Meet Terrand, the Inspiring Leader Behind the FedEx E-Commerce Learning Lab - Seite 2

Supporting small business owners toward growth is a process and requires a lot of resources. Many organizations do a lot on their own, but they can't do it ALL by themselves. This is why the relationship between FedEx, Accion Opportunity Fund, and 37 Oaks is powerful. With the education, program infrastructure, experience, coaching, relationships, marketing support, sponsorship, capital infusion, shipping systems, (and more) that we each bring to the table, we deliver a program that adds value to hundreds of small business owners across the country.

Who is a good fit for this program?

The FedEx E-commerce Learning Lab is perfect for any owner of a product-based business that commits to growing and scaling through e-commerce. They tend to be in the early stages of growth and may not have an e-commerce site, or may have one that is considered "stale." They feel stuck in making progress and need support in getting "unstuck." The great thing about this program is that it has a national reach, and we have worked with businesses from California to Vermont to Florida and all in between. We also support a variety of categories such as health, beauty, food, beverages, pets, books, accessories, apparel, home decor, and more.

What topics do you cover in the FedEx E-Commerce Learning Lab?

This program's curriculum is very robust. Between the 37 Oaks University courses, workshops, study hall sessions, and exercises, we cover topics such as understanding where you should sell online; defining your online shopper; writing effective shipping and return policies; conducting competitive analysis; writing effective product descriptions; driving site conversion; developing winning marketing strategies and campaigns, and more. If business owners need information on a topic that is not covered, our 1:1 coaching sessions fill in the gaps.

What makes this program different?

What makes this program different is its robust and holistic design to educate and prepare. We talked about all the education and coaching received, but another key part of the experience is the SOKONI e-commerce marketplace that allows participants to apply what they learned. We provide that extra layer of support to help them see what works for their business, and what doesn't.

How does the SOKONI online marketplace help small businesses grow their business?

Small business owners in the FedEx E-commerce Learning Lab not only receive the education needed to strengthen their online strategies and grow their operations, but they also have access to a space to test the concepts and principles learned before making a longer-term investment.

So handeln Sie das Kursziel

Der Analyst erwartet ein Kursziel von 239,40$, was einem Rückgang von -3,31% zum aktuellen Kurs entspricht. Mit diesen Produkten können Sie die Kurserwartungen des Analysten übertreffen.

 

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