4000 % mit Kaffee trinken - Info-Sammlung - 500 Beiträge pro Seite
eröffnet am 28.01.02 14:33:24 von
neuester Beitrag 02.05.06 12:55:37 von
neuester Beitrag 02.05.06 12:55:37 von
Beiträge: 143
ID: 541.572
ID: 541.572
Aufrufe heute: 0
Gesamt: 11.757
Gesamt: 11.757
Aktive User: 0
Top-Diskussionen
| Titel | letzter Beitrag | Aufrufe |
|---|---|---|
| vor 56 Minuten | 4862 | |
| heute 11:51 | 3877 | |
| vor 55 Minuten | 3390 | |
| vor 55 Minuten | 3074 | |
| heute 11:11 | 2906 | |
| vor 1 Stunde | 1620 | |
| vor 1 Stunde | 1603 | |
| vor 56 Minuten | 1405 |
Meistdiskutierte Wertpapiere
| Platz | vorher | Wertpapier | Kurs | Perf. % | Anzahl | ||
|---|---|---|---|---|---|---|---|
| 1. | 1. | 18.709,37 | -0,11 | 157 | |||
| 2. | 4. | 9,8010 | +102,56 | 131 | |||
| 3. | 7. | 62,02 | +119,31 | 87 | |||
| 4. | 3. | 159,62 | +0,18 | 66 | |||
| 5. | 6. | 12,510 | +2,98 | 54 | |||
| 6. | 5. | 0,1925 | -1,79 | 52 | |||
| 7. | 2. | 10,460 | +1,95 | 50 | |||
| 8. | 9. | 7,0640 | +1,26 | 45 |
Feedback
WKN 931969 Peabodys PBDY OTCBB
Da insgesamt, die Diskussion etwas unübersichtlich geworden ist habe ich diesen Thread eröffnet, um alle bekannten Infos hier reinzustellen.
Bitte hier nur Infos und Fakten reinstellen - die normale Diskussion in den gewohnten Threads weiterführen
Was ist Peabodys ?
Peabodys ist eine Kaffefirma , die versucht einen großen Brocken am globalen Wachstumsmarkt abzubekommen und die zeichen auf volle Expansion gestellt hat.
Das Kerngeschäft bestand in der Vergangenheit darin , dass man Shops in Krankenhäusern, Universitäten usw . unterhalten hat in denen Kaffee verkauft hat - zur zeit gibt es 24 Einheiten welche auf einen geschätzen Jahresumsatz von 4-5 Mio USD kommen sollten (Jahr 2002 -zugrundegelegt die bekannten Zahlen zuzüglich der vorhandenen Wachstumsraten).
In den letzten Jahren hat PBDY ums Überleben gekämpft - hohe Verbindlichkeiten wurden abgebaut, wir dürften derzeit erstmals eine positive Bilanz im nächsten Filing zu erwarten haben.
Der Float beträgt insgesamt knapp unter 18 Mio Aktien - reiner Common Stock - keinerlei Prefered Shares vorhanden - keine Convertibles.
Das Management besteht aus hochrangigen anerkannten Führungspersönlickeiten - herausragend hier insbesondere zu erwähnen Barry Gibbons der Ex-Ceo von Burgerking , der bei Peabodys die Position des Aufsichtsratsvorsitzenden bekleidet.
Und gerade diese Namen sind es , die uns beweisen , dass wir es hier mit einem seriösen Investment zu tun haben und nicht mit einer der üblichen OTC-Abzocken - eine Barry Gibbons würde seinen guten bekannten Namen niemals für eine Abzocke hergeben !
Das erklärte Ziel von Peabodys ist es die Numemr 2 weltweit hinter Starbucks zu werden und die Nummer 1 im Bereich des Kaffees aus biolgischem Anbau.
Um diese Ziele zu verwirklichen strebt man den Vertrieb der eigenen Produkte über die großen Lebensmittleketten an - man ist eine Allianz eingegangen mit Marathonglobal einer Firma , die genau auf diesen bereich spezialisiert ist.
Zusätzlich strebt man den weiteren Ausbau der eigenen Shops an - mit geringem Kapitaleinsatz ist es hier möglich schnell hohe Umsätze und Gewinne zu generieren.
Kaffee ist welweit hinter Erdöl das meiste gehandelte Gut überhaupt - wir bewegen uns in einem Milliardenmarkt - die Zuwachsraten der gesamten Branche bewegen sich im 2stelligen Prozentbereich - gerade die Sparte organic Kaffee wächst hierbei noch überdurchschnittlich und verspricht hohe Akzeptanz und Wachstumsraten für die Zukunft.
Gruß Amada
Da insgesamt, die Diskussion etwas unübersichtlich geworden ist habe ich diesen Thread eröffnet, um alle bekannten Infos hier reinzustellen.
Bitte hier nur Infos und Fakten reinstellen - die normale Diskussion in den gewohnten Threads weiterführen
Was ist Peabodys ?
Peabodys ist eine Kaffefirma , die versucht einen großen Brocken am globalen Wachstumsmarkt abzubekommen und die zeichen auf volle Expansion gestellt hat.
Das Kerngeschäft bestand in der Vergangenheit darin , dass man Shops in Krankenhäusern, Universitäten usw . unterhalten hat in denen Kaffee verkauft hat - zur zeit gibt es 24 Einheiten welche auf einen geschätzen Jahresumsatz von 4-5 Mio USD kommen sollten (Jahr 2002 -zugrundegelegt die bekannten Zahlen zuzüglich der vorhandenen Wachstumsraten).
In den letzten Jahren hat PBDY ums Überleben gekämpft - hohe Verbindlichkeiten wurden abgebaut, wir dürften derzeit erstmals eine positive Bilanz im nächsten Filing zu erwarten haben.
Der Float beträgt insgesamt knapp unter 18 Mio Aktien - reiner Common Stock - keinerlei Prefered Shares vorhanden - keine Convertibles.
Das Management besteht aus hochrangigen anerkannten Führungspersönlickeiten - herausragend hier insbesondere zu erwähnen Barry Gibbons der Ex-Ceo von Burgerking , der bei Peabodys die Position des Aufsichtsratsvorsitzenden bekleidet.
Und gerade diese Namen sind es , die uns beweisen , dass wir es hier mit einem seriösen Investment zu tun haben und nicht mit einer der üblichen OTC-Abzocken - eine Barry Gibbons würde seinen guten bekannten Namen niemals für eine Abzocke hergeben !
Das erklärte Ziel von Peabodys ist es die Numemr 2 weltweit hinter Starbucks zu werden und die Nummer 1 im Bereich des Kaffees aus biolgischem Anbau.
Um diese Ziele zu verwirklichen strebt man den Vertrieb der eigenen Produkte über die großen Lebensmittleketten an - man ist eine Allianz eingegangen mit Marathonglobal einer Firma , die genau auf diesen bereich spezialisiert ist.
Zusätzlich strebt man den weiteren Ausbau der eigenen Shops an - mit geringem Kapitaleinsatz ist es hier möglich schnell hohe Umsätze und Gewinne zu generieren.
Kaffee ist welweit hinter Erdöl das meiste gehandelte Gut überhaupt - wir bewegen uns in einem Milliardenmarkt - die Zuwachsraten der gesamten Branche bewegen sich im 2stelligen Prozentbereich - gerade die Sparte organic Kaffee wächst hierbei noch überdurchschnittlich und verspricht hohe Akzeptanz und Wachstumsraten für die Zukunft.
Gruß Amada
Die News zur Zusammenarbeit mit Marathonglobal
Gruß Amada
Die original News
Peabodys Coffee Forms Alliance With Marathon Global
ROCKLIN, Calif., Jan 22, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) announced today that it has formed an alliance with Arkansas-based
Marathon Global. Marathon will provide strategic marketing and sales planning
and infrastructure support critical to achieving Peabodys` goal of distributing
branded organic coffees in the Mass Market retail sector. Terms of the agreement
were not disclosed.
Peabodys Director Barry Gibbons, former Burger King Chairman and CEO, commented,
"This is a chance for us to partner with a company that shares our excitement
and vision of this unique business opportunity. Marathon is renowned for adding
real value to companies with brand goals like ours."
Marathon Global Chairman, John Phillips, commented, "We are really excited about
the market opportunity that the Peabodys organic coffees represent. Peabodys has
an outstanding product and the retail market for organics is on fire. We`ve been
exploring and testing the waters with some very large retailers and we clearly
see genuine interest both domestically and in Europe. The aim of our partnership
is simple - to provide the consumer with more accessible opportunities to enjoy
the superior quality of these Peabodys organic coffees."
Marathon Global is a fully integrated marketing, sales and service company
seeking partnerships with manufacturers of unique, value added products that are
capable of serving the Mass Market. Marathon`s network of experienced retail
professionals are dedicated to guiding growth companies through the tedious and
difficult "barriers to entry" that now exist in the Mass Market. Advanced
infrastructure coupled with broad Mass Market knowledge, allow Marathon Global
clients to immediately "go-to-market" avoiding the up front costs and delays
normally associated with building and promoting a new product.
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
Deutsche Übersetzung (frei nach Javier)
Peabodys Coffee schließt Allianz mit Marathon Global
ROCKLIN, CA – January 22, 2002 - Peabodys Coffee Inc. (OTC BB: PBDY) gab heute bekannt, dass sie eine Allianz mit der in Arkansas ansässigen Marathon Global geschlossen hat. Marathon wird das strategische Marketing und die Verkaufsplanung übernehmen und Infrasruktur-Unterstützung leisten, was entscheidend ist, um Peabodys Ziel den organischen Coffee im Massenmarktgeschäft unterzubringen realisieren zu können. Vertragsbedingungen werden nicht offen gelegt.
Peabodys Direktor Barry Gibbons ,ehemaliger Burger King CEO, kommentierte: Das ist eine Chance für uns eine Partnerschaft mit einer Firma einzugehen, die unsere Visionen von dieser einzigartigen Geschäftsmöglichkeit teilt. Marathon ist berühmt dafür, wahren Wert für Firmen zu erzielen, die selbige Markenziele haben wie wir.
Marathon Globals Aufsichtsratsvorsitzender John Philips kommentierte: Wir sind wirklich begeistert über die Möglichkeiten die Peabodys Organic Coffee am Markt hat. Peabody hat ein überragendes Produkt und der Retailmarkt für organischen Kaffee ist im Boom. „Wir haben den Markt untersucht und sind mit einigen sehr großen Retailern warm geworden“ (freier geht’s nicht LOL) und sehen deutlich echtes und aufrichtiges Interessein USA und Europa. Das Ziel unserer Partnerschaft ist einfach – die Konsumenten mit mehr zugänglichen Möglichkeiten versorgen die anspruchsvolle Qualität vom Peabodys Coffee genießen zu können.
Marathon Global ist eine vollintegrierte Marketing – Verkaufs und Servicefirma, die nach Partnerschaften mit Herstellern von einzigartigen und werterhöhenden Produkten sucht, die für den Massenmarkt geeignet sind. Marathons Netzwerk von erfahrenen Retail-Spezialisten ist darauf aus, Wachstumsfirmen durch die schwierigen und langwierigen Markteintrittsbarrieren – die im Massenmarkt existieren – zu führen. Fortgeschrittene Infrastruktur verknüpft mit breitem Massenmarkt-Wissen erlaubt Marathon-Kunden einen schnellen Marrkteintritt und verhindert dabei die hohen Anlaufkosten und Verzögerungen die normalerweise beim Aufbau eines neuen Produkts entstehen.
CONTACT: Peabodys Coffee Inc., Rocklin
Investor Relations
Tony Francel
Gruß Amada
Die original News
Peabodys Coffee Forms Alliance With Marathon Global
ROCKLIN, Calif., Jan 22, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) announced today that it has formed an alliance with Arkansas-based
Marathon Global. Marathon will provide strategic marketing and sales planning
and infrastructure support critical to achieving Peabodys` goal of distributing
branded organic coffees in the Mass Market retail sector. Terms of the agreement
were not disclosed.
Peabodys Director Barry Gibbons, former Burger King Chairman and CEO, commented,
"This is a chance for us to partner with a company that shares our excitement
and vision of this unique business opportunity. Marathon is renowned for adding
real value to companies with brand goals like ours."
Marathon Global Chairman, John Phillips, commented, "We are really excited about
the market opportunity that the Peabodys organic coffees represent. Peabodys has
an outstanding product and the retail market for organics is on fire. We`ve been
exploring and testing the waters with some very large retailers and we clearly
see genuine interest both domestically and in Europe. The aim of our partnership
is simple - to provide the consumer with more accessible opportunities to enjoy
the superior quality of these Peabodys organic coffees."
Marathon Global is a fully integrated marketing, sales and service company
seeking partnerships with manufacturers of unique, value added products that are
capable of serving the Mass Market. Marathon`s network of experienced retail
professionals are dedicated to guiding growth companies through the tedious and
difficult "barriers to entry" that now exist in the Mass Market. Advanced
infrastructure coupled with broad Mass Market knowledge, allow Marathon Global
clients to immediately "go-to-market" avoiding the up front costs and delays
normally associated with building and promoting a new product.
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
Deutsche Übersetzung (frei nach Javier)
Peabodys Coffee schließt Allianz mit Marathon Global
ROCKLIN, CA – January 22, 2002 - Peabodys Coffee Inc. (OTC BB: PBDY) gab heute bekannt, dass sie eine Allianz mit der in Arkansas ansässigen Marathon Global geschlossen hat. Marathon wird das strategische Marketing und die Verkaufsplanung übernehmen und Infrasruktur-Unterstützung leisten, was entscheidend ist, um Peabodys Ziel den organischen Coffee im Massenmarktgeschäft unterzubringen realisieren zu können. Vertragsbedingungen werden nicht offen gelegt.
Peabodys Direktor Barry Gibbons ,ehemaliger Burger King CEO, kommentierte: Das ist eine Chance für uns eine Partnerschaft mit einer Firma einzugehen, die unsere Visionen von dieser einzigartigen Geschäftsmöglichkeit teilt. Marathon ist berühmt dafür, wahren Wert für Firmen zu erzielen, die selbige Markenziele haben wie wir.
Marathon Globals Aufsichtsratsvorsitzender John Philips kommentierte: Wir sind wirklich begeistert über die Möglichkeiten die Peabodys Organic Coffee am Markt hat. Peabody hat ein überragendes Produkt und der Retailmarkt für organischen Kaffee ist im Boom. „Wir haben den Markt untersucht und sind mit einigen sehr großen Retailern warm geworden“ (freier geht’s nicht LOL) und sehen deutlich echtes und aufrichtiges Interessein USA und Europa. Das Ziel unserer Partnerschaft ist einfach – die Konsumenten mit mehr zugänglichen Möglichkeiten versorgen die anspruchsvolle Qualität vom Peabodys Coffee genießen zu können.
Marathon Global ist eine vollintegrierte Marketing – Verkaufs und Servicefirma, die nach Partnerschaften mit Herstellern von einzigartigen und werterhöhenden Produkten sucht, die für den Massenmarkt geeignet sind. Marathons Netzwerk von erfahrenen Retail-Spezialisten ist darauf aus, Wachstumsfirmen durch die schwierigen und langwierigen Markteintrittsbarrieren – die im Massenmarkt existieren – zu führen. Fortgeschrittene Infrastruktur verknüpft mit breitem Massenmarkt-Wissen erlaubt Marathon-Kunden einen schnellen Marrkteintritt und verhindert dabei die hohen Anlaufkosten und Verzögerungen die normalerweise beim Aufbau eines neuen Produkts entstehen.
CONTACT: Peabodys Coffee Inc., Rocklin
Investor Relations
Tony Francel
hier eine anfrage e-mail an das kaffeeunternehmen wegen der strategischen allianz mit maraton global von einem bekannten user mit der übersetzung:
#241 von JavierOxtoa 25.01.02 09:43:16 Beitrag Nr.:5.425.794 Posting versenden 5425794 PEABODYS COFFEE DL-,001
Betreff: PEABODYS COFFEE NEWS RELEASE
Von:
An: peabodys1@cs.com
Datum: 23.01.02 10:44 erweiterten Header anzeigen
Dear Mr. Tkachuk,
for me as an investor it is very important to get some more detailed information about your yesterday night released news.
What are the possibilities of Peabody? Seems it to be possible for your company to get
access to all big retailers in USA and Europe? Which countries in Europe are on your list? In which range do i have to expect on the one hand the revenues on the other the margin difference?
In which time period do you wish to get your first successes? With which Retailers are you in conatct?
What kind of public relation events are planned? How will you handle the problem of the OTC-Listing? And the last point is the qustion about a new homepage.
Best Regards
HIER DIE ANTWORT
Betreff: Re: PEABODYS COFFEE NEWS RELEASE
Von: Peabodys1@cs.com
An:
Datum: 25.01.02 07:45 erweiterten Header anzeigen
Dear :
Thank you for your interest in our company. You are asking many questions
about our news release announcing our alliance with Marathon Global. I will
to try and answer as many of your questions that I can.
We believe that a huge opportunity exists for selling our branded organic
coffees through the mass market retail sector. Organic food and beverage is
a US $26 billion market today - growing rapidly - and projected to do so for
the next ten years. The European market is much more advanced than the US
market but the US market is gaining ground and organic products are now found
on the shelf of most mass market retail chains. We are interested in
pursuing both the European market and the US market.
In Europe, we have identified Germany and the UK as "possible" primary
targets. Germany and the UK are two of the top organic consumer markets in
the world. We applaud the organic progress of your country and its
consumers. We are seeking to develop a relationship with a large European
coffee roaster who has adequate production capacity, can meet our quality
standards and can provide the retail brand packaging that we require. Once
we have formalized such a relationship with a European-based roaster who can
meet our distribution needs for all of Europe, we will let you know in a news
release.
At this time we are not in a position to forecast sales but we do believe
that the potential sales for retail organic coffee sales is staggering. We
are diligently working through the details of our sales and marketing
strategies with Marathon Global and it our intention to participate in trade
shows and expositions that will give us the platform and visibility to launch
our brand of retail organic coffee. This is where Marathon Global really
adds value and gives us a competitive advantage. Marathon Global has both
the experience and the industry contacts to clear the road for FAST access to
market without costly expenditures and delays. We are very lucky that
Marathon has chosen to work with us as they many companies knocking on their
door. They do their homework and they share our enthusiasm.
You ask "when" we expect to see orders from large retailers. If you go back
and read our news release, you will see that MG has already been "testing the
waters" with some very large retailers. The response has been favorable and
we are diligently moving forward, taking all the necessary steps to prepare
ourselves for this new retail channel of trade. It is more important to us
that we plan properly and get it RIGHT rather than FAST. You get ONE chance
with these larger mass market retailers and you MUST deliver. Please
understand the potential magnitude of the initial order and the logistics of
an ongoing supply agreement with a huge retailer. At this time it would be
foolish of me to disclose any names of retailers with whom we may do business
with in the future - this would cause a disaster and would certainly destroy
those relationships rather than build them.
Regarding public relations, we have a plan in place that we believe will
increase investor awareness both in the US and in Europe. For now, we are an
OTC listed company and as we continue to make progress it becomes easier to
seek a listing on AMEX or NASDAQ which is where we would like to be. Lastly,
we are already in the development stage of building a new website. We are
excited about the website and it will have many pages including one for
investor relations.
I have tried to answer your questions best I can. Feel free to ask me
questions in the future but please understand that I receive 100s of e-mails
on a regular basis and that I cannot always respond quickly. Thank you again
for your interest.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee
hier die übersetzung:
#246 von TanjasNachbar 25.01.02 12:00:24 Beitrag Nr.:5.427.360 Posting versenden 5427360 PEABODYS COFFEE DL-,001
Hier eine kleine (vielleicht unzureichende) Übersetzung de Mail von JO
Danke für das Interesse an unserer Firma. Sie haben viele Fragen gestellt
über unser News bezüglich unserer Allianz mit Marathon Global.
Ich möchte versuchen so viele Ihrer Fragen zu beantworten wie ich kann.
Wir glauben, das es eine große Möglichkeit gibt für den Verkauf unserer Kaffemarken
von Organischem Kaffee im Bereich des Massenmarktes Einzelhandel
Organische/Ökologische Getranke und Speisen stellen einen US $26 Milliarden Markt heutzutage.
mit großen Zuwachsraten und das soll sich allen Voraussagen nach auch in den nächsten 10 Jahren nicht ändern.
Der Eurpäische Markt ist bereits viel mehr erschlossen als der US Markt
aber US market bietet einer Hervorragende Grundlage für solche Produkte und man kann sie bereits in den Regalend der meisten Lebensmittelketten finden.
Wir sind daran interessiert, den US und den eurpäischen Markt zu erschließen
In Europa haben wir Deutschland und das UK als wahrscheinliche Top-Märkte ausgemacht
Deutschland und das UK sind die Topkonsumenten von organischer Produkte
in der Welt. Wr versuchen eine Verbindung mit einem großen eurpäischen Kaffeeröster zu etablieren.
der eine adäquate Kapazität für die zu erwartenten Verkäüfe bieten kann und unseren Qualitätsansprüchen gerecht wird.
und uns mit der Markenverpackungen für den Lebensmitteleinzelhandel unterstützen kann die wir benötigen.
Haben ir erst eine solche Zusammen arbeit für unsere Verteiler bedürfnisse aufgebaut, werden wir es Sie es mit einer Newswissen lassen.
Im Moment sind wir nicht in der Lage irgendwelche Zahlen, zukünftiger Umsätze zu veröffentlichen, glauben
aber, das die piotentiellen Umsätze im Bereich Organic Kaffe schwanken Wir beobachten die
die Märkte und entwicklungen genau und analysieren unsere Verkäufe und das Marketing mit Marathon Global
Und es is t unsere Absicht Teil von Ausstellungen und Marktplattformen zu werden, welche uns die Möglichkeit geben
unsere Marken im Lebensmitteleinzelhandel einzuführen.
Das ist es wobei unsMarathon Global wirklich helfen kann und uns Vorteile im Wettbewerb verschaffen wird.
Marathon Global hat beides, Die Erfahrungen und die Kontakte zur Industrie, die uns die entsprechenden Wege eröffnen können
für schnellen Erfolg ohne große Kosten und Verspätungen
Wir sind sehr glücklich, das Marathon Global uns ausgesucht hat für eine Zusammenarbeit um die sich viel Firmen bemüht haben.
Marathon Global hat seine Hausaufgaben gemacht und teilt unsere Begeisterung
Sie haben uns gefragt, wann wir die ersten Bestellungen von großen Lebensmittelketten erwarten.
Wenn Sie unsere letzte Veröffentlichungen lesen, sehen Sie, daß MG bereits Kontakt mit diesen Firmen aufgenommen hat
um die Möglichkeiten zu sondieren. Die Antworten waren sehr gut und wir gehen sorgfältig vor und unternehmen alle notwendigen Schritte
um uns auf diese neuen Vertriebskanäle vor zubereiten.
Es ist wichtiger für uns sorgfältig zu planen als schnell.
Man bekommt eine chance und dann muß man liefern,.
Bitte verstehen Sie, wie wichtig diese erste Order einer großen Kette wäre
und welche Arbeit im logistischen Bereich damit verbunden ist.
Zur Zeit wäre es idiotisch von mir, irgentwelche Namen von Firmen bekannt zugeben, mit denen wir eine evtl.
zukünftige Zusammenarbeit planen könnten. Dies würde eine evtl. Zusammenarbeit zerstören, nicht fördern.
Bezüglich der Öffentlichkeitsarbeit planen wir, die Aufmerksamkeit, von Investoren in Europa und den US noch mehr auf uns zu lenken.
Für den Augenblick sind wir eine OTC gelistete AG und wir beabsichtigen weiter zu wachsen
da es so einfacher wird, in der AMEX oder den NASDAQ gelistet zu werden was wir gerne möchten.
Schließlich sind wir bereits im Entwicklungeiner neuen WEBseite und sie wird viele Seiten zum
Investorrelation beinhalten.
Gruß
TN
#241 von JavierOxtoa 25.01.02 09:43:16 Beitrag Nr.:5.425.794 Posting versenden 5425794 PEABODYS COFFEE DL-,001
Betreff: PEABODYS COFFEE NEWS RELEASE
Von:
An: peabodys1@cs.com
Datum: 23.01.02 10:44 erweiterten Header anzeigen
Dear Mr. Tkachuk,
for me as an investor it is very important to get some more detailed information about your yesterday night released news.
What are the possibilities of Peabody? Seems it to be possible for your company to get
access to all big retailers in USA and Europe? Which countries in Europe are on your list? In which range do i have to expect on the one hand the revenues on the other the margin difference?
In which time period do you wish to get your first successes? With which Retailers are you in conatct?
What kind of public relation events are planned? How will you handle the problem of the OTC-Listing? And the last point is the qustion about a new homepage.
Best Regards
HIER DIE ANTWORT
Betreff: Re: PEABODYS COFFEE NEWS RELEASE
Von: Peabodys1@cs.com
An:
Datum: 25.01.02 07:45 erweiterten Header anzeigen
Dear :
Thank you for your interest in our company. You are asking many questions
about our news release announcing our alliance with Marathon Global. I will
to try and answer as many of your questions that I can.
We believe that a huge opportunity exists for selling our branded organic
coffees through the mass market retail sector. Organic food and beverage is
a US $26 billion market today - growing rapidly - and projected to do so for
the next ten years. The European market is much more advanced than the US
market but the US market is gaining ground and organic products are now found
on the shelf of most mass market retail chains. We are interested in
pursuing both the European market and the US market.
In Europe, we have identified Germany and the UK as "possible" primary
targets. Germany and the UK are two of the top organic consumer markets in
the world. We applaud the organic progress of your country and its
consumers. We are seeking to develop a relationship with a large European
coffee roaster who has adequate production capacity, can meet our quality
standards and can provide the retail brand packaging that we require. Once
we have formalized such a relationship with a European-based roaster who can
meet our distribution needs for all of Europe, we will let you know in a news
release.
At this time we are not in a position to forecast sales but we do believe
that the potential sales for retail organic coffee sales is staggering. We
are diligently working through the details of our sales and marketing
strategies with Marathon Global and it our intention to participate in trade
shows and expositions that will give us the platform and visibility to launch
our brand of retail organic coffee. This is where Marathon Global really
adds value and gives us a competitive advantage. Marathon Global has both
the experience and the industry contacts to clear the road for FAST access to
market without costly expenditures and delays. We are very lucky that
Marathon has chosen to work with us as they many companies knocking on their
door. They do their homework and they share our enthusiasm.
You ask "when" we expect to see orders from large retailers. If you go back
and read our news release, you will see that MG has already been "testing the
waters" with some very large retailers. The response has been favorable and
we are diligently moving forward, taking all the necessary steps to prepare
ourselves for this new retail channel of trade. It is more important to us
that we plan properly and get it RIGHT rather than FAST. You get ONE chance
with these larger mass market retailers and you MUST deliver. Please
understand the potential magnitude of the initial order and the logistics of
an ongoing supply agreement with a huge retailer. At this time it would be
foolish of me to disclose any names of retailers with whom we may do business
with in the future - this would cause a disaster and would certainly destroy
those relationships rather than build them.
Regarding public relations, we have a plan in place that we believe will
increase investor awareness both in the US and in Europe. For now, we are an
OTC listed company and as we continue to make progress it becomes easier to
seek a listing on AMEX or NASDAQ which is where we would like to be. Lastly,
we are already in the development stage of building a new website. We are
excited about the website and it will have many pages including one for
investor relations.
I have tried to answer your questions best I can. Feel free to ask me
questions in the future but please understand that I receive 100s of e-mails
on a regular basis and that I cannot always respond quickly. Thank you again
for your interest.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee
hier die übersetzung:
#246 von TanjasNachbar 25.01.02 12:00:24 Beitrag Nr.:5.427.360 Posting versenden 5427360 PEABODYS COFFEE DL-,001
Hier eine kleine (vielleicht unzureichende) Übersetzung de Mail von JO
Danke für das Interesse an unserer Firma. Sie haben viele Fragen gestellt
über unser News bezüglich unserer Allianz mit Marathon Global.
Ich möchte versuchen so viele Ihrer Fragen zu beantworten wie ich kann.
Wir glauben, das es eine große Möglichkeit gibt für den Verkauf unserer Kaffemarken
von Organischem Kaffee im Bereich des Massenmarktes Einzelhandel
Organische/Ökologische Getranke und Speisen stellen einen US $26 Milliarden Markt heutzutage.
mit großen Zuwachsraten und das soll sich allen Voraussagen nach auch in den nächsten 10 Jahren nicht ändern.
Der Eurpäische Markt ist bereits viel mehr erschlossen als der US Markt
aber US market bietet einer Hervorragende Grundlage für solche Produkte und man kann sie bereits in den Regalend der meisten Lebensmittelketten finden.
Wir sind daran interessiert, den US und den eurpäischen Markt zu erschließen
In Europa haben wir Deutschland und das UK als wahrscheinliche Top-Märkte ausgemacht
Deutschland und das UK sind die Topkonsumenten von organischer Produkte
in der Welt. Wr versuchen eine Verbindung mit einem großen eurpäischen Kaffeeröster zu etablieren.
der eine adäquate Kapazität für die zu erwartenten Verkäüfe bieten kann und unseren Qualitätsansprüchen gerecht wird.
und uns mit der Markenverpackungen für den Lebensmitteleinzelhandel unterstützen kann die wir benötigen.
Haben ir erst eine solche Zusammen arbeit für unsere Verteiler bedürfnisse aufgebaut, werden wir es Sie es mit einer Newswissen lassen.
Im Moment sind wir nicht in der Lage irgendwelche Zahlen, zukünftiger Umsätze zu veröffentlichen, glauben
aber, das die piotentiellen Umsätze im Bereich Organic Kaffe schwanken Wir beobachten die
die Märkte und entwicklungen genau und analysieren unsere Verkäufe und das Marketing mit Marathon Global
Und es is t unsere Absicht Teil von Ausstellungen und Marktplattformen zu werden, welche uns die Möglichkeit geben
unsere Marken im Lebensmitteleinzelhandel einzuführen.
Das ist es wobei unsMarathon Global wirklich helfen kann und uns Vorteile im Wettbewerb verschaffen wird.
Marathon Global hat beides, Die Erfahrungen und die Kontakte zur Industrie, die uns die entsprechenden Wege eröffnen können
für schnellen Erfolg ohne große Kosten und Verspätungen
Wir sind sehr glücklich, das Marathon Global uns ausgesucht hat für eine Zusammenarbeit um die sich viel Firmen bemüht haben.
Marathon Global hat seine Hausaufgaben gemacht und teilt unsere Begeisterung
Sie haben uns gefragt, wann wir die ersten Bestellungen von großen Lebensmittelketten erwarten.
Wenn Sie unsere letzte Veröffentlichungen lesen, sehen Sie, daß MG bereits Kontakt mit diesen Firmen aufgenommen hat
um die Möglichkeiten zu sondieren. Die Antworten waren sehr gut und wir gehen sorgfältig vor und unternehmen alle notwendigen Schritte
um uns auf diese neuen Vertriebskanäle vor zubereiten.
Es ist wichtiger für uns sorgfältig zu planen als schnell.
Man bekommt eine chance und dann muß man liefern,.
Bitte verstehen Sie, wie wichtig diese erste Order einer großen Kette wäre
und welche Arbeit im logistischen Bereich damit verbunden ist.
Zur Zeit wäre es idiotisch von mir, irgentwelche Namen von Firmen bekannt zugeben, mit denen wir eine evtl.
zukünftige Zusammenarbeit planen könnten. Dies würde eine evtl. Zusammenarbeit zerstören, nicht fördern.
Bezüglich der Öffentlichkeitsarbeit planen wir, die Aufmerksamkeit, von Investoren in Europa und den US noch mehr auf uns zu lenken.
Für den Augenblick sind wir eine OTC gelistete AG und wir beabsichtigen weiter zu wachsen
da es so einfacher wird, in der AMEX oder den NASDAQ gelistet zu werden was wir gerne möchten.
Schließlich sind wir bereits im Entwicklungeiner neuen WEBseite und sie wird viele Seiten zum
Investorrelation beinhalten.
Gruß
TN
Eine Mail Anfrage an die Firma mit Antwort
Betreff: PEABODYS COFFEE NEWS RELEASE
Von:
An: peabodys1@cs.com
Datum: 23.01.02 10:44 erweiterten Header anzeigen
Dear Mr. Tkachuk,
for me as an investor it is very important to get some more detailed information about your yesterday night released news.
What are the possibilities of Peabody? Seems it to be possible for your company to get
access to all big retailers in USA and Europe? Which countries in Europe are on your list? In which range do i have to expect on the one hand the revenues on the other the margin difference?
In which time period do you wish to get your first successes? With which Retailers are you in conatct?
What kind of public relation events are planned? How will you handle the problem of the OTC-Listing? And the last point is the qustion about a new homepage.
Best Regards
HIER DIE ANTWORT
Betreff: Re: PEABODYS COFFEE NEWS RELEASE
Von: Peabodys1@cs.com
An:
Datum: 25.01.02 07:45 erweiterten Header anzeigen
Dear :
Thank you for your interest in our company. You are asking many questions
about our news release announcing our alliance with Marathon Global. I will
to try and answer as many of your questions that I can.
We believe that a huge opportunity exists for selling our branded organic
coffees through the mass market retail sector. Organic food and beverage is
a US $26 billion market today - growing rapidly - and projected to do so for
the next ten years. The European market is much more advanced than the US
market but the US market is gaining ground and organic products are now found
on the shelf of most mass market retail chains. We are interested in
pursuing both the European market and the US market.
In Europe, we have identified Germany and the UK as "possible" primary
targets. Germany and the UK are two of the top organic consumer markets in
the world. We applaud the organic progress of your country and its
consumers. We are seeking to develop a relationship with a large European
coffee roaster who has adequate production capacity, can meet our quality
standards and can provide the retail brand packaging that we require. Once
we have formalized such a relationship with a European-based roaster who can
meet our distribution needs for all of Europe, we will let you know in a news
release.
At this time we are not in a position to forecast sales but we do believe
that the potential sales for retail organic coffee sales is staggering. We
are diligently working through the details of our sales and marketing
strategies with Marathon Global and it our intention to participate in trade
shows and expositions that will give us the platform and visibility to launch
our brand of retail organic coffee. This is where Marathon Global really
adds value and gives us a competitive advantage. Marathon Global has both
the experience and the industry contacts to clear the road for FAST access to
market without costly expenditures and delays. We are very lucky that
Marathon has chosen to work with us as they many companies knocking on their
door. They do their homework and they share our enthusiasm.
You ask "when" we expect to see orders from large retailers. If you go back
and read our news release, you will see that MG has already been "testing the
waters" with some very large retailers. The response has been favorable and
we are diligently moving forward, taking all the necessary steps to prepare
ourselves for this new retail channel of trade. It is more important to us
that we plan properly and get it RIGHT rather than FAST. You get ONE chance
with these larger mass market retailers and you MUST deliver. Please
understand the potential magnitude of the initial order and the logistics of
an ongoing supply agreement with a huge retailer. At this time it would be
foolish of me to disclose any names of retailers with whom we may do business
with in the future - this would cause a disaster and would certainly destroy
those relationships rather than build them.
Regarding public relations, we have a plan in place that we believe will
increase investor awareness both in the US and in Europe. For now, we are an
OTC listed company and as we continue to make progress it becomes easier to
seek a listing on AMEX or NASDAQ which is where we would like to be. Lastly,
we are already in the development stage of building a new website. We are
excited about the website and it will have many pages including one for
investor relations.
I have tried to answer your questions best I can. Feel free to ask me
questions in the future but please understand that I receive 100s of e-mails
on a regular basis and that I cannot always respond quickly. Thank you again
for your interest.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee
Deutsche Übersetzung (frei nach Tanjas Nachbar)
Danke für das Interesse an unserer Firma. Sie haben viele Fragen gestellt
über unser News bezüglich unserer Allianz mit Marathon Global.
Ich möchte versuchen so viele Ihrer Fragen zu beantworten wie ich kann.
Wir glauben, das es eine große Möglichkeit gibt für den Verkauf unserer Kaffemarken
von Organischem Kaffee im Bereich des Massenmarktes Einzelhandel
Organische/Ökologische Getranke und Speisen stellen einen US $26 Milliarden Markt heutzutage.
mit großen Zuwachsraten und das soll sich allen Voraussagen nach auch in den nächsten 10 Jahren nicht ändern.
Der Eurpäische Markt ist bereits viel mehr erschlossen als der US Markt
aber US market bietet einer Hervorragende Grundlage für solche Produkte und man kann sie bereits in den Regalend der meisten Lebensmittelketten finden.
Wir sind daran interessiert, den US und den eurpäischen Markt zu erschließen
In Europa haben wir Deutschland und das UK als wahrscheinliche Top-Märkte ausgemacht
Deutschland und das UK sind die Topkonsumenten von organischer Produkte
in der Welt. Wr versuchen eine Verbindung mit einem großen eurpäischen Kaffeeröster zu etablieren.
der eine adäquate Kapazität für die zu erwartenten Verkäüfe bieten kann und unseren Qualitätsansprüchen gerecht wird.
und uns mit der Markenverpackungen für den Lebensmitteleinzelhandel unterstützen kann die wir benötigen.
Haben ir erst eine solche Zusammen arbeit für unsere Verteiler bedürfnisse aufgebaut, werden wir es Sie es mit einer Newswissen lassen.
Im Moment sind wir nicht in der Lage irgendwelche Zahlen, zukünftiger Umsätze zu veröffentlichen, glauben
aber, das die piotentiellen Umsätze im Bereich Organic Kaffe schwanken Wir beobachten die
die Märkte und entwicklungen genau und analysieren unsere Verkäufe und das Marketing mit Marathon Global
Und es is t unsere Absicht Teil von Ausstellungen und Marktplattformen zu werden, welche uns die Möglichkeit geben
unsere Marken im Lebensmitteleinzelhandel einzuführen.
Das ist es wobei unsMarathon Global wirklich helfen kann und uns Vorteile im Wettbewerb verschaffen wird.
Marathon Global hat beides, Die Erfahrungen und die Kontakte zur Industrie, die uns die entsprechenden Wege eröffnen können
für schnellen Erfolg ohne große Kosten und Verspätungen
Wir sind sehr glücklich, das Marathon Global uns ausgesucht hat für eine Zusammenarbeit um die sich viel Firmen bemüht haben.
Marathon Global hat seine Hausaufgaben gemacht und teilt unsere Begeisterung
Sie haben uns gefragt, wann wir die ersten Bestellungen von großen Lebensmittelketten erwarten.
Wenn Sie unsere letzte Veröffentlichungen lesen, sehen Sie, daß MG bereits Kontakt mit diesen Firmen aufgenommen hat
um die Möglichkeiten zu sondieren. Die Antworten waren sehr gut und wir gehen sorgfältig vor und unternehmen alle notwendigen Schritte
um uns auf diese neuen Vertriebskanäle vor zubereiten.
Es ist wichtiger für uns sorgfältig zu planen als schnell.
Man bekommt eine chance und dann muß man liefern,.
Bitte verstehen Sie, wie wichtig diese erste Order einer großen Kette wäre
und welche Arbeit im logistischen Bereich damit verbunden ist.
Zur Zeit wäre es idiotisch von mir, irgentwelche Namen von Firmen bekannt zugeben, mit denen wir eine evtl.
zukünftige Zusammenarbeit planen könnten. Dies würde eine evtl. Zusammenarbeit zerstören, nicht fördern.
Bezüglich der Öffentlichkeitsarbeit planen wir, die Aufmerksamkeit, von Investoren in Europa und den US noch mehr auf uns zu lenken.
Für den Augenblick sind wir eine OTC gelistete AG und wir beabsichtigen weiter zu wachsen
da es so einfacher wird, in der AMEX oder den NASDAQ gelistet zu werden was wir gerne möchten.
Schließlich sind wir bereits im Entwicklungeiner neuen WEBseite und sie wird viele Seiten zum
Investorrelation beinhalten.
Betreff: PEABODYS COFFEE NEWS RELEASE
Von:
An: peabodys1@cs.com
Datum: 23.01.02 10:44 erweiterten Header anzeigen
Dear Mr. Tkachuk,
for me as an investor it is very important to get some more detailed information about your yesterday night released news.
What are the possibilities of Peabody? Seems it to be possible for your company to get
access to all big retailers in USA and Europe? Which countries in Europe are on your list? In which range do i have to expect on the one hand the revenues on the other the margin difference?
In which time period do you wish to get your first successes? With which Retailers are you in conatct?
What kind of public relation events are planned? How will you handle the problem of the OTC-Listing? And the last point is the qustion about a new homepage.
Best Regards
HIER DIE ANTWORT
Betreff: Re: PEABODYS COFFEE NEWS RELEASE
Von: Peabodys1@cs.com
An:
Datum: 25.01.02 07:45 erweiterten Header anzeigen
Dear :
Thank you for your interest in our company. You are asking many questions
about our news release announcing our alliance with Marathon Global. I will
to try and answer as many of your questions that I can.
We believe that a huge opportunity exists for selling our branded organic
coffees through the mass market retail sector. Organic food and beverage is
a US $26 billion market today - growing rapidly - and projected to do so for
the next ten years. The European market is much more advanced than the US
market but the US market is gaining ground and organic products are now found
on the shelf of most mass market retail chains. We are interested in
pursuing both the European market and the US market.
In Europe, we have identified Germany and the UK as "possible" primary
targets. Germany and the UK are two of the top organic consumer markets in
the world. We applaud the organic progress of your country and its
consumers. We are seeking to develop a relationship with a large European
coffee roaster who has adequate production capacity, can meet our quality
standards and can provide the retail brand packaging that we require. Once
we have formalized such a relationship with a European-based roaster who can
meet our distribution needs for all of Europe, we will let you know in a news
release.
At this time we are not in a position to forecast sales but we do believe
that the potential sales for retail organic coffee sales is staggering. We
are diligently working through the details of our sales and marketing
strategies with Marathon Global and it our intention to participate in trade
shows and expositions that will give us the platform and visibility to launch
our brand of retail organic coffee. This is where Marathon Global really
adds value and gives us a competitive advantage. Marathon Global has both
the experience and the industry contacts to clear the road for FAST access to
market without costly expenditures and delays. We are very lucky that
Marathon has chosen to work with us as they many companies knocking on their
door. They do their homework and they share our enthusiasm.
You ask "when" we expect to see orders from large retailers. If you go back
and read our news release, you will see that MG has already been "testing the
waters" with some very large retailers. The response has been favorable and
we are diligently moving forward, taking all the necessary steps to prepare
ourselves for this new retail channel of trade. It is more important to us
that we plan properly and get it RIGHT rather than FAST. You get ONE chance
with these larger mass market retailers and you MUST deliver. Please
understand the potential magnitude of the initial order and the logistics of
an ongoing supply agreement with a huge retailer. At this time it would be
foolish of me to disclose any names of retailers with whom we may do business
with in the future - this would cause a disaster and would certainly destroy
those relationships rather than build them.
Regarding public relations, we have a plan in place that we believe will
increase investor awareness both in the US and in Europe. For now, we are an
OTC listed company and as we continue to make progress it becomes easier to
seek a listing on AMEX or NASDAQ which is where we would like to be. Lastly,
we are already in the development stage of building a new website. We are
excited about the website and it will have many pages including one for
investor relations.
I have tried to answer your questions best I can. Feel free to ask me
questions in the future but please understand that I receive 100s of e-mails
on a regular basis and that I cannot always respond quickly. Thank you again
for your interest.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee
Deutsche Übersetzung (frei nach Tanjas Nachbar)
Danke für das Interesse an unserer Firma. Sie haben viele Fragen gestellt
über unser News bezüglich unserer Allianz mit Marathon Global.
Ich möchte versuchen so viele Ihrer Fragen zu beantworten wie ich kann.
Wir glauben, das es eine große Möglichkeit gibt für den Verkauf unserer Kaffemarken
von Organischem Kaffee im Bereich des Massenmarktes Einzelhandel
Organische/Ökologische Getranke und Speisen stellen einen US $26 Milliarden Markt heutzutage.
mit großen Zuwachsraten und das soll sich allen Voraussagen nach auch in den nächsten 10 Jahren nicht ändern.
Der Eurpäische Markt ist bereits viel mehr erschlossen als der US Markt
aber US market bietet einer Hervorragende Grundlage für solche Produkte und man kann sie bereits in den Regalend der meisten Lebensmittelketten finden.
Wir sind daran interessiert, den US und den eurpäischen Markt zu erschließen
In Europa haben wir Deutschland und das UK als wahrscheinliche Top-Märkte ausgemacht
Deutschland und das UK sind die Topkonsumenten von organischer Produkte
in der Welt. Wr versuchen eine Verbindung mit einem großen eurpäischen Kaffeeröster zu etablieren.
der eine adäquate Kapazität für die zu erwartenten Verkäüfe bieten kann und unseren Qualitätsansprüchen gerecht wird.
und uns mit der Markenverpackungen für den Lebensmitteleinzelhandel unterstützen kann die wir benötigen.
Haben ir erst eine solche Zusammen arbeit für unsere Verteiler bedürfnisse aufgebaut, werden wir es Sie es mit einer Newswissen lassen.
Im Moment sind wir nicht in der Lage irgendwelche Zahlen, zukünftiger Umsätze zu veröffentlichen, glauben
aber, das die piotentiellen Umsätze im Bereich Organic Kaffe schwanken Wir beobachten die
die Märkte und entwicklungen genau und analysieren unsere Verkäufe und das Marketing mit Marathon Global
Und es is t unsere Absicht Teil von Ausstellungen und Marktplattformen zu werden, welche uns die Möglichkeit geben
unsere Marken im Lebensmitteleinzelhandel einzuführen.
Das ist es wobei unsMarathon Global wirklich helfen kann und uns Vorteile im Wettbewerb verschaffen wird.
Marathon Global hat beides, Die Erfahrungen und die Kontakte zur Industrie, die uns die entsprechenden Wege eröffnen können
für schnellen Erfolg ohne große Kosten und Verspätungen
Wir sind sehr glücklich, das Marathon Global uns ausgesucht hat für eine Zusammenarbeit um die sich viel Firmen bemüht haben.
Marathon Global hat seine Hausaufgaben gemacht und teilt unsere Begeisterung
Sie haben uns gefragt, wann wir die ersten Bestellungen von großen Lebensmittelketten erwarten.
Wenn Sie unsere letzte Veröffentlichungen lesen, sehen Sie, daß MG bereits Kontakt mit diesen Firmen aufgenommen hat
um die Möglichkeiten zu sondieren. Die Antworten waren sehr gut und wir gehen sorgfältig vor und unternehmen alle notwendigen Schritte
um uns auf diese neuen Vertriebskanäle vor zubereiten.
Es ist wichtiger für uns sorgfältig zu planen als schnell.
Man bekommt eine chance und dann muß man liefern,.
Bitte verstehen Sie, wie wichtig diese erste Order einer großen Kette wäre
und welche Arbeit im logistischen Bereich damit verbunden ist.
Zur Zeit wäre es idiotisch von mir, irgentwelche Namen von Firmen bekannt zugeben, mit denen wir eine evtl.
zukünftige Zusammenarbeit planen könnten. Dies würde eine evtl. Zusammenarbeit zerstören, nicht fördern.
Bezüglich der Öffentlichkeitsarbeit planen wir, die Aufmerksamkeit, von Investoren in Europa und den US noch mehr auf uns zu lenken.
Für den Augenblick sind wir eine OTC gelistete AG und wir beabsichtigen weiter zu wachsen
da es so einfacher wird, in der AMEX oder den NASDAQ gelistet zu werden was wir gerne möchten.
Schließlich sind wir bereits im Entwicklungeiner neuen WEBseite und sie wird viele Seiten zum
Investorrelation beinhalten.
Der Partner für den Vertrieb des Kaffees in den großen Lebensmittelketten
Trading Spotlight
Aus einem Beitrag von Forsyth
230 von Forsyth 24.01.02 19:55:32 Beitrag Nr.: 5.422.077 Posting versenden 5422077
@all,
wie der kurs zur zeit steht ist derzeit in meinen augen so ziemlich unerheblich.
wichtiger finde ich es, dass peabody es geschafft hat ein sehr gutes consultingunternehmen, welches die finger in nahezu allen der größten handels- und supermarktketten, zum vermarkten von massenprodukten, hat.
ich finde, dass hierbei die phantasie nahezu gigantisch ist.
ich habe mir von den auf der Homepage von global... die dort erwähnten retailer angeschaut. einfach wahnsinn, wo peabody überall vertreten sein könnte:
wal mart 3214 Center (usa) und 1165 weltweit
K-Mart: 2114 Center (usa)
Tarket:ca.1400 Center
Shopko: 148 `Center
Meijers 152 Center
Walgreenca.2500
Kroger: 2401
Albertson 2492
Safeway 1650 Usa/Kanda
insgesamt also um die 17.236 Supermärkte/Retailer!!!
hierbei habe ich die retailer beachtet, welche auch tatsächlich auch kaffee anbieten.
Drugstore wie CVS und Eckerd bieten in ihren läden nach meinen infos keinen kaffee an.
die kleineren ketten, welche den kaffee auch noch anbieten könnten wurden nicht berücksichtigt.
alleine 1998 haben die retailer Wal-Mart/K-Mart/Target insgesamt 35 % des Us Marktes im einzelhandel bedient!
nehmen wir mal wieder die milchmädchenrechnung, wenn pro tag in den retailern nur 1 päckchen unseres kaffees verkauft werden würde.
bei 17.236 geschäften/pro päckchen gehe ich von 5 $ für Peabody aus/an 364 Tagen im Jahr wäre das ein umsatz von mehr als 31 mio dollar/jahr. bei 2/3/4/5 Päckchen immerhin 62/93/124/155 Mio $ umsatz!
Die phantasie ist nahezu unbegrenzt!
interessant finde ich das posting von upgrade im thread des mobes.
was er da schreibt ist nicht von der hand zu weisen.
wenn peabody den kaffee in die regale stellt brauchen die ne menge werbung.
die frage ist diese, wer das dann auch bezahlt.
aber das als das hauptproblem hinzustellen finde ich nahezu nicht realistisch.
das größte problem für eine firma der grösse von peabody sehe ich vielmehr in der kapazität.
immerhin hat es peabody geschafft eine rösterei als partner zu bekommen. aber m.m. nach reicht das bei weitem nicht. da muss noch ne menge passieren!
auch die gesamte logistik muss bewältigt werden.
dies soll aber nach der info über die allianz mit globalinternational das consultingunternehmen übernehmen.
immerhin hat eben dieses unternehmen eine menge erfahrung, um neue produkte in den massenmarkt einzuführen und zu consulten.
die scheinen da sowas wie ein spezialist dafür zu sein.hierbei denke ich, dass auch die werbung mit berücksichtigt ist.
ich frage mich immer, wie es peabody geschafft hat ausgerechnet das unternehmen als partner zu bekommen.
gerade da fällt mir die die email von todd ein, welcher eben gerade darin mitgeteilt hat, dass nun für peabody personen arbeiten, welche gute referenzen und verbindungen vorweisen können.
und ich vermute ganz stark, dass eben solch eine beziehung ein wenig geholfen hat;-)
230 von Forsyth 24.01.02 19:55:32 Beitrag Nr.: 5.422.077 Posting versenden 5422077
@all,
wie der kurs zur zeit steht ist derzeit in meinen augen so ziemlich unerheblich.
wichtiger finde ich es, dass peabody es geschafft hat ein sehr gutes consultingunternehmen, welches die finger in nahezu allen der größten handels- und supermarktketten, zum vermarkten von massenprodukten, hat.
ich finde, dass hierbei die phantasie nahezu gigantisch ist.
ich habe mir von den auf der Homepage von global... die dort erwähnten retailer angeschaut. einfach wahnsinn, wo peabody überall vertreten sein könnte:
wal mart 3214 Center (usa) und 1165 weltweit
K-Mart: 2114 Center (usa)
Tarket:ca.1400 Center
Shopko: 148 `Center
Meijers 152 Center
Walgreenca.2500
Kroger: 2401
Albertson 2492
Safeway 1650 Usa/Kanda
insgesamt also um die 17.236 Supermärkte/Retailer!!!
hierbei habe ich die retailer beachtet, welche auch tatsächlich auch kaffee anbieten.
Drugstore wie CVS und Eckerd bieten in ihren läden nach meinen infos keinen kaffee an.
die kleineren ketten, welche den kaffee auch noch anbieten könnten wurden nicht berücksichtigt.
alleine 1998 haben die retailer Wal-Mart/K-Mart/Target insgesamt 35 % des Us Marktes im einzelhandel bedient!
nehmen wir mal wieder die milchmädchenrechnung, wenn pro tag in den retailern nur 1 päckchen unseres kaffees verkauft werden würde.
bei 17.236 geschäften/pro päckchen gehe ich von 5 $ für Peabody aus/an 364 Tagen im Jahr wäre das ein umsatz von mehr als 31 mio dollar/jahr. bei 2/3/4/5 Päckchen immerhin 62/93/124/155 Mio $ umsatz!
Die phantasie ist nahezu unbegrenzt!
interessant finde ich das posting von upgrade im thread des mobes.
was er da schreibt ist nicht von der hand zu weisen.
wenn peabody den kaffee in die regale stellt brauchen die ne menge werbung.
die frage ist diese, wer das dann auch bezahlt.
aber das als das hauptproblem hinzustellen finde ich nahezu nicht realistisch.
das größte problem für eine firma der grösse von peabody sehe ich vielmehr in der kapazität.
immerhin hat es peabody geschafft eine rösterei als partner zu bekommen. aber m.m. nach reicht das bei weitem nicht. da muss noch ne menge passieren!
auch die gesamte logistik muss bewältigt werden.
dies soll aber nach der info über die allianz mit globalinternational das consultingunternehmen übernehmen.
immerhin hat eben dieses unternehmen eine menge erfahrung, um neue produkte in den massenmarkt einzuführen und zu consulten.
die scheinen da sowas wie ein spezialist dafür zu sein.hierbei denke ich, dass auch die werbung mit berücksichtigt ist.
ich frage mich immer, wie es peabody geschafft hat ausgerechnet das unternehmen als partner zu bekommen.
gerade da fällt mir die die email von todd ein, welcher eben gerade darin mitgeteilt hat, dass nun für peabody personen arbeiten, welche gute referenzen und verbindungen vorweisen können.
und ich vermute ganz stark, dass eben solch eine beziehung ein wenig geholfen hat;-)
Über Barry Gibbons
About Barry J. Gibbons
EXPERTISE: Leadership, Customer Focus, Branding, Energizing the Workforce, and Achieving Distinction in a Cluttered Marketplace
Hailed as the “turn-around champ” by Fortune magazine, Barry Gibbons carried a failing Burger King Corporation from growing obscurity to global prominence. With razor-sharp wit and English charm he cuts to the essence of what works and what doesn’t, bringing practical experience and a maverick business sense to bottom-line, make-over success. Author of the aptly named This Indecision is Final; If You Want to Make God Really Laugh, Show Him Your Business Plan and the recent and irreverent Chronicles From Planet Business, he uses humor and mind-broadening intelligence to bring his audiences to a fresh understanding of age-old issues.
Gibbons spent five years as chairman and CEO of the Burger King Corporation, transforming it into a $10 billion industry. A native of England, he previously served as chairman and managing director of Grand Met’s European food and beverage retailing business and currently involves himself in an eclectic mix of enterprises ranging from the gourmet coffee business to music publishing. An acclaimed author, he writes an offbeat business column for the Knight Ridder newspaper group.
About Barry J. Gibbons
EXPERTISE: Leadership, Customer Focus, Branding, Energizing the Workforce, and Achieving Distinction in a Cluttered Marketplace
Hailed as the “turn-around champ” by Fortune magazine, Barry Gibbons carried a failing Burger King Corporation from growing obscurity to global prominence. With razor-sharp wit and English charm he cuts to the essence of what works and what doesn’t, bringing practical experience and a maverick business sense to bottom-line, make-over success. Author of the aptly named This Indecision is Final; If You Want to Make God Really Laugh, Show Him Your Business Plan and the recent and irreverent Chronicles From Planet Business, he uses humor and mind-broadening intelligence to bring his audiences to a fresh understanding of age-old issues.
Gibbons spent five years as chairman and CEO of the Burger King Corporation, transforming it into a $10 billion industry. A native of England, he previously served as chairman and managing director of Grand Met’s European food and beverage retailing business and currently involves himself in an eclectic mix of enterprises ranging from the gourmet coffee business to music publishing. An acclaimed author, he writes an offbeat business column for the Knight Ridder newspaper group.
Aktuelle News
Peabodys Secures Lease Financing for Future Growth
ROCKLIN, Calif., Jan 28, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY <N?IM=quotes&symbol=PBDY&type=Quote>
announced today that it has reached an agreement with a private
group of investors who will provide the company with up to $300,000 of lease
financing for the purchase of equipment and kiosks. Terms of the agreement were
not disclosed.
Peabodys Chairman and CFO, Todd Tkachuk, commented: "We are very pleased with
the leasing arrangement as it opens the door for us to accelerate growth.
Additionally, this group of investors are very active and have proven themselves
capable of creating opportunities, such as being introduced to Marathon Global."
Peabodys President and CEO, Cliff Young, commented: "This leasing arrangement is
exactly what we needed. It enables us to free up cash and puts us in a position
to move on new business opportunities without delay."
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee Inc., Rocklin
Tony Francel, 941/698-0158
pbdy-ir@home.com
Peabodys Secures Lease Financing for Future Growth
ROCKLIN, Calif., Jan 28, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY <N?IM=quotes&symbol=PBDY&type=Quote>
announced today that it has reached an agreement with a privategroup of investors who will provide the company with up to $300,000 of lease
financing for the purchase of equipment and kiosks. Terms of the agreement were
not disclosed.
Peabodys Chairman and CFO, Todd Tkachuk, commented: "We are very pleased with
the leasing arrangement as it opens the door for us to accelerate growth.
Additionally, this group of investors are very active and have proven themselves
capable of creating opportunities, such as being introduced to Marathon Global."
Peabodys President and CEO, Cliff Young, commented: "This leasing arrangement is
exactly what we needed. It enables us to free up cash and puts us in a position
to move on new business opportunities without delay."
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee Inc., Rocklin
Tony Francel, 941/698-0158
pbdy-ir@home.com
ops - hab ich glatt vergessen
Die Übersetzung der News (frei nach Notts):
Peabodys sichert Leasing-Finanzierung für zukünftiges Wachstum
ROCKLIN, Calif., Jan 28, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY <N?IM=quotes&symbol=PBDY&type=Quote> ) gab heute bekannt, daß es eine Vereinbarung mit einer privaten Investorengruppe eingegangen ist, die dem Unternehmen bis zu 300,000 $ für den Kauf von Ausstattung und Kiosks im Rahmen einer Leasing-Finanzierung zur Verfügung stellt. Einzelheiten des Abkommens wurden nicht veröffentlicht.
Peabodys Vorstandsvorsitzender und CFO, Todd, Tkachuk, sagte: "Wir sind sehr zufrieden mit dem Leasing-Abkommen, da es uns die Tür zu beschleunigtem Wachstum öffnet. Zusätzlich ist diese Investorengruppe sehr aktiv und sie hat sich als fähig herausgestellt, Möglichkeiten herzustellen, wie zum Beispiel die Verbindung mit Marathon Global.
Peabodys Präsident und CEO, Cliff Young, kommentierte: "Diese Leasing-Finanzierung war genau was wir brauchten. Sie ermöglicht uns, Bargeld zu bekommen und versetzt uns in die Lage, uns neuen Geschäftsmöglichkeiten ohne Verzögerung zuzuwenden."
Die Übersetzung der News (frei nach Notts):
Peabodys sichert Leasing-Finanzierung für zukünftiges Wachstum
ROCKLIN, Calif., Jan 28, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY <N?IM=quotes&symbol=PBDY&type=Quote> ) gab heute bekannt, daß es eine Vereinbarung mit einer privaten Investorengruppe eingegangen ist, die dem Unternehmen bis zu 300,000 $ für den Kauf von Ausstattung und Kiosks im Rahmen einer Leasing-Finanzierung zur Verfügung stellt. Einzelheiten des Abkommens wurden nicht veröffentlicht.
Peabodys Vorstandsvorsitzender und CFO, Todd, Tkachuk, sagte: "Wir sind sehr zufrieden mit dem Leasing-Abkommen, da es uns die Tür zu beschleunigtem Wachstum öffnet. Zusätzlich ist diese Investorengruppe sehr aktiv und sie hat sich als fähig herausgestellt, Möglichkeiten herzustellen, wie zum Beispiel die Verbindung mit Marathon Global.
Peabodys Präsident und CEO, Cliff Young, kommentierte: "Diese Leasing-Finanzierung war genau was wir brauchten. Sie ermöglicht uns, Bargeld zu bekommen und versetzt uns in die Lage, uns neuen Geschäftsmöglichkeiten ohne Verzögerung zuzuwenden."
Die Homepage von Marathonglobal - sehr empfehlenswert - besonders die Kontakte zu WalMart
http://www.marathonglobal.com
Gruß Amada
http://www.marathonglobal.com
Gruß Amada
Nochmal der direkte Link zum Interview (realplayer)
http://www.ceocast.com/company_media.cfm?media=1&file=14287
http://www.ceocast.com/company_media.cfm?media=1&file=14287
Tut mir ja leid amada, aber ich finde das einfach wichtig! Oberrealschullehrer Benitho kann ja Korrektur lesen!
#742 von woody1 aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
Hallo Peabodys Gemeinde
,
immer wieder kam das gerücht auf, dass shorten mit OTCBB Werten nicht erlaubt sei. Dazu habe ich folgenden Link gefunden, der das hoffentlich ein für alle mal klärt.
Quelle:http://www.sec.gov/rules/concept/s72499/s72499b1.htm
Comments on SEC Concept Release:
Short Sales
The following information was submitted by 1491 individuals.
Subject: Short Sales (Release No. 34-42037; File No. S7-24-99)
Comments: I am writing you this letter to show that I am in favor of the proposed Concept Release (No. 34-42037; File No. S7-24-99). It is known that the life blood of a small company is access to capital for creation and growth. It is also known that investors who place funds in such
companies expect and deserve protection from fraud and manipulation. Small business is a critical building block for jobs and wealth in our
economy. MMs have steadily been selling more shares than they have bought, defying the laws of supply and demand, solid company fundamentals
and favorable company press releases, resulting in plummeting stock prices. The laws of supply and demand have been denied and investors
deprived of fair value. Meanwhile, the company valuation of stock has been greatly reduced and with it, access to investment capital for
acquisitions and growth.
The MMs are supposed to provide a fair market trading mechanism, yet ,when they become invested through shorting, they actually have a vested
interest in seeing the price fall. This practice must be brought under some form of control.
The Securities Act provides certain protective language as it relates to investors. Section 15A(b)(6) of the Securities Act says that the rules of a
national securities association must be designed, among other things to prevent fraudulent and manipulative acts and practices and to protect
investors and the public interest, and perfect the mechanism of a free and open market. Section 15A(b)(11) requires that association rules be
designed to produce fair and information quotations, and to prevent fictitious and misleading quotations. In spite of the intent expressed by these
two sections of the Securities Act, and unlike the Nasdaq, NYSE and AMEX, MMs are not required by the SEC to disclose short positions on
OTCBB stocks.
The MMs can short, even naked short, at will with no checks and balances on OTCBB stocks. This leaves the OTCBB listed companies prey to
market manipulation on a scale only limited by the greed and imagination of the MMs. The MMs just keep selling the targeted companies stocks
with the idea that they will never have to produce real shares. Their apparent goal is to force the company to fail by depriving it of working
capital and discouraging investment. It is my belief billions of dollars are being stolen from investors in this manner. For the MMs, it`s a
wonderful business; sort of like selling insurance, but never having to pay claims. They get the money, but have no expense or expectation of
delivering anything tangible in return. This unfair and counter productive practice cannot go on.
MMs must be held accountable by requiring mandatory disclosure of MM short positions on all OTCBB listed stocks. In this manner, excessive
shorting can be made known to the investing public, monitored for excess and corrected by the SEC/NASD. Then and only then can investors in
these stocks be treated with the appropriate protection against fraud and manipulation.
Gruss Woody
#761 von Notts aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
Übersetzung des Artikels von User woody1 (aus Zeitgründen habe ich nur den fettgedruckten Teil übersetzt...):
Quelle:http://www.sec.gov/rules/concept/s72499/s72499b1.htm
Die MarketMaker können OTCBB Werte shorten, sogar "naked" shorten, nach eigenem Belieben ohne Prüfungen und Ausgleich. Dies macht
OTCBB gelistete Unternehmen zum gefundenen Fressen für Marktmanipulationen, die nur durch die Gier und die Vorstellungskraft der MM´s
beschränkt wird. Die MMs verkaufen weiterhin die anvisierten Unternehmens-Aktien mit dem Hintergrund, daß sie niemals echte Aktien
hergeben müssen. Ihr offensichtliches Ziel ist dabei, die Firma zum Scheitern zu verurteilen, indem sie ihr das Kapital entziehen und eine
Investition entmutigend erscheinen lassen. Ich glaube, dass Milliarden Dollar den Investoren durch diese Art und Weise gestohlen werden. Für die
MMs ist es eine wundervolle Arbeit; vergleichbar mit dem Verkauf von Versicherungen, wobei man nie Ersatzansprüche bezahlen muss. Sie
bekommen das Geld, haben aber keine Ausgaben oder die Erwartung, irgendein Vermögen im Gegenzug bezahlen zu müssen. Diese unfaire und
kontraproduktive Praktik kann so nicht weitergehen.
MMs müssen verantwortlich gemacht werden, durch das Verlangen von unbedingter Offenlegung der Shortpositionen aller an der OTCBB
gelisteten Aktien. Dadurch kann exzessives Shorten der investierenden Öffentlichkeit bekannt gemacht, nach Ausschweifungen Ausschau
gehalten und diese von der SEC/NASD korrigiert werden. Dann - und nur dann - können Investoren dieser Aktien gegen Betrug und Manipulation
entsprechend geschützt werden.
Übersetzung erfolgt ohne Gewähr!!!
Gruss,
Notts
#736 von amada aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
@mgiesig -
zu Frage 1 - um das zu verstehen , musst Du Dich ein wenig mit der Historie von PBDY befassen - der Firma ging es vor 2-3 Jahren noch sehr
schlecht , man hatte hohe Schulden und sogar ein Konkurs drohte- als ich nun im Juli diese Threadserie gestartet habe kamen erstmal sehr hohe
Umsätze hier aus dem WO Board ind den Markt - der Kurs ist dadurch extrem angestiegen und jeder Betrachter hielt die ganze Geschichte für
einen billigen Push und einen kurzen Hype , wodurch der Stcockpreis schon wieder runter kommen würde.
Da hat sich natürlich das Shorten geradezu angeboten - wäre PBDY die übliche OTC Abzocke gewesen , hätte man tatsächlich auf diese Art eine
ganze Menge Geld verdienen können.
Nun haben wir aber bei PBDY die gerade für die OTC äußerst ungewöhnliche Konstelation , dass es der Vorstand ernst meint , mit seinen
Wachstumsplänen und mit voller Kraft an der Entwicklung der Firma abrbeitet - zusätzlich kamen immer mehr echte große Investoren ins Boot ,
die mehr im Sinn haben , als den schnellen Schnitt und ihre Stücke langfrisrtig halten. Hierdurch hat der Sharepreis eine unerwartet hohe Stabilität
erhalten zund der Markt der handelbaren Stücke hat sich verknappt.
Also unmöglich für die Shorties die Positionen in der erforderlichen Größenordnung auszugleichen.
Da es also nicht möglich ist auf diese Art geld zu verdienen bleibt nur noch die Möglichkeit übrig , wenigstens die Buchverluste in Grenzen zu
halten .
Und das funktioniert über den Kurs. Nehmen wir mal an , die hätten im Schnitt bei 70 Cent geshortet - wenn also der Kurs aktuell bei 62 Cent
steht haben die einen Buchgewinn von 8 Cent pro Aktie - den können die zwar nicht einlösen - aber zumindestens die Bücher stimmen.
Die größte Angst der Shorties ist , dass sie dem Druck des Marktes nicht mehr standhalten und der Kurs nachhaltig nach oben geht - dann
werden nämlich aus den Buchgewinnen ganz schnell Verluste und die Sicherheiten bei den Banken(margin calls) müssen erhöht werden. Das
muss man sich genauso vorstellen , wie wenn man im umgekehrten Fall Aktien auf beleihung kauft - das Ganze funktioniert so lange , wie die
Beleihung vom Prozetsatz her stimmt - solange der Kuras steigt , kann man sogar nchkaufen - wenn er erstmal ins strudeln gerät dreht sich die
Spriale immer enger und die Verluste potenzieren sich schneller als man sie ausgleichen kann.
zu Frage 2 : Ich selbst bin sehr dick in PBDY investiert - ich kenne natürlich auch andere die ebenfalls sehr viele Stücke am markt gekauft
haben(ist doch klar , dass man sich austauscht , wenn man in der selben Firma investiert ist) - hierbei gibt es einige , die mir signalisiert haben ,
dass sie ausgesprochen zufrieden mit der Entwickulung von PBDY sind (Einstieg in den massenmarkt, etc.) und deswegen vorhaben die
Positionen deutlich aufzustocken.
Wer sich mal ernsthaft mit Marathonglobal und Phillips auseinandergesaetzt hat , der erkennt sehr schnell , dass PBDY mit dieser
Zusammenarbeit das große Los gezogen hat - sozusagen den Sechser im Lotto - vor einigen Monaten hatten wir noch viel Tatendurst und
Phantasie bei PBDY - heute haben wir bereits erste Fakten - und die sehen verdammt gut aus .
Gruß Amada
#735 von mgiesing aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
tag anleger
nachdem ich ja mal kurz mit einer kleinen position drinnen war mich aber hier noch nie geäussert habe (aber weiterhin immer wieder herumstöbere)
würde mich schon eines mal interessieren:
@amada bzw. @all:
... echt eine Schweinerei- der Durchschnittskurs aller gehandelten Stücke lag bei knapp 68 ! Cent - auffälliger gehts nimmer - die glauben echt
immer nich , da fällt irgendhjemand drauf rein ....
Warum - und das möchte ich wirklich gerne wissen - warum sollte irgendwer (vorausgesetzt er versteht etwas von börse :-)monatelang short
sein bzw. bleiben ???
das kann ich an der ganzen diskussion einfach nicht verstehen - bitte echt um sachliche aufklärung
... Keine Bange - ich kenne einige , die gerade dabei sind mit ganz großem Geld einzusteigen in PBDY - lange geht das nicht mehr gut ihr lieben
Shorties ...
ich denke mal aussage wie diese gehören einfach nicht in ein board - ich kenne einige - ?????
kann man so sachlich sich unterhalten oder sollte hier niemanden diese "psychozuckerln" auffallen und stören wenn er die rosa brille aufhat ???
ich will nicht jetzt bitte nicht als basher zerissen werden (würde ja nur von hilfslossigkeit zeugen) sondern bitte eine antwort auf die 1 frage schon mal danke für sachlichkeit
mgiesing
Soviel über`s shorten. Jetzt brauchen wir noch Infos über`s covern!!!
mfg
#742 von woody1 aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
Hallo Peabodys Gemeinde
,immer wieder kam das gerücht auf, dass shorten mit OTCBB Werten nicht erlaubt sei. Dazu habe ich folgenden Link gefunden, der das hoffentlich ein für alle mal klärt.
Quelle:http://www.sec.gov/rules/concept/s72499/s72499b1.htm
Comments on SEC Concept Release:
Short Sales
The following information was submitted by 1491 individuals.
