LGBTQ Loyalty Re-Naming of Wholly-Owned Subsidiary Supports Broader Diversity & Inclusion Focus - Seite 2

Mattias Eriksson, CEO of C8 said, “We are delighted the groundbreaking LGBTQ100 ESG Index will be joining the C8 platform as the first of several diversity and equality-driven indices from LGBTQ Loyalty. The C8 platform enables an asset owner or manager to easily trade the underlying assets of an index and, by so doing, keep full control of their capital. The platform also gives full transparency of investments, which aligns well with ESG values. With its socially responsible aims, the LGBTQ100 ESG Index is an ideal host for our platform and we are very excited about this collaboration.”

Martina Navratilova, Board Member of LGBTQ Loyalty, also reinforced this mandate: “Diversity is a business necessity, from now on investors are empowered to learn about diversity via the LGBTQ100 ESG Index.”

Advancing Equality Preference, Inc is using a strategic, multi-layered approach to directly reach the investment community through their financial index global network. This network includes large asset managers that are seeking ESG-based, thematic solutions and turnkey asset management platform (TAMP) providers emerging as a new channel with the growing trend of direct indexing.

Nicole Douillet, Senior Advisor to LGBTQ Loyalty added, “Our direct indexing roll-out strategy for the LGBTQ100 ESG Index will begin this month with our collaboration with C8 Technologies, a leading provider of direct indexing to financial institutions globally.”

The LGBTQ100 ESG Index outperformed the market for the first half of the year (January 1 - June 30, 2020) against the S&P 500 Index benchmark, exceeding the S&P 500 by 3.41%.

XXX

About LGBTQ Loyalty Holdings, Inc.

LGBTQ Loyalty is a diversity and inclusion-driven financial methodology and data company that quantifies corporate equality alignment with the LGBTQ community and minority interest groups. The Company has benchmarked the first-ever U.S. Loyalty Preference Index, which the Company believes empowers the LGBTQ community to express their preferences for the nation's high-performing corporations most dedicated to advancing equality. The Loyalty Preference Index, branded as the LGBTQ100 ESG Index, is an environmental, social and governance (ESG) Index, offering an added perspective for those seeking to align with equality-driven, ESG-responsible corporations. LGBTQ Loyalty's leadership includes seasoned authorities in the financial industry and the LGBTQ community. www.lgbtqloyalty.com