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     146  0 Kommentare Back-to-School U.S. Retail Sales Expected to Grow 5.5%* Compared to Last Year, According to Mastercard SpendingPulse - Seite 2

    • Apparel Refresh: While athleisure was the fashion statement of 2020, this year brings the diversification of the wardrobe as in-person schooling, reunions and other events drive consumers to make their social debuts in style. Apparel is expected to grow 78.2% YOY / 11.3% YO2Y.
    • Department Store Shopping Returns: Department Stores, outdoor shopping centers and malls offer a fresh change of scenery for shoppers. We forecast a 25.3% YOY / 9.5% YO2Y increase in the Department Store sector as they rebound from last year’s dip in foot traffic. Buy online, pick-up in store as well as technologies such as contactless will remain important as consumers continue to seek low-contact experiences.
    • Tech Upgrade: If we learned one thing this past year, it’s that technology keeps us connected. With many states and schools determining the virtual/in-person cadence, we anticipate Electronics will be up 13.0% YOY / 9.6% YO2Y.

    Building on Ongoing Retail Momentum:

    The anticipated back-to-school sales growth is a continuation of ongoing retail sales momentum, with May marking the eighth consecutive month of Total Retail Sales growth*. According to Mastercard SpendingPulse, U.S. retail sales excluding automotive and gasoline, increased 12.2% year-over-year in May, and 10.2% compared to May 2019. Online sales in May grew 1.1% and 94.8% respectively, compared to the same periods.

    Mastercard SpendingPulse
    U.S. Snapshot – May 2021

    Sales Growth
    May 2021 vs. 2020

    Sales Growth
    May 2021 vs. 2019

    Total Retail Sales (ex. Auto and Gas)

    +12.2%

    +10.2%

    Total Retail Sales (ex. Auto)

    +16.4%

    +9.9%

    E-commerce Sales

    +1.1%

    +94.8%

    By Sector

    Apparel

    +75.9%

    +14.7%

    Department Stores

    +212.0%

    +4.2%

    Furniture & Furnishings

    +22.5%

    +20.2%

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    Back-to-School U.S. Retail Sales Expected to Grow 5.5%* Compared to Last Year, According to Mastercard SpendingPulse - Seite 2 As students wrap up the current school year, retailers – and parents – are already preparing for a robust back-to-school shopping season as more kids head back into the classroom. According to Mastercard SpendingPulse, which measures in-store and …

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