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Circus Group prepares Market Entry in Asia
- Circus Group prepares to enter Asian market with revolutionary food production robot CA1.
- Prof. Lin Yang appointed as Local Managing Director for Asia Pacific.
- Circus aims to disrupt global food service market with advanced AI and robotics.
EQS-News: Circus SE / Key word(s): Expansion
Circus Group prepares Market Entry in Asia |
Circus is currently in discussions with potential customers in Asia who are interested in large quantities of CA1. In order to meet this demand, Circus is now building a dedicated team for the Asian market and has gained an experienced entrepreneur in Prof. Lin Yang, who will strengthen the company's regional presence as Local Managing Director for Asia Pacific in its upcoming roll-out in Asia. Yang will oversee local business strategy and partnerships, focusing on driving growth and establishing a robust presence across the region.
While Circus will begin commercializing its robots in Europe and the USA from its German headquarters, the indicative high demand from Asia in recent months and the corresponding interest in Circus' robots necessitate the establishment of dedicated on-site teams.
Circus Group CEO Nikolas Bullwinkel emphasised the importance of the appointment: “The appointment of Prof. Lin Yang as Managing Director for Asia Pacific represents a pivotal step in strengthening our global presence. Yang brings a proven track record in successfully launching new technologies of German origin in China. Together, we are excited to prepare for Circus’ future entry into the largest market for food service and robotics, bringing our German-engineered technology closer to this dynamic growing region.”
Prof. Lin Yang added: „I am very pleased to be joining Circus at this exciting time. Circus' innovative robotic solution offers one of the most groundbreaking changes in the food service industry and is of great interest in many regions of Asia. The potential applications in an area where countless individuals need access to safe, healthy food daily clearly demonstrate that we have a highly promising approach.“