The less bumpy way to ride e-commerce = Rakuten (Seite 290)

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How Rakuten Advertising is rolling TV's future forward

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Important read for everyone

https://www.umlaut.com/uploads/documents/Reports-Certificate…

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ShopBack Expands Way to Pay

Posted on April 25, 202

Three months after ShopBack, the Asia-Pacific’s cashback network, launched ShopBack Pay that allows shoppers to use their preferred payment method while amassing cash rewards, the company is adding another feature, VulcanPost.com reported.

The new tool for consumers is a QR scan-and-pay feature that allows ShopBack users to not only get cashback online, but also at brick-and-mortar stores.

With ShopBack Pay, customers can link their favorite payment methods to make in-store purchases and amass more cashback atop of rewards from their selected payment method.
On average, users can get 5% cashback from ShopBack Pay, though some popular merchants offer as much as 12 to 20%.

In February, Bloomberg reported the company is hoping to fuel its expansion with a $150 million funding round that would value the startup at $1 billion.

Backed by Temasek Holdings and SoftBank Ventures Asia and Rakuten Capital, ShopBack offers cashback and other rewards for brands and retailers that include Lululemon, Dyson and Foodpanda.

ShopBack’s app provides cash back in numerous categories, such as travel, general merchandise, food delivery, groceries, fashion, health and beauty, as well as entertainment, dining and in-store sales. The platform operates in 10 markets across Southeast Asia.

https://www.pymnts.com/news/loyalty-and-rewards-news/2022/sh…

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Rakuten Mobile Strides Forward with New Leadership

26. April 2022

Catch highlights of Rakuten Mobile's press conference held on February 25, 2022, about upcoming changes in its leadership and management organization, with Mickey assuming the position of Chairman, Tareq Amin becoming CEO, and Shunsuke Yazawa becoming President of the company from March 30.

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Rakuten Mobile Achieves 96% Population Coverage

Rakuten Mobile Achieves 96% Population Coverage
27. April 2022

Rakuten Mobile has achieved 96% population coverage for its 4G service in Japan. Check out the ceremonial procedure of turning on the base station in Yamaguchi Prefecture to reach 96%, as well as comments from executives who had led the company to achieve this target four years ahead of schedule. *Please note that the job titles of Rakuten Mobile executives in this video is current as of the date of the event.

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Rakuten Group Co., Rakuten Group Co., Ltd. All Rakuten payment services including “Rakuten Point Card” can be used at Seiyu nationwide, and “Rakuten Seiyu Net Super” and “Rakuten Seiyu App” that can be used at actual stores are also available.Ltd. All Rak

2022-04-26 by rehow

With the introduction of “Rakuten Point Card”, all payment services provided by Rakuten Group will be available at Seiyu stores nationwide. As a result, Seiyu will become the largest supermarket in Japan where “Rakuten points” can be accumulated and used. Users can accumulate “Rakuten points” according to the amount spent by presenting the “Rakuten point card” at the target store, and can also use the accumulated points at the time of payment. Also, if you show your “Rakuten point card” and pay with “Rakuten pay (app payment)”, “Rakuten card”, or electronic money “Rakuten Edy”, you will earn “Rakuten points” for each of the point card presentation and payment. You can receive up to 2% point reduction at any time.

In the “Rakuten Seiyu App”, in addition to the ordering and payment functions of “Rakuten Seiyu Net Super”, “Rakuten Point Card” and “Rakuten Pay (app payment)” can also be used at the target stores, with just one app. You can save “Rakuten points” and pay for them. You can also get campaigns and deals. In August of this year, we plan to gradually expand the functions, such as installing a coupon function that can be used at both stores and online supermarkets, and providing point-up information for each product handled at stores and online supermarkets.

With the introduction of “Rakuten Point Card”, all Rakuten payment services will be available, utilizing a strong customer base with more than 100 million members, mainly new users not only online but also offline. We will try to expand the whole.

Seiyu will further expand the “Rakuten Seiyu Net Super” operated in collaboration with the Rakuten Group, and aim to become a leading OMO retailer in Japan through digital marketing conducted through the Rakuten payment service and the “Rakuten Seiyu App”.
Rakuten aims to empower the supermarket industry all over Japan by developing it as an OMO platform based on the collaboration system with Seiyu.