Subject: Short Sales (Release No. 34-42037; File No. S7-24-99)
Comments: I am writing you this letter to show that I am in favor of the proposed Concept Release (No. 34-42037; File No. S7-24-99). It is known that the life blood of a small company is access to capital for creation and growth. It is also known that investors who place funds in such
companies expect and deserve protection from fraud and manipulation. Small business is a critical building block for jobs and wealth in our
economy. MMs have steadily been selling more shares than they have bought, defying the laws of supply and demand, solid company fundamentals
and favorable company press releases, resulting in plummeting stock prices. The laws of supply and demand have been denied and investors
deprived of fair value. Meanwhile, the company valuation of stock has been greatly reduced and with it, access to investment capital for
acquisitions and growth.
The MMs are supposed to provide a fair market trading mechanism, yet ,when they become invested through shorting, they actually have a vested
interest in seeing the price fall. This practice must be brought under some form of control.
The Securities Act provides certain protective language as it relates to investors. Section 15A(b)(6) of the Securities Act says that the rules of a
national securities association must be designed, among other things to prevent fraudulent and manipulative acts and practices and to protect
investors and the public interest, and perfect the mechanism of a free and open market. Section 15A(b)(11) requires that association rules be
designed to produce fair and information quotations, and to prevent fictitious and misleading quotations. In spite of the intent expressed by these
two sections of the Securities Act, and unlike the Nasdaq, NYSE and AMEX, MMs are not required by the SEC to disclose short positions on
OTCBB stocks.
The MMs can short, even naked short, at will with no checks and balances on OTCBB stocks. This leaves the OTCBB listed companies prey to
market manipulation on a scale only limited by the greed and imagination of the MMs. The MMs just keep selling the targeted companies stocks
with the idea that they will never have to produce real shares. Their apparent goal is to force the company to fail by depriving it of working
capital and discouraging investment. It is my belief billions of dollars are being stolen from investors in this manner. For the MMs, it`s a
wonderful business; sort of like selling insurance, but never having to pay claims. They get the money, but have no expense or expectation of
delivering anything tangible in return. This unfair and counter productive practice cannot go on.
MMs must be held accountable by requiring mandatory disclosure of MM short positions on all OTCBB listed stocks. In this manner, excessive
shorting can be made known to the investing public, monitored for excess and corrected by the SEC/NASD. Then and only then can investors in
these stocks be treated with the appropriate protection against fraud and manipulation.
Gruss Woody
#761 von Notts aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
Übersetzung des Artikels von User woody1 (aus Zeitgründen habe ich nur den fettgedruckten Teil übersetzt...):
Quelle:http://www.sec.gov/rules/concept/s72499/s72499b1.htm
Die MarketMaker können OTCBB Werte shorten, sogar "naked" shorten, nach eigenem Belieben ohne Prüfungen und Ausgleich. Dies macht
OTCBB gelistete Unternehmen zum gefundenen Fressen für Marktmanipulationen, die nur durch die Gier und die Vorstellungskraft der MM´s
beschränkt wird. Die MMs verkaufen weiterhin die anvisierten Unternehmens-Aktien mit dem Hintergrund, daß sie niemals echte Aktien
hergeben müssen. Ihr offensichtliches Ziel ist dabei, die Firma zum Scheitern zu verurteilen, indem sie ihr das Kapital entziehen und eine
Investition entmutigend erscheinen lassen. Ich glaube, dass Milliarden Dollar den Investoren durch diese Art und Weise gestohlen werden. Für die
MMs ist es eine wundervolle Arbeit; vergleichbar mit dem Verkauf von Versicherungen, wobei man nie Ersatzansprüche bezahlen muss. Sie
bekommen das Geld, haben aber keine Ausgaben oder die Erwartung, irgendein Vermögen im Gegenzug bezahlen zu müssen. Diese unfaire und
kontraproduktive Praktik kann so nicht weitergehen.
MMs müssen verantwortlich gemacht werden, durch das Verlangen von unbedingter Offenlegung der Shortpositionen aller an der OTCBB
gelisteten Aktien. Dadurch kann exzessives Shorten der investierenden Öffentlichkeit bekannt gemacht, nach Ausschweifungen Ausschau
gehalten und diese von der SEC/NASD korrigiert werden. Dann - und nur dann - können Investoren dieser Aktien gegen Betrug und Manipulation
entsprechend geschützt werden.
Übersetzung erfolgt ohne Gewähr!!!
Gruss,
Notts
#736 von amada aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
@mgiesig -
zu Frage 1 - um das zu verstehen , musst Du Dich ein wenig mit der Historie von PBDY befassen - der Firma ging es vor 2-3 Jahren noch sehr
schlecht , man hatte hohe Schulden und sogar ein Konkurs drohte- als ich nun im Juli diese Threadserie gestartet habe kamen erstmal sehr hohe
Umsätze hier aus dem WO Board ind den Markt - der Kurs ist dadurch extrem angestiegen und jeder Betrachter hielt die ganze Geschichte für
einen billigen Push und einen kurzen Hype , wodurch der Stcockpreis schon wieder runter kommen würde.
Da hat sich natürlich das Shorten geradezu angeboten - wäre PBDY die übliche OTC Abzocke gewesen , hätte man tatsächlich auf diese Art eine
ganze Menge Geld verdienen können.
Nun haben wir aber bei PBDY die gerade für die OTC äußerst ungewöhnliche Konstelation , dass es der Vorstand ernst meint , mit seinen
Wachstumsplänen und mit voller Kraft an der Entwicklung der Firma abrbeitet - zusätzlich kamen immer mehr echte große Investoren ins Boot ,
die mehr im Sinn haben , als den schnellen Schnitt und ihre Stücke langfrisrtig halten. Hierdurch hat der Sharepreis eine unerwartet hohe Stabilität
erhalten zund der Markt der handelbaren Stücke hat sich verknappt.
Also unmöglich für die Shorties die Positionen in der erforderlichen Größenordnung auszugleichen.
Da es also nicht möglich ist auf diese Art geld zu verdienen bleibt nur noch die Möglichkeit übrig , wenigstens die Buchverluste in Grenzen zu
halten .
Und das funktioniert über den Kurs. Nehmen wir mal an , die hätten im Schnitt bei 70 Cent geshortet - wenn also der Kurs aktuell bei 62 Cent
steht haben die einen Buchgewinn von 8 Cent pro Aktie - den können die zwar nicht einlösen - aber zumindestens die Bücher stimmen.
Die größte Angst der Shorties ist , dass sie dem Druck des Marktes nicht mehr standhalten und der Kurs nachhaltig nach oben geht - dann
werden nämlich aus den Buchgewinnen ganz schnell Verluste und die Sicherheiten bei den Banken(margin calls) müssen erhöht werden. Das
muss man sich genauso vorstellen , wie wenn man im umgekehrten Fall Aktien auf beleihung kauft - das Ganze funktioniert so lange , wie die
Beleihung vom Prozetsatz her stimmt - solange der Kuras steigt , kann man sogar nchkaufen - wenn er erstmal ins strudeln gerät dreht sich die
Spriale immer enger und die Verluste potenzieren sich schneller als man sie ausgleichen kann.
zu Frage 2 : Ich selbst bin sehr dick in PBDY investiert - ich kenne natürlich auch andere die ebenfalls sehr viele Stücke am markt gekauft
haben(ist doch klar , dass man sich austauscht , wenn man in der selben Firma investiert ist) - hierbei gibt es einige , die mir signalisiert haben ,
dass sie ausgesprochen zufrieden mit der Entwickulung von PBDY sind (Einstieg in den massenmarkt, etc.) und deswegen vorhaben die
Positionen deutlich aufzustocken.
Wer sich mal ernsthaft mit Marathonglobal und Phillips auseinandergesaetzt hat , der erkennt sehr schnell , dass PBDY mit dieser
Zusammenarbeit das große Los gezogen hat - sozusagen den Sechser im Lotto - vor einigen Monaten hatten wir noch viel Tatendurst und
Phantasie bei PBDY - heute haben wir bereits erste Fakten - und die sehen verdammt gut aus .
Gruß Amada
#735 von mgiesing aus Thread: 4000 % mit Kaffee trinken - Massenmarkt
tag anleger
nachdem ich ja mal kurz mit einer kleinen position drinnen war mich aber hier noch nie geäussert habe (aber weiterhin immer wieder herumstöbere)
würde mich schon eines mal interessieren:
@amada bzw. @all:
... echt eine Schweinerei- der Durchschnittskurs aller gehandelten Stücke lag bei knapp 68 ! Cent - auffälliger gehts nimmer - die glauben echt
immer nich , da fällt irgendhjemand drauf rein ....
Warum - und das möchte ich wirklich gerne wissen - warum sollte irgendwer (vorausgesetzt er versteht etwas von börse :-)monatelang short
sein bzw. bleiben ???
das kann ich an der ganzen diskussion einfach nicht verstehen - bitte echt um sachliche aufklärung
... Keine Bange - ich kenne einige , die gerade dabei sind mit ganz großem Geld einzusteigen in PBDY - lange geht das nicht mehr gut ihr lieben
Shorties ...
ich denke mal aussage wie diese gehören einfach nicht in ein board - ich kenne einige - ?????
kann man so sachlich sich unterhalten oder sollte hier niemanden diese "psychozuckerln" auffallen und stören wenn er die rosa brille aufhat ???
ich will nicht jetzt bitte nicht als basher zerissen werden (würde ja nur von hilfslossigkeit zeugen) sondern bitte eine antwort auf die 1 frage schon mal danke für sachlichkeit
mgiesing
Soviel über`s shorten. Jetzt brauchen wir noch Infos über`s covern!!!
mfg
Das aktuelle Filing - 4 Q 2001- hab mir jetzt mal das Filing komplett durchgelesen und bin absolut begeistert - nicht nur , dass die Schulden reduziert wurden , die Umsätze gesteigert wurden(allein im letzten Quartal über 75 %
nein - wir haben erstmals eine POSITIVE Bilanz- das heißt die assets übersteigen die Liabilities der Firma - und das ist einfach klasse.
Keine nennenswerte Dilution - wie immer von den Bashern behauptet - die Anzahl der outstanding Shares liegt bei knapp 18,9 Mio Stücken - die Erhöhung erklärt sich in erster Linie mit dem Finanzing - hier wurde finanziert für 40 Cent restricted Shares - ungeheuer fair - geradezu Spitzenklasse für einen OTC Wert !
Was wurde nicht alles unterstellt und behauptet , welches blaue Wunder wir erleben würden mit dem Filing - und nun seht es Euch an - einfach nur schön !!!!!
Break Even fast erreicht - GEWINNE in Sicht - ausdrücklich erwähnt wird auch die Leasingfinanzierung mit der man neue Shops eröffenen will - diese arbeiten bereits im Gewinn - einzig die Stückzahl hat bisher noch nicht ausgereicht , um die Kosten der Zentrale komplett mitzudecken - nun stelle man sich vor , wenn da nur 10 Shops dazukämen(ohne weiteres möglich mit dem vorhandenen Geld bei PBDY) - eine weitere Steigerung um fast 50 % und damit sofort POSITIVER CASHFLOW bei Peabodys.
Auch audrücklich gefiled wurde der Eintritt in das Retailer Geschäft - und das bedeutet wir werden den Kaffee von Peabodys auch 100 % in den Supermärkten in den USA zu sehen bekommen - die SEC würde da keinen Spaß verstehen , wenn das nicht stimmen würde und bei den Personen , die da im Management sitzen , würde niemand das Risiko eingehen so etwas zu schreiben , wenn er nicht heute bereits Sicherheit hätte , dass es auch so kommt !
Ich denke , dass man getrost aus dem Filing schließen kann , dass da in der nächsten zeit noch einiges an Super News auf uns zukommt.
Einmal mehr hat PBDY bewiesen , zu was die Firma fähig ist- ein weiter Stein in unserem Puzzle welches uns die ungeheuren Möglichkeiten der Firma aufzeigt - Peabodys ist auf dem richtigen Weg - lange werden wir dieses niedrige Kursniveau nicht mehr zu sehen bekommen.
Wir sind bei einer ganz großen Story von Anfang an dabei - und unser Investment und Vertrauen in die Fähigkeiten und Möglickeiten des Managements beginnen sich immer mehr auszuzahlen.
Gruß Amada
von TanjasNachbar :
hier mal eine bestimmt unzulängliche Übersetzung des #936
Managementbetrachtungen (Diskussionen) und Analysen der Finanziellen Zustände(conditions) und Ergebnisse des (operativen( Geschäftes.
Die Vorbereitung dieses Bereiches (der Quartalszahlen) verlangt vom Management das es von Schätzungen und Annahmen über die vergangenen, gegenwärtigen und zukünftigen Geschäftsktivitäten und finanziellen Berichten der Firma ausgeht.
Aktuelle Zahlen/Resultate werden eventuell von diesen Schätzungen und Annahmen abweichen
Einnahmen (Revenues)
Netto Einkommen der letzten 9 Monate bis 31. Dezember 2001
+42% v. 1502267 (in dem selben Zeitraum 2000) auf 2138873 USD
Das war hauptsächlich zurück zu führen auf
-Die Eröffnung neuer Niederlassungen(location) und einer Verkaufsniederlassung in South California
Die Retail Verkäufe bestehen zu 100% aus den Zahlen für beide Zeiträume.
Kosten und Ansprüche, Forderungen (Expenses)
Die Verkaufskosten für den o. g. Zeitraum sind
+33,1% auf 804565USD von 604314USD
In Netto % ausgedrückt sind die Kosten auf 37,6% gesubnken gegenüber 40,20 % gegenüber des selben Zeitraum in 2000
Diesr %uale Rückgang ist hauptsächlich auf das eliminieren bestimmter niedrig Margen Produkte zurückzuführen und der
beständigen Anstrengung vorteilhafte Preisgestaltung im Einkauf zu erhalten. Aufwendungen für Mitarbeiterentlohnung und Bonussysteme ist auf 992021 angewachsen v. 765893 USD im gleichen Zeitraum 2000 in Netto % sind das 46,4% von 51% im Vorjahr
Dieser %uale Rückgang ist Ergebnis der der der Effektivitätssteigerung unserer Arbeit im Controllingbereich und v. Kostensenkungsmaßnahmen.
Die Arbeitskosten sind zurückgegangen v- 238872 auf 234409 USD in dem o. g. Zeiträumen.
In % ausgedrückt sind die Verwaltungskosten und allgemeiner Kosten auf 11% gesunken gegenüber 15,9% im Vorjahr.
Das ist hauptsächlich zurückzuführen auf das Training v. Kostensenkungmaßnahmen und einer niedrigeren Mitarbeiterfluktuation. sowie der Senkung v. Reise und Telefonkosten.
Belegungskosten (occupancy costs) für die 9Monate bis 31/12/2001 sind v. 205264USD auf 244886USD gestiegen gegenüber des selben Vorjahreszeitraum
In Prozenten stelltas aber einen Rückgang dar v. 13,7% auf 11,4%. Die Gründe hierfür sind hauptsächlich niederigeren average sharing rates (?) in den neuen Krankenhausverkaufsständen und der Verkaufsniederlassung.
Direktoren und Mitarbeiterhonorare sind gesunken v. 287833USD aus auf 191866 USD für den selben Zeitraum 2001
Die Mehrheit dieser Kosten ist für Die Beschäftigung v. Consultants und Assistenzen im Bereich wachsender Finanzierungen und Markterschließung zurückzuführen. Wertminderung und Amortisationkosten für die 9 Monate bis 31/12/2001 sind gestiegen auf 95001 USD gegenüber 83070 USD im selben Zeitraum in 2000 in % bedeutet das einen Rückgang v. 5.5% auf 4,4% in den o. g. Zeiträumen.
Operative Verluste aus diesen Zeiträumen.sind gesunken v. 723838USD auf 426980 USD in Prozent bedeutet das eine Rückgang v. 48,2% auf 20% in 2001.
Netto Verlusteim o.g. Zeitraum sind gesunken v. 644754 USD auf 392176 USD in % 42,9% auf 18,3%
Liquidität und Rücklagen
am 31/12/01
Die Schulden l der Firma PBDY gesunken auf 441927 gegen über 31/12/200 779494 USD.
Wie in Note 3 bereits erläutert, ist PBDY agressiv an der Schuldenreduzierung tätig.
PBDY wertet die Geschäftspraktigen aus mit dem Ziel einen positiven cash flow aus den Geschäftstätigkeiten zu erreichen.
Im Januar 2002 hat PBDY eine neue Leasinglinie in Höhe v. 300000 USD gebilligt.. Diese neue Kreditlinie wird uns mit der benötigten Liquidität ausstatten um neue Kioske und Ausstattungen einzukaufen.
Alle Parteien arbeiten daraufhin einen Vertrag vorzubereiten der alle lauseln dieser Vereinbarung enthält. PBDY ist aktiv dabei sich Möglichkeiten im Markt des Organic Coffee zu erschliesen einschließlich verteilung einer eigenen Marke und erschliesung des Massen Marktes im retail-sector und durch Handelskanäle.
Cashausnutzung (utilized) für Investitionen für die 9 Monate bis 31/12/01 besthen hauptsächlich aus Kapital aufnahmen für Grundstücke und Ausrüstung 95546 USD hauptsächlich für die Eröffnung neuer Niederlassungen und den Kauf von Ausrüstung und für die erweiterung und renovierung bereits existierender Kioske.
Nicht schlecht kann ich da nur sagen
Gruß TN
Auszüge aus dem Filing http://www.edgar-online.com/bin/edgardoc/glimpseFrame.asp?do…
PEABODYS COFFEE INC/NV
Filed on Feb 14 2002
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND
RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the nine months ended December 31, 2001 increased 42.4% to $2,138,873 from $1,502,267 for the same period in fiscal 2000. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the nine months ended December 31, 2001 increased 33.1% to $804,565 from $604,314 for the same period in fiscal 2000. As a percentage of net revenues, cost of sales decreased to 37.6% for the nine months ended December 31, 2001 from 40.2% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to the elimination of certain low margin products and continued efforts to obtain favorable pricing from the Company`s suppliers.
Employee compensation and benefits for the nine months ended December 31, 2001 increased to $992,021 from $765,893 for the same period in fiscal 2000. As a percentage of net revenues, employee compensation and benefits decreased to 46.4% for the nine months ended December 31, 2001 from 51.0% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to increased revenues and the efficiencies gained from corporate and administrative labor cost controls.
General and administrative expenses for the nine months ended December 31, 2001 decreased to $234,409 from $238,872 for the same period in fiscal 2000. As a percentage of net revenues, general and administrative expenses decreased to 11.0% for the nine months ended December 31, 2001 from 15.9% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to training cost savings resulting from reduced employee turnover, as well as reduced travel and telephone expenses.
Occupancy costs for the nine months ended December 31, 2001 increased to $244,886 from $205,264 for the same period in fiscal 2000. As a percentage of net revenues, occupancy costs decreased to 11.4% for the nine months ended December 31, 2001 from 13.7% for the comparable period in fiscal 2000. This decrease as a percent of net revenues is primarily due to lower average revenue sharing rates at the Company`s new hospital locations and its retail cafe.
Director and professional fees for the nine months ended December 31, 2001 decreased to $191,866 from $287,833 for the same period in fiscal 2000. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in the penetration of new markets.
Depreciation and amortization expense for the nine months ended December 31, 2001 increased to $95,001 from $83,070 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to 4.4% for the nine months ended December 31, 2001 from 5.5% for the comparable period in fiscal 2000.
Operating losses for the nine months ended December 31, 2001 decreased to $426,980 from $723,838 the same period in fiscal 2000. As a percentage of net revenues, operating losses decreased to 20.0% for the nine months ended December 31, 2001 from 48.2% for the comparable period in fiscal 2000.
Net loss for the nine months ended December 31, 2001 decreased to $392,176 from $644,754 for the same period in fiscal 2000. As a percentage of net revenues, net losses decreased to 18.3% for the nine months ended December 31, 2001 from 42.9% for the comparable period in fiscal 2000.
LIQUIDITY AND CAPITAL RESOURCES
At December 31, 2001, the Company`s working capital deficit decreased to $441,927 from $779,494 at December 31, 2000. As discussed in Note 3 of the accompanying financial statements, the Company is aggressively working to eliminate debt through a combination of debt forgiveness and conversion of debt to equity. The Company is also evaluating its business practices with the goal of achieving positive cash flow from operations.
In January 2002, the Company was approved for a leasing line of credit for up to $300,000. This leasing line of credit will provide the necessary growth financing for the purchase of equipment and kiosks. The parties are working towards preparing a written document setting forth the terms of the agreement. The Company is also actively pursuing opportunities in the organic sustainable coffee market, including distribution of its branded organic coffee to the mass-market retail sector and through e-commerce channels.
Cash utilized for investing activities for the nine months ended December 31, 2001 primarily consisted of capital additions to property and equipment of $95,546. The capital additions were primarily related to the equipment purchase for the opening of new facilities, and costs associated with refurbishing existing kiosks.
nein - wir haben erstmals eine POSITIVE Bilanz- das heißt die assets übersteigen die Liabilities der Firma - und das ist einfach klasse.
Keine nennenswerte Dilution - wie immer von den Bashern behauptet - die Anzahl der outstanding Shares liegt bei knapp 18,9 Mio Stücken - die Erhöhung erklärt sich in erster Linie mit dem Finanzing - hier wurde finanziert für 40 Cent restricted Shares - ungeheuer fair - geradezu Spitzenklasse für einen OTC Wert !
Was wurde nicht alles unterstellt und behauptet , welches blaue Wunder wir erleben würden mit dem Filing - und nun seht es Euch an - einfach nur schön !!!!!
Break Even fast erreicht - GEWINNE in Sicht - ausdrücklich erwähnt wird auch die Leasingfinanzierung mit der man neue Shops eröffenen will - diese arbeiten bereits im Gewinn - einzig die Stückzahl hat bisher noch nicht ausgereicht , um die Kosten der Zentrale komplett mitzudecken - nun stelle man sich vor , wenn da nur 10 Shops dazukämen(ohne weiteres möglich mit dem vorhandenen Geld bei PBDY) - eine weitere Steigerung um fast 50 % und damit sofort POSITIVER CASHFLOW bei Peabodys.
Auch audrücklich gefiled wurde der Eintritt in das Retailer Geschäft - und das bedeutet wir werden den Kaffee von Peabodys auch 100 % in den Supermärkten in den USA zu sehen bekommen - die SEC würde da keinen Spaß verstehen , wenn das nicht stimmen würde und bei den Personen , die da im Management sitzen , würde niemand das Risiko eingehen so etwas zu schreiben , wenn er nicht heute bereits Sicherheit hätte , dass es auch so kommt !
Ich denke , dass man getrost aus dem Filing schließen kann , dass da in der nächsten zeit noch einiges an Super News auf uns zukommt.
Einmal mehr hat PBDY bewiesen , zu was die Firma fähig ist- ein weiter Stein in unserem Puzzle welches uns die ungeheuren Möglichkeiten der Firma aufzeigt - Peabodys ist auf dem richtigen Weg - lange werden wir dieses niedrige Kursniveau nicht mehr zu sehen bekommen.
Wir sind bei einer ganz großen Story von Anfang an dabei - und unser Investment und Vertrauen in die Fähigkeiten und Möglickeiten des Managements beginnen sich immer mehr auszuzahlen.
Gruß Amada
von TanjasNachbar :
hier mal eine bestimmt unzulängliche Übersetzung des #936
Managementbetrachtungen (Diskussionen) und Analysen der Finanziellen Zustände(conditions) und Ergebnisse des (operativen( Geschäftes.
Die Vorbereitung dieses Bereiches (der Quartalszahlen) verlangt vom Management das es von Schätzungen und Annahmen über die vergangenen, gegenwärtigen und zukünftigen Geschäftsktivitäten und finanziellen Berichten der Firma ausgeht.
Aktuelle Zahlen/Resultate werden eventuell von diesen Schätzungen und Annahmen abweichen
Einnahmen (Revenues)
Netto Einkommen der letzten 9 Monate bis 31. Dezember 2001
+42% v. 1502267 (in dem selben Zeitraum 2000) auf 2138873 USD
Das war hauptsächlich zurück zu führen auf
-Die Eröffnung neuer Niederlassungen(location) und einer Verkaufsniederlassung in South California
Die Retail Verkäufe bestehen zu 100% aus den Zahlen für beide Zeiträume.
Kosten und Ansprüche, Forderungen (Expenses)
Die Verkaufskosten für den o. g. Zeitraum sind
+33,1% auf 804565USD von 604314USD
In Netto % ausgedrückt sind die Kosten auf 37,6% gesubnken gegenüber 40,20 % gegenüber des selben Zeitraum in 2000
Diesr %uale Rückgang ist hauptsächlich auf das eliminieren bestimmter niedrig Margen Produkte zurückzuführen und der
beständigen Anstrengung vorteilhafte Preisgestaltung im Einkauf zu erhalten. Aufwendungen für Mitarbeiterentlohnung und Bonussysteme ist auf 992021 angewachsen v. 765893 USD im gleichen Zeitraum 2000 in Netto % sind das 46,4% von 51% im Vorjahr
Dieser %uale Rückgang ist Ergebnis der der der Effektivitätssteigerung unserer Arbeit im Controllingbereich und v. Kostensenkungsmaßnahmen.
Die Arbeitskosten sind zurückgegangen v- 238872 auf 234409 USD in dem o. g. Zeiträumen.
In % ausgedrückt sind die Verwaltungskosten und allgemeiner Kosten auf 11% gesunken gegenüber 15,9% im Vorjahr.
Das ist hauptsächlich zurückzuführen auf das Training v. Kostensenkungmaßnahmen und einer niedrigeren Mitarbeiterfluktuation. sowie der Senkung v. Reise und Telefonkosten.
Belegungskosten (occupancy costs) für die 9Monate bis 31/12/2001 sind v. 205264USD auf 244886USD gestiegen gegenüber des selben Vorjahreszeitraum
In Prozenten stelltas aber einen Rückgang dar v. 13,7% auf 11,4%. Die Gründe hierfür sind hauptsächlich niederigeren average sharing rates (?) in den neuen Krankenhausverkaufsständen und der Verkaufsniederlassung.
Direktoren und Mitarbeiterhonorare sind gesunken v. 287833USD aus auf 191866 USD für den selben Zeitraum 2001
Die Mehrheit dieser Kosten ist für Die Beschäftigung v. Consultants und Assistenzen im Bereich wachsender Finanzierungen und Markterschließung zurückzuführen. Wertminderung und Amortisationkosten für die 9 Monate bis 31/12/2001 sind gestiegen auf 95001 USD gegenüber 83070 USD im selben Zeitraum in 2000 in % bedeutet das einen Rückgang v. 5.5% auf 4,4% in den o. g. Zeiträumen.
Operative Verluste aus diesen Zeiträumen.sind gesunken v. 723838USD auf 426980 USD in Prozent bedeutet das eine Rückgang v. 48,2% auf 20% in 2001.
Netto Verlusteim o.g. Zeitraum sind gesunken v. 644754 USD auf 392176 USD in % 42,9% auf 18,3%
Liquidität und Rücklagen
am 31/12/01
Die Schulden l der Firma PBDY gesunken auf 441927 gegen über 31/12/200 779494 USD.
Wie in Note 3 bereits erläutert, ist PBDY agressiv an der Schuldenreduzierung tätig.
PBDY wertet die Geschäftspraktigen aus mit dem Ziel einen positiven cash flow aus den Geschäftstätigkeiten zu erreichen.
Im Januar 2002 hat PBDY eine neue Leasinglinie in Höhe v. 300000 USD gebilligt.. Diese neue Kreditlinie wird uns mit der benötigten Liquidität ausstatten um neue Kioske und Ausstattungen einzukaufen.
Alle Parteien arbeiten daraufhin einen Vertrag vorzubereiten der alle lauseln dieser Vereinbarung enthält. PBDY ist aktiv dabei sich Möglichkeiten im Markt des Organic Coffee zu erschliesen einschließlich verteilung einer eigenen Marke und erschliesung des Massen Marktes im retail-sector und durch Handelskanäle.
Cashausnutzung (utilized) für Investitionen für die 9 Monate bis 31/12/01 besthen hauptsächlich aus Kapital aufnahmen für Grundstücke und Ausrüstung 95546 USD hauptsächlich für die Eröffnung neuer Niederlassungen und den Kauf von Ausrüstung und für die erweiterung und renovierung bereits existierender Kioske.
Nicht schlecht kann ich da nur sagen
Gruß TN
Auszüge aus dem Filing http://www.edgar-online.com/bin/edgardoc/glimpseFrame.asp?do…
PEABODYS COFFEE INC/NV
Filed on Feb 14 2002
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND
RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the nine months ended December 31, 2001 increased 42.4% to $2,138,873 from $1,502,267 for the same period in fiscal 2000. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the nine months ended December 31, 2001 increased 33.1% to $804,565 from $604,314 for the same period in fiscal 2000. As a percentage of net revenues, cost of sales decreased to 37.6% for the nine months ended December 31, 2001 from 40.2% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to the elimination of certain low margin products and continued efforts to obtain favorable pricing from the Company`s suppliers.
Employee compensation and benefits for the nine months ended December 31, 2001 increased to $992,021 from $765,893 for the same period in fiscal 2000. As a percentage of net revenues, employee compensation and benefits decreased to 46.4% for the nine months ended December 31, 2001 from 51.0% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to increased revenues and the efficiencies gained from corporate and administrative labor cost controls.
General and administrative expenses for the nine months ended December 31, 2001 decreased to $234,409 from $238,872 for the same period in fiscal 2000. As a percentage of net revenues, general and administrative expenses decreased to 11.0% for the nine months ended December 31, 2001 from 15.9% for the comparable period in fiscal 2000. The decrease as a percent of net revenues is primarily due to training cost savings resulting from reduced employee turnover, as well as reduced travel and telephone expenses.
Occupancy costs for the nine months ended December 31, 2001 increased to $244,886 from $205,264 for the same period in fiscal 2000. As a percentage of net revenues, occupancy costs decreased to 11.4% for the nine months ended December 31, 2001 from 13.7% for the comparable period in fiscal 2000. This decrease as a percent of net revenues is primarily due to lower average revenue sharing rates at the Company`s new hospital locations and its retail cafe.
Director and professional fees for the nine months ended December 31, 2001 decreased to $191,866 from $287,833 for the same period in fiscal 2000. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in the penetration of new markets.
Depreciation and amortization expense for the nine months ended December 31, 2001 increased to $95,001 from $83,070 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to 4.4% for the nine months ended December 31, 2001 from 5.5% for the comparable period in fiscal 2000.
Operating losses for the nine months ended December 31, 2001 decreased to $426,980 from $723,838 the same period in fiscal 2000. As a percentage of net revenues, operating losses decreased to 20.0% for the nine months ended December 31, 2001 from 48.2% for the comparable period in fiscal 2000.
Net loss for the nine months ended December 31, 2001 decreased to $392,176 from $644,754 for the same period in fiscal 2000. As a percentage of net revenues, net losses decreased to 18.3% for the nine months ended December 31, 2001 from 42.9% for the comparable period in fiscal 2000.
LIQUIDITY AND CAPITAL RESOURCES
At December 31, 2001, the Company`s working capital deficit decreased to $441,927 from $779,494 at December 31, 2000. As discussed in Note 3 of the accompanying financial statements, the Company is aggressively working to eliminate debt through a combination of debt forgiveness and conversion of debt to equity. The Company is also evaluating its business practices with the goal of achieving positive cash flow from operations.
In January 2002, the Company was approved for a leasing line of credit for up to $300,000. This leasing line of credit will provide the necessary growth financing for the purchase of equipment and kiosks. The parties are working towards preparing a written document setting forth the terms of the agreement. The Company is also actively pursuing opportunities in the organic sustainable coffee market, including distribution of its branded organic coffee to the mass-market retail sector and through e-commerce channels.
Cash utilized for investing activities for the nine months ended December 31, 2001 primarily consisted of capital additions to property and equipment of $95,546. The capital additions were primarily related to the equipment purchase for the opening of new facilities, and costs associated with refurbishing existing kiosks.
Mal ein paar generelle Überlegungen zu dem Geschäftsmodell und der Möglickeiten bezgl. der Firmen und der Kursentwicklung .
Ich denke , den Fakt , dass Peabodys es ernst meint , mit seinem Bestreben eine spürbare Rolle am Markt zu spielen und stark zu wachsen , brauchen wir hier nicht mehr zu diskutieren - das haben längst auch die ernstzunehmenden
Kritiker von PBDy eingesehen.
Die Frage ist also nun , ob man 1. tatsächlich Erfolg damit haben kann und ob 2. auch der Kurs im entsprechenden Maße darauf reagiert.
Es ist richtig , dass es viele Mitbewerber gibt , die Kaffee über die großen Lebnsmittelketten verkaufen und verkaufen wollen - auch im Bereich des organic Coffee.
Das ist auch gut so und wichtig - denn es zeigt uns schließlich dass wir uns in einem Markt bewegen , in dem man sehr wohl Geld verdienen kann - sonst gäbe es diese Mitbewerber gar nicht.
Der Kaffeemarkt in D ist hart um kämpft auch das ist richtig - neue Ideen und Geschäftsmodelle müssen her , um dem Markt neue Impulse zu verleiehen und genau das passiert auch im Moment .
Starbucks hat damit angefangen und viele andere werden folgen.
Die Industrie wird immer einen Weg finden ihr geld zu verdienen - das ist das Grundprinzip der Marktwirtschaft. Kein Preiskampf dauert ewig - die komplette Kaffeebranche wird natürlich nicht pleite gehen - auch wenn man aus dem Posting von Borusse leicht diesen Eindruck gewinnen könnte.
Spezialkaffee lautet das Stichwort - Spezialkaffee als Lösungsansatz aus dem Dilemma des Preiskampfes.
Es fehlen Sorten und Marken , die sich abheben von der Konkurrenz. Wenn wir ehrlich sind , so kann man den Unterschied zwischen zB. Aldi und Jakobs Kaffee kaum herausschmecken - auch wenn uns die Werbung gerne etwas anderes vorgaukeln will.
Starbucks wird seinen Kaffee mit Sicherheit auch über Qualität und Einzigartigkeit im Gerschmack vermarkten wollen in D - warum sollte man das ändern , womit man in den USA so außerordentlich erfolgreich ist.
Peabodys geht einen ähnlichen Weg - Qualtität und Geschmack müssen ebenfalls an erster Stelle stehen. Zusätzlich gilt noch der Bereich Umwelt und biologischer Anbau als weiterer Verkaufsverstärker - ein Grund mehr für den Verbraucher sich für diesen Kaffee im Regal zu entscheiden - auch wenn er ein bißchen mehr kostet.
Ein Geschäftsmodell , dass durchaus funktionieren kann - sicherlich Garantien gibt es niemals - aber gut genug , um am Markt seine Chance zu bekommen ist es allemal.
Und das wissen sicherlich auch die Einkaufsmanager der großen Retiler - und deswegen wird es auch mit Sicherheit genau diese Art von Kaffee in den Regalen zukünftig in vermehrtem Maße zu kaufen geben.
Bleibt also die Frage warum ausgerechnet Peabodys und nicht irgendein anderer Kaffee einer anderen Firma - es gibt ja genug davon.
Und hier sind wir beim springenden Punkt!
Solche Aufträge bekommt man nicht einfach so , weil der Name so schön klingt oder die Verpackung so nett leuchtet - das ist knallhartes Business - guten Kaffee machen kann jeder - aber gute Beziehungen , um den dann auch ausreichend zu vermarkten haben wenige !
Barry Gibbons und John Phillips verfügen aber über genau diese Kontakte und Beziehungen. John Phillips ist selbst jahrzehntelang im Retailbusiness tätig gewesen - er selbst hatte eine Lebensmittelkette , die er an Walmart verkauft hat - er kennt die Branche - er hat die Kontakte und er hat auch mit Sicherheit die nötigen Freunde , die einfach von unabdingbarer Wichtigkeit sind in diesem Geschäft.
Und deshalb gehe ich auch sicher davon aus , dass wir große Aufträge von großen Retailern gemeldet bekommen werden .
Und nun zum Kurs.
Derzeit bewegt sich das Umsatzniveau hochgerechnet auf 2002 etwa um 4 Mio. USD. Ein einziger Auftrag eines großen Retailers würde auf einen Schlag den Umsatz vervielfachen und das würde sich auch deutlich im Kurs niederschlagen - man stelle sich eine meldung vor : Peabodys verfünffacht oder verzehnfacht den Jahresumsatz - das wären 20 - 40 Mio USD Umsatz - immer noch wenig für diese Branche - und doch würden sich alle auf diesen Wert stürzen - Empfehlungen wären nur eine Frage der Zeit und der Kurs würde explosionsartig nach oben gehen.
Und bevor jetzt wieder die Frage nach der Finazierbarkeit dieser Aufträge kommt - es stellt in keinem Business ein Problem dar einen großen vorhandenen Auftrag eines Big Players am Markt zwischenzufinanzieren !
Wenn PBDY von bekannten und großen Retailern Aufträge bekommt , dann wird die Ausführung dieser Aufträge am Geld niemals scheitern.
Ob sich der Kaffee dann langfristig am Markt durchsetzt und ob PBDY wirklich in Größenordnungen von mehreren 100 Mio USD Umsatz oder sogar Milliarden vordringen kann , dass werden wir sehen - das ist alles Zukunftsmusik.
Der Kurs selbst würde aber vorher schon reagieren - und mit Sicherheit min. eine verfünffachung erfahren können -und wer dann bei einm Kursniveau zwischen 3 und 5 USD nicht sicher ist , ob sich die Produkte auch nachhaltig am markt duchsetzen - der kann ja ohne weiteres auf diesem Niveau seinen Einsatz wieder herausnehmen und nur noch den Gewinn in Aktien liegen lassen.
Gruß Amada
Ich denke , den Fakt , dass Peabodys es ernst meint , mit seinem Bestreben eine spürbare Rolle am Markt zu spielen und stark zu wachsen , brauchen wir hier nicht mehr zu diskutieren - das haben längst auch die ernstzunehmenden
Kritiker von PBDy eingesehen.
Die Frage ist also nun , ob man 1. tatsächlich Erfolg damit haben kann und ob 2. auch der Kurs im entsprechenden Maße darauf reagiert.
Es ist richtig , dass es viele Mitbewerber gibt , die Kaffee über die großen Lebnsmittelketten verkaufen und verkaufen wollen - auch im Bereich des organic Coffee.
Das ist auch gut so und wichtig - denn es zeigt uns schließlich dass wir uns in einem Markt bewegen , in dem man sehr wohl Geld verdienen kann - sonst gäbe es diese Mitbewerber gar nicht.
Der Kaffeemarkt in D ist hart um kämpft auch das ist richtig - neue Ideen und Geschäftsmodelle müssen her , um dem Markt neue Impulse zu verleiehen und genau das passiert auch im Moment .
Starbucks hat damit angefangen und viele andere werden folgen.
Die Industrie wird immer einen Weg finden ihr geld zu verdienen - das ist das Grundprinzip der Marktwirtschaft. Kein Preiskampf dauert ewig - die komplette Kaffeebranche wird natürlich nicht pleite gehen - auch wenn man aus dem Posting von Borusse leicht diesen Eindruck gewinnen könnte.
Spezialkaffee lautet das Stichwort - Spezialkaffee als Lösungsansatz aus dem Dilemma des Preiskampfes.
Es fehlen Sorten und Marken , die sich abheben von der Konkurrenz. Wenn wir ehrlich sind , so kann man den Unterschied zwischen zB. Aldi und Jakobs Kaffee kaum herausschmecken - auch wenn uns die Werbung gerne etwas anderes vorgaukeln will.
Starbucks wird seinen Kaffee mit Sicherheit auch über Qualität und Einzigartigkeit im Gerschmack vermarkten wollen in D - warum sollte man das ändern , womit man in den USA so außerordentlich erfolgreich ist.
Peabodys geht einen ähnlichen Weg - Qualtität und Geschmack müssen ebenfalls an erster Stelle stehen. Zusätzlich gilt noch der Bereich Umwelt und biologischer Anbau als weiterer Verkaufsverstärker - ein Grund mehr für den Verbraucher sich für diesen Kaffee im Regal zu entscheiden - auch wenn er ein bißchen mehr kostet.
Ein Geschäftsmodell , dass durchaus funktionieren kann - sicherlich Garantien gibt es niemals - aber gut genug , um am Markt seine Chance zu bekommen ist es allemal.
Und das wissen sicherlich auch die Einkaufsmanager der großen Retiler - und deswegen wird es auch mit Sicherheit genau diese Art von Kaffee in den Regalen zukünftig in vermehrtem Maße zu kaufen geben.
Bleibt also die Frage warum ausgerechnet Peabodys und nicht irgendein anderer Kaffee einer anderen Firma - es gibt ja genug davon.
Und hier sind wir beim springenden Punkt!
Solche Aufträge bekommt man nicht einfach so , weil der Name so schön klingt oder die Verpackung so nett leuchtet - das ist knallhartes Business - guten Kaffee machen kann jeder - aber gute Beziehungen , um den dann auch ausreichend zu vermarkten haben wenige !
Barry Gibbons und John Phillips verfügen aber über genau diese Kontakte und Beziehungen. John Phillips ist selbst jahrzehntelang im Retailbusiness tätig gewesen - er selbst hatte eine Lebensmittelkette , die er an Walmart verkauft hat - er kennt die Branche - er hat die Kontakte und er hat auch mit Sicherheit die nötigen Freunde , die einfach von unabdingbarer Wichtigkeit sind in diesem Geschäft.
Und deshalb gehe ich auch sicher davon aus , dass wir große Aufträge von großen Retailern gemeldet bekommen werden .
Und nun zum Kurs.
Derzeit bewegt sich das Umsatzniveau hochgerechnet auf 2002 etwa um 4 Mio. USD. Ein einziger Auftrag eines großen Retailers würde auf einen Schlag den Umsatz vervielfachen und das würde sich auch deutlich im Kurs niederschlagen - man stelle sich eine meldung vor : Peabodys verfünffacht oder verzehnfacht den Jahresumsatz - das wären 20 - 40 Mio USD Umsatz - immer noch wenig für diese Branche - und doch würden sich alle auf diesen Wert stürzen - Empfehlungen wären nur eine Frage der Zeit und der Kurs würde explosionsartig nach oben gehen.
Und bevor jetzt wieder die Frage nach der Finazierbarkeit dieser Aufträge kommt - es stellt in keinem Business ein Problem dar einen großen vorhandenen Auftrag eines Big Players am Markt zwischenzufinanzieren !
Wenn PBDY von bekannten und großen Retailern Aufträge bekommt , dann wird die Ausführung dieser Aufträge am Geld niemals scheitern.
Ob sich der Kaffee dann langfristig am Markt durchsetzt und ob PBDY wirklich in Größenordnungen von mehreren 100 Mio USD Umsatz oder sogar Milliarden vordringen kann , dass werden wir sehen - das ist alles Zukunftsmusik.
Der Kurs selbst würde aber vorher schon reagieren - und mit Sicherheit min. eine verfünffachung erfahren können -und wer dann bei einm Kursniveau zwischen 3 und 5 USD nicht sicher ist , ob sich die Produkte auch nachhaltig am markt duchsetzen - der kann ja ohne weiteres auf diesem Niveau seinen Einsatz wieder herausnehmen und nur noch den Gewinn in Aktien liegen lassen.
Gruß Amada
Email Anfrage plus Antwort von Notts an PBDY
Die Mails:
Zuerst meine Fragen:
Dear Ladies and Gentlemen,
as a german investor I was very interested in your recent news given out on January 8th. You said that part of the financing of $315,000 will be used for launching your internet and e-commerce activities. While searching for further information regarding your company I found a web-site called www.peabodys-coffee.com, registered by your company. Unfortunately this site does not contain any information about your business. Is there any timeframe when I´ll be able to visit your online presentation? Do you plan to distribute your products via the internet which would be implied in "e-commerce activity" and will it be possible for me to order your products from Germany? I would be very grateful if you could answer my questions and give me a hint, when you´re planning to launch your new site. I´m looking forward to it!
The latest press release (dated January 28th, Lease financing for future growth secured) gives me the feeling that you´re about to reach your goal: finding a retailer which is able to offer your products to a huge number of consumers. Are there any talks in progress with retailers and did you set up a date at which you will be able to complete your efforts?
And my last question: As a company which finds itself in a sort of "old economy" sector of coffee-retailing it may be difficult for you to be listed on the OTCBB. XXX months ago I bought stocks of PBDY and ever since I got the impression that a good investor relationship, solid growth and a well-considered business strategy defined your way of running a business. This can´t be said (unfortunately) about most of OTCBB-listed stocks. So, are there any plans to get a NASDAQ or AMEX listing in order to present your company in a more "respectable" sorroundings? And if so, what are your steps to fulfill the requirements for such?
I´d like to wish you just the best for you and your company!
Keep up the good work!
With kind regards from Germany,
XXX
Hier die Antwort:
Dear XXX:
Thank you for your support and interest in our company - we truly value all of our shareholders. I will try to answer most of your questions.
Website: We have just completed the development of our "Retail Brand Platform" ("RBP" for our new brand of 100% certified organic coffee. Our
RBP is the foundation we build from and the tenets that govern the future of our new brand. Our marketing people have done a remarkable job - I can tell you honestly that I have never been so excited about our future. The RBP drives much of the graphic design and text that will be used for our website. We have carefully researched all technical "backend" requirements for our
website, which include e-commerce capabilities for both direct consumer orders and large mass market retailer interfacing. The development of our website is now in full progress. I will not give you specific dates for completion but I will tell you that we will open it in stages as it is
developed. When it is complete and fully functional you will be able to order coffee directly on the website from anywhere in the world.
Retailer Developments: I cannot provide specifics regarding our progress or discussions with mass market retailers. All specific and material
information can only be provided by official news releases that are available to the general public. I will tell you that we continue to have discussions with several large retailers and we are extremely encouraged by their level
of interest in our new brand of organic coffee. In addition, we have secured a booth at the largest supermarket/mass market retailer trade show in the world (FMI), which will take place May 5-7, 2002 in Chicago www.fmi.org/events/may/ .
OTCBB-Listed: Clearly, we would prefer to be listed on either NASDAQ or AMEX. Both of these exchanges have very specific listings requirements that we currently do not meet. As we continue to develop our business, we get closer to meeting the requirements that would allow us to pursue a NASDAQ or AMEX listing. It is our intent to continue moving in that irection and to depart the OTCBB as soon as we possibly can. I agree with you wholeheartedly that the OTCBB has been tainted by many companies who are not worthy of being publicly listed for trading. The SEC has taken major steps over the past few
years to weed out unworthy companies by requiring all OTCBB companies to become "fully reporting." In my view, the quality of the companies listed on the OTCBB today has dramatically improved over the past couple of years. I still believe more needs to be done for both the listed companies and the public disclosure requirements of the market makers. However, I am confident
that the SEC is actively moving in the right direction.
XXX, I hope my response has been helpful in addressing your questions.
Thank you again for your continued support and your encouraging words.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee, Inc.
(916) 632-6090
Die Mails:
Zuerst meine Fragen:
Dear Ladies and Gentlemen,
as a german investor I was very interested in your recent news given out on January 8th. You said that part of the financing of $315,000 will be used for launching your internet and e-commerce activities. While searching for further information regarding your company I found a web-site called www.peabodys-coffee.com, registered by your company. Unfortunately this site does not contain any information about your business. Is there any timeframe when I´ll be able to visit your online presentation? Do you plan to distribute your products via the internet which would be implied in "e-commerce activity" and will it be possible for me to order your products from Germany? I would be very grateful if you could answer my questions and give me a hint, when you´re planning to launch your new site. I´m looking forward to it!
The latest press release (dated January 28th, Lease financing for future growth secured) gives me the feeling that you´re about to reach your goal: finding a retailer which is able to offer your products to a huge number of consumers. Are there any talks in progress with retailers and did you set up a date at which you will be able to complete your efforts?
And my last question: As a company which finds itself in a sort of "old economy" sector of coffee-retailing it may be difficult for you to be listed on the OTCBB. XXX months ago I bought stocks of PBDY and ever since I got the impression that a good investor relationship, solid growth and a well-considered business strategy defined your way of running a business. This can´t be said (unfortunately) about most of OTCBB-listed stocks. So, are there any plans to get a NASDAQ or AMEX listing in order to present your company in a more "respectable" sorroundings? And if so, what are your steps to fulfill the requirements for such?
I´d like to wish you just the best for you and your company!
Keep up the good work!
With kind regards from Germany,
XXX
Hier die Antwort:
Dear XXX:
Thank you for your support and interest in our company - we truly value all of our shareholders. I will try to answer most of your questions.
Website: We have just completed the development of our "Retail Brand Platform" ("RBP" for our new brand of 100% certified organic coffee. Our
RBP is the foundation we build from and the tenets that govern the future of our new brand. Our marketing people have done a remarkable job - I can tell you honestly that I have never been so excited about our future. The RBP drives much of the graphic design and text that will be used for our website. We have carefully researched all technical "backend" requirements for our
website, which include e-commerce capabilities for both direct consumer orders and large mass market retailer interfacing. The development of our website is now in full progress. I will not give you specific dates for completion but I will tell you that we will open it in stages as it is
developed. When it is complete and fully functional you will be able to order coffee directly on the website from anywhere in the world.
Retailer Developments: I cannot provide specifics regarding our progress or discussions with mass market retailers. All specific and material
information can only be provided by official news releases that are available to the general public. I will tell you that we continue to have discussions with several large retailers and we are extremely encouraged by their level
of interest in our new brand of organic coffee. In addition, we have secured a booth at the largest supermarket/mass market retailer trade show in the world (FMI), which will take place May 5-7, 2002 in Chicago www.fmi.org/events/may/ .
OTCBB-Listed: Clearly, we would prefer to be listed on either NASDAQ or AMEX. Both of these exchanges have very specific listings requirements that we currently do not meet. As we continue to develop our business, we get closer to meeting the requirements that would allow us to pursue a NASDAQ or AMEX listing. It is our intent to continue moving in that irection and to depart the OTCBB as soon as we possibly can. I agree with you wholeheartedly that the OTCBB has been tainted by many companies who are not worthy of being publicly listed for trading. The SEC has taken major steps over the past few
years to weed out unworthy companies by requiring all OTCBB companies to become "fully reporting." In my view, the quality of the companies listed on the OTCBB today has dramatically improved over the past couple of years. I still believe more needs to be done for both the listed companies and the public disclosure requirements of the market makers. However, I am confident
that the SEC is actively moving in the right direction.
XXX, I hope my response has been helpful in addressing your questions.
Thank you again for your continued support and your encouraging words.
Best Regards,
Todd Tkachuk
Chairman
Peabodys Coffee, Inc.
(916) 632-6090
Und das Ganze nochmal auf Deutsch (frei nach Notts-ohne Gewähr!):
Sehr geehrte Damen und Herren,
als deutscher Investor war ich sehr an Ihrer kürzlichen News interessiert, herausgegeben am 08. Januar. Sie sagten, dass ein Teil der Finanzierung von $315,000 für den Aufbau Ihrer Internet und e-commerce Aktivitäten verwendet wird. Während ich nach weiteren Informationen über Ihr Unternehmen suchte, fand ich eine Webadresse www.peabodys-coffee.com, die durch Ihre Firma registriert wurde. Unglücklicherweise enthält diese Seite keinerlei Informationen über Ihr Unternehmen. Gibt es einen Zeitrahmen, in dem es mir möglich sein wird, Ihre Online-Präsentation zu besuchen? Planen Sie, Ihre Produkte über das Internet zu vertreiben, was in "e-commerce Aktivitäten" impliziert wäre und wird es mir möglich sein, Ihre Produkte von Deutschland aus zu bestellen? Ich wäre Ihnen sehr dankbar, wenn Sie mir sagen könnten, wann die neue Seite online ist. Ich freue mich bereits darauf!
Die letzte Pressemitteilung (vom 28. Januar: Leasing-Finanzierung für zukünftiges Wachstum gesichert) gibt mir das Gefühl, dass Sie dabei sind, Ihre Ziele zu erreichen: einen Retailer zu finden, der in der Lage ist, Ihre Produkte einer grossen Kundenzahl anzubieten. Laufen irgendwelche Gespräche mit Retailern und haben Sie sich ein Datum gesetzt, an dem Sie Ihre Bemühungen abschliessen können?
Und meine letzte Frage: Als eine Firma, die in der "old economy" des Kaffeevertriebes tätig ist, mag es für Sie schwierig sein, an der OTCBB gelistet zu sein. Vor XXX Monaten kaufte ich Aktien von PBDY und seitdem habe ich den Eindruck gewonnen, dass eine gute Investor relation Arbeit, gesundes Wachstum und eine gut durchdachte Geschäftsstrategie Ihre Auffassung von der Führung eines Unternehmens kennzeichnet. Dies kann (leider) nicht von allen an der OTCBB-gelisteten Unternehmen gesagt werden. Gibt es irgendwelche Pläne, an der NASDAQ oder AMEX gelistet zu werden, um Ihr Unternehmen in einem "seriöseren" Umfeld zu präsentieren? Und wenn ja, was sind Ihre Schritte, um die Anforderungen für ein solches Listing zu erfüllen?
Ich wünsche Ihnen und Ihrem Unternehmen das Beste! Arbeiten Sie weiterhin so gut!
Mit freundlichen Grüssen aus Deutschland,
XXX
Lieber XXX:
Vielen Dank für Ihre Unterstützung und Ihrem Interesse an unserem Unternehmen - wir schätzen wirklich jeden unserer Aktieninhaber. Ich werde versuchen, die meisten Ihrer Fragen zu beantworten.
Webseite: Wir haben soeben die Entwicklung unserer "Retailer Brand Platform" ("RBP" für unsere neue 100% biologisch angebaute Kaffeemarke abgeschlossen. Unsere RBP ist die Basis und der Grundsatz, auf dem wir die Zukunft unserer neuen Marke bauen. Unsere Marketing-Mitarbeiter haben bemerkenswerte Arbeit geleistet - ich kann Ihnen ehrlich sagen, dass ich nie optimistischer über unsere Zukunft war. Die RBP beinhaltet das meiste Grafik-Design und Text, die auch auf unserer Webseite verwendet werden. Wir haben sorgfältig alle technischen "Backend" Anforderungen für unsere Seite geprüft, die auch e-commerce Möglichkeiten sowohl für direkte Kundenbestellungen wie auch eine Schnittstelle für grosse Massenmarkt-Retailer beinhalten. Die Entwicklung unserer Webseite ist nun in vollem Gange. Ich werde Ihnen keine genauen Daten für eine Vollendung geben aber ich kann Ihnen sagen, dass wir die Webseite etappenweise öffnen, sobald die einzelnen Bereiche entwickelt worden sind. Wenn sie fertig und voll funktionsfähig ist, wird es Ihnen möglich sein, Kaffee von überall auf der Welt direkt auf der Webseite zu bestellen.
Retailer Entwicklung: Ich kann Ihnen keine genauen Angaben zu unserem Fortschritt oder Gesprächen mit Massenmarkt-Retailern machen. Alle genauen Informationen können nur durch offizielle Pressemitteilungen veröffentlicht werden, die der allgemeinen Öffentlichkeit zur Verfügung stehen. Ich kann Ihnen sagen, dass wir unsere Gespräche mit einigen grossen Retailern fortsetzen und dass wir durch ihr Interesse an unserer neuen biologisch angebauten Kaffeemarke sehr ermutigt werden. Zusätzlich haben wir einen Stand auf der grössten Supermarkt / Retailer Messe der Welt (FMI) gemietet, die vom 5.-7. Mai 2002 in Chicago stattfinden wird.
www.fmi.org/events/may/ .
OTCBB-Listing: Sicherlich würden wir ein Listing an der NASDAQ oder AMEX vorziehen. Beider Börsen haben bestimmte Listing-Voraussetzungen, die wir im Moment nicht erfüllen. Während wir unser Geschäft weiterentwickeln, kommen wir den Anforderungen näher, die es uns erlauben würden, ein NASDAQ oder AMEX Listing zu erreichen. Es ist unsere Absicht, weiter in diese Richtung zu gehen und die OTCBB so schnell wie möglich zu verlassen. Ich stimme Ihnen von ganzem Herzen zu, dass die OTCBB durch viele Unternehmen geschädigt wurde, die es nicht wert sind, öffentlich gehandelt zu werden. Die SEC hat in den letzen Jahren wichtige Schritte gemacht, inakzeptable Firmen zu verbannen, indem jedes OTCBB Unternehmen einen umfassenden Quartalsbericht abgeben muss. Meiner Meinung nach hat sich die Qualität der an der OTCBB gelisteten Unternehmen in den letzten Jahren dramatisch verbessert. Ich glaube immer noch, dass mehr für die gelisteten Unternehmen und die "public disclosure requirements" der MarketMaker getan werden müsste. Wie auch immer, ich bin überzeugt, dass die SEC in die richtiger Richtung geht.
XXX, ich hoffe, meine Antworten waren als Antwort auf Deine Fragen hilfreich.
Noch einmal vielen Dank für Deine andauernde Unterstützung und die ermutigenden Worte.
Mit besten Grüssen,
Todd Tkachuk
Chairman
Peabodys Coffee, Inc.
(916) 632-6090
Sehr geehrte Damen und Herren,
als deutscher Investor war ich sehr an Ihrer kürzlichen News interessiert, herausgegeben am 08. Januar. Sie sagten, dass ein Teil der Finanzierung von $315,000 für den Aufbau Ihrer Internet und e-commerce Aktivitäten verwendet wird. Während ich nach weiteren Informationen über Ihr Unternehmen suchte, fand ich eine Webadresse www.peabodys-coffee.com, die durch Ihre Firma registriert wurde. Unglücklicherweise enthält diese Seite keinerlei Informationen über Ihr Unternehmen. Gibt es einen Zeitrahmen, in dem es mir möglich sein wird, Ihre Online-Präsentation zu besuchen? Planen Sie, Ihre Produkte über das Internet zu vertreiben, was in "e-commerce Aktivitäten" impliziert wäre und wird es mir möglich sein, Ihre Produkte von Deutschland aus zu bestellen? Ich wäre Ihnen sehr dankbar, wenn Sie mir sagen könnten, wann die neue Seite online ist. Ich freue mich bereits darauf!
Die letzte Pressemitteilung (vom 28. Januar: Leasing-Finanzierung für zukünftiges Wachstum gesichert) gibt mir das Gefühl, dass Sie dabei sind, Ihre Ziele zu erreichen: einen Retailer zu finden, der in der Lage ist, Ihre Produkte einer grossen Kundenzahl anzubieten. Laufen irgendwelche Gespräche mit Retailern und haben Sie sich ein Datum gesetzt, an dem Sie Ihre Bemühungen abschliessen können?
Und meine letzte Frage: Als eine Firma, die in der "old economy" des Kaffeevertriebes tätig ist, mag es für Sie schwierig sein, an der OTCBB gelistet zu sein. Vor XXX Monaten kaufte ich Aktien von PBDY und seitdem habe ich den Eindruck gewonnen, dass eine gute Investor relation Arbeit, gesundes Wachstum und eine gut durchdachte Geschäftsstrategie Ihre Auffassung von der Führung eines Unternehmens kennzeichnet. Dies kann (leider) nicht von allen an der OTCBB-gelisteten Unternehmen gesagt werden. Gibt es irgendwelche Pläne, an der NASDAQ oder AMEX gelistet zu werden, um Ihr Unternehmen in einem "seriöseren" Umfeld zu präsentieren? Und wenn ja, was sind Ihre Schritte, um die Anforderungen für ein solches Listing zu erfüllen?
Ich wünsche Ihnen und Ihrem Unternehmen das Beste! Arbeiten Sie weiterhin so gut!
Mit freundlichen Grüssen aus Deutschland,
XXX
Lieber XXX:
Vielen Dank für Ihre Unterstützung und Ihrem Interesse an unserem Unternehmen - wir schätzen wirklich jeden unserer Aktieninhaber. Ich werde versuchen, die meisten Ihrer Fragen zu beantworten.
Webseite: Wir haben soeben die Entwicklung unserer "Retailer Brand Platform" ("RBP" für unsere neue 100% biologisch angebaute Kaffeemarke abgeschlossen. Unsere RBP ist die Basis und der Grundsatz, auf dem wir die Zukunft unserer neuen Marke bauen. Unsere Marketing-Mitarbeiter haben bemerkenswerte Arbeit geleistet - ich kann Ihnen ehrlich sagen, dass ich nie optimistischer über unsere Zukunft war. Die RBP beinhaltet das meiste Grafik-Design und Text, die auch auf unserer Webseite verwendet werden. Wir haben sorgfältig alle technischen "Backend" Anforderungen für unsere Seite geprüft, die auch e-commerce Möglichkeiten sowohl für direkte Kundenbestellungen wie auch eine Schnittstelle für grosse Massenmarkt-Retailer beinhalten. Die Entwicklung unserer Webseite ist nun in vollem Gange. Ich werde Ihnen keine genauen Daten für eine Vollendung geben aber ich kann Ihnen sagen, dass wir die Webseite etappenweise öffnen, sobald die einzelnen Bereiche entwickelt worden sind. Wenn sie fertig und voll funktionsfähig ist, wird es Ihnen möglich sein, Kaffee von überall auf der Welt direkt auf der Webseite zu bestellen.
Retailer Entwicklung: Ich kann Ihnen keine genauen Angaben zu unserem Fortschritt oder Gesprächen mit Massenmarkt-Retailern machen. Alle genauen Informationen können nur durch offizielle Pressemitteilungen veröffentlicht werden, die der allgemeinen Öffentlichkeit zur Verfügung stehen. Ich kann Ihnen sagen, dass wir unsere Gespräche mit einigen grossen Retailern fortsetzen und dass wir durch ihr Interesse an unserer neuen biologisch angebauten Kaffeemarke sehr ermutigt werden. Zusätzlich haben wir einen Stand auf der grössten Supermarkt / Retailer Messe der Welt (FMI) gemietet, die vom 5.-7. Mai 2002 in Chicago stattfinden wird.
www.fmi.org/events/may/ .
OTCBB-Listing: Sicherlich würden wir ein Listing an der NASDAQ oder AMEX vorziehen. Beider Börsen haben bestimmte Listing-Voraussetzungen, die wir im Moment nicht erfüllen. Während wir unser Geschäft weiterentwickeln, kommen wir den Anforderungen näher, die es uns erlauben würden, ein NASDAQ oder AMEX Listing zu erreichen. Es ist unsere Absicht, weiter in diese Richtung zu gehen und die OTCBB so schnell wie möglich zu verlassen. Ich stimme Ihnen von ganzem Herzen zu, dass die OTCBB durch viele Unternehmen geschädigt wurde, die es nicht wert sind, öffentlich gehandelt zu werden. Die SEC hat in den letzen Jahren wichtige Schritte gemacht, inakzeptable Firmen zu verbannen, indem jedes OTCBB Unternehmen einen umfassenden Quartalsbericht abgeben muss. Meiner Meinung nach hat sich die Qualität der an der OTCBB gelisteten Unternehmen in den letzten Jahren dramatisch verbessert. Ich glaube immer noch, dass mehr für die gelisteten Unternehmen und die "public disclosure requirements" der MarketMaker getan werden müsste. Wie auch immer, ich bin überzeugt, dass die SEC in die richtiger Richtung geht.
XXX, ich hoffe, meine Antworten waren als Antwort auf Deine Fragen hilfreich.
Noch einmal vielen Dank für Deine andauernde Unterstützung und die ermutigenden Worte.
Mit besten Grüssen,
Todd Tkachuk
Chairman
Peabodys Coffee, Inc.
(916) 632-6090
hoffentlich bekommen wir bald mal wieder so was erfreuliches von PBDY zu lesen !
Alex
Alex
Aktuelle News vom 2.4.2002
Peabodys Launches Black Rhino Coffee Brand
ROCKLIN, Calif., Apr 2, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc. (OTCBB:PBDY) announced today the launch of Black Rhino Coffee. The Black Rhino brand will be certified organic and will be introduced to the Mass Market retail sector at the Food Marketing Institute`s ("FMI") Supermarket Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
Peabodys Chairman Todd Tkachuk, commented: "We`ve seen a very positive consumer response at our full service kiosk operations since converting to organic coffee -- and we see this as a natural business progression."
Peabodys recently announced its alliance with Arkansas-based Marathon Global for the purpose of distributing branded organic coffees in the Mass Market retail sector. Marathon Global is a fully integrated marketing, sales and service company that partners with manufacturers of unique, value added products that are capable of serving the Mass Market.
Tkachuk also commented, "This launch is clear evidence of the early dividends we are reaping from our strategic alliance with Marathon Global. We believe that we have the brand and that they have the know-how -- and that together we are opening the door of a dramatic market opportunity."
Marathon Global Chairman, John Phillips, commented, "The Black Rhino retail-packaging platform that has been developed is absolutely stunning and will clearly give the brand shelf distinction while simultaneously delivering all the right messages to the consumer. We continue to experience high levels of interest from our industry contacts and look forward to making Black Rhino Coffee easily accessible to consumers throughout the U.S. and in other parts of the world."
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
e-mail: peabodys1@cs.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Peabodys Launches Black Rhino Coffee Brand
ROCKLIN, Calif., Apr 2, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc. (OTCBB:PBDY) announced today the launch of Black Rhino Coffee. The Black Rhino brand will be certified organic and will be introduced to the Mass Market retail sector at the Food Marketing Institute`s ("FMI") Supermarket Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
Peabodys Chairman Todd Tkachuk, commented: "We`ve seen a very positive consumer response at our full service kiosk operations since converting to organic coffee -- and we see this as a natural business progression."
Peabodys recently announced its alliance with Arkansas-based Marathon Global for the purpose of distributing branded organic coffees in the Mass Market retail sector. Marathon Global is a fully integrated marketing, sales and service company that partners with manufacturers of unique, value added products that are capable of serving the Mass Market.
Tkachuk also commented, "This launch is clear evidence of the early dividends we are reaping from our strategic alliance with Marathon Global. We believe that we have the brand and that they have the know-how -- and that together we are opening the door of a dramatic market opportunity."
Marathon Global Chairman, John Phillips, commented, "The Black Rhino retail-packaging platform that has been developed is absolutely stunning and will clearly give the brand shelf distinction while simultaneously delivering all the right messages to the consumer. We continue to experience high levels of interest from our industry contacts and look forward to making Black Rhino Coffee easily accessible to consumers throughout the U.S. and in other parts of the world."
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
e-mail: peabodys1@cs.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Die Übersetzung der aktuellen News (frei nach Polecat)
Peabodys startet Black Rhino Kaffeemarke
ROCKLIN, Calif., Apr 2, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) gab heute den Start von Black Rhino Coffee bekannt. Die Black Rhino-Marke wird zugelassener, organischer Kaffe und dem Massenmarkt im Einzelhandel auf der „Food Marketing Institute`s“ ("FMI" ) Supermarkt-Tagung vorgestellt werden, die vom 5.-7. Mai 2002 im McCormick Place in Chicago, Illinois abgehalten wird.
Peabodys Vorsitzender Todd Tkachuk, kommentierte: "Wir haben eine sehr positive Rückmeldung unserer Kunden an unseren “full-service”- Kiosken gesehen seitdem wir auf organischen Kaffee umgestellt haben – und wir sehen dies als eine natürliche Geschäftsentwicklung."
Peabodys gab erst kürzlich eine Allianz mit der in Arkansas ansässigen Marathon Global bekannt, mit dem Ziel organische Kaffee-Marken auf dem Massenmarkt im Einzelhandel zu vertreiben.
Marathon Global ist eine voll-integrierte Marketing-, Verkauf- und Dienstleistungs-Firma, die mit Herstellern von einzigartigen und wertvollen Produkten kooperiert, die in der Lage sind, den Massenmarkt zu bedienen.
Tkachuk sagte außerdem: "Dieser Start ist der klare Beweis für die frühen Gewinne, die wir aus dieser strategischen Allianz mit Marathon Global ernten. Wir haben die Marke und sie haben das Know-how – und zusammen öffnen wir die Tür zu einer dramatischen Markt-Möglichkeit."
Marathon Global Vorsitzender, John Phillips, kommentierte, "Die Black Rhino
Einzelhandels – Verpackungs-Plattform, die entwickelt wurde ist absolut erstaunlich und wird der Marke sicherlich ein Erkennungsmerkmal verleihen und außerdem die richtigen Informationen an den Kunden liefern.
Wir bemerken fortwährend eine großes Interesse von unseren Kontakten aus der Industrie und werden versuchen, einen leichten Kunden-Zugang für Black Rhino-Kaffee in den Vereinigten Staaten und an anderen Orten der Welt zu schaffen.“
Diese Meldung enthält Äusserungen, die sich auf die Zukunft des Unternehmens bezugnehmend auf die vorausgehenden Pläne im organischen Kaffeemarkt stützen. Diese Äußerungen sind bestimmten Risiken und Unsicherheiten unterworfen, die ein Abweichen der Resultate von den vorausgesehenen Entwicklungen bewirken können. Unter diesen Faktoren sind z.B. die Verbraucherakzeptanz der organischen Produkte; die Möglichkeit der Firma, weitere Expansion aus den Anstrengungen im organischen Kaffeemarkt zu managen; die Seasonalität der Kaffee-Verkäufe; und die Effekte des Wettbewerbs.
Investoren sollten sich die von der Firma periodisch an die SEC herausgegebenen Geschäftsberichte ansehen, um sich über die Geschäftsrisiken der Firma zu informieren. Leser sollten sich nicht ausschließlich auf die vorausschauenden Aussagen verlassen, welche die derzeitige Sicht des Managements reflektieren. Die Firma unterliegt keiner Pflicht, diese vorausschauenden Aussagen öffentlich zu ändern, um auf nachfolgende Ereignisse oder Umstände reagieren.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
e-mail: peabodys1@cs.com
Peabodys startet Black Rhino Kaffeemarke
ROCKLIN, Calif., Apr 2, 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) gab heute den Start von Black Rhino Coffee bekannt. Die Black Rhino-Marke wird zugelassener, organischer Kaffe und dem Massenmarkt im Einzelhandel auf der „Food Marketing Institute`s“ ("FMI" ) Supermarkt-Tagung vorgestellt werden, die vom 5.-7. Mai 2002 im McCormick Place in Chicago, Illinois abgehalten wird.
Peabodys Vorsitzender Todd Tkachuk, kommentierte: "Wir haben eine sehr positive Rückmeldung unserer Kunden an unseren “full-service”- Kiosken gesehen seitdem wir auf organischen Kaffee umgestellt haben – und wir sehen dies als eine natürliche Geschäftsentwicklung."
Peabodys gab erst kürzlich eine Allianz mit der in Arkansas ansässigen Marathon Global bekannt, mit dem Ziel organische Kaffee-Marken auf dem Massenmarkt im Einzelhandel zu vertreiben.
Marathon Global ist eine voll-integrierte Marketing-, Verkauf- und Dienstleistungs-Firma, die mit Herstellern von einzigartigen und wertvollen Produkten kooperiert, die in der Lage sind, den Massenmarkt zu bedienen.
Tkachuk sagte außerdem: "Dieser Start ist der klare Beweis für die frühen Gewinne, die wir aus dieser strategischen Allianz mit Marathon Global ernten. Wir haben die Marke und sie haben das Know-how – und zusammen öffnen wir die Tür zu einer dramatischen Markt-Möglichkeit."
Marathon Global Vorsitzender, John Phillips, kommentierte, "Die Black Rhino
Einzelhandels – Verpackungs-Plattform, die entwickelt wurde ist absolut erstaunlich und wird der Marke sicherlich ein Erkennungsmerkmal verleihen und außerdem die richtigen Informationen an den Kunden liefern.
