Flexibility and Purpose — Workforce Turns to Gig in Pursuit of the Ultimate Work-Life Blend - Seite 2

In addition to flexibility and autonomy, gig enables workers to pursue projects that are meaningful to them and provide a sense of purpose. Nearly half (47%) of gig workers say they work to gain a sense of fulfillment and self-worth, and that they are more satisfied with their current freelance and contract work than their previous traditional work roles (45%). Gig workers see work as necessary to fulfilling their higher needs. In fact, one in three say that purposeful work would attract them to a full-time job.

Attracting and Engaging Gig Talent

Few employers today offer subsidized benefits to their gig population, if at all. Only 4% of gig workers report their employer offers medical insurance and only 5% say their employer offers a retirement plan. Many employers also fail to provide access to other traditional and non-traditional benefits, including dental and vision, short-term and long-term disability and accident insurance.

This indicates a missed opportunity when it comes to leveraging benefits to attract existing and potential gig talent. According to MetLife’s report, 43% of gig workers say employers can offer better benefits to attract them to consider a full-time job. Additionally, 29% of full-time employees who intend to leave their jobs for gig in the next five years say better benefits may make them stay.

Benefits Strategy with Gig Workers in Mind

In the ongoing war for talent, understanding the evolution of what traditional full-time employees and gig workers want from work can help employers create real and meaningful solutions. Gig workers have ever-increasing resources to find jobs and opportunities, giving them the power to pick and choose which organizations best meet their benefit needs as well as desires for meaningful and purpose-filled work.

Over the next few months, MetLife will continue to explore the gig space through research initiatives and in-market testing. These efforts will provide additional insights into the benefits needs of gig workers, enabling MetLife to develop solutions that will bring value to this important and growing segment of the workforce.

About MetLife

MetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates (“MetLife”), is one of the world’s leading financial services companies, providing insurance, annuities, employee benefits and asset management to help its individual and institutional customers navigate their changing world. Founded in 1868, MetLife has operations in more than 40 countries and holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. For more information, visit www.metlife.com.

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