Established in 1963, Seiyu provides groceries, daily necessities, household goods, and clothing to customers nationwide from Hokkaido to Kyushu through more than 300 stores of “Seiyu,” “Sunny,” and “LIVIN” and “Rakuten Seiyu Net Super.” We are offering goods. With the mission of realizing “the happiness that Seiyu is close to,” we have a lineup of valuable products that can meet the diverse needs and needs of our customers, and we offer them at reasonable prices through thorough operational efficiency and technology. increase. Furthermore, by maximizing the strengths of our shareholders, KKR, Rakuten, and Wal-Mart, we aim to become an industry leader in OMO services that integrate stores and the Internet, making it easier for customers to “get rid of” in their daily lives. We continue to innovate and take on the challenge of becoming a company that makes you feel delicious (delicious and convenient).

Rakuten Payment Co., Ltd. was established in April 2019 as a company that develops services centered on the payment and marketing fields in the Rakuten Group. Currently, we operate services such as “Rakuten Pay (app payment)”, “Rakuten Pay (real store payment)”, “Rakuten Point Card”, “Rakuten Edy”, and “Rakuten Check”. We provide friendly, convenient and safe payment services to our customers, and provide business support to member stores through a wide range of payment services tailored to the type of business and business category and marketing programs that utilize data.

https://re-how.net/all/1860490/

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The stable partner of Rakuten Symphony from Germany

1&1 Mobilfunk, which is constructing a greenfield Open RAN-based 5G community in Germany with a whole lot of assist from Rakuten Symphony, has struck a deal to accommodate its antennas on American Tower’s 15,000 cellular masts throughout Germany . No monetary phrases had been shared, however every web site used may have a lease time period of 20 years. Learn this announcement for additional particulars. 1&1 beforehand introduced a cope with Vodafone’s Vantage Towers to entry as much as 5,000 rooftop and mast areas throughout the nation.

https://hybridtip.com/whats-up-with-twitter-elon-musk-vodafo…

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Auf dem Weg zur Metaverse

Vissel Kobe fans’ in-stadium experience enhanced with 5G technology

20 hours ago

Rakuten’s J.League soccer team Vissel Kobe is raising the bar again for enhancing enjoyment of the total game experience: At the team’s home ground of Noevir Stadium Kobe, spectators have had the opportunity to take part in a number of futuristic trials utilizing 5G technology, with the support of Rakuten Mobile and its partners.

Augmented reality: A new way to spectate at the stadium?

In the age of the internet, watching your favorite sports team has never been easier. Online services offer live broadcasts and on-demand recordings of games, from which information like match stats and analysis are just a tap or a click away.

VISSEL KOBE TEAMED UP WITH RAKUTEN MOBILE TO TURN NOEVIR STADIUM KOBE INTO A CUTTING-EDGE AR PLAYGROUND.

Yet nothing quite compares to the experience of being there—making noise and showing support alongside an entire stadium of fans.

Rakuten Mobile thought it could combine the best of both of these worlds. During one match in November 2021, fans were able to experience the future of spectating through augmented reality.

Rakuten's AR app further augments the spectating experience in Noevir Stadium. It also works with AR glasses.

Rakuten’s AR app further augments the spectating experience in Noevir Stadium. It also works with AR glasses.

Vissel Kobe teamed up with Rakuten Mobile to turn Noevir Stadium Kobe into a cutting-edge AR playground through the use of 5G mmWave. This high-speed, high-bandwidth and low latency implementation of 5G can make technologies like AR more seamless than ever.

THE TECHNOLOGY CAN UTILIZE THE FULL POWER OF 5G TO SEND DATA FROM THE USER’S CAMERA ALMOST INSTANTANEOUSLY TO A REMOTE SERVER, WHICH THEN RECOGNIZES THE FEATURES OF THE STADIUM AND CALCULATES THE EXACT LOCATION OF THE SPECTATOR’S SEAT.

Spectators could download an app and point their smartphones (or AR-capable smart glasses!) at the pitch to see a live AR overlay with match information such as team formations, match stats, and ongoing developments.

AR overlays at Noevir Stadium Kobe deliver the kind of in-game stats and info usually reserved for traditional broadcasts.

AR overlays at Noevir Stadium Kobe deliver the kind of in-game stats and info usually reserved for traditional broadcasts.