Wir bemerken fortwährend eine großes Interesse von unseren Kontakten aus der Industrie und werden versuchen, einen leichten Kunden-Zugang für Black Rhino-Kaffee in den Vereinigten Staaten und an anderen Orten der Welt zu schaffen.“
Diese Meldung enthält Äusserungen, die sich auf die Zukunft des Unternehmens bezugnehmend auf die vorausgehenden Pläne im organischen Kaffeemarkt stützen. Diese Äußerungen sind bestimmten Risiken und Unsicherheiten unterworfen, die ein Abweichen der Resultate von den vorausgesehenen Entwicklungen bewirken können. Unter diesen Faktoren sind z.B. die Verbraucherakzeptanz der organischen Produkte; die Möglichkeit der Firma, weitere Expansion aus den Anstrengungen im organischen Kaffeemarkt zu managen; die Seasonalität der Kaffee-Verkäufe; und die Effekte des Wettbewerbs.
Investoren sollten sich die von der Firma periodisch an die SEC herausgegebenen Geschäftsberichte ansehen, um sich über die Geschäftsrisiken der Firma zu informieren. Leser sollten sich nicht ausschließlich auf die vorausschauenden Aussagen verlassen, welche die derzeitige Sicht des Managements reflektieren. Die Firma unterliegt keiner Pflicht, diese vorausschauenden Aussagen öffentlich zu ändern, um auf nachfolgende Ereignisse oder Umstände reagieren.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
e-mail: peabodys1@cs.com
NEWS]/b]
( BW)(CA-PEABODYS-COFFEE)(PBDY) Peabodys Coffee Announces Strong Quarterly Sales
Business Editors
ROCKLIN, Calif.--(BUSINESS WIRE)--April 10, 2002--Peabodys Coffee Inc. (OTCBB:PBDY) announced today that its core business continues to show strong growth with sales for the 3 months ended March 31, 2002, increasing by 43% to $914,000 as compared to the same period in the previous year. In addition, the company reported a dramatic 99% increase in average quarterly sales per retail location to $50,800 as compared to the same period in the previous year.
Peabodys` Chairman, Todd Tkachuk, commented: "The increase in average unit sales is very solid, providing us with even further evidence of positive consumer response to high quality organic coffee. With the launch of our new certified organic Black Rhino Coffee brand just around the corner, these sales increases get us really excited."
Peabodys announced last week the launch of Black Rhino Coffee. The Black Rhino brand will be certified organic and will be introduced to the Mass Market retail sector at the Food Marketing Institute`s ("FMI" Supermarket Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
--30--bl/mi*
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
peabodys1@cs.com
KEYWORD: CALIFORNIA ILLINOIS
INDUSTRY KEYWORD: FOODS/BEVERAGES RETAIL SUPERMARKETS EARNINGS
PRODUCT
SOURCE: Peabodys Coffee, Inc.
( BW)(CA-PEABODYS-COFFEE)(PBDY) Peabodys Coffee Announces Strong Quarterly Sales
Business Editors
ROCKLIN, Calif.--(BUSINESS WIRE)--April 10, 2002--Peabodys Coffee Inc. (OTCBB:PBDY) announced today that its core business continues to show strong growth with sales for the 3 months ended March 31, 2002, increasing by 43% to $914,000 as compared to the same period in the previous year. In addition, the company reported a dramatic 99% increase in average quarterly sales per retail location to $50,800 as compared to the same period in the previous year.
Peabodys` Chairman, Todd Tkachuk, commented: "The increase in average unit sales is very solid, providing us with even further evidence of positive consumer response to high quality organic coffee. With the launch of our new certified organic Black Rhino Coffee brand just around the corner, these sales increases get us really excited."
Peabodys announced last week the launch of Black Rhino Coffee. The Black Rhino brand will be certified organic and will be introduced to the Mass Market retail sector at the Food Marketing Institute`s ("FMI" Supermarket Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
--30--bl/mi*
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
peabodys1@cs.com
KEYWORD: CALIFORNIA ILLINOIS
INDUSTRY KEYWORD: FOODS/BEVERAGES RETAIL SUPERMARKETS EARNINGS
PRODUCT
SOURCE: Peabodys Coffee, Inc.
Die Übersetzung der News - (frei nach Polecat )
Peabodys Coffee gibt starke Quartalsumsätze bekannt
ROCKLIN, Kalifornien, 10.April 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) gab heute bekannt, dass ihr Kerngeschäft
ein starkes Wachstum zeigt.
Die Umsätze in den ersten 3 Monaten endend am 31. März
2002 sind, verglichen mit der selben Periode im Vorjahr,
um 43% auf 914,000$ gestiegen.
Zusätzlich berichtet die Firma einen dramatischen, 99%igen
Anstieg des durchschnittlichen Quartalsumsatzes pro
Einzelhandelsverkaufsstelle (Kaffeestand) auf 50,800$,
verglichen mit der selben Periode im Vorjahr.
Peabodys` Vorsitzender, Todd Tkachuk, kommentierte: "Der
Anstieg der durchschnittlichen Umsätze unserer
Kaffeestände ist sehr solide, was uns den Beweis liefert,
dass es eine positive Konsumentenrückmeldung bezüglich
zugelassenem, hochqualitativem, organischen Kaffee gibt.
Mit dem Start unserer neuen, zugelassenen organischen
Black Rhino Kaffeemarke, welcher kurz bevorsteht haben uns
diese Umsatzzuwächse wirklich begeistert.“
Peabodys gab letzte Woche den Start der Black Rhino
Kaffeemarke bekannt.
Die Black Rhino Kaffeemarke wird zugelassener, organischer
Kaffee und dem Massenmarkt im Einzelhandel auf der „Food
Marketing Institute`s“ ("FMI" ) Supermarkt-Tagung
vorgestellt werden, die vom 5.-7. Mai 2002 im McCormick
Place in Chicago, Illinois abgehalten wird.
Diese Meldung enthält Äusserungen, die sich auf die
Zukunft des Unternehmens bezugnehmend auf die
vorausgehenden Pläne im organischen Kaffeemarkt stützen.
Diese Äußerungen sind bestimmten Risiken und
Unsicherheiten unterworfen, die ein Abweichen der
Resultate von den vorausgesehenen Entwicklungen bewirken
können. Unter diesen Faktoren sind z.B. die
Verbraucherakzeptanz der organischen Produkte; die
Möglichkeit der Firma, weitere Expansion aus den
Anstrengungen im organischen Kaffeemarkt zu managen; die
Seasonalität der Kaffee-Verkäufe; und die Effekte des
Wettbewerbs.
Investoren sollten sich die von der Firma periodisch an
die SEC herausgegebenen Geschäftsberichte ansehen, um sich
über die Geschäftsrisiken der Firma zu informieren. Leser
sollten sich nicht ausschließlich auf die vorausschauenden
Aussagen verlassen, welche die derzeitige Sicht des
Managements reflektieren. Die Firma unterliegt keiner
Pflicht, diese vorausschauenden Aussagen öffentlich zu
ändern, um auf nachfolgende Ereignisse oder Umstände
reagieren.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
peabodys1@cs.com
-----
Gruss,
Polecat
Peabodys Coffee gibt starke Quartalsumsätze bekannt
ROCKLIN, Kalifornien, 10.April 2002 (BUSINESS WIRE) -- Peabodys Coffee Inc.
(OTCBB: PBDY) gab heute bekannt, dass ihr Kerngeschäft
ein starkes Wachstum zeigt.
Die Umsätze in den ersten 3 Monaten endend am 31. März
2002 sind, verglichen mit der selben Periode im Vorjahr,
um 43% auf 914,000$ gestiegen.
Zusätzlich berichtet die Firma einen dramatischen, 99%igen
Anstieg des durchschnittlichen Quartalsumsatzes pro
Einzelhandelsverkaufsstelle (Kaffeestand) auf 50,800$,
verglichen mit der selben Periode im Vorjahr.
Peabodys` Vorsitzender, Todd Tkachuk, kommentierte: "Der
Anstieg der durchschnittlichen Umsätze unserer
Kaffeestände ist sehr solide, was uns den Beweis liefert,
dass es eine positive Konsumentenrückmeldung bezüglich
zugelassenem, hochqualitativem, organischen Kaffee gibt.
Mit dem Start unserer neuen, zugelassenen organischen
Black Rhino Kaffeemarke, welcher kurz bevorsteht haben uns
diese Umsatzzuwächse wirklich begeistert.“
Peabodys gab letzte Woche den Start der Black Rhino
Kaffeemarke bekannt.
Die Black Rhino Kaffeemarke wird zugelassener, organischer
Kaffee und dem Massenmarkt im Einzelhandel auf der „Food
Marketing Institute`s“ ("FMI" ) Supermarkt-Tagung
vorgestellt werden, die vom 5.-7. Mai 2002 im McCormick
Place in Chicago, Illinois abgehalten wird.
Diese Meldung enthält Äusserungen, die sich auf die
Zukunft des Unternehmens bezugnehmend auf die
vorausgehenden Pläne im organischen Kaffeemarkt stützen.
Diese Äußerungen sind bestimmten Risiken und
Unsicherheiten unterworfen, die ein Abweichen der
Resultate von den vorausgesehenen Entwicklungen bewirken
können. Unter diesen Faktoren sind z.B. die
Verbraucherakzeptanz der organischen Produkte; die
Möglichkeit der Firma, weitere Expansion aus den
Anstrengungen im organischen Kaffeemarkt zu managen; die
Seasonalität der Kaffee-Verkäufe; und die Effekte des
Wettbewerbs.
Investoren sollten sich die von der Firma periodisch an
die SEC herausgegebenen Geschäftsberichte ansehen, um sich
über die Geschäftsrisiken der Firma zu informieren. Leser
sollten sich nicht ausschließlich auf die vorausschauenden
Aussagen verlassen, welche die derzeitige Sicht des
Managements reflektieren. Die Firma unterliegt keiner
Pflicht, diese vorausschauenden Aussagen öffentlich zu
ändern, um auf nachfolgende Ereignisse oder Umstände
reagieren.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Tony Francel, 941/698-0158
peabodys1@cs.com
-----
Gruss,
Polecat
Brandaktuelles Interview auf Wallstreetreporter.com
http://www.wallstreetreporter.com/v2/asp/profile/default.asp…
http://www.wallstreetreporter.com/v2/asp/profile/default.asp…
erste schriftliche Empfehlung von Sacramento bee:
Going national: Keep an eye on Peabodys Coffee Inc. of Rocklin. The publicly traded operator of kiosks at corporate offices and universities is branching into mass market retail sales next month.
If the campaign is successful, Peabodys` shares (PBDY on the OTC Bulletin Board) could well move up from the 60 to 70 cents range where they`ve been been trading for the past few months. If the company stubs its toe, well, things might not be so bright.
The first test of the new strategy comes next month when Peabodys displays its Black Rhino-brand organic coffee at the Food Marketing Institute`s international conference in Chicago.
The gathering is attended by buyers from supermarkets, discount warehouses and other food retailers -- and company chairman Todd Tkachuk is confident Peabodys can make a splash by playing to consumers` growing appetite for products grown without pesticides.
"We`ll be the only (coffee company) that sells 100 percent certified only -- and we don`t have to tell mass market retailers what organic means," he says
Quelle: http://www.sacbee.com/content/business/story/2167776p-256541…
Going national: Keep an eye on Peabodys Coffee Inc. of Rocklin. The publicly traded operator of kiosks at corporate offices and universities is branching into mass market retail sales next month.
If the campaign is successful, Peabodys` shares (PBDY on the OTC Bulletin Board) could well move up from the 60 to 70 cents range where they`ve been been trading for the past few months. If the company stubs its toe, well, things might not be so bright.
The first test of the new strategy comes next month when Peabodys displays its Black Rhino-brand organic coffee at the Food Marketing Institute`s international conference in Chicago.
The gathering is attended by buyers from supermarkets, discount warehouses and other food retailers -- and company chairman Todd Tkachuk is confident Peabodys can make a splash by playing to consumers` growing appetite for products grown without pesticides.
"We`ll be the only (coffee company) that sells 100 percent certified only -- and we don`t have to tell mass market retailers what organic means," he says
Quelle: http://www.sacbee.com/content/business/story/2167776p-256541…
Kaffee-Industrie-Fakten
1. Kaffee ist die 2. meiste Handelsware, nach Erdöl
2. 26 Mio Hektar der Erde sind bepflanzt mit Kaffeebäumen – in 80 Ländern
3. Ein Pfund giftige Chemikalien benötigt man für jedes Pfund Kaffee. Viele sind in USA verboten (DDT...)
4. Kaffee-Arbeiter und Familien sind den chemischen Stoffen ungeschützt ausgeliefert, 20.000 Tote jedes Jahr...
5. Nach nur 7-10 Jahren macht die „chemische Keule“ das Land steril und die Farmer müssen einen anderen Acker urbar machen. Dabei werden pro Jahr Tausende von Hektar tropischer Wald vernichtet
„FairTrade“ und „Certified Organic“ sind die beiden Haupt-Zertifikationen von Spezialkaffee die eingeführt wurden, um diesen Trend rückgängig zu machen. „FairTradeCertified“ Kaffee bedeutet, daß die Kaffee-Farmer einen fairen Preis für Ihre Bohnen erhalten. „CertifiedOrganic“ bedeutet, daß die Farmer einen Bonus dafür erhalten, den Kaffee ohne Chemie anzubauen. Organic-Anbauer werden darüber hinaus belohnt dafür, wenn die Farmen auf Jahre hinaus fruchtbar bleiben, für sauberes Wasser und gute Gesundheit.
1. Kaffee ist die 2. meiste Handelsware, nach Erdöl
2. 26 Mio Hektar der Erde sind bepflanzt mit Kaffeebäumen – in 80 Ländern
3. Ein Pfund giftige Chemikalien benötigt man für jedes Pfund Kaffee. Viele sind in USA verboten (DDT...)
4. Kaffee-Arbeiter und Familien sind den chemischen Stoffen ungeschützt ausgeliefert, 20.000 Tote jedes Jahr...
5. Nach nur 7-10 Jahren macht die „chemische Keule“ das Land steril und die Farmer müssen einen anderen Acker urbar machen. Dabei werden pro Jahr Tausende von Hektar tropischer Wald vernichtet
„FairTrade“ und „Certified Organic“ sind die beiden Haupt-Zertifikationen von Spezialkaffee die eingeführt wurden, um diesen Trend rückgängig zu machen. „FairTradeCertified“ Kaffee bedeutet, daß die Kaffee-Farmer einen fairen Preis für Ihre Bohnen erhalten. „CertifiedOrganic“ bedeutet, daß die Farmer einen Bonus dafür erhalten, den Kaffee ohne Chemie anzubauen. Organic-Anbauer werden darüber hinaus belohnt dafür, wenn die Farmen auf Jahre hinaus fruchtbar bleiben, für sauberes Wasser und gute Gesundheit.
Die Soziale & Umweltfreundliche Verbindung
Kaffee mit seinem riesigen Markt, kann entweder sehr viel Gutes oder Schlechtes bewirken. Amerikaner verbrauchen rund ¼ des Weltkaffeekonsums – rund 2,5 Milliarden Pfund mit einem Wert von 18,5 Milliarden $ jährlich. Derzeit bewirkt die Kaffee-Produktion viel Schaden. Sie ist wesentlich an der Zerstörung des Regenwaldes beteiligt, am massiven Verlust von Lebensraum für Wildtiere, an der Verseuchung von Boden und Trinkwasser. Innerhalb der letzten 20 Jahre hat sich die Zahl der Zugvögel in Lateinamerika halbiert. Und Kaffeeindustriearbeiter erhalten erstaunlich wenig Geld für ihre rückenmordende Arbeit in der prallen Sonne – in einigen Ländern wie Guatemala nur 1 oder 2 $ pro Tag.
Noch bis vor ein paar Jahren ist der weltweite Kaffee bei eingeborenen Farmern und deren Familien auf Parzellen von weniger als 10 Hektar gewachsen. Ursprünglich aus Äthiopien wächst er normalerweise unter einem Dach von hohen Bäumen auf den tropischen Berghängen, die viel Regen erhalten (Regenwälder). Auf dieser Art gewachsen ist Kaffee eine umweltfreundliche Ware; die Dichte und Vielfalt der Tierwelt und Flora bei diesen traditionellen Farmen unterscheidet sich nur wenig von unberührter Natur.
In den 70 ern hat die USAID (US Agency for International Development) 80 Mio $ spendiert um Lateinamerikas Kaffeeplantagen dadurch zu „modernisieren“, indem sie zu Monokulturen umgewandelt wurden. Die Bäume wurden gefällt und bis zu 50 Pestizide und Düngerarten (alleine 15 davon sind so giftig, daß der Einsatz in USA verboten ist) gewährleisten das Wachstum des neuen „sonnengewachsenen“ Industriekaffees.
Kaffee mit seinem riesigen Markt, kann entweder sehr viel Gutes oder Schlechtes bewirken. Amerikaner verbrauchen rund ¼ des Weltkaffeekonsums – rund 2,5 Milliarden Pfund mit einem Wert von 18,5 Milliarden $ jährlich. Derzeit bewirkt die Kaffee-Produktion viel Schaden. Sie ist wesentlich an der Zerstörung des Regenwaldes beteiligt, am massiven Verlust von Lebensraum für Wildtiere, an der Verseuchung von Boden und Trinkwasser. Innerhalb der letzten 20 Jahre hat sich die Zahl der Zugvögel in Lateinamerika halbiert. Und Kaffeeindustriearbeiter erhalten erstaunlich wenig Geld für ihre rückenmordende Arbeit in der prallen Sonne – in einigen Ländern wie Guatemala nur 1 oder 2 $ pro Tag.
Noch bis vor ein paar Jahren ist der weltweite Kaffee bei eingeborenen Farmern und deren Familien auf Parzellen von weniger als 10 Hektar gewachsen. Ursprünglich aus Äthiopien wächst er normalerweise unter einem Dach von hohen Bäumen auf den tropischen Berghängen, die viel Regen erhalten (Regenwälder). Auf dieser Art gewachsen ist Kaffee eine umweltfreundliche Ware; die Dichte und Vielfalt der Tierwelt und Flora bei diesen traditionellen Farmen unterscheidet sich nur wenig von unberührter Natur.
In den 70 ern hat die USAID (US Agency for International Development) 80 Mio $ spendiert um Lateinamerikas Kaffeeplantagen dadurch zu „modernisieren“, indem sie zu Monokulturen umgewandelt wurden. Die Bäume wurden gefällt und bis zu 50 Pestizide und Düngerarten (alleine 15 davon sind so giftig, daß der Einsatz in USA verboten ist) gewährleisten das Wachstum des neuen „sonnengewachsenen“ Industriekaffees.
Kaffee-Trinker pushen den CertifiedCoffee-Markt
Ein typischer Kaffeetrinker weiß nicht, daß Kaffeebohnen auf einem Strauch wachsen oder, daß sie gar geröstet werden, viel weniger noch sind die Lebensbedingungen der Personen bekannt, die ihn anbauen oder wie er überhaupt angepflanzt wird. Der Schlüssel damit Leute CertifiedCoffee wählen ist, nach dem Probieren, Aufklärung und Verfügbarkeit. OrganicKaffee kommt konsequent Geschmackskriterien entgegen. Preis ist kein Thema - OrganicKaffee kostet im Wiederverkauf das gleiche, wie andere Spezialkaffee-Sorten.
Viele der führenden umwelt- UND sozialverantwortlichen Non-Profit-Organisationen, wie zum Beispiel Conservation International, Rainforest Alliance, das Smithsonian Migratory Bird Center und FairTrade International arbeiten gemeinsam daran umweltverträglichen Kaffee einen weltweiten Markt zu bereiten.
Das Verbraucherpotential ist sehr groß. Das Profil eines OrganicKaffeeTrinkers – wohlhabend, gebildet und besorgt über die Umwelt und den Soziale Gerechtigkeit – paßt genau auf die zehn- und mehr Millionen von US Vogelbeobachtern, Biologischen Gärtnern und Umweltgruppenmitglieder. Der europäische Markt ist noch viel größer und die Märkte in Japan, Mexico, Jamaica und Brasilien entwickeln sich.
Im Juli 2001 hat der „SustainableCoffee“-Bericht ermittelt, vernichtende 98,7 % der Befragten (Leute in der Spezialkaffee-Industrie) sagten aus, daß Ihnen OrganicCoffee bewußt sei, 83 % kennen FairTrade Coffee. Und über 2/3 der Befragten glauben, daß Kaffee-Zertifizierung wichtig sei für ihr zukünftiges Geschäft.
Das ist schon der halbe Weg. Die andere Hälfte ist, die Verbraucher aufzuklären und es Ihnen einfach zu machen OrganicKaffee zu erwerben. Supermärkte im gesamten Land fangen damit an, diesen Kaffee zu führen und ertweitern somit das Bewußtsein und die Verfügbarkeit.
Ein typischer Kaffeetrinker weiß nicht, daß Kaffeebohnen auf einem Strauch wachsen oder, daß sie gar geröstet werden, viel weniger noch sind die Lebensbedingungen der Personen bekannt, die ihn anbauen oder wie er überhaupt angepflanzt wird. Der Schlüssel damit Leute CertifiedCoffee wählen ist, nach dem Probieren, Aufklärung und Verfügbarkeit. OrganicKaffee kommt konsequent Geschmackskriterien entgegen. Preis ist kein Thema - OrganicKaffee kostet im Wiederverkauf das gleiche, wie andere Spezialkaffee-Sorten.
Viele der führenden umwelt- UND sozialverantwortlichen Non-Profit-Organisationen, wie zum Beispiel Conservation International, Rainforest Alliance, das Smithsonian Migratory Bird Center und FairTrade International arbeiten gemeinsam daran umweltverträglichen Kaffee einen weltweiten Markt zu bereiten.
Das Verbraucherpotential ist sehr groß. Das Profil eines OrganicKaffeeTrinkers – wohlhabend, gebildet und besorgt über die Umwelt und den Soziale Gerechtigkeit – paßt genau auf die zehn- und mehr Millionen von US Vogelbeobachtern, Biologischen Gärtnern und Umweltgruppenmitglieder. Der europäische Markt ist noch viel größer und die Märkte in Japan, Mexico, Jamaica und Brasilien entwickeln sich.
Im Juli 2001 hat der „SustainableCoffee“-Bericht ermittelt, vernichtende 98,7 % der Befragten (Leute in der Spezialkaffee-Industrie) sagten aus, daß Ihnen OrganicCoffee bewußt sei, 83 % kennen FairTrade Coffee. Und über 2/3 der Befragten glauben, daß Kaffee-Zertifizierung wichtig sei für ihr zukünftiges Geschäft.
Das ist schon der halbe Weg. Die andere Hälfte ist, die Verbraucher aufzuklären und es Ihnen einfach zu machen OrganicKaffee zu erwerben. Supermärkte im gesamten Land fangen damit an, diesen Kaffee zu führen und ertweitern somit das Bewußtsein und die Verfügbarkeit.
NEWS
Peabodys Coffee Appoints New Chairman of the Board
ROCKLIN, Calif., Apr 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.,
(OTCBB: PBDY) announced that the company has appointed John A. Phillips as
Chairman of the Board of Directors.
Welcoming the appointment, Peabodys Director, Barry J. Gibbons, former
Chairman/CEO of Burger King commented, "With the imminent launch of Black Rhino
organic coffee into the retail sector, our company is at a stage where real
growth is staring us in the face. We felt we needed added experience, skills and
vision on the bridge of the ship, and in John Phillips, we have acquired all
three."
John Phillips added, "Peabodys has demonstrated its management strength, and has
a powerful brand in a high growth market. I see tremendous opportunities working
with Black Rhino Coffee and I am just delighted to be on board."
The company announced earlier this month the launch of Black Rhino Coffee(TM).
The Black Rhino brand is certified organic and will be introduced to the Mass
Market retail sector at the Food Marketing Institute`s ("FMI" Supermarket
Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
John Phillips brings over 30 years of experience in mass market and supermarket
retailing. He built, owned and operated the Phillips Company supermarket chain
that grew to become Arkansas` largest privately owned retail company with sales
in excess of $300 million.
Mr. Phillips` many board affiliations have included: Associated Wholesale
Grocers, Kansas City; Affiliated Food Stores, Little Rock; Ronald McDonald House
of Arkansas; Arkansas Cancer Research Center Foundation; Arkansas Children`s
Hospital; Northwest Arkansas Radiation Therapy Institute and the Young
President`s Organization.
Currently, Mr. Phillips is Chairman of Arkansas-based Marathon Global, a fully
integrated marketing, sales and service company that recently formed an alliance
with Peabodys Coffee to provide strategic marketing, sales planning and
infrastructure support critical to achieving Peabodys` goal of distributing
branded organic coffees in the Mass Market retail sector. In addition, Mr.
Phillips is the Chairman of international wine importer Marathon Imports.
The company also reports, as part of the Board and management restructuring,
former Chairman Todd Tkachuk, who remains a director, replaces Cliff Young as
President and CEO. The latter has left the company`s executive team.
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Rocklin
Investor Relations
Tony Francel, 941/698-0158 (Englewood, Fla.)
e-mail: peabodys1@cs.com
Peabodys Coffee Appoints New Chairman of the Board
ROCKLIN, Calif., Apr 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.,
(OTCBB: PBDY) announced that the company has appointed John A. Phillips as
Chairman of the Board of Directors.
Welcoming the appointment, Peabodys Director, Barry J. Gibbons, former
Chairman/CEO of Burger King commented, "With the imminent launch of Black Rhino
organic coffee into the retail sector, our company is at a stage where real
growth is staring us in the face. We felt we needed added experience, skills and
vision on the bridge of the ship, and in John Phillips, we have acquired all
three."
John Phillips added, "Peabodys has demonstrated its management strength, and has
a powerful brand in a high growth market. I see tremendous opportunities working
with Black Rhino Coffee and I am just delighted to be on board."
The company announced earlier this month the launch of Black Rhino Coffee(TM).
The Black Rhino brand is certified organic and will be introduced to the Mass
Market retail sector at the Food Marketing Institute`s ("FMI" Supermarket
Convention to be held at McCormick Place Chicago, Illinois, May 5-7, 2002.
John Phillips brings over 30 years of experience in mass market and supermarket
retailing. He built, owned and operated the Phillips Company supermarket chain
that grew to become Arkansas` largest privately owned retail company with sales
in excess of $300 million.
Mr. Phillips` many board affiliations have included: Associated Wholesale
Grocers, Kansas City; Affiliated Food Stores, Little Rock; Ronald McDonald House
of Arkansas; Arkansas Cancer Research Center Foundation; Arkansas Children`s
Hospital; Northwest Arkansas Radiation Therapy Institute and the Young
President`s Organization.
Currently, Mr. Phillips is Chairman of Arkansas-based Marathon Global, a fully
integrated marketing, sales and service company that recently formed an alliance
with Peabodys Coffee to provide strategic marketing, sales planning and
infrastructure support critical to achieving Peabodys` goal of distributing
branded organic coffees in the Mass Market retail sector. In addition, Mr.
Phillips is the Chairman of international wine importer Marathon Imports.
The company also reports, as part of the Board and management restructuring,
former Chairman Todd Tkachuk, who remains a director, replaces Cliff Young as
President and CEO. The latter has left the company`s executive team.
This release contains forward-looking statements regarding the Company`s
anticipated plans in the organic coffee market. These statements are subject to
certain risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements. Among the
factors that could cause actual results to differ materially are consumer
acceptance of the Company`s organic coffee products; the Company`s ability to
fund and manage any further expansion of its organic coffee market efforts; the
seasonality of coffee sales; and the effects of competition. Investors are
advised to consult the Company`s periodic reports to the SEC for additional
discussion of the Company`s business risks. Readers should not place undue
reliance on forward-looking statements, which reflect management`s view only as
of the date hereof. The Company undertakes no obligation to publicly revise
these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Rocklin
Investor Relations
Tony Francel, 941/698-0158 (Englewood, Fla.)
e-mail: peabodys1@cs.com
die Überstzung der News (frei nach Notts)
Peabodys Coffee ernennt neuen Aufsichtsratvorsitzenden
ROCKLIN, Calif., Apr 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.,
(OTCBB: PBDY) gab heute bekannt, dass das Unternehmen John A. Phillips zum Aufsichtsratvorsitzenden ernannt hat.
Peabodys Director, Barry J. Gibbons, früherer Chairman/CEO von Burger King begrüsste die Ernennung und erklärte: "Mit der bevorstehenden Markteinführung von Black Rhino organic coffee in den Reatil Sektor ist unser Unternehmen an einem Punkt, an dem uns wirkliches Wachstum entgegenblickt. Wir fühlten, dass wir Erfahrung, Fähigkeiten und Visionen an Bord holen mussten und mit John Phillips haben wir all diese drei Dinge bekommen."
John Phillips ergänzte: "Peabodys hat die Stärke seines Managements bewiesen und besitzt eine leistungsfähige Marke in einem stark wachsenden Markt. Für dei Arbeit mit Black Rhino Coffee sehe ich enorme Möglichkeiten und ich bin froh, an Bord zu sein.
Das Unternehmen gab früher in diesem Monat die Markteinführung von Black Rhino Coffee (TM) bekannt. Die Black Rhino Marke wird biologisch angebaut und während der Food Marketing Institute`s ("FMI" Supermarket
Convention in McCormick Place Chicago, Illinois, vom 05.-07. Mai 2002 in den Massenmarkt retail sector eingeführt.
John Phillips hat über 30 Jahre Erfahrung im Massenmarkt und Supermarkt Reatiling. Er baute, besass und führte die Phillips Company Supermarkt Kette, die zu Arkansas grösster privat gehaltener Retail Firma mit einem Absatz von 300 Millionen Dollar wuchs.
Mr. Phillips sass bereits in mehreren Aufsichstsräten, darunter Associated Wholesale Grocers, Kansas City; Affiliated Food Stores, Little Rock; Ronald McDonald House
of Arkansas; Arkansas Cancer Research Center Foundation; Arkansas Children`s Hospital; Northwest Arkansas Radiation Therapy Institute und die Young President`s Organization.
Im Moment ist Mr. Phillips Vorstandsvorsitzender der in Arkansas beheimateten Marathon Global, ein Marketing, Sales und Service Unternehmen, dass kürzlich eine Allianz mit Peabodys Coffee eingegangen ist, um strategisches Marketing, Absatzplanung und Infrstruktur Unterstützung anzubieten. Dadurch soll Peabodys Ziel, eigenen biologisch angebauten Kaffee über den Massenmarkt Retail Sektor zu vetreiben, erreicht werden. Darüberhinaus ist Mr. Phillips Vorstandsvorsitzender des internationalen Wein Importeurs Marathon Imports.
Das Unternehmen gab ebenso bekannt, dass als Teil der Umbesetzung des Vorstandes und Managements, der frühere Vorsitzenden Todd Tkachuk, der Geschäftsführer bleibt, Cliff Young als Präsident und CEO ersetzen wird. Young verliess die Führungsetage.
Wie immer ohne Gewähr!
Peabodys Coffee ernennt neuen Aufsichtsratvorsitzenden
ROCKLIN, Calif., Apr 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.,
(OTCBB: PBDY) gab heute bekannt, dass das Unternehmen John A. Phillips zum Aufsichtsratvorsitzenden ernannt hat.
Peabodys Director, Barry J. Gibbons, früherer Chairman/CEO von Burger King begrüsste die Ernennung und erklärte: "Mit der bevorstehenden Markteinführung von Black Rhino organic coffee in den Reatil Sektor ist unser Unternehmen an einem Punkt, an dem uns wirkliches Wachstum entgegenblickt. Wir fühlten, dass wir Erfahrung, Fähigkeiten und Visionen an Bord holen mussten und mit John Phillips haben wir all diese drei Dinge bekommen."
John Phillips ergänzte: "Peabodys hat die Stärke seines Managements bewiesen und besitzt eine leistungsfähige Marke in einem stark wachsenden Markt. Für dei Arbeit mit Black Rhino Coffee sehe ich enorme Möglichkeiten und ich bin froh, an Bord zu sein.
Das Unternehmen gab früher in diesem Monat die Markteinführung von Black Rhino Coffee (TM) bekannt. Die Black Rhino Marke wird biologisch angebaut und während der Food Marketing Institute`s ("FMI" Supermarket
Convention in McCormick Place Chicago, Illinois, vom 05.-07. Mai 2002 in den Massenmarkt retail sector eingeführt.
John Phillips hat über 30 Jahre Erfahrung im Massenmarkt und Supermarkt Reatiling. Er baute, besass und führte die Phillips Company Supermarkt Kette, die zu Arkansas grösster privat gehaltener Retail Firma mit einem Absatz von 300 Millionen Dollar wuchs.
Mr. Phillips sass bereits in mehreren Aufsichstsräten, darunter Associated Wholesale Grocers, Kansas City; Affiliated Food Stores, Little Rock; Ronald McDonald House
of Arkansas; Arkansas Cancer Research Center Foundation; Arkansas Children`s Hospital; Northwest Arkansas Radiation Therapy Institute und die Young President`s Organization.
Im Moment ist Mr. Phillips Vorstandsvorsitzender der in Arkansas beheimateten Marathon Global, ein Marketing, Sales und Service Unternehmen, dass kürzlich eine Allianz mit Peabodys Coffee eingegangen ist, um strategisches Marketing, Absatzplanung und Infrstruktur Unterstützung anzubieten. Dadurch soll Peabodys Ziel, eigenen biologisch angebauten Kaffee über den Massenmarkt Retail Sektor zu vetreiben, erreicht werden. Darüberhinaus ist Mr. Phillips Vorstandsvorsitzender des internationalen Wein Importeurs Marathon Imports.
Das Unternehmen gab ebenso bekannt, dass als Teil der Umbesetzung des Vorstandes und Managements, der frühere Vorsitzenden Todd Tkachuk, der Geschäftsführer bleibt, Cliff Young als Präsident und CEO ersetzen wird. Young verliess die Führungsetage.
Wie immer ohne Gewähr!
Hier mal ein paar Hintergrundinfos zu den früheren Tätigkeiten von Mr. Phillips:
Associated Wholesale Grocers
- is the nation`s second largest retailer-owned grocery wholesaler in the United States serving over 850 stores in a 10-state distribution area.
- posted consolidated sales of $3.2 billion for 2000.
- supplies customers from our four modern and efficient distribution centers, totaling more than 2.5 million square feet.
Services:
- Advertising
- Benchmark
- Insurance
- Companies
- Design & Décor Source Group
- EDI
- Education and Training
- Member Services
- Print Shop
- Real Estate
- Reclamation
- Retail Systems Support
- Store Engineering
Quelle: http://www.awginc.com/
Affiliated Foods: http://www.affiliatedfoods.com/ aber wenig aussagekräftig...
Associated Wholesale Grocers
- is the nation`s second largest retailer-owned grocery wholesaler in the United States serving over 850 stores in a 10-state distribution area.
- posted consolidated sales of $3.2 billion for 2000.
- supplies customers from our four modern and efficient distribution centers, totaling more than 2.5 million square feet.
Services:
- Advertising
- Benchmark
- Insurance
- Companies
- Design & Décor Source Group
- EDI
- Education and Training
- Member Services
- Print Shop
- Real Estate
- Reclamation
- Retail Systems Support
- Store Engineering
Quelle: http://www.awginc.com/
Affiliated Foods: http://www.affiliatedfoods.com/ aber wenig aussagekräftig...
Ein Link zu einer Präsentation des neuen BlackRhino Coffees - dauert einiges beim laden - aber das ist es wert . Zumal man hier auch den Kaffee in seiner Verpackung sieht - mit dem neuen Design.
http://www.vcdesign.com/brc/BRCvideo.html
http://www.vcdesign.com/brc/BRCvideo.html
Falls der erste Link mit der Präsentation nicht mehr funzt probiert es hier
http://blackrhinocoffee.com/BRCvideo.html
http://blackrhinocoffee.com/BRCvideo.html
Von Notts
Guten Morgen und hallo an diesem wunderschönen Tag an alle!
Ich habe in den letzen Tagen eine Mail an PBDY geschrieben und heute nacht kam die Antwort. Lest selbst und macht Euch Euer eigenes Bild!
Die Original-Mail:
Dear Ladies and Gentlemen,
as a german investor I´m very interested in the upcoming future of your company Peabodys Coffee. Your attendance at the FMI show in Chicago, the appointment of Mr. Phillips as Chairman of the Board and the launch of your new website www.blackrhinocoffee.com brought me to some questions which - hopefully - you are able and willing to answer.
1. Regarding the FMI show Chicago: Were there any talks with retailers during this exhibit which could result in a contract with one of them? Will your newly developed "Black Rhino Coffee" brand be distributed over a retailer in the near future or within a few months? What is your impression of the show and are you satisfied with its results? Do you think that - besides of possible talks with any distributor of your brand - the Black Rhino brand made its way to the memory of the "Retailer Community" and that this "Community" recognized the possible massive potential your organic coffee has?
2. Regarding the appointment of Mr. Phillips: After the appointment of Mr. Phillips I searched the internet for further information about your new Chairman of the Board. I was astonished about his experience and his skills he developed in the past within several companys. What was the exact reason for Mr. Phillips to join a - at this moment - unknown company like Peabodys Coffee? To my point of view I would say that with the appointment of Mr. Phillips your company proved to take a further step into a bright future because of Mr. Phillips´ experience and connections within the retail sector. Will you be able to use his connections and contacts with regard to possible contracts you could develop with a large retailer?
3. Regarding the new website blackrhinocoffee.com: Recently you launched your new website and I´m really satisfied with its design and your promotion video. Congratulations for this! Unfortunately there is not very much information contained within this site but I hope (and I´m convinced) that will change soon. Do you have any clue, when this site will be completed and the final version will be made publically? I was also very astonished by the new brand-name Black Rhino Coffee. Are there any plans to change the companys name also from Peabodys Coffee to Black Rhino Coffee?
4. Regarding possible future activities: I know that your goal was to distribute your coffee products with the help of a big retailer. Unfortunately things like these will cost a lot of money (e.g. I think no retailer would distribute your coffee for free and there´s also advertising and stuff like that). Are there any plans or talks which could secure a financing withi the next few months. And if there are, when will you be able to sell the first products to consumers?
I know that these were a lot of questions, some of which you maybe cannot or are not allowed to answer. But I would be very pleased if you´re able to give me some answers for me to get a better view of the possible future of your company.
Die Antwort:
Greetings XXX:
Glad to have you as a shareholder -- you ask many very good questions that I will try to answer best I can.
1. Regarding the FMI show Chicago: Yes there were many discussions with some of the largest mass market retailers and supermarket chains from both the US and other counties throughout the world. We believe that the FMI show was a HUGE SUCCESS and that we will see "Black Rhino Coffee" on the shelf of many retailers in the near future. The mass market retailers, super market chains and distributors are very market savvy as they recognize that "organic" is the fastest growing (20-25%) category in their retail stores. Supermarkets are accustomed to typical growth rates of only 2-3% therefore we believe they are eager to position themselves at the leading edge of the fast growing organic sector. Organics also give the supermarkets sustainable distinction with higher profit margins and help develop customer loyalty.
2. Regarding the appointment of Mr. Phillips: It appears that you have done your homework well in researching our new Chairman of the Board Mr. Phillips. Personally, I am thrilled to be working with him. He has tremendous experience and understands the retail sector better than anyone I have ever met. His organization and people skills have already made a significant positive impact on our company. It is obvious to me that he has joined our team and invested money in our company because he clearly sees the high-growth opportunity and he believes in what organics stand for from a social and environmental point of view. His network of industry contacts and the level of respect that he has earned from his peers will undoubtedly play a big part in entry to the market.
3. Regarding the new website blackrhinocoffee.com: Our new website is still under development. We had to open it before completion because of the FMI show. We are diligently working on many additional linked pages for our website that will open as they are completed. We are as excited as you are about providing our shareholders and potential customers and investors with much more information. Keep watching...it will unfold page-by-page in the near future. At this time, we are very attracted to the name Black Rhino Coffee. We think the name has great distinction and represents many additional aspects of responsible social and environmental practices. There have been many discussions about the possibility of changing the name of our company from Peabodys Coffee to Black Rhino Coffee. In all probability, this decision will be put to our shareholders at our annual shareholders meeting later this year.
4. Regarding possible future activities: The FMI Show was a great educational experience for us to learn what the large retailers expect from our company in terms of marketing, promotional and advertising support. We are currently sorting through these things but I can tell you that most of our efforts will be focused on in-store samplings and promotions rather than traditional advertising. We are extremely confident in the quality of our product and we believe that generating trial at the consumer level through product sampling will develop loyal customers fast. In addition, at the FMI show we offered retailers an absolutely stunning introductory special floor display that holds 48 bags of coffee. The retailers we met were very excited about the floor display as a way of introducing "Black Rhino Coffee" to their customers. The floor display will allow the retailers to offer BRC at the end of an aisle or in a nontraditional location such as the produce (fruit and vegetable) department where many organic customers shop. Our approach to introducing our coffee is a grassroots approach but we believe it will be very effective.
Regarding financing activities: We do not like to discuss these matters publicly, however, we believe that we will finance the majority of our growth by borrowing money against solid purchase orders from large retailer customers. If we are succussful in securing debt financing, we can avoid dilution to our existing shareholders.
I hope my answers have been helpful and I thank you again for supporting our company. We believe the market opportunity clearly exists and that we have the right combination of people to execute our plan and emerge as the market leader in organic coffee.
Kindest Regards,
Todd Tkachuk, President
Peabodys Coffee, Inc.
Übersetzung folgt (hoffentlich) gleich noch...
Schöne Grüsse und geniesst das herrliche Wetter!
Notts
Guten Morgen und hallo an diesem wunderschönen Tag an alle!
Ich habe in den letzen Tagen eine Mail an PBDY geschrieben und heute nacht kam die Antwort. Lest selbst und macht Euch Euer eigenes Bild!
Die Original-Mail:
Dear Ladies and Gentlemen,
as a german investor I´m very interested in the upcoming future of your company Peabodys Coffee. Your attendance at the FMI show in Chicago, the appointment of Mr. Phillips as Chairman of the Board and the launch of your new website www.blackrhinocoffee.com brought me to some questions which - hopefully - you are able and willing to answer.
1. Regarding the FMI show Chicago: Were there any talks with retailers during this exhibit which could result in a contract with one of them? Will your newly developed "Black Rhino Coffee" brand be distributed over a retailer in the near future or within a few months? What is your impression of the show and are you satisfied with its results? Do you think that - besides of possible talks with any distributor of your brand - the Black Rhino brand made its way to the memory of the "Retailer Community" and that this "Community" recognized the possible massive potential your organic coffee has?
2. Regarding the appointment of Mr. Phillips: After the appointment of Mr. Phillips I searched the internet for further information about your new Chairman of the Board. I was astonished about his experience and his skills he developed in the past within several companys. What was the exact reason for Mr. Phillips to join a - at this moment - unknown company like Peabodys Coffee? To my point of view I would say that with the appointment of Mr. Phillips your company proved to take a further step into a bright future because of Mr. Phillips´ experience and connections within the retail sector. Will you be able to use his connections and contacts with regard to possible contracts you could develop with a large retailer?
3. Regarding the new website blackrhinocoffee.com: Recently you launched your new website and I´m really satisfied with its design and your promotion video. Congratulations for this! Unfortunately there is not very much information contained within this site but I hope (and I´m convinced) that will change soon. Do you have any clue, when this site will be completed and the final version will be made publically? I was also very astonished by the new brand-name Black Rhino Coffee. Are there any plans to change the companys name also from Peabodys Coffee to Black Rhino Coffee?
4. Regarding possible future activities: I know that your goal was to distribute your coffee products with the help of a big retailer. Unfortunately things like these will cost a lot of money (e.g. I think no retailer would distribute your coffee for free and there´s also advertising and stuff like that). Are there any plans or talks which could secure a financing withi the next few months. And if there are, when will you be able to sell the first products to consumers?
I know that these were a lot of questions, some of which you maybe cannot or are not allowed to answer. But I would be very pleased if you´re able to give me some answers for me to get a better view of the possible future of your company.
Die Antwort:
Greetings XXX:
Glad to have you as a shareholder -- you ask many very good questions that I will try to answer best I can.
1. Regarding the FMI show Chicago: Yes there were many discussions with some of the largest mass market retailers and supermarket chains from both the US and other counties throughout the world. We believe that the FMI show was a HUGE SUCCESS and that we will see "Black Rhino Coffee" on the shelf of many retailers in the near future. The mass market retailers, super market chains and distributors are very market savvy as they recognize that "organic" is the fastest growing (20-25%) category in their retail stores. Supermarkets are accustomed to typical growth rates of only 2-3% therefore we believe they are eager to position themselves at the leading edge of the fast growing organic sector. Organics also give the supermarkets sustainable distinction with higher profit margins and help develop customer loyalty.
2. Regarding the appointment of Mr. Phillips: It appears that you have done your homework well in researching our new Chairman of the Board Mr. Phillips. Personally, I am thrilled to be working with him. He has tremendous experience and understands the retail sector better than anyone I have ever met. His organization and people skills have already made a significant positive impact on our company. It is obvious to me that he has joined our team and invested money in our company because he clearly sees the high-growth opportunity and he believes in what organics stand for from a social and environmental point of view. His network of industry contacts and the level of respect that he has earned from his peers will undoubtedly play a big part in entry to the market.
3. Regarding the new website blackrhinocoffee.com: Our new website is still under development. We had to open it before completion because of the FMI show. We are diligently working on many additional linked pages for our website that will open as they are completed. We are as excited as you are about providing our shareholders and potential customers and investors with much more information. Keep watching...it will unfold page-by-page in the near future. At this time, we are very attracted to the name Black Rhino Coffee. We think the name has great distinction and represents many additional aspects of responsible social and environmental practices. There have been many discussions about the possibility of changing the name of our company from Peabodys Coffee to Black Rhino Coffee. In all probability, this decision will be put to our shareholders at our annual shareholders meeting later this year.
4. Regarding possible future activities: The FMI Show was a great educational experience for us to learn what the large retailers expect from our company in terms of marketing, promotional and advertising support. We are currently sorting through these things but I can tell you that most of our efforts will be focused on in-store samplings and promotions rather than traditional advertising. We are extremely confident in the quality of our product and we believe that generating trial at the consumer level through product sampling will develop loyal customers fast. In addition, at the FMI show we offered retailers an absolutely stunning introductory special floor display that holds 48 bags of coffee. The retailers we met were very excited about the floor display as a way of introducing "Black Rhino Coffee" to their customers. The floor display will allow the retailers to offer BRC at the end of an aisle or in a nontraditional location such as the produce (fruit and vegetable) department where many organic customers shop. Our approach to introducing our coffee is a grassroots approach but we believe it will be very effective.
Regarding financing activities: We do not like to discuss these matters publicly, however, we believe that we will finance the majority of our growth by borrowing money against solid purchase orders from large retailer customers. If we are succussful in securing debt financing, we can avoid dilution to our existing shareholders.
I hope my answers have been helpful and I thank you again for supporting our company. We believe the market opportunity clearly exists and that we have the right combination of people to execute our plan and emerge as the market leader in organic coffee.
Kindest Regards,
Todd Tkachuk, President
Peabodys Coffee, Inc.
Übersetzung folgt (hoffentlich) gleich noch...
Schöne Grüsse und geniesst das herrliche Wetter!
Notts
Die Übersetzung der Mails (frei nach Notts -wie immer ohne Gewähr!!!):
Die Original-Mail:
Sehr geehrte Damen und Herren,
als deutscher Investor bin ich sehr an der kommenden Zukunft Ihres Unternehmens Peabodys Coffee interessiert. Durch Ihren Auftritt bei der FMI show in Chicago, die Ernennung von Mr. Phillips als Aufsichtsratsvorsitzender und den launch Ihrer neuen Website blackrhinocoffee.com ergeben sich für mich einige Fragen, die Sie -hoffentlich- in der Lage und willens zu beantworten sind.
1. Bezugnehmend auf die FMI show Chicago: Gab es irgendwelche Gespräche mit Retailern während dieser Ausstellung, die zu einem Vertrag mit einem von diesen führen könnten? Wird Ihre neu entwickelte Marke "Black Rhino Coffee" in der nahen Zukunft oder in wenigen Monaten über einen Retailer vertrieben werden? Was ist Ihre Einschaätzung der Messe und sind Sie mit den Ergebnissen zufrieden? Denken Sie, dass - neben möglichen Gesprächen mit irgendwelchen Distributoren Ihrer Marke - die Black Rhino Marke es in das Gedächtnis der "Retailer Gemeinschaft" geschafft hat und dass diese "Gemeinschaft" das mögliche riesige Potenzial Ihres biologisch angebauten Kaffees erkannt hat?
2. Bezugnehmend auf die Benennung von Mr. Phillips: Nach der Ernennung von Herrn Phillips habe ich das Internet nach weiteren Informationen durchsucht. Ich war von seiner Erfahrungen und seinem Können beeindruckt, die er in der Vergangenheit bei mehreren Unternehmen gesammelt hat. Was war der genaue Grund für Herrn Phillips, einem Unternehmen wie Peabodys Coffee beizutreten, das - im Moment - völlig unbekannt ist? Meiner Meinung nach hat Ihr Unternehmen einen weiteren Schritt in eine gute Zukunft gemacht, wegen der Erfahrung und Verbindungen zum Retail Sektor, die Herr Phillips mitbringt. Werden Sie in der Lage sein, seine Verbindungen und Kontakte im Hinblick auf mögliche Verträge mit einem grossen Retailer zu nutzen?
3. Bezugnehmend auf die neue Website blackrhinocoffee.com: Kürzlich haben Sie Ihre neue Website gelaunched und ich bin wirklich mit dem Design und dem Promotion Video zufrieden. Herzlichen Glückwunsch dazu! Leider gibt es dort nicht so viele Informationen aber ich hoffe (und bin überzeugt), dass sich dies schnell ändert. Können Sie mir sagen, wann die Seite fertig sein wird und die endgültige Version öffentlich gemacht wird? Ich war ebenso durch den neuen Markennamen Blck Rhino Coffe erstaunt. Gibt es Pläne, den Namen Ihres Unternehmens von Peabodys Coffee zu Vlack Rhino Coffee zu ändern?
4. Bezugnehemend auf mögliche zukünftige Aktivitäten: Ich weiss, dass Ihr Ziel die Vermarktung Ihrer Kaffeeprodukte mithilfe eines grossen Retailers war. Leider kosten diese Dinge eine Menge Geld (z.B. würde kein Retailer Ihre Produkte umsonst vermarkten und man muss auch an Werbung usw. denken). Gibt es Pläne oder Gespräche, die eine Finanzierung in den nächsten Monaten sichern würde? Und wenn es sie gibt, wann werden Sie in der Lage sein, erstmalig Produkte an Konsumenten zu verkaufen?
Ich weiss, dass dies eine Menge Fragen waren, manche von ihnen können oder dürfen Sie vielleicht nicht beantworten. Aber ich würde mich freuen, wenn Sie in der Lage wären, mir einige Antworten zu geben, damit ich einen besseren Blick auf die mögliche Zukunft Ihres Unternehmens bekomme.
Die Antwort:
Grüsse XXX:
Schön, Sie als Aktieninhaber zu haben - Sie haben viele sehr gute Fragen gestellt, die ich versuchen werde, so gut wie möglich zu beantworten.
1. Bezugnehmend auf die FMI show Chicago: Ja, es gab viele Diskussionen mit einigen der grössten Massenmarkt-Retailern und Supermarktketten sowohl aus den USA als auch aus anderen Ländern der Welt. Wir glauben, dass die FMI show ein RIESEN ERFOLG war und dass wir "Black RHino Coffee" in den Regalen vieler Reatilern in der nahen Zukunft sehen werden. Die Massenmarkt Retailer, Supermarktketten und Distributoren verstehen den Markt, da sie erkennen, dass "biologisch" die am schnellsten wachsende Kategorie in ihren Regalen ist (20-25%). Supermärkte sind an typische Wachstumsraten von 2-3% gewöhnt, somit glauben wir, dass sie sich gerne im schnell wachsenden biologischen Sektor positionieren werden. Biologische Produkte geben den Supermärkten die Möglichkeit, sich besser abzugrenzen, höhere Profit-Margen und helfen, Kundenbindung zu erzielen.
2. Bezugnehmend auf die Ernennung von Herrn Phillips: Es scheint, als hätten Sie Ihre Hausaufgaben gemacht, was Herrn Phillips angeht: Persönlich arbeite ich sehr gerne mit ihm. Er hat erstaunliche Erfahrung und verstaht den Reatil Sektor besser als jeder, den ich je getroffen habe. Seine Organisationsgabe und die Fähigkeit mit Menschen umzugehen haben bereits jetzt spürbare positive Einflüsse in unserem Unternehmen hinterlassen. Es ist klar, dass er unserem Team beigetreten ist und Geld in unser Unternehmen investiert hat, weil er klar die stark wachsenden Möglichkeiten sieht und an die Dinge glaubt, für die "biologisch" aus einem sozialen und umweltverträglichen Gesichtspunkt steht. Sein Netzwerk an Industrie-Kontakten und der Respekt, den er erlangt hat, wird unzweifelhaft eine grosse Rolle dabei spielen, um in den Markt zu gelangen.
3. Bezugnehmend auf die neue Website blackrhinocoffee.com: Unsere neue Webseite wird immer noch entwickelt. Wir mussten sie wegen der FMI show vor Fertigstellung öffnen. Wir arbeiten fleissig an vielen zusätzlichen Links für unsere Website, die öffnen wird, sobald die Links fertig sind. Wir sind ebenso begeistert wie Sie, unsere shareholder, potentielle Kunden und Investoren mit weiteren Informationen zu versorgen. Bleiben Sie dran... sie wird Seite für Seite in der nahen Zukunft erweitert. Zu diesem Zeitpunkt sind wir sehr dem Namen Black Rhino Coffee verbunden. Wir denken, dass der Name eine grosse Wiedererkennung hat und viele Aspekte von verantwortlichen sozialen und umweltverträglichen Handlungen repräsentiert. Es gab viele Diskussionen über die Möglichkeit, unseren Firmennamen von Peabodys Coffee zu Black Rhino Coffee zu ändern. Diese Entscheidung wird unseren shareholdern bei der jährlichen Hauptversammlung später in diesem Jahr überlassen.
4. Bezugnehmend auf mögliche zukünftige Aktivitäten: DEie FMI show war eine grosse Lern-Erfahrung für uns, um zu erfahren, was grosse Retailer von uns erwarten in Bezug auf Marketing, Promotion und Werbeunterstützung. Im Moment arbeiten wir uns durch diese Dinge, aber ich kann Ihnen sagen, dass die meisten Anstrengungen sich auf in-store samplings und Promotions beschränken werden. Wir sind extrem zufrieden mit dem Qualität unseres Produkts und wir glauben, dass ein Produkt-Sampling schnell eine Kundenbindung erzielen wird. Zusätzlich haben wir Retailern bei der FMI show ein spezielles Floor-Display angeboten, dass 48 Kaffeetüten beinhaltet. Die Reatiler, die wir trafen, waren sehr vom Floor-Display angetan, als eine Möglichkeit, "Black RHino Coffee" bei Ihren Kunden vorzustellen. Das Floor-Display wird es den Retailern ermöglichen, BRC am Ende einers Ganges oder an nicht-traditionellen Orten, wie die Obst- und Gemüse-Abteilung wo viele biologische Shops sind, anzubieten. Unser Ansatz, unseren Kaffee anzubieten ist ein bodenständiger Ansatz, aber wir hoffe, er ist sehr effektiv.
Bezugenehmend auf Finanzierung: Wir werden diese Dinge nicht öffentlich diskutieren, dennoch glauben wir, dass wir den grössten Teil unseres Wachstums mit dem Leihen von Geld gegen gesicherte Lieferaufträge der grossen Retailern finanzieren können. Sollten wir erfolgreich sein, Schuldenfinanzierung zu sichern, können wir eine dilution für unsere shareholder verhindern.
Ich hoffe, meine Antworten waren hilfreich und ich danke Ihnen nch einmal für Ihre Uterstützung. Wir denken, dass die Marktmöglichkeiten existieren und dass wir die richtige Kombination an Leuten haben, um unsere Pläne zu verwirklichen und zu einem Marktführer bei biologisch angebautem Kaffee zu werden.
Freundlichste Grüsse,
Todd Tkachuk, President
Peabodys Coffee, Inc
Die Original-Mail:
Sehr geehrte Damen und Herren,
als deutscher Investor bin ich sehr an der kommenden Zukunft Ihres Unternehmens Peabodys Coffee interessiert. Durch Ihren Auftritt bei der FMI show in Chicago, die Ernennung von Mr. Phillips als Aufsichtsratsvorsitzender und den launch Ihrer neuen Website blackrhinocoffee.com ergeben sich für mich einige Fragen, die Sie -hoffentlich- in der Lage und willens zu beantworten sind.
1. Bezugnehmend auf die FMI show Chicago: Gab es irgendwelche Gespräche mit Retailern während dieser Ausstellung, die zu einem Vertrag mit einem von diesen führen könnten? Wird Ihre neu entwickelte Marke "Black Rhino Coffee" in der nahen Zukunft oder in wenigen Monaten über einen Retailer vertrieben werden? Was ist Ihre Einschaätzung der Messe und sind Sie mit den Ergebnissen zufrieden? Denken Sie, dass - neben möglichen Gesprächen mit irgendwelchen Distributoren Ihrer Marke - die Black Rhino Marke es in das Gedächtnis der "Retailer Gemeinschaft" geschafft hat und dass diese "Gemeinschaft" das mögliche riesige Potenzial Ihres biologisch angebauten Kaffees erkannt hat?
2. Bezugnehmend auf die Benennung von Mr. Phillips: Nach der Ernennung von Herrn Phillips habe ich das Internet nach weiteren Informationen durchsucht. Ich war von seiner Erfahrungen und seinem Können beeindruckt, die er in der Vergangenheit bei mehreren Unternehmen gesammelt hat. Was war der genaue Grund für Herrn Phillips, einem Unternehmen wie Peabodys Coffee beizutreten, das - im Moment - völlig unbekannt ist? Meiner Meinung nach hat Ihr Unternehmen einen weiteren Schritt in eine gute Zukunft gemacht, wegen der Erfahrung und Verbindungen zum Retail Sektor, die Herr Phillips mitbringt. Werden Sie in der Lage sein, seine Verbindungen und Kontakte im Hinblick auf mögliche Verträge mit einem grossen Retailer zu nutzen?
3. Bezugnehmend auf die neue Website blackrhinocoffee.com: Kürzlich haben Sie Ihre neue Website gelaunched und ich bin wirklich mit dem Design und dem Promotion Video zufrieden. Herzlichen Glückwunsch dazu! Leider gibt es dort nicht so viele Informationen aber ich hoffe (und bin überzeugt), dass sich dies schnell ändert. Können Sie mir sagen, wann die Seite fertig sein wird und die endgültige Version öffentlich gemacht wird? Ich war ebenso durch den neuen Markennamen Blck Rhino Coffe erstaunt. Gibt es Pläne, den Namen Ihres Unternehmens von Peabodys Coffee zu Vlack Rhino Coffee zu ändern?
4. Bezugnehemend auf mögliche zukünftige Aktivitäten: Ich weiss, dass Ihr Ziel die Vermarktung Ihrer Kaffeeprodukte mithilfe eines grossen Retailers war. Leider kosten diese Dinge eine Menge Geld (z.B. würde kein Retailer Ihre Produkte umsonst vermarkten und man muss auch an Werbung usw. denken). Gibt es Pläne oder Gespräche, die eine Finanzierung in den nächsten Monaten sichern würde? Und wenn es sie gibt, wann werden Sie in der Lage sein, erstmalig Produkte an Konsumenten zu verkaufen?
Ich weiss, dass dies eine Menge Fragen waren, manche von ihnen können oder dürfen Sie vielleicht nicht beantworten. Aber ich würde mich freuen, wenn Sie in der Lage wären, mir einige Antworten zu geben, damit ich einen besseren Blick auf die mögliche Zukunft Ihres Unternehmens bekomme.
Die Antwort:
Grüsse XXX:
Schön, Sie als Aktieninhaber zu haben - Sie haben viele sehr gute Fragen gestellt, die ich versuchen werde, so gut wie möglich zu beantworten.
1. Bezugnehmend auf die FMI show Chicago: Ja, es gab viele Diskussionen mit einigen der grössten Massenmarkt-Retailern und Supermarktketten sowohl aus den USA als auch aus anderen Ländern der Welt. Wir glauben, dass die FMI show ein RIESEN ERFOLG war und dass wir "Black RHino Coffee" in den Regalen vieler Reatilern in der nahen Zukunft sehen werden. Die Massenmarkt Retailer, Supermarktketten und Distributoren verstehen den Markt, da sie erkennen, dass "biologisch" die am schnellsten wachsende Kategorie in ihren Regalen ist (20-25%). Supermärkte sind an typische Wachstumsraten von 2-3% gewöhnt, somit glauben wir, dass sie sich gerne im schnell wachsenden biologischen Sektor positionieren werden. Biologische Produkte geben den Supermärkten die Möglichkeit, sich besser abzugrenzen, höhere Profit-Margen und helfen, Kundenbindung zu erzielen.
2. Bezugnehmend auf die Ernennung von Herrn Phillips: Es scheint, als hätten Sie Ihre Hausaufgaben gemacht, was Herrn Phillips angeht: Persönlich arbeite ich sehr gerne mit ihm. Er hat erstaunliche Erfahrung und verstaht den Reatil Sektor besser als jeder, den ich je getroffen habe. Seine Organisationsgabe und die Fähigkeit mit Menschen umzugehen haben bereits jetzt spürbare positive Einflüsse in unserem Unternehmen hinterlassen. Es ist klar, dass er unserem Team beigetreten ist und Geld in unser Unternehmen investiert hat, weil er klar die stark wachsenden Möglichkeiten sieht und an die Dinge glaubt, für die "biologisch" aus einem sozialen und umweltverträglichen Gesichtspunkt steht. Sein Netzwerk an Industrie-Kontakten und der Respekt, den er erlangt hat, wird unzweifelhaft eine grosse Rolle dabei spielen, um in den Markt zu gelangen.
3. Bezugnehmend auf die neue Website blackrhinocoffee.com: Unsere neue Webseite wird immer noch entwickelt. Wir mussten sie wegen der FMI show vor Fertigstellung öffnen. Wir arbeiten fleissig an vielen zusätzlichen Links für unsere Website, die öffnen wird, sobald die Links fertig sind. Wir sind ebenso begeistert wie Sie, unsere shareholder, potentielle Kunden und Investoren mit weiteren Informationen zu versorgen. Bleiben Sie dran... sie wird Seite für Seite in der nahen Zukunft erweitert. Zu diesem Zeitpunkt sind wir sehr dem Namen Black Rhino Coffee verbunden. Wir denken, dass der Name eine grosse Wiedererkennung hat und viele Aspekte von verantwortlichen sozialen und umweltverträglichen Handlungen repräsentiert. Es gab viele Diskussionen über die Möglichkeit, unseren Firmennamen von Peabodys Coffee zu Black Rhino Coffee zu ändern. Diese Entscheidung wird unseren shareholdern bei der jährlichen Hauptversammlung später in diesem Jahr überlassen.
4. Bezugnehmend auf mögliche zukünftige Aktivitäten: DEie FMI show war eine grosse Lern-Erfahrung für uns, um zu erfahren, was grosse Retailer von uns erwarten in Bezug auf Marketing, Promotion und Werbeunterstützung. Im Moment arbeiten wir uns durch diese Dinge, aber ich kann Ihnen sagen, dass die meisten Anstrengungen sich auf in-store samplings und Promotions beschränken werden. Wir sind extrem zufrieden mit dem Qualität unseres Produkts und wir glauben, dass ein Produkt-Sampling schnell eine Kundenbindung erzielen wird. Zusätzlich haben wir Retailern bei der FMI show ein spezielles Floor-Display angeboten, dass 48 Kaffeetüten beinhaltet. Die Reatiler, die wir trafen, waren sehr vom Floor-Display angetan, als eine Möglichkeit, "Black RHino Coffee" bei Ihren Kunden vorzustellen. Das Floor-Display wird es den Retailern ermöglichen, BRC am Ende einers Ganges oder an nicht-traditionellen Orten, wie die Obst- und Gemüse-Abteilung wo viele biologische Shops sind, anzubieten. Unser Ansatz, unseren Kaffee anzubieten ist ein bodenständiger Ansatz, aber wir hoffe, er ist sehr effektiv.
Bezugenehmend auf Finanzierung: Wir werden diese Dinge nicht öffentlich diskutieren, dennoch glauben wir, dass wir den grössten Teil unseres Wachstums mit dem Leihen von Geld gegen gesicherte Lieferaufträge der grossen Retailern finanzieren können. Sollten wir erfolgreich sein, Schuldenfinanzierung zu sichern, können wir eine dilution für unsere shareholder verhindern.
Ich hoffe, meine Antworten waren hilfreich und ich danke Ihnen nch einmal für Ihre Uterstützung. Wir denken, dass die Marktmöglichkeiten existieren und dass wir die richtige Kombination an Leuten haben, um unsere Pläne zu verwirklichen und zu einem Marktführer bei biologisch angebautem Kaffee zu werden.
Freundlichste Grüsse,
Todd Tkachuk, President
Peabodys Coffee, Inc
.
.
.
Börsenbriefempfehlung vom 07.06.02
http://www.betafaktor.com
es handelt sich hierbei um einen Börsenbrief der bezahlt werden muss.
Peabodys Coffee: vor Grossaufträgen
Mehrere Grossaufträge von Supermarktketten stehen bei der an der US-Freiverkehrsbörse notierten Peabodys Coffee (OTC: PBDY.OB; WKN: 931969; akt. Kurs: 0,80 EUR) an. Dies erfahren wir bei Marktrecherchen.
Den Anfang wird dabei die Tochter eines der weltgrössten
Einzelhändler machen, worauf weitere Ketten folgen sollen. Peabodys, ein Betreiber von Coffee-Shops, hat sich gänzlich auf "Organic Coffee" spezialisiert - ein Spezialitätenmarkt mit dem grössten Wachstum innerhalb des Kaffeesegments. "Organic" bedeutet in diesem Zusammenhang die strenge Beachtung von Umweltnormen und die faire Behandlung der Produzenten, die meist aus der 3. Welt
kommen - in den USA scheint sich beim Konsumenten ein starker Trend in diese Richtung zu etablieren. Die Gesellschaft selber steht auf eher wackligen Füssen - Eigenkapital ist praktisch nicht vorhanden, und mit einem Kurs-Umsatz-Verhältnis von ca. 4 ist die Aktie nicht wirklich billig. Sehr viel interessanter ist die personelle Besetzung des Board of Directors: Barry Gibbons, ehemaliger "Turnaround-Champ" als CEO von Burger King, zieht im Hintergrund die Fäden. Er konnte erst kürzlich mit John Philips weitere Prominenz an Deck holen. Philips wurde bekannt durch die Gründung einer Supermarktkette, die er mit hohem Gewinn an Walmart veräusserte - aus dieser Zeit resultieren noch starke Bande, so dass wir mit hoher
Wahrscheinlichkeit mit Aufträgen aus dieser Ecke rechnen. Wie wir aus unternehmensnahen Kreisen hören, wird aus dem Retailergeschäft für das kommende Jahr mit Umsätzen von über 30 Mio. USD kalkuliert, was die Bewertung der Aktie auf ein neues Fundament stellen könnte. Abzuwarten bleibt aber, ob die Kunden das Produkt auch kaufen werden. Die Platzierung in Supermärkten ist dafür zwar Voraussetzung,
aber kein Garant. Für spekulativ eingestellte Investoren
kommt das allgemeine OTC-Risiko hinzu. Interessant.
Alex
.
.
Börsenbriefempfehlung vom 07.06.02
http://www.betafaktor.com
es handelt sich hierbei um einen Börsenbrief der bezahlt werden muss.
Peabodys Coffee: vor Grossaufträgen
Mehrere Grossaufträge von Supermarktketten stehen bei der an der US-Freiverkehrsbörse notierten Peabodys Coffee (OTC: PBDY.OB; WKN: 931969; akt. Kurs: 0,80 EUR) an. Dies erfahren wir bei Marktrecherchen.
Den Anfang wird dabei die Tochter eines der weltgrössten
Einzelhändler machen, worauf weitere Ketten folgen sollen. Peabodys, ein Betreiber von Coffee-Shops, hat sich gänzlich auf "Organic Coffee" spezialisiert - ein Spezialitätenmarkt mit dem grössten Wachstum innerhalb des Kaffeesegments. "Organic" bedeutet in diesem Zusammenhang die strenge Beachtung von Umweltnormen und die faire Behandlung der Produzenten, die meist aus der 3. Welt
kommen - in den USA scheint sich beim Konsumenten ein starker Trend in diese Richtung zu etablieren. Die Gesellschaft selber steht auf eher wackligen Füssen - Eigenkapital ist praktisch nicht vorhanden, und mit einem Kurs-Umsatz-Verhältnis von ca. 4 ist die Aktie nicht wirklich billig. Sehr viel interessanter ist die personelle Besetzung des Board of Directors: Barry Gibbons, ehemaliger "Turnaround-Champ" als CEO von Burger King, zieht im Hintergrund die Fäden. Er konnte erst kürzlich mit John Philips weitere Prominenz an Deck holen. Philips wurde bekannt durch die Gründung einer Supermarktkette, die er mit hohem Gewinn an Walmart veräusserte - aus dieser Zeit resultieren noch starke Bande, so dass wir mit hoher
Wahrscheinlichkeit mit Aufträgen aus dieser Ecke rechnen. Wie wir aus unternehmensnahen Kreisen hören, wird aus dem Retailergeschäft für das kommende Jahr mit Umsätzen von über 30 Mio. USD kalkuliert, was die Bewertung der Aktie auf ein neues Fundament stellen könnte. Abzuwarten bleibt aber, ob die Kunden das Produkt auch kaufen werden. Die Platzierung in Supermärkten ist dafür zwar Voraussetzung,
aber kein Garant. Für spekulativ eingestellte Investoren
kommt das allgemeine OTC-Risiko hinzu. Interessant.
Alex
Auf einen lausig recherchierten Artikel schrieb Todd Tkachuk eine sehr informative Antwort - ich denke, die gehört auch noch hier in die Sammlung hinein:
Hier nun die Übersetzung von Todds Antwort:
Thema: Peabodys Article
Von: Peabodys1@cs.com
An: xxx
Dear xxx:
Lassen Sie mich auf Ihre Fragen bezüglich des Artikels von Martin Hock antworten:
Zunächst einmal habe ich keine Ahnung wer Martin Hock ist. Wir erhielten vergangenen Mittwoch eine eMail von einem Dr. Martin Hock. In seiner eMail stellte er mehrere Fragen bezüglich Gerüchten und anderen Angelegenheiten unseres Unternehmens, die interner Natur sind. Die Politik unseres Unternehmens ist sehr klar: 1.) wir antworten nicht auf Gerüchte und 2.) wir halten vertrauliche Angelegenheiten vertraulich bis wir eine volle öffentliche Mitteilung in einer angemessenen Art und Weise machen. Zudem erhalten wir eine Menge an Anfragen die oft mehr als ein oder zwei Tage für eine Antwort benötigen.. Grundsätzlich versuchen wir, alle eMail-Anfragen in enem angemessenen Zeitrahmen zu beantworten. Es ist schlicht nicht zutreffend zu sagen, daß wir es „ablehnten“, bestimmte Ereignisse zu kommentieren.
Nichtsdestoweniger möchte ich auf einige Themen, die gemäß Ihrer Übersetzung in Dr. Hocks Artikel angesprochen wurden, eingehen.
