Increasing Prospects for Digital Content Creation Industry Fueling Rising Market Valuation - Seite 4

iQIYI Inc. (NASDAQ: IQ), an innovative market-leading online entertainment service in China, recently announced that its recently released romantic drama series One and Only has become a huge hit both domestically and overseas. The show has achieved a content popularity index of over 8,500 on the Company's platform since its release, having also topped the popularity rankings on multiple renowned Chinese content review platforms. The show is also among the top five drama series in terms of overseas viewership on iQIYI's international app (iQ.com), attracting much attention on global social media platforms. One and Only proves itself to be another iQIYI overseas hit that, like Story of Yanxi Palace, combines traditional Chinese aesthetics with original storytelling and universal appeal.

Reserved its narrative style, One and Onlyembodies the unique ways in which emotions are expressed in the Chinese culture. Thanks to its gripping romance story and superior production quality, One and Only has spawned over 517 trending topics on major Chinese platforms, generating over 8.69 million searches in total. The show has also inspired much talk among overseas users since its launch on iQIYI's international app (iQ.com). It has led to over 4.5 million posts on platforms such as Facebook and Instagram. In addition, leading Vietnamese media organization Saostar and multiple top film and TV media outlets across Southeast Asia also covered the show.

Disney (NYSE: DIS) recently announced the first-ever World Princess Week, a special global event that kicks off Aug. 23, celebrating the courage and kindness exemplified by Disney Princess heroes and aimed to inspire fans around the world to display the same attributes in their daily lives. As part of the year-long Ultimate Princess Celebration, World Princess Week will offer fans new products, digital content, a Disney Princess Hotline presented by shopDisney, unique offerings at Disney Parks and Resorts, a Disney Channel special, retail activations and more.

To kick off the festivities, fans can experience the debut of an all-new YouTube series, the "Courage and Kindness Club" and a weeklong Disney Princess blitz on the Disney Parks Blog. The series features beloved Disney Princess and Frozen heroes showcasing simple and fun ways for young fans to show kindness and be more courageous in their daily lives. Families and fans can tune in throughout the week and join in the conversation and share their own acts of kindness by using #UltimatePrincessCelebration and #HowDoYouPrincess.