports and news programming. Given that the national sport of Finland is ice hockey, these people found the service had the resolution not only to watch the scores in the corner of the screen, but they could see the tiny puck flying around the ice at incredible speeds. The trial was on while the Ice Hockey World cup was in progress and that was one of the major viewing experiences, along with Formula One car racing and the UEFA Cup Champions League soccer.

      They went from a standing start to watching 20 minutes a day across the pilot viewers, and some watched an enormous amount of mobile TV, in multiple 30 or 40 minutes chunks each day.

      Furthermore, when viewers begin to see DVR applications on their handset throughout 2008 and beyond, the problems with TV schedules should diminish. At present the widespread use of simulcast - showing the same channels that are currently on TV - means that the 8.00 am slot is no longer just for housewives and schoolchildren, but is just as likely to be watched by businessmen on the way to work. With the DVR, the businessman will just set his phone DVR to record when he sets his alarm clock, and watch prime time TV in the morning.

      Of course, there have been problems with early experiments. The Koreans, with two working systems, have only managed to get 3 million customers on their mobile TV system in a country of 48 million people. However, considering that the two competing services are locked in a political rivalry that sees one without good distribution channels and the other without good content, one realises that mobile TV services here are a success in spite of themselves.

      In Italy around 300 000 customers have bought mobile TV in six months out of a population of the 6,8 million existing customers of the operator 3 Italia. This means a penetration of almost 5% in 6 months.

      Boredom is the driver for mobile TV, but poor execution at the network, establishment of market channels and content availability are all that is holding it back.

      http://dataweek.co.za/article.aspx?pklArticleId=4448&pklIssu…
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      schrieb am 11.06.07 18:57:43
      Beitrag Nr. 12 ()
      Bald Lizenzen für DVB-H-Netze
      Die Bundesnetzagentur schreibt den Betrieb eines Handy-TV-Netzes über den digitalen Rundfunkstandard DVB-H aus, sagte ein Behördensprecher am Freitag. In der vergangenen Woche Woche war die Frist für Anträge ausgelaufen. Für die Vergabe der Sendelizenzen sind hingegen die deutschen Landesmedienanstalten zuständig. Sie hatten ein bundesweites Pilotprojekt ausgeschrieben, für das sich 29 Unternehmen interessieren. Neben den drei deutschen Mobilfunknetzbetreibern Vodafone, T-Mobile und o2 gehören zu den Konkurrenten unter anderem die Sender ProSiebenSat.1, Premiere, die RTL-Gruppe, die Verlagsgruppen Burda und Holtzbrinck. Zu den Interessenten zählt auch MFD Mobiles Fernsehen Deutschland, die bereits den Konkurrenzstandard DMB betreibt.

      Die Direktoren der Landesmedienanstalten würden in den nächsten Wochen Gespräche führen, um ein geeignetes Konzept auszuwählen, sagte eine Sprecherin der Direktorenkonferenz. Ziel sei es, im September oder spätestens im Oktober die Lizenz zu vergeben, damit Handy-TV über DVB-H zur Fußball-Europameisterschaft im kommenden Jahr laufen könne. Das Verfahren sei schwieriger als bei DMB, weil es viel mehr Bewerber gebe. Die Landesmedienanstalten seien aber zuversichtlich, eine Lösung zu finden, die möglichst vielen Interessenten gerecht werde.

      http://www.satnews.de/mlesen.php?id=d213463af9dae59e6e413d77…
      Avatar
      schrieb am 02.10.07 16:56:54
      Beitrag Nr. 13 ()
      Car Navigation Equipment May Gain Mobile TV Support – Rumours.
      Garmin, TomTom and Mitac Considering Mobile TV-Support for Navigation Devices

      Currently only a relatively small fraction of cars produced feature TV-sets, but this may change soon, if three largest makers of GPS navigation devices integrate TV functionality into their products. It is not clear how such TV-enabled navigation devices affect safety on the roads.

      http://www.xbitlabs.com/news/mobile/display/20070930221448.h…
      Avatar
      schrieb am 04.10.07 16:26:04
      Beitrag Nr. 14 ()
      03-Oct-07 12:40 ET In Play Microtune: Believe TXN's announcement clearly confirms that TI/TUNE has won SFA's next generation modem socket at the expense of Broadcom - Collins Stewart (6.59 +0.23) -Update : Collins Stewart notes TXN confirms 3 major modem OEMs will be submitting DOCSIS3.0 modems. Firm believes TXN's announcement clearly confirms that TI/TUNE has won SFA's next generation modem socket at the expense of BRCM. Firm continues to believe a TI/TUNE win at SFA would clearly put BRCM on the defensive as it struggles to bring a DOCSIS3.0 tuner via NXP to market. Thus firm believes TUNE could be put into play as a more viable takeout candidate as BRCM looks for ways to compete in the DOCSIS3.0 market. Firm looks to Sirenza as a reasonable take out comp, as the company was recently acquired by RFMD for ~4x forward sales.


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