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Selectcore Ltd. WKN: A1H7UG
Hohe Umsätze heute in Canada - nach sehr guten News und einer langen Konsolidierung Chance auf eine schnelle Gegenbewegung bis ca. 0,40 € !
iSign to embed products into 7,000 Selectcore terminals
2011-10-12 13:45 ET - News Release
See News Release (C-ISD) iSign Media Solutions Inc
Mr. Alex Romanov of iSign reports
ISIGN MEDIA AND SELECTCORE ANNOUNCE THE SIGNING OF A LETTER OF INTENT TO BUILD THE LARGEST MOBILE PROXIMITY-ADVERTISING FOOTPRINT
iSign Media Solutions Inc. and Selectcore Ltd. have signed a letter of intent to build out the largest retail mobile proximity-advertising footprint in North America.
Under the terms of the LOI, iSign and Selectcore are planning to embed iSign's patent-pending Interactive Marketing Solution (IMS) 3.1 software and its newly developed Smart Antenna into Selectcore's Verifone point-of-sale (POS) terminals in up to 7,000 convenience and grocery store locations throughout Canada and the United States. The length of the agreement will be three years, with an automatic renewal period of an additional three years.
"This opportunity came to us from the announcement regarding the Couche-Tard/Mac's convenience stores network and installation," said Alex Romanov, iSign's chief executive officer. "We believe that this is a tremendous opportunity for us to build out a second advertising footprint, similar to the Couche-Tard model."
Based upon previous test installations, iSign has the ability to reach an average of approximately 1,000 mobile devices within proximity of each of its installations. This reach would result in the Smart Antenna contacting approximately seven million viewers daily. The size of the reach makes the mobile advertising method extremely cost-efficient and effective to potential advertisers in comparison with television, radio and papers, as well as more traditional direct marketing.
As a result of the size of the company's reach, its expectation is that a full network rollout has the potential to generate at least $10-million in revenue annually from advertising and Anonymous Mobile Analytics (AMA) data per year. Of the $10-million in advertising revenue, Selectcore will retain 80 per cent and iSign 20 per cent. iSign expects, based upon its rate card, that licensing revenues for iSign's technology will have the potential to generate approximately $4.2-million annually.
iSign's cost to build this network with iSign's newly developed Smart Antennas will be approximately $1.05-million in capital expenditures.
"The introduction of our new Smart Antenna combines cost-efficiency with improved metric-gathering abilities from virtually all mobile devices," added Mr. Romanov. "This installation will provide our initial entry into the U.S. market, in addition to expanding our national coverage in Canada, making the network very appealing to advertising agencies and national brands."
"iSign's technology allows us to monetize and maximize the value of our retail point-of-sale network and access to a market of millions of consumers with mobile phones," commented Keith McKenzie, CEO of Selectcore. "Aligned with our growth strategy, this partnership has the potential to generate a new, high-margin revenue stream with virtually no capital expenditures."
We seek Safe Harbor.
Weshalb sollte es bis 0,40 gehen???
Antwort auf Beitrag Nr.: 42.208.124 von chrossiback am 13.10.11 14:45:51Globe/CP say Selectcore, iSign plan mobile ad scheme
2011-10-13 08:50 ET - In the News
The Globe and Mail reports in its Thursday edition that Selectcore and iSign Media Solutions Inc. have agreed to jointly equip North American retailers with technology that transmits advertising to wireless mobile devices near their stores. A Canadian Press dispatch to The Globe says iSign of Richmond Hill, Ont., says its agreement with Toronto's Selectcore aims to equip up to 7,000 convenience and grocery stores in Canada and the United States. iSign will embed its software and an antenna into Selectcore's Veriphone point-of-sale terminals. iSign estimates it has the ability to reach about 1,000 mobile devices near each of its installations. The companies estimate that a fully operational network has the potential to generate $10-million in revenue annually. Selectcore's share would be 80 per cent of revenue and iSign's would be 20 per cent.
2011-10-13 08:50 ET - In the News
The Globe and Mail reports in its Thursday edition that Selectcore and iSign Media Solutions Inc. have agreed to jointly equip North American retailers with technology that transmits advertising to wireless mobile devices near their stores. A Canadian Press dispatch to The Globe says iSign of Richmond Hill, Ont., says its agreement with Toronto's Selectcore aims to equip up to 7,000 convenience and grocery stores in Canada and the United States. iSign will embed its software and an antenna into Selectcore's Veriphone point-of-sale terminals. iSign estimates it has the ability to reach about 1,000 mobile devices near each of its installations. The companies estimate that a fully operational network has the potential to generate $10-million in revenue annually. Selectcore's share would be 80 per cent of revenue and iSign's would be 20 per cent.
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