The trials pushed exciting new frontiers for marketers as well. Tapping a player not only brings up official J.League stats, but also gives users direct access to the J.League’s official store on Rakuten Ichiba to purchase related items such as the player’s jersey.

The realm of professional sports is very important for advertisers, and so the next frontier of personalizing certain media such as stadium signs is an exciting challenge.

WITH AN AR OVERLAY, THE POSSIBILITIES SEEM ENDLESS: ADVERTISING CAN BE MORE PERSONALIZED AND ADAPT IN REAL TIME TO ONGOING MATCH EVENTS.

Some TV broadcasters are already using virtual advertising tech to digitally insert ads into stadium advertising space that only their viewers can see, but the 30,000+ spectators filling the stands still all see the same notices.

A high-precision overlay allows for virtual billboards that perfectly match the contours of the stadium.

A high-precision overlay allows for virtual billboards that perfectly match the contours of the stadium.

With an AR overlay, however, the possibilities seem endless. Not only can advertising be more personalized and adapt in real time to ongoing match events, it can also be displayed over areas of the stadium previously unavailable to advertisers.

Cutting-edge positioning technology enabled by 5G

The trials were made possible through an exciting new kind of positioning technology. Rakuten partnered with Finnish spatial mapping company Immersal to implement a Visual Positioning System (VPS) which can pinpoint the precise location of a spectator using the app without the need for AR markers.

The technology can utilize the full power of 5G to send data from the user’s camera almost instantaneously to a remote server, which then recognizes the features of the stadium and calculates the exact location of the spectator’s seat.

This precise positioning is hugely important for displaying an accurate AR overlay, and is a particularly impressive demonstration given the enormous size of the venue, which has over 30,000 seats in which a spectator could be seated.

3D point cloud data used for the visual positioning system (VPS) will be made available to other Rakuten Mobile partners.

3D point cloud data used for the visual positioning system (VPS) will be made available to other Rakuten Mobile partners.

Immersal, who provided the VPS technology, is a member of the Rakuten Mobile Partner Program, a project through which Rakuten Mobile aims to develop new services that leverage 5G in partnership with other companies and governments. Rakuten Mobile is planning to make the 3D point clouds used for the system available to other members of the program, with a view to seeing it utilized in more stadium scenarios in the near future.

https://rakuten.today/blog/vissel-kobe-in-stadium-experience-enhanced-5g.html

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More than $ 1.6 billion equity capital for Rakuten from an IPO of Rakuten Bank

Similar like the following of SBI Sumishin Net Bank could Rakuten planning too:

„The SBI Sumishin deal had been set for March 24 and its total value was expected to be around 132 billion yen ($1.2 billion), with the bank seen raising around 10 billion yen, according to filings. The bulk of the sale was to come from SBI Holdings and Sumitomo Mitsui Trust Bank selling shares.“

https://www.reuters.com/markets/asia/japans-sbi-sumishin-net…

The version of Rakuten Bank with a about 50% higher value than SBI Sumishin Net Bank could be after my estimates:

„The Rakuten Bank deal and its total value was expected to be around 198 billion yen ($1.8 billion), with the bank seen raising around 15 billion yen, according to filings. The bulk of the sale was to come from Rakuten.“

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Rakuten TV launches its free channels for mobile phones

25 April 2022

Rakuten TV presents its free channels within its mobile applications. We tell you all the details.

Rakuten TV, a video-on-demand platform, added a series of free channels (with advertising) last year, but it was only available on televisions, and now is now available on both web and mobile devices.

More than 80 channels They are the ones that finally reach the web and Android and iOS versions of the platform, which offer all kinds of content; movies, series, documentaries, sports, music…

One of the most notable features of Rakuten TV is the no need to register to be able to enjoy these channels. To do this we simply have to install the application, or open the web and we can enjoy all the content directly.

Among these channels we find different categorieswhich are: movies, series, entertainment, sports, lifestyle, cooking, music, children’s, slow TV, documentaries, news and highlights.

Each of these categories They have a large number of channels. that offer us different options to enjoy diverse content.

So you can watch free movies online on Rakuten TV

At ComputerHoy we have tested this platform, and we can say that there is a more than enough amount of content, and the quality of it is quite good offering streaming up to Full HD quality.

https://unlihow.com/de/rakuten-tv-launches-its-free-channels…