Kraft Heinz and BEES Expand Partnership to Digitize Sales Process and Spur Growth in LATAM - Seite 2

Following the initial pilots in Colombia, Peru and Mexico, the companies plan to expand into Ecuador, Dominican Republic, Panama and other countries across LATAM.

ABOUT THE KRAFT HEINZ COMPANY

We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the center of everything we do. With 2022 net sales of approximately $26 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of six consumer-driven product platforms. As global citizens, we’re dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. Learn more about our journey by visiting www.kraftheinzcompany.com or following us on LinkedIn and Twitter.

ABOUT BEES

BEES is a B2B e-commerce platform created by AB InBev. At BEES, our ambition is – and always will be – to make the lives of our customers easier and their businesses more profitable. Through our platform, we bring the power of digital to small and medium-sized retailers and the companies that service them, unlocking new growth opportunities for all. To learn more about how we are leading the way in transforming the businesses and livelihoods of millions, visit www.bees.com or follow us on LinkedIn.

ABOUT AB INBEV

As a company, we dream big to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, move our industry forward and make a meaningful impact in the world. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest ingredients. Our diverse portfolio of well over 500 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Hoegaarden, Leffe and Michelob ULTRA; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Castle, Castle Lite, Cristal, Harbin, Jupiler, Modelo Especial, Quilmes, Victoria, Sedrin, and Skol. Our brewing heritage dates back more than 600 years, spanning continents and generations. From our European roots at the Den Hoorn brewery in Leuven, Belgium. To the pioneering spirit of the Anheuser & Co brewery in St. Louis, US. To the creation of the Castle Brewery in South Africa during the Johannesburg gold rush. To Bohemia, the first brewery in Brazil. Geographically diversified with a balanced exposure to developed and developing markets, we leverage the collective strengths of approximately 169,000 colleagues based in nearly 50 countries worldwide.