Dr. Scholl’s Shoes Launches Free People Collaboration as Part of Yearlong 100th Anniversary Celebration - Seite 2

Jack Reynolds, Free People’s chief marketing officer said, "It's an honor for Free People to partner with Dr. Scholl’s and celebrate their 100^th anniversary. Both teams collaborated closely to create this vintage-inspired exclusive collection. Combining heritage pattern linings and vintage-dyed woods with unique hardware and detailing all on an iconic sandal, the result is a retro kitsch, city cool style we know our customer will be very excited about!”

“Dr. Scholl’s and Free People are brands that celebrate self-expression,” said Kevin Braun, designer, Dr. Scholl’s Shoes. “The Original Sandal’s iconic look embodies nostalgia that resonates with Free People’s vintage-inspired aesthetic. Together we have created looks that evoke individuality, style, and the pursuit of effortless comfort. The creative use of color and material, as well as custom designed hardware, make this collaboration one-of-a-kind.”

About Free People:

As a specialty lifestyle brand, Free People aims to craft and curate for the creative spirit, to break and complement current trends with offerings in both contemporary and one-of-a-kind vintage collections. Providing a vast array of product, from apparel (jeans, jackets, sweaters, crop tops, maxi skirts) to accessories, outerwear, shoes, intimates, swimwear, activewear, and beauty, reflecting a penchant for high quality and lowering environmental impact, and an inherent love for all things bohemian, empowering, and fun. Free People, a Philadelphia-based retailer, is available via global and UK sites, top department and specialty stores.

About Dr. Scholl’s Shoes:

Dr. Scholl’s Shoes is an American heritage brand proudly rooted in comfort and individuality starting with our founder, Dr. William Scholl. A comfort revolutionary, Scholl changed the shoe game forever, opening the first Foot Comfort Shop in 1924 and transforming the face of fashion in the ‘60s with the Original Wooden Exercise Sandal that lives on today. At Dr. Scholl’s, we’re dedicated to crafting iconic shoes with staying power. Versatile styles for the whole family where quality, comfort and doing good for the planet always come first.

About Caleres

Caleres is a market-leading portfolio of global footwear brands that includes Famous Footwear, Sam Edelman, Allen Edmonds, Naturalizer and Vionic. Our products are available virtually everywhere - in the nearly 1,000 retail stores we operate, in hundreds of major department and specialty stores, on our branded e-commerce sites, and on many additional third-party retail websites. Combined, these brands make Caleres a company with both a legacy and a mission. Our legacy is our more than 140 years of craftsmanship and our passion for fit, while our mission is to continue to inspire people to feel great… feet first. Visit caleres.com to learn more about us.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240402403152/en/

The Caleres Stock at the time of publication of the news with a fall of -2,10 % to 37,30EUR on Lang & Schwarz stock exchange (02. April 2024, 12:44 Uhr).