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Ab heute vergibt Raven Moon [WKN 120536] Lizenzen auf der http://www.licensingshow.com/licensingshow/V40/exhibitor_lis…. In den nächsten Tagen kommen Mega-NEWS und werden den Kurs in die Höhe schiessen lassen

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Einmalige Gelegenheit

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und unterbewertet

Raven Moon Entertainment, Inc. (OTC BB: RVNM)
An Editorial by Rick Stephan
[Note: Rick Stephan recently joined Small-CapTrader as Editor-in-Chief.]

You’ve probably heard about Raven Moon. If not, you can get a background by viewing their website, www.ravenmoon.net. I’ve been watching this company for a while, and recently had the pleasure of interviewing their CEO, Joey DiFrancesco.

What intrigued me most is RVNM’s business strategy, a plan patterned after the strategy that worked so well with “Barney.” About 15 Barney episodes were sent at no charge to hundreds of TV stations nationwide. The stations aired one episode each day for three weeks, then repeated that sequence in the following three-week periods. If you have children or grandchildren, like me, you probably were exposed to Barney and the catchy song associated with those episodes.

It’s estimated that the various entities involved in the success of Barney inked license arrangements that generated about \$5 billion in just five years. RVNM has already completed nine of its episodes featuring “Gina D`s Kids Club,” with eight more planned. The plan is to provide them to TV stations beginning this fall.

I feel that “Gina D’s Kids Club” has an excellent chance to approach Barney’s success. In fact, Dr. Janice K. Battenberg, Educational Child Psychologist at Ball State University stated: “ `Gina D’s Kids Club’ is the best new children’s educational program since Sesame Street which satisfies stations’ FCC requirements.”

RVNM’s Promotional Foundation

RVNM is engaged in an aggressive program of pre-promotion activities that serve as the preliminary foundation for the roll-out of its 17 episodes this fall. RVNM has already completed a great many promotional activities. Here are a few examples:

1. RVNM and JB Toys arranged for the “Cuddle Bug”— a cute plush toy created as just one of the characters featured on “Gina D’s Kids Club” shows—to be featured on NBC’s Saturday Today Show over the last three weekends. It will be repeated this Friday, Saturday, and Sunday (4/30, 5/1, and 5/2).

Campbell Brown and Lester Holt, co-hosts of the Saturday Today Show, have been wearing the Cuddle Bug during the past weeks, and when the cameras pan to them, Lester Holt says, “We’re promoting something here, but I’m not quite sure what it is.”

That “teaser” has intentionally posed a mystery, one that will soon be solved because “Gina D” is expected to make an appearance with the cuddle bug during the Saturday Today Show to promote her new upcoming show.

The folks in the crowd outside of the Saturday Today Show in New York have also been happy to wear the JB Toys “Cuddle Bug” for the NBC Cameras. You see them during the Weather Man’s segment in the Plaza each time the camera pans to the Plaza showing the people holding Cuddle Bugs.

2. In addition to the Today Show, New Yorkers and their visitors have been watching images of “Gina D” with the Cuddle Bug and her Kids Club friends on the NBC Astrovision, that enormous Panasonic Screen at One Times Square, NY. Because of the location of the NBC Astrovision Screen in the heart of Times Square, Raven Moon`s “Gina D`s Kids Club” characters and JB Toy`s “Cuddle Bug” are exposed to billions of people worldwide. In addition, advertisements for the “Gina D`s Kids Club” air every hour between 9:00 a.m. and 1:00 a.m. daily.

As Joey DiFrancesco pointed out, “Times Square is the perfect place for us to launch our `Gina D`s Kids Club` and `Cuddle Bug` promotions. We appreciate all the support that we’ve received from the Saturday Today Show. The exposure is priceless.”

3. On May 12, 2004, Gina D will be visiting children on behalf of the Kids Wish Network, a non-profit organization that tries to comfort sick children. She will present children with Cuddle Bugs from 6 p.m. to 8 p.m. at the Maimonides Medical Center in Brooklyn, NY.

4. On June 12, 2004, Gina D will appear on behalf of Radio Disney NY to sing the Star Spangled Banner to open the Aaron Carter concert at the Yankee Minor League Stadium on Staten Island to an audience of about 5,000 people.