1.) das erste strategische Ziel unseres Unternehmens ist es, ein internationaler Lieferant eines ökologischen Markenkaffees (Black Rhino Coffee) von höchster Qualität an die großen Einzelhandelsketten zu werden. Diese strategische Ausrichtung wurde in vielen unserer letzten Presseveröffentlichungen klar definiert. In Bezug auf unsere Unternehmungen im Vollservice ( = Coffeeshops) haben wir uns nach und nach von Unterverträgen mit Lieferfirmen für Speisen und Getränke zu direkten Verträgen mit den Einrichtungen, die unsere Einzelhandelsgeschäfte beherbergen, bewegt. Tatsächlich machten Unterverträge mit Lieferfirmen für Speisen und Getränke nur circa 12% des Umsatzes in unserem 4.Quartal (1.1. bis 31.3.) aus.
2.) Ihr übersetzter Text von Dr. Hock unterstellt, daß Coffee-Shops einfach zu planen sind aber die Margen gering sind. Ich neige dazu, diesem von Schlichtheit geprägten Statement nicht zuzustimmen. Zum Beispiel. Mit unserem grundsätzlichen Coffeeshop –Modell sind die Investitionen, die wir bei der Eröffnung einer neuen Einheit machen oft in weniger als einem Jahr vollständig wieder hereingeholt. Wir nehmen diese Art des Ertrags unserer Investments nicht als einen Indikator für „kleine Margen“ wahr. Die Margen snd abhängig von den Eigenheiten des jeweiligen Business Modells.
3.) Ich stimme zu, daß der Kaffeemarkt insgesamt in den letzten Jahren stagnierte – wie auch immer, dieses Statement bezieht sich nur auf den allgemeinen Kaffeemarkt. Wir operieren im „Spezialitäten“- oder „Gourmet“-Segment des Gesamtkaffeemarktes das nicht das normale Niveau des Handelskaffee beinhaltet (oder so ähnlich !!!). Wir glauben, daß das „Spezialitäten“- oder „Gourmet“-Segment des Kaffeemarktes international gesehen sehr robust ist und daß es noch viele Jahre lang so bleiben wird. Um eine genauere Einschätzung unseres amerikanischen Hauptmarktes zu bekommen, empfehle ich dringend, die Präsentation von Mr. Robert Nelson, President of the National Coffee Association (US) Mr. Robert Nelson, President of the National Coffee Association (US) zu lesen, die er auf der ICO`s World Coffee Conference im letzten Mai gehalten hat. Diese ist online erhältlich unter http://www.ico.org/event/wcc/nelson.pdf.
Hier einige Kernpunkte von Mr. Nelsons Präsentation:
„Die Veränderung der Kaffeekategorie in den USA ist tiefgehend – sie hat sich entwickelt vom Grundgetränk zum Gourmetgetränk in einem einzigen Jahrzehnt.“
„Der tägliche Konsum der Spezialkaffees ist im Bereich der erwachsenen Bevölkerung von 3% 1997,...., auf 14% und 29 Millionen tägliche Trinker in 2001 angewachsen – eine Vervierfachung in nur fünf Jahren.“
Gelegentlicher Konsum von Spezialitätenkaffee ist in den letzten fünf Jahren in den USA von 35% der erwachsenen Bevölkerung 1997 auf 62% 2001 angewachsen – von 80 Millionen auf 127 Millionen Trinker.“
“2001 sagten 10% der erwachsenen Amerikaner, daß sie jeden Tag Gourmetkaffees trinken - das ist genau das doppelte des Vorjahres.“
“Die Zukunft des Kaffeeverbrauchs ist sehr positiv, mit wesentlichen Veränderungen die uns große Möglichkeiten für bedeutendes Wachstum eröffnet, da der enorme Pool von gelegentlichen Verbrauchern zu täglichen Trinkern werden könnte.“
Wir meinen, daß das „Spezialitäten“- oder „Gourmet“- Segment des Kaffeemarktes alles andere als stagniert. Nehmen sie dazu die globale Dynamik und das schnelle Wachstum des Bionahrungsmittel- und Biogetränkemarktes und ziehen sie dann ihre eigenen Schlüsse.
4. Vor sechs Monaten haben wir die Entscheidung getroffen, unsere eigene Biokaffeemarke im Markt einzuführen mit dem Ziel des Vertriebs durch große Einzelhandelsketten. Eine neue Marke zu entwickeln und ein neues Produkt über Einzelhandelsketen einzuführen ist eine enorme Aufgabe. Wir sind äußerst zufrieden mit unseren Fortschritten und bleiben sehr optimistisch für die Zukunft von Black Rhino Coffee sowohl kurzfristig und um so mehr langfristig.
5. Es ist wahr, daß wir uns finanziellen Herausforderungen seit unserer Firmengründung zu stellen hatten. Nach meinen Erfahrungen ist dies nichts ungewöhnliches für Start-ups. Für traditionelle Basisunternehmungen wie unseres war es sehr schwer, während des „dot.com-Booms“ Kapital anzuziehen. Die Zeiten haben sich deutlich geändert seit Investoren viele Milliarden Dollars mit ihren dot.com Unternehmen verloren. Statt einzupacken und nach Hause zu gehen als wir mit finanziellen Schwierigkeiten konfrontiert waren hielten wir durch und zeigten große Unverwüstlichkeit. Ich denke das sind positive Qualitäten die unseren Aktionären unser Engagement verdeutlichen. Wir haben getan was zu tun war um zu überleben und schützen die langfristigen Interessen unserer Aktionäre. Das Ergebnis ist, daß wir noch am Leben sind – wir sind im Spiel – und wir glauben unsere Erfolgsmöglichkeiten sind größer als je zuvor.
In Bezug auf die abfälligen Kommentare über die Verringerung der Zahl an Coffee-Shops bitte ich sie, sich unsere News vom 10. April 2002 noch einmal anzuschauen. Wir haben öffentlich über einen 43%igen Umsatzanstieg im Quartal und einen 99%igen Umsatzanstieg in den durchschnittlichen Umsätzen pro Coffee-Shop für die drei Monate bis zum 31.3.2002 berichtet. Ja wir haben weniger Shops, aber diese erzielen deutlich höhere Umsätze und operative Gewinne. Wir haben unsere Ressourcen, mit denen wir arbeiten begrenzt, wir konzentrieren uns auf die Qualität unserer Shops, nicht auf die Anzahl.
7. Wir haben NICHT vier “Übernahmen in 2000 und 2001 angekündigt. Wir sagten, daß wir „letter of „intents“ unterzeichneten um bestimmte Vermögenswerte von bestimmten Unternehmen zu kaufen.
Ein „ Letter of Intent” ist definiert als eine Absicht, zu einer vertraglichen Vereinbarung zu kommen. Ein Letter of Intent ist die Basis mit der wir gründlich die vorgeschlagene geschäftliche Transaktion untersuchen. Letters of Intent als gescheiterte Übernahmen zu charakterisieren ist nun wirklich unangemessen, nahezu lächerlich.
Desweiteren machte unsere adhoc zu Arrosto präzise klar daß „weitere 16 Arrosto- Shops zur Zeit unter Lizenzvereinbarungen betrieben werden“. Eine Lizenzvereinbarung bedeutet, daß jemand, der eine andere Marke nutzt, unabhängig Eigentümer und Betreiber ist. Trotzdem waren wir mit den Ergebnissen aus unserer Bewertung nicht zufrieden und wir reduzierten gerechtfertigterweise unser Investment und unser Engagement bei Arrosto.
8. Anzudeuten oder in IRGENDEINER WEISE zu unterstellen daß Barry Gibbons für das Unternehmen nichts tut als Honorare für Beraterdienste zu kassieren ist ein vollkommener Witz. Das Unternehmen konnte jederzeit auf Mr. Gibbons Unterstützung und Teilnahme an den Angelegenheiten des Unternehmens zählen. In den letzten fünf Jahren hat er KEIN GELD erhalten, in Wahrheit ist er einer der größten Financiers und ein Hauptaktionär der niemals auch nur eine einzige Aktie, die er hält, verkauft hat. Alles Gegenteilige, das irgendjemand dazu sagt ist eine komplette Lüge.
Abschließend spricht die Qualität und Logik unseres Kaffees für sich selbst und kann einfach ermittelt werden durch unser Umsatzwachstum, wie es sich in unseren Presseveröffentlichungen widerspiegelt. Sehr gerne werde ich Herrn Hock mit Proben unseres Kaffees beliefern, damit er ihn höchstpersönlich beurteilen kann. „Gerüchte“ zu veröffentlichen, die besagen, daß unser Kaffee und Service von schlechter Qualität sei, gefolgt von „Das lässt sich von Deutschland aus nicht beurteilen und ist außerdem Geschmackssache“ ist nicht meine Vorstellung von objektivem Journalismus. Der Rest von Mr. Hocks Artikel bezieht sich auf Gerüchte und innere Angelegenheiten des Unternehmens, über die ich nicht bereit bin zu diskutieren. Ich hoffe dies hilft um einige Ihrer Fragen und Bedenken zu klären.
Mit freundlichen Grüßen,
Todd Tkachuk
Peabodys Coffee, Inc.
Na, wenn das keine passende keine Antwort ist!
Grüße, Black Rhino
Hier nun die Übersetzung von Todds Antwort:
Thema: Peabodys Article
Von: Peabodys1@cs.com
An: xxx
Dear xxx:
Lassen Sie mich auf Ihre Fragen bezüglich des Artikels von Martin Hock antworten:
Zunächst einmal habe ich keine Ahnung wer Martin Hock ist. Wir erhielten vergangenen Mittwoch eine eMail von einem Dr. Martin Hock. In seiner eMail stellte er mehrere Fragen bezüglich Gerüchten und anderen Angelegenheiten unseres Unternehmens, die interner Natur sind. Die Politik unseres Unternehmens ist sehr klar: 1.) wir antworten nicht auf Gerüchte und 2.) wir halten vertrauliche Angelegenheiten vertraulich bis wir eine volle öffentliche Mitteilung in einer angemessenen Art und Weise machen. Zudem erhalten wir eine Menge an Anfragen die oft mehr als ein oder zwei Tage für eine Antwort benötigen.. Grundsätzlich versuchen wir, alle eMail-Anfragen in enem angemessenen Zeitrahmen zu beantworten. Es ist schlicht nicht zutreffend zu sagen, daß wir es „ablehnten“, bestimmte Ereignisse zu kommentieren.
Nichtsdestoweniger möchte ich auf einige Themen, die gemäß Ihrer Übersetzung in Dr. Hocks Artikel angesprochen wurden, eingehen.
1.) das erste strategische Ziel unseres Unternehmens ist es, ein internationaler Lieferant eines ökologischen Markenkaffees (Black Rhino Coffee) von höchster Qualität an die großen Einzelhandelsketten zu werden. Diese strategische Ausrichtung wurde in vielen unserer letzten Presseveröffentlichungen klar definiert. In Bezug auf unsere Unternehmungen im Vollservice ( = Coffeeshops) haben wir uns nach und nach von Unterverträgen mit Lieferfirmen für Speisen und Getränke zu direkten Verträgen mit den Einrichtungen, die unsere Einzelhandelsgeschäfte beherbergen, bewegt. Tatsächlich machten Unterverträge mit Lieferfirmen für Speisen und Getränke nur circa 12% des Umsatzes in unserem 4.Quartal (1.1. bis 31.3.) aus.
2.) Ihr übersetzter Text von Dr. Hock unterstellt, daß Coffee-Shops einfach zu planen sind aber die Margen gering sind. Ich neige dazu, diesem von Schlichtheit geprägten Statement nicht zuzustimmen. Zum Beispiel. Mit unserem grundsätzlichen Coffeeshop –Modell sind die Investitionen, die wir bei der Eröffnung einer neuen Einheit machen oft in weniger als einem Jahr vollständig wieder hereingeholt. Wir nehmen diese Art des Ertrags unserer Investments nicht als einen Indikator für „kleine Margen“ wahr. Die Margen snd abhängig von den Eigenheiten des jeweiligen Business Modells.
3.) Ich stimme zu, daß der Kaffeemarkt insgesamt in den letzten Jahren stagnierte – wie auch immer, dieses Statement bezieht sich nur auf den allgemeinen Kaffeemarkt. Wir operieren im „Spezialitäten“- oder „Gourmet“-Segment des Gesamtkaffeemarktes das nicht das normale Niveau des Handelskaffee beinhaltet (oder so ähnlich !!!). Wir glauben, daß das „Spezialitäten“- oder „Gourmet“-Segment des Kaffeemarktes international gesehen sehr robust ist und daß es noch viele Jahre lang so bleiben wird. Um eine genauere Einschätzung unseres amerikanischen Hauptmarktes zu bekommen, empfehle ich dringend, die Präsentation von Mr. Robert Nelson, President of the National Coffee Association (US) Mr. Robert Nelson, President of the National Coffee Association (US) zu lesen, die er auf der ICO`s World Coffee Conference im letzten Mai gehalten hat. Diese ist online erhältlich unter http://www.ico.org/event/wcc/nelson.pdf.
Hier einige Kernpunkte von Mr. Nelsons Präsentation:
„Die Veränderung der Kaffeekategorie in den USA ist tiefgehend – sie hat sich entwickelt vom Grundgetränk zum Gourmetgetränk in einem einzigen Jahrzehnt.“
„Der tägliche Konsum der Spezialkaffees ist im Bereich der erwachsenen Bevölkerung von 3% 1997,...., auf 14% und 29 Millionen tägliche Trinker in 2001 angewachsen – eine Vervierfachung in nur fünf Jahren.“
Gelegentlicher Konsum von Spezialitätenkaffee ist in den letzten fünf Jahren in den USA von 35% der erwachsenen Bevölkerung 1997 auf 62% 2001 angewachsen – von 80 Millionen auf 127 Millionen Trinker.“
“2001 sagten 10% der erwachsenen Amerikaner, daß sie jeden Tag Gourmetkaffees trinken - das ist genau das doppelte des Vorjahres.“
“Die Zukunft des Kaffeeverbrauchs ist sehr positiv, mit wesentlichen Veränderungen die uns große Möglichkeiten für bedeutendes Wachstum eröffnet, da der enorme Pool von gelegentlichen Verbrauchern zu täglichen Trinkern werden könnte.“
Wir meinen, daß das „Spezialitäten“- oder „Gourmet“- Segment des Kaffeemarktes alles andere als stagniert. Nehmen sie dazu die globale Dynamik und das schnelle Wachstum des Bionahrungsmittel- und Biogetränkemarktes und ziehen sie dann ihre eigenen Schlüsse.
4. Vor sechs Monaten haben wir die Entscheidung getroffen, unsere eigene Biokaffeemarke im Markt einzuführen mit dem Ziel des Vertriebs durch große Einzelhandelsketten. Eine neue Marke zu entwickeln und ein neues Produkt über Einzelhandelsketen einzuführen ist eine enorme Aufgabe. Wir sind äußerst zufrieden mit unseren Fortschritten und bleiben sehr optimistisch für die Zukunft von Black Rhino Coffee sowohl kurzfristig und um so mehr langfristig.
5. Es ist wahr, daß wir uns finanziellen Herausforderungen seit unserer Firmengründung zu stellen hatten. Nach meinen Erfahrungen ist dies nichts ungewöhnliches für Start-ups. Für traditionelle Basisunternehmungen wie unseres war es sehr schwer, während des „dot.com-Booms“ Kapital anzuziehen. Die Zeiten haben sich deutlich geändert seit Investoren viele Milliarden Dollars mit ihren dot.com Unternehmen verloren. Statt einzupacken und nach Hause zu gehen als wir mit finanziellen Schwierigkeiten konfrontiert waren hielten wir durch und zeigten große Unverwüstlichkeit. Ich denke das sind positive Qualitäten die unseren Aktionären unser Engagement verdeutlichen. Wir haben getan was zu tun war um zu überleben und schützen die langfristigen Interessen unserer Aktionäre. Das Ergebnis ist, daß wir noch am Leben sind – wir sind im Spiel – und wir glauben unsere Erfolgsmöglichkeiten sind größer als je zuvor.
In Bezug auf die abfälligen Kommentare über die Verringerung der Zahl an Coffee-Shops bitte ich sie, sich unsere News vom 10. April 2002 noch einmal anzuschauen. Wir haben öffentlich über einen 43%igen Umsatzanstieg im Quartal und einen 99%igen Umsatzanstieg in den durchschnittlichen Umsätzen pro Coffee-Shop für die drei Monate bis zum 31.3.2002 berichtet. Ja wir haben weniger Shops, aber diese erzielen deutlich höhere Umsätze und operative Gewinne. Wir haben unsere Ressourcen, mit denen wir arbeiten begrenzt, wir konzentrieren uns auf die Qualität unserer Shops, nicht auf die Anzahl.
7. Wir haben NICHT vier “Übernahmen in 2000 und 2001 angekündigt. Wir sagten, daß wir „letter of „intents“ unterzeichneten um bestimmte Vermögenswerte von bestimmten Unternehmen zu kaufen.
Ein „ Letter of Intent” ist definiert als eine Absicht, zu einer vertraglichen Vereinbarung zu kommen. Ein Letter of Intent ist die Basis mit der wir gründlich die vorgeschlagene geschäftliche Transaktion untersuchen. Letters of Intent als gescheiterte Übernahmen zu charakterisieren ist nun wirklich unangemessen, nahezu lächerlich.
Desweiteren machte unsere adhoc zu Arrosto präzise klar daß „weitere 16 Arrosto- Shops zur Zeit unter Lizenzvereinbarungen betrieben werden“. Eine Lizenzvereinbarung bedeutet, daß jemand, der eine andere Marke nutzt, unabhängig Eigentümer und Betreiber ist. Trotzdem waren wir mit den Ergebnissen aus unserer Bewertung nicht zufrieden und wir reduzierten gerechtfertigterweise unser Investment und unser Engagement bei Arrosto.
8. Anzudeuten oder in IRGENDEINER WEISE zu unterstellen daß Barry Gibbons für das Unternehmen nichts tut als Honorare für Beraterdienste zu kassieren ist ein vollkommener Witz. Das Unternehmen konnte jederzeit auf Mr. Gibbons Unterstützung und Teilnahme an den Angelegenheiten des Unternehmens zählen. In den letzten fünf Jahren hat er KEIN GELD erhalten, in Wahrheit ist er einer der größten Financiers und ein Hauptaktionär der niemals auch nur eine einzige Aktie, die er hält, verkauft hat. Alles Gegenteilige, das irgendjemand dazu sagt ist eine komplette Lüge.
Abschließend spricht die Qualität und Logik unseres Kaffees für sich selbst und kann einfach ermittelt werden durch unser Umsatzwachstum, wie es sich in unseren Presseveröffentlichungen widerspiegelt. Sehr gerne werde ich Herrn Hock mit Proben unseres Kaffees beliefern, damit er ihn höchstpersönlich beurteilen kann. „Gerüchte“ zu veröffentlichen, die besagen, daß unser Kaffee und Service von schlechter Qualität sei, gefolgt von „Das lässt sich von Deutschland aus nicht beurteilen und ist außerdem Geschmackssache“ ist nicht meine Vorstellung von objektivem Journalismus. Der Rest von Mr. Hocks Artikel bezieht sich auf Gerüchte und innere Angelegenheiten des Unternehmens, über die ich nicht bereit bin zu diskutieren. Ich hoffe dies hilft um einige Ihrer Fragen und Bedenken zu klären.
Mit freundlichen Grüßen,
Todd Tkachuk
Peabodys Coffee, Inc.
Na, wenn das keine passende keine Antwort ist!
Grüße, Black Rhino
Die Wahrheit liegt im Business
News !!!!!
Black Rhino Coffee Secures Two Major Supermarket Chains
ROCKLIN, Calif., Jun 13, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc., (OTCBB:PBDY) announced that Norfolk, Virginia-based Farm Fresh Supermarkets has agreed to place its packaged organic Black Rhino Coffee(TM) in all 37 of their stores. Additionally, Richmond, Virginia-based Ukrop`s has agreed to place Black Rhino Coffee in all of their 28 supermarkets. Ukrop`s and Farm Fresh Supermarkets are serviced by the Eastern Division of Supervalu.
These placements immediately followed the appointment of Advantage/ESM - Richmond, to represent the company`s packaged brand of Black Rhino Coffee for key accounts in the Northeast and Mid-Atlantic regions. Advantage/ESM - Richmond is part of the Advantage Sales and Marketing network, one of the nations leading full service food brokerage companies, serving all key markets.
"The strategic link with Advantage is another early but critical step towards our goal of achieving widespread profitable distribution for Black Rhino Coffee in America`s best supermarkets," said Todd Tkachuk, Peabodys CEO. Peabodys Chairman, John Phillips noted, "A key pillar of Advantages` success is they know how to develop new brands. This, coupled with their infrastructure in technology, category management and personnel will be critical to our growth."
Peabodys is evaluating a broader network of Advantage offices to represent its Black Rhino Coffee line and provide more coordination in marketing efforts from market to market. "We`re establishing the best network possible to represent the unique needs of Black Rhino Coffee," added Tkachuk. "In many cases we foresee Advantage Sales and Marketing playing a role."
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Investor Relations, Tony Francel, 941/698-0158
e-mail: info@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
News !!!!!
Black Rhino Coffee Secures Two Major Supermarket Chains
ROCKLIN, Calif., Jun 13, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc., (OTCBB:PBDY) announced that Norfolk, Virginia-based Farm Fresh Supermarkets has agreed to place its packaged organic Black Rhino Coffee(TM) in all 37 of their stores. Additionally, Richmond, Virginia-based Ukrop`s has agreed to place Black Rhino Coffee in all of their 28 supermarkets. Ukrop`s and Farm Fresh Supermarkets are serviced by the Eastern Division of Supervalu.
These placements immediately followed the appointment of Advantage/ESM - Richmond, to represent the company`s packaged brand of Black Rhino Coffee for key accounts in the Northeast and Mid-Atlantic regions. Advantage/ESM - Richmond is part of the Advantage Sales and Marketing network, one of the nations leading full service food brokerage companies, serving all key markets.
"The strategic link with Advantage is another early but critical step towards our goal of achieving widespread profitable distribution for Black Rhino Coffee in America`s best supermarkets," said Todd Tkachuk, Peabodys CEO. Peabodys Chairman, John Phillips noted, "A key pillar of Advantages` success is they know how to develop new brands. This, coupled with their infrastructure in technology, category management and personnel will be critical to our growth."
Peabodys is evaluating a broader network of Advantage offices to represent its Black Rhino Coffee line and provide more coordination in marketing efforts from market to market. "We`re establishing the best network possible to represent the unique needs of Black Rhino Coffee," added Tkachuk. "In many cases we foresee Advantage Sales and Marketing playing a role."
This release contains forward-looking statements regarding the Company`s anticipated plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee, Inc., Englewood, Fla.
Investor Relations, Tony Francel, 941/698-0158
e-mail: info@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Hier die Übersetzung:
Black Rhino Coffee sichert sich zwei bedeutende Supermarktketten
Rocklin, 13.06.02
Peabody Coffee Inc. meldete, daß die in Norfolk, Virginia beheimatete Supermarktkette Fresh Farm (schöner Name – da passen Öko-Produkte wirklich gut hin!) zugestimmt hat, ihren abgepackten biologisch hergestellten Black Rhino Coffee in allen 37 Filialen zu platzieren. Zusätzlich hat die in Richmond, Virginia beheimatete Ukrop’s zugestimmt, Black Rhino Coffee in all ihren 28 Supermärkten zu platzieren. Ukrop’s und Fresh Farm werden bedient von der Regionalabteilung Ost von Supervalu.
Diese Platzierung (hier wohl: Vermittlung) folgte unverzüglich auf die Verabredung mit Advantage/ESM-Richmond die abgepackte Marke Black Rhino Coffee bei Schlüsselkunden in der nordöstlichen und mittelatlantischen Region zu vertreten. Advantage/ESM-Richmond ist Teil des Advantage Verkaufs- und Marketingnetzwerkes, eines der führenden Unternehmen im Bereich des Komplettservices für Vermittlungen im Nahrungsmittelsektor, das alle Märkte bedient.
„Die strategische Verbindung zu Advantage ist ein weiterer früher aber entscheidender Schritt in Richtung unseres Ziels, einen weitverbreiteten profitablen Vertrieb für Black Rhino Coffee in den besten amerikanischen Supermärkten zu erreichen“ sagte Todd Tkachuk, CEO von Peabody. Peabodys Chairman, John Philips bemerkte “Ein grundpfeiler des Erfolgs von Advantage ist, daß sie es verstehen, neue marken zu entwickeln. Dies, verbunden mit ihrer technologischen Infrastruktur, ihrem konsequenten Management und personal wird entscheidend für unser Wachstum sein.“
Peabody nützt ein breites Netzwerk der Advantage-Niederlassungen , um seine BlackRhinoCoffee-Marke zu vertreiben und eine bessere Koordination der Marketinganstrengungen von Markt zu Markt zu liefern. „Wir etablieren das bestmögliche Netzwerk um die einzigartigen Bedürfnisse von BlackRhino-Coffee zu vertreten“ fügte Tkachuk hinzu. „in vielen Fällen meinen wir, daß der Advantage Vertrieb und das Marketing eine Rolle spielt.
Black Rhino Coffee sichert sich zwei bedeutende Supermarktketten
Rocklin, 13.06.02
Peabody Coffee Inc. meldete, daß die in Norfolk, Virginia beheimatete Supermarktkette Fresh Farm (schöner Name – da passen Öko-Produkte wirklich gut hin!) zugestimmt hat, ihren abgepackten biologisch hergestellten Black Rhino Coffee in allen 37 Filialen zu platzieren. Zusätzlich hat die in Richmond, Virginia beheimatete Ukrop’s zugestimmt, Black Rhino Coffee in all ihren 28 Supermärkten zu platzieren. Ukrop’s und Fresh Farm werden bedient von der Regionalabteilung Ost von Supervalu.
Diese Platzierung (hier wohl: Vermittlung) folgte unverzüglich auf die Verabredung mit Advantage/ESM-Richmond die abgepackte Marke Black Rhino Coffee bei Schlüsselkunden in der nordöstlichen und mittelatlantischen Region zu vertreten. Advantage/ESM-Richmond ist Teil des Advantage Verkaufs- und Marketingnetzwerkes, eines der führenden Unternehmen im Bereich des Komplettservices für Vermittlungen im Nahrungsmittelsektor, das alle Märkte bedient.
„Die strategische Verbindung zu Advantage ist ein weiterer früher aber entscheidender Schritt in Richtung unseres Ziels, einen weitverbreiteten profitablen Vertrieb für Black Rhino Coffee in den besten amerikanischen Supermärkten zu erreichen“ sagte Todd Tkachuk, CEO von Peabody. Peabodys Chairman, John Philips bemerkte “Ein grundpfeiler des Erfolgs von Advantage ist, daß sie es verstehen, neue marken zu entwickeln. Dies, verbunden mit ihrer technologischen Infrastruktur, ihrem konsequenten Management und personal wird entscheidend für unser Wachstum sein.“
Peabody nützt ein breites Netzwerk der Advantage-Niederlassungen , um seine BlackRhinoCoffee-Marke zu vertreiben und eine bessere Koordination der Marketinganstrengungen von Markt zu Markt zu liefern. „Wir etablieren das bestmögliche Netzwerk um die einzigartigen Bedürfnisse von BlackRhino-Coffee zu vertreten“ fügte Tkachuk hinzu. „in vielen Fällen meinen wir, daß der Advantage Vertrieb und das Marketing eine Rolle spielt.
Kleine Information am Rande - habe beim Unternehmen nachgefragt was plazieren meint - Komissionsware oder Order - die Antwort lautete : Sie werden den Kaffee kaufen .
Es geht hier also um echte Orders.
Gruß Amada
Es geht hier also um echte Orders.
Gruß Amada
Peabodys: erste Supermärkte beissen an
Kurz nach unserer Ankündigung (BetaFaktor.Info 23/02b) hat Peabodys
Coffee (WKN: 931969; akt. Kurs: 0,71 EUR) den ersten Retailer-
Auftrag an Land gezogen. 55 Supermärkte in Virginia spielen
den Vorläufer für die amerikaweite Expansion des Unternehmens.
Wie wir aus gut unterrichteten Kreisen hören, soll bereits nächste
Woche ein neuer, wesentlich grösserer Deal anstehen. Spekulanten
bleiben investiert.
http://www.betafaktor.com/pdf/BF-2402b.pdf
Kurz nach unserer Ankündigung (BetaFaktor.Info 23/02b) hat Peabodys
Coffee (WKN: 931969; akt. Kurs: 0,71 EUR) den ersten Retailer-
Auftrag an Land gezogen. 55 Supermärkte in Virginia spielen
den Vorläufer für die amerikaweite Expansion des Unternehmens.
Wie wir aus gut unterrichteten Kreisen hören, soll bereits nächste
Woche ein neuer, wesentlich grösserer Deal anstehen. Spekulanten
bleiben investiert.
http://www.betafaktor.com/pdf/BF-2402b.pdf
Na erst einmal abwarten ob jemand kauft *G
hier mal die kaffeepreise von starbucks in den usa
Starbucks Coffee Espresso Roast Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee French Roast Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee House Blend Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee House Blend Decaf Coffee
Whole Bean
12 oz $0.67 $7.99
Price/oz Price
Starbucks Coffee Breakfast Blend Coffee
Whole Bean
12 oz $0.64 $7.69
Price/oz Price
Starbucks Coffee Colombia Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
nicht übel, was spezialkaffee/goumet kaffee dort kostet.
Gruß´Forsyth
Starbucks Coffee Espresso Roast Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee French Roast Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee House Blend Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
Starbucks Coffee House Blend Decaf Coffee
Whole Bean
12 oz $0.67 $7.99
Price/oz Price
Starbucks Coffee Breakfast Blend Coffee
Whole Bean
12 oz $0.64 $7.69
Price/oz Price
Starbucks Coffee Colombia Coffee
Whole Bean
12 oz $0.60 $7.19
Price/oz Price
nicht übel, was spezialkaffee/goumet kaffee dort kostet.
Gruß´Forsyth
man sollte dabei noch die eigentlichen gewichtseinheiten beachten!!!
12 oz als scheinbar übliche usa kaffeverkaufsverpackung entsprechen in gramm ca. 340 g!!!
12 oz als scheinbar übliche usa kaffeverkaufsverpackung entsprechen in gramm ca. 340 g!!!
aus einem chat der pbdy investoren und todd tkachuk eine zusammenfassung:
Kurze Zusammenfassung:
Bezgl. Young hat das Unternehmen Klage in 14 Punkten erhoben - >Young hat seinen persönlichen Bankrott erklärt (das erklärt vieles)
Es ist unwahr , dass PBDY durch die 2 Shops die da geschlossen wurden 33 % des Umsatzes verliert- wäre auch rechnerisch gar nicht möglich , wenn man sich die gesamtzahl der Shops anschaut.
PBDY hat eingeräumt , dass man zuwenig getan hat im Bereich der Öffentlichkeitsarbeit in den USA und kundgetan , das hier bereits Abhilfe geschaffen wurde - wir sollten diesebzgl. die News abwarten.
Webseite ist unter Entwicklung - man hat uns diesen Link gegeben http://www.vcdesign.com/brc/ wo wir die Betaversion und die Entwicklung mitverfolgen können - allerdings mit dem Hinweis , dass sich da noch vieles ändern wird.
PBDY plant bis spätestens März 2003 in min. 1000 Retailern vertreten zu sein mit dem Kaffee - man ist vollstens von dem Erfolg des Unternehmens überzeugt und bemüht sich mit allen Möglichkeiten (Business - PR etc.) den Shareholdervalue weiter zu erhöhen.
Kurze Zusammenfassung:
Bezgl. Young hat das Unternehmen Klage in 14 Punkten erhoben - >Young hat seinen persönlichen Bankrott erklärt (das erklärt vieles)
Es ist unwahr , dass PBDY durch die 2 Shops die da geschlossen wurden 33 % des Umsatzes verliert- wäre auch rechnerisch gar nicht möglich , wenn man sich die gesamtzahl der Shops anschaut.
PBDY hat eingeräumt , dass man zuwenig getan hat im Bereich der Öffentlichkeitsarbeit in den USA und kundgetan , das hier bereits Abhilfe geschaffen wurde - wir sollten diesebzgl. die News abwarten.
Webseite ist unter Entwicklung - man hat uns diesen Link gegeben http://www.vcdesign.com/brc/ wo wir die Betaversion und die Entwicklung mitverfolgen können - allerdings mit dem Hinweis , dass sich da noch vieles ändern wird.
PBDY plant bis spätestens März 2003 in min. 1000 Retailern vertreten zu sein mit dem Kaffee - man ist vollstens von dem Erfolg des Unternehmens überzeugt und bemüht sich mit allen Möglichkeiten (Business - PR etc.) den Shareholdervalue weiter zu erhöhen.
Eines hatte ich noch vergessen
man wird bereits im Juli mit der Belieferung der ersten Supermärkte beginnen
Gruß Amada
man wird bereits im Juli mit der Belieferung der ersten Supermärkte beginnen
Gruß Amada
lasst euch nicht von amada verarschen
es gibt nur eine Reaktion raus aus der ScheissCoffie Aktie bevor sie auf o,oo1 fällt
die Ratten verlassen das sinkende Schiff
auch amada verkauft immer mehr die Idioten, die jetzt noch kaufen, sind VollDeppen
Doktor kulka Facharzt für Geisteskranke
es gibt nur eine Reaktion raus aus der ScheissCoffie Aktie bevor sie auf o,oo1 fällt
die Ratten verlassen das sinkende Schiff
auch amada verkauft immer mehr die Idioten, die jetzt noch kaufen, sind VollDeppen
Doktor kulka Facharzt für Geisteskranke
Dr. Kulka,
was soll denn der Schwachsinn ??
Amada verkauft nicht !!
das ist FAKT !!
aber ds kannst du ja nicht wissen - woher denn auch !!
Gut dass du verkauft hast !!
hehehe
was soll denn der Schwachsinn ??
Amada verkauft nicht !!
das ist FAKT !!
aber ds kannst du ja nicht wissen - woher denn auch !!
Gut dass du verkauft hast !!
hehehe
sehe ich das richitg, dass Young, der jetzt so gegen PBDY basht schon im Knast war ???
THE SAD TRUTH ABOUT MR.YOUNG
Register of Action
--------------------------------------------------------------------------------
The People of Colorado vs YOUNG, CLIFFORD BRENT
--------------------------------------------------------------------------------
Status: District Court, Jefferson County
Case Num: 2002CR000243 Div/Room: 6 Type: Drugs
Case File Date: 01/28/2002 Case Close Date: --
E-Filed: N Appealed: N
Judge or Magistrate
Name BROOKE JACKSON Bar Number: 2627
Agency
Agency: WMTF West Metro Task Force Agency Case: 02-55
Ticket/Summons Num: Arrest Num: 020187
Parties
Party Name Birthdate Gender Race
Defendant 1 YOUNG, CLIFFORD BRENT 09/13/1959 M W
(STINER WILLIAM J - PRV Attorney)
Charges
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
1 Arrest only charge 00000000000000000000 000000000 00000000000000000000 0000000000000
Offense Date: From: 01/25/2002 To: -- Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
Count Status Statute No. Charge Description Class
1 Main Charge 18-18-405(1),(2)(a)(I) Controlled Substance-Possess Sched 2 F4
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
2 Main Charge 42-4-1301(1)(a) Driving Under the Influence M
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
3 Main Charge 42-4-1301(2)(a) DUI per se M
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
Scheduled Events
Date Time Event Description Room
02/01/2002 10:00 AM Appearance on Bond 1B
Judicial Officer: ROY G OLSON JR
Status: HELD-Hearing Held
03/28/2002 1:30 PM Disposition Hearing 3F
Judicial Officer: ROY G OLSON JR
Status: CONT-Continued by Parties
05/23/2002 1:30 PM Disposition Hearing 3F
Judicial Officer: ROY G OLSON JR
Status: HELD-Hearing Held
07/15/2002 1:15 PM Arraignment 5B
Judicial Officer: BROOKE JACKSON
THE SAD TRUTH ABOUT MR.YOUNG
Register of Action
--------------------------------------------------------------------------------
The People of Colorado vs YOUNG, CLIFFORD BRENT
--------------------------------------------------------------------------------
Status: District Court, Jefferson County
Case Num: 2002CR000243 Div/Room: 6 Type: Drugs
Case File Date: 01/28/2002 Case Close Date: --
E-Filed: N Appealed: N
Judge or Magistrate
Name BROOKE JACKSON Bar Number: 2627
Agency
Agency: WMTF West Metro Task Force Agency Case: 02-55
Ticket/Summons Num: Arrest Num: 020187
Parties
Party Name Birthdate Gender Race
Defendant 1 YOUNG, CLIFFORD BRENT 09/13/1959 M W
(STINER WILLIAM J - PRV Attorney)
Charges
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
1 Arrest only charge 00000000000000000000 000000000 00000000000000000000 0000000000000
Offense Date: From: 01/25/2002 To: -- Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
Count Status Statute No. Charge Description Class
1 Main Charge 18-18-405(1),(2)(a)(I) Controlled Substance-Possess Sched 2 F4
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
2 Main Charge 42-4-1301(1)(a) Driving Under the Influence M
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
--------------------------------------------------------------------------------
Count Status Statute No. Charge Description Class
3 Main Charge 42-4-1301(2)(a) DUI per se M
Offense Date: From: 01/25/2002 To: 01/25/2002 Time: -- BAC: 0
Arrest Date: 01/25/2002 Time: -- Ticket Num:
Scheduled Events
Date Time Event Description Room
02/01/2002 10:00 AM Appearance on Bond 1B
Judicial Officer: ROY G OLSON JR
Status: HELD-Hearing Held
03/28/2002 1:30 PM Disposition Hearing 3F
Judicial Officer: ROY G OLSON JR
Status: CONT-Continued by Parties
05/23/2002 1:30 PM Disposition Hearing 3F
Judicial Officer: ROY G OLSON JR
Status: HELD-Hearing Held
07/15/2002 1:15 PM Arraignment 5B
Judicial Officer: BROOKE JACKSON
Da immer wieder versucht wird PBDY oder meine Person zu kriminalisieren hier nochmal meine Klarstellung aus einem anderen Thread zu bestimmten Punkten , damit sie nachlesbar bleibt :
Es ist an der Zeit hier mal ein paar Dinge richtig zustellen.
1: Peabodys ist eine solide Company mit echtem Business - hier wird niemand über den Tisch gezogen oder abgezockt.
2. Ein Investment bekannt zu machen ist nicht strafbar - im Gegenteil es hilft der Firma und den Anlegern , da es den Shareholdervalue unterstützt.Es gibt sogar professionelle IR Firmen die genau das selbe tun - siehe die aktuellen Lamp oder Donner Threads - IR Arbeit ist völlig normal und sollte zu den Pflichten einer jeden Firma gehören.
Man versucht uns hier immer wieder kriminelle Dinge zu unterstellen , weil man glaubt Anleger auf diese Art nervös machen zu können - kriminelle Handlungen gab es nur auf der Gegenseite - allein das Verbreiten der gestohlenen Mails stellt einen Straftatbestand dar - ganz abgesehen von den Verleumdungen und Unterstellungen die sonst gegen mich oder PBDY verbreitet werden.
Ich werde auch die entsprechenden rechtlichen Schritte in diesem Bereich einleiten.
3. Alle ID`s die auf der Proseite posten sind meiner Kenntniss nach keine Doppelid´s - das wurde von WO auch schon mehrfach überprüft - es sind aber immer wieder die selben Personen , die mit Doppelid´s auf der Contraseite auftauchen und versuchen uns unser Investment zu zerstören.
Hier geht es meiner Anicht nach ausschließlich um niedere Motivationen weniger Einzelner die ihre Befriedigung daraus zu ziehen scheinen sich am Leid anderer zu ergötzen.
Außer meiner Person gibt es keinen einzigen User der hier postet , der in irgendwelchen vertraglichen Verbindungen zu Peabodys steht oder stand - alle sind einfach nur Investoren, die an ihr Investment glauben und zusätzlich zu einer wunderbaren Gemeinschaft zusammengefunden haben.
4. Ich habe niemals vor PBDY irgendwelche Consulterverträge mit anderen Firmen gehabt- ich habe auch nicht auf anderen Wegen für oder von diesen Firmen oder anderen Personen AKTIEN ODER geld für Promotion erhalten - es ist eine Lüge zu behaupten ich hätte mit meinen früheren Investments andere Leute abgezockt - im Gegenteil ich habe selbst damit am meisten Geld verloren und trotzdem zu meinen Fehlern gestanden und meine ID nicht gewechselt.
5. Ich bin mehr denn je überzeugt von dem Erfolg den PBDY in der Zukunft haben wird - ich werde dabeibleiben - komme was da kommen wolle - ich bin selbst ungeheuer hohe finanzielle Risiken eingegangen beim Kauf von PBDY Aktien - das hätte ich nicht tun müssen und habe es dennoch getan ,weil ich vollstes Vertrauen in die Ehrlichkeit der Firma habe. In dem Chat der gestern stattgefunden hat mit dem CEO der Company wurde auf die Frage eines Investors wie man die Zukunft sehen würde bezgl des Retailbusiness eantwortet , dass man davon ausgeht bis spätestens März 2003 in min 1000 Retailern mit Blackrhino vertreten zu sein. Was das für Kurs und Umsatz bedeuten kann brauche ich wohl nicht extra zu dokumentieren.
Gruß Amada
Es ist an der Zeit hier mal ein paar Dinge richtig zustellen.
1: Peabodys ist eine solide Company mit echtem Business - hier wird niemand über den Tisch gezogen oder abgezockt.
2. Ein Investment bekannt zu machen ist nicht strafbar - im Gegenteil es hilft der Firma und den Anlegern , da es den Shareholdervalue unterstützt.Es gibt sogar professionelle IR Firmen die genau das selbe tun - siehe die aktuellen Lamp oder Donner Threads - IR Arbeit ist völlig normal und sollte zu den Pflichten einer jeden Firma gehören.
Man versucht uns hier immer wieder kriminelle Dinge zu unterstellen , weil man glaubt Anleger auf diese Art nervös machen zu können - kriminelle Handlungen gab es nur auf der Gegenseite - allein das Verbreiten der gestohlenen Mails stellt einen Straftatbestand dar - ganz abgesehen von den Verleumdungen und Unterstellungen die sonst gegen mich oder PBDY verbreitet werden.
Ich werde auch die entsprechenden rechtlichen Schritte in diesem Bereich einleiten.
3. Alle ID`s die auf der Proseite posten sind meiner Kenntniss nach keine Doppelid´s - das wurde von WO auch schon mehrfach überprüft - es sind aber immer wieder die selben Personen , die mit Doppelid´s auf der Contraseite auftauchen und versuchen uns unser Investment zu zerstören.
Hier geht es meiner Anicht nach ausschließlich um niedere Motivationen weniger Einzelner die ihre Befriedigung daraus zu ziehen scheinen sich am Leid anderer zu ergötzen.
Außer meiner Person gibt es keinen einzigen User der hier postet , der in irgendwelchen vertraglichen Verbindungen zu Peabodys steht oder stand - alle sind einfach nur Investoren, die an ihr Investment glauben und zusätzlich zu einer wunderbaren Gemeinschaft zusammengefunden haben.
4. Ich habe niemals vor PBDY irgendwelche Consulterverträge mit anderen Firmen gehabt- ich habe auch nicht auf anderen Wegen für oder von diesen Firmen oder anderen Personen AKTIEN ODER geld für Promotion erhalten - es ist eine Lüge zu behaupten ich hätte mit meinen früheren Investments andere Leute abgezockt - im Gegenteil ich habe selbst damit am meisten Geld verloren und trotzdem zu meinen Fehlern gestanden und meine ID nicht gewechselt.
5. Ich bin mehr denn je überzeugt von dem Erfolg den PBDY in der Zukunft haben wird - ich werde dabeibleiben - komme was da kommen wolle - ich bin selbst ungeheuer hohe finanzielle Risiken eingegangen beim Kauf von PBDY Aktien - das hätte ich nicht tun müssen und habe es dennoch getan ,weil ich vollstes Vertrauen in die Ehrlichkeit der Firma habe. In dem Chat der gestern stattgefunden hat mit dem CEO der Company wurde auf die Frage eines Investors wie man die Zukunft sehen würde bezgl des Retailbusiness eantwortet , dass man davon ausgeht bis spätestens März 2003 in min 1000 Retailern mit Blackrhino vertreten zu sein. Was das für Kurs und Umsatz bedeuten kann brauche ich wohl nicht extra zu dokumentieren.
Gruß Amada
( BW)(CA-PEABODYS-COFFEE)(PBDY) Peabodys Coffee Retains Ark of Commerce Investor Relations Division
Business Editors & Retail Writers
ROCKLIN, Calif.--(BUSINESS WIRE)--July 1, 2002--Peabodys Coffee, Inc. (OTCBB:PBDY) announced today the appointment of Ark of Commerce, Inc., Del Mar, Calif., to provide investor, public and media relations services to the Company. Peabodys Coffee sells its Black Rhino brand of premium organic specialty coffee in company-owned retail kiosks and stores, and recently announced agreements to enter the domestic mass retail sector with its packaged coffee product.
"We operate in a number of markets -- not the least of which is the investor market," said Todd Tkachuk, Peabodys CEO. "We believe we have an excellent story to tell, and outstanding future prospects -- and we need to get both of those stories to the eyes and the ears of the investment community."
Ark of Commerce, Inc. is a full-service corporate development firm, specializing in Investor and Public Relations, Strategic Planning and Corporate Finance. The decision to retain Ark of Commerce comes as part of a broader strategic decision by Peabodys to increase brand and investor awareness while aggressively growing shelf presence with the sale of the Black Rhino Coffee brand in supermarkets across the United States.
This program takes advantage of Ark of Commerce`s twin-coast presence, and will be driven by a multi-disciplinary team comprised of Ark of Commerce President and CEO Ralph K. Benware and Victor Wortman, with offices in Del Mar and Santa Monica, respectively, and Stuart Polansky, who heads their New York City operations.
"We are eager," commented Wortman, "to assist Peabodys in presenting its story to the investment community and raising visibility of its Black Rhino brand. It is rewarding to be involved in the growth potential of this dynamic young company."
Ark President and CEO Benware added, "Our approach will be to combine conventional investor relations with a healthy infusion of marketing public relations. Strong brands and market awareness are part and parcel of confirming the identity and value of a company."
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
--30--SJK/la* RJ/la
CONTACT: Victor Wortman Co., Santa Monica
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: FOODS/BEVERAGES SUPERMARKETS RETAIL RESTAURANTS
ADVERTISING/MARKETING
SOURCE: Peabodys Coffee Inc.
Business Editors & Retail Writers
ROCKLIN, Calif.--(BUSINESS WIRE)--July 1, 2002--Peabodys Coffee, Inc. (OTCBB:PBDY) announced today the appointment of Ark of Commerce, Inc., Del Mar, Calif., to provide investor, public and media relations services to the Company. Peabodys Coffee sells its Black Rhino brand of premium organic specialty coffee in company-owned retail kiosks and stores, and recently announced agreements to enter the domestic mass retail sector with its packaged coffee product.
"We operate in a number of markets -- not the least of which is the investor market," said Todd Tkachuk, Peabodys CEO. "We believe we have an excellent story to tell, and outstanding future prospects -- and we need to get both of those stories to the eyes and the ears of the investment community."
Ark of Commerce, Inc. is a full-service corporate development firm, specializing in Investor and Public Relations, Strategic Planning and Corporate Finance. The decision to retain Ark of Commerce comes as part of a broader strategic decision by Peabodys to increase brand and investor awareness while aggressively growing shelf presence with the sale of the Black Rhino Coffee brand in supermarkets across the United States.
This program takes advantage of Ark of Commerce`s twin-coast presence, and will be driven by a multi-disciplinary team comprised of Ark of Commerce President and CEO Ralph K. Benware and Victor Wortman, with offices in Del Mar and Santa Monica, respectively, and Stuart Polansky, who heads their New York City operations.
"We are eager," commented Wortman, "to assist Peabodys in presenting its story to the investment community and raising visibility of its Black Rhino brand. It is rewarding to be involved in the growth potential of this dynamic young company."
Ark President and CEO Benware added, "Our approach will be to combine conventional investor relations with a healthy infusion of marketing public relations. Strong brands and market awareness are part and parcel of confirming the identity and value of a company."
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
--30--SJK/la* RJ/la
CONTACT: Victor Wortman Co., Santa Monica
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: FOODS/BEVERAGES SUPERMARKETS RETAIL RESTAURANTS
ADVERTISING/MARKETING
SOURCE: Peabodys Coffee Inc.
Und hier die Übersetzung der News :
(kann der Todd die News nicht in Zukunft vor Börsenschluß bringen? Scheiß Nachtarbeit !)
Peabody Coffee beauftragt die Ark of Commerce Investor Relations Abteilung
ROCKLIN, Calif., Jul 1, 2002 (BUSINESS WIRE) --
Peabodys Coffee, Inc. (OTCBB:PBDY) hat heute die Verpflichtung von Ark of Commerce, Inc., Del Mar, Kalifornien, bekannt gegeben, die Dienstleistungen in den Beziehungen zu den Investoren, der Öffentlichkeit und den Medien erbringen soll.
Peabodys Coffee verkauft seine BlackRhino-Marke von erstklassigem, biologisch angebauten Spezialitätenkaffee in unternehmenseigenen Coffeeshops und Läden und hat kürzlich Vereinbarungen zum Eintritt seines abgepackten Kaffeeprodukts in den heimischen Supermarktsektor bekanntggeben.
„Wir operieren in einer Reihe von Märkten – und davon ist der Markt der Investoren alles andere als der unbedeutendste“, sagte Todd Tkatchuk, Peabodys Geschäftsführer. „Wir glauben, wir haben eine ausgezeichnete Story zu kommunizieren und wir haben herausragende Zukunftsaussichten – wir müssen diese beiden Punkte der Investorengemeinschaft vermitteln."
Ark of Commerce, Inc ist eine Firma, die einen Komlettservice zur Entwicklung von Unternehmen anbietet, speziell in den Bereichen Investor Relations, Public Relations, Strategische Planung und Unternehmensfinanzen. Die Entscheidung, Ark of Commerce zu beauftragen, ist ein Teil einer weiter gefassten strategischen Entscheidung von Peabody, das Bewußtsein für seine Marke und die Aufmerksamkeit der Investoren zu verstärken, währenddessen Peabody aggressiv seine Präsenz in den Regalen mit dem Verkauf der Black Rhino-Kaffeemarke in Supermärkten überall in den USA steigern wird.
Dieses Progamm macht sich die Präsenz von Ark of Commerce an beiden Küsten der USA zunutze und wird von einem in vielen Bereichen arbeitenden Team vorangetrieben, das aus dem Ark of Commerce Präsidenten und Geschäftsführer Ralph K. Benware und Victor Wortman, mit Büros in Del Mar wie auch in Santa Monica, besteht sowie Stuart Polansky, der die von New York City ausgehenden Geschäfte leitet.
„Wir sind sehr erpicht darauf“, kommentierte Wortmann, „Peabody zu unterstützen, ihre Story der Investorengemeinschaft zu präsentieren und den Blick auf die Marke Black Rhino zu schärfen. Es ist lohnend, in das Wachstumspotential dieses dynamischen jungen Unternehmens mit einbezogen zu sein."
Ark Präsident und Geschäftsführer Benware fügte hinzu, „Unsere Vorgehensweise wird herkömmliche Investor Relations mit einem gesunden Schuß öffentlicher Marketingarbeit verbinden. Starke Marke und Bekanntheit im Markt sind die Komponenten um die Identität und den Wert eines Unternehmens zu stärken."
Na, wenn da sich nicht langsam was anbahnt........
Grüße, Black Rhino
P.S. Übrigens, wenn so ein schwergewichtiges Rhino erst mal ins Laufen kommt, ist es von niemandem mehr aufzuhalten !!!!
Also Basher, in Deckung, ab in die Büsche !!!
Grüße, blackrhino
(kann der Todd die News nicht in Zukunft vor Börsenschluß bringen? Scheiß Nachtarbeit !)
Peabody Coffee beauftragt die Ark of Commerce Investor Relations Abteilung
ROCKLIN, Calif., Jul 1, 2002 (BUSINESS WIRE) --
Peabodys Coffee, Inc. (OTCBB:PBDY) hat heute die Verpflichtung von Ark of Commerce, Inc., Del Mar, Kalifornien, bekannt gegeben, die Dienstleistungen in den Beziehungen zu den Investoren, der Öffentlichkeit und den Medien erbringen soll.
Peabodys Coffee verkauft seine BlackRhino-Marke von erstklassigem, biologisch angebauten Spezialitätenkaffee in unternehmenseigenen Coffeeshops und Läden und hat kürzlich Vereinbarungen zum Eintritt seines abgepackten Kaffeeprodukts in den heimischen Supermarktsektor bekanntggeben.
„Wir operieren in einer Reihe von Märkten – und davon ist der Markt der Investoren alles andere als der unbedeutendste“, sagte Todd Tkatchuk, Peabodys Geschäftsführer. „Wir glauben, wir haben eine ausgezeichnete Story zu kommunizieren und wir haben herausragende Zukunftsaussichten – wir müssen diese beiden Punkte der Investorengemeinschaft vermitteln."
Ark of Commerce, Inc ist eine Firma, die einen Komlettservice zur Entwicklung von Unternehmen anbietet, speziell in den Bereichen Investor Relations, Public Relations, Strategische Planung und Unternehmensfinanzen. Die Entscheidung, Ark of Commerce zu beauftragen, ist ein Teil einer weiter gefassten strategischen Entscheidung von Peabody, das Bewußtsein für seine Marke und die Aufmerksamkeit der Investoren zu verstärken, währenddessen Peabody aggressiv seine Präsenz in den Regalen mit dem Verkauf der Black Rhino-Kaffeemarke in Supermärkten überall in den USA steigern wird.
Dieses Progamm macht sich die Präsenz von Ark of Commerce an beiden Küsten der USA zunutze und wird von einem in vielen Bereichen arbeitenden Team vorangetrieben, das aus dem Ark of Commerce Präsidenten und Geschäftsführer Ralph K. Benware und Victor Wortman, mit Büros in Del Mar wie auch in Santa Monica, besteht sowie Stuart Polansky, der die von New York City ausgehenden Geschäfte leitet.
„Wir sind sehr erpicht darauf“, kommentierte Wortmann, „Peabody zu unterstützen, ihre Story der Investorengemeinschaft zu präsentieren und den Blick auf die Marke Black Rhino zu schärfen. Es ist lohnend, in das Wachstumspotential dieses dynamischen jungen Unternehmens mit einbezogen zu sein."
Ark Präsident und Geschäftsführer Benware fügte hinzu, „Unsere Vorgehensweise wird herkömmliche Investor Relations mit einem gesunden Schuß öffentlicher Marketingarbeit verbinden. Starke Marke und Bekanntheit im Markt sind die Komponenten um die Identität und den Wert eines Unternehmens zu stärken."
Na, wenn da sich nicht langsam was anbahnt........
Grüße, Black Rhino
P.S. Übrigens, wenn so ein schwergewichtiges Rhino erst mal ins Laufen kommt, ist es von niemandem mehr aufzuhalten !!!!
Also Basher, in Deckung, ab in die Büsche !!!
Grüße, blackrhino
ROCKLIN, Calif., Jul 1, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today the appointment of Ark of Commerce, Inc., Del Mar,
Calif., to provide investor, public and media relations services to the Company.
Peabodys Coffee sells its Black Rhino brand of premium organic specialty coffee
in company-owned retail kiosks and stores, and recently announced agreements to
enter the domestic mass retail sector with its packaged coffee product.
"We operate in a number of markets -- not the least of which is the investor
market," said Todd Tkachuk, Peabodys CEO. "We believe we have an excellent story
to tell, and outstanding future prospects -- and we need to get both of those
stories to the eyes and the ears of the investment community."
Ark of Commerce, Inc. is a full-service corporate development firm, specializing
in Investor and Public Relations, Strategic Planning and Corporate Finance. The
decision to retain Ark of Commerce comes as part of a broader strategic decision
by Peabodys to increase brand and investor awareness while aggressively growing
shelf presence with the sale of the Black Rhino Coffee brand in supermarkets
across the United States.
This program takes advantage of Ark of Commerce`s twin-coast presence, and will
be driven by a multi-disciplinary team comprised of Ark of Commerce President
and CEO Ralph K. Benware and Victor Wortman, with offices in Del Mar and Santa
Monica, respectively, and Stuart Polansky, who heads their New York City
operations.
"We are eager," commented Wortman, "to assist Peabodys in presenting its story
to the investment community and raising visibility of its Black Rhino brand. It
is rewarding to be involved in the growth potential of this dynamic young
company."
Ark President and CEO Benware added, "Our approach will be to combine
conventional investor relations with a healthy infusion of marketing public
relations. Strong brands and market awareness are part and parcel of confirming
the identity and value of a company."
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co., Santa Monica
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
(OTCBB: PBDY) announced today the appointment of Ark of Commerce, Inc., Del Mar,
Calif., to provide investor, public and media relations services to the Company.
Peabodys Coffee sells its Black Rhino brand of premium organic specialty coffee
in company-owned retail kiosks and stores, and recently announced agreements to
enter the domestic mass retail sector with its packaged coffee product.
"We operate in a number of markets -- not the least of which is the investor
market," said Todd Tkachuk, Peabodys CEO. "We believe we have an excellent story
to tell, and outstanding future prospects -- and we need to get both of those
stories to the eyes and the ears of the investment community."
Ark of Commerce, Inc. is a full-service corporate development firm, specializing
in Investor and Public Relations, Strategic Planning and Corporate Finance. The
decision to retain Ark of Commerce comes as part of a broader strategic decision
by Peabodys to increase brand and investor awareness while aggressively growing
shelf presence with the sale of the Black Rhino Coffee brand in supermarkets
across the United States.
This program takes advantage of Ark of Commerce`s twin-coast presence, and will
be driven by a multi-disciplinary team comprised of Ark of Commerce President
and CEO Ralph K. Benware and Victor Wortman, with offices in Del Mar and Santa
Monica, respectively, and Stuart Polansky, who heads their New York City
operations.
"We are eager," commented Wortman, "to assist Peabodys in presenting its story
to the investment community and raising visibility of its Black Rhino brand. It
is rewarding to be involved in the growth potential of this dynamic young
company."
Ark President and CEO Benware added, "Our approach will be to combine
conventional investor relations with a healthy infusion of marketing public
relations. Strong brands and market awareness are part and parcel of confirming
the identity and value of a company."
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co., Santa Monica
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
Threads des Users | 1 | 2 | 3 | 4 | 5 | 6
4000 % mit Kaffee trinken - Info-Sammlung 54 amada 04.07.02 18:12:19
4000 % mit Kaffee trinken - Sommergewitter 1342 amada 04.07.02 18:08:23
4000 % mit Kafee trinken - Vereinigungsthread 4518 amada 16.06.02 01:25:42
300 % am Neuen Markt - der neue Hype 16 amada 28.05.02 15:55:00
Geldverdienen leicht gemacht - der schlafende Riese erwacht 286 amada 02.05.02 11:49:12
4000 % mit Kaffee trinken - Massenmarkt 1744 amada 18.04.02 09:10:05
4000 % mit Kaffe trinken - der Sturm auf 2 USD 1533 amada 16.02.02 16:08:25
Artnet der fundamentale Thread 78 amada 12.02.02 13:00:22
5000 % oder Totalverlust - wir warten auf 2 USD Thread 2 328 amada 30.01.02 01:20:21
Peabody NEWS 1 amada 28.01.02 16:04:24
4000 % mit Kaffee trinken - Wachstumsnews ! 1252 amada 23.01.02 12:01:43
4000 % mit Kaffee trinken - Richtungswechsel 2330 amada 18.12.01 09:20:38
4000 % mit Kaffee trinken - Visionen 2219 amada 06.12.01 21:15:38
4000 % mit Kaffee trinken - der nächste Hype 943 amada 05.12.01 22:39:02
E-NET FINANCIAL - Solides Langfristinvestment 2522 amada 04.12.01 22:25:16
4000 % mit Kaffe trinken - Woche der Wahrheit 1457 amada 15.11.01 20:36:58
4000 % mit Kaffee trinken - Big News !!! 1496 amada 15.11.01 20:35:42
Realtime Test 7 amada 27.10.01 21:59:53
5000 % oder Totalverlust -der Ausbruch hat begonnen 173 amada 26.10.01 21:07:01
5000 % oder Totalverlust - Thread 2 - Ausbruch vorprogrammiert ? 391 amada 26.10.01 21:04:51
4000 % mit Kaffee trinken - Info-Sammlung 54 amada 04.07.02 18:12:19
4000 % mit Kaffee trinken - Sommergewitter 1342 amada 04.07.02 18:08:23
4000 % mit Kafee trinken - Vereinigungsthread 4518 amada 16.06.02 01:25:42
300 % am Neuen Markt - der neue Hype 16 amada 28.05.02 15:55:00
Geldverdienen leicht gemacht - der schlafende Riese erwacht 286 amada 02.05.02 11:49:12
4000 % mit Kaffee trinken - Massenmarkt 1744 amada 18.04.02 09:10:05
4000 % mit Kaffe trinken - der Sturm auf 2 USD 1533 amada 16.02.02 16:08:25
Artnet der fundamentale Thread 78 amada 12.02.02 13:00:22
5000 % oder Totalverlust - wir warten auf 2 USD Thread 2 328 amada 30.01.02 01:20:21
Peabody NEWS 1 amada 28.01.02 16:04:24
4000 % mit Kaffee trinken - Wachstumsnews ! 1252 amada 23.01.02 12:01:43
4000 % mit Kaffee trinken - Richtungswechsel 2330 amada 18.12.01 09:20:38
4000 % mit Kaffee trinken - Visionen 2219 amada 06.12.01 21:15:38
4000 % mit Kaffee trinken - der nächste Hype 943 amada 05.12.01 22:39:02
E-NET FINANCIAL - Solides Langfristinvestment 2522 amada 04.12.01 22:25:16
4000 % mit Kaffe trinken - Woche der Wahrheit 1457 amada 15.11.01 20:36:58
4000 % mit Kaffee trinken - Big News !!! 1496 amada 15.11.01 20:35:42
Realtime Test 7 amada 27.10.01 21:59:53
5000 % oder Totalverlust -der Ausbruch hat begonnen 173 amada 26.10.01 21:07:01
5000 % oder Totalverlust - Thread 2 - Ausbruch vorprogrammiert ? 391 amada 26.10.01 21:04:51
danke robbe_III,
aber was willst du uns damit sagen ???
Alex
aber was willst du uns damit sagen ???
Alex
Anbei die Antwort einer eMail-Anfrage meinerseits an Ark of Commerce. Um den Info-Thread wirklich als konzentrierte Info zu belassen, hier nur die Original-Antwort und die Übersetzung.
Die Anfrage kann bei Bedarf in den beiden aktuellen Diskussionsthreads nachgelesen werden ("Somergewitter" und "Vernunft.."- eventuelle Kommentare auch bitte dort posten!!!
Hier die Originalantwort:
July 10, 2002
To: Mr.xxx
From: Mr. Ralph Benware
CEO-Ark of Commerce
Dear Mr. xxx:
We thank you for your inquiry regarding the Ark of Commerce and its relationship with Peabody’s Coffee.
The Ark of Commerce is a Management Holding Company, which supplies capital and management expertise to firms on the threshold of profitability.
The Ark of Commerce was acquired by Mr. Benware and his investment group in 1990. It is a public company and will initiate trading in the Fall of 2002.
At present the work force fluctuates and is growing with approximately fifty (50) employees and associates. The company owns firms in security communications, airline interior, machine tools and has entered into food and telecommunication endeavors.
The company has an Investor relations group which has over twenty-five (25) years in print media experience both as a writer for National newspapers, freelance authorship, a financial writer and news release editor par excellence. A twenty (20) plus year executive on Wall Street as both a Hedge Fund manager, Investment Banking principal, a 2nd tier Wall Street Controller and Investment relations consultant. A Chief Technical Officer with twelve (12) plus years in Internet communications and a Senior Financial executive who has a presence in multiple Board Rooms around the country.
The principals have worked in a broad spectrum of public relations, campaigns including a United States Senate effort, food, manufacturing, Telecommunications, import/export, soft good durables etc. In a few words a broad base of experience.
We would be irresponsible to advise you how and when Peabody’s stock will perform. We are able to commit to a steady, regular, and responsible reporting of Peabody’s and Black Rhino’s brand activity. We also can report that collectively as a group we are most enthusiastic about the prospects for Peabody.
Unfortunately, we are not concerned with outlandish promotions to move the stock, rather our focus is to concentrate on developing market awareness, market credibility, and investor confidence by telling the truth, often and with professionalism.
Sincerely,
Mr. Ralph Benware
CEO-Ark of Commerce
Und anbei meine Übersetzung:
July 10, 2002
To: xxx
From: Mr. Ralph Benware
CEO-Ark of Commerce
Lieber xxx:
Wir danken Ihnen für die Nachfrage bezüglich Ark of Commerce und seine Beziehungen zu Peabodys Coffee.
Ark of Commerce ist eine Management Holding Gesellschaft, die Kapital und Sachkenntnis im Bereich des Management für Unternehmen anbietet, die auf der Schwelle zur Rentabilität stehen. Ark of Commerce wurde von Mr. Benware und seiner Investmentgruppe 1990 erworben. Es ist eine öffentliche Gesellschaft und wird im Herbst 2002 an die Börse gehen (??) („will initiate trading” – wüßte nicht, was das sonst heißen sollte – das wäre natürlich ein Zeichen, daß wir es hier mit einem ernsthaften und professionellen Unternehmen zu tun haben, das wirklich etwas drauf hat!!!) . Im Moment schwankt die Zahl der Mitarbeiter und wächst auf circa 50 Beschäftigte und Partner/Teilhaber. Das Unternehmen besitzt Firmen in den Bereichen Sicherheitskommunikation, Flugzeuginnenausstattung, Werkzeuge für Maschinen und ist mit seinen Anstrengungen auch in die Bereiche Nahrungsmittel und Telekommunikation eingetreten.
Das Unternehmen hat eine Investor-Relations-Gruppe die ausgezeichnete Erfahrungen über 25 Jahre in den Printmedien sowohl als Autoren für überregionale Tageszeitungen, als freie Autoren, als Journalisten in der Finanzberichterstattung als auch als Herausgeber (könnte hier auch Lektoren heißen) von Pressemitteilungen hat; darunter ein über 20 Jahre als Geschäftsführer sowohl für einen Hedge-Fonds als auch leitend im Investment-Banking tätiger Mitarbeiter; ein Controller und Investment-Relations-Berater für Wallstreet-Unternehmen der zweiten Reihe (bin nicht sicher, ob letzteres so 100%ig richtig übersetzt ist) ; ein technischer Direktor, der über 12 Jahre im Bereich Internetkommunikation gearbeitet hat; sowie ein Senior-Finanzdirektor, der in mehreren Aufsichtsräten im ganzen Land Mandate innehat.
Die Hauptverantwortlichen haben in einem breiten Spektrum von Public Relations, Medienkampagnen (unter anderem eine Kampagne für den US-Senat -zweite Kammer des US-Parlaments- ) , Nahrungsmittel, Fertigerzeugnisse, Telekommunication, Import/Export, haltbare weiche Güter (whatever this is!!) etc. gearbeitet. Auf den Punkt gebracht: eine breite Basis an Erfahrungen.
Wir wären unverantwortlich, würden wir sie beraten, wie und wann die PBDY-Aktie sich entwickeln wird. Wir sind in der Lage, uns einzusetzen für eine ständige, regelmäßige (oder reguläre) und verantwortliche Berichterstattung über die Aktivitäten von Peabody und die Aktivitäten bezüglich der Marke BlackRhino. Wir können ebenfalls sagen, daß wir alle gemeinsam als Gruppe äußerst enthusiastisch über die Aussichten von Peabody sind.
Unglücklicherweise beschäftigen wir uns nicht mit befremdlicher Werbung um den Aktienkurs zu bewegen, unser Fokus ist es uns zu konzentrieren auf die Entwicklung des Bewußtseins für die Marke, Glaubwürdigkeit im Markt und Vertrauen im Markt zu erreichen indem wir die Wahrheit berichten – häufig und professionell.
Hochachtungsvoll,
Mr. Ralph Benware
CEO – Ark of Commerce
Grüße, BlackRhino
Die Anfrage kann bei Bedarf in den beiden aktuellen Diskussionsthreads nachgelesen werden ("Somergewitter" und "Vernunft.."- eventuelle Kommentare auch bitte dort posten!!!
Hier die Originalantwort:
July 10, 2002
To: Mr.xxx
From: Mr. Ralph Benware
CEO-Ark of Commerce
Dear Mr. xxx:
We thank you for your inquiry regarding the Ark of Commerce and its relationship with Peabody’s Coffee.
The Ark of Commerce is a Management Holding Company, which supplies capital and management expertise to firms on the threshold of profitability.
The Ark of Commerce was acquired by Mr. Benware and his investment group in 1990. It is a public company and will initiate trading in the Fall of 2002.
At present the work force fluctuates and is growing with approximately fifty (50) employees and associates. The company owns firms in security communications, airline interior, machine tools and has entered into food and telecommunication endeavors.
The company has an Investor relations group which has over twenty-five (25) years in print media experience both as a writer for National newspapers, freelance authorship, a financial writer and news release editor par excellence. A twenty (20) plus year executive on Wall Street as both a Hedge Fund manager, Investment Banking principal, a 2nd tier Wall Street Controller and Investment relations consultant. A Chief Technical Officer with twelve (12) plus years in Internet communications and a Senior Financial executive who has a presence in multiple Board Rooms around the country.
The principals have worked in a broad spectrum of public relations, campaigns including a United States Senate effort, food, manufacturing, Telecommunications, import/export, soft good durables etc. In a few words a broad base of experience.
We would be irresponsible to advise you how and when Peabody’s stock will perform. We are able to commit to a steady, regular, and responsible reporting of Peabody’s and Black Rhino’s brand activity. We also can report that collectively as a group we are most enthusiastic about the prospects for Peabody.
Unfortunately, we are not concerned with outlandish promotions to move the stock, rather our focus is to concentrate on developing market awareness, market credibility, and investor confidence by telling the truth, often and with professionalism.
Sincerely,
Mr. Ralph Benware
CEO-Ark of Commerce
Und anbei meine Übersetzung:
July 10, 2002
To: xxx
From: Mr. Ralph Benware
CEO-Ark of Commerce
Lieber xxx:
Wir danken Ihnen für die Nachfrage bezüglich Ark of Commerce und seine Beziehungen zu Peabodys Coffee.
Ark of Commerce ist eine Management Holding Gesellschaft, die Kapital und Sachkenntnis im Bereich des Management für Unternehmen anbietet, die auf der Schwelle zur Rentabilität stehen. Ark of Commerce wurde von Mr. Benware und seiner Investmentgruppe 1990 erworben. Es ist eine öffentliche Gesellschaft und wird im Herbst 2002 an die Börse gehen (??) („will initiate trading” – wüßte nicht, was das sonst heißen sollte – das wäre natürlich ein Zeichen, daß wir es hier mit einem ernsthaften und professionellen Unternehmen zu tun haben, das wirklich etwas drauf hat!!!) . Im Moment schwankt die Zahl der Mitarbeiter und wächst auf circa 50 Beschäftigte und Partner/Teilhaber. Das Unternehmen besitzt Firmen in den Bereichen Sicherheitskommunikation, Flugzeuginnenausstattung, Werkzeuge für Maschinen und ist mit seinen Anstrengungen auch in die Bereiche Nahrungsmittel und Telekommunikation eingetreten.
