HONOR Brand Upgrade Will Supercharge Business Growth - Seite 2

To meet with the new HONOR

To keep up with the international aesthetic trend, HONOR has introduced a new logo, upgrading to capital letters "HONOR" and adding moving color. The concept of moving color represents the warmth and bright sides of technology and the diversity of the youth culture. This creative design enables HONOR to converge aesthetic theory and cutting-edge technology to develop more stylish products for the global youth.

HONOR is committed to offering breakthrough technology and design, an intelligent and personalized user experience, a stylish all-scenario digital lifestyle to youth across the globe and to setting trends of pioneer culture and modern life style. In line with the new slogan, "HONOR MY WORLD", HONOR encourages young people all around the world to take action and enjoy every moment of their life.

To embrace global youth with beloved young brands

By cooperating with brands admired by young people around the world, HONOR is trying to broaden its brand boundaries and offer high quality products that satisfy their needs.

Today HONOR announces the partnership with MOSCHINO, a first big step for the new HONOR Branding in 2019. This collaboration with MOSCHINO represents a cross-border convergence of high-end fashion and high-end technology.

HONOR has also started a collaboration with Vivienne Tam, an international fashion designer. By introducing VIVIENNE TAM's design philosophy to HONOR products, HONOR is demonstrating its transformation into a trendy tech brand.

Furthermore, HONOR strives to enhance the user experience and values every insight that brings more satisfaction to consumers. In celebration of the launch of the HONOR View20, HONOR is collaborating with Epic Games to push the mobile gaming experience of Fortnite to the next level. As part of this collaboration, owners of the HONOR View20 will have exclusive access to the HONOR GUARD outfit in Fortnite.

# # #

About HONOR

HONOR is a leading smartphone e-brand. The brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, HONOR has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.

For more information, please visit HONOR online at www.hihonor.com or follow us on:
https://www.facebook.com/honorglobal/
https://twitter.com/honorglobal
https://www.instagram.com/honorglobal/
https://www.youtube.com/c/honorofficial/  

Photo - https://mma.prnewswire.com/media/811791/George_Zhao_HONOR.jpg