New Milestones for RVNM

April 27, 2004: JB Toys, LLC and Serendipity Ltd. announced plans to form a joint venture to manufacture, market, and distribute select toys inspired by “Gina D`s Kids Club,” “Mr. Bicycle Man,” Gina D and “The Transistor Sisters,” and other future animated projects produced by Executive Producers Joey & Bernadette DiFrancesco for Raven Moon Entertainment, Inc. and Raven Animation Inc.

The joint venture with Serendipity Ltd. came after Serendipity USA signed a license request for a number of products including the “Gina D`s Kids Club” Dandy Candy line that was on display at the Toy Building during the NY Toy Fair.

Some of the Serendipity USA products that will be included in the new joint venture agreement include the “Gina D`s Kids Club” license of the “The Dandy Candy Line,” “Wall and Table Clocks,” “Digital Cameras for Kids,” “Fiber Optic Home Decor,” “Bathroom Bath Tub Play Environments,” “Dance Mats,” “Limbo Rock,” “Animated Dolls with Changeable Speech Chips for Gina D and Miss Muffin,” “Shaped Cookies in Kids Clubhouse Box,” and “Magical Gel Shape Stick-ums.”

In addition to the products from the “Gina D`s Kids Club” license, Serendipity has expressed an interest in manufacturing and distributing toys and products including “Gina D and The Transistor Sisters” and the award winning “Mr. Bicycle Man.” “Mr. Bicycle Man” was created by Joey & Bernadette DiFrancesco who licensed the character exclusively to JB Toys, LLC, a wholly owned subsidiary of RVNM for 10 years. Gina D, who recorded the “Mr. Bicycle Man” theme song, will also appear in the animated “Mr. Bicycle Man” public service announcements. Under the direction of Mike Gibilisco, the announcements are currently being animated by former Disney Animators who are now part of the Raven Animation, Inc. team.

Joey DiFrancesco explained, “The joint venture is being formed to promote the whole line of toys more effectively. Under the terms of the joint venture, RVNM shareholders will benefit by receiving a bigger piece of the pie.”

Serendipity is a large operation, reporting annual sales of over \$25 million. Backed by its 53,820-square-foot factory in Mainland China, it can easily produce 100,000 pieces of various products monthly.

April 29, 2004 : BKS Entertainment has agreed to provide nationwide syndication services for “Gina D’s Kids Club.” I quote some of the text from RVNM’s news release today:

”BKS Entertainment is known for its use of innovative strategies and flexible marketing approaches for finding the best distribution channels for television projects; developing win-win barter deals and other programming packages; offering marketing and consulting expertise drawn from over 60 years of combined experience in all aspects of the business including syndication, licensing, producing and programming; discovering the potential audiences in various new media; and bringing sponsors to programming packages to help translate ideas into realities.

BKS Entertainment acts as an agent for producers of television programs by marketing and selling those programs to television networks, TV stations and cable networks—both domestically and internationally—for cash or barter.

BKS Entertainment has successfully distributed several programs including the “Dooley and Pals Show” which is now on over 60% of the US markets, “Courage Colorado”, “Black Superstars of Music”, and “Its Showtime at the Apollo,” among others.”

Joey DiFrancesco says: “BKS Entertainment has a proven track record of providing real results when it comes to syndication. The successful syndication of the “Gina D’s Kids Club” program will unlock many licensing, merchandising, and toy opportunities for Raven Moon, JB Toys, and our shareholders.”

RVNM closed last evening (4/28/2004) at $0.038, a price that, in my opinion, is undervalued.

For more information, contact Marc Jablon at [phone], or visit http://www.ravenmoon.net.

Note: Rick Stephan, who just came aboard at Small-CapTrader as Editor-in-Chief, is a noted author and one of the country’s leading marketing professionals. He developed successful campaigns for such Fortune 500 companies as AT&T, IBM, DuPont, J&J, Xerox, Citicorp, ITT, Boeing, and others. He established a multi-million dollar advertising and consulting firm in Riyadh, Saudi Arabia, working with such clients as the Saudi Ministry of Defense, Northrop, Lockheed, Mobil, and Bechtel. He has been involved with financial publications for over 15 years, and his contributions have been recognized by numerous awards for creative excellence and achievement, as well as an extraordinary certificate from the Department of Commerce for significantly increasing America’s international trade.

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