Das Unternehmen hat eine Investor-Relations-Gruppe die ausgezeichnete Erfahrungen über 25 Jahre in den Printmedien sowohl als Autoren für überregionale Tageszeitungen, als freie Autoren, als Journalisten in der Finanzberichterstattung als auch als Herausgeber (könnte hier auch Lektoren heißen) von Pressemitteilungen hat; darunter ein über 20 Jahre als Geschäftsführer sowohl für einen Hedge-Fonds als auch leitend im Investment-Banking tätiger Mitarbeiter; ein Controller und Investment-Relations-Berater für Wallstreet-Unternehmen der zweiten Reihe (bin nicht sicher, ob letzteres so 100%ig richtig übersetzt ist) ; ein technischer Direktor, der über 12 Jahre im Bereich Internetkommunikation gearbeitet hat; sowie ein Senior-Finanzdirektor, der in mehreren Aufsichtsräten im ganzen Land Mandate innehat.
Die Hauptverantwortlichen haben in einem breiten Spektrum von Public Relations, Medienkampagnen (unter anderem eine Kampagne für den US-Senat -zweite Kammer des US-Parlaments- ) , Nahrungsmittel, Fertigerzeugnisse, Telekommunication, Import/Export, haltbare weiche Güter (whatever this is!!) etc. gearbeitet. Auf den Punkt gebracht: eine breite Basis an Erfahrungen.
Wir wären unverantwortlich, würden wir sie beraten, wie und wann die PBDY-Aktie sich entwickeln wird. Wir sind in der Lage, uns einzusetzen für eine ständige, regelmäßige (oder reguläre) und verantwortliche Berichterstattung über die Aktivitäten von Peabody und die Aktivitäten bezüglich der Marke BlackRhino. Wir können ebenfalls sagen, daß wir alle gemeinsam als Gruppe äußerst enthusiastisch über die Aussichten von Peabody sind.
Unglücklicherweise beschäftigen wir uns nicht mit befremdlicher Werbung um den Aktienkurs zu bewegen, unser Fokus ist es uns zu konzentrieren auf die Entwicklung des Bewußtseins für die Marke, Glaubwürdigkeit im Markt und Vertrauen im Markt zu erreichen indem wir die Wahrheit berichten – häufig und professionell.
Hochachtungsvoll,
Mr. Ralph Benware
CEO – Ark of Commerce
Grüße, BlackRhino
News !!!
Peabodys Schedules First Shipment of Black Rhino Coffee to Mass RetailMarket
ROCKLIN, Calif., Jul 11, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), announced it is officially entering the retail market with its certified organic Black Rhino Coffee(TM) brand. The company expects to ship its first order the third week of July to Supervalu`s Virginia distribution center, it was announced today by Peabodys President and CEO Todd Tkachuk. The Supervalu distribution center will service a combined 65 Ukrop`s and Farm Fresh supermarkets in addition to many other retail accounts in the Virginia and Maryland markets.
According to Peabodys Chairman John Phillips, a veteran food retailer, Black Rhino Coffee is positioned to exploit two significant consumer trends: the burgeoning preference for high quality specialty coffee and growing concern about food safety and the environment, which has made organics the fastest growing sector of the food industry. Phillips commented, "Consumers can now buy certified organic Black Rhino Coffee in a bag, take it home and brew it and feel good about both the coffee they`re drinking and about their purchase decision."
"We expect Black Rhino to do very well," said Ron Stinchfield, president of Advantage/ESM Sales & Marketing, Ashland, Virginia. "The packaging stands out on the shelf and the Black Rhino brand motto, `Coffee with body and soul,` carries a powerful message -- rich flavor and aroma for discerning coffee drinkers who demand great taste but also are environmentally and socially responsible consumers."
Coffee is the second largest commodity traded in the world. Conventional practices have made coffee one of the world`s largest agricultural polluters. Black Rhino Coffee(TM) is certified organic, always considering the effects of coffee production on local economies, the environment, the plantation workers and their families.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Peabodys Schedules First Shipment of Black Rhino Coffee to Mass RetailMarket
ROCKLIN, Calif., Jul 11, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), announced it is officially entering the retail market with its certified organic Black Rhino Coffee(TM) brand. The company expects to ship its first order the third week of July to Supervalu`s Virginia distribution center, it was announced today by Peabodys President and CEO Todd Tkachuk. The Supervalu distribution center will service a combined 65 Ukrop`s and Farm Fresh supermarkets in addition to many other retail accounts in the Virginia and Maryland markets.
According to Peabodys Chairman John Phillips, a veteran food retailer, Black Rhino Coffee is positioned to exploit two significant consumer trends: the burgeoning preference for high quality specialty coffee and growing concern about food safety and the environment, which has made organics the fastest growing sector of the food industry. Phillips commented, "Consumers can now buy certified organic Black Rhino Coffee in a bag, take it home and brew it and feel good about both the coffee they`re drinking and about their purchase decision."
"We expect Black Rhino to do very well," said Ron Stinchfield, president of Advantage/ESM Sales & Marketing, Ashland, Virginia. "The packaging stands out on the shelf and the Black Rhino brand motto, `Coffee with body and soul,` carries a powerful message -- rich flavor and aroma for discerning coffee drinkers who demand great taste but also are environmentally and socially responsible consumers."
Coffee is the second largest commodity traded in the world. Conventional practices have made coffee one of the world`s largest agricultural polluters. Black Rhino Coffee(TM) is certified organic, always considering the effects of coffee production on local economies, the environment, the plantation workers and their families.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
und hier wieder die Übersetzung von Notts:Übersetztung der News vom 11.07.
(wie immer ohne Gewähr ):
Peabodys plant erste Lieferung des Black Rhino Kaffe an den Massen Retail Markt
ROCKLIN, Calif., Jul 11, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), gab bekannt, dass es offiziell mit seiner zertifizierten biologisch angebauten Black Rhino Coffee (TM) Marke in den Retail Markt eintreten wird. Peabodys Präsident und CEO Todd Tkachuk erklärte, dass das Unternehmen erwartet, seine erste Bestellung in der dritten Juli-Woche an das Supervalu´s Virginia Vertriebszentrum auszuliefern. Das Supervalu Vertriebszentrum wird insgesamt 65 Ukrop´s und Farm Fresh Supermärkte zusätzlich zu vielen anderen Retailmärkten in Virginia und Maryland beliefern.
Nach Angaben von Peabodys Vorstandsvorsitzendem John Phillips, einem erfahrenen Nahrungsmittel Einzelhändler, hat sich Black Rhino Coffee positioniert, um zwei entscheidende Konsumententrends zu erschliessen: die aufkommende Präferenz für qualitativ hochwertigen Spezialkaffee und die wachsende Sorge über Nahrungsmittel-Sicherheit und Umweltaspekte, die dazu führten, dass biologisch angebaute Produkte den am schnellsten wachsenden Sektor der Nahrungsmittelindustrie bilden. Phillips kommentierte: "Konsumenten können nun zertifizierten biologisch angebauten Black Rhino Coffee in einer Tüte kaufen, ihn mit nach Hause nehmen, aufbrühen und sowohl den Kaffee, als auch ihre Kaufentscheidung geniessen."
"Wir erwarten, dass sich Black Rhino gut entwickeln wird," sagte Ron Stinchfield, Präsident von Advantage/ESM Sales & Marketing in Ashland, Virginia. "Die Verpackung steht im Regal und das Black Rhino Logomotto , `Kaffee mit Körper und Seele`, trägt eine starke Botschaft: starker Geschmack und Aroma für anspruchsvolle Kaffeetrinker, die einen grossartigen Geschmack verlangen, aber dennoch umwelt- und sozialverantwortliche Konsumenten sind."
Kaffee ist die zweitgrösste Ware, die auf der Welt gehandelt wird. Konventionelle Praktiken haben Kaffee zu einem der grössten landwirtschaftlichen Umweltverschmutzer gemacht. Black Rhino Coffee (TM) ist zertifiziert biologisch angebaut und zieht immer die Effekte in Betracht, die Kaffeeproduktion auf lokale Wirtschaft, Umwelt und Plantagenarbeiter und ihre Familien hat.
KONTAKT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.
(wie immer ohne Gewähr ):
Peabodys plant erste Lieferung des Black Rhino Kaffe an den Massen Retail Markt
ROCKLIN, Calif., Jul 11, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), gab bekannt, dass es offiziell mit seiner zertifizierten biologisch angebauten Black Rhino Coffee (TM) Marke in den Retail Markt eintreten wird. Peabodys Präsident und CEO Todd Tkachuk erklärte, dass das Unternehmen erwartet, seine erste Bestellung in der dritten Juli-Woche an das Supervalu´s Virginia Vertriebszentrum auszuliefern. Das Supervalu Vertriebszentrum wird insgesamt 65 Ukrop´s und Farm Fresh Supermärkte zusätzlich zu vielen anderen Retailmärkten in Virginia und Maryland beliefern.
Nach Angaben von Peabodys Vorstandsvorsitzendem John Phillips, einem erfahrenen Nahrungsmittel Einzelhändler, hat sich Black Rhino Coffee positioniert, um zwei entscheidende Konsumententrends zu erschliessen: die aufkommende Präferenz für qualitativ hochwertigen Spezialkaffee und die wachsende Sorge über Nahrungsmittel-Sicherheit und Umweltaspekte, die dazu führten, dass biologisch angebaute Produkte den am schnellsten wachsenden Sektor der Nahrungsmittelindustrie bilden. Phillips kommentierte: "Konsumenten können nun zertifizierten biologisch angebauten Black Rhino Coffee in einer Tüte kaufen, ihn mit nach Hause nehmen, aufbrühen und sowohl den Kaffee, als auch ihre Kaufentscheidung geniessen."
"Wir erwarten, dass sich Black Rhino gut entwickeln wird," sagte Ron Stinchfield, Präsident von Advantage/ESM Sales & Marketing in Ashland, Virginia. "Die Verpackung steht im Regal und das Black Rhino Logomotto , `Kaffee mit Körper und Seele`, trägt eine starke Botschaft: starker Geschmack und Aroma für anspruchsvolle Kaffeetrinker, die einen grossartigen Geschmack verlangen, aber dennoch umwelt- und sozialverantwortliche Konsumenten sind."
Kaffee ist die zweitgrösste Ware, die auf der Welt gehandelt wird. Konventionelle Praktiken haben Kaffee zu einem der grössten landwirtschaftlichen Umweltverschmutzer gemacht. Black Rhino Coffee (TM) ist zertifiziert biologisch angebaut und zieht immer die Effekte in Betracht, die Kaffeeproduktion auf lokale Wirtschaft, Umwelt und Plantagenarbeiter und ihre Familien hat.
KONTAKT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.
Neue Berechnung, wenn PBDY Kaffee im Regal steht !
als Faktoren gelten:
10g Kaffee pro Tasse - variirt natürlich, kommt aber hin
3 Tassen pro Tag - wobei viele mehr als 5 oder 6 Tassen am Tag trinken
1 Päckchen kostet im Schnitt 6 $
5000 Personen pro Supermarkt die Kaffee trinken
und alles auf 65 Supermärkte gerechnet.
Marktanteil 3 %
5000 Personen x 30g =150.000g
also bei einer Päckchengrösse von 340g (12 oz)= 441 Päckchen
Marktanteil im Rechenbeispiel 3% = 13 Päckchen
13 Päckchen x 6$ = 78$ x 30 Tage = 2340$ / Monat / Supermarkt
2340 x 65 Supermärkte = 152.100 $ / Monat
152.100 $ x 12 Monate = 1,852 Mio $im Jahr
das alles ohne den bisherigen Shops und wenn man das Filing nochmals durchliest wird man das wichtigste erkennen: geplant sind 1.000 Supermärkte!! und wenn die das sogar in ein Filing schreiben, dann haben die noch was in der Hinterhand !
Rechnebeispiel mit 1.000 Supermärkte = 2,34 Mio %im Monat
und aufs Jahr gerechnet: 28 Mio $ im Jahr
Alex
zugrunde liegen wieder die Marktstudien und Recherchen im Internet. Jedoch wurde hier immer das schlechteste Szenario ausgesucht. Auch die Zahlen wurden von mir immer abgerundet.
als Faktoren gelten:
10g Kaffee pro Tasse - variirt natürlich, kommt aber hin
3 Tassen pro Tag - wobei viele mehr als 5 oder 6 Tassen am Tag trinken
1 Päckchen kostet im Schnitt 6 $
5000 Personen pro Supermarkt die Kaffee trinken
und alles auf 65 Supermärkte gerechnet.
Marktanteil 3 %
5000 Personen x 30g =150.000g
also bei einer Päckchengrösse von 340g (12 oz)= 441 Päckchen
Marktanteil im Rechenbeispiel 3% = 13 Päckchen
13 Päckchen x 6$ = 78$ x 30 Tage = 2340$ / Monat / Supermarkt
2340 x 65 Supermärkte = 152.100 $ / Monat
152.100 $ x 12 Monate = 1,852 Mio $im Jahr
das alles ohne den bisherigen Shops und wenn man das Filing nochmals durchliest wird man das wichtigste erkennen: geplant sind 1.000 Supermärkte!! und wenn die das sogar in ein Filing schreiben, dann haben die noch was in der Hinterhand !
Rechnebeispiel mit 1.000 Supermärkte = 2,34 Mio %im Monat
und aufs Jahr gerechnet: 28 Mio $ im Jahr
Alex
zugrunde liegen wieder die Marktstudien und Recherchen im Internet. Jedoch wurde hier immer das schlechteste Szenario ausgesucht. Auch die Zahlen wurden von mir immer abgerundet.
Beleg für die Kalkulationszahlen u.a. hier
von der Seite von Nescafe (die es sicher besser wissen als Neono)
Gesundheit
Was hat der Körper vom Kaffee?
Die meisten Fachleute, die sich um unsere Gesundheit kümmern, bezeichnen vier Tassen Kaffee täglich als maßvollen Verzehr. Experten bestätigen sogar, dass täglich 500 - 600 mg Koffein (das entspricht sechs Tassen mittelstarkem Kaffee)
***********************************************************
Also 500 : 6 = 8,3 gr bis ca. 10 gr. bei MITTELSTARKEM
Kaffee...mit 10 gr zu kalkulieren ist demnach völlig ok..
ansonsten bitte ca. 10 % abziehen
************************************************************
unter allgemeinen gesundheitlichen Gesichtspunkten für die meisten Menschen kaum Risiken bergen. Natürlich gibt es immer individuelle Unterschiede - zumal die tatsächlichen Auswirkungen von Kaffee sehr davon abhängen, wie stark und gehaltvoll der getrunkene Kaffee wirklich ist. Darum hier ein kurzer Blick auf die jeweilige Menge Koffein, die in 150 ml mittelstarkem Kaffee enthalten ist.
Kaffee gemahlen 80 90 mg
Instantkaffee 60 mg
Kaffee entkoffeiniert 3 mg
Die Datenschutz-, Urheberrechts- und Haftungsbestimmungen dieser Website können Sie hier nachlesen.
Quelle: http://www.nescafe.de/main_nest.asp
RR
von der Seite von Nescafe (die es sicher besser wissen als Neono)
Gesundheit
Was hat der Körper vom Kaffee?
Die meisten Fachleute, die sich um unsere Gesundheit kümmern, bezeichnen vier Tassen Kaffee täglich als maßvollen Verzehr. Experten bestätigen sogar, dass täglich 500 - 600 mg Koffein (das entspricht sechs Tassen mittelstarkem Kaffee)
***********************************************************
Also 500 : 6 = 8,3 gr bis ca. 10 gr. bei MITTELSTARKEM
Kaffee...mit 10 gr zu kalkulieren ist demnach völlig ok..
ansonsten bitte ca. 10 % abziehen
************************************************************
unter allgemeinen gesundheitlichen Gesichtspunkten für die meisten Menschen kaum Risiken bergen. Natürlich gibt es immer individuelle Unterschiede - zumal die tatsächlichen Auswirkungen von Kaffee sehr davon abhängen, wie stark und gehaltvoll der getrunkene Kaffee wirklich ist. Darum hier ein kurzer Blick auf die jeweilige Menge Koffein, die in 150 ml mittelstarkem Kaffee enthalten ist.
Kaffee gemahlen 80 90 mg
Instantkaffee 60 mg
Kaffee entkoffeiniert 3 mg
Die Datenschutz-, Urheberrechts- und Haftungsbestimmungen dieser Website können Sie hier nachlesen.
Quelle: http://www.nescafe.de/main_nest.asp
RR
News !!!
Peabodys Expands Distribution of Black Rhino Coffee to Kansas City MetroThrough Associated Wholesale Grocers
ROCKLIN, Calif., Jul 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) announced today that it has reached a distribution agreement for its certified organic Black Rhino Coffee(TM) with Associated Wholesale Grocers, Inc., Kansas City, Kansas. Black Rhino Coffee(TM) will hit the shelves of upscale urban and suburban supermarkets in the Kansas City metropolitan area by late-August.
"Associated Wholesale Grocers serves 300 stores throughout the Kansas City market," said President and CEO Todd Tkachuck. "We are targeting up to one third of these as having the right fit with the Black Rhino Coffee(TM) brand. Importantly, these key stores represent fully 45 percent of the Kansas City market."
Initial distribution will focus on the Price Chopper, Hen House and other chains in Kansas City. Retail Services, Inc. (RSI) will provide brokerage services, with additional outlets being added following the initial rollout, Tkachuk said. Associated Wholesale Grocers also operates distribution centers in Oklahoma City and Springfield, Missouri.
"Black Rhino Coffee(TM) is first to enter the premium coffee segment with a line dedicated to organic," said RSI President Paul Bigler. "Coffee is a huge and important category and organics are the fastest growing lines in grocery. Black Rhino Coffee has the potential to bring excitement into the coffee aisle."
Associated Wholesale Grocers is the second major wholesaler agreeing to distribute Black Rhino Coffee(TM) since the company announced its plans to enter the retail market. Black Rhino Certified Organic Coffee is also being introduced to markets in and around Virginia through SuperValu.
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee, currently selling its coffee beverages and whole beans through company operated retail stores and kiosks throughout California. Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Peabodys Expands Distribution of Black Rhino Coffee to Kansas City MetroThrough Associated Wholesale Grocers
ROCKLIN, Calif., Jul 25, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) announced today that it has reached a distribution agreement for its certified organic Black Rhino Coffee(TM) with Associated Wholesale Grocers, Inc., Kansas City, Kansas. Black Rhino Coffee(TM) will hit the shelves of upscale urban and suburban supermarkets in the Kansas City metropolitan area by late-August.
"Associated Wholesale Grocers serves 300 stores throughout the Kansas City market," said President and CEO Todd Tkachuck. "We are targeting up to one third of these as having the right fit with the Black Rhino Coffee(TM) brand. Importantly, these key stores represent fully 45 percent of the Kansas City market."
Initial distribution will focus on the Price Chopper, Hen House and other chains in Kansas City. Retail Services, Inc. (RSI) will provide brokerage services, with additional outlets being added following the initial rollout, Tkachuk said. Associated Wholesale Grocers also operates distribution centers in Oklahoma City and Springfield, Missouri.
"Black Rhino Coffee(TM) is first to enter the premium coffee segment with a line dedicated to organic," said RSI President Paul Bigler. "Coffee is a huge and important category and organics are the fastest growing lines in grocery. Black Rhino Coffee has the potential to bring excitement into the coffee aisle."
Associated Wholesale Grocers is the second major wholesaler agreeing to distribute Black Rhino Coffee(TM) since the company announced its plans to enter the retail market. Black Rhino Certified Organic Coffee is also being introduced to markets in and around Virginia through SuperValu.
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee, currently selling its coffee beverages and whole beans through company operated retail stores and kiosks throughout California. Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Aktuelle News
Peabodys Awarded Contract to Provide Retail Coffee Service at Universityof California - Davis Medical Center
ROCKLIN, Calif., Aug 6, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) announced today that it has entered into a contract with the University of California to provide a full service specialty coffee kiosk at the UC-Davis Medical Center located in Sacramento. The new kiosk is scheduled to open for business by November 1st and will have a prime location inside the main entrance of the 528-bed hospital.
The company also reported that it would donate $1 to the Auburn Community Cancer Endowment Fund ("ACCEF") from the sale of every bag of packaged specialty coffee sold at the location. All proceeds generated by the ACCEF flow directly to UC-Davis cancer research.
"The UC-Davis Medical Center is the largest and most prestigious healthcare facility in the region," said Peabodys President and CEO Todd Tkachuk. "We are delighted with the opportunity to introduce our organic Black Rhino Coffee to the institution`s 7,000 professionals and support staff. We expect this location to be a top performing site and we are happy to give back to the local community for a worthy cause."
The company projects the new location initially to generate sales of approximately $1,000 per day, increasing thereafter as the Black Rhino Coffee(TM) brand develops a customer following consistent with other company locations. The menu will feature the full array of Peabodys` popular Black Rhino certified organic espresso beverages, gourmet brewed coffee, blended espresso beverages, iced beverages, teas, and pastries baked-fresh daily.
Peabodys recently introduced its Black Rhino Coffee(TM) brand to the retail mass market and it will also offer its three varieties of Black Rhino whole bean certified organic coffee for sale in packages through its full service operations.
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee, currently selling its coffee beverages and whole beans through company operated retail stores and kiosks throughout California. Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Peabodys Awarded Contract to Provide Retail Coffee Service at Universityof California - Davis Medical Center
ROCKLIN, Calif., Aug 6, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) announced today that it has entered into a contract with the University of California to provide a full service specialty coffee kiosk at the UC-Davis Medical Center located in Sacramento. The new kiosk is scheduled to open for business by November 1st and will have a prime location inside the main entrance of the 528-bed hospital.
The company also reported that it would donate $1 to the Auburn Community Cancer Endowment Fund ("ACCEF") from the sale of every bag of packaged specialty coffee sold at the location. All proceeds generated by the ACCEF flow directly to UC-Davis cancer research.
"The UC-Davis Medical Center is the largest and most prestigious healthcare facility in the region," said Peabodys President and CEO Todd Tkachuk. "We are delighted with the opportunity to introduce our organic Black Rhino Coffee to the institution`s 7,000 professionals and support staff. We expect this location to be a top performing site and we are happy to give back to the local community for a worthy cause."
The company projects the new location initially to generate sales of approximately $1,000 per day, increasing thereafter as the Black Rhino Coffee(TM) brand develops a customer following consistent with other company locations. The menu will feature the full array of Peabodys` popular Black Rhino certified organic espresso beverages, gourmet brewed coffee, blended espresso beverages, iced beverages, teas, and pastries baked-fresh daily.
Peabodys recently introduced its Black Rhino Coffee(TM) brand to the retail mass market and it will also offer its three varieties of Black Rhino whole bean certified organic coffee for sale in packages through its full service operations.
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee, currently selling its coffee beverages and whole beans through company operated retail stores and kiosks throughout California. Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Kurze Übersetzung der NEWS. (frei nach notts-wie immer ohne Gewähr )
Peabodys erhält Vertrag zur Durchführung des Kaffee-Service an der University of California - Davis Medical Center
ROCKLIN, Calif., Aug 6, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) gab heute bekannt, dass das Unternehmen einen Vertrag mit der University of California abgeschlossen hat, zur Bereitstellung eines full service Kaffee-Kiosk im UC-Davis Medical Center in Sacramento. Der neue Kiosk soll am 1. November in Betrieb gehen und wird eine 1A-Lage am Haupteingang des 528-Betten Krankenhaus erhalten.
Das Unternehmen gab ebenso bekannt, dass es 1$ von jeder verkauften Kaffee-Packung an diesem Kiosk an den Auburn Community Cancer Endowment Fund (ACCEF) spenden wird. Alle eingenommenen Spenden des ACCEF fliessen direkt an die UC-Davis Krebsforschung.
"Das UC-Davis Medical Center ist die grösste und prestigereichste Gesundheitseinrichtung in der Region," sagte Peabodys President und CEO Todd Tkachuk. "Wir freuen uns über die Möglichkeit, unseren biologisch angebauten Black Rhino Coffee den 7,000 Angestellten dieser Einrichtung zur Verfügung zu stellen. Wir erwarten, dass dieser Ort ein Platz für gute Umsätze bietet und freuen uns, der lokalen community etwas für einen guten Zweck zurück zu geben."
Das Unternehmen erwartet, dass der neue Einsatzort Verkäufe von etwa 1,000 $ pro Tag einbringt, mit steigender Tendenz, wenn die Black Rhino Coffee Marke (TM) eine Kundenbindung an anderen Orten erreicht. Der Verkauf wird die ganze Bandbreite des zertifizierten organisch angebauten Black Rhino Coffee umfassen: Espresso, Kaffee, verschnittene Espresso, gekühlte Getränke, Tee und täglich frische Backwaren.
Peabodys führte kürzlich seine Black Rhino Coffee(TM) Marke in den Retail Massenmarkt ein und wird ebenso seine 3 zertifiziert organisch angebauten Varianten des abgepackten Black Rhino Bohnenkaffees durch seine full service Tätigkeiten zum Verkauf anbieten.
Peabodys erhält Vertrag zur Durchführung des Kaffee-Service an der University of California - Davis Medical Center
ROCKLIN, Calif., Aug 6, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY) gab heute bekannt, dass das Unternehmen einen Vertrag mit der University of California abgeschlossen hat, zur Bereitstellung eines full service Kaffee-Kiosk im UC-Davis Medical Center in Sacramento. Der neue Kiosk soll am 1. November in Betrieb gehen und wird eine 1A-Lage am Haupteingang des 528-Betten Krankenhaus erhalten.
Das Unternehmen gab ebenso bekannt, dass es 1$ von jeder verkauften Kaffee-Packung an diesem Kiosk an den Auburn Community Cancer Endowment Fund (ACCEF) spenden wird. Alle eingenommenen Spenden des ACCEF fliessen direkt an die UC-Davis Krebsforschung.
"Das UC-Davis Medical Center ist die grösste und prestigereichste Gesundheitseinrichtung in der Region," sagte Peabodys President und CEO Todd Tkachuk. "Wir freuen uns über die Möglichkeit, unseren biologisch angebauten Black Rhino Coffee den 7,000 Angestellten dieser Einrichtung zur Verfügung zu stellen. Wir erwarten, dass dieser Ort ein Platz für gute Umsätze bietet und freuen uns, der lokalen community etwas für einen guten Zweck zurück zu geben."
Das Unternehmen erwartet, dass der neue Einsatzort Verkäufe von etwa 1,000 $ pro Tag einbringt, mit steigender Tendenz, wenn die Black Rhino Coffee Marke (TM) eine Kundenbindung an anderen Orten erreicht. Der Verkauf wird die ganze Bandbreite des zertifizierten organisch angebauten Black Rhino Coffee umfassen: Espresso, Kaffee, verschnittene Espresso, gekühlte Getränke, Tee und täglich frische Backwaren.
Peabodys führte kürzlich seine Black Rhino Coffee(TM) Marke in den Retail Massenmarkt ein und wird ebenso seine 3 zertifiziert organisch angebauten Varianten des abgepackten Black Rhino Bohnenkaffees durch seine full service Tätigkeiten zum Verkauf anbieten.
...na sieht doch ganz nett aus die Klinik!
...hoffentlich muß ich da nicht bald hin, wenn das mit dem Kurs so weitergeht
...hoffentlich muß ich da nicht bald hin, wenn das mit dem Kurs so weitergeht
Neues Interview bei www.ceocast.com - einfach mal anhören
http://ceocast.com/company.cfm?cid=14287&n=065416
http://ceocast.com/company.cfm?cid=14287&n=065416
hier wieder News,
Facing Rapid Growth, Peabodys Coffee Retains The Cornerstone Group for Strategic Planning
ROCKLIN, Calif., Aug 15, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
announced today that the company has retained The Cornerstone Group,
Fayetteville, Arkansas, to help build and implement a strategic plan for
business growth and new market penetration.
Peabodys is currently entering the mass-market retail sector with its Black
Rhino brand of certified organic specialty coffee and, according to
President/CEO Todd Tkachuk, market acceptance of both the concept of
environmentally friendly specialty coffee and the company`s varietals are
showing strong acceptance in the supermarket world.
"With organics the fastest growing grocery product category, we foresee
phenomenal growth for Peabodys on the near horizon and we are establishing
distribution agreements as quickly as we can," Tkachuk said. "At the same time,
we are determined to avoid the perils of uncontrolled growth. The Cornerstone
Group is helping us to further articulate our mission and to formalize the
disciplines that we need both for our near-term expansion objectives and for our
goal of becoming the dominant entity in our market sector."
Heading the The Cornerstone Group team is Cofounder Dr. Thomas G. Addington,
former professor of communications at the University of Alabama - Huntsville and
the University of Arkansas and for some 10 years a mentor to business executives
nationwide.
"Peabodys Coffee has a unique business opportunity and it is well-positioned to
provide mass market grocery retailers a product line that until now has been
only narrowly available," Dr. Addington said. "Speed to market is an imperative
in these circumstances, and our planning will focus on rapid market penetration,
organization and controls, and on optimization of all personal, fiscal and
physical resources available to the company."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee(TM) brand for marketing packaged certified
organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Facing Rapid Growth, Peabodys Coffee Retains The Cornerstone Group for Strategic Planning
ROCKLIN, Calif., Aug 15, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
announced today that the company has retained The Cornerstone Group,
Fayetteville, Arkansas, to help build and implement a strategic plan for
business growth and new market penetration.
Peabodys is currently entering the mass-market retail sector with its Black
Rhino brand of certified organic specialty coffee and, according to
President/CEO Todd Tkachuk, market acceptance of both the concept of
environmentally friendly specialty coffee and the company`s varietals are
showing strong acceptance in the supermarket world.
"With organics the fastest growing grocery product category, we foresee
phenomenal growth for Peabodys on the near horizon and we are establishing
distribution agreements as quickly as we can," Tkachuk said. "At the same time,
we are determined to avoid the perils of uncontrolled growth. The Cornerstone
Group is helping us to further articulate our mission and to formalize the
disciplines that we need both for our near-term expansion objectives and for our
goal of becoming the dominant entity in our market sector."
Heading the The Cornerstone Group team is Cofounder Dr. Thomas G. Addington,
former professor of communications at the University of Alabama - Huntsville and
the University of Arkansas and for some 10 years a mentor to business executives
nationwide.
"Peabodys Coffee has a unique business opportunity and it is well-positioned to
provide mass market grocery retailers a product line that until now has been
only narrowly available," Dr. Addington said. "Speed to market is an imperative
in these circumstances, and our planning will focus on rapid market penetration,
organization and controls, and on optimization of all personal, fiscal and
physical resources available to the company."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee(TM) brand for marketing packaged certified
organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
Hier eine Überstzung der interessantesten Passagen der News - wie immer ohne Gewähr
Peabodys gab heute bekannt , dass die Firma die Cornerstone Group,Fayetteville, Arkansas gewinnen konnte , um bei der Planung und Durchführung von strategischen Konzepten für das Business Wachstum und die Durchdringung neuer Märkte mitzuwirken.
Peabodys ist im Moment dabei in den Massenmarkt Retail Sektor mit seinem Black Rhino Brand für zertifiziertem Spezialkaffee aus biologischem Anbau einzutreten und , laut Todd Tkatchuk dem Ceo der Company , zeigt der Markt Akzeptanz für die beiden Richtungen des Konzeptes -"umweltfreundlich" und "Spezialkaffee" und die Sorten die Peabodys anbietet erregen großen Zuspruch in der Supermarktbranche. (ziemlich frei übersetzt aber ich denke so gibt der Satz am ehesten den eigentlichen Sinn wieder)
"Mit Bio/organic - der am stärksten wachsenden Produktkategorie in der Lebensmittelbranche sehen wir ein phänomenales Wachstum für Peabodys am nahen Horizont und wir sind dabei Vereinbarungen zur Verbreitung des Kaffees abzuschließen so schnell wir können;" sagte Todd Tkachuk " gleichzeitig sind wir aber entschlossen die Gefahren die im unkontrollierten Wachstum stecken zu vermeiden. Die Cornerstone Gruppe hilft uns dabei unsere Mission deutlich zu gliedern und die Bereiche klar abzugrenzen- was wir beides brauchen für unsere nahegelegenen Expansionsaussichten und unser Tor die dominierende Kraft in unserem Marktsegemant zu werden.
Die Cornerstonegruppe wird angeführt vom Mitbegründer Dr. Thomas G. Addington, vormalig Professor für Kommunikation an der Universität von Alabama - Huntsville und der Universität von Arkansas und für einige 10 Jahre Mentor weiterer Businessaktivitäten in der ganzen USA.
"Peabodys hat einzigartig gute Geschäftsmöglichkeiten und ist sehr gut positioniert die Wiederverkäufer im Massenmarkt mit einer Produktlinie auszustatten die bis heute nur begrenzt erreicbar war," sagt Dr. Addington "Geschwindigkeit im Markt ist ein unbedingtes Muss unter diesen Umständen und unsere Planungen werden sich fokussieren auf eine schnelle Durchdringung , Organisation und Kontrolle des Marktes und die Optimierung aller persönlichen,steuerrechtlichen und pyhsischen Resoursen die für die Company zur Verfügung stehen."
Gruß Amada
Peabodys gab heute bekannt , dass die Firma die Cornerstone Group,Fayetteville, Arkansas gewinnen konnte , um bei der Planung und Durchführung von strategischen Konzepten für das Business Wachstum und die Durchdringung neuer Märkte mitzuwirken.
Peabodys ist im Moment dabei in den Massenmarkt Retail Sektor mit seinem Black Rhino Brand für zertifiziertem Spezialkaffee aus biologischem Anbau einzutreten und , laut Todd Tkatchuk dem Ceo der Company , zeigt der Markt Akzeptanz für die beiden Richtungen des Konzeptes -"umweltfreundlich" und "Spezialkaffee" und die Sorten die Peabodys anbietet erregen großen Zuspruch in der Supermarktbranche. (ziemlich frei übersetzt aber ich denke so gibt der Satz am ehesten den eigentlichen Sinn wieder)
"Mit Bio/organic - der am stärksten wachsenden Produktkategorie in der Lebensmittelbranche sehen wir ein phänomenales Wachstum für Peabodys am nahen Horizont und wir sind dabei Vereinbarungen zur Verbreitung des Kaffees abzuschließen so schnell wir können;" sagte Todd Tkachuk " gleichzeitig sind wir aber entschlossen die Gefahren die im unkontrollierten Wachstum stecken zu vermeiden. Die Cornerstone Gruppe hilft uns dabei unsere Mission deutlich zu gliedern und die Bereiche klar abzugrenzen- was wir beides brauchen für unsere nahegelegenen Expansionsaussichten und unser Tor die dominierende Kraft in unserem Marktsegemant zu werden.
Die Cornerstonegruppe wird angeführt vom Mitbegründer Dr. Thomas G. Addington, vormalig Professor für Kommunikation an der Universität von Alabama - Huntsville und der Universität von Arkansas und für einige 10 Jahre Mentor weiterer Businessaktivitäten in der ganzen USA.
"Peabodys hat einzigartig gute Geschäftsmöglichkeiten und ist sehr gut positioniert die Wiederverkäufer im Massenmarkt mit einer Produktlinie auszustatten die bis heute nur begrenzt erreicbar war," sagt Dr. Addington "Geschwindigkeit im Markt ist ein unbedingtes Muss unter diesen Umständen und unsere Planungen werden sich fokussieren auf eine schnelle Durchdringung , Organisation und Kontrolle des Marktes und die Optimierung aller persönlichen,steuerrechtlichen und pyhsischen Resoursen die für die Company zur Verfügung stehen."
Gruß Amada
Rocklin, Calif.-Based Coffee Firm Explores National Expansion
Aug 16, 2002 (The Sacramento Bee - Knight Ridder/Tribune Business News via
COMTEX) -- Rocklin-based Peabodys Coffee Inc. has hired The Cornerstone Group, a
consulting firm in Fayetteville, Ark., to help the local company create a
strategic plan for entering new markets across the country.
So far Peabodys, started in 1995, has sold its coffee and whole beans statewide
in company-operated stores and kiosks.
Now it wants to expand nationwide through supermarket chains with Cornerstone`s
help. Peabodys and the Arkansas firm entered a six-month contract, said company
spokesman Victor Wortman.
Peabodys plans to enter the mass-market retail sector with its newly developed
organic coffee, Black Rhino. The brand will come in three varieties -- French
Roast, Spiritu and Alma.
By Cathleen Ferraro
To see more of The Sacramento Bee, or to subscribe to the newspaper, go to
http://www.sacbee.com
Aug 16, 2002 (The Sacramento Bee - Knight Ridder/Tribune Business News via
COMTEX) -- Rocklin-based Peabodys Coffee Inc. has hired The Cornerstone Group, a
consulting firm in Fayetteville, Ark., to help the local company create a
strategic plan for entering new markets across the country.
So far Peabodys, started in 1995, has sold its coffee and whole beans statewide
in company-operated stores and kiosks.
Now it wants to expand nationwide through supermarket chains with Cornerstone`s
help. Peabodys and the Arkansas firm entered a six-month contract, said company
spokesman Victor Wortman.
Peabodys plans to enter the mass-market retail sector with its newly developed
organic coffee, Black Rhino. The brand will come in three varieties -- French
Roast, Spiritu and Alma.
By Cathleen Ferraro
To see more of The Sacramento Bee, or to subscribe to the newspaper, go to
http://www.sacbee.com
PEABODYS COFFEE INC/NV (PBDY.OB)
Quarterly Report (SEC form 10QSB)
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS
OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the three months ended June 30, 2002 increased 13.7% to $799,797 from $703,516 for the same period in fiscal 2001. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the three months ended June 30, 2002 increased 19.9% to $328,949 from $274,342 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 41.1% for the three months ended June 30, 2002 from 39.0% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the three months ended June 30, 2002 increased to $388,299 from $310,935 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 49.0% for the three months ended June 30, 2002 from 44.2% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to increased workers compensation insurance rates.
General and administrative expenses for the three months ended June 30, 2002 increased to $81,873 from $54,605 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 10.2% for the three months ended June 30, 2002 from 7.8% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to training costs associated with the hiring of new employees.
Occupancy costs for the three months ended June 30, 2002 increased to $88,743 from $81,237 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.1% for the three months ended June 30, 2002 from 11.5% for the comparable period in fiscal 2001.
Director and professional fees for the three months ended June 30, 2002 increased to $116,640 from $35,173 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM). In addition, the Company recognized the fees related to its annual audit for the year ended March 31, 2002 during the three months ended June 30, 2002. Comparable annual audit fees for the year ended March 31, 2001 were recognized during the three months ended September 30, 2001.
Depreciation and amortization expense for the three months ended June 30, 2002 increased to $31,895 from $28,755 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to 4.0% for the three months ended June 30, 2002 from 4.1% for the comparable period in fiscal 2001.
Operating losses for the three months ended June 30, 2002 increased to $236,602 from $81,531 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 29.6% for the three months ended June 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Legal expense related to the Company`s pending litigation against its former president/CEO amounted to $130,000 for the three months ended June 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the three months ended June 30, 2002 increased to $364,912 from $55,235 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 45.6% for the three months ended June 30, 2002 from 7.9% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the three months ended June 30, 2002, the Company had a net operating loss of $236,602, and an overall net loss of $364,912. At June 30, 2002, the Company has a working capital deficit of $790,544, and a shareholders` deficit of $393,411.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
Cash applied to investing activities for the three months ended June 30, 2002 consisted of capital additions to property and equipment of $57,253 and increases to deposits and other assets of $71,175. The capital additions were primarily related to costs associated with refurbishing existing kiosks. The increases to deposits and other assets were primarily costs associated with the development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the three months ended June 30, 2002 totaling $260,383. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $254,000 from net long-term borrowings under the line of credit, and $12,000 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
Quarterly Report (SEC form 10QSB)
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS
OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the three months ended June 30, 2002 increased 13.7% to $799,797 from $703,516 for the same period in fiscal 2001. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the three months ended June 30, 2002 increased 19.9% to $328,949 from $274,342 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 41.1% for the three months ended June 30, 2002 from 39.0% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the three months ended June 30, 2002 increased to $388,299 from $310,935 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 49.0% for the three months ended June 30, 2002 from 44.2% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to increased workers compensation insurance rates.
General and administrative expenses for the three months ended June 30, 2002 increased to $81,873 from $54,605 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 10.2% for the three months ended June 30, 2002 from 7.8% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to training costs associated with the hiring of new employees.
Occupancy costs for the three months ended June 30, 2002 increased to $88,743 from $81,237 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.1% for the three months ended June 30, 2002 from 11.5% for the comparable period in fiscal 2001.
Director and professional fees for the three months ended June 30, 2002 increased to $116,640 from $35,173 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM). In addition, the Company recognized the fees related to its annual audit for the year ended March 31, 2002 during the three months ended June 30, 2002. Comparable annual audit fees for the year ended March 31, 2001 were recognized during the three months ended September 30, 2001.
Depreciation and amortization expense for the three months ended June 30, 2002 increased to $31,895 from $28,755 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to 4.0% for the three months ended June 30, 2002 from 4.1% for the comparable period in fiscal 2001.
Operating losses for the three months ended June 30, 2002 increased to $236,602 from $81,531 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 29.6% for the three months ended June 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Legal expense related to the Company`s pending litigation against its former president/CEO amounted to $130,000 for the three months ended June 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the three months ended June 30, 2002 increased to $364,912 from $55,235 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 45.6% for the three months ended June 30, 2002 from 7.9% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the three months ended June 30, 2002, the Company had a net operating loss of $236,602, and an overall net loss of $364,912. At June 30, 2002, the Company has a working capital deficit of $790,544, and a shareholders` deficit of $393,411.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
Cash applied to investing activities for the three months ended June 30, 2002 consisted of capital additions to property and equipment of $57,253 and increases to deposits and other assets of $71,175. The capital additions were primarily related to costs associated with refurbishing existing kiosks. The increases to deposits and other assets were primarily costs associated with the development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the three months ended June 30, 2002 totaling $260,383. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $254,000 from net long-term borrowings under the line of credit, and $12,000 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
Lest euch das Filling mal genau durch, insb. Umsatzwachstum und Verlustentwicklung - die Zahlen sind meines Erachtens alles andere als positiv zu sehen:
U. S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-QSB
[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
FOR THE QUARTERLY PERIOD ENDED JUNE 30, 2002
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (D) OF THE
SECURITIES ACT OF 1934
COMMISSION FILE NUMBER 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
NEVADA 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 ATHERTON ROAD, SUITE 9, ROCKLIN, CALIFORNIA, 95765
(Address of Principal Executive Office)
(916) 632-6090
(Issuer`s Telephone Number)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X ] No [ ]
State the number of shares outstanding of each of the issuer`s classes of common equity, as of the latest practicable date: 19,516,695 shares of common stock.
Transitional Small Business Disclosure Format (Check One): Yes [X] No [ ]
-1-
--------------------------------------------------------------------------------
TABLE OF CONTENTS
Part I - Financial Information
Item 1 Financial Statements 3
Item 2 Management`s Discussion and Analysis or Plan of Operation 15
Part II - Other Information
Item 1 Legal Proceedings 19
Item 2 Changes in Securities 19
Item 3 Defaults Upon Senior Securities 20
Item 4 Submission of Matters to a Vote of Security Holders 20
Item 5 Other Information 20
Item 6 Exhibits and Reports on Form 8-K 20
Signatures 22
-2-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
BALANCE SHEETS
JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
ASSETS
Current Assets
Cash $ 6,211 $ 6,818
Other receivables 49,186 23,183
Inventories 61,048 56,526
Prepaid expenses 60,654 136,311
------------ ------------
Total Current Assets 177,099 222,838
Property and equipment (net) 391,378 419,680
Deposits and other assets 237,465 104,779
------------ ------------
Total Assets $ 805,942 $ 747,297
============ ============
LIABILITIES AND STOCKHOLDERS` DEFICIT
Current Liabilities
Cash overdraft $ 39,520 $ 62,446
Accounts payable 592,214 429,238
Accrued expenses 244,236 365,862
Liability for acquisition of inventory and equipment -- 8,000
Other current liabilities -- 20,000
Short-term borrowings 10,000 14,820
Current portion of long-term debt 46,673 --
Bridge note financing 35,000 40,000
------------ ------------
Total Current Liabilities 967,643 940,366
------------ ------------
Long-term debt, net of current portion 231,710 --
------------ ------------
Total Liabilities 1,199,353 940,366
Stockholders` Deficit
Common stock authorized - 50,000,000 shares,
issued and outstanding, 19,516,695 and 15,320,217
$.001 par value 19,517 15,320
Paid-in capital 5,037,661 4,320,558
Accumulated deficit (5,450,589) (4,528,947)
------------ ------------
Total Stockholders` Deficit (393,411) (193,069)
------------ ------------
Total Liabilities and Stockholders` Deficit $ 805,942 $ 747,297
============ ============
See accompanying notes to financial statements
-3-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
STATEMENTS OF LOSS AND ACCUMULATED DEFICIT
THREE MONTHS ENDED JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
Sales $ 799,797 $ 703,516
Cost of Sales 328,949 274,342
------------ ------------
Gross Profit 470,848 429,174
Operating expenses
Employee compensation and benefits 388,299 310,935
General and administrative expenses 81,873 54,605
Occupancy 88,743 81,237
Director and professional fees 116,640 35,173
Depreciation and amortization 31,895 28,755
Other operating expenses -- --
------------ ------------
707,450 510,705
------------ ------------
Operating Loss (236,602) (81,531)
Other income 7,892 24,000
Legal expense - former president/CEO (130,000) --
Interest and other expense (6,374) (2,731)
------------ ------------
Net loss before extraordinary item (365,084) (60,262)
Extraordinary item - forgiveness of debt 172 5,027
------------ ------------
Net Loss (364,912) (55,235)
Accumulated Deficit, beginning of period (5,085,677) (4,473,712)
------------ ------------
Accumulated Deficit, end of period $ (5,450,589) $ (4,528,947)
============ ============
Earnings per common share:
Net loss before extraordinary item $ (0.02) $ (0.00)
Extraordinary item 0.00 0.00
------------ ------------
Net loss $ (0.02) $ (0.00)
============ ============
See accompanying notes to financial statements
-4-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
STATEMENTS OF CASH FLOWS
THREE MONTHS ENDED JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
CASH FLOWS FROM OPERATING ACTIVITIES
Net Loss $ (364,912) $ (55,235)
Adjustments to reconcile net loss to net cash
provided by (applied to) operating activities:
Depreciation and amortization 31,895 28,755
Debt settlements and forgiveness of debt (1,138) (5,027)
Loss on disposal of property and equipment -- --
Non-cash consulting fees 43,531 23,390
Other income from reduction of obligation to issue
shares of common stock -- (24,000)
Changes in operating assets and liabilities:
Receivables 18,241 (1,678)
Inventories 2,190 (6,143)
Prepaid expenses (5,312) (25,568)
Cash overdraft (8,975) 13,888
Accounts payable 186,913 14,184
Accrued expenses (35,484) 55,318
Other current liabilities -- --
------------ ------------
Net cash provided by (applied to) operating activities (133,051) 17,884
CASH FLOWS FROM INVESTING ACTIVITIES
Additions to property and equipment (57,253) (17,021)
Changes to deposits and other assets (71,175) (2,403)
------------ ------------
Net cash applied to investing activities (128,428) (19,424)
CASH FLOWS FROM FINANCING ACTIVITIES
Net proceeds from sale of stock 12,000 --
Proceeds from issuance of notes payable 254,000 --
Repayments of short-term borrowings -- --
Principal reductions of notes payable (5,617) --
------------ ------------
Net cash provided by financing activities 260,383 --
NET DECREASE IN CASH AND
CASH EQUIVALENTS (1,096) (1,540)
CASH AND CASH EQUIVALENTS
Beginning of period 7,307 8,358
------------ ------------
End of period $ 6,211 $ 6,818
============ ============
See accompanying notes to financial statements
-5-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
The notes to the financial statements include a summary of significant accounting policies and other notes considered essential to fully disclose and fairly present the transactions and financial position of the company as follows:
Note 1 - Significant Accounting Policies
Note 2 - Going Concern
Note 3 - Inventories
Note 4 - Acquisitions
Note 5 - Property and Equipment, and Intangible Assets
Note 6 - Accounts Payable
Note 7 - Accrued Expenses
Note 8 - Short-Term Borrowings
Note 9 - Long-Term Debt
Note 10 - Bridge Note Financing
Note 11 - Earnings Per Common Share
Note 12 - Supplemental Disclosures to Statement of Cash Flows
Note 13 - Commitments and Contingencies
-6-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES
Description of Business
Peabodys Coffee (the "Company") owns and operates retail espresso coffee bar kiosks in a variety of corporate and institutional locations throughout California and Nevada. The Company has gained access to this segment of the specialty coffee market by contracting with existing food service providers such as Sodexho America, Aramark, and The Compass Group, and by contracting directly with host facilities. The Company`s product offerings include: high quality coffee and espresso beverages, fruit smoothies, pastries, accompaniments, and coffee related accessories.
Estimates and Assumptions
The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from these estimates.
Basis of Presentation
In the opinion of management, all adjustments of a normal and recurring nature, which were considered necessary for a fair presentation of these financial statements, have been included. It is suggested that these statements are read in conjunction with the financial statements and footnotes thereto included in the annual report of the Company on Form 10-KSB for the year ended March 31, 2002. The results of operations for the three months ended June 30, 2002 may not necessarily be indicative of the operating results for the entire fiscal year.
Incorporation by Reference
The following notes from the Company`s audited financial statements for the years ended March 31, 2002 and 2001 included in the Annual Report of the Company on Form 10-KSB, filed with the Commission on July 15, 2002, are hereby incorporated by reference:
Note 2 - Related Party Transactions
Note 10 - Lease Obligations
Note 12 - Income Taxes
Note 14 - Stock Options and Warrants
Note 18 - Risks and Uncertainties
Note 19 - Concentrations
Cash and Cash Equivalents
The Company considers all highly liquid instruments with a maturity of three months or less at the time of purchase to be cash equivalents.
Property and Equipment
Property and equipment are recorded at cost. Depreciation and amortization are primarily accounted for on the straight-line method over the estimated useful lives of the assets, generally ranging from five to seven years. The amortization of site improvements is based on the shorter of the lease term or the life of the improvement.
-7-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES - CONTINUED
Intangible Assets
Goodwill represents the excess of acquisition costs over the fair value of assets acquired. It is the Company`s policy that goodwill and certain intangible assets with indeterminable lives will be evaluated based on the ongoing profitability of the assets in order to determine if any impairment of the net value has occurred. No impairment of the net goodwill value has occurred during the three months ended June 30, 2002 and 2001.
Non-compete agreements and other intangible assets with determinable lives, if any, are amortized on a straight-line basis over the term of the agreement or estimated useful life.
Income Taxes
The Company accounts for income taxes under the provisions of Statement of Financial Accounting Standards No. 109, "Accounting for Income Taxes," which requires the use of the asset and liability method of computing deferred income taxes.
Inventories
Inventories are stated at the lower of cost (first-in, first-out method) or market.
Stock Transaction Costs
Transaction costs related to the sale of common shares are recorded as a reduction to capital raised by the Company.
Compensated Absences
Employees of the Company are entitled to paid vacation depending on job classification, length of service and other factors. It is impracticable to estimate the amount of compensation for future absences, and accordingly, no liability has been recorded in the accompanying financial statements. The Company`s policy is to recognize the costs of compensated absences when actually paid to employees.
Fair Value of Financial Instruments
The carrying value of cash and cash equivalents approximates fair value because of the short-term maturity of those instruments. The carrying value of long-term debt approximates fair value.
Reclassifications
Certain amounts from the June 30, 2001 financial statements have been reclassified to conform to the current year presentation.
-8-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 2 - GOING CONCERN
The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America, which contemplates continuation of the Company as a going concern. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. However, the Company has sustained operating losses since its inception and has deficits in both working capital and stockholders equity of $790,544 and $393,411, respectively, as of June 30, 2002.
The financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern. The Company`s ability to continue as a going concern is dependent upon several factors. These factors include its ability to: generate sufficient cash flows to meet its obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs, and; achieve profitability and positive cash flows.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
There is no assurance that management`s plans will be successful or if successful, that they will result in the Company continuing as a going concern. Additionally, the sale of additional equity or other securities will result in dilution of the Company`s stockholders.
-9-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 3 - INVENTORIES
At June 30, 2002 and 2001, inventories were comprised of the following:
2002 2001
------ ------
Coffee $ 19,240 $ 12,563
Other food and beverage items 28,775 25,085
Packaging and other supplies 13,033 18,878
-------- --------
$ 61,048 $ 56,526
======== ========
NOTE 4 - ACQUISITIONS
During the year ended March 31, 2001, the Company purchased certain assets of a coffee roasting company in Van Nuys, California, in exchange for the promise to issue up to 320,000 shares of common stock at $0.20 per share. Terms of the agreement specify that the actual number of shares to be issued is reduced each month until the seller obtains the release of certain liens from the assets. During the nine months ended December 31, 2001, the seller obtained the required release of the liens, resulting in the issuance of 40,000 shares. There is no further obligation to issue additional shares.
The purchase price has been allocated to the acquired assets on the basis of their estimated fair value on the date of acquisition. The fair value of the assets acquired is summarized as follows:
Inventory $ 11,662
Roasting equipment 52,338
--------
$ 64,000
Effective December 12, 2000, the Company transferred possession of the above roasting equipment for $20,000 to an unrelated party. The book value of the equipment was adjusted at September 30, 2000 to its net realizable value. During the nine months ended December 31, 2001, clear title to the equipment was obtained and the sale of the equipment was finalized.
-10-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 5 - PROPERTY AND EQUIPMENT, AND INTANGIBLE ASSETS
At June 30, 2002 and 2001, property and equipment were comprised of the following:
2002 2001
------ ------
Kiosk carts $ 263,733 $ 280,204
Kiosk equipment 293,663 279,652
Equipment and furniture 263,430 249,027
Signage 53,032 51,657
Site improvements 116,592 81,266
-------- --------
990,450 941,806
Less: accumulated depreciation (599,072) (522,126)
--------- ---------
$ 391,378 $ 419,680
========= =========
Included in other assets at June 30, 2002 and 2001, were intangible assets comprised of the following:
2002 2001
------ ------
Goodwill $ 40,930 $ 40,930
Non competition agreement 25,000 25,000
Trade name 83,497 9,595
Kiosk design 1,170 1,170
Other identifiable intangibles 14,600 16,942
--------- ---------
165,197 93,637
Less: accumulated amortization (33,776) (13,692)
--------- ---------
$ 131,421 $ 79,945
========= =========
The Company recognized depreciation and amortization expense for the three months ended June 30, 2002 and 2001 as follows:
2002 2001
------ ------
Depreciation $ 28,755 $ 28,755
Amortization 3,140 -
--------- ---------
$ 31,895 $ 28,755
========= =========
NOTE 6 - ACCOUNTS PAYABLE
At June 30, 2002 and 2001, approximately 28% and 64% of the balances in accounts payable, respectively, have been outstanding for more than 90 days.
-11-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 7 - ACCRUED EXPENSES
At June 30, 2002 and 2001, accrued expenses were comprised of the following:
2002 2001
------ ------
Accrued interest $ 43,020 $ 30,944
Accrued wages 40,071 41,689
Accrued sales and use tax 32,008 29,959
Accrued payroll taxes 123,787 261,015
Other 5,350 2,255
--------- ---------
$ 244,236 $ 365,862
========= =========
As of June 30, 2002, the Company has accrued past due payroll tax obligations to the Internal Revenue Service in the amount $101,447. As of June 30, 2001, the Company had accrued past due payroll tax obligations to the Internal Revenue Service and the State of California in the amount $244,863. As of March 31, 2002, the past due payroll tax obligations to the State of California have been fully satisfied.
NOTE 8 - SHORT-TERM BORROWINGS
During the three months ended June 30, 2002 and 2001, the Company borrowed funds to provide short-term working capital. Details of these loans are as follows:
2002 2001
------ ------
Unsecured loan, non-interest bearing, payable
on demand - $ 14,820
Unsecured loan, 10% interest per annum, interest
only due monthly, balance due March 31, 2003 $ 10,000 -
-12-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 9 - LONG-TERM DEBT
The Company has available a $300,000, unsecured line of credit with a related party. Each advance against this line of credit is evidenced by an interest bearing note. For each note, the Company is obligated to issue a warrant to purchase one share of common stock for each dollar borrowed, at an exercise price of $ 0.40 per share. The outstanding balance at June 30, 2002 is summarized as follows.
2002 2001
------ ------
10% note, unsecured, payable in monthly installments
of $849.88 including interest, due 03/31/07 $ 38,438 $ -0-
10% notes, unsecured, payable in monthly installments
of $2,528.40 including interest, due 04/30/07 115,914 -0-
10% notes, unsecured, payable in monthly installments
of $1,593.53 including interest, due 05/30/07 74,031 -0-
10% notes, unsecured, payable in monthly installments
of $1,062.36 including interest, due 06/30/07 50,000 -0-
Less current portion (46,673) -0-
--------- ----------
$ 231,710 $ -0-
========= ==========
Aggregate maturities of long-term debt over the next five years are as follows:
Twelve months ended June 30 Amount
--------------------------- --------
2003 $ 46,673
2004 51,560
2005 56,958
2006 62,923
2007 60,269
----------
$ 278,383
NOTE 10 - BRIDGE NOTE FINANCING
In May 1996, the Company issued "units" consisting of secured convertible promissory notes and warrants to purchase the Company`s common stock. As of June 30, 2002 and 2001, there were $35,000 and $40,000, respectively, of bridge notes outstanding. The notes are secured by all assets of the Company.
The Company is obligated to make quarterly interest payments on the principal balance outstanding at nine percent (9%) per annum and to repay such principal balance in full on December 31, 1998. As of June 30, 2002 and 2001, the Company has accrued $33,650 and $30,944, respectively, of interest payable on these notes. As of June 30, 2002, the Company has not received any notice of default relating to the notes.
-13-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 11 - EARNINGS PER COMMON SHARE
Earnings per common share are computed by dividing net income by the average number of common shares and common stock equivalents outstanding during the period. The weighted average number of common shares outstanding during the three months ended June 30, 2002 and 2001, were 19,377,039 and 14,144,393, respectively.
Common stock equivalents are the net additional number of shares that would be issuable upon the exercise of the outstanding common stock options and warrants. For the three months ended June 30, 2002 and 2001, fully diluted earnings per common share are equal to basic earnings per common share because the effect of potentially dilutive securities underlying the stock options and warrants are anti-dilutive and therefore not included.
NOTE 12 - SUPPLEMENTAL DISCLOSURES TO STATEMENT OF CASH FLOWS
Non-cash investing and financing transactions for the three months ended June 30, 2002 and 2001 are as follows:
2002 2001
------ ------
Issuance of common stock in exchange for
services provided $80,000 $50,000
Sale of equipment in exchange for receivable 52,730 -
Trade payables and accrued expenses forgiven 6,771 5,027
Reduction of obligation to issue shares of common stock - 24,000
Issuance of common stock in exchange for
property and equipment - 10,000
NOTE 13 - COMMITMENTS AND CONTINGENCIES
On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
-14-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 13 - COMMITMENTS AND CONTINGENCIES (CONTINUED)
On June 26, 2002, the Company received correspondence from the trustee of the bankruptcy estate of a former vendor requesting payment on a $250,000 obligation the Company believes was settled in 1999. The Company disputes the trustee`s claim and intends to clarify and resolve the matter as soon as practicable. No accrual has been recorded pending the outcome of this dispute.
In the normal course of business, the Company has various legal claims and other contingent matters outstanding. Management believes that any ultimate liability arising from these contingencies would not have a material adverse effect on the Company`s results of operations or financial condition at June 30, 2002 and 2001.
-15-
--------------------------------------------------------------------------------
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the three months ended June 30, 2002 increased 13.7% to $799,797 from $703,516 for the same period in fiscal 2001. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the three months ended June 30, 2002 increased 19.9% to $328,949 from $274,342 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 41.1% for the three months ended June 30, 2002 from 39.0% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the three months ended June 30, 2002 increased to $388,299 from $310,935 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 49.0% for the three months ended June 30, 2002 from 44.2% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to increased workers compensation insurance rates.
General and administrative expenses for the three months ended June 30, 2002 increased to $81,873 from $54,605 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 10.2% for the three months ended June 30, 2002 from 7.8% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to training costs associated with the hiring of new employees.
Occupancy costs for the three months ended June 30, 2002 increased to $88,743 from $81,237 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.1% for the three months ended June 30, 2002 from 11.5% for the comparable period in fiscal 2001.
Director and professional fees for the three months ended June 30, 2002 increased to $116,640 from $35,173 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM). In addition, the Company recognized the fees related to its annual audit for the year ended March 31, 2002 during the three months ended June 30, 2002. Comparable annual audit fees for the year ended March 31, 2001 were recognized during the three months ended September 30, 2001.
-16-
--------------------------------------------------------------------------------
Depreciation and amortization expense for the three months ended June 30, 2002 increased to $31,895 from $28,755 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to
4.0% for the three months ended June 30, 2002 from 4.1% for the comparable period in fiscal 2001.
Operating losses for the three months ended June 30, 2002 increased to $236,602 from $81,531 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 29.6% for the three months ended June 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Legal expense related to the Company`s pending litigation against its former president/CEO amounted to $130,000 for the three months ended June 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the three months ended June 30, 2002 increased to $364,912 from $55,235 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 45.6% for the three months ended June 30, 2002 from 7.9% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the three months ended June 30, 2002, the Company had a net operating loss of $236,602, and an overall net loss of $364,912. At June 30, 2002, the Company has a working capital deficit of $790,544, and a shareholders` deficit of $393,411.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
-17-
--------------------------------------------------------------------------------
Cash applied to investing activities for the three months ended June 30, 2002 consisted of capital additions to property and equipment of $57,253 and increases to deposits and other assets of $71,175. The capital additions were primarily related to costs associated with refurbishing existing kiosks. The increases to deposits and other assets were primarily costs associated with the development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the three months ended June 30, 2002 totaling $260,383. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $254,000 from net long-term borrowings under the line of credit, and $12,000 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
-18-
--------------------------------------------------------------------------------
PART II - OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS
On May 8, 2002, the Company filed an action in the United States District Court, Eastern District of California, against its former CEO, Clifford Brent Young, and others. Peabodys Coffee Inc. v. Young et al., No. S-02-994 LLK PAN ("Peabodys v. Young"). The complaint sought declaratory and injunctive relief precluding the defendants from transferring in violation of the federal securities laws unregistered stock originally issued to Mr. Young. The complaint also alleged that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. The complaint further sought Mr. Young`s removal as a director of the Company.
On May 29, 2002, the Company moved for a temporary restraining order precluding any stock transfers and (as to Mr. Young and the former employee) from competition at certain sites that are the subject of a non-compete agreement between the Company and Mr. Young. Immediately prior to the May 30, 2002 hearing on that motion, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him (although he did not list the action in his bankruptcy petition). The Court denied the remainder of the motion. Subsequently, on June 17, 2002, Mr. Young resigned as a director of the Company.
The Company also challenged the client`s legal right to cancel the contracts. On June 25, 2002, the Company settled the potential dispute with the client and the former employee. The settlement provides that the client will pay the Company in exchange for being allowed to cancel the contracts; that the claims against the former employee in Peabodys v. Young will be dismissed with prejudice; and for other consideration. The Company also has agreed or proposed agreement with most of the other defendants who hold the unregistered stock, that the claims against them will be dismissed without prejudice, in exchange for agreement on the part of these persons not to transfer the stock before the date such transfers may be made under the federal securities laws. The Company is assessing its options as to its claims against Mr. Young in light of his bankruptcy filing.
ITEM 2. CHANGES IN SECURITIES
(c) The following equity securities were sold by the Company in unregistered transactions during the period covered by this report:
On April 3, 2002, the Company issued 120,000 shares to an individual upon the exercise of a stock option, which had been granted for services rendered as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The exercise price was paid in cash. The individual to whom the shares were issued had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
On April 15, 2002, the Company issued 200,000 shares to an individual as compensation for services as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The individual to whom the shares were issued had a pre-existing relationship
-19-
--------------------------------------------------------------------------------
with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
On April 29, 2002, the Company issued 28,171 shares to an individual upon the exercise of an option, which had been granted for services rendered. The issuance was exempt from registration under Section 4(2) and Section 4(a)(11) of the Securities Act of 1933, as amended. The exercise was a "cashless" exercise under the terms of the warrant, with the exercise price being paid with shares of the Company`s stock at its then-current market value. The individual to whom the shares were issued had a pre-existing relationship with the Company, and had access to the same information as would be included in a registration statement prepared by the Company.
On June 14, 2002, the Company issued 120,000 shares to an individual upon the exercise of a stock option, which had been granted for services rendered as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The exercise price was paid in cash. The individual to whom the shares were issued had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
ITEM 3. DEFAULTS ON SENIOR SECURITIES
None
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
The Company has held no regularly scheduled, called or special meetings of shareholders during the reporting period.
ITEM 5. OTHER INFORMATION
None
ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K
(a) Exhibits
--------
Exhibit No. Description
----------- -----------
2.1* Articles of Incorporation of Kimberley Mines, Inc.
2.2* Certificate of Amendment of Articles of Incorporation
(Mine-A-Max Corp.)
2.3* Certificate of Amendment of Articles of Incorporation
(Peabodys Coffee, Inc.)
2.4* Amended and Restated Bylaws of Peabodys Coffee, Inc.
3.1* Peabodys Coffee, Inc. 1995 Stock Option Plan
3.2* Peabodys Coffee, Inc. 1999 Stock Option Plan
6.1* Executive Services Agreement with Barry J. Gibbons
6.2** Asset Purchase Agreement with Arrosto Coffee Company, LLC
6.3*** Amendment No. 1--Arrosto Asset Purchase Agreement
-20-
--------------------------------------------------------------------------------
6.4*** Amendment No. 2--Arrosto Asset Purchase Agreement
99.1 Certification Pursuant to 18 U.S.C. Section 1350 As Adopted
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
*Incorporated by reference to the Company`s Registration Statement on Form 10-SB, as amended, originally filed with the Commission under the Exchange Act on December 21, 1999.
**Incorporated by reference to the Company`s Annual Report on Form 10-KSB, filed with the Commission on June 29, 2000.
***Incorporated by reference to the Company`s Amended Quarterly Report for the Period Ending September 30, 2000, filed on Form 10-QSB/A with the Commission under the Exchange Act on February 1, 2001.
(b) Reports on Form 8-K.
The Company filed one report on Form 8-K during the reporting period, dated June 17, 2002. The Form 8-K was filed to report the resignation of one of the Company`s directors, Clifford Brent Young.
-21-
--------------------------------------------------------------------------------
SIGNATURES
In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
PEABODYS COFFEE, INC.,
A Nevada Corporation
By: ___________/S/___________
Todd Tkachuk, President
Date: August 14, 2002
-22-
--------------------------------------------------------------------------------
EXHIBIT 99.1
CERTIFICATION PURSANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Quarterly Report of Peabodys Coffee Inc. (the "Company") on Form 10-QSB for the period ended June 30, 2002 as filed with the Securities and Exchange Commission on the date hereof (the "Report"), the undersigned, in the capacities and on the date indicted below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of his knowledge:
1. The Report fully complies with the requirements of Section 13(a) or
15(d) of the Securities Exchange Act of 1934; and
2. The information contained in the Report fairly presents, in all materials respects, the financial condition and results of operation of the Company.
August 14, 2002 By: _________/S/ Todd Tkachuk_________
Todd Tkachuk
President, Chief Executive Officer,
Chief Financial Officer
U. S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-QSB
[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
FOR THE QUARTERLY PERIOD ENDED JUNE 30, 2002
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (D) OF THE
SECURITIES ACT OF 1934
COMMISSION FILE NUMBER 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
NEVADA 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 ATHERTON ROAD, SUITE 9, ROCKLIN, CALIFORNIA, 95765
(Address of Principal Executive Office)
(916) 632-6090
(Issuer`s Telephone Number)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X ] No [ ]
State the number of shares outstanding of each of the issuer`s classes of common equity, as of the latest practicable date: 19,516,695 shares of common stock.
Transitional Small Business Disclosure Format (Check One): Yes [X] No [ ]
-1-
--------------------------------------------------------------------------------
TABLE OF CONTENTS
Part I - Financial Information
Item 1 Financial Statements 3
Item 2 Management`s Discussion and Analysis or Plan of Operation 15
Part II - Other Information
Item 1 Legal Proceedings 19
Item 2 Changes in Securities 19
Item 3 Defaults Upon Senior Securities 20
Item 4 Submission of Matters to a Vote of Security Holders 20
Item 5 Other Information 20
Item 6 Exhibits and Reports on Form 8-K 20
Signatures 22
-2-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
BALANCE SHEETS
JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
ASSETS
Current Assets
Cash $ 6,211 $ 6,818
Other receivables 49,186 23,183
Inventories 61,048 56,526
Prepaid expenses 60,654 136,311
------------ ------------
Total Current Assets 177,099 222,838
Property and equipment (net) 391,378 419,680
Deposits and other assets 237,465 104,779
------------ ------------
Total Assets $ 805,942 $ 747,297
============ ============
LIABILITIES AND STOCKHOLDERS` DEFICIT
Current Liabilities
Cash overdraft $ 39,520 $ 62,446
Accounts payable 592,214 429,238
Accrued expenses 244,236 365,862
Liability for acquisition of inventory and equipment -- 8,000
Other current liabilities -- 20,000
Short-term borrowings 10,000 14,820
Current portion of long-term debt 46,673 --
Bridge note financing 35,000 40,000
------------ ------------
Total Current Liabilities 967,643 940,366
------------ ------------
Long-term debt, net of current portion 231,710 --
------------ ------------
Total Liabilities 1,199,353 940,366
Stockholders` Deficit
Common stock authorized - 50,000,000 shares,
issued and outstanding, 19,516,695 and 15,320,217
$.001 par value 19,517 15,320
Paid-in capital 5,037,661 4,320,558
Accumulated deficit (5,450,589) (4,528,947)
------------ ------------
Total Stockholders` Deficit (393,411) (193,069)
------------ ------------
Total Liabilities and Stockholders` Deficit $ 805,942 $ 747,297
============ ============
See accompanying notes to financial statements
-3-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
STATEMENTS OF LOSS AND ACCUMULATED DEFICIT
THREE MONTHS ENDED JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
Sales $ 799,797 $ 703,516
Cost of Sales 328,949 274,342
------------ ------------
Gross Profit 470,848 429,174
Operating expenses
Employee compensation and benefits 388,299 310,935
General and administrative expenses 81,873 54,605
Occupancy 88,743 81,237
Director and professional fees 116,640 35,173
Depreciation and amortization 31,895 28,755
Other operating expenses -- --
------------ ------------
707,450 510,705
------------ ------------
Operating Loss (236,602) (81,531)
Other income 7,892 24,000
Legal expense - former president/CEO (130,000) --
Interest and other expense (6,374) (2,731)
------------ ------------
Net loss before extraordinary item (365,084) (60,262)
Extraordinary item - forgiveness of debt 172 5,027
------------ ------------
Net Loss (364,912) (55,235)
Accumulated Deficit, beginning of period (5,085,677) (4,473,712)
------------ ------------
Accumulated Deficit, end of period $ (5,450,589) $ (4,528,947)
============ ============
Earnings per common share:
Net loss before extraordinary item $ (0.02) $ (0.00)
Extraordinary item 0.00 0.00
------------ ------------
Net loss $ (0.02) $ (0.00)
============ ============
See accompanying notes to financial statements
-4-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
STATEMENTS OF CASH FLOWS
THREE MONTHS ENDED JUNE 30, 2002 AND 2001
UNAUDITED
2002 2001
------------ ------------
CASH FLOWS FROM OPERATING ACTIVITIES
Net Loss $ (364,912) $ (55,235)
Adjustments to reconcile net loss to net cash
provided by (applied to) operating activities:
Depreciation and amortization 31,895 28,755
Debt settlements and forgiveness of debt (1,138) (5,027)
Loss on disposal of property and equipment -- --
Non-cash consulting fees 43,531 23,390
Other income from reduction of obligation to issue
shares of common stock -- (24,000)
Changes in operating assets and liabilities:
Receivables 18,241 (1,678)
Inventories 2,190 (6,143)
Prepaid expenses (5,312) (25,568)
Cash overdraft (8,975) 13,888
Accounts payable 186,913 14,184
Accrued expenses (35,484) 55,318
Other current liabilities -- --
------------ ------------
Net cash provided by (applied to) operating activities (133,051) 17,884
CASH FLOWS FROM INVESTING ACTIVITIES
Additions to property and equipment (57,253) (17,021)
Changes to deposits and other assets (71,175) (2,403)
------------ ------------
Net cash applied to investing activities (128,428) (19,424)
CASH FLOWS FROM FINANCING ACTIVITIES
Net proceeds from sale of stock 12,000 --
Proceeds from issuance of notes payable 254,000 --
Repayments of short-term borrowings -- --
Principal reductions of notes payable (5,617) --
------------ ------------
Net cash provided by financing activities 260,383 --
NET DECREASE IN CASH AND
CASH EQUIVALENTS (1,096) (1,540)
CASH AND CASH EQUIVALENTS
Beginning of period 7,307 8,358
------------ ------------
End of period $ 6,211 $ 6,818
============ ============
See accompanying notes to financial statements
-5-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
The notes to the financial statements include a summary of significant accounting policies and other notes considered essential to fully disclose and fairly present the transactions and financial position of the company as follows:
Note 1 - Significant Accounting Policies
Note 2 - Going Concern
Note 3 - Inventories
Note 4 - Acquisitions
Note 5 - Property and Equipment, and Intangible Assets
Note 6 - Accounts Payable
Note 7 - Accrued Expenses
Note 8 - Short-Term Borrowings
Note 9 - Long-Term Debt
Note 10 - Bridge Note Financing
Note 11 - Earnings Per Common Share
Note 12 - Supplemental Disclosures to Statement of Cash Flows
Note 13 - Commitments and Contingencies
-6-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES
Description of Business
Peabodys Coffee (the "Company") owns and operates retail espresso coffee bar kiosks in a variety of corporate and institutional locations throughout California and Nevada. The Company has gained access to this segment of the specialty coffee market by contracting with existing food service providers such as Sodexho America, Aramark, and The Compass Group, and by contracting directly with host facilities. The Company`s product offerings include: high quality coffee and espresso beverages, fruit smoothies, pastries, accompaniments, and coffee related accessories.
