T-Mobile Launches Internet Freedom, Bringing the Un-carrier’s Customer-First Disruption to Broadband

Bye bye, Big Internet. In a live-streamed event today, T-Mobile (NASDAQ: TMUS) CEO Mike Sievert unveiled the company’s latest Un-carrier move, Internet Freedom, tackling pain points that have plagued the broadband industry for decades. T-Mobile launched 5G Home Internet just last year, and now it’s taking the next big step… making it easy for broadband customers to break up with Big Internet, lock in their price with massive savings, and finally feel appreciated.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220503006400/en/

Broadband customers are the least satisfied in America. T-Mobile is here to change that, launching Internet Freedom for consumers and small businesses and expanding T-Mobile Business Internet nationwide. (Graphic: Business Wire)

In addition, the Un-carrier launched T-Mobile Business Internet nationwide with new plans, expanding service to any business within T-Mobile’s wireless footprint. That makes T-Mobile the first and only nationwide internet provider for businesses with 5G fixed wireless. No other 5G or wireline provider can connect businesses nationwide.

“The Un-carrier was created to fix a stupid, broken wireless industry, and while we aren’t done, we’ve undoubtedly changed it for good. Now, with Internet Freedom, we’re taking on Big Internet and bringing the Un-carrier movement to broadband,” said Sievert. “Broadband customers are the least satisfied in America – the fees, the contracts, the price hikes, the terrible customer service. It’s ridiculous, and it looks a lot like the wireless industry a decade ago. Today, that all starts to change because the Un-carrier is here to disrupt broadband for good.”

Introducing Internet Freedom

With Internet Freedom, The Un-carrier is stepping up on behalf of broadband customers with:

Freedom to Switch. Broadband customers are STUCK. They’re the least satisfied customers in America¹. They want to switch, but they can’t because they either have no choice for high-speed broadband, are locked in an old-school contract or don’t have the time to go through the complicated switching process. To switch, they have to do battle with their current provider to leave, sign a new contract, wait for an installation window between now and next Tuesday, drill holes in their walls, and spend hours resetting all their devices. All that before they even know how the new service will work for them.