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[11872]

Hallo Leute..
Hier einige Informationen

INTRODUCTION

"Nothing is more powerful than an idea whose time has come." -Goethe

It is a time of exciting changes in the travel industry, offering fantastic growth potential for the right company. Current trends, including the increasing availability of travel options, the growth in tourism, the emergence of the Web as the preferred research and booking tool for world travel, and the vast spending power of the baby boom generation, have created unprecedented possibilities in travel. Today`s successful travel entrepreneur must have a sense not only of the industry`s past, but an understanding of the potential that technology offers to today`s consumers. travelbyus.com is poised to make a profitable entrance into this industry, and help design the future of the travel business.

TRAVEL MARKET OVERVIEW
Travel and tourism are emerging as the world`s largest single industry with global spending more than doubling over the decade to US$447 billion in sales in 1997, according to the World Tourism Organization. As early as 2005, it is anticipated that travel will more than double that number once again. In spite of this tremendous growth, the industry is largely fragmented and in many cases outdated and unresponsive to the needs of today`s traveler. Change is the only constant and those who anticipate and seek change will help shape their future and that of the industry.

THE EMERGENCE OF THE BABY BOOM GENERATION IN TRAVEL
The growth rate of the global travel industry is second only to that of the high tech and communication sectors. One of the key components to this dramatic increase is the maturing of the baby boom generation. Every day, 10,000 Americans reach the age of fifty. This group has a great interest in travel, and is now coming into the resources of both time and money to take advantage of the growing number of leisure travel opportunities. travelbyus.com is positioning itself to meet the needs of these travelers with the most user-friendly online research and reservation system, as well as a sophisticated and memorable 800-number telephone system.

The following chart indicates the changes that have occurred in consumer travel expectations over the past forty years:

1950s 1960s 1970/1980s 1990s
Holiday as Break Reward Entitlement Necessity
Purpose Rest Recreation Entertainment Personal Development
Goals Status Experiences Indulgences Balance Quality of Life

While the travel industry has made changes in response to the marketplace, it has been unable to escape its historic high volume, low margin business model. This has left it, in many cases, without the capital base necessary to invest in the technology needed to meet and exceed the expectations of today`s consumers. While one would expect technology to be a cost-cutting solution, much of the industry still views the internet and e-commerce as the "enemy". Instead of incorporating technology into the business model, there has been a great effort expended towards consolidation, incorrectly assuming that bigger is better. Our belief is that the real opportunities exist for companies willing to create cutting-edge internet and e-commerce sales and distribution techniques.

E-COMMERCE AND INTERNET APPLICATIONS
The internet is in its infancy; therefore, no one really knows the effects it will have on world markets. The anticipated exponential growth in internet travel sales has motivated even the most conservative of investment institutions to participate in this dynamic market. PricewaterhouseCooper expects 12% to 18% of consumer purchases to be transacted over the web by the year 2003. They identify travel products as the primary focus of the internet consumer, accounting for as much as 50% of all internet sales. Viewed against this backdrop, it is easy to understand how such large revenue growth projections have become attached to internet travel companies. Very few companies, however, have shown that they understand how to position themselves to meet this emerging demand. travelbyus.com will create the products and user-friendly technology to address these needs now, and in the future

[Peter_Pan]

sorry - das ist schon uralt.

*plonk*

PP