Estimates and Assumptions
The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from these estimates.
Basis of Presentation
In the opinion of management, all adjustments of a normal and recurring nature, which were considered necessary for a fair presentation of these financial statements, have been included. It is suggested that these statements are read in conjunction with the financial statements and footnotes thereto included in the annual report of the Company on Form 10-KSB for the year ended March 31, 2002. The results of operations for the three months ended June 30, 2002 may not necessarily be indicative of the operating results for the entire fiscal year.
Incorporation by Reference
The following notes from the Company`s audited financial statements for the years ended March 31, 2002 and 2001 included in the Annual Report of the Company on Form 10-KSB, filed with the Commission on July 15, 2002, are hereby incorporated by reference:
Note 2 - Related Party Transactions
Note 10 - Lease Obligations
Note 12 - Income Taxes
Note 14 - Stock Options and Warrants
Note 18 - Risks and Uncertainties
Note 19 - Concentrations
Cash and Cash Equivalents
The Company considers all highly liquid instruments with a maturity of three months or less at the time of purchase to be cash equivalents.
Property and Equipment
Property and equipment are recorded at cost. Depreciation and amortization are primarily accounted for on the straight-line method over the estimated useful lives of the assets, generally ranging from five to seven years. The amortization of site improvements is based on the shorter of the lease term or the life of the improvement.
-7-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES - CONTINUED
Intangible Assets
Goodwill represents the excess of acquisition costs over the fair value of assets acquired. It is the Company`s policy that goodwill and certain intangible assets with indeterminable lives will be evaluated based on the ongoing profitability of the assets in order to determine if any impairment of the net value has occurred. No impairment of the net goodwill value has occurred during the three months ended June 30, 2002 and 2001.
Non-compete agreements and other intangible assets with determinable lives, if any, are amortized on a straight-line basis over the term of the agreement or estimated useful life.
Income Taxes
The Company accounts for income taxes under the provisions of Statement of Financial Accounting Standards No. 109, "Accounting for Income Taxes," which requires the use of the asset and liability method of computing deferred income taxes.
Inventories
Inventories are stated at the lower of cost (first-in, first-out method) or market.
Stock Transaction Costs
Transaction costs related to the sale of common shares are recorded as a reduction to capital raised by the Company.
Compensated Absences
Employees of the Company are entitled to paid vacation depending on job classification, length of service and other factors. It is impracticable to estimate the amount of compensation for future absences, and accordingly, no liability has been recorded in the accompanying financial statements. The Company`s policy is to recognize the costs of compensated absences when actually paid to employees.
Fair Value of Financial Instruments
The carrying value of cash and cash equivalents approximates fair value because of the short-term maturity of those instruments. The carrying value of long-term debt approximates fair value.
Reclassifications
Certain amounts from the June 30, 2001 financial statements have been reclassified to conform to the current year presentation.
-8-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 2 - GOING CONCERN
The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America, which contemplates continuation of the Company as a going concern. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. However, the Company has sustained operating losses since its inception and has deficits in both working capital and stockholders equity of $790,544 and $393,411, respectively, as of June 30, 2002.
The financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern. The Company`s ability to continue as a going concern is dependent upon several factors. These factors include its ability to: generate sufficient cash flows to meet its obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs, and; achieve profitability and positive cash flows.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
There is no assurance that management`s plans will be successful or if successful, that they will result in the Company continuing as a going concern. Additionally, the sale of additional equity or other securities will result in dilution of the Company`s stockholders.
-9-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 3 - INVENTORIES
At June 30, 2002 and 2001, inventories were comprised of the following:
2002 2001
------ ------
Coffee $ 19,240 $ 12,563
Other food and beverage items 28,775 25,085
Packaging and other supplies 13,033 18,878
-------- --------
$ 61,048 $ 56,526
======== ========
NOTE 4 - ACQUISITIONS
During the year ended March 31, 2001, the Company purchased certain assets of a coffee roasting company in Van Nuys, California, in exchange for the promise to issue up to 320,000 shares of common stock at $0.20 per share. Terms of the agreement specify that the actual number of shares to be issued is reduced each month until the seller obtains the release of certain liens from the assets. During the nine months ended December 31, 2001, the seller obtained the required release of the liens, resulting in the issuance of 40,000 shares. There is no further obligation to issue additional shares.
The purchase price has been allocated to the acquired assets on the basis of their estimated fair value on the date of acquisition. The fair value of the assets acquired is summarized as follows:
Inventory $ 11,662
Roasting equipment 52,338
--------
$ 64,000
Effective December 12, 2000, the Company transferred possession of the above roasting equipment for $20,000 to an unrelated party. The book value of the equipment was adjusted at September 30, 2000 to its net realizable value. During the nine months ended December 31, 2001, clear title to the equipment was obtained and the sale of the equipment was finalized.
-10-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 5 - PROPERTY AND EQUIPMENT, AND INTANGIBLE ASSETS
At June 30, 2002 and 2001, property and equipment were comprised of the following:
2002 2001
------ ------
Kiosk carts $ 263,733 $ 280,204
Kiosk equipment 293,663 279,652
Equipment and furniture 263,430 249,027
Signage 53,032 51,657
Site improvements 116,592 81,266
-------- --------
990,450 941,806
Less: accumulated depreciation (599,072) (522,126)
--------- ---------
$ 391,378 $ 419,680
========= =========
Included in other assets at June 30, 2002 and 2001, were intangible assets comprised of the following:
2002 2001
------ ------
Goodwill $ 40,930 $ 40,930
Non competition agreement 25,000 25,000
Trade name 83,497 9,595
Kiosk design 1,170 1,170
Other identifiable intangibles 14,600 16,942
--------- ---------
165,197 93,637
Less: accumulated amortization (33,776) (13,692)
--------- ---------
$ 131,421 $ 79,945
========= =========
The Company recognized depreciation and amortization expense for the three months ended June 30, 2002 and 2001 as follows:
2002 2001
------ ------
Depreciation $ 28,755 $ 28,755
Amortization 3,140 -
--------- ---------
$ 31,895 $ 28,755
========= =========
NOTE 6 - ACCOUNTS PAYABLE
At June 30, 2002 and 2001, approximately 28% and 64% of the balances in accounts payable, respectively, have been outstanding for more than 90 days.
-11-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 7 - ACCRUED EXPENSES
At June 30, 2002 and 2001, accrued expenses were comprised of the following:
2002 2001
------ ------
Accrued interest $ 43,020 $ 30,944
Accrued wages 40,071 41,689
Accrued sales and use tax 32,008 29,959
Accrued payroll taxes 123,787 261,015
Other 5,350 2,255
--------- ---------
$ 244,236 $ 365,862
========= =========
As of June 30, 2002, the Company has accrued past due payroll tax obligations to the Internal Revenue Service in the amount $101,447. As of June 30, 2001, the Company had accrued past due payroll tax obligations to the Internal Revenue Service and the State of California in the amount $244,863. As of March 31, 2002, the past due payroll tax obligations to the State of California have been fully satisfied.
NOTE 8 - SHORT-TERM BORROWINGS
During the three months ended June 30, 2002 and 2001, the Company borrowed funds to provide short-term working capital. Details of these loans are as follows:
2002 2001
------ ------
Unsecured loan, non-interest bearing, payable
on demand - $ 14,820
Unsecured loan, 10% interest per annum, interest
only due monthly, balance due March 31, 2003 $ 10,000 -
-12-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 9 - LONG-TERM DEBT
The Company has available a $300,000, unsecured line of credit with a related party. Each advance against this line of credit is evidenced by an interest bearing note. For each note, the Company is obligated to issue a warrant to purchase one share of common stock for each dollar borrowed, at an exercise price of $ 0.40 per share. The outstanding balance at June 30, 2002 is summarized as follows.
2002 2001
------ ------
10% note, unsecured, payable in monthly installments
of $849.88 including interest, due 03/31/07 $ 38,438 $ -0-
10% notes, unsecured, payable in monthly installments
of $2,528.40 including interest, due 04/30/07 115,914 -0-
10% notes, unsecured, payable in monthly installments
of $1,593.53 including interest, due 05/30/07 74,031 -0-
10% notes, unsecured, payable in monthly installments
of $1,062.36 including interest, due 06/30/07 50,000 -0-
Less current portion (46,673) -0-
--------- ----------
$ 231,710 $ -0-
========= ==========
Aggregate maturities of long-term debt over the next five years are as follows:
Twelve months ended June 30 Amount
--------------------------- --------
2003 $ 46,673
2004 51,560
2005 56,958
2006 62,923
2007 60,269
----------
$ 278,383
NOTE 10 - BRIDGE NOTE FINANCING
In May 1996, the Company issued "units" consisting of secured convertible promissory notes and warrants to purchase the Company`s common stock. As of June 30, 2002 and 2001, there were $35,000 and $40,000, respectively, of bridge notes outstanding. The notes are secured by all assets of the Company.
The Company is obligated to make quarterly interest payments on the principal balance outstanding at nine percent (9%) per annum and to repay such principal balance in full on December 31, 1998. As of June 30, 2002 and 2001, the Company has accrued $33,650 and $30,944, respectively, of interest payable on these notes. As of June 30, 2002, the Company has not received any notice of default relating to the notes.
-13-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 11 - EARNINGS PER COMMON SHARE
Earnings per common share are computed by dividing net income by the average number of common shares and common stock equivalents outstanding during the period. The weighted average number of common shares outstanding during the three months ended June 30, 2002 and 2001, were 19,377,039 and 14,144,393, respectively.
Common stock equivalents are the net additional number of shares that would be issuable upon the exercise of the outstanding common stock options and warrants. For the three months ended June 30, 2002 and 2001, fully diluted earnings per common share are equal to basic earnings per common share because the effect of potentially dilutive securities underlying the stock options and warrants are anti-dilutive and therefore not included.
NOTE 12 - SUPPLEMENTAL DISCLOSURES TO STATEMENT OF CASH FLOWS
Non-cash investing and financing transactions for the three months ended June 30, 2002 and 2001 are as follows:
2002 2001
------ ------
Issuance of common stock in exchange for
services provided $80,000 $50,000
Sale of equipment in exchange for receivable 52,730 -
Trade payables and accrued expenses forgiven 6,771 5,027
Reduction of obligation to issue shares of common stock - 24,000
Issuance of common stock in exchange for
property and equipment - 10,000
NOTE 13 - COMMITMENTS AND CONTINGENCIES
On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
-14-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 2002 AND 2001
UNAUDITED
NOTE 13 - COMMITMENTS AND CONTINGENCIES (CONTINUED)
On June 26, 2002, the Company received correspondence from the trustee of the bankruptcy estate of a former vendor requesting payment on a $250,000 obligation the Company believes was settled in 1999. The Company disputes the trustee`s claim and intends to clarify and resolve the matter as soon as practicable. No accrual has been recorded pending the outcome of this dispute.
In the normal course of business, the Company has various legal claims and other contingent matters outstanding. Management believes that any ultimate liability arising from these contingencies would not have a material adverse effect on the Company`s results of operations or financial condition at June 30, 2002 and 2001.
-15-
--------------------------------------------------------------------------------
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the three months ended June 30, 2002 increased 13.7% to $799,797 from $703,516 for the same period in fiscal 2001. This was primarily due to the opening of new hospital locations and a retail cafe in Southern California. Retail sales accounted for 100% of revenues for both periods.
COSTS AND EXPENSES
Cost of sales for the three months ended June 30, 2002 increased 19.9% to $328,949 from $274,342 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 41.1% for the three months ended June 30, 2002 from 39.0% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the three months ended June 30, 2002 increased to $388,299 from $310,935 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 49.0% for the three months ended June 30, 2002 from 44.2% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to increased workers compensation insurance rates.
General and administrative expenses for the three months ended June 30, 2002 increased to $81,873 from $54,605 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 10.2% for the three months ended June 30, 2002 from 7.8% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to training costs associated with the hiring of new employees.
Occupancy costs for the three months ended June 30, 2002 increased to $88,743 from $81,237 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.1% for the three months ended June 30, 2002 from 11.5% for the comparable period in fiscal 2001.
Director and professional fees for the three months ended June 30, 2002 increased to $116,640 from $35,173 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM). In addition, the Company recognized the fees related to its annual audit for the year ended March 31, 2002 during the three months ended June 30, 2002. Comparable annual audit fees for the year ended March 31, 2001 were recognized during the three months ended September 30, 2001.
-16-
--------------------------------------------------------------------------------
Depreciation and amortization expense for the three months ended June 30, 2002 increased to $31,895 from $28,755 for the same period in fiscal 2000. As a percentage of net revenues, depreciation and amortization expense decreased to
4.0% for the three months ended June 30, 2002 from 4.1% for the comparable period in fiscal 2001.
Operating losses for the three months ended June 30, 2002 increased to $236,602 from $81,531 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 29.6% for the three months ended June 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Legal expense related to the Company`s pending litigation against its former president/CEO amounted to $130,000 for the three months ended June 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the three months ended June 30, 2002 increased to $364,912 from $55,235 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 45.6% for the three months ended June 30, 2002 from 7.9% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the three months ended June 30, 2002, the Company had a net operating loss of $236,602, and an overall net loss of $364,912. At June 30, 2002, the Company has a working capital deficit of $790,544, and a shareholders` deficit of $393,411.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes its engagement of Ark of Commerce will lead to increased investor awareness and significant new sources of financing. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
-17-
--------------------------------------------------------------------------------
Cash applied to investing activities for the three months ended June 30, 2002 consisted of capital additions to property and equipment of $57,253 and increases to deposits and other assets of $71,175. The capital additions were primarily related to costs associated with refurbishing existing kiosks. The increases to deposits and other assets were primarily costs associated with the development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the three months ended June 30, 2002 totaling $260,383. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $254,000 from net long-term borrowings under the line of credit, and $12,000 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
-18-
--------------------------------------------------------------------------------
PART II - OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS
On May 8, 2002, the Company filed an action in the United States District Court, Eastern District of California, against its former CEO, Clifford Brent Young, and others. Peabodys Coffee Inc. v. Young et al., No. S-02-994 LLK PAN ("Peabodys v. Young"). The complaint sought declaratory and injunctive relief precluding the defendants from transferring in violation of the federal securities laws unregistered stock originally issued to Mr. Young. The complaint also alleged that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. The complaint further sought Mr. Young`s removal as a director of the Company.
On May 29, 2002, the Company moved for a temporary restraining order precluding any stock transfers and (as to Mr. Young and the former employee) from competition at certain sites that are the subject of a non-compete agreement between the Company and Mr. Young. Immediately prior to the May 30, 2002 hearing on that motion, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him (although he did not list the action in his bankruptcy petition). The Court denied the remainder of the motion. Subsequently, on June 17, 2002, Mr. Young resigned as a director of the Company.
The Company also challenged the client`s legal right to cancel the contracts. On June 25, 2002, the Company settled the potential dispute with the client and the former employee. The settlement provides that the client will pay the Company in exchange for being allowed to cancel the contracts; that the claims against the former employee in Peabodys v. Young will be dismissed with prejudice; and for other consideration. The Company also has agreed or proposed agreement with most of the other defendants who hold the unregistered stock, that the claims against them will be dismissed without prejudice, in exchange for agreement on the part of these persons not to transfer the stock before the date such transfers may be made under the federal securities laws. The Company is assessing its options as to its claims against Mr. Young in light of his bankruptcy filing.
ITEM 2. CHANGES IN SECURITIES
(c) The following equity securities were sold by the Company in unregistered transactions during the period covered by this report:
On April 3, 2002, the Company issued 120,000 shares to an individual upon the exercise of a stock option, which had been granted for services rendered as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The exercise price was paid in cash. The individual to whom the shares were issued had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
On April 15, 2002, the Company issued 200,000 shares to an individual as compensation for services as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The individual to whom the shares were issued had a pre-existing relationship
-19-
--------------------------------------------------------------------------------
with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
On April 29, 2002, the Company issued 28,171 shares to an individual upon the exercise of an option, which had been granted for services rendered. The issuance was exempt from registration under Section 4(2) and Section 4(a)(11) of the Securities Act of 1933, as amended. The exercise was a "cashless" exercise under the terms of the warrant, with the exercise price being paid with shares of the Company`s stock at its then-current market value. The individual to whom the shares were issued had a pre-existing relationship with the Company, and had access to the same information as would be included in a registration statement prepared by the Company.
On June 14, 2002, the Company issued 120,000 shares to an individual upon the exercise of a stock option, which had been granted for services rendered as a director. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The exercise price was paid in cash. The individual to whom the shares were issued had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
ITEM 3. DEFAULTS ON SENIOR SECURITIES
None
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
The Company has held no regularly scheduled, called or special meetings of shareholders during the reporting period.
ITEM 5. OTHER INFORMATION
None
ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K
(a) Exhibits
--------
Exhibit No. Description
----------- -----------
2.1* Articles of Incorporation of Kimberley Mines, Inc.
2.2* Certificate of Amendment of Articles of Incorporation
(Mine-A-Max Corp.)
2.3* Certificate of Amendment of Articles of Incorporation
(Peabodys Coffee, Inc.)
2.4* Amended and Restated Bylaws of Peabodys Coffee, Inc.
3.1* Peabodys Coffee, Inc. 1995 Stock Option Plan
3.2* Peabodys Coffee, Inc. 1999 Stock Option Plan
6.1* Executive Services Agreement with Barry J. Gibbons
6.2** Asset Purchase Agreement with Arrosto Coffee Company, LLC
6.3*** Amendment No. 1--Arrosto Asset Purchase Agreement
-20-
--------------------------------------------------------------------------------
6.4*** Amendment No. 2--Arrosto Asset Purchase Agreement
99.1 Certification Pursuant to 18 U.S.C. Section 1350 As Adopted
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
*Incorporated by reference to the Company`s Registration Statement on Form 10-SB, as amended, originally filed with the Commission under the Exchange Act on December 21, 1999.
**Incorporated by reference to the Company`s Annual Report on Form 10-KSB, filed with the Commission on June 29, 2000.
***Incorporated by reference to the Company`s Amended Quarterly Report for the Period Ending September 30, 2000, filed on Form 10-QSB/A with the Commission under the Exchange Act on February 1, 2001.
(b) Reports on Form 8-K.
The Company filed one report on Form 8-K during the reporting period, dated June 17, 2002. The Form 8-K was filed to report the resignation of one of the Company`s directors, Clifford Brent Young.
-21-
--------------------------------------------------------------------------------
SIGNATURES
In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
PEABODYS COFFEE, INC.,
A Nevada Corporation
By: ___________/S/___________
Todd Tkachuk, President
Date: August 14, 2002
-22-
--------------------------------------------------------------------------------
EXHIBIT 99.1
CERTIFICATION PURSANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Quarterly Report of Peabodys Coffee Inc. (the "Company") on Form 10-QSB for the period ended June 30, 2002 as filed with the Securities and Exchange Commission on the date hereof (the "Report"), the undersigned, in the capacities and on the date indicted below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of his knowledge:
1. The Report fully complies with the requirements of Section 13(a) or
15(d) of the Securities Exchange Act of 1934; and
2. The information contained in the Report fairly presents, in all materials respects, the financial condition and results of operation of the Company.
August 14, 2002 By: _________/S/ Todd Tkachuk_________
Todd Tkachuk
President, Chief Executive Officer,
Chief Financial Officer
@wayne99 ,
das Filling interessiert doch keinen!
Es geht hier um die Zukunft!
Wichtig ist, das Peabodys nicht das Geld ausgeht bevor neues Geld aus den Supermärkten zurück fließt.
Deswegen sind wir in Peabodys!
Bye Hansi
das Filling interessiert doch keinen!
Es geht hier um die Zukunft!
Wichtig ist, das Peabodys nicht das Geld ausgeht bevor neues Geld aus den Supermärkten zurück fließt.
Deswegen sind wir in Peabodys!
Bye Hansi
wieder NEws, und sogar sehr gute:
Peabodys Secures BI-LO Supermarket Distribution For Organic Black Rhino Coffee
ROCKLIN, Calif., Aug 21, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the BI-LO supermarket chain, headquartered in
Mauldin, SC, will feature the company`s certified organic Black Rhino Coffee(TM)
in up to 300 supermarkets in the Carolinas, Georgia and Tennessee.
"The agreement with BI-LO represents a major and continued advance in the
distribution of our brand," said Peabodys President and CEO Todd Tkachuk.
"BI-LO`s retail coverage places the Black Rhino specialty coffee brand in four
states. We are confident that the quality, flavor, value and integrity of our
product, coupled with the growing public awareness of the environmental issues
surrounding non-organic coffee, will win quick acceptance for the Black Rhino
brand wherever we secure a market presence." Tkachuk added, "Consumers could see
Black Rhino French Roast, Spiritu and Alma varietals on BI-LO`s shelves by
October 1st."
James Allen, Category Manager at BI-LO, commented, "I`ve been involved with
coffee retailing for many years and have followed the surging popularity of
specialty coffee with great interest. Organic coffee is now the fastest-growing
sector in the $6 billion specialty coffee market and I quickly became convinced
that Peabodys` Black Rhino certified organic brand could make a powerful
contribution to our coffee marketing activities. We are eager to have it on our
shelves."
Peabodys also has distribution agreements with SuperValu and Associated
Wholesale Grocers for distribution of Black Rhino brand certified organic
specialty coffee in Virginia and Maryland and in the Kansas City metropolitan
area. Additional agreements are pending as the company continues its
region-by-region national roll-out.
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee(TM) brand for marketing packaged certified
organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
KEYWORD: CALIFORNIA SOUTH CAROLINA GEORGIA NORTH CAROLINA
INDUSTRY KEYWORD: FOODS/BEVERAGES
RETAIL
SUPERMARKETS
SOURCE:
Peabodys
Coffee,
Inc.
Peabodys Secures BI-LO Supermarket Distribution For Organic Black Rhino Coffee
ROCKLIN, Calif., Aug 21, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the BI-LO supermarket chain, headquartered in
Mauldin, SC, will feature the company`s certified organic Black Rhino Coffee(TM)
in up to 300 supermarkets in the Carolinas, Georgia and Tennessee.
"The agreement with BI-LO represents a major and continued advance in the
distribution of our brand," said Peabodys President and CEO Todd Tkachuk.
"BI-LO`s retail coverage places the Black Rhino specialty coffee brand in four
states. We are confident that the quality, flavor, value and integrity of our
product, coupled with the growing public awareness of the environmental issues
surrounding non-organic coffee, will win quick acceptance for the Black Rhino
brand wherever we secure a market presence." Tkachuk added, "Consumers could see
Black Rhino French Roast, Spiritu and Alma varietals on BI-LO`s shelves by
October 1st."
James Allen, Category Manager at BI-LO, commented, "I`ve been involved with
coffee retailing for many years and have followed the surging popularity of
specialty coffee with great interest. Organic coffee is now the fastest-growing
sector in the $6 billion specialty coffee market and I quickly became convinced
that Peabodys` Black Rhino certified organic brand could make a powerful
contribution to our coffee marketing activities. We are eager to have it on our
shelves."
Peabodys also has distribution agreements with SuperValu and Associated
Wholesale Grocers for distribution of Black Rhino brand certified organic
specialty coffee in Virginia and Maryland and in the Kansas City metropolitan
area. Additional agreements are pending as the company continues its
region-by-region national roll-out.
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee(TM) brand for marketing packaged certified
organic coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2002 Business Wire. All rights reserved.
KEYWORD: CALIFORNIA SOUTH CAROLINA GEORGIA NORTH CAROLINA
INDUSTRY KEYWORD: FOODS/BEVERAGES
RETAIL
SUPERMARKETS
SOURCE:
Peabodys
Coffee,
Inc.
Und die Zeitung schreibt auch darüber
Specialty Coffee from Rocklin, Calif.-Based Company Comes to South Carolina
Aug 22, 2002 (The Sacramento Bee - Knight Ridder/Tribune Business News via
COMTEX) -- A South Carolina-based supermarket chain will carry the Black Rhino
coffee brand created by Rocklin-based Peabodys Coffee Inc., the local company
announced Wednesday.
Black Rhino, an organic specialty coffee, is scheduled to be on retail shelves
in roughly 300 Bi-Lo grocery stores in the Carolinas, Georgia and Tennessee by
about Oct. 1. The brand comes in French Roast, Spiritu and Alma.
Peabodys also has agreements with SuperValu and Associated Wholesale Grocers for
distribution of Black Rhino in Virginia, Maryland and the Kansas City area.
A week ago, Peabodys said it had hired The Cornerstone Group, a consulting firm
in Fayetteville, Ark., to help it create a strategic plan for entering new
markets nationwide.
Peabodys, started in 1995, has sold its coffee and whole beans in California in
company-operated stores and kiosks.
By Cathleen Ferraro
To see more of The Sacramento Bee, or to subscribe to the newspaper, go to
http://www.sacbee.com
(c) 2002, The Sacramento Bee, Calif. Distributed by Knight Ridder/Tribune
Business News.
Specialty Coffee from Rocklin, Calif.-Based Company Comes to South Carolina
Aug 22, 2002 (The Sacramento Bee - Knight Ridder/Tribune Business News via
COMTEX) -- A South Carolina-based supermarket chain will carry the Black Rhino
coffee brand created by Rocklin-based Peabodys Coffee Inc., the local company
announced Wednesday.
Black Rhino, an organic specialty coffee, is scheduled to be on retail shelves
in roughly 300 Bi-Lo grocery stores in the Carolinas, Georgia and Tennessee by
about Oct. 1. The brand comes in French Roast, Spiritu and Alma.
Peabodys also has agreements with SuperValu and Associated Wholesale Grocers for
distribution of Black Rhino in Virginia, Maryland and the Kansas City area.
A week ago, Peabodys said it had hired The Cornerstone Group, a consulting firm
in Fayetteville, Ark., to help it create a strategic plan for entering new
markets nationwide.
Peabodys, started in 1995, has sold its coffee and whole beans in California in
company-operated stores and kiosks.
By Cathleen Ferraro
To see more of The Sacramento Bee, or to subscribe to the newspaper, go to
http://www.sacbee.com
(c) 2002, The Sacramento Bee, Calif. Distributed by Knight Ridder/Tribune
Business News.
langsam wird die Werbetrommel wohl gerührt.
Aber was am meissten wirkt, das sind solche Meldungen wie wir sie zuletzt bekommen haben !!
...bin mir sicher, dass wir in die richtige Firma unser Geld investiert haben !
Alex
Aber was am meissten wirkt, das sind solche Meldungen wie wir sie zuletzt bekommen haben !!
...bin mir sicher, dass wir in die richtige Firma unser Geld investiert haben !
Alex
falls noch jemand da ist:
übrigens gibt es in USA einen neuen MM im bid !!
mal sehen, ob der fleissig einkaufen will.
Das werte ich als sehr gutes ZEichen, denn dieser Marketmaker war noch nie bei PBDY.
OLIE = OLSEN PAYNE & COMPANY ,SALT LAKE CITY, UT
Alex
übrigens gibt es in USA einen neuen MM im bid !!
mal sehen, ob der fleissig einkaufen will.
Das werte ich als sehr gutes ZEichen, denn dieser Marketmaker war noch nie bei PBDY.
OLIE = OLSEN PAYNE & COMPANY ,SALT LAKE CITY, UT
Alex
@ alexbo
was man bei Dir feststellt ist dass Du aber auch einfach alles toll redest. Du hast so eine rosarote Brille auf das gibts garnicht. Deine Beiträge sind einfach nur nervig da diese sowas von "objektiv" sind !...
was man bei Dir feststellt ist dass Du aber auch einfach alles toll redest. Du hast so eine rosarote Brille auf das gibts garnicht. Deine Beiträge sind einfach nur nervig da diese sowas von "objektiv" sind !...
@alex,
das könnte mit dem zeitungsartikel zusammenhängen, da die sacramento bees ja aus der ekce kommt wie der neue mm
gruss forsyth
das könnte mit dem zeitungsartikel zusammenhängen, da die sacramento bees ja aus der ekce kommt wie der neue mm
gruss forsyth
@MichiBeck1,
was willst Du denn bei Peabodys toll reden?
Bei Peabodys ist doch alles toll.
Bye Hansi
was willst Du denn bei Peabodys toll reden?
Bei Peabodys ist doch alles toll.
Bye Hansi
@ crazybroker
ich mein nur z.b. hat er geschrieben als die Meldung mit 300 Läden kam . Danach wurde ein Trade in USA mit 5000 Stück getätigt und das wars auch. Aber Alexbo schreibt die Amis haben die News kapiert. Lächerliche 5000 Stück und er schreibt die Amis habens kapiert als wenn gerade 200K übern Tisch gegangen wären. Nur dann wäre diese Bemerkung sinnvoll gewesen.
ich mein nur z.b. hat er geschrieben als die Meldung mit 300 Läden kam . Danach wurde ein Trade in USA mit 5000 Stück getätigt und das wars auch. Aber Alexbo schreibt die Amis haben die News kapiert. Lächerliche 5000 Stück und er schreibt die Amis habens kapiert als wenn gerade 200K übern Tisch gegangen wären. Nur dann wäre diese Bemerkung sinnvoll gewesen.
@MichiBeck1 ,
stimmt, allerdings konnte akexbo zu dem Zeitpunkt nicht wissen das keine weiteren trades folgen.
Bye Hansi ...wir müßen halt noch ein wenig warten
stimmt, allerdings konnte akexbo zu dem Zeitpunkt nicht wissen das keine weiteren trades folgen.
Bye Hansi
...wir müßen halt noch ein wenig warten
@CrazyBroker
"allerdings konnte alexbo zu dem Zeitpunkt nicht wissen das - NOCH - keine weiteren trades folgen."
Gruß Amada
"allerdings konnte alexbo zu dem Zeitpunkt nicht wissen das - NOCH -
keine weiteren trades folgen."
Gruß Amada
Auch hier nochmal an Alle die Bitte die Webseite anzuklicken http://www.blackrhinocoffee.com und unten rechts die Stimme abzugeben damit PBDY den Award für die beste Webseite Nordcaliforniens erhält.
Gruß Amada
Gruß Amada
NEWS
Peabodys` Organic Black Rhino Coffee Debuts in More Than 400 Supermarkets
ROCKLIN, Calif., Oct 8, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the company has made the first deliveries of
its certified organic Black Rhino Coffee(TM) brand to three major food
distributors, resulting in initial sales of more than $80,000 for the month of
September 2002.
The sales reported are only for packaged whole bean Black Rhino Coffee and do
not include sales from the company`s full service retail operations. The new
brand will be slotted into 400-500 supermarkets that are serviced by Associated
Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu, in
Virginia.
"We are getting the message that there is real momentum behind this brand in
this explosively growing market sector," stated President and CEO, Todd Tkachuk.
"We believe we can secure at least a couple more key distributors this calendar
year, and then accelerate from that base next year. We are confident that once
consumers try Black Rhino Coffee they will love it and become repeat customers
at existing stores."
Director Barry Gibbons, former Chairman & CEO of Burger King Corp., added: "We
believe we have clear distinction in a cluttered market. Our coffee`s quality is
without compromise, but so is our commitment to bringing it to the consumer down
a more sensitive and responsible supply route."
Coffee is the world`s second most traded commodity, and it has been subject to
negative criticism in the press about exploitation. Black Rhino Coffee(TM) --
"Coffee with Body And Soul" -- is certified organic, a designation through which
grower countries assure that coffee production has a positive impact on local
economies, the environment, the plantation workers and their families.
"We think that telling our story directly to customers through their favorite
supermarkets will be a highly productive strategy," added Gibbons.
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee brand for marketing packaged certified organic
coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
Peabodys` Organic Black Rhino Coffee Debuts in More Than 400 Supermarkets
ROCKLIN, Calif., Oct 8, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the company has made the first deliveries of
its certified organic Black Rhino Coffee(TM) brand to three major food
distributors, resulting in initial sales of more than $80,000 for the month of
September 2002.
The sales reported are only for packaged whole bean Black Rhino Coffee and do
not include sales from the company`s full service retail operations. The new
brand will be slotted into 400-500 supermarkets that are serviced by Associated
Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu, in
Virginia.
"We are getting the message that there is real momentum behind this brand in
this explosively growing market sector," stated President and CEO, Todd Tkachuk.
"We believe we can secure at least a couple more key distributors this calendar
year, and then accelerate from that base next year. We are confident that once
consumers try Black Rhino Coffee they will love it and become repeat customers
at existing stores."
Director Barry Gibbons, former Chairman & CEO of Burger King Corp., added: "We
believe we have clear distinction in a cluttered market. Our coffee`s quality is
without compromise, but so is our commitment to bringing it to the consumer down
a more sensitive and responsible supply route."
Coffee is the world`s second most traded commodity, and it has been subject to
negative criticism in the press about exploitation. Black Rhino Coffee(TM) --
"Coffee with Body And Soul" -- is certified organic, a designation through which
grower countries assure that coffee production has a positive impact on local
economies, the environment, the plantation workers and their families.
"We think that telling our story directly to customers through their favorite
supermarkets will be a highly productive strategy," added Gibbons.
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee, currently selling its coffee beverages and whole beans through
company operated retail stores and kiosks throughout California. The company
developed the Black Rhino Coffee brand for marketing packaged certified organic
coffee in retail markets.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
Die Übersetzung der News -frei nach notts(wie immer ohne Gewähr ):
Peabodys biologisch angebauter Black Rhino Coffee startet in mehr als 400 Supermärkten
ROCKLIN, Calif., Oct 8, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab heute bekannt, dass das Unternehmen die erste Lieferung des zertifiziert biologisch angebauten Black Rhino Kaffees (TM) an drei große Nahrungsmittel Distributoren getätigt hat, was zu zusätzlichen Verkaufserlösen von mehr als 80,000 $ im September 2002 führen wird.
Die erwähnten Verkäufe sind nur für den verpackten Black Rhino Kaffe (in ganzen Bohnen) und beinhalten nicht die Verkäufe aus den Full-Service Retail Geschäften des Unternehmens. Die neue Marke wird in 400-500 Supermärkten vorhanden sein, die von der Associated Wholesales Grocers aus Kansas City, BI-LO aus South Carolina und SuperValu aus Virginia beliefert werden.
"Wir bekommen die Bestätigung, dass wirkliches Potential in dieser Marke und in diesem schnell wachsenden Marktsektor steckt," sagte President und CEO, Todd Tkachuk.
"Wir glauben, dass wir noch mindestens einige weitere Schlüsseldistributoren in diesem Kalenderjahr für uns gewinnen können und dass wir dann von dieser Basis aus im nächsten Jahr durchstarten werden. Wir sind zuversichtlich, dass wenn die Kunden Black Rhino Coffee probieren, sie ihn lieben werden und zu dauerhaften Kunden in den bestehenden Geschäften werden."
Director Barry Gibbons, früherer Chairman & CEO von Burger King Corp., ergänzte: "Wir glauben, dass wir einen klaren Unterschied in einem unklaren Markt haben. Die Qualität unseres Kaffees ist kompromisslos, ebenso wie unser Einsatz, den Kaffee an die Konsumenten in einem sensibleren und verantwortungsvollerem Versorgungsweg zu bringen."
Kaffee ist die am zweitmeisten gehandelte Ware auf der Welt und er war Gegenstand negativer Kritik in der Presse bezüglich Ausbeutung. Black Rhino Coffee(TM) -- "Kaffee mit Körper und Seele" -- ist zertifiziert biologisch angebaut, eine Bezeichnung, durch die die Anbauländer versichern, dass die Kaffeeproduktion einen positiven Einfluß auf die lokale Wirtschaft, auf die Umwelt und auf die Plantagenarbeiter und deren Familien hat.
"Wir denken, dass wenn wir unsere Geschichte direkt dem Konsumenten in ihrem bevorzugten Supermarkt erzählen, wird dies eine höchst produktive Strategie sein," ergänzte Gibbons.
Peabodys biologisch angebauter Black Rhino Coffee startet in mehr als 400 Supermärkten
ROCKLIN, Calif., Oct 8, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab heute bekannt, dass das Unternehmen die erste Lieferung des zertifiziert biologisch angebauten Black Rhino Kaffees (TM) an drei große Nahrungsmittel Distributoren getätigt hat, was zu zusätzlichen Verkaufserlösen von mehr als 80,000 $ im September 2002 führen wird.
Die erwähnten Verkäufe sind nur für den verpackten Black Rhino Kaffe (in ganzen Bohnen) und beinhalten nicht die Verkäufe aus den Full-Service Retail Geschäften des Unternehmens. Die neue Marke wird in 400-500 Supermärkten vorhanden sein, die von der Associated Wholesales Grocers aus Kansas City, BI-LO aus South Carolina und SuperValu aus Virginia beliefert werden.
"Wir bekommen die Bestätigung, dass wirkliches Potential in dieser Marke und in diesem schnell wachsenden Marktsektor steckt," sagte President und CEO, Todd Tkachuk.
"Wir glauben, dass wir noch mindestens einige weitere Schlüsseldistributoren in diesem Kalenderjahr für uns gewinnen können und dass wir dann von dieser Basis aus im nächsten Jahr durchstarten werden. Wir sind zuversichtlich, dass wenn die Kunden Black Rhino Coffee probieren, sie ihn lieben werden und zu dauerhaften Kunden in den bestehenden Geschäften werden."
Director Barry Gibbons, früherer Chairman & CEO von Burger King Corp., ergänzte: "Wir glauben, dass wir einen klaren Unterschied in einem unklaren Markt haben. Die Qualität unseres Kaffees ist kompromisslos, ebenso wie unser Einsatz, den Kaffee an die Konsumenten in einem sensibleren und verantwortungsvollerem Versorgungsweg zu bringen."
Kaffee ist die am zweitmeisten gehandelte Ware auf der Welt und er war Gegenstand negativer Kritik in der Presse bezüglich Ausbeutung. Black Rhino Coffee(TM) -- "Kaffee mit Körper und Seele" -- ist zertifiziert biologisch angebaut, eine Bezeichnung, durch die die Anbauländer versichern, dass die Kaffeeproduktion einen positiven Einfluß auf die lokale Wirtschaft, auf die Umwelt und auf die Plantagenarbeiter und deren Familien hat.
"Wir denken, dass wenn wir unsere Geschichte direkt dem Konsumenten in ihrem bevorzugten Supermarkt erzählen, wird dies eine höchst produktive Strategie sein," ergänzte Gibbons.
NEWS
Black Rhino Coffee Ships to SuperValu`s Pennsylvania Distribution Center
ROCKLIN, Calif., Oct 24, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced that the company has shipped its certified organic Black
Rhino Coffee(TM) to SuperValu`s Harrisburg, Pennsylvania distribution center,
introducing the fast-growing Black Rhino brand to discriminating coffee drinkers
in Pennsylvania, New York, New Jersey and Connecticut for the first time. The
company also reported that Harrisburg represents the second of SuperValu`s
Eastern Division distribution centers to take on the Black Rhino brand.
SuperValu (www.supervalu.com) is the leading food distributor in the nation,
providing distribution services to more than 4,200 stores.
Peabodys` Chairman John Phillips commented, "We have been very focused on
developing our distribution network and getting Black Rhino Coffee on the shelf
as quickly as we can manage. Expanding our relationship with SuperValu is a fast
way to help accomplish our objective. We are now penetrating some very up-scale
markets with a strong and growing preference for organic foods."
The recently concluded arrangement with the SuperValu - Harrisburg distribution
center adds more than 200 stores to Peabodys` distribution network. Black Rhino
Coffee(TM) is currently on shelves or being stocked in an estimated 500
supermarkets served by SuperValu`s Richmond, Virginia distribution center as
well as in stores serviced by Associated Wholesale Grocers of Kansas City and
BI-LO of South Carolina.
Black Rhino Coffee(TM) - "Coffee with Body and Soul(TM)" - is being welcomed in
its markets on two levels: by coffee drinkers who insist on a high quality
product, and by those consumers who demand a product that is grown in a socially
and environmentally responsible manner.
Peabodys Coffee is a retailer and marketer of Black Rhino Certified Organic
branded specialty coffee. Besides retail mass-market distribution, Peabodys also
sells coffee beverages and packaged Black Rhino Coffee(TM) through
company-operated retail stores and kiosks throughout California.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: for Peabodys Coffee, Inc.
Victor Wortman Company
Victor Wortman, 310-393-6281
ir@blackrhinocoffee.com
Black Rhino Coffee Ships to SuperValu`s Pennsylvania Distribution Center
ROCKLIN, Calif., Oct 24, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced that the company has shipped its certified organic Black
Rhino Coffee(TM) to SuperValu`s Harrisburg, Pennsylvania distribution center,
introducing the fast-growing Black Rhino brand to discriminating coffee drinkers
in Pennsylvania, New York, New Jersey and Connecticut for the first time. The
company also reported that Harrisburg represents the second of SuperValu`s
Eastern Division distribution centers to take on the Black Rhino brand.
SuperValu (www.supervalu.com) is the leading food distributor in the nation,
providing distribution services to more than 4,200 stores.
Peabodys` Chairman John Phillips commented, "We have been very focused on
developing our distribution network and getting Black Rhino Coffee on the shelf
as quickly as we can manage. Expanding our relationship with SuperValu is a fast
way to help accomplish our objective. We are now penetrating some very up-scale
markets with a strong and growing preference for organic foods."
The recently concluded arrangement with the SuperValu - Harrisburg distribution
center adds more than 200 stores to Peabodys` distribution network. Black Rhino
Coffee(TM) is currently on shelves or being stocked in an estimated 500
supermarkets served by SuperValu`s Richmond, Virginia distribution center as
well as in stores serviced by Associated Wholesale Grocers of Kansas City and
BI-LO of South Carolina.
Black Rhino Coffee(TM) - "Coffee with Body and Soul(TM)" - is being welcomed in
its markets on two levels: by coffee drinkers who insist on a high quality
product, and by those consumers who demand a product that is grown in a socially
and environmentally responsible manner.
Peabodys Coffee is a retailer and marketer of Black Rhino Certified Organic
branded specialty coffee. Besides retail mass-market distribution, Peabodys also
sells coffee beverages and packaged Black Rhino Coffee(TM) through
company-operated retail stores and kiosks throughout California.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: for Peabodys Coffee, Inc.
Victor Wortman Company
Victor Wortman, 310-393-6281
ir@blackrhinocoffee.com
Die Übersetzung der News(frei nach Notts-wie immer ohne Gewähr )
Black Rhino Coffee beliefert das SuperValu`s Vertriebszentrum in Pennsylvania
ROCKLIN, Calif., Oct 24, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab bekannt, dass das Unternehmen seinen zertifiziert biologisch angebauten Kaffee an das SuperValu´s Vertreibszentrum in Harrisburg (Pennsylvania) geliefert hat und dadurch die schnell wachsende BlackRhino Marke Kaffeetrinkern in Pennsylvania, New York, New Jersey und Connecticut zum ersten Mal zugänglich macht. Das Unternehmen gab ebenso bekannt, dass Harrisburg das zweite SuperValu´s Vertriebszentrum für die östlichen Regionen der USA ist, das Black Rhino ausliefert. SuperValu (www.supervalu.com) ist der führende Nahrungsmittel Vertriebler in den USA, der mehr als 4200 Geschäfte beliefert.
Peabodys` Chairman John Phillips sagte: "Wir waren sehr darauf ausgerichtet, unser Vertriebsnetzwerk zu entwickeln und Black Rhino Kaffee so schnell wie möglich in die Regale zu bekommen. Die Erweiterung unserer Beziehungen mit SuperValu ist ein schneller Weg, der uns helfen wird, unser Ziel zu erreichen. Wir dringen nun in einige hochwertige Märkte ein, die eine starke und steigende Präferenz für bilogische Produkte haben."
Die kürzlich erreichte Einigung mit dem SuperValu Vertriebszentrum in Harrisburg ergänzt das Peabodys Vertreibsnetzwerk um mehr als 200 Geschäfte. Black Rhino Coffee(TM) befindet sich momentan in den Regalen bzw. in den Lagerhallen von ca. 500 Supermärkten, die von SuperValu´s Vertriebszentrum in Richmond (Virginia) beliefert werden, sowie in Geschäften, die von Associated Wholesale Grocers (Kansas City) und BI-LO (South Carolina) betreut werden.
Black Rhino Coffee beliefert das SuperValu`s Vertriebszentrum in Pennsylvania
ROCKLIN, Calif., Oct 24, 2002 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab bekannt, dass das Unternehmen seinen zertifiziert biologisch angebauten Kaffee an das SuperValu´s Vertreibszentrum in Harrisburg (Pennsylvania) geliefert hat und dadurch die schnell wachsende BlackRhino Marke Kaffeetrinkern in Pennsylvania, New York, New Jersey und Connecticut zum ersten Mal zugänglich macht. Das Unternehmen gab ebenso bekannt, dass Harrisburg das zweite SuperValu´s Vertriebszentrum für die östlichen Regionen der USA ist, das Black Rhino ausliefert. SuperValu (www.supervalu.com) ist der führende Nahrungsmittel Vertriebler in den USA, der mehr als 4200 Geschäfte beliefert.
Peabodys` Chairman John Phillips sagte: "Wir waren sehr darauf ausgerichtet, unser Vertriebsnetzwerk zu entwickeln und Black Rhino Kaffee so schnell wie möglich in die Regale zu bekommen. Die Erweiterung unserer Beziehungen mit SuperValu ist ein schneller Weg, der uns helfen wird, unser Ziel zu erreichen. Wir dringen nun in einige hochwertige Märkte ein, die eine starke und steigende Präferenz für bilogische Produkte haben."
Die kürzlich erreichte Einigung mit dem SuperValu Vertriebszentrum in Harrisburg ergänzt das Peabodys Vertreibsnetzwerk um mehr als 200 Geschäfte. Black Rhino Coffee(TM) befindet sich momentan in den Regalen bzw. in den Lagerhallen von ca. 500 Supermärkten, die von SuperValu´s Vertriebszentrum in Richmond (Virginia) beliefert werden, sowie in Geschäften, die von Associated Wholesale Grocers (Kansas City) und BI-LO (South Carolina) betreut werden.
U. S. SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-QSB
[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended September 30, 2002
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (d) OF THE
SECURITIES ACT OF 1934
Commission file number 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
Nevada 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 Atherton Road, Suite 9, Rocklin, California, 95765
(Address of Principal Executive Office)
(916) 632-6090
(Issuer`s Telephone Number)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X ] No [ ]
State the number of shares outstanding of each of the issuer`s classes of common equity, as of the latest practicable date: 21,567,120 shares of common stock.
Transitional Small Business Disclosure Format (Check One): Yes [X] No [ ]
--------------------------------------------------------------------------------
TABLE OF CONTENTS
Part I - Financial Information
Item 1 Financial Statements 3
Item 2 Management`s Discussion and Analysis or Plan of Operation 16
Part II - Other Information
Item 1 Legal Proceedings 19
Item 2 Changes in Securities 19
Item 3 Defaults Upon Senior Securities 20
Item 4 Submission of Matters to a Vote of Security Holders 20
Item 5 Other Information 20
Item 6 Exhibits and Reports on Form 8-K 20
Signatures 21
-2-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Balance Sheets
September 30, 2002 and 2001
Unaudited
2002 2001
------------ ------------
ASSETS
Current Assets
Cash $ 7,016 $ 7,866
Other receivables 14,936 31,384
Inventories 77,937 49,028
Prepaid expenses 124,371 96,429
------------ ------------
Total Current Assets 224,260 184,707
Property and equipment (net) 368,771 391,405
Deposits and other assets 203,251 125,191
------------ ------------
Total Assets $ 796,282 $ 701,303
============ ============
LIABILITIES AND STOCKHOLDERS` DEFICIT
Current Liabilities
Cash overdraft $ 13,876 $ 40,208
Accounts payable 492,301 392,007
Accrued expenses 285,708 327,101
Short-term borrowings 90,217 14,820
Current portion of long-term debt 4,173 --
Bridge note financing 35,000 40,000
------------ ------------
Total Current Liabilities 921,275 814,136
------------ ------------
Long-term debt, net of current portion 19,718 --
------------ ------------
Total Liabilities 940,993 814,136
Stockholders` Deficit
Common stock authorized - 50,000,000 shares,
issued and outstanding, 21,567,120 and 17,792,717
$.001 par value $ 21,567 $ 17,793
Paid-in capital 5,445,354 4,600,835
Accumulated deficit (5,611,632) (4,731,461)
------------ ------------
Total Stockholders` Deficit (144,711) (112,833)
------------ ------------
Total Liabilities and Stockholders` Deficit $ 796,282 $ 701,303
============ ============
See accompanying notes to financial statements
-3-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Statements of Loss and Accumulated Deficit Unaudited
Six Months Ended Three Months Ended
September 30, September 30,
2002 2001 2002 2001
------------ ------------ ------------ ------------
Sales $ 1,388,392 $ 1,276,307 $ 588,595 $ 572,791
Cost of Sales 587,522 480,326 258,573 205,984
------------ ------------ ------------ ------------
Gross Profit 800,870 795,981 330,022 366,807
Operating expenses
Employee compensation and benefits 699,937 594,934 311,638 283,999
General and administrative expenses 162,530 147,753 80,657 93,148
Occupancy 159,874 148,875 71,131 67,638
Director and professional fees 181,215 119,986 64,575 84,813
Depreciation and amortization 63,770 62,754 31,875 33,999
Other operating expenses -- 2,500 -- 2,500
------------ ------------ ------------ ------------
1,267,326 1,076,802 559,876 566,097
------------ ------------ ------------ ------------
Operating Loss (466,456) (280,821) (229,854) (199,290)
Other income 242 24,000 (7,650) --
Legal expense - former executive (146,379) -- (16,379) --
Interest expense (17,082) (10,817) (10,708) (8,086)
------------ ------------ ------------ ------------
Net loss before extraordinary item (629,675) (267,638) (264,591) (207,376)
Extraordinary item - forgiveness of debt 103,720 9,889 103,548 4,862
------------ ------------ ------------ ------------
Net Loss (525,955) (257,749) (161,043) (202,514)
Accumulated Deficit, beginning of period (5,085,677) (4,473,712) (5,450,589) (4,528,947)
------------ ------------ ------------ ------------
Accumulated Deficit, end of period $ (5,611,632) $ (4,731,461) $ (5,611,632) $ (4,731,461)
============ ============ ============ ============
Earnings per common share:
Net loss before extraordinary item $ (0.03) $ (0.02) $ (0.01) $ (0.01)
Extraordinary item 0.01 0.00 0.01 0.00
------------ ------------ ------------ ------------
Net loss $ (0.03) $ (0.02) $ (0.01) $ (0.01)
============ ============ ============ ============
See accompanying notes to financial statements
-4-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Statements of Cash Flows
Six Months Ended September 30, 2002 and 2001 Unaudited
2002 2001
------------ ------------
CASH FLOWS FROM OPERATING ACTIVITIES
Net Loss $ (525,955) $ (257,749)
Adjustments to reconcile net loss to net cash
applied to operating activities:
Depreciation and amortization 63,770 62,754
Debt settlements and forgiveness of debt (103,720) (9,889)
Gain on disposal of assets (966) --
Non-cash consulting fees 83,110 --
Slotting fee expense 5,625 --
Other income from reduction of obligation to issue
shares of common stock -- (24,000)
Changes in operating assets and liabilities:
Receivables (62,106) (9,879)
Inventories (14,699) 1,355
Prepaid expenses (10,488) 55,301
Cash overdraft (34,619) (8,350)
Accounts payable 263,620 9,010
Accrued expenses 7,697 16,557
------------ ------------
Net cash applied to operating activities (328,731) (164,890)
CASH FLOWS FROM INVESTING ACTIVITIES
Additions to property and equipment (73,683) (69,940)
Disposals of property and equipment 57,379 --
Brand development costs (65,269) --
Changes to deposits and other assets 11,857 (1,662)
------------ ------------
Net cash applied to investing activities (69,716) (71,602)
CASH FLOWS FROM FINANCING ACTIVITIES
Net proceeds from sale of stock 126,658 236,000
Proceeds from issuance of notes payable 289,000 --
Principal reductions of notes payable (17,502) --
------------ ------------
Net cash provided by financing activities 398,156 236,000
NET DECREASE IN CASH AND
CASH EQUIVALENTS (291) (492)
CASH AND CASH EQUIVALENTS
Beginning of period 7,307 8,358
------------ ------------
End of period $ 7,016 $ 7,866
============ ============
See accompanying notes to financial statements
-5-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
The notes to the financial statements include a summary of significant accounting policies and other notes considered essential to fully disclose and fairly present the transactions and financial position of the company as follows:
Note 1 - Significant Accounting Policies
Note 2 - Going Concern
Note 3 - Inventories
Note 4 - Acquisitions
Note 5 - Property and Equipment, and Intangible Assets
Note 6 - Accounts Payable
Note 7 - Accrued Expenses
Note 8 - Short-Term Borrowings
Note 9 - Long-Term Debt
Note 10 - Bridge Note Financing
Note 11 - Earnings Per Common Share
Note 12 - Supplemental Disclosures to Statement of Cash Flows
Note 13 - Forgiveness of Debt
Note 14 - Commitments and Contingencies
-6-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES
Description of Business
Peabodys Coffee (the "Company") is a retailer and marketer of certified organic branded specialty coffee beverages and packaged whole bean coffees. The Company owns and operates retail espresso coffee bar kiosks in a variety of corporate and institutional locations throughout California and Nevada. The Company has also established wholesale operations to enter the mass retail markets through the sale of packaged whole bean coffees in supermarkets, specialty food stores and other mass retail venues under its Black Rhino Coffee(TM) brand.
Estimates and Assumptions
The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from these estimates.
Basis of Presentation
In the opinion of management, all adjustments of a normal and recurring nature, which were considered necessary for a fair presentation of these financial statements, have been included. It is suggested that these statements are read in conjunction with the financial statements and footnotes thereto included in the annual report of the Company on Form 10-KSB for the year ended March 31, 2002. The results of operations for the six months ended September 30, 2002 may not necessarily be indicative of the operating results for the entire fiscal year.
Incorporation by Reference
The following notes from the Company`s audited financial statements for the years ended March 31, 2002 and 2001 included in the Annual Report of the Company on Form 10-KSB, filed with the Commission on July 15, 2002, are hereby incorporated by reference:
Note 2 - Related Party Transactions
Note 10 - Lease Obligations
Note 12 - Income Taxes
Note 14 - Stock Options and Warrants
Note 18 - Risks and Uncertainties
Note 19 - Concentrations
Cash and Cash Equivalents
The Company considers all highly liquid instruments with a maturity of three months or less at the time of purchase to be cash equivalents.
Property and Equipment
Property and equipment are recorded at cost. Depreciation and amortization are primarily accounted for on the straight-line method over the estimated useful lives of the assets, generally ranging from five to seven years. The amortization of site improvements is based on the shorter of the lease term or the life of the improvement.
-7-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES - CONTINUED
Intangible Assets
Goodwill represents the excess of acquisition costs over the fair value of assets acquired. It is the Company`s policy that goodwill and certain intangible assets with indeterminable lives will be evaluated based on the ongoing profitability of the assets in order to determine if any impairment of the net value has occurred. No impairment of the net goodwill value has occurred during the six months ended September 30, 2002 and 2001.
Non-compete agreements and other intangible assets with determinable lives, if any, are amortized on a straight-line basis over the term of the agreement or estimated useful life.
Income Taxes
The Company accounts for income taxes under the provisions of Statement of Financial Accounting Standards No. 109, "Accounting for Income Taxes," which requires the use of the asset and liability method of computing deferred income taxes.
Inventories
Inventories are stated at the lower of cost (first-in, first-out method) or market.
Stock Transaction Costs
Transaction costs related to the sale of common shares are recorded as a reduction to capital raised by the Company.
Compensated Absences
Employees of the Company are entitled to paid vacation depending on job classification, length of service and other factors. It is impracticable to estimate the amount of compensation for future absences, and accordingly, no liability has been recorded in the accompanying financial statements. The Company`s policy is to recognize the costs of compensated absences when actually paid to employees.
Fair Value of Financial Instruments
The carrying value of cash and cash equivalents approximates fair value because of the short-term maturity of those instruments. The carrying value of long-term debt approximates fair value.
Reclassifications
Certain amounts from the September 30, 2001 financial statements have been reclassified to conform to the current year presentation.
-8-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 2 - GOING CONCERN
The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America, which contemplates continuation of the Company as a going concern. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. However, the Company has sustained operating losses since its inception and has deficits in both working capital and stockholders` equity of $697,015 and $144,711, respectively, as of September 30, 2002.
The financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern. The Company`s ability to continue as a going concern is dependent upon several factors. These factors include its ability to: generate sufficient cash flows to meet its obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs; and, achieve profitability and positive cash flows.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase orders or accounts receivable. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
There is no assurance that management`s plans will be successful or if successful, that they will result in the Company continuing as a going concern. Additionally, the sale of additional equity or other securities will result in dilution of the Company`s stockholders.
-9-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 3 - INVENTORIES
At September 30, 2002 and 2001, inventories were comprised of the following:
2002 2001
--------- ---------
Coffee $ 25,857 $ 8,782
Other food and beverage items 22,250 21,803
Packaging and other supplies 29,830 18,443
--------- ---------
$ 77,937 $ 49,028
========= =========
NOTE 4 - ACQUISITIONS
During the year ended March 31, 2001, the Company purchased certain assets of a coffee roasting company in Van Nuys, California, in exchange for the promise to issue up to 320,000 shares of common stock at $0.20 per share. Terms of the agreement specify that the actual number of shares to be issued is reduced each month until the seller obtains the release of certain liens from the assets. During the nine months ended December 31, 2001, the seller obtained the required release of the liens, resulting in the issuance of 40,000 shares. There is no further obligation to issue additional shares.
The purchase price has been allocated to the acquired assets on the basis of their estimated fair value on the date of acquisition. The fair value of the assets acquired is summarized as follows:
Inventory $ 11,662
Roasting equipment 52,338
--------
$ 64,000
========
Effective December 12, 2000, the Company transferred possession of the above roasting equipment for $20,000 to an unrelated party. The book value of the equipment was adjusted at September 30, 2000 to its net realizable value. During the nine months ended December 31, 2001, clear title to the equipment was obtained and the sale of the equipment was finalized.
-10-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 5 - PROPERTY AND EQUIPMENT, AND INTANGIBLE ASSETS
At September 30, 2002 and 2001, property and equipment were comprised of the following:
2002 2001
---------- ----------
Kiosk carts $ 267,733 $ 260,895
Kiosk equipment 290,263 286,702
Equipment and furniture 261,097 228,291
Signage 60,113 49,179
Site improvements 117,392 79,145
---------- ----------
996,598 904,212
Less: accumulated depreciation (627,827) (512,807)
---------- ----------
$ 368,771 $ 391,405
========== ==========
Included in other assets at September 30, 2002 and 2001, were intangible assets comprised of the following:
2002 2001
---------- ----------
Goodwill $ 40,930 $ 40,930
Non competition agreement 25,000 25,000
Trade name 88,253 9,595
Kiosk design 1,170 1,170
Other identifiable intangibles 14,600 16,942
---------- ----------
169,953 93,637
Less: accumulated amortization (36,896) (18,936)
---------- ----------
$ 133,057 $ 74,701
========== ==========
The Company recognized depreciation and amortization expense for the six months ended September 30, 2002 and 2001 as follows:
2002 2001
---------- ----------
Depreciation $ 57,510 $ 57,510
Amortization 6,260 5,244
---------- ----------
$ 63,770 $ 62,754
========== ==========
NOTE 6 - ACCOUNTS PAYABLE
At September 30, 2002 and 2001, approximately 40% and 59% of the balances in accounts payable, respectively, have been outstanding for more than 90 days.
-11-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 7 - ACCRUED EXPENSES
At September 30, 2002 and 2001, accrued expenses were comprised of the following:
2002 2001
---------- ----------
Accrued interest $ 44,589 $ 32,566
Accrued wages 44,515 65,489
Accrued sales and use tax 32,008 29,959
Accrued payroll taxes 162,158 198,603
Other 2,438 484
---------- ----------
$ 285,708 $ 327,101
========== ==========
Included in accrued payroll taxes at September 30, 2002 and 2001 are past due payroll tax obligations in the amount $145,456 and $180,835, respectively. Management has entered into a repayment plan with the Internal Revenue Service. Terms of the repayment plan require $2,500 minimum monthly installments until the obligations are satisfied.
NOTE 8 - SHORT-TERM BORROWINGS
During the six months ended September 30, 2002 and 2001, the Company borrowed funds to provide short-term working capital. These working capital loans are unsecured, non-interest bearing, and amounted to $90,217 and $14,820 as of September 30, 2002 and 2001, respectively.
-12-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 9 - LONG-TERM DEBT
The Company has fully utilized a $300,000, unsecured line of credit with a related party. Each advance against this line of credit is evidenced by an interest-bearing note. For each note, the Company is obligated to issue a warrant to purchase one share of common stock for each dollar borrowed, at an exercise price of $0.40 per share.
On September 30, 2002, certain note holders discharged the Company of $279,689 of its obligations under the notes, and relinquished their rights to purchase 284,000 shares of common stock in exchange for 1,398,445 shares of the Company`s common stock.
The outstanding balance at September 30, 2002 is summarized as follows.
2002 2001
-------- --------
10% note, unsecured, payable in monthly installments
of $212.47 including interest, due 04/30/07 $ 9,477 $ -0-
10% notes, unsecured, payable in monthly installments
of $318.71 including interest, due 05/30/07 14,414 -0-
Less current portion (4,173) -0-
-------- --------
$ 19,718 $ -0-
======== ========
Aggregate maturities of long-term debt over the next five years are as follows:
Twelve months ended September 30 Amount
-------------------------------- ------
2003 $ 4,173
2004 4,610
2005 5,092
2006 5,626
2007 4,390
--------
$ 23,891
========
NOTE 10 - BRIDGE NOTE FINANCING
In May 1996, the Company issued "units" consisting of secured convertible promissory notes and warrants to purchase the Company`s common stock. As of September 30, 2002 and 2001, there were $35,000 and $40,000, respectively, of bridge notes outstanding. The notes are secured by all assets of the Company.
The Company is obligated to make quarterly interest payments on the principal balance outstanding at nine percent (9%) per annum and to repay such principal balance in full on December 31, 1998. As of September 30, 2002 and 2001, the Company has accrued $35,219 and $32,566, respectively, of interest payable on these notes. As of September 30, 2002, the Company has not received any notice of default relating to the notes.
-13-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 11 - EARNINGS PER COMMON SHARE
Earnings per common share are computed by dividing net income by the average number of common shares and common stock equivalents outstanding during the period. The weighted average number of common shares outstanding during the six months ended September 30, 2002 and 2001, were 19,484,955 and 15,772,581, respectively.
Common stock equivalents are the net additional number of shares that would be issuable upon the exercise of the outstanding common stock options and warrants. For the six months ended September 30, 2002 and 2001, fully diluted earnings per common share are equal to basic earnings per common share because the effect of potentially dilutive securities underlying the stock options and warrants are anti-dilutive and therefore not included.
NOTE 12 - SUPPLEMENTAL DISCLOSURES TO STATEMENT OF CASH FLOWS
Non-cash investing and financing transactions for the six months ended September 30, 2002 and 2001 are as follows:
2002 2001
--------- ---------
Issuance of common stock in exchange for
services provided $ 80,000 $ 88,750
Issuance of common stock in exchange for
discharge of obligations on long-term
borrowings, trade payables and other liabilities 290,085 8,000
Trade payables and accrued expenses forgiven 103,720 9,889
Conversion of trade payables to short-term note 80,217 --
Credit memos issued to customers for slotting agreements 67,500 --
Sale of equipment in exchange for obligations
on trade payables and other liabilities 47,195
Reduction of obligation to issue shares of common stock -- 24,000
Issuance of common stock in exchange for
property and equipment -- 10,000
-14-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 13 - FORGIVENESS OF DEBT
Forgiveness of debt amounted to $103,720 and $9,889 for the six months ended September 30, 2002 and 2001, respectively. This income represents the forgiveness of trade payables and accrued expenses recorded as expenses in the current and prior years. Significant transactions relating to the forgiveness of debt are explained in the following paragraphs.
On September 30, 2002, the Company`s legal counsel agreed to forgive accrued legal fees totaling $75,059. These fees were accrued in the Company`s litigation against a former executive.
On August 26, 2002, the Company`s legal counsel agreed to accept an option to purchase 250,000 shares of common stock, with an exercise price of $0.15 per share as full and final settlement for accrued legal fees totaling $24,665. These fees were accrued in the Company`s regular course of business.
NOTE 14 - COMMITMENTS AND CONTINGENCIES
On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
In June 2002, the Company received correspondence from the trustee of the bankruptcy estate of a former vendor requesting payment on a $250,000 obligation. The Company believed that it had settled this obligation in 1999 with an agreement to pay $20,000. The matter has been clarified and resolved with the United States Bankruptcy Court for the Northern District of California. The Company is obligated to pay the sum of $20,000 over a six-month period in exchange for a release from any claim the Trustee might have against it. As the accounts of the Company had already reflected the original settlement, no accrual was necessary.
In the normal course of business, the Company has various legal claims and other contingent matters outstanding. Management believes that any ultimate liability arising from these contingencies would not have a material adverse effect on the Company`s results of operations or financial condition at September 30, 2002 and 2001.
-15-
--------------------------------------------------------------------------------
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the six months ended September 30, 2002 increased 8.8% to $1,388,392 from $1,276,307 for the same period in fiscal 2001. This increase was primarily due to the opening of a retail cafe in Southern California during the quarter ended December 31, 2001. In addition, the Company`s new Black Rhino Coffee(TM) product line began shipping during the quarter ended September 30, 2002. Sales of this product accounted for 13.5% of the Company`s net revenue for the quarter.
COSTS AND EXPENSES
Cost of sales for the six months ended September 30, 2002 increased 22.3% to $587,522 from $480,326 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 42.3% for the six months ended September 30, 2002 from 37.6% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the six months ended September 30, 2002 increased to $699,937 from $594,934 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 50.4% for the six months ended September 30, 2002 from 46.6% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to higher staffing levels at the Company`s retail cafe relative to the Company`s traditional sites, and increased workers compensation insurance rates in effect throughout the state of California.
General and administrative expenses for the six months ended September 30, 2002 increased to $162,530 from $147,753 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 11.7% for the six months ended September 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Occupancy costs for the six months ended September 30, 2002 increased to $159,874 from $148,875 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.5% for the six months ended September 30, 2002 from 11.7% for the comparable period in fiscal 2001.
Director and professional fees for the six months ended September 30, 2002 increased to $181,215 from $119,986 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM).
-16-
--------------------------------------------------------------------------------
Depreciation and amortization expense for the six months ended September 30, 2002 increased to $63,770 from $62,754 for the same period in fiscal 2001. As a percentage of net revenues, depreciation and amortization expense decreased to 4.6% for the six months ended September 30, 2002 from 4.9% for the comparable period in fiscal 2001.
Operating losses for the six months ended September 30, 2002 increased to $466,456 from $280,821 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 33.6% for the six months ended September 30, 2002 from 22.0% for the comparable period in fiscal 2001. The increased operating loss is primarily due to higher employee compensation and benefits costs and higher director and professional fees.
Legal expense related to the Company`s pending litigation against a former executive amounted to $146,379 for the six months ended September 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the six months ended September 30, 2002 increased to $525,955 from $257,749 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 37.9% for the six months ended September 30, 2002 from 20.2% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the six months ended September 30, 2002, the Company had a net operating loss of $466,456, and an overall net loss of $525,955. At September 30, 2002, the Company has a working capital deficit of $697,015, and a stockholders` deficit of $144,711.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
-17-
--------------------------------------------------------------------------------
Cash applied to investing activities for the six months ended September 30, 2002 consisted of capital additions to property and equipment of $73,683, disposals of property and equipment of $57,379, brand development costs of $65,269, and decreases to deposits of $11,857. The capital additions were primarily related to costs associated with refurbishing existing kiosks and the purchase of exhibition materials for the launch of the Black Rhino Coffee(TM) brand. Brand development costs are associated with the design, development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the six months ended September 30, 2002 totaling $398,156. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $289,000 from net long-term borrowings under the line of credit, and $126,658 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
-18-
--------------------------------------------------------------------------------
PART II - OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS
None
ITEM 2. CHANGES IN SECURITIES
(c) The following equity securities were sold by the Company in unregistered transactions during the period covered by this report:
On July 1, 2002, the Company granted a non-statutory stock option for the purchase of 75,000 shares of its common stock to an entity for consulting services. The option has a term of 5 years, is fully vested, and has an exercise price of $0.20 per share. The option was granted under the exemption provided by
Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
On August 5, 2002, the Company granted a non-statutory stock option for the purchase of 250,000 shares of its common stock to a law firm as consideration for forgiveness of debt for past services rendered. The option has a term of 5 years, is fully vested, and has an exercise price of $0.15 per share. The option was granted under the exemption provided by Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
From September 16, 2002, continuing through the end of the period covered by this report, the Company has sold 2,025,425 shares of its common stock, at a price of $0.20 per share in a private offering exempt under Rule 506 of Regulation D promulgated under Section 4(2), as amended. 575,000 of the shares issued in this offer were in exchange for cash. 1,450,425 of the shares issued in this offer were in exchange for debt forgiveness. The sales were to both individuals and entities, all of whom were accredited investors.
