DGAP-News

AUTO1 Group plans initial public offering (IPO) in Q1 2021 - Seite 3

AUTO1 Group sells the cars it sources under two complementary offerings: Under its merchant brand AUTO1, it operates Europe's largest wholesale platform for sales of used cars. These are sold via online auctions to more than 60,000 professional dealers across Europe. Under its retail brand Autohero, AUTO1 Group has created an easy, hassle free way for consumers to purchase used cars online. In nine European countries, Autohero offers consumers a large variety of attractive used cars at fixed prices, a compelling online customer experience and a convenient fulfillment process.

Vast market opportunity in a highly fragmented market with accelerating offline to online shift
The automotive market is one of the largest commercial markets, with sales of used cars accounting for almost two thirds of all automotive transactions in Europe. In 2019, sales in the European market for used cars, including sales among businesses, amounted to approximately €600 billion, and the used car market in the European Union is expected to grow at a CAGR of 5% between 2019 and 2025^[2]. Yet the European used car market remains highly fragmented and at a very early stage of online penetration, indicating a unique market opportunity.

Proven business model based on extensive data set, proprietary technology, pan-European fulfillment infrastructure, strong brands and superior customer experience
AUTO1 Group's growth has been fueled by its ability to source a large number of used cars and match them with customers at competitive prices. As a technology company, AUTO1 Group's platform builds on its software solutions to revolutionize the used car market. AUTO1 Group collects more than 5 million data points daily through more than 1 million daily page views and has gathered more than 160 terabytes of data on various automotive brands, models and corresponding information. To provide a superior customer experience, AUTO1 Group has developed custom designed websites and apps. To ensure efficient pricing, it has developed proprietary algorithms that automatically evaluate used cars and overall market demand in real time. Based on these solutions, AUTO1 Group has completed more than four million used car trades in total, with each such trade yielding proprietary data to its database.