Seattle Area Grocery Chain Metropolitan Market to Begin Carrying KOIOS and Fit Soda on March 22, 2021 - Seite 2

More information about Metropolitan Market can be found on its website: https://metropolitan-market.com/

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On Monday, March 22, 2021, Metropolitan Market will start carrying all five flavours of the KOIOS nootropic beverage (Black Raspberry, Blood Orange, Peach Mango, Apricot Vanilla, and Pear Guava) as well as all four flavours of the Fit Soda functional beverage (Orange Cream, Root Beer Vanilla Float, Black Cherry Cola, and Sparkling Citrus). The Company believes that as it continues to build its footprint in regional grocers for the Pacific Northwest and Gulf Coast regions of the United States, these targeted efforts could complement other sales channels to include national retail chains such as Walmart as well as e-commerce platforms such as Walmart’s U.S. online store, Amazon.com, and Koios’ direct-to-consumer portal.

Koios Chief Executive Officer Chris Miller commented, “We have long maintained that local grocery chains are exceptionally savvy when it comes to building a loyal client base because they can gather and act upon qualitative insights far more efficiently than a large-scale chain. No matter how advanced a ‘Big Data’ analytics engine may be in anticipating or influencing shopping patterns, the very best insights about what customers actually want comes from the personal relationships you can build with your clientele as a regional operator. This is the backbone of our strategy to gain concentrated market penetration in strategic areas of the United States, as our objective is to cultivate long-term adoption of our beverages as a lifestyle staple and potentially leverage our presence in local chains to qualify for placements in additional national chains. We look forward to building out our presence in the Pacific Northwest as we continue our push to become a more prominent brand in the beverages industry.”