On September 19, 2002, the Company granted a non-statutory stock option for the purchase of 150,000 shares of its common stock to an entity for consulting services. The option has a term of 5 years, is fully vested, and has an exercise price of $0.20 per share. The option was granted under the exemption provided by
Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
On September 30, 2002, the Company issued 25,000 shares of its common stock, at a price of $0.20 per share, as consideration for consulting services. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The entity receiving the shares had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
-19-
--------------------------------------------------------------------------------
ITEM 3. DEFAULTS ON SENIOR SECURITIES
None
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
The Company has held no regularly scheduled, called or special meetings of shareholders during the reporting period.
ITEM 5. OTHER INFORMATION
None
ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K
(a) Exhibits
--------
Exhibit No. Description
----------- -----------
2.1* Articles of Incorporation of Kimberley Mines, Inc.
2.2* Certificate of Amendment of Articles of Incorporation
(Mine-A-Max Corp.)
2.3* Certificate of Amendment of Articles of Incorporation
(Peabodys Coffee, Inc.)
2.4* Amended and Restated Bylaws of Peabodys Coffee, Inc.
3.1* Peabodys Coffee, Inc. 1995 Stock Option Plan
3.2* Peabodys Coffee, Inc. 1999 Stock Option Plan
6.1* Executive Services Agreement with Barry J. Gibbons
6.2** Asset Purchase Agreement with Arrosto Coffee Company, LLC
6.3*** Amendment No. 1--Arrosto Asset Purchase Agreement
6.4*** Amendment No. 2--Arrosto Asset Purchase Agreement
99.1 Certification Pursuant to 18 U.S.C. Section 1350 As Adopted
Pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002
*Incorporated by reference to the Company`s Registration Statement on Form 10-SB, as amended, originally filed with the Commission under the Exchange Act on December 21, 1999.
**Incorporated by reference to the Company`s Annual Report on Form 10-KSB, filed with the Commission on June 29, 2000.
***Incorporated by reference to the Company`s Amended Quarterly Report for the Period Ending September 30, 2000, filed on Form 10-QSB/A with the Commission under the Exchange Act on February 1, 2001.
(b) Reports on Form 8-K.
None
-20-
--------------------------------------------------------------------------------
SIGNATURES
In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
PEABODYS COFFEE, INC.,
A Nevada Corporation
By: /s/ Todd Tkachuk
--------------------------
Todd Tkachuk, President
Date: November 14, 2002
-21-
--------------------------------------------------------------------------------
EXHIBIT 99.1
CERTIFICATION PURSANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Quarterly Report of Peabodys Coffee Inc. (the "Company") on Form 10-QSB for the period ended September 30, 2002 as filed with the Securities and Exchange Commission on the date hereof (the "Report"), the undersigned, in the capacities and on the date indicted below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of his knowledge:
1. The Report fully complies with the requirements of Section 13(a) or
15(d) of the Securities Exchange Act of 1934; and
2. The information contained in the Report fairly presents, in all materials respects, the financial condition and results of operation of the Company.
November 14, 2002 By: /s/ Todd Tkachuk
-------------------------------
Todd Tkachuk
President, Chief Executive Officer,
Chief Financial Officer
Washington, D.C. 20549
FORM 10-QSB
[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended September 30, 2002
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (d) OF THE
SECURITIES ACT OF 1934
Commission file number 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
Nevada 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 Atherton Road, Suite 9, Rocklin, California, 95765
(Address of Principal Executive Office)
(916) 632-6090
(Issuer`s Telephone Number)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X ] No [ ]
State the number of shares outstanding of each of the issuer`s classes of common equity, as of the latest practicable date: 21,567,120 shares of common stock.
Transitional Small Business Disclosure Format (Check One): Yes [X] No [ ]
--------------------------------------------------------------------------------
TABLE OF CONTENTS
Part I - Financial Information
Item 1 Financial Statements 3
Item 2 Management`s Discussion and Analysis or Plan of Operation 16
Part II - Other Information
Item 1 Legal Proceedings 19
Item 2 Changes in Securities 19
Item 3 Defaults Upon Senior Securities 20
Item 4 Submission of Matters to a Vote of Security Holders 20
Item 5 Other Information 20
Item 6 Exhibits and Reports on Form 8-K 20
Signatures 21
-2-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Balance Sheets
September 30, 2002 and 2001
Unaudited
2002 2001
------------ ------------
ASSETS
Current Assets
Cash $ 7,016 $ 7,866
Other receivables 14,936 31,384
Inventories 77,937 49,028
Prepaid expenses 124,371 96,429
------------ ------------
Total Current Assets 224,260 184,707
Property and equipment (net) 368,771 391,405
Deposits and other assets 203,251 125,191
------------ ------------
Total Assets $ 796,282 $ 701,303
============ ============
LIABILITIES AND STOCKHOLDERS` DEFICIT
Current Liabilities
Cash overdraft $ 13,876 $ 40,208
Accounts payable 492,301 392,007
Accrued expenses 285,708 327,101
Short-term borrowings 90,217 14,820
Current portion of long-term debt 4,173 --
Bridge note financing 35,000 40,000
------------ ------------
Total Current Liabilities 921,275 814,136
------------ ------------
Long-term debt, net of current portion 19,718 --
------------ ------------
Total Liabilities 940,993 814,136
Stockholders` Deficit
Common stock authorized - 50,000,000 shares,
issued and outstanding, 21,567,120 and 17,792,717
$.001 par value $ 21,567 $ 17,793
Paid-in capital 5,445,354 4,600,835
Accumulated deficit (5,611,632) (4,731,461)
------------ ------------
Total Stockholders` Deficit (144,711) (112,833)
------------ ------------
Total Liabilities and Stockholders` Deficit $ 796,282 $ 701,303
============ ============
See accompanying notes to financial statements
-3-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Statements of Loss and Accumulated Deficit Unaudited
Six Months Ended Three Months Ended
September 30, September 30,
2002 2001 2002 2001
------------ ------------ ------------ ------------
Sales $ 1,388,392 $ 1,276,307 $ 588,595 $ 572,791
Cost of Sales 587,522 480,326 258,573 205,984
------------ ------------ ------------ ------------
Gross Profit 800,870 795,981 330,022 366,807
Operating expenses
Employee compensation and benefits 699,937 594,934 311,638 283,999
General and administrative expenses 162,530 147,753 80,657 93,148
Occupancy 159,874 148,875 71,131 67,638
Director and professional fees 181,215 119,986 64,575 84,813
Depreciation and amortization 63,770 62,754 31,875 33,999
Other operating expenses -- 2,500 -- 2,500
------------ ------------ ------------ ------------
1,267,326 1,076,802 559,876 566,097
------------ ------------ ------------ ------------
Operating Loss (466,456) (280,821) (229,854) (199,290)
Other income 242 24,000 (7,650) --
Legal expense - former executive (146,379) -- (16,379) --
Interest expense (17,082) (10,817) (10,708) (8,086)
------------ ------------ ------------ ------------
Net loss before extraordinary item (629,675) (267,638) (264,591) (207,376)
Extraordinary item - forgiveness of debt 103,720 9,889 103,548 4,862
------------ ------------ ------------ ------------
Net Loss (525,955) (257,749) (161,043) (202,514)
Accumulated Deficit, beginning of period (5,085,677) (4,473,712) (5,450,589) (4,528,947)
------------ ------------ ------------ ------------
Accumulated Deficit, end of period $ (5,611,632) $ (4,731,461) $ (5,611,632) $ (4,731,461)
============ ============ ============ ============
Earnings per common share:
Net loss before extraordinary item $ (0.03) $ (0.02) $ (0.01) $ (0.01)
Extraordinary item 0.01 0.00 0.01 0.00
------------ ------------ ------------ ------------
Net loss $ (0.03) $ (0.02) $ (0.01) $ (0.01)
============ ============ ============ ============
See accompanying notes to financial statements
-4-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Statements of Cash Flows
Six Months Ended September 30, 2002 and 2001 Unaudited
2002 2001
------------ ------------
CASH FLOWS FROM OPERATING ACTIVITIES
Net Loss $ (525,955) $ (257,749)
Adjustments to reconcile net loss to net cash
applied to operating activities:
Depreciation and amortization 63,770 62,754
Debt settlements and forgiveness of debt (103,720) (9,889)
Gain on disposal of assets (966) --
Non-cash consulting fees 83,110 --
Slotting fee expense 5,625 --
Other income from reduction of obligation to issue
shares of common stock -- (24,000)
Changes in operating assets and liabilities:
Receivables (62,106) (9,879)
Inventories (14,699) 1,355
Prepaid expenses (10,488) 55,301
Cash overdraft (34,619) (8,350)
Accounts payable 263,620 9,010
Accrued expenses 7,697 16,557
------------ ------------
Net cash applied to operating activities (328,731) (164,890)
CASH FLOWS FROM INVESTING ACTIVITIES
Additions to property and equipment (73,683) (69,940)
Disposals of property and equipment 57,379 --
Brand development costs (65,269) --
Changes to deposits and other assets 11,857 (1,662)
------------ ------------
Net cash applied to investing activities (69,716) (71,602)
CASH FLOWS FROM FINANCING ACTIVITIES
Net proceeds from sale of stock 126,658 236,000
Proceeds from issuance of notes payable 289,000 --
Principal reductions of notes payable (17,502) --
------------ ------------
Net cash provided by financing activities 398,156 236,000
NET DECREASE IN CASH AND
CASH EQUIVALENTS (291) (492)
CASH AND CASH EQUIVALENTS
Beginning of period 7,307 8,358
------------ ------------
End of period $ 7,016 $ 7,866
============ ============
See accompanying notes to financial statements
-5-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
The notes to the financial statements include a summary of significant accounting policies and other notes considered essential to fully disclose and fairly present the transactions and financial position of the company as follows:
Note 1 - Significant Accounting Policies
Note 2 - Going Concern
Note 3 - Inventories
Note 4 - Acquisitions
Note 5 - Property and Equipment, and Intangible Assets
Note 6 - Accounts Payable
Note 7 - Accrued Expenses
Note 8 - Short-Term Borrowings
Note 9 - Long-Term Debt
Note 10 - Bridge Note Financing
Note 11 - Earnings Per Common Share
Note 12 - Supplemental Disclosures to Statement of Cash Flows
Note 13 - Forgiveness of Debt
Note 14 - Commitments and Contingencies
-6-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES
Description of Business
Peabodys Coffee (the "Company") is a retailer and marketer of certified organic branded specialty coffee beverages and packaged whole bean coffees. The Company owns and operates retail espresso coffee bar kiosks in a variety of corporate and institutional locations throughout California and Nevada. The Company has also established wholesale operations to enter the mass retail markets through the sale of packaged whole bean coffees in supermarkets, specialty food stores and other mass retail venues under its Black Rhino Coffee(TM) brand.
Estimates and Assumptions
The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from these estimates.
Basis of Presentation
In the opinion of management, all adjustments of a normal and recurring nature, which were considered necessary for a fair presentation of these financial statements, have been included. It is suggested that these statements are read in conjunction with the financial statements and footnotes thereto included in the annual report of the Company on Form 10-KSB for the year ended March 31, 2002. The results of operations for the six months ended September 30, 2002 may not necessarily be indicative of the operating results for the entire fiscal year.
Incorporation by Reference
The following notes from the Company`s audited financial statements for the years ended March 31, 2002 and 2001 included in the Annual Report of the Company on Form 10-KSB, filed with the Commission on July 15, 2002, are hereby incorporated by reference:
Note 2 - Related Party Transactions
Note 10 - Lease Obligations
Note 12 - Income Taxes
Note 14 - Stock Options and Warrants
Note 18 - Risks and Uncertainties
Note 19 - Concentrations
Cash and Cash Equivalents
The Company considers all highly liquid instruments with a maturity of three months or less at the time of purchase to be cash equivalents.
Property and Equipment
Property and equipment are recorded at cost. Depreciation and amortization are primarily accounted for on the straight-line method over the estimated useful lives of the assets, generally ranging from five to seven years. The amortization of site improvements is based on the shorter of the lease term or the life of the improvement.
-7-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES - CONTINUED
Intangible Assets
Goodwill represents the excess of acquisition costs over the fair value of assets acquired. It is the Company`s policy that goodwill and certain intangible assets with indeterminable lives will be evaluated based on the ongoing profitability of the assets in order to determine if any impairment of the net value has occurred. No impairment of the net goodwill value has occurred during the six months ended September 30, 2002 and 2001.
Non-compete agreements and other intangible assets with determinable lives, if any, are amortized on a straight-line basis over the term of the agreement or estimated useful life.
Income Taxes
The Company accounts for income taxes under the provisions of Statement of Financial Accounting Standards No. 109, "Accounting for Income Taxes," which requires the use of the asset and liability method of computing deferred income taxes.
Inventories
Inventories are stated at the lower of cost (first-in, first-out method) or market.
Stock Transaction Costs
Transaction costs related to the sale of common shares are recorded as a reduction to capital raised by the Company.
Compensated Absences
Employees of the Company are entitled to paid vacation depending on job classification, length of service and other factors. It is impracticable to estimate the amount of compensation for future absences, and accordingly, no liability has been recorded in the accompanying financial statements. The Company`s policy is to recognize the costs of compensated absences when actually paid to employees.
Fair Value of Financial Instruments
The carrying value of cash and cash equivalents approximates fair value because of the short-term maturity of those instruments. The carrying value of long-term debt approximates fair value.
Reclassifications
Certain amounts from the September 30, 2001 financial statements have been reclassified to conform to the current year presentation.
-8-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 2 - GOING CONCERN
The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America, which contemplates continuation of the Company as a going concern. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. However, the Company has sustained operating losses since its inception and has deficits in both working capital and stockholders` equity of $697,015 and $144,711, respectively, as of September 30, 2002.
The financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern. The Company`s ability to continue as a going concern is dependent upon several factors. These factors include its ability to: generate sufficient cash flows to meet its obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs; and, achieve profitability and positive cash flows.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase orders or accounts receivable. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
There is no assurance that management`s plans will be successful or if successful, that they will result in the Company continuing as a going concern. Additionally, the sale of additional equity or other securities will result in dilution of the Company`s stockholders.
-9-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 3 - INVENTORIES
At September 30, 2002 and 2001, inventories were comprised of the following:
2002 2001
--------- ---------
Coffee $ 25,857 $ 8,782
Other food and beverage items 22,250 21,803
Packaging and other supplies 29,830 18,443
--------- ---------
$ 77,937 $ 49,028
========= =========
NOTE 4 - ACQUISITIONS
During the year ended March 31, 2001, the Company purchased certain assets of a coffee roasting company in Van Nuys, California, in exchange for the promise to issue up to 320,000 shares of common stock at $0.20 per share. Terms of the agreement specify that the actual number of shares to be issued is reduced each month until the seller obtains the release of certain liens from the assets. During the nine months ended December 31, 2001, the seller obtained the required release of the liens, resulting in the issuance of 40,000 shares. There is no further obligation to issue additional shares.
The purchase price has been allocated to the acquired assets on the basis of their estimated fair value on the date of acquisition. The fair value of the assets acquired is summarized as follows:
Inventory $ 11,662
Roasting equipment 52,338
--------
$ 64,000
========
Effective December 12, 2000, the Company transferred possession of the above roasting equipment for $20,000 to an unrelated party. The book value of the equipment was adjusted at September 30, 2000 to its net realizable value. During the nine months ended December 31, 2001, clear title to the equipment was obtained and the sale of the equipment was finalized.
-10-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 5 - PROPERTY AND EQUIPMENT, AND INTANGIBLE ASSETS
At September 30, 2002 and 2001, property and equipment were comprised of the following:
2002 2001
---------- ----------
Kiosk carts $ 267,733 $ 260,895
Kiosk equipment 290,263 286,702
Equipment and furniture 261,097 228,291
Signage 60,113 49,179
Site improvements 117,392 79,145
---------- ----------
996,598 904,212
Less: accumulated depreciation (627,827) (512,807)
---------- ----------
$ 368,771 $ 391,405
========== ==========
Included in other assets at September 30, 2002 and 2001, were intangible assets comprised of the following:
2002 2001
---------- ----------
Goodwill $ 40,930 $ 40,930
Non competition agreement 25,000 25,000
Trade name 88,253 9,595
Kiosk design 1,170 1,170
Other identifiable intangibles 14,600 16,942
---------- ----------
169,953 93,637
Less: accumulated amortization (36,896) (18,936)
---------- ----------
$ 133,057 $ 74,701
========== ==========
The Company recognized depreciation and amortization expense for the six months ended September 30, 2002 and 2001 as follows:
2002 2001
---------- ----------
Depreciation $ 57,510 $ 57,510
Amortization 6,260 5,244
---------- ----------
$ 63,770 $ 62,754
========== ==========
NOTE 6 - ACCOUNTS PAYABLE
At September 30, 2002 and 2001, approximately 40% and 59% of the balances in accounts payable, respectively, have been outstanding for more than 90 days.
-11-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 7 - ACCRUED EXPENSES
At September 30, 2002 and 2001, accrued expenses were comprised of the following:
2002 2001
---------- ----------
Accrued interest $ 44,589 $ 32,566
Accrued wages 44,515 65,489
Accrued sales and use tax 32,008 29,959
Accrued payroll taxes 162,158 198,603
Other 2,438 484
---------- ----------
$ 285,708 $ 327,101
========== ==========
Included in accrued payroll taxes at September 30, 2002 and 2001 are past due payroll tax obligations in the amount $145,456 and $180,835, respectively. Management has entered into a repayment plan with the Internal Revenue Service. Terms of the repayment plan require $2,500 minimum monthly installments until the obligations are satisfied.
NOTE 8 - SHORT-TERM BORROWINGS
During the six months ended September 30, 2002 and 2001, the Company borrowed funds to provide short-term working capital. These working capital loans are unsecured, non-interest bearing, and amounted to $90,217 and $14,820 as of September 30, 2002 and 2001, respectively.
-12-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 9 - LONG-TERM DEBT
The Company has fully utilized a $300,000, unsecured line of credit with a related party. Each advance against this line of credit is evidenced by an interest-bearing note. For each note, the Company is obligated to issue a warrant to purchase one share of common stock for each dollar borrowed, at an exercise price of $0.40 per share.
On September 30, 2002, certain note holders discharged the Company of $279,689 of its obligations under the notes, and relinquished their rights to purchase 284,000 shares of common stock in exchange for 1,398,445 shares of the Company`s common stock.
The outstanding balance at September 30, 2002 is summarized as follows.
2002 2001
-------- --------
10% note, unsecured, payable in monthly installments
of $212.47 including interest, due 04/30/07 $ 9,477 $ -0-
10% notes, unsecured, payable in monthly installments
of $318.71 including interest, due 05/30/07 14,414 -0-
Less current portion (4,173) -0-
-------- --------
$ 19,718 $ -0-
======== ========
Aggregate maturities of long-term debt over the next five years are as follows:
Twelve months ended September 30 Amount
-------------------------------- ------
2003 $ 4,173
2004 4,610
2005 5,092
2006 5,626
2007 4,390
--------
$ 23,891
========
NOTE 10 - BRIDGE NOTE FINANCING
In May 1996, the Company issued "units" consisting of secured convertible promissory notes and warrants to purchase the Company`s common stock. As of September 30, 2002 and 2001, there were $35,000 and $40,000, respectively, of bridge notes outstanding. The notes are secured by all assets of the Company.
The Company is obligated to make quarterly interest payments on the principal balance outstanding at nine percent (9%) per annum and to repay such principal balance in full on December 31, 1998. As of September 30, 2002 and 2001, the Company has accrued $35,219 and $32,566, respectively, of interest payable on these notes. As of September 30, 2002, the Company has not received any notice of default relating to the notes.
-13-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 11 - EARNINGS PER COMMON SHARE
Earnings per common share are computed by dividing net income by the average number of common shares and common stock equivalents outstanding during the period. The weighted average number of common shares outstanding during the six months ended September 30, 2002 and 2001, were 19,484,955 and 15,772,581, respectively.
Common stock equivalents are the net additional number of shares that would be issuable upon the exercise of the outstanding common stock options and warrants. For the six months ended September 30, 2002 and 2001, fully diluted earnings per common share are equal to basic earnings per common share because the effect of potentially dilutive securities underlying the stock options and warrants are anti-dilutive and therefore not included.
NOTE 12 - SUPPLEMENTAL DISCLOSURES TO STATEMENT OF CASH FLOWS
Non-cash investing and financing transactions for the six months ended September 30, 2002 and 2001 are as follows:
2002 2001
--------- ---------
Issuance of common stock in exchange for
services provided $ 80,000 $ 88,750
Issuance of common stock in exchange for
discharge of obligations on long-term
borrowings, trade payables and other liabilities 290,085 8,000
Trade payables and accrued expenses forgiven 103,720 9,889
Conversion of trade payables to short-term note 80,217 --
Credit memos issued to customers for slotting agreements 67,500 --
Sale of equipment in exchange for obligations
on trade payables and other liabilities 47,195
Reduction of obligation to issue shares of common stock -- 24,000
Issuance of common stock in exchange for
property and equipment -- 10,000
-14-
--------------------------------------------------------------------------------
PEABODYS COFFEE, INC.
Notes to Financial Statements
September 30, 2002 and 2001
Unaudited
NOTE 13 - FORGIVENESS OF DEBT
Forgiveness of debt amounted to $103,720 and $9,889 for the six months ended September 30, 2002 and 2001, respectively. This income represents the forgiveness of trade payables and accrued expenses recorded as expenses in the current and prior years. Significant transactions relating to the forgiveness of debt are explained in the following paragraphs.
On September 30, 2002, the Company`s legal counsel agreed to forgive accrued legal fees totaling $75,059. These fees were accrued in the Company`s litigation against a former executive.
On August 26, 2002, the Company`s legal counsel agreed to accept an option to purchase 250,000 shares of common stock, with an exercise price of $0.15 per share as full and final settlement for accrued legal fees totaling $24,665. These fees were accrued in the Company`s regular course of business.
NOTE 14 - COMMITMENTS AND CONTINGENCIES
On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
In June 2002, the Company received correspondence from the trustee of the bankruptcy estate of a former vendor requesting payment on a $250,000 obligation. The Company believed that it had settled this obligation in 1999 with an agreement to pay $20,000. The matter has been clarified and resolved with the United States Bankruptcy Court for the Northern District of California. The Company is obligated to pay the sum of $20,000 over a six-month period in exchange for a release from any claim the Trustee might have against it. As the accounts of the Company had already reflected the original settlement, no accrual was necessary.
In the normal course of business, the Company has various legal claims and other contingent matters outstanding. Management believes that any ultimate liability arising from these contingencies would not have a material adverse effect on the Company`s results of operations or financial condition at September 30, 2002 and 2001.
-15-
--------------------------------------------------------------------------------
ITEM 2. MANAGEMENT`S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND RESULTS OF OPERATIONS
The preparation of this section requires management to make estimates and assumptions about the past, current and future activities, business practices, and financial records of the Company. Actual results may differ from these estimates and assumptions.
REVENUES
Net revenues for the six months ended September 30, 2002 increased 8.8% to $1,388,392 from $1,276,307 for the same period in fiscal 2001. This increase was primarily due to the opening of a retail cafe in Southern California during the quarter ended December 31, 2001. In addition, the Company`s new Black Rhino Coffee(TM) product line began shipping during the quarter ended September 30, 2002. Sales of this product accounted for 13.5% of the Company`s net revenue for the quarter.
COSTS AND EXPENSES
Cost of sales for the six months ended September 30, 2002 increased 22.3% to $587,522 from $480,326 for the same period in fiscal 2001. As a percentage of net revenues, cost of sales increased to 42.3% for the six months ended September 30, 2002 from 37.6% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to lower margin products offered at the Company`s retail cafe in Southern California.
Employee compensation and benefits for the six months ended September 30, 2002 increased to $699,937 from $594,934 for the same period in fiscal 2001. As a percentage of net revenues, employee compensation and benefits increased to 50.4% for the six months ended September 30, 2002 from 46.6% for the comparable period in fiscal 2001. The increase as a percent of net revenues is primarily due to higher staffing levels at the Company`s retail cafe relative to the Company`s traditional sites, and increased workers compensation insurance rates in effect throughout the state of California.
General and administrative expenses for the six months ended September 30, 2002 increased to $162,530 from $147,753 for the same period in fiscal 2001. As a percentage of net revenues, general and administrative expenses increased to 11.7% for the six months ended September 30, 2002 from 11.6% for the comparable period in fiscal 2001.
Occupancy costs for the six months ended September 30, 2002 increased to $159,874 from $148,875 for the same period in fiscal 2001. As a percentage of net revenues, occupancy costs decreased to 11.5% for the six months ended September 30, 2002 from 11.7% for the comparable period in fiscal 2001.
Director and professional fees for the six months ended September 30, 2002 increased to $181,215 from $119,986 for the same period in fiscal 2001. The majority of these expenses result from the engagement of various consultants to assist the Company in obtaining growth financing and in penetrating new markets with its packaged consumer brand of Black Rhino Coffee(TM).
-16-
--------------------------------------------------------------------------------
Depreciation and amortization expense for the six months ended September 30, 2002 increased to $63,770 from $62,754 for the same period in fiscal 2001. As a percentage of net revenues, depreciation and amortization expense decreased to 4.6% for the six months ended September 30, 2002 from 4.9% for the comparable period in fiscal 2001.
Operating losses for the six months ended September 30, 2002 increased to $466,456 from $280,821 the same period in fiscal 2001. As a percentage of net revenues, operating losses increased to 33.6% for the six months ended September 30, 2002 from 22.0% for the comparable period in fiscal 2001. The increased operating loss is primarily due to higher employee compensation and benefits costs and higher director and professional fees.
Legal expense related to the Company`s pending litigation against a former executive amounted to $146,379 for the six months ended September 30, 2002. On May 8, 2002, the Company initiated legal action against its former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee of the Company, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between the Company and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. The ultimate ability of the Company to pursue relief against Mr. Young remains to be determined, and there can be no assurance that the Company will be successful in pursuing its claims in that forum. The Company has settled its claims against the former employee.
Net loss for the six months ended September 30, 2002 increased to $525,955 from $257,749 for the same period in fiscal 2001. As a percentage of net revenues, net losses increased to 37.9% for the six months ended September 30, 2002 from 20.2% for the comparable period in fiscal 2001.
LIQUIDITY AND CAPITAL RESOURCES
Despite the Company`s "unit level" profitability, the Company has not been profitable. As the accompanying financial statements show, for the six months ended September 30, 2002, the Company had a net operating loss of $466,456, and an overall net loss of $525,955. At September 30, 2002, the Company has a working capital deficit of $697,015, and a stockholders` deficit of $144,711.
Management plans to address these challenges by building on the successful launch of its organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. The brand achieved significant awareness at its introduction in May 2002 at the FMI supermarket convention in Chicago. The benefit of this channel of trade is that a small number of orders can significantly increase corporate revenues and earnings. Management believes that entry to this new market sector will expose the Company to different and potentially more fertile financing opportunities - such as project-based non-dilutive debt financing secured by purchase order or accounts receivable notes. Management believes this is a crucial new opportunity for the Company given the continuing uncertainty of conventional equity markets.
Management also believes its strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to the Company. Management further believes that the Company`s gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
-17-
--------------------------------------------------------------------------------
Cash applied to investing activities for the six months ended September 30, 2002 consisted of capital additions to property and equipment of $73,683, disposals of property and equipment of $57,379, brand development costs of $65,269, and decreases to deposits of $11,857. The capital additions were primarily related to costs associated with refurbishing existing kiosks and the purchase of exhibition materials for the launch of the Black Rhino Coffee(TM) brand. Brand development costs are associated with the design, development and launch of the Black Rhino Coffee(TM) brand.
The Company had net cash provided from financing activities for the six months ended September 30, 2002 totaling $398,156. In January 2002, the Company secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. Cash from financing activities primarily consists of $289,000 from net long-term borrowings under the line of credit, and $126,658 net proceeds from the sale of Company stock. These amounts were primarily utilized in the day-to-day operations of the Company.
-18-
--------------------------------------------------------------------------------
PART II - OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS
None
ITEM 2. CHANGES IN SECURITIES
(c) The following equity securities were sold by the Company in unregistered transactions during the period covered by this report:
On July 1, 2002, the Company granted a non-statutory stock option for the purchase of 75,000 shares of its common stock to an entity for consulting services. The option has a term of 5 years, is fully vested, and has an exercise price of $0.20 per share. The option was granted under the exemption provided by
Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
On August 5, 2002, the Company granted a non-statutory stock option for the purchase of 250,000 shares of its common stock to a law firm as consideration for forgiveness of debt for past services rendered. The option has a term of 5 years, is fully vested, and has an exercise price of $0.15 per share. The option was granted under the exemption provided by Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
From September 16, 2002, continuing through the end of the period covered by this report, the Company has sold 2,025,425 shares of its common stock, at a price of $0.20 per share in a private offering exempt under Rule 506 of Regulation D promulgated under Section 4(2), as amended. 575,000 of the shares issued in this offer were in exchange for cash. 1,450,425 of the shares issued in this offer were in exchange for debt forgiveness. The sales were to both individuals and entities, all of whom were accredited investors.
On September 19, 2002, the Company granted a non-statutory stock option for the purchase of 150,000 shares of its common stock to an entity for consulting services. The option has a term of 5 years, is fully vested, and has an exercise price of $0.20 per share. The option was granted under the exemption provided by
Section 4(2) of the Securities Act of 1933, as amended. The optionee was a sophisticated investor with a preexisting relationship with the Company and had access to the same information as would be included in a registration statement prepared by the Company.
On September 30, 2002, the Company issued 25,000 shares of its common stock, at a price of $0.20 per share, as consideration for consulting services. The issuance was exempt from registration under Section 4(2) of the Securities Act of 1933, as amended. The entity receiving the shares had a pre-existing relationship with the Company, was a sophisticated investor, and had access to the same information as would be included in a registration statement prepared by the Company.
-19-
--------------------------------------------------------------------------------
ITEM 3. DEFAULTS ON SENIOR SECURITIES
None
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
The Company has held no regularly scheduled, called or special meetings of shareholders during the reporting period.
ITEM 5. OTHER INFORMATION
None
ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K
(a) Exhibits
--------
Exhibit No. Description
----------- -----------
2.1* Articles of Incorporation of Kimberley Mines, Inc.
2.2* Certificate of Amendment of Articles of Incorporation
(Mine-A-Max Corp.)
2.3* Certificate of Amendment of Articles of Incorporation
(Peabodys Coffee, Inc.)
2.4* Amended and Restated Bylaws of Peabodys Coffee, Inc.
3.1* Peabodys Coffee, Inc. 1995 Stock Option Plan
3.2* Peabodys Coffee, Inc. 1999 Stock Option Plan
6.1* Executive Services Agreement with Barry J. Gibbons
6.2** Asset Purchase Agreement with Arrosto Coffee Company, LLC
6.3*** Amendment No. 1--Arrosto Asset Purchase Agreement
6.4*** Amendment No. 2--Arrosto Asset Purchase Agreement
99.1 Certification Pursuant to 18 U.S.C. Section 1350 As Adopted
Pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002
*Incorporated by reference to the Company`s Registration Statement on Form 10-SB, as amended, originally filed with the Commission under the Exchange Act on December 21, 1999.
**Incorporated by reference to the Company`s Annual Report on Form 10-KSB, filed with the Commission on June 29, 2000.
***Incorporated by reference to the Company`s Amended Quarterly Report for the Period Ending September 30, 2000, filed on Form 10-QSB/A with the Commission under the Exchange Act on February 1, 2001.
(b) Reports on Form 8-K.
None
-20-
--------------------------------------------------------------------------------
SIGNATURES
In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
PEABODYS COFFEE, INC.,
A Nevada Corporation
By: /s/ Todd Tkachuk
--------------------------
Todd Tkachuk, President
Date: November 14, 2002
-21-
--------------------------------------------------------------------------------
EXHIBIT 99.1
CERTIFICATION PURSANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Quarterly Report of Peabodys Coffee Inc. (the "Company") on Form 10-QSB for the period ended September 30, 2002 as filed with the Securities and Exchange Commission on the date hereof (the "Report"), the undersigned, in the capacities and on the date indicted below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of his knowledge:
1. The Report fully complies with the requirements of Section 13(a) or
15(d) of the Securities Exchange Act of 1934; and
2. The information contained in the Report fairly presents, in all materials respects, the financial condition and results of operation of the Company.
November 14, 2002 By: /s/ Todd Tkachuk
-------------------------------
Todd Tkachuk
President, Chief Executive Officer,
Chief Financial Officer
Peabodys Coffee Secures Institutional Financing
ROCKLIN, Calif., Jan 7, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the company has agreed to terms for a $750,000
investment from a NY-based institutional fund, with a provision of up to $5
million of capital if certain terms and conditions are agreed.
The primary use of funds is to accelerate the distribution of the company`s
Black Rhino organic coffee brand. The terms of the transaction were not
disclosed.
"This is a very important transaction for us and the timing is perfect," stated
Peabodys Chairman John Phillips. "The initial market response to Black Rhino has
been both positive and rapid. This investment will enable us to move quickly to
take advantage of some large supermarket growth opportunities that we have
identified."
President and CEO Todd Tkachuk added, "As well as enabling us to support our
market position better, these funds will have a dramatic effect on the
effectiveness and efficiency of our supply chain -- in particular by materially
improving our cost of goods and our security of supply by making direct
purchases of green coffee."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee. The company has developed the Black Rhino Coffee(TM) brand for
marketing packaged certified organic coffee in retail markets. Currently, Black
Rhino Coffee(TM) is slotted into 400-500 supermarkets that are serviced by
Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu,
in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2003 Business Wire. All rights reserved.
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: FOODS/BEVERAGES
RESTAURANTS
SUPERMARKETS
SOURCE:
Peabodys
Coffee
ROCKLIN, Calif., Jan 7, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced today that the company has agreed to terms for a $750,000
investment from a NY-based institutional fund, with a provision of up to $5
million of capital if certain terms and conditions are agreed.
The primary use of funds is to accelerate the distribution of the company`s
Black Rhino organic coffee brand. The terms of the transaction were not
disclosed.
"This is a very important transaction for us and the timing is perfect," stated
Peabodys Chairman John Phillips. "The initial market response to Black Rhino has
been both positive and rapid. This investment will enable us to move quickly to
take advantage of some large supermarket growth opportunities that we have
identified."
President and CEO Todd Tkachuk added, "As well as enabling us to support our
market position better, these funds will have a dramatic effect on the
effectiveness and efficiency of our supply chain -- in particular by materially
improving our cost of goods and our security of supply by making direct
purchases of green coffee."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee. The company has developed the Black Rhino Coffee(TM) brand for
marketing packaged certified organic coffee in retail markets. Currently, Black
Rhino Coffee(TM) is slotted into 400-500 supermarkets that are serviced by
Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu,
in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Peabodys Coffee
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Copyright (C) 2003 Business Wire. All rights reserved.
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: FOODS/BEVERAGES
RESTAURANTS
SUPERMARKETS
SOURCE:
Peabodys
Coffee
Übersetzung der wichtigsten Punkte der News - frei nach Notts(wie immer ohne Gewähr!):
Peabodys Coffee sichert Finanzierung durch institutionelle Anleger
Business Editors
ROCKLIN, Calif.--(BUSINESS WIRE)--Jan. 7, 2003--Peabodys Coffee, Inc. (OTCBB:PBDY) gab heute bekannt, dass das Unternehmen den Bestimmungen für eine 750,000 Dollar Investition eines institutionellen Fonds mit Sitz in New York zustimmte, mit der Bereitstellung von bis zu weiteren 5 Millionen Dollar, wenn bestimmte Bedingungen erfüllt werden.
Die hauptsächliche Verwendung des Geldes wird für die Beschleunigung des Vertriebs der Black Rhino Coffee Marke benutzt. Die Bedingungen für diese Transaktion wurden nicht veröffentlicht.
"Dies ist eine sehr wichtige Transaktion für uns und derZeitpunkt ist perfekt," sagte Peabodys Chairman John Phillips. "Die ersten Reaktionen des Marktes auf Black Rhino waren positiv und zügig. Diese Investition wird uns helfen, schnell zu reagieren, um die Wachstumschancen einiger grosser Supermärkte, die wir erkannt haben, zu nutzen."
President and CEO Todd Tkachuk fügte hinzu, "Neben der Unterstützung unserer Marktposition werden diese Investitionen einen dramatischen Effekt auf die Effektivität und Effizienz unserer Versorgungsketten haben - insbesondere bei der materiellen Verbesserung unserer Güterkosten und bei der Sicherheit der Lieferungen durch den Direkterwerb von grünem Kaffee."
Peabodys Coffee sichert Finanzierung durch institutionelle Anleger
Business Editors
ROCKLIN, Calif.--(BUSINESS WIRE)--Jan. 7, 2003--Peabodys Coffee, Inc. (OTCBB:PBDY) gab heute bekannt, dass das Unternehmen den Bestimmungen für eine 750,000 Dollar Investition eines institutionellen Fonds mit Sitz in New York zustimmte, mit der Bereitstellung von bis zu weiteren 5 Millionen Dollar, wenn bestimmte Bedingungen erfüllt werden.
Die hauptsächliche Verwendung des Geldes wird für die Beschleunigung des Vertriebs der Black Rhino Coffee Marke benutzt. Die Bedingungen für diese Transaktion wurden nicht veröffentlicht.
"Dies ist eine sehr wichtige Transaktion für uns und derZeitpunkt ist perfekt," sagte Peabodys Chairman John Phillips. "Die ersten Reaktionen des Marktes auf Black Rhino waren positiv und zügig. Diese Investition wird uns helfen, schnell zu reagieren, um die Wachstumschancen einiger grosser Supermärkte, die wir erkannt haben, zu nutzen."
President and CEO Todd Tkachuk fügte hinzu, "Neben der Unterstützung unserer Marktposition werden diese Investitionen einen dramatischen Effekt auf die Effektivität und Effizienz unserer Versorgungsketten haben - insbesondere bei der materiellen Verbesserung unserer Güterkosten und bei der Sicherheit der Lieferungen durch den Direkterwerb von grünem Kaffee."
Dear Todd,
the press release few days ago and the last SB-2
Filing is dicussed very heavily in a german
stockboard.
Dear XYZ:
I am writing in response to your e-mail dated January 10 as it relates to the company`s financing and subsequent SB-2 filing. I will offer "my view" of the financing but please understand that this e-mail only represents my opinion.
First of all...I am really not that interested in the stockboards of Germany or the US. Some of these people (called "bashers") spend their days trying to create fear that will destroy the efforts of legitimate people and legitimate companies who are really trying to build businesses with tangible products or services that will contribute to society. I would recommend that you DO NOT engage these so called "bashers." We (you and I) have better things to do with our time.
Here are some questions which should be answered
directly by you. The questions as well as your answers
will be copied in the stockboard after.
1. we found some very bad examples of companies that
were financed by the AJW Funds.
a)As filed with the Securities and Exchange Commission
on July 3, 2002.
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
b)As filed with the Securities and Exchange Commission
on June 13, 2002
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
c)As filed with the Securities and Exchange Commission
on July 3, 2002.
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
d)As Filed with the Securities and Exchange Commission
on May 31, 2002,
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
e)As filed with the Securities and Exchange Commission
on July 29, 2002
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
f)On July 12, 2002, (chart) Antares Pharma, Inc. (the
"Company" and several investors entered into a
Securities Purchase Agreement (the "Agreement" for the
sale and purchase of up to $2,000,000 aggregate
principal amount of the Company`s 10% Convertible
Debentures.....
AJW Partners, AJW New Millenium Offshore
http://chart.yahoo.com/c/1y/a/antr.gif
g)On June 25, 2002, (chart) Universe2U Inc. (the
"Company" entered into an agreement with AJW Partners,
LLC, New Millennium Capital Partners II, LLC, Pegasus
Capital Partners, LLC and AJW/New Millennium Offshore,
Ltd. for the private placement of $1,500,000 of the
Company`s Secured Convertible Debentures (the
"Debentures".....
http://chart.yahoo.com/c/1y/u/utou.ob.gif
h)On March 26, 2002 (chart), DeMarco Energy Systems of
America, Inc. (the "Company" entered into an agreement
with AJW Partners, LLC, New Millennium Capital
Partners II, LLC, Pegasus Capital Partners, LLC and
AJW/New Millennium Offshore Ltd. (the "Debenture
Holders" for the private placement of $1,000,000 of
the Company`s Secured Convertible Debentures.....
http://chart.yahoo.com/c/1y/d/dmes.ob.gif
What is your comment? Why shoud it not be the same
with PBDY? Why does the fund invest in such
"bullshit"-companies( a part of them with prefered
stock) Didn´t you know that? Was the fund the last
chance not to die?
OK....yes have accepted the terms of a convertible debenture and yes we agree that the terms are challenging. However, we are very excited because we now have the CAPITAL, that we have NEVER had, to properly develop our business. We believe that the success of the business will eventually determine the price of our stock - NOT the IR firms that we hire or the PR work that we do. We acknowledge that it is important to increase the visibility of our company in the US and now that we have adequate capital to work with we will take all necessary steps.
I am not going to spend a bunch of my time looking up all the charts and all the companies that you have provided that were "apparently" financed by the same institutional investor who invested in Peabodys. I will tell you that I recognize a couple of the names from our pre-financing due diligence and it is absolutely ridiculous that they are even mentioned. For example: one of these companies was funded with a debenture - their stock price went WAY UP - the fund gave them a LOT OF MONEY - the company refused to comply with its obligations under the terms of the debenture - the fund lost its entire investment and never converted or sold one share. WHY would such a company be referred to when you are evaluating the legitimacy of the investment group and the debenture financing?
You really need to evaluate the performance of the COMPANIES and not the fund or the debenture. We will work very closely with our new investors to keep them informed and to make sure that we maintain a mutually beneficial relationship. Don`t forget that our investors own a warrant to purchase nearly 2 million shares at a price of $0.25 / share......why would they want the price of or shares to go down?
2.) There exists a very negative article about the AJW
Fund. Did you know this story?
http://www.stockpatrol.com/schlock/articles/terrorism2.html
You ask me about a negative article and this makes me laugh because this is an example of another example where the fund lost all of their investment. They never converted the debenture and they never sold the stock from their investment in the company mentioned in this negative article. Seems like a company problem to me - not a debenture or financing problem.
3.) The Pro´s and Against´s are discussing about the
folliwing statement which i found in the SB-2
The selling stockholders may also engage in short
sales against the box, puts and calls and other
transactions in our securities or derivatives of our
securities and may sell or deliver shares in
connection with these trades.
Does it mean, that the AJW Fund is allowed to short
PBDY and to cover their short position with the
Convertible Debentures?
Or is it not allowed for them to short the stock?
Now that we have filed our registration statement (SB-2), we anticipate that the SEC will review our filing and that it could 3 - 6 months before the SB-2 goes effective. The only way that our SB-2 would go effective prior to this is if the SEC decides not to review our filing, which we think is unlikely. It is ILLEGAL (i.e., AGAINST THE LAW) for ANYONE to short stock against a registration statement. We looked carefully at several other companies financed by our new investors and we spoke to several people and found ABSOLUTELY NO EVIDENCE of short selling. I am researching some of the language in our SB-2 that relates to short selling and I will get back to you soon to clarify this language.
4.) Are all 3 Holders allowed to convert 4,99% at one
time together? or is each Holder allowed to convert
4,99% what would mean that nearly 15% could be
converted at one time?
You ask if all 3 investors can convert 4.99% at the same time together. The answer is NO because they are all managed and controlled by the same fund. In addition, if they would go over 4.99% they will become subject to certain trading restrictions that apply to affiliates or insiders who own 5% or more of a company`s stock.
5.)How long are the shares restricted? Is the fund
allowed to sell the shares directly or do they have a
3-months-restriction?
The investment fund can start to convert the debenture any time they want to if they want shares that are RESTRICTED from trading. If the fund wants to convert into "free trading" shares, then they must wait until the SB-2 goes effective (see above).
6.)How many markets are delivered with BRC at the
moment? Does the supermarkets reorder BRC?
BRC is currently in 500-550 supermarkets. This information is all that has been made public at this time. Stay tuned for updates on reorder information and keep checking on our website www.blackrhinocoffee.com for new developments.
7.) What about the Davis Medical Center. Why is the
not opened yet? What are the reasons for delay?
We are awaiting final construction approval from a State regulatory agency (OSHPD) for the installation of the UC-Davis kiosk. The last correspondence I reviewed indicated that we would probably open the new kiosk the 3rd week of February unless we encounter unforeseen delays.
Thanks for your time
Best regards XYZ
I hope this helps to address some of your concerns and answer some of your questions. We truly believe that we did the right thing by putting our company in a position where it is not only cash stable but also equipped for rapid growth. We look forward to keeping you as a shareholder and building our company together.
Best Regards,
Todd Tkachuk
Peabodys Coffee, Inc.
the press release few days ago and the last SB-2
Filing is dicussed very heavily in a german
stockboard.
Dear XYZ:
I am writing in response to your e-mail dated January 10 as it relates to the company`s financing and subsequent SB-2 filing. I will offer "my view" of the financing but please understand that this e-mail only represents my opinion.
First of all...I am really not that interested in the stockboards of Germany or the US. Some of these people (called "bashers") spend their days trying to create fear that will destroy the efforts of legitimate people and legitimate companies who are really trying to build businesses with tangible products or services that will contribute to society. I would recommend that you DO NOT engage these so called "bashers." We (you and I) have better things to do with our time.
Here are some questions which should be answered
directly by you. The questions as well as your answers
will be copied in the stockboard after.
1. we found some very bad examples of companies that
were financed by the AJW Funds.
a)As filed with the Securities and Exchange Commission
on July 3, 2002.
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
b)As filed with the Securities and Exchange Commission
on June 13, 2002
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
c)As filed with the Securities and Exchange Commission
on July 3, 2002.
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
d)As Filed with the Securities and Exchange Commission
on May 31, 2002,
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
e)As filed with the Securities and Exchange Commission
on July 29, 2002
http://charting.finsight.com/ext/charts.dll?2-6-9-0-0-524-03…
f)On July 12, 2002, (chart) Antares Pharma, Inc. (the
"Company" and several investors entered into a
Securities Purchase Agreement (the "Agreement" for the
sale and purchase of up to $2,000,000 aggregate
principal amount of the Company`s 10% Convertible
Debentures.....
AJW Partners, AJW New Millenium Offshore
http://chart.yahoo.com/c/1y/a/antr.gif
g)On June 25, 2002, (chart) Universe2U Inc. (the
"Company" entered into an agreement with AJW Partners,
LLC, New Millennium Capital Partners II, LLC, Pegasus
Capital Partners, LLC and AJW/New Millennium Offshore,
Ltd. for the private placement of $1,500,000 of the
Company`s Secured Convertible Debentures (the
"Debentures".....
http://chart.yahoo.com/c/1y/u/utou.ob.gif
h)On March 26, 2002 (chart), DeMarco Energy Systems of
America, Inc. (the "Company" entered into an agreement
with AJW Partners, LLC, New Millennium Capital
Partners II, LLC, Pegasus Capital Partners, LLC and
AJW/New Millennium Offshore Ltd. (the "Debenture
Holders" for the private placement of $1,000,000 of
the Company`s Secured Convertible Debentures.....
http://chart.yahoo.com/c/1y/d/dmes.ob.gif
What is your comment? Why shoud it not be the same
with PBDY? Why does the fund invest in such
"bullshit"-companies( a part of them with prefered
stock) Didn´t you know that? Was the fund the last
chance not to die?
OK....yes have accepted the terms of a convertible debenture and yes we agree that the terms are challenging. However, we are very excited because we now have the CAPITAL, that we have NEVER had, to properly develop our business. We believe that the success of the business will eventually determine the price of our stock - NOT the IR firms that we hire or the PR work that we do. We acknowledge that it is important to increase the visibility of our company in the US and now that we have adequate capital to work with we will take all necessary steps.
I am not going to spend a bunch of my time looking up all the charts and all the companies that you have provided that were "apparently" financed by the same institutional investor who invested in Peabodys. I will tell you that I recognize a couple of the names from our pre-financing due diligence and it is absolutely ridiculous that they are even mentioned. For example: one of these companies was funded with a debenture - their stock price went WAY UP - the fund gave them a LOT OF MONEY - the company refused to comply with its obligations under the terms of the debenture - the fund lost its entire investment and never converted or sold one share. WHY would such a company be referred to when you are evaluating the legitimacy of the investment group and the debenture financing?
You really need to evaluate the performance of the COMPANIES and not the fund or the debenture. We will work very closely with our new investors to keep them informed and to make sure that we maintain a mutually beneficial relationship. Don`t forget that our investors own a warrant to purchase nearly 2 million shares at a price of $0.25 / share......why would they want the price of or shares to go down?
2.) There exists a very negative article about the AJW
Fund. Did you know this story?
http://www.stockpatrol.com/schlock/articles/terrorism2.html
You ask me about a negative article and this makes me laugh because this is an example of another example where the fund lost all of their investment. They never converted the debenture and they never sold the stock from their investment in the company mentioned in this negative article. Seems like a company problem to me - not a debenture or financing problem.
3.) The Pro´s and Against´s are discussing about the
folliwing statement which i found in the SB-2
The selling stockholders may also engage in short
sales against the box, puts and calls and other
transactions in our securities or derivatives of our
securities and may sell or deliver shares in
connection with these trades.
Does it mean, that the AJW Fund is allowed to short
PBDY and to cover their short position with the
Convertible Debentures?
Or is it not allowed for them to short the stock?
Now that we have filed our registration statement (SB-2), we anticipate that the SEC will review our filing and that it could 3 - 6 months before the SB-2 goes effective. The only way that our SB-2 would go effective prior to this is if the SEC decides not to review our filing, which we think is unlikely. It is ILLEGAL (i.e., AGAINST THE LAW) for ANYONE to short stock against a registration statement. We looked carefully at several other companies financed by our new investors and we spoke to several people and found ABSOLUTELY NO EVIDENCE of short selling. I am researching some of the language in our SB-2 that relates to short selling and I will get back to you soon to clarify this language.
4.) Are all 3 Holders allowed to convert 4,99% at one
time together? or is each Holder allowed to convert
4,99% what would mean that nearly 15% could be
converted at one time?
You ask if all 3 investors can convert 4.99% at the same time together. The answer is NO because they are all managed and controlled by the same fund. In addition, if they would go over 4.99% they will become subject to certain trading restrictions that apply to affiliates or insiders who own 5% or more of a company`s stock.
5.)How long are the shares restricted? Is the fund
allowed to sell the shares directly or do they have a
3-months-restriction?
The investment fund can start to convert the debenture any time they want to if they want shares that are RESTRICTED from trading. If the fund wants to convert into "free trading" shares, then they must wait until the SB-2 goes effective (see above).
6.)How many markets are delivered with BRC at the
moment? Does the supermarkets reorder BRC?
BRC is currently in 500-550 supermarkets. This information is all that has been made public at this time. Stay tuned for updates on reorder information and keep checking on our website www.blackrhinocoffee.com for new developments.
7.) What about the Davis Medical Center. Why is the
not opened yet? What are the reasons for delay?
We are awaiting final construction approval from a State regulatory agency (OSHPD) for the installation of the UC-Davis kiosk. The last correspondence I reviewed indicated that we would probably open the new kiosk the 3rd week of February unless we encounter unforeseen delays.
Thanks for your time
Best regards XYZ
I hope this helps to address some of your concerns and answer some of your questions. We truly believe that we did the right thing by putting our company in a position where it is not only cash stable but also equipped for rapid growth. We look forward to keeping you as a shareholder and building our company together.
Best Regards,
Todd Tkachuk
Peabodys Coffee, Inc.
@javi,
danke für deine arbeit und die übersetzung.
damit hat amada recht gehabt und der gute neono hat gebrüllt, aber dafür sich sehr verzettelt
nur dieser satz ist mir aufgestossen:
OK .. ja wir haben die Konditionen mit convertible Debentures aktzeptiert und ja wir stimmen zu das diese Konditionen eine Herausforderung darstellen.
wieso eine herausforderung? was kann da noch auf uns zukommen?
Gruß Forsyth
danke für deine arbeit und die übersetzung.
damit hat amada recht gehabt und der gute neono hat gebrüllt, aber dafür sich sehr verzettelt
nur dieser satz ist mir aufgestossen:
OK .. ja wir haben die Konditionen mit convertible Debentures aktzeptiert und ja wir stimmen zu das diese Konditionen eine Herausforderung darstellen.
wieso eine herausforderung? was kann da noch auf uns zukommen?
Gruß Forsyth
@Forsyth:
Die Herausforderung besteht meiner Meinung nach in der Kurspflege. Todd muss nun mit allen Mitteln versuchen den Kurs nach oben zu treiben, sonst nimmt der Fonds das Geld und entzieht es damit der Firma wieder. Ausserdem würde dann kein Nachfolgevertrag über weitere 5 Mio. $ abgeschlossen werden. PBDY braucht das Geld dringend, und der Fonds ist zur Zeit der einzige Geldgeber! Schau Dir miuras Post an. Die Basis der Wandelschuldverschreibungen (convertible debentures) ist der Dollar, also Geld. Das Wandelrecht hat der Fonds. Steigt der Kurs entsprechend, kann Todd mit Aktien bezahlen und das Geld bleibt in der Firma. Es handelt sich hierbei also um eine richtige Kapitalerhöhung und nicht um eine Dilution! Durch den common stock mit share registry ist der Fonds sehr gut abgesichert und wird selbst im Konkursfall als grösster Gläubiger zuerst aus der Konkursmasse bedient. Todd hat also einen Haufen Zugeständnisse machen müssen, nur um endlich den langersehnten Investor zu finden. Für den Fonds ist das ein totsicheres Geschäft! Hoffen wir, dass auch der Nachfolgevertrag zustande kommt. Dann geht die Post aber ab, dann würde sogar ich ich zum Kauf raten!
Hochinteressant wird es, wenn der Fonds dahinterkommt, dass Shorties am Werk sind. Bei der Geldpower kann es dann durchaus zu Coverkursen kommen. Todd wird das dem Fonds bei den Verhandlungen sicher zugeflüstert haben, hoffentlich!
Wir können also darauf hoffen, dass in Zukunft nicht alles über den common stock abgewickelt wird, sondern auch mal der free float tüchtig angeheizt wird, denn davon leben wir ja!
Jetzt halte mal ganz fest die Daumen, dass es wenigstens dieses Jahr etwas wird!
ElBlindo, wat denn nu, doch wieder PBDY?
Die Herausforderung besteht meiner Meinung nach in der Kurspflege. Todd muss nun mit allen Mitteln versuchen den Kurs nach oben zu treiben, sonst nimmt der Fonds das Geld und entzieht es damit der Firma wieder. Ausserdem würde dann kein Nachfolgevertrag über weitere 5 Mio. $ abgeschlossen werden. PBDY braucht das Geld dringend, und der Fonds ist zur Zeit der einzige Geldgeber! Schau Dir miuras Post an. Die Basis der Wandelschuldverschreibungen (convertible debentures) ist der Dollar, also Geld. Das Wandelrecht hat der Fonds. Steigt der Kurs entsprechend, kann Todd mit Aktien bezahlen und das Geld bleibt in der Firma. Es handelt sich hierbei also um eine richtige Kapitalerhöhung und nicht um eine Dilution! Durch den common stock mit share registry ist der Fonds sehr gut abgesichert und wird selbst im Konkursfall als grösster Gläubiger zuerst aus der Konkursmasse bedient. Todd hat also einen Haufen Zugeständnisse machen müssen, nur um endlich den langersehnten Investor zu finden. Für den Fonds ist das ein totsicheres Geschäft! Hoffen wir, dass auch der Nachfolgevertrag zustande kommt. Dann geht die Post aber ab, dann würde sogar ich ich zum Kauf raten!
Hochinteressant wird es, wenn der Fonds dahinterkommt, dass Shorties am Werk sind. Bei der Geldpower kann es dann durchaus zu Coverkursen kommen. Todd wird das dem Fonds bei den Verhandlungen sicher zugeflüstert haben, hoffentlich!
Wir können also darauf hoffen, dass in Zukunft nicht alles über den common stock abgewickelt wird, sondern auch mal der free float tüchtig angeheizt wird, denn davon leben wir ja!
Jetzt halte mal ganz fest die Daumen, dass es wenigstens dieses Jahr etwas wird!
ElBlindo, wat denn nu, doch wieder PBDY?
Auch hier im Infos Thread nochmal der Hinweis
Peabodys war in den Nachrichten in den USA - wenn ihr auf die Startseite von http://www.blackrhino.com geht , dann findet ihr unten Links eine Möglichkeit den bericht anzuschauen - sehr empfehlenswert
Gruß Amada
Peabodys war in den Nachrichten in den USA - wenn ihr auf die Startseite von http://www.blackrhino.com geht , dann findet ihr unten Links eine Möglichkeit den bericht anzuschauen - sehr empfehlenswert
Gruß Amada
Auf http://www.ceocast.com hat es ein weiteres Interview mit Todd Tkatchuk gegeben (CEO von Peabodys)
Hier eine Zusammenfassung frei nach Polecat:
Zusammenfassung des Interviews auf www.CEOcast.com
Das Interview verlief sehr geordnet. Frage vom Interviewer – Antwort von Todd. So werde ich auch diese kurze Zusammenfassung aufbauen. Ich werde nicht alles wortwörtlich übersetzen können, da 11 Minuten gesprochenes Interview doch ne ganze Menge Holz sind, aber ich denke die Kernpunkte sind drin.
(… Begrüßungs-blabla(…
Interviewer(Ken): „Ihre Firma verkauft Kaffee. Aber sie haben da eine wirklich sehr interessante Nische gefunden. Also warum beginnen wir nicht mit einer kurzen Beschreibung dieser Nische und warum Sie denken, sie sei so wichtig.“
Todd: „Unser Geschäft basiert bisher auf 120qm großen „full-service“-kiosks, die in den verschiedensten institutionellen Einrichtungen, wie Krankenhäusern, Universitäten aber auch in Firmenzentralen, aufgestellt sind.
Kürzlich, in der Mitte des Jahres 2002 haben wir nun unsere für Konsumenten in Paketen mit ganzen, zertifiziert-organischen, Bohnen abgepackte Marke „BlackRhinoCoffee“ ins Leben gerufen, welche wir seitdem im Massenmarkt und der Supermarktindustrie verkaufen.“
Was uns zu besonders macht ist, dass unser Kaffee „organisch“ ist. „Organisch“ ist die am schnellsten wachsende Kategorie innerhalb der Supermärkte in den USA und wir fühlen, dass der organische Markt generell gesehen, der am schnellsten wachsende Markt weltweit ist und wir wollen ein Marktführer in dieser Sparte bzw. Nische des Kaffeemarktes werden.
Ken: „Hat der organische Kaffee irgendwelche Vorteile bezüglich Geschmack oder das man z.B. kein Sodbrennen davon bekommt oder irgendetwas in der Art?“
Todd: „Nun, wir denken das Ken… und wissen Sie… ich bin geboren und aufgewachsen im pazifischen Nordwesten und Qualität war schon immer eine treibende Kraft bzw. ein Faktor mit vorrangiger Priorität und eigentlich jede Entscheidung, die ich treffe (auch in Bezug auf die Ausrichtung dieser Firma) basiert darauf. Wissen Sie… noch vor 18 Monaten hatte ich kaum ein Interesse an organischem Kaffee bis ich angefangen habe ihn zu testen, ihn zu schmecken, ihn mit konventionell angebauten Kaffee-Marken zu vergleichen und ich glaube, dass organische Kaffees einfach besser schmecken. Dieser Kaffee wächst sehr langsam und stärker und das merkt man auch am Geschmack. Es ist einfach ein großartiger Kaffee.“
Ken: „Wie viele verschiedene Sorten werden Sie haben?“
Todd: „Gerade jetzt sind wir in der Supermarktindustrie mit 3 Sorten gestartet. Ein sehr dunkel gerösteter namens „French Roast“, eine so was wie eine „normale“ Hausmarke, die „Spiritu“ heißt und eine etwas hellere, leichtere „Frühstücks“-Sorte namens „Alma Blend“.
Wir planen noch in diesem Jahr eine entkoffeinierte Sorte zu unserem bestehenden Supermarkt-Sortiment hinzuzufügen.“
Ken: „Werden Sie auch aromatisierte (flavoured) Kaffees in ihrem Sortiment haben?“
Todd: „Nein, wir glauben nicht an aromatisierte Kaffees, denn wir denken, dass die Aromatisierung nur durch chemische Zusatzstoffe erreicht werden kann und wir handeln ausschließlich mit organischen Kaffees. Und 2. bin ich nicht der Meinung, dass wenn man hergeht und den besten Kaffee kauft, den es irgendwo zu kaufen gibt… warum sollte man diesen aromatisieren?“
Ken: „Was für eine „Prämie“ muss der Normalverbraucher gegenüber normalem Kaffee zhalen?“
Todd: „Typischerweise haben organische Produkte einen 10-25%igen Prämien-Aufschlag gegenüber normalen Produkten. Wir haben sehr hart gearbeitet, um unsere Kosten niedrig zu halten, so dass wir uns preislich konkurrenzfähig gegenüber anderen Spezial-Kaffees aufstellen können, die nicht organisch sind. Momentan können sie Black-Rhino-Coffee im Supermarkt zum gleichen Preis wie andere „high-end“ Spezial-Kaffees wie z.B. Starbucks kaufen. Es gibt keinen Unterschied im Preis für den Verbraucher.“
Ken: „Die eigentliche Distribution…wird diese mehr auf spezielle Geschäfte oder mehr auf die großen Supermarktketten ausgelegt sein?“
Todd: „Wir zielen momentan auf den Bereich der „Mainstream-Supermärkte“, d.h. die großen Supermärkte und Supermarktketten, in denen ein Otto-Normalverbraucher gewöhnlich einkaufen geht. Man konnte in den letzten 10 Jahren schon immer organischen Kaffee in speziellen Läden kaufen, aber wir denken, dass der Normalverbraucher in den USA mehr nach organischen Produkten in seinen Supermärkten schaut und deshalb planen wir auch in diese Richtung. Wir haben Supervalu Eastern Division als Partner, wodurch wir in einigen der größten Supermärkte und Supermarktketten in Virginia, Maryland, Teilen von Pennsylvania vertreten sind. Wir schauen nicht auf spezielle Retailer, sondern konzentrieren uns absolut auf die großen Supermarktketten.“
Ken: „Kürzlich haben sie ein sehr wichtiges Financing erhalten, welches sie bei der momentanen Expansion unterstützen wird. Lassen sie uns zunächst darüber sprechen, wie sich dieser Vertrag zusammen setzt und dann was sie mit dem Geld machen werden.“
Todd: „Nun, es handelt sich um einen Fonds, einen aus New-York stammenden Fonds, welcher zugesagt hat, 750.000$ in der ersten Phase der Finanzierung zu investieren und bei erreichen bestimmter Vorraussetzungen und Vereinbarungen, bis zu 5 Millionen $ zusätzlich bereitzustellen. Was wir mit dem Geld machen werden sind einige Dinge. Am wichtigsten ist es sich auf ein kontinuierliches Wachstum zu konzentrieren mit einer Expansion unserer Black-Rhino-Kaffee-Marke. Wir sind momentan in 500-550 Supermärkten vertreten und wir versuchen bis zum Sommer diesen Jahres die Zahl von 2000 Supermärkten zu erreichen. Das ist unser vorrangiges Ziel. Somit wird ein Großteil der investierten Summe darauf ausgerichtet sein, mehr Supermärkte für unsere abgepackten Produkte zu erreichen. Auf der anderen Seite versuchen wir mit dem Geld unsere Geschäftsbilanz und unser „working capital“zu stabilisieren.
Zusätzlich haben wir noch einige Möglichkeiten, neue „retail sites“ (also wohl kiosks) einzurichten… wir konzentrieren uns zwar nicht auf diesen Geschäftszweig unseres Unternehmens, aber wir haben einige wirklich gute Möglichkeiten und Locations, sodass wir ein paar mehr „full-service-retail-operation“ eröffnen werden.“
Ken: „Wird Ihnen das helfen, den Einkaufspreis für die von Ihnen eingesetzten Bohnen zu senken?“
Todd: „Oh, absolut! Die Finanzierung bringt einen enormen Vorteil für uns, da wir nun direkt bei den Erzeugern in den Kaffee produzierenden Ländern in Zentral-und Südamerika und Teilen von Indonesien einkaufen können. Wir sehen dies fast als eine Verdopplung unserer Profit-Marge an, da wir nun als echter„wholesaler“ gegenüber den Distributoren auftreten können und durch die Großeinkäufe, die durch das neue Kapital möglich sind, senken wir unsere Kosten enorm.
Ken: „Haben Sie die Infrastruktur, um das zu erreichen, worüber sie gesprochen haben?“
Todd: „Ich denke, dass wir sie haben. Wissen Sie… als eine „Marken-Management-Firma“, welches in den Consumer-Markt eintritt, können wir eine Menge Dinge „outsourcen“. Wir brauchen nicht sehr viele interne Mitarbeiter und brauchen wenig „central cost“ (?), um unsere Distribution auszuweiten. Wir arbeiten mit einigen außenstehenden „Marken-Marketing-Firmen“ zusammen… unser Vertrieb wird von der in Arkansas ansässigen Firma Marathon Global übernommen. Wir können das Ganze mit einer kleinen Gruppe eigener Leute handlen und lagern andere funktionelle, Verantwortungsbereiche aus.“
Ken: „Was denken Sie, ist die größte Herausforderung, der Sie momentan gegenüber stehen?“
Todd: „Nun… ich denke die größte Herausforderung wird sein…(abgebrochener Satz)
Ich denke wir werden großen Erfolg damit haben, den Kaffee in die Regale zu bringen.
Die größte Herausforderung wird für uns, wie auch für alle anderen Firmen, die versuchen abgepackte Produkte in Supermärkten zu vertreiben, die Beantwortung der Fragen:
- wie verbessern wir den Prozess?
- wie erhöhen wir den Bekanntheitsgrad im Retail-Sektor, ohne großes Marketing bzw. Werbebudget
sein.
Und ich denke, wir können diese Dinge erreichen, indem wir uns weiter auf unser „below the line“-Marketing konzentrieren, d.h lieber innerhalb der Geschäfte Promotion und Merchandising machen als zum Beispiel einen Werbespot beim Superbowl zu schalten.“
Ken: „Die letzte Frage… worauf sollten Investoren in der nächsten Zeit achten. Gibt es Meilensteine, die zu erreichen sind?“
Todd: „Ich denke, potentielle Investoren sollten darauf achten, was für einen Erfolg wir mit dem Verkauf an Supermärkte haben und wie viele wir mit unserer Marke erreichen können. Beobachtet einfach die Zahl der Märkte, an die wir liefern. Ich denke dies ist ein sehr guter Maßstab für den Erfolg, den wir zukünftig haben werden. Außerdem gibt es jedem einen Einblick inwieweit unser Kaffee von den Käufern und Supermärkten akzeptiert wird und wie viel Vertrauen sie in Bezug auf organischen Kaffee haben. Und wenn wir erfolgreich sind mit unserem Verkauf in den verschiedenen Distributions-Kanälen, dann wird es nur eine Frage der Zeit sein, bis der Bekanntheitsgrad steigt. Der organische Markt wächst so was von schnell… wenn jemand unseren Kaffee probiert, bin ich sicher, das er wiederkommt, um mehr zu bekommen.
(Verabschiedungs-blabla)
Gruß,
Polecat
Hier eine Zusammenfassung frei nach Polecat:
Zusammenfassung des Interviews auf www.CEOcast.com
Das Interview verlief sehr geordnet. Frage vom Interviewer – Antwort von Todd. So werde ich auch diese kurze Zusammenfassung aufbauen. Ich werde nicht alles wortwörtlich übersetzen können, da 11 Minuten gesprochenes Interview doch ne ganze Menge Holz sind, aber ich denke die Kernpunkte sind drin.
(…
Begrüßungs-blabla(…Interviewer(Ken): „Ihre Firma verkauft Kaffee. Aber sie haben da eine wirklich sehr interessante Nische gefunden. Also warum beginnen wir nicht mit einer kurzen Beschreibung dieser Nische und warum Sie denken, sie sei so wichtig.“
Todd: „Unser Geschäft basiert bisher auf 120qm großen „full-service“-kiosks, die in den verschiedensten institutionellen Einrichtungen, wie Krankenhäusern, Universitäten aber auch in Firmenzentralen, aufgestellt sind.
Kürzlich, in der Mitte des Jahres 2002 haben wir nun unsere für Konsumenten in Paketen mit ganzen, zertifiziert-organischen, Bohnen abgepackte Marke „BlackRhinoCoffee“ ins Leben gerufen, welche wir seitdem im Massenmarkt und der Supermarktindustrie verkaufen.“
Was uns zu besonders macht ist, dass unser Kaffee „organisch“ ist. „Organisch“ ist die am schnellsten wachsende Kategorie innerhalb der Supermärkte in den USA und wir fühlen, dass der organische Markt generell gesehen, der am schnellsten wachsende Markt weltweit ist und wir wollen ein Marktführer in dieser Sparte bzw. Nische des Kaffeemarktes werden.
Ken: „Hat der organische Kaffee irgendwelche Vorteile bezüglich Geschmack oder das man z.B. kein Sodbrennen davon bekommt oder irgendetwas in der Art?“
Todd: „Nun, wir denken das Ken… und wissen Sie… ich bin geboren und aufgewachsen im pazifischen Nordwesten und Qualität war schon immer eine treibende Kraft bzw. ein Faktor mit vorrangiger Priorität und eigentlich jede Entscheidung, die ich treffe (auch in Bezug auf die Ausrichtung dieser Firma) basiert darauf. Wissen Sie… noch vor 18 Monaten hatte ich kaum ein Interesse an organischem Kaffee bis ich angefangen habe ihn zu testen, ihn zu schmecken, ihn mit konventionell angebauten Kaffee-Marken zu vergleichen und ich glaube, dass organische Kaffees einfach besser schmecken. Dieser Kaffee wächst sehr langsam und stärker und das merkt man auch am Geschmack. Es ist einfach ein großartiger Kaffee.“
Ken: „Wie viele verschiedene Sorten werden Sie haben?“
Todd: „Gerade jetzt sind wir in der Supermarktindustrie mit 3 Sorten gestartet. Ein sehr dunkel gerösteter namens „French Roast“, eine so was wie eine „normale“ Hausmarke, die „Spiritu“ heißt und eine etwas hellere, leichtere „Frühstücks“-Sorte namens „Alma Blend“.
Wir planen noch in diesem Jahr eine entkoffeinierte Sorte zu unserem bestehenden Supermarkt-Sortiment hinzuzufügen.“
Ken: „Werden Sie auch aromatisierte (flavoured) Kaffees in ihrem Sortiment haben?“
Todd: „Nein, wir glauben nicht an aromatisierte Kaffees, denn wir denken, dass die Aromatisierung nur durch chemische Zusatzstoffe erreicht werden kann und wir handeln ausschließlich mit organischen Kaffees. Und 2. bin ich nicht der Meinung, dass wenn man hergeht und den besten Kaffee kauft, den es irgendwo zu kaufen gibt… warum sollte man diesen aromatisieren?“
Ken: „Was für eine „Prämie“ muss der Normalverbraucher gegenüber normalem Kaffee zhalen?“
Todd: „Typischerweise haben organische Produkte einen 10-25%igen Prämien-Aufschlag gegenüber normalen Produkten. Wir haben sehr hart gearbeitet, um unsere Kosten niedrig zu halten, so dass wir uns preislich konkurrenzfähig gegenüber anderen Spezial-Kaffees aufstellen können, die nicht organisch sind. Momentan können sie Black-Rhino-Coffee im Supermarkt zum gleichen Preis wie andere „high-end“ Spezial-Kaffees wie z.B. Starbucks kaufen. Es gibt keinen Unterschied im Preis für den Verbraucher.“
Ken: „Die eigentliche Distribution…wird diese mehr auf spezielle Geschäfte oder mehr auf die großen Supermarktketten ausgelegt sein?“
Todd: „Wir zielen momentan auf den Bereich der „Mainstream-Supermärkte“, d.h. die großen Supermärkte und Supermarktketten, in denen ein Otto-Normalverbraucher gewöhnlich einkaufen geht. Man konnte in den letzten 10 Jahren schon immer organischen Kaffee in speziellen Läden kaufen, aber wir denken, dass der Normalverbraucher in den USA mehr nach organischen Produkten in seinen Supermärkten schaut und deshalb planen wir auch in diese Richtung. Wir haben Supervalu Eastern Division als Partner, wodurch wir in einigen der größten Supermärkte und Supermarktketten in Virginia, Maryland, Teilen von Pennsylvania vertreten sind. Wir schauen nicht auf spezielle Retailer, sondern konzentrieren uns absolut auf die großen Supermarktketten.“
Ken: „Kürzlich haben sie ein sehr wichtiges Financing erhalten, welches sie bei der momentanen Expansion unterstützen wird. Lassen sie uns zunächst darüber sprechen, wie sich dieser Vertrag zusammen setzt und dann was sie mit dem Geld machen werden.“
Todd: „Nun, es handelt sich um einen Fonds, einen aus New-York stammenden Fonds, welcher zugesagt hat, 750.000$ in der ersten Phase der Finanzierung zu investieren und bei erreichen bestimmter Vorraussetzungen und Vereinbarungen, bis zu 5 Millionen $ zusätzlich bereitzustellen. Was wir mit dem Geld machen werden sind einige Dinge. Am wichtigsten ist es sich auf ein kontinuierliches Wachstum zu konzentrieren mit einer Expansion unserer Black-Rhino-Kaffee-Marke. Wir sind momentan in 500-550 Supermärkten vertreten und wir versuchen bis zum Sommer diesen Jahres die Zahl von 2000 Supermärkten zu erreichen. Das ist unser vorrangiges Ziel. Somit wird ein Großteil der investierten Summe darauf ausgerichtet sein, mehr Supermärkte für unsere abgepackten Produkte zu erreichen. Auf der anderen Seite versuchen wir mit dem Geld unsere Geschäftsbilanz und unser „working capital“zu stabilisieren.
Zusätzlich haben wir noch einige Möglichkeiten, neue „retail sites“ (also wohl kiosks) einzurichten… wir konzentrieren uns zwar nicht auf diesen Geschäftszweig unseres Unternehmens, aber wir haben einige wirklich gute Möglichkeiten und Locations, sodass wir ein paar mehr „full-service-retail-operation“ eröffnen werden.“
Ken: „Wird Ihnen das helfen, den Einkaufspreis für die von Ihnen eingesetzten Bohnen zu senken?“
Todd: „Oh, absolut! Die Finanzierung bringt einen enormen Vorteil für uns, da wir nun direkt bei den Erzeugern in den Kaffee produzierenden Ländern in Zentral-und Südamerika und Teilen von Indonesien einkaufen können. Wir sehen dies fast als eine Verdopplung unserer Profit-Marge an, da wir nun als echter„wholesaler“ gegenüber den Distributoren auftreten können und durch die Großeinkäufe, die durch das neue Kapital möglich sind, senken wir unsere Kosten enorm.
Ken: „Haben Sie die Infrastruktur, um das zu erreichen, worüber sie gesprochen haben?“
Todd: „Ich denke, dass wir sie haben. Wissen Sie… als eine „Marken-Management-Firma“, welches in den Consumer-Markt eintritt, können wir eine Menge Dinge „outsourcen“. Wir brauchen nicht sehr viele interne Mitarbeiter und brauchen wenig „central cost“ (?), um unsere Distribution auszuweiten. Wir arbeiten mit einigen außenstehenden „Marken-Marketing-Firmen“ zusammen… unser Vertrieb wird von der in Arkansas ansässigen Firma Marathon Global übernommen. Wir können das Ganze mit einer kleinen Gruppe eigener Leute handlen und lagern andere funktionelle, Verantwortungsbereiche aus.“
Ken: „Was denken Sie, ist die größte Herausforderung, der Sie momentan gegenüber stehen?“
Todd: „Nun… ich denke die größte Herausforderung wird sein…(abgebrochener Satz)
Ich denke wir werden großen Erfolg damit haben, den Kaffee in die Regale zu bringen.
Die größte Herausforderung wird für uns, wie auch für alle anderen Firmen, die versuchen abgepackte Produkte in Supermärkten zu vertreiben, die Beantwortung der Fragen:
- wie verbessern wir den Prozess?
- wie erhöhen wir den Bekanntheitsgrad im Retail-Sektor, ohne großes Marketing bzw. Werbebudget
sein.
Und ich denke, wir können diese Dinge erreichen, indem wir uns weiter auf unser „below the line“-Marketing konzentrieren, d.h lieber innerhalb der Geschäfte Promotion und Merchandising machen als zum Beispiel einen Werbespot beim Superbowl zu schalten.“
Ken: „Die letzte Frage… worauf sollten Investoren in der nächsten Zeit achten. Gibt es Meilensteine, die zu erreichen sind?“
Todd: „Ich denke, potentielle Investoren sollten darauf achten, was für einen Erfolg wir mit dem Verkauf an Supermärkte haben und wie viele wir mit unserer Marke erreichen können. Beobachtet einfach die Zahl der Märkte, an die wir liefern. Ich denke dies ist ein sehr guter Maßstab für den Erfolg, den wir zukünftig haben werden. Außerdem gibt es jedem einen Einblick inwieweit unser Kaffee von den Käufern und Supermärkten akzeptiert wird und wie viel Vertrauen sie in Bezug auf organischen Kaffee haben. Und wenn wir erfolgreich sind mit unserem Verkauf in den verschiedenen Distributions-Kanälen, dann wird es nur eine Frage der Zeit sein, bis der Bekanntheitsgrad steigt. Der organische Markt wächst so was von schnell… wenn jemand unseren Kaffee probiert, bin ich sicher, das er wiederkommt, um mehr zu bekommen.
(Verabschiedungs-blabla)
Gruß,
Polecat
Black Rhino Coffee Enters Baltimore and Washington D.C. Markets
ROCKLIN, Calif., Jan 24, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced that Shoppers Food Warehouse, a retail supermarket chain
with 39 large-scale stores throughout Washington, D.C. and Fredericksburg,
Virginia, has agreed to place the company`s packaged organic Black Rhino
Coffee(TM) in their stores. Additionally, Metro, with 18 large supermarkets
throughout Baltimore, Maryland has agreed to place the Black Rhino Coffee(TM)
line in their stores. Shoppers Food Warehouse and Metro are both retail
supermarket divisions of SuperValu.
"This is a big step for the ongoing development of the Black Rhino brand,"
stated Peabodys Chairman John Phillips. "Penetrating two major markets like D.C.
and Baltimore really helps us build brand credibility and supports our efforts
to grow and take advantage of additional opportunities in other large markets."
President and CEO Todd Tkachuk added: "The advent of Shoppers and Metro is a
very positive sign for us. This growth came from the joint marketing efforts of
our brokers in the areas, Advantage/ESM -- Richmond and S&D Brokerage --
Pennsylvania. The effectiveness of our broker network is critical to our goal of
achieving widespread distribution for the Black Rhino brand in major
supermarkets throughout the country."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee. The company has developed the Black Rhino Coffee(TM) brand for
marketing packaged certified organic coffee in retail markets. Currently, Black
Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by
Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu
in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
ROCKLIN, Calif., Jan 24, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) announced that Shoppers Food Warehouse, a retail supermarket chain
with 39 large-scale stores throughout Washington, D.C. and Fredericksburg,
Virginia, has agreed to place the company`s packaged organic Black Rhino
Coffee(TM) in their stores. Additionally, Metro, with 18 large supermarkets
throughout Baltimore, Maryland has agreed to place the Black Rhino Coffee(TM)
line in their stores. Shoppers Food Warehouse and Metro are both retail
supermarket divisions of SuperValu.
"This is a big step for the ongoing development of the Black Rhino brand,"
stated Peabodys Chairman John Phillips. "Penetrating two major markets like D.C.
and Baltimore really helps us build brand credibility and supports our efforts
to grow and take advantage of additional opportunities in other large markets."
President and CEO Todd Tkachuk added: "The advent of Shoppers and Metro is a
very positive sign for us. This growth came from the joint marketing efforts of
our brokers in the areas, Advantage/ESM -- Richmond and S&D Brokerage --
Pennsylvania. The effectiveness of our broker network is critical to our goal of
achieving widespread distribution for the Black Rhino brand in major
supermarkets throughout the country."
Peabodys Coffee is a retailer and marketer of certified organic branded
specialty coffee. The company has developed the Black Rhino Coffee(TM) brand for
marketing packaged certified organic coffee in retail markets. Currently, Black
Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by
Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu
in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans
in the organic coffee market. These statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from those
set forth in the forward-looking statements. Among the factors that could cause
actual results to differ materially are consumer acceptance of the Company`s
organic coffee products; the Company`s ability to fund and manage any further
expansion of its organic coffee market efforts; the seasonality of coffee sales;
and the effects of competition. Investors are advised to consult the Company`s
periodic reports to the SEC for additional discussion of the Company`s business
risks. Readers should not place undue reliance on forward-looking statements,
which reflect management`s view only as of the date hereof. The Company
undertakes no obligation to publicly revise these forward-looking statements to
reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
und diese übersetzung frei nach polecat danke cat
Black Rhino Coffee tritt in Baltimores und Washington D.C.s Märkte ein
ROCKLIN, Kalifornien., Jan 24, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) gab bekannt, dass Shoppers Food Warehouse, eine Einzelhandels-Supermarktkette mit 39 groß angelegten Läden überall in Washington, D.C. und Fredericksburg, Virginia, zugestimmt hat, den verpackten organischen Black Rhino Coffee(TM) der Firma in ihre Läden zu stellen. Außerdem hat Metro, eine mit 18 großen Supermärkten in Baltimore, Maryland beheimatete Kette zugestimmt, Black Rhino Coffee(TM) in ihren Läden zu platzieren. Shoppers Food Warehouse und Metro sind beide Einzelhandels-Supermarkt-Abteilungen von SuperValu.
"Dies ist ein großer Schritt für die fortschreitende Entwicklung der Black Rhino Marke“, sagte Peabodys Vorsitzender John Phillips. "Zwei große Märkte, wie D.C. und Baltimore dazuzugewinnen hilft uns wirklich, dass Vertrauen in unsere Marke aufzubauen und unterstützt unsere Bemühungen zu wachsen und zusätzliche Chancen in anderen großen Märkten zu nutzen."
Präsident und CEO Todd Tkachuk ergänzte: "Die Zusage von Shoppers und Metro ist ein sehr positives Zeichen für uns. Dieses Wachstum entstand durch die gemeinsamen Marketinganstrengunen unserer Makler in den Bereichen Advantage/ESM aus Richmond und S&D Brokerage aus Pennsylvania. Die Effektivität unseres Makler-Netzwerks ist von entscheidender Bedeutung für unser Ziel, eine breitgestreute Verteilung unserer Black Rhino Marke in großen Supermärkten quer durchs Land zu erreichen. " Peabodys Coffee ist Einzel- und Großhändler für zertifiziert organisch gebrannten Spezialkaffee. Die Firma hat die Black Rhino Coffee(TM) Marke entwickelt, um verpackten, zertifiziert organischen Kaffee in Einzelhandels-Geschäften zu vertreiben.
Zur Zeit hat Black Rhino Coffee(TM) in 500-600 Supermärkten einen Platz gefunden, die durch Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu in Virginia und SuperValu in Pennsylvania geleitet werden.
danke catBlack Rhino Coffee tritt in Baltimores und Washington D.C.s Märkte ein
ROCKLIN, Kalifornien., Jan 24, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc.
(OTCBB: PBDY) gab bekannt, dass Shoppers Food Warehouse, eine Einzelhandels-Supermarktkette mit 39 groß angelegten Läden überall in Washington, D.C. und Fredericksburg, Virginia, zugestimmt hat, den verpackten organischen Black Rhino Coffee(TM) der Firma in ihre Läden zu stellen. Außerdem hat Metro, eine mit 18 großen Supermärkten in Baltimore, Maryland beheimatete Kette zugestimmt, Black Rhino Coffee(TM) in ihren Läden zu platzieren. Shoppers Food Warehouse und Metro sind beide Einzelhandels-Supermarkt-Abteilungen von SuperValu.
"Dies ist ein großer Schritt für die fortschreitende Entwicklung der Black Rhino Marke“, sagte Peabodys Vorsitzender John Phillips. "Zwei große Märkte, wie D.C. und Baltimore dazuzugewinnen hilft uns wirklich, dass Vertrauen in unsere Marke aufzubauen und unterstützt unsere Bemühungen zu wachsen und zusätzliche Chancen in anderen großen Märkten zu nutzen."
Präsident und CEO Todd Tkachuk ergänzte: "Die Zusage von Shoppers und Metro ist ein sehr positives Zeichen für uns. Dieses Wachstum entstand durch die gemeinsamen Marketinganstrengunen unserer Makler in den Bereichen Advantage/ESM aus Richmond und S&D Brokerage aus Pennsylvania. Die Effektivität unseres Makler-Netzwerks ist von entscheidender Bedeutung für unser Ziel, eine breitgestreute Verteilung unserer Black Rhino Marke in großen Supermärkten quer durchs Land zu erreichen. " Peabodys Coffee ist Einzel- und Großhändler für zertifiziert organisch gebrannten Spezialkaffee. Die Firma hat die Black Rhino Coffee(TM) Marke entwickelt, um verpackten, zertifiziert organischen Kaffee in Einzelhandels-Geschäften zu vertreiben.
Zur Zeit hat Black Rhino Coffee(TM) in 500-600 Supermärkten einen Platz gefunden, die durch Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu in Virginia und SuperValu in Pennsylvania geleitet werden.
News !!!
Peabodys Announces Reorders of Black Rhino Coffee from SuperValu andAssociated Wholesale Grocers; Anticipates Further Reorders
ROCKLIN, Calif., Apr 1, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) announced it has processed multiple reorders from SuperValu (NYSE: SVU) and Associated Wholesale Grocers for its packaged certified organic Black Rhino Coffee(TM). The reorders took place during the three months ended March 31, 2003 and were the first for the company.
SuperValu is the leading U.S. distributor to the supermarket industry, providing distribution services to more than 4,200 stores of various sizes and formats throughout the country. Associated Wholesale Grocers is the U.S.`s second largest retailer-owned grocery wholesaler serving over 850 stores in a 10 state distribution area.
"These reorders are very positive signs pointing to a bright future for Black Rhino Coffee," stated Peabodys Chairman John Phillips. "We are rapidly legitimizing our brand and building the necessary credibility to support growth efforts into new markets. Our top priority has always been to secure shelf space -- that is exactly what we are doing and that is exactly what we will continue to do."
With organic coffee one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
"What`s most impressive about the Black Rhino brand is that the product has been selling strictly on the basis of its shelf presence," stated Peabodys President and CEO Todd Tkachuk. "Our efforts to ramp up sales are about to start with the kick-off of a comprehensive merchandising and promotional campaign -- all focused on generating consumer trial. We are extremely confident that we will see significant sales increases through repeat purchases once consumers try our delicious tasting, organic coffee."
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee.
The company has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu, in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Peabodys Announces Reorders of Black Rhino Coffee from SuperValu andAssociated Wholesale Grocers; Anticipates Further Reorders
ROCKLIN, Calif., Apr 1, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) announced it has processed multiple reorders from SuperValu (NYSE: SVU) and Associated Wholesale Grocers for its packaged certified organic Black Rhino Coffee(TM). The reorders took place during the three months ended March 31, 2003 and were the first for the company.
SuperValu is the leading U.S. distributor to the supermarket industry, providing distribution services to more than 4,200 stores of various sizes and formats throughout the country. Associated Wholesale Grocers is the U.S.`s second largest retailer-owned grocery wholesaler serving over 850 stores in a 10 state distribution area.
"These reorders are very positive signs pointing to a bright future for Black Rhino Coffee," stated Peabodys Chairman John Phillips. "We are rapidly legitimizing our brand and building the necessary credibility to support growth efforts into new markets. Our top priority has always been to secure shelf space -- that is exactly what we are doing and that is exactly what we will continue to do."
With organic coffee one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
"What`s most impressive about the Black Rhino brand is that the product has been selling strictly on the basis of its shelf presence," stated Peabodys President and CEO Todd Tkachuk. "Our efforts to ramp up sales are about to start with the kick-off of a comprehensive merchandising and promotional campaign -- all focused on generating consumer trial. We are extremely confident that we will see significant sales increases through repeat purchases once consumers try our delicious tasting, organic coffee."
Peabodys Coffee is a retailer and marketer of certified organic branded specialty coffee.
The company has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu, in Virginia, and SuperValu in Pennsylvania.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Company
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
URL: http://www.businesswire.com
Today`s News On The Net - Business Wire`s full file on the Internet
with Hyperlinks to your home page.
Übersetzung der News -frei nach Notts(wie immer ohne Gewähr )
Peabodys gab Nachbestellungen des Black Rhino Coffee durch SuperValu und Associated Wholesale Grocers bekannt; erwartet weitere Nachbestellungen
ROCKLIN, Calif., Apr 1, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab bekannt, es hat mehrere Nachbestellungen des biologisch angebauten Black Rhino Coffe (TM) durch SuperValu (NYSE: SVU) und Associated Wholesale Grocers erhalten. Die Nachbestellungen wurden im 1. Quartal 2003 getätigt und waren die ersten für das Unternehmen.
SuperValu ist der führende U.S Vertrieb für die Supermarkt-Industrie, der mehr als 4.200 Geschäfte unterschiedlicher Größe und Ausrichtung im ganzen Land beliefert. Associated Wholesale Grocers ist der zweitgrößte U.S. Lebensmittelgroßhändler, der über 850 Geschäfte in 10 Staaten beliefert.
"Diese Nachbestellungen sind sehr positive Zeichen, die auf eine hervorragende Zukunftdes Black Rhino Coffees hinweisen," sagte Peabodys Chairman John Phillips. "Wir machen unsere Marke schnell bekannt und bauen die notwendige Gaubwürdigkeit auf, um Wachstumsbestrebungen in neue Märkte zu unterstützen. Oberste Priorität hatte bei uns immer, in den Regalen vorhanden zu sein - das ist genau das, was wir machen und weiterhin machen werden."
Mit biologisch angebautem Kaffee - einem der schnellst wachsenden Segmente im Spezialitäten-Kaffee Markt - hat sich Black Rhino Coffee (TM) einzigartig im Bio-Lebensmittel-Markt positioniert. Die drei handgerösteten Blends -- Alma, Spiritu und French Roast -- wachsen ohne Chemie unter strikten, völlig natürlichen Bedingungen. Jeder Black Rhino Coffee(TM) wird unabhängig durch das United States Department of Agriculture`s National Organic Program zertifiziert.
"Am eindrucksvollsten an der Black Rhino Marke ist, dass das Produkt nur durch seine Präsenz im Regal verkauft wurde," sagte Peabodys President and CEO Todd Tkachuk. "Unsere Bemühungen die Verkäufe anzukurbeln, werden bald mit dem Start einer umfassenden Merchandising und Promotion Kampagne beginnen, die darauf ausgerichtet sein wird, Verbraucher zum Testen zu bewegen. Wir sind sehr zuversichtlich, dass wir signifikante Verkaufszuwächse durch Anschluß-Käufe erzielen werden, wenn die Verbraucher erst einmal unseren hervorragend schmeckenden biologisch angebauten Kaffee probiert haben."
Peabodys gab Nachbestellungen des Black Rhino Coffee durch SuperValu und Associated Wholesale Grocers bekannt; erwartet weitere Nachbestellungen
ROCKLIN, Calif., Apr 1, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY) gab bekannt, es hat mehrere Nachbestellungen des biologisch angebauten Black Rhino Coffe (TM) durch SuperValu (NYSE: SVU) und Associated Wholesale Grocers erhalten. Die Nachbestellungen wurden im 1. Quartal 2003 getätigt und waren die ersten für das Unternehmen.
SuperValu ist der führende U.S Vertrieb für die Supermarkt-Industrie, der mehr als 4.200 Geschäfte unterschiedlicher Größe und Ausrichtung im ganzen Land beliefert. Associated Wholesale Grocers ist der zweitgrößte U.S. Lebensmittelgroßhändler, der über 850 Geschäfte in 10 Staaten beliefert.
"Diese Nachbestellungen sind sehr positive Zeichen, die auf eine hervorragende Zukunftdes Black Rhino Coffees hinweisen," sagte Peabodys Chairman John Phillips. "Wir machen unsere Marke schnell bekannt und bauen die notwendige Gaubwürdigkeit auf, um Wachstumsbestrebungen in neue Märkte zu unterstützen. Oberste Priorität hatte bei uns immer, in den Regalen vorhanden zu sein - das ist genau das, was wir machen und weiterhin machen werden."
Mit biologisch angebautem Kaffee - einem der schnellst wachsenden Segmente im Spezialitäten-Kaffee Markt - hat sich Black Rhino Coffee (TM) einzigartig im Bio-Lebensmittel-Markt positioniert. Die drei handgerösteten Blends -- Alma, Spiritu und French Roast -- wachsen ohne Chemie unter strikten, völlig natürlichen Bedingungen. Jeder Black Rhino Coffee(TM) wird unabhängig durch das United States Department of Agriculture`s National Organic Program zertifiziert.
"Am eindrucksvollsten an der Black Rhino Marke ist, dass das Produkt nur durch seine Präsenz im Regal verkauft wurde," sagte Peabodys President and CEO Todd Tkachuk. "Unsere Bemühungen die Verkäufe anzukurbeln, werden bald mit dem Start einer umfassenden Merchandising und Promotion Kampagne beginnen, die darauf ausgerichtet sein wird, Verbraucher zum Testen zu bewegen. Wir sind sehr zuversichtlich, dass wir signifikante Verkaufszuwächse durch Anschluß-Käufe erzielen werden, wenn die Verbraucher erst einmal unseren hervorragend schmeckenden biologisch angebauten Kaffee probiert haben."
und noch mehr News
Peabodys Expanding Black Rhino Product Line; Pre-Ground Black Rhino Coffee Targets Broader Consumer Market
10 Apr 2003, 3:51pm ET
E-mail or Print this story
- - - - -
ROCKLIN, Calif.--(BUSINESS WIRE)--April 10, 2003--Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced today it will expand its Black Rhino Coffee(TM) offering to include pre-ground versions for each of its existing varietals. The company anticipates the addition of pre-ground coffee will give the Black Rhino Coffee(TM) brand greater access to a broader consumer base with the potential to secure a larger retail shelf presence in both existing and new accounts. Currently, Black Rhino Coffee(TM) is offered in whole bean blends of French Roast, Spiritu Blend and Alma Blend.
"Our existing retail customers and certain large new account possibilities are asking for pre-ground coffee versions of our three hand-roasted blends," said Todd Tkachuk, President and CEO of Peabodys Coffee. "We have already designed attractive and unique new packaging to accommodate the new pre-ground coffees. We believe the high quality, organic blends we produce are second to none and we are highly confident that once people taste our delicious coffee they will feel the same way. The new pre-ground versions will enhance our market exposure in grocery stores and gourmet food outlets and continue to build on existing revenues we are currently generating."
Tkachuk said the company plans on bringing the pre-ground Black Rhino Coffee(TM) products to market later this summer. Existing clients of Peabodys will have an opportunity to offer the pre-ground versions along with many other grocery stores, natural food stores, convenience stores, restaurants, hotels and others.
About Peabodys Coffee
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu (NYSE:SVU), in Virginia and Pennsylvania.
With organic coffee one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
SOURCE: Peabodys Coffee, Inc.
Peabodys Expanding Black Rhino Product Line; Pre-Ground Black Rhino Coffee Targets Broader Consumer Market
10 Apr 2003, 3:51pm ET
E-mail or Print this story
- - - - -
ROCKLIN, Calif.--(BUSINESS WIRE)--April 10, 2003--Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced today it will expand its Black Rhino Coffee(TM) offering to include pre-ground versions for each of its existing varietals. The company anticipates the addition of pre-ground coffee will give the Black Rhino Coffee(TM) brand greater access to a broader consumer base with the potential to secure a larger retail shelf presence in both existing and new accounts. Currently, Black Rhino Coffee(TM) is offered in whole bean blends of French Roast, Spiritu Blend and Alma Blend.
"Our existing retail customers and certain large new account possibilities are asking for pre-ground coffee versions of our three hand-roasted blends," said Todd Tkachuk, President and CEO of Peabodys Coffee. "We have already designed attractive and unique new packaging to accommodate the new pre-ground coffees. We believe the high quality, organic blends we produce are second to none and we are highly confident that once people taste our delicious coffee they will feel the same way. The new pre-ground versions will enhance our market exposure in grocery stores and gourmet food outlets and continue to build on existing revenues we are currently generating."
Tkachuk said the company plans on bringing the pre-ground Black Rhino Coffee(TM) products to market later this summer. Existing clients of Peabodys will have an opportunity to offer the pre-ground versions along with many other grocery stores, natural food stores, convenience stores, restaurants, hotels and others.
About Peabodys Coffee
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is slotted into 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, SuperValu (NYSE:SVU), in Virginia and Pennsylvania.
With organic coffee one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
CONTACT: Victor Wortman Co.
Victor Wortman, 310/393-6281
ir@blackrhinocoffee.com
SOURCE: Peabodys Coffee, Inc.
So hier die Übersetzung:
Peabody erweitert Black Rhino - Produktlinie
Gemahlener Black Rhino Coffee zielt auf den breiten Konsumentenmarkt
Peabody, ein Einzelhändler und Vermarkter von zertifiziertem, biologisch angebautem Gourmet-Kaffee, hat heute bekanntgegeben, daß es die Black Rhino Coffee - Marke erweitern wird indem es gemahlene Varianten für jede der bestehenden Sorten anbieten wird.
Das Unternehmen erwartet, daß die Erweiterung der Black Rhino Coffee - Marke mit gemahlenem Kaffee einen größeren Zugang zu einer breiteren Konsumentenbasis ermöglichen wird - mit dem Potential eine größere Präsenz in den Regalen der Händler sowohl bei bestehenden als auch bei neuen Kunden zu sichern.
Zur Zeit wird Black Rhino Coffee in ganzen Bohnen in den Sorten French Roast, Spiritu und Alma angeboten.
"Unsere bestehenden Kunden im Bereich der Einzelhandelsketten und bestimmte große(!) neue(!!) potentielle Kunden fragen nach gemahlenen Versionen unserer drei handgerösteten Sorten", sagte Todd Tkachuk, Präsident und CEO von Peabody.
"Wir haben bereits eine attraktive und einzgartige neue Verpackung entworfen um dem neuen gemahlenen Kaffee Rechnung zu tragen. Wir glauben, die hochqualitativen, biologisch angebauten Sorten, die wir produzieren, müssen sich hinter keiner Marke verstecken und wir sind äußerst zuversichtlich daß die Kunden genauso denken werden wenn sie erst einmal unseren köstlichen Kaffee versucht haben werden.
Die neuen gemahlenen Varianten werden unsere Marktverbreitung in Lebensmittelgeschäften und Feinkostläden ausweiten und die Umsätze, die wir zur Zeit generieren, weiter ausbauen."
Tkachuk sagte, die Gesellschaft plane, die gemahlenen Varianten noch in diesem Sommer auf den Markt zu bringen. Sowohl die bestehenden Kunden als auch Lebensmittelläden, Naturkostgeschäfte, Restaurants, Hotels u.a. werden die Möglichkeit haben, die gemahlenen Kaffees anzubieten.
Also, Leute, da ist doch was im Busch !!!
Wenn die BRC-whole beans nicht laufen würden, würden sie doch nicht zusätzlich auch noch gemahlenen Kaffee anbieten !?!
Und wenn eine der drei Geschmacksrichtungen, die nun seit kurzem in den ersten Supermärkten steht, dort nicht ankommen würde, würden sie doch nicht die genau gleichen Sorten zusätzlich auch noch gemahlen anbieten?
........Bestimmte große neue potentielle Kunden fragen .......
...und ich will mal wieder daran erinnern:
Wenn so ein Rhino erst mal ins Laufen kommt, ist es nicht mehr aufzuhalten..........und mit den neuen drei Rhinos, die uns heute verkündet wurden, sind es schon sechs.
Wenn sechs Black Rhinos in Reih und Glied erst mal an Fahrt gewinnen, dann zittert die Steppe und die amerikanischen Supermärkte beben!!!
Six Black Rhinos Rock in Rocklin !!!!
Grüße, blackrhino
Peabody erweitert Black Rhino - Produktlinie
Gemahlener Black Rhino Coffee zielt auf den breiten Konsumentenmarkt
Peabody, ein Einzelhändler und Vermarkter von zertifiziertem, biologisch angebautem Gourmet-Kaffee, hat heute bekanntgegeben, daß es die Black Rhino Coffee - Marke erweitern wird indem es gemahlene Varianten für jede der bestehenden Sorten anbieten wird.
Das Unternehmen erwartet, daß die Erweiterung der Black Rhino Coffee - Marke mit gemahlenem Kaffee einen größeren Zugang zu einer breiteren Konsumentenbasis ermöglichen wird - mit dem Potential eine größere Präsenz in den Regalen der Händler sowohl bei bestehenden als auch bei neuen Kunden zu sichern.
Zur Zeit wird Black Rhino Coffee in ganzen Bohnen in den Sorten French Roast, Spiritu und Alma angeboten.
"Unsere bestehenden Kunden im Bereich der Einzelhandelsketten und bestimmte große(!) neue(!!) potentielle Kunden fragen nach gemahlenen Versionen unserer drei handgerösteten Sorten", sagte Todd Tkachuk, Präsident und CEO von Peabody.
"Wir haben bereits eine attraktive und einzgartige neue Verpackung entworfen um dem neuen gemahlenen Kaffee Rechnung zu tragen. Wir glauben, die hochqualitativen, biologisch angebauten Sorten, die wir produzieren, müssen sich hinter keiner Marke verstecken und wir sind äußerst zuversichtlich daß die Kunden genauso denken werden wenn sie erst einmal unseren köstlichen Kaffee versucht haben werden.
Die neuen gemahlenen Varianten werden unsere Marktverbreitung in Lebensmittelgeschäften und Feinkostläden ausweiten und die Umsätze, die wir zur Zeit generieren, weiter ausbauen."
Tkachuk sagte, die Gesellschaft plane, die gemahlenen Varianten noch in diesem Sommer auf den Markt zu bringen. Sowohl die bestehenden Kunden als auch Lebensmittelläden, Naturkostgeschäfte, Restaurants, Hotels u.a. werden die Möglichkeit haben, die gemahlenen Kaffees anzubieten.
Also, Leute, da ist doch was im Busch !!!
Wenn die BRC-whole beans nicht laufen würden, würden sie doch nicht zusätzlich auch noch gemahlenen Kaffee anbieten !?!
Und wenn eine der drei Geschmacksrichtungen, die nun seit kurzem in den ersten Supermärkten steht, dort nicht ankommen würde, würden sie doch nicht die genau gleichen Sorten zusätzlich auch noch gemahlen anbieten?
........Bestimmte große neue potentielle Kunden fragen .......
...und ich will mal wieder daran erinnern:
Wenn so ein Rhino erst mal ins Laufen kommt, ist es nicht mehr aufzuhalten..........und mit den neuen drei Rhinos, die uns heute verkündet wurden, sind es schon sechs.
Wenn sechs Black Rhinos in Reih und Glied erst mal an Fahrt gewinnen, dann zittert die Steppe und die amerikanischen Supermärkte beben!!!
Six Black Rhinos Rock in Rocklin !!!!
Grüße, blackrhino
NEWS !
Peabodys Selects THOMAS/ferrous to Develop its New National BrandingStrategy-Award-Winning Communications Company to Create Marketing Program,In-Store Merchandising, Promotional Displays and Packaging Design
ROCKLIN, Calif., May 9, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced it has signed an agreement with THOMAS/ferrous, a leading marketing and communications firm to develop its branding strategy, product positioning and a comprehensive merchandising and promotional campaign on behalf of its organic certified brand Black Rhino Coffee(TM).
THOMAS/ferrous was selected because they have extensive experience in creating brands, building brand value and developing compelling and motivating communication programs according to Todd Tkachuk, President and CEO of Peabodys. The principals of THOMAS/ferrous have served some of the world`s most highly regarded companies, including Levi Strauss and Company, Apple Computer, Hewlett Packard, Wells Fargo, General Motors, Sprint, Kraft/General Foods and Sara Lee.
Tkachuk said, "These guys are experts in developing successful marketing strategies for major brands. With certified organic coffee being a part of the fastest growing specialty coffee segment today, THOMAS/ferrous will ensure we take full advantage of the momentum that has already begun for the Black Rhino brand and propel it even further."
In addition to working with Peabodys on its brand strategy and product positioning, THOMAS/ferrous will assist in reviewing the packaging design of Black Rhino to ensure that it fits with the overall themes to be promoted nationwide. THOMAS/ferrous will also create in-store merchandising and display advertising and will work with Peabodys to market Black Rhino through traditional channels such as grocery store chains.
"Although today`s marketplace and consumer expectations present a distinct sales challenge, Peabodys had developed quite a following in grocery stores just based on its shelf presence," said Jay Thomas, principal of THOMAS/ferrous. "With 80% of the adult population now drinking coffee on a daily basis, coupled with Peabodys offering a high quality product, we are confident that we can assist them in developing the right branding strategies while helping them increase their market share."
About Peabodys Coffee
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE: SVU) in Virginia and Pennsylvania.
With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
About THOMAS/ferrous
THOMAS/ferrous is a Sacramento, California-based marketing and communications firm that offers a complete range of services in strategic development, advertising, graphic design and electronic media.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
SOURCE: Peabodys Coffee, Inc.
Peabodys Selects THOMAS/ferrous to Develop its New National BrandingStrategy-Award-Winning Communications Company to Create Marketing Program,In-Store Merchandising, Promotional Displays and Packaging Design
ROCKLIN, Calif., May 9, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB: PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced it has signed an agreement with THOMAS/ferrous, a leading marketing and communications firm to develop its branding strategy, product positioning and a comprehensive merchandising and promotional campaign on behalf of its organic certified brand Black Rhino Coffee(TM).
THOMAS/ferrous was selected because they have extensive experience in creating brands, building brand value and developing compelling and motivating communication programs according to Todd Tkachuk, President and CEO of Peabodys. The principals of THOMAS/ferrous have served some of the world`s most highly regarded companies, including Levi Strauss and Company, Apple Computer, Hewlett Packard, Wells Fargo, General Motors, Sprint, Kraft/General Foods and Sara Lee.
Tkachuk said, "These guys are experts in developing successful marketing strategies for major brands. With certified organic coffee being a part of the fastest growing specialty coffee segment today, THOMAS/ferrous will ensure we take full advantage of the momentum that has already begun for the Black Rhino brand and propel it even further."
In addition to working with Peabodys on its brand strategy and product positioning, THOMAS/ferrous will assist in reviewing the packaging design of Black Rhino to ensure that it fits with the overall themes to be promoted nationwide. THOMAS/ferrous will also create in-store merchandising and display advertising and will work with Peabodys to market Black Rhino through traditional channels such as grocery store chains.
"Although today`s marketplace and consumer expectations present a distinct sales challenge, Peabodys had developed quite a following in grocery stores just based on its shelf presence," said Jay Thomas, principal of THOMAS/ferrous. "With 80% of the adult population now drinking coffee on a daily basis, coupled with Peabodys offering a high quality product, we are confident that we can assist them in developing the right branding strategies while helping them increase their market share."
About Peabodys Coffee
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE: SVU) in Virginia and Pennsylvania.
With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
About THOMAS/ferrous
THOMAS/ferrous is a Sacramento, California-based marketing and communications firm that offers a complete range of services in strategic development, advertising, graphic design and electronic media.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
SOURCE: Peabodys Coffee, Inc.
Peabodys Delivers Black Rhino Coffee Reorder to Its Largest Mid-AtlanticClient; Company Anticipates Further Orders as Sales Demand Continues to Increase
ROCKLIN, Calif., May 15, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced today that it has delivered its largest reorder of its certified organic Black Rhino Coffee(TM) to BI-LO in South Carolina. BI-LO, headquartered in Mauldin, SC, retails the company`s certified organic Black Rhino Coffee(TM) in approximately 300 supermarkets throughout the Carolinas, Georgia and Tennessee.
Peabodys Chairman John Phillips said, "We are demonstrating that our Black Rhino Coffee brand can flourish, even in a challenging marketplace. Additional reorders, such as the one we are announcing today, further indicate that the Black Rhino brand strategy built on delivering value and quality in a 100% organic coffee is on target."
Black Rhino Coffee(TM) can be found on the shelves of 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE: SVU) in Virginia, Pennsylvania, Maryland, and Washington, D.C.
"We value our close relationship with this customer and are pleased to be able to continue to provide a competitive advantage in offering a superior brand of coffee to their shoppers," said Todd Tkachuk, President and CEO of Peabodys. "This reorder provides further validation to our shareholders as we look to generate additional revenues with expanded distribution of our Black Rhino brand."
Recently, Peabodys announced it will extend its product offering of existing whole bean coffee to include ground varietals giving the Black Rhino Coffee(TM) brand greater access to a broader consumer base. In addition, it will help secure a greater retail shelf presence in both existing and new accounts.
For more information on Peabodys Coffee go to www.blackrhinocoffee.com.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
SOURCE: Peabodys Coffee, Inc.
CONTACT: Victor Wortman Company
ROCKLIN, Calif., May 15, 2003 (BUSINESS WIRE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of certified organic branded gourmet coffee, announced today that it has delivered its largest reorder of its certified organic Black Rhino Coffee(TM) to BI-LO in South Carolina. BI-LO, headquartered in Mauldin, SC, retails the company`s certified organic Black Rhino Coffee(TM) in approximately 300 supermarkets throughout the Carolinas, Georgia and Tennessee.
Peabodys Chairman John Phillips said, "We are demonstrating that our Black Rhino Coffee brand can flourish, even in a challenging marketplace. Additional reorders, such as the one we are announcing today, further indicate that the Black Rhino brand strategy built on delivering value and quality in a 100% organic coffee is on target."
Black Rhino Coffee(TM) can be found on the shelves of 500-600 supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE: SVU) in Virginia, Pennsylvania, Maryland, and Washington, D.C.
"We value our close relationship with this customer and are pleased to be able to continue to provide a competitive advantage in offering a superior brand of coffee to their shoppers," said Todd Tkachuk, President and CEO of Peabodys. "This reorder provides further validation to our shareholders as we look to generate additional revenues with expanded distribution of our Black Rhino brand."
Recently, Peabodys announced it will extend its product offering of existing whole bean coffee to include ground varietals giving the Black Rhino Coffee(TM) brand greater access to a broader consumer base. In addition, it will help secure a greater retail shelf presence in both existing and new accounts.
For more information on Peabodys Coffee go to www.blackrhinocoffee.com.
This release contains forward-looking statements regarding the company`s plans in the organic coffee market. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual results to differ materially are consumer acceptance of the Company`s organic coffee products; the Company`s ability to fund and manage any further expansion of its organic coffee market efforts; the seasonality of coffee sales; and the effects of competition. Investors are advised to consult the Company`s periodic reports to the SEC for additional discussion of the Company`s business risks. Readers should not place undue reliance on forward-looking statements, which reflect management`s view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstances.
SOURCE: Peabodys Coffee, Inc.
CONTACT: Victor Wortman Company
habt ihr das letzte filing vergessen? warum nur?
der zum kompletten filing:
http://secfilings.nasdaq.com/filingFrameset.asp?FileName=000…
U. S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-KSB
[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (D) OF THE
SECURITIES ACT OF 1934
FOR THE PERIOD ENDED MARCH 31, 2003
COMMISSION FILE NUMBER 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
Nevada 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 Atherton Road, Suite 9
Rocklin, California 95765
(Address of Principal Executive Office) (ZipCode)
(916) 632-6090
(Issuer`s Telephone Number)
Securities registered under Section 12(b) of the Act:
None
Securities registered under Section 12(g) of the Act:
Common Stock, $0.001 Par Value
(Title of Class)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filings requirements for the past 90 days. Yes [X] No [ ]
Check if there is no disclosure of delinquent filers in response to Item 405 of Regulation S-B contained in this form, and no disclosure will be contained, to the best of registrant`s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-KSB or any amendment to the Form 10-KSB. [X]
State issuer`s revenues for its most recent fiscal year: $2,543,286
-1-
--------------------------------------------------------------------------------
The aggregate market value of the voting and non-voting common equity held by non-affiliates, based upon the average bid and asked price of such common equity as of June 27, 2003, [in the past 60 days], was approximately $3,297,831.
The number of shares outstanding of each of the Issuer`s classes of common equity, as of the latest practicable date, is 22,988,343 shares of common stock, $0.001 par value.
Transitional Small Business Disclosure Format (Check one): Yes [x]; No [ ]
-2-
--------------------------------------------------------------------------------
TABLE OF CONTENTS
PART I (Alternative 2)
Item 1 Description of Business 4
Item 2 Description of Property 23
Item 3 Directors, Executive Officers and Significant Employees 24
Item 4 Remuneration of Directors and Officers 25
Item 5 Security Ownership of Management and Certain Securityholders 26
Item 6 Interest of Management and Others in Certain Transactions 27
PART II
Item 1 Market Price of and Dividends on the Registrant`s Common
Equity and Other Shareholder Matters 28
Item 2 Legal Proceedings 30
Item 3 Changes in and Disagreements with Accountants 30
Item 4 Submission of Matters to a Vote of Security Holders 31
Item 5 Compliance with Section 16(a) of the Exchange Act 31
Item 6 Reports on Form 8-K 31
PART F/S
PART III
Index to Exhibits 55
SIGNATURES 56
-3-
--------------------------------------------------------------------------------
INFORMATION REQUIRED IN ANNUAL REPORTS OF
TRANSITIONAL SMALL BUSINESS ISSUERS
PART I (ALTERNATIVE 2)
ITEM 1. DESCRIPTION OF BUSINESS
(FORM 1-A MODEL B ITEM 6)
OVERVIEW
We are a Nevada corporation engaged in the retailing and marketing of certified organic branded specialty coffee beverages and packaged whole bean coffees. We plan to focus our efforts on establishing wholesale operations to enter the mass retail markets through the sale of packaged whole bean coffees in supermarkets, specialty food stores and other mass retail venues. We currently sell our coffee beverages and whole bean coffees through company-operated retail stores and espresso bars (kiosks), positioned primarily in corporate and institutional locations and have made our initial sales of Black Rhino Coffee(TM) to four distribution centers in central and eastern United States. As of March 31, 2003, we operated ten coffee kiosks and three retail stores located throughout California. Our four largest clients represent 47.4% of our gross revenue for the year ended March 31, 2003 and 59.6% of the gross revenue for the year ended March 31, 2002 which gross revenues were generated through our company-operated retail stores and espresso bars (kiosks).
As described in more detail below, despite profitability with respect to individual stores and kiosks, as a whole we have not been profitable. As shown in the accompanying financial statements for the fiscal year ended March 31, 2003, we had a net operating loss of $1,132,219, and an overall net loss of $1,713,691.
We have recently converted all our operations from the use of conventionally grown coffee to using only certified organic coffee. Our organic coffees are independently certified by Quality Assurance International, a global leader in organic certification who recently announced its accreditation from the United States Department of Agriculture to certify organic claims under the United States Department of Agriculture`s National Organic Program. We have developed the Black Rhino Coffee(TM) trade name for marketing certified organic coffee.
OUR BACKGROUND
PEABODYS CA
Our current business began with the formation of Peabodys Coffee, Inc., a California corporation, in 1995. Co-founder Todd Tkachuk (who is currently one of our officers and directors) conceived of a company that would contract with foodservice companies, which held contracts for institutional venues such as corporate facilities, universities or hospitals. Peabodys CA would enter into a subcontract with the client (which had a general contract to provide food services to the host facility) to install coffee kiosks at the host organization. In return, Peabodys CA paid the client a percentage of the gross revenues generated by each kiosk. The Peabodys CA model is the basis of our existing full service retail operations today.
-4-
--------------------------------------------------------------------------------
THE MERGER
On March 12, 1999, we entered into a Plan and Agreement of Reorganization with Peabodys CA. Prior to March 12, 1999 we operated under the name, Mine-A-Max Corporation, a Nevada corporation. We were a development stage mining company until our merger with Peabodys CA. We were initially incorporated under the laws of the State of Nevada on July 26, 1989 with the name Kimberly Mines, Inc. for the purpose of mineral exploration and mine development. Several months later we were the surviving company in a merger with Blue Ute Mining & Exploration, Inc., a Utah corporation. On August 15, 1997, we changed our name to Mine-A-Max Corporation. The Plan and Agreement of Reorganization provided for a share exchange in which we offered shareholders of Peabodys CA one share of our common stock in exchange for one share of Peabodys CA common stock. The shares were offered by us in reliance on the exemption from registration provided by Rule 506 of Regulation D. The Plan and Agreement of Reorganization provided further that, after we had acquired a majority of the outstanding stock of Peabodys CA, we would effect a merger of Peabodys CA into our company. On March 15, 1999 we filed an Amendment to Articles of Incorporation with the State of Nevada changing our name from Mine-A-Max Corporation to Peabodys Coffee, Inc. On June 30, 1999, we effected a merger with Peabodys CA as the disappearing corporation and our company as the surviving corporation. All shares of Peabodys CA common stock were converted to shares of our common stock.
INDUSTRY OVERVIEW
We believe that the specialty coffee industry will continue to grow. According to Mr. Robert F. Nelson, President and CEO of the National Coffee Association, "...in 2001, 10% of American adults say they drink gourmet coffee every day, that is, premium whole bean or ground varieties - exactly double from a year ago." Mr. Nelson also reported, "...occasional consumption of specialty coffee has surged during the past five years in the United States, increasing from 35% of the adult population in 1997 to 62% in 2001 - from 80 million to 127 million drinkers." (transcript of presentation titled "U.S. Coffee Trends:
1991-2001," in May 2001). According to the Specialty Coffee Association of America, total U.S. retail sales of specialty coffee beverages were $5.3 billion in 2000 while retail sales of specialty coffee beans reached $2.5 billion.
We believe that several factors have contributed to the increase in demand for specialty coffee and will continue to do so, including:
o Greater consumer awareness of specialty coffee as a result of its increasing availability;
o Increased quality differentiation over commercial grade coffees by consumers;
o Increased demand for all premium food products, including specialty coffee, where the differential in price from the commercial brands is small compared to the perceived improvement in product quality and taste;
o Ease of preparation of specialty coffees resulting from the increased use of automatic drip coffee makers and home espresso machines; and
-5-
--------------------------------------------------------------------------------
o Increased pace and pressures of everyday life. Specialty coffee fits within the "affordable luxury" or "small self-indulgence" categories, and as such directly addresses a significant trend among consumers to make low-cost self-reward purchases to temper the stresses of everyday life.
SUSTAINABLE COFFEES
The industry buzzword "Sustainable Coffee" emerged to represent a broad spectrum of ideas relating to the production and consumption of specialty coffees. In September 1997, the Specialty Coffee Association of America created a special task force to define the term. The result was the adoption of a Statement of Understanding, which defined the issue as having three legs:
Environmental, Economic, and Social.
We believe that most coffee consumers are unaware of the many environmental, economic, and social ramifications surrounding the production of coffee. We also believe that the majority of the conventional coffee industry does not meet two basic tests of sustainability: protection of the environment and social fairness. We believe a growing number of coffee producers, coffee companies and consumers are actively taking steps to encourage the coffee industry to move toward more environmentally friendly practices and toward practices which are more economically and socially beneficial for producers.
Three categories of coffees attempt to meet some or all of these criteria; they are Organic, Shade Grown and Fair Trade, collectively termed "sustainable coffees". Each sustainable coffee has its own criteria, creating considerable confusion. Fair Trade coffee means that coffee farmers receive fair payments in the form of a "floor" price for their beans. Although this allows coffee farmers to make minimal profits during depressed market conditions, Fair Trade guidelines do not adequately address issues surrounding the environment, biodiversity, species preservation or whether or not the coffee trees come from genetically modified rootstocks. Shade Grown refers to the condition under which the coffee is grown. Shade Grown coffees ensure that multiple species have habitat and that there is preservation of the dwindling tropical rainforests. However, Shade Grown does not address the use of agrochemicals, or whether the coffee trees come from genetically modified rootstocks. Nor does Shade Grown coffee address important socioeconomic issues.
CERTIFIED-ORGANIC COFFEE
Certified Organic coffee is produced with methods that preserve the soil and prohibit the use of agrochemicals. Organic coffee farming ensures that shade-friendly varieties of coffee are planted and that full-sun hybrids or genetically modified coffee trees cannot (by law) be used. In addition, we believe, similar to Fair Trade, Certified-Organic coffees offer a premium to farmers and during low markets Certified-Organic farmers are able to turn profits. As Taylor Maid Farms` Roastmaster, Mark Inman states, "The checks and balances that result from an organic system comes from the interaction of a wide variety of life forms. Organic agriculture is more a system of relationships than a means to a marketable seal." (from "Navigating the Sea of Terms: a Coffee Buyers` Guide," posted on Taylor Maid Farms` website). Organic growers are also rewarded with farms that remain fertile for decades, with clean water, and with good health. We believe that Certified-Organic coffee is the only coffee that addresses the social, economic and environmental issues surrounding the sustainability of the coffee industry.
-6-
--------------------------------------------------------------------------------
According to the Sustainable Coffee Survey of the North American Specialty Coffee Industry, published in July 2001, Organic coffee has demonstrated steady 20% annual growth rates in recent years. The Sustainable Coffee Survey of the North American Specialty Coffee Industry also indicates that consumers are willing to pay a modest premium for sustainable coffee but they prefer one-stop shopping for their food needs, and availability implies both convenience and visibility. In addition, the Sustainable Coffee Survey of the North American Specialty Coffee Industry reports that many North American supermarkets either do not stock sustainable coffees or present only one, often as a single origin or blend, and usually Organic. According to the Sustainable Coffee Survey of the North American Specialty Coffee Industry, although considerable quantities of Organic coffee are sold through the grocery and supermarket channel, their ready availability is limited to the West Coast and select urban areas.
ORGANICS
We believe that organic products are emerging as a major trend in the U.S. market. According to Datamonitor (Natural Foods Merchandiser, Organic Trade Association), retail sales of organic products in the U.S. are growing steadily, showing an annual compound growth rate of more than 22% over the last five years. A recent study published by the Natural Marketing Institute in cooperation with the Organic Trade Association estimated that U.S. retail sales of organics in 2001 would be $9.3 billion and $20 billion by 2005 assuming a "conservative" annual growth rate of 20%.
We believe the U.S. boom in organic products is fueled by increasing consumer demand resulting from:
o consumer concerns about the general safety of their food;
o the higher quality of certified organic products;
o the social and environmental benefits that organic production represents; and
o the perceived health benefits of consuming organic products.
According to Roper Starch Worldwide, in a report released in July 2001, concerns about food safety, coupled with the assurances of health benefits and high quality of certified organic products, are strengthening consumer interest in organic foods. The Roper report also indicates:
o 51% of Americans predict that organic food will be a bigger part of their diet within the next five years;
o Six in ten Americans (63%) buy organic foods and beverages at least occasionally;
o Two-thirds (68%) say organics will be a major food trend in the new millennium.
We believe that certified organic foods and beverages provide American consumers with peace of mind, an assurance of safety and the chance to cast a vote for a more environmentally friendly kind of agriculture. It is important to note that while 63% of U.S. consumers say they buy organic foods or
-7-
--------------------------------------------------------------------------------
beverages at least occasionally when they shop, we believe that the lack of availability at conventional supermarkets and grocery stores is one reason many people don`t buy more organic. With high growth forecast resulting from rising consumer awareness and demand, we believe that the organic movement is clearly moving from the commercial fringes into the mainstream.
BUSINESS STRATEGY
Our strategic goal is to establish Black Rhino Coffee(TM) as a sustainable and dominant packaged brand of certified organic coffee in the domestic mass retail market. This strategy represents our adolescence - the transition from our full service units (kiosks and retail stores) in limited-geography institutional markets to a widely distributed packaged consumer brand called Black Rhino Coffee(TM).
BLACK RHINO COFFEE(TM)
We believe the specialty coffee market environment is one that depends heavily on brand presence for sustainable success. The Black Rhino Coffee(TM) brand differentiates itself from other specialty coffee brands by the following:
Certified Organic Only. We offer only certified organic coffee. We do not offer any coffees that are produced using conventional coffee practices. All Black Rhino Coffee(TM) is naturally grown - no chemical pesticides, herbicides, fungicides or chemical fertilizers have ever come in contact with Black Rhino Coffee(TM) beans.
High Quality Coffee. We source and procure the highest quality certified organic arabica beans available from the world`s coffee-producing regions. Each varietal of coffee is roasted by hand in small batches to achieve its peak flavor. We believe that organically grown coffee beans mature more slowly as nature intended - resulting in superior flavor.
Competitive Price. We believe the biggest barrier to converting non-organic consumers to quality organic products is excessive price premiums typically associated with organic products. We offer Black Rhino Coffee(TM) at prices comparable to non-organic high quality specialty brands such as Starbucks. We believe that pricing high quality organic coffee comparable to leading non-organic brands distinguishes Black Rhino Coffee(TM) from other organic coffees.
We have begun the transition from an operations intensive company to a highly skilled corporation focusing on brand ownership and management. At the appropriate time, we intend to exit our full service operations entirely and redeploy the capital in support of our strategic goal. Full service operations are entirely different in modus operandi, capital needs, system requirements and essential management skills from those of packaged consumer brand ownership and management. We will exit the full service business at the right time for the right price given the circumstances of each site. In the meantime we will continue to give our full service operations appropriate support.
We recognize the need to develop in-house skills for brand management. We believe this can be accomplished with a "light" but "highly skilled" central staff. Although we intend to outsource production, packaging and fulfillment, it is essential to recruit or develop top-level skills for the management of the Black Rhino Coffee(TM) supply chain. We believe that much of the sales,
-8-
--------------------------------------------------------------------------------
marketing and distribution tasks associated with the Black Rhino brand can be outsourced or executed through strategic alliances, however, we will require high quality consumer brand management skills within the organization.
FULL SERVICE OPERATIONS
Our existing full service business has been developed on a business strategy based on the following concepts:
Business and Institutional Locations. We focus on locating our coffee kiosks in business and institutional facilities. We have experienced both lower competition and reduced advertising and marketing expenses by installing kiosks in such areas, since the kiosks have a nearby captive audience of employees and students at business and institutional sites.
Low Cost Operations. The cost of opening and operating each kiosk is less than the cost of opening and operating the fixed, retail stores operated by many other specialty coffee retailers.
We utilize a client-host/captive-consumer model. This model has two distinctive components. The client-host component means that we establish relationships with our "clients" (large institutions and food service providers) with the intention of multiple kiosk placements within the client`s area of operation. In lieu of rent, we normally pay the client a percentage of the revenues generated by each kiosk, thereby giving the client incentive to assist us in a successful kiosk placement. The captive-consumer component refers to the placement of kiosks in heavy traffic areas where people (potential customers) have already congregated for other reasons. Examples of typical placements are hospitals, or school campuses.
Our typical site, which includes the kiosk, related components, and workspace for employees, occupies a footprint of approximately 150 square feet. Due to the client-host/captive-consumer model described above, we usually incur no fixed rental expense for this real estate. Likewise, there are usually no common area maintenance charges, and all utilities, such as electricity, heat, air conditioning, and water, are furnished by the host or client at no cost to us.
As of March 31, 2003, we operated ten coffee kiosks and three retail stores located throughout California. Our thirteen operating units were located in the following venues: six were located at educational sites (i.e. colleges and universities); four were located at hospitals; two were store-front retail locations, and one was a drive-through retail location. As of March 31, 2003, we were profitable at the "unit level" at ten locations. We designate a kiosk or retail store to be profitable at the "unit level" when the kiosk generates net income after accounting for all expenses directly related to the specific unit. These direct expenses consist of: cost of goods sold, occupancy costs, operating expenses and fully loaded labor costs which include employer contributions, benefits and workers compensation. This "unit level" profitability measure is an internal measure of performance and is not a measure of financial performance under GAAP.
EXPANSION PLANS
As previously discussed, our strategic goal is to establish our packaged consumer Black Rhino Coffee(TM) brand in domestic mass retail markets. We believe that the strength of Marathon Global,
-9-
--------------------------------------------------------------------------------
an Arkansas corporation which is a sales and marketing consultant to our company, and its mass market relationships, supported by favorable market dynamics (see Industry Overview) will provide fast growth opportunities for the Black Rhino Coffee(TM). We have entered into a consulting agreement with Marathon which provides that in consideration of 100,000 shares of common stock and an option to purchase 200,000 shares of common stock received by Marathon, it has agreed to provide us in promoting and selling Black Rhino Coffee(TM). Marathon is also entitled to a 5% commission on all sales of Black Rhino Coffee(TM) made directly by Marathon on our behalf and 7% commission on sales made through representatives to sell Black Rhino Coffee(TM). We entered into the consulting agreement with Marathon on January 3, 2002 and it will expire on December 31, 2004. In addition, we believe that the Black Rhino Coffee(TM) brand has a compelling set of brand characteristics that clearly differentiate itself from its competitors.
We have already experienced significant interest in our Black Rhino Coffee(TM) brand including a willingness of mass-market buyers to speak with our representatives and us in order to evaluate and sample our product, provide feedback on our packaging and marketing plans, commencing discussions regarding the requirements for the buyers to place purchase orders with us and placing orders for our product. Beginning in September 2002, we shipped orders of Black Rhino Coffee(TM) to the following major food distributors:
o Associated Wholesale Grocers based in Kansas;
o Bi-Lo Inc. based in South Carolina;
o SuperValu Rich Foods based in Virginia; and
o SuperValu Rich Foods based in Pennsylvania.
In addition, we have secured the services of several food brokers to represent the Black Rhino Coffee(TM) brand in various regions of the U.S. Through our joint efforts with Marathon Global, we anticipate having a shelf presence in more than 1,000 supermarkets or mass market retailers by the end of the calendar year 2003.
We do intend to allocate resources for the purpose of generating new growth opportunities for our full service retail operations. Should high-quality opportunities present themselves within existing geographic markets, with existing operating management and supply infrastructure, we may, given optimal conditions, open additional full service units. All existing full service operations will be given appropriate support. As previously indicated, we have clearly defined our strategic goal and focus to be the rapid development of Black Rhino Coffee(TM) as a packaged consumer brand available through mass retail markets.
-10-
--------------------------------------------------------------------------------
MARKETING STRATEGY
RETAIL SALES OF BLACK RHINO COFFEE(TM)
We are aware of the potential pitfalls associated with brand marketing budgets. We believe that today`s consumers are nearly blind to the thousands of brand messages they are exposed to on a daily basis. The risk is to spend, spend and spend on creating consumer brand awareness and trial purchase. While we accept that a "No Spend" route is not an option, we do not anticipate any material "above the line" marketing campaigns during our initial strategic cycle aimed at establishing shelf presence in the domestic mass retail markets. We will support the brand, but only through targeted tactical programs mutually developed and implemented with our retail clients. Support costs for this grassroots approach will be identified and budgeted within the basic economic model on a project-by-project basis.
KIOSK SALES
Working within the framework of our business strategy, we plan to re-brand all of our full service retail operations to Black Rhino Coffee(TM). We fully implemented certified organic coffee into our full service operations in November 2001 and have seen positive results across the board. We anticipate that full service operations will benefit from the development of the Black Rhino Coffee(TM) brand. Full service retail units have recently gained access to packaged Black Rhino whole bean coffees as well as other quality marketing materials. Our plans to re-brand all of our full service retail operations to Black Rhino Coffee(TM) will be implemented as soon as practicable, however such plans are subject to cash constraints of our company.
SUPPLIERS
We procure our coffee from Terranova Roasting Co., Inc. in Sacramento, California. Terranova is a Quality Assurance International certified coffee roaster serving central California. We have no contract in effect with Terranova other than the purchase orders we place. We believe that Terranova may not be able to meet our needs in the near future and that it may be necessary to contract out to other certified organic coffee roasters. We have been in contact with other qualified suppliers and certified organic roasters who could fulfill our supply requirements in the foreseeable future. Any risk associated with having only one certified organic coffee roaster, therefore, appears to be minimal.
We participate in the selection of our green coffee beans and provide our proprietary specifications for degree of roast and blending recipes to Terranova, which in turn purchases green beans, and then roasts and blends to our exact specifications. Finished product is packaged, sealed, and shipped through our various distribution channels as ordered. We are planning changes to our supply chain in which we will purchase our own green coffee beans directly. We believe that this change may improve our gross margin for this product line in excess of 75%.
We use only the highest quality certified organic "arabica" species of coffee. The supply and price of coffee are subject to significant volatility. Although most coffee trades in the commodity market, coffee of the quality sought by us tends to trade on a negotiated basis at a substantial premium above commodity coffee prices, depending upon the supply and demand at the time of purchase. We acknowledge that high quality certified organic coffee is limited in availability. We depend upon our
-11-
--------------------------------------------------------------------------------
relationship with our roaster, with coffee brokers and importers and with exporters for our supply of certified organic green coffee. We believe, based on relationships established with our suppliers in the past, that the risk of non-delivery is low.
In recent years, green coffee prices have been under considerable downward pressure due to oversupply, and this situation is likely to persist in the short term. We believe that low coffee price ranges generally experienced in recent years are not considered high enough to support proper farming and processing practices. With the growth of the specialty coffee segment, it is important that prices remain high enough to support world consumption of the high quality coffees. We generally try to pass on coffee price increases to our customers. There can be no assurance that we will be successful in passing on green coffee price increases without losses in sales volume or gross margin.
DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND
RESULTS OF OPERATIONS
The preparation of this section requires us to make estimates and assumptions about our past, current and future activities, business practices, and financial records. Actual results may differ from these estimates and assumptions. Foreseeable risks and uncertainties are described elsewhere in this report and in detail under "Risk Factors Affecting the Company".
For the year ended March 31, 2003, the Statements of Loss show a 16.8% decrease in sales and an 8.7% decrease in gross profit over the prior year. We incurred a net loss for the year ended March 31, 2003 of $1,713,691.
REVENUES
Net revenues for the year ended March 31, 2003 decreased 16.9% to $2,543,286 from $3,059,676 for the corresponding period in fiscal 2002. This decrease was due primarily to the closure of two hospital kiosk locations in Southern California in June 2002. These locations accounted for approximately $569,000 of the decrease in revenue. In addition, our new Black Rhino Coffee(TM) product line began shipping during the year ended March 31, 2003. Sales of this product accounted for approximately 4.2% of our total revenue for the year ended March 31, 2003. For the year ended March 31, 2003, kiosk and retail outlet revenue was generated from 6 different major clients, with the largest client representing 13.2% of total net revenue.
COSTS AND EXPENSES
Cost of goods sold for the year ended March 31, 2003 decreased to $1,049,071 from $1,149,629 for the same period in fiscal 2002. As a percentage of net revenues, cost of goods sold increased to 41.2% for the year ended March 31, 2003 from 37.6% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to a shift in the sales mix from higher margin kiosks to lower margin kiosks and the Black Rhino Coffee(TM) product line. Lower margin kiosks are those that offer food products in addition to the higher margin beverages.
-12-
--------------------------------------------------------------------------------
Employee compensation and benefits for the year ended March 31, 2003 decreased to $1,387,544 from $1,445,385 for the same period in fiscal 2002. As a percentage of net revenues, employee compensation and benefits increased to 54.6% for the year ended March 31, 2003 from 47.2% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to higher staffing levels at our retail cafe relative to our traditional sites, and increased workers compensation insurance rates in effect throughout the state of California.
General and administrative expenses for the year ended March 31, 2003 increased to $367,353 from $303,688 for the same period in fiscal 2002. As a percentage of net revenues, general and administrative expenses increased to 14.4% for the year ended March 31, 2003 from 9.9% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to slotting fees, commissions, trade shows, and travel expenses related to our Black Rhino Coffee(TM) product line.
Occupancy costs for the year ended March 31, 2003 decreased to $298,819 from $341,657 for the same period in fiscal 2002. As a percentage of net revenues, occupancy costs for the year ended March 31, 2003 were comparable to the same period in fiscal 2002.
Director and professional fees for the year ended March 31, 2003 increased to $392,016 from $316,651 for the same period in fiscal 2002. The majority of these expenses result from the engagement of various consultants and legal fees to assist us in obtaining growth financing and in penetrating new markets with our packaged consumer brand of Black Rhino Coffee(TM).
Operating losses for the year ended March 31, 2003 increased to $1,132,219 from $632,402 for the same period in fiscal 2002. As a percentage of net revenues, operating losses increased to 44.5% for the year ended March 31, 2003 from 20.7% for the comparable period in fiscal 2002. The increased operating loss is primarily due to lower gross profit dollars on reduced sales, and higher employee compensation and benefits costs and higher director and professional fees.
Legal expense related to our pending litigation against a former executive amounted to $153,253 for the year ended March 31, 2003. On May 8, 2002, we initiated legal action against our former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between us and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. Our ultimate ability to pursue relief against Mr. Young remains to be determined, and there can be no assurance that we will be successful in pursuing our claims in that forum. We have settled our claims against the former employee.
Net loss for the year ended March 31, 2003 increased to $1,713,691 from $611,965 for the same period in fiscal 2002. As a percentage of net revenues, net losses increased to 67.4% for the year ended March 31, 2003 from 20.0% for the comparable period in fiscal 2002. The increased net loss is primarily due to financing costs related to our secured convertible debentures, legal expense related to our former CEO, and the increased operating loss.
-13-
--------------------------------------------------------------------------------
LIQUIDITY AND CAPITAL RESOURCES
Despite the "unit level" profitability described above under Full Service Operations, we have not been profitable. As the accompanying financial statements show, for the fiscal year ended March 31, 2003, we had a net operating loss of $1,132,219, and an overall net loss of $1,713,691. At March 31, 2003, we ended our fiscal year with a working capital deficit of $1,222,897, and a shareholders` deficit of $872,007.
Because of our operating losses and financial situation, the Independent Auditor`s Report of the accompanying financial statements expresses a "going concern" opinion. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. Our ability to continue as a going concern is dependent upon several factors. These factors include our ability to: generate sufficient cash flows to meet our obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs, and; achieve profitability and positive cash flows.
We plan to address these challenges by building on the successful launch of our organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. Since introduction in May 2002 at the FMI supermarket convention, the brand has penetrated the shelves of approximately 500 supermarkets. The benefit of this channel of trade is that a small number of orders can significantly increase our revenues and earnings. We believe that entry to this new market sector will expose us to different and potentially more fertile financing opportunities - such as project-based debt financing secured by purchase order or accounts receivable notes. We believe this is a crucial new opportunity for us given the continuing uncertainty of conventional equity markets.
We also believe our strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to us. We further believe that our gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
We had net cash provided from financing activities for the year ended March 31, 2003 totaling $937,533. In January 2002, we secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. In December 2002, we entered into a Securities Purchase Agreement for the sale of an aggregate of $750,000 principal amount of convertible debentures. Cash from financing activities primarily consists of $500,000 from net borrowings under the secured convertible debentures, $269,000 from borrowings under the line of credit, and $128,658 net proceeds from the sale of our stock. These amounts were primarily utilized in our day-to-day operations.
-14-
--------------------------------------------------------------------------------
COMPETITION
The specialty coffee market is highly competitive. We have a minor position within both the overall coffee industry as well as the certified organically grown segment of the coffee industry. We attempt to compete within the industry by providing superior taste and quality, value, and on the organic aspect of our product, rather than on price of our products. We compete with both large providers of specialty coffees as well as certified organically grown coffees that have supermarket shelf presence in multiple regions. However, such providers of certified organically grown coffees generally only provide such organic coffee as a supplement to their core conventional coffees. We are aware of several small regional brands with limited shelf presence, offering certified organic coffee. A number of nationwide coffee manufacturers distribute coffee products in supermarkets and convenience stores and have the potential to enter the organic coffee market.
We are aware of other companies which sell specialty coffee from kiosks and coffee carts, but these are all very small operations with only a few kiosk locations each. We are not aware of any other company, on either a regional or national level, which specializes in sales of specialty coffee from kiosks or coffee carts on the same scale as us, or which has a number of units approaching that of our company. We acknowledge that several large, well-capitalized multi-unit retailers are capable of entering the kiosk and coffee cart market. Currently, however, to our knowledge, none of these retailers are focusing on the kiosk or coffee cart market.
INTELLECTUAL PROPERTY
We have a registered service mark for our rhinoceros logo. We aware of another entity in North Carolina that is utilizing the name "Peabodys" in the coffee industry. The North Carolina entity has received a federal trademark registration of the name "Peabodys." We believe that we have the right to use the name "Peabodys" in the areas in which it is used by us because of first use of the name in those areas. However, if it were determined that we were not able to continue utilizing the name "Peabodys," it could have a material adverse effect on our company in that we would have to select a different name under which to do business, and we would have to re-establish any lost goodwill and name recognition. Because of its speculative nature, such potential adverse effect is impossible to quantify at this time.
We have applications pending with the U.S. Patent and Trademark Office for the registration of the following trademarks: "Black Rhino Coffee," "Alma Blend," "Spiritu Blend," "Coffee with Body and Soul," and "Black Rhino Coffee with Rhinoceros design." We have also filed applications for the registration of the "Black Rhino Coffee" trademark in Canada and the European Community.
The applications for "Black Rhino Coffee" and "Black Rhino Coffee with Rhinoceros design" were denied by the U.S. Patent and Trademark Office on January 27, 2003. We plan to file an appeal prior to July 27, 2003. We are also in negotiations to enter a coexistence agreement with the holder of a similar mark.
EMPLOYEES
We currently have 71 employees of which 22 are full-time employees and five of which are administrative.
-15-
--------------------------------------------------------------------------------
SEASONALITY
Because we serve both hot and cold coffee drinks, the sales of our products at most kiosk locations do not appear to be significantly affected by the seasons. However, those kiosks located in educational facilities are affected by the seasons to the extent that sales are significantly less when school is not in session.
RISK FACTORS AFFECTING THE COMPANY
WE HAVE A HISTORY OF LOSSES WHICH MAY CONTINUE, REQUIRING US TO SEEK ADDITIONAL SOURCES OF CAPITAL WHICH MAY NOT BE AVAILABLE, REQUIRING US TO CURTAIL OR CEASE OPERATIONS.
We incurred net losses of $1,713,691 for the year ended March 31, 2003 and $611,965 for the year ended March 31, 2002. We cannot assure you that we can achieve or sustain profitability on a quarterly or annual basis in the future. If revenues grow more slowly than we anticipate, or if operating expenses exceed our expectations or cannot be adjusted accordingly, we will continue to incur losses. We will continue to incur losses until we are able to establish significant sales of Black Rhino Coffee(TM) and increase the operating contribution of our full service operations. Our possible success is dependent upon the successful development and marketing of our services and products, as to which there is no assurance. Any future success that we might enjoy will depend upon many factors, including