Hims & Hers Launches Holistic Weight Loss Program to Break the Endless Cycle of Weight Gain and Loss

Hims & Hers Health, Inc. (“Hims & Hers”, NYSE: HIMS), the leading health and wellness platform, today unveiled Weight Loss by Hims & Hers, a comprehensive and customizable clinical approach specifically designed to help people achieve their individual weight-loss goals. The company also announced that Craig Primack, MD, FACP, FAAP, FOMA, a pioneer in the field of clinical obesity medicine, has joined the company as SVP of Weight Management.

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Weight Loss by Hims & Hers (Graphic: Business Wire)

The science-backed Weight Loss by Hims & Hers program is developed with the expert insight of Dr. Primack and a team of clinical experts in obesity medicine, psychology and nutrition. The program offers a well-rounded and more affordable approach to reducing weight by addressing the underlying factors that affect people’s weight – Nutrition, Behavior, Movement and Medical Treatment.

Each individual treatment plan is personalized by licensed healthcare providers on the Hims & Hers platform based on a person’s body, health history and overall health and wellness goals. The holistic approach allows providers on the platform to combine customized medication management with ongoing clinical support, while also providing access to innovative digital progress trackers and educational content that is based on each person’s behaviors and appetite profile.

“After treating thousands of patients over the years, I’ve learned that people very commonly blame themselves for an inability to lose weight or maintain a recent weight loss. They then become frustrated with the restrictions and the cyclical nature of dieting,” said Dr. Primack. “We are shifting the paradigm in weight loss to help people curb cravings, decrease binge eating and maintain a healthy lifestyle with a program unlike any available. Our program uniquely uses a combination of customizable medications and supportive content, unlocking access to weight loss treatment for a fraction of the price – all with support from medical providers who understand the nuance of weight gain and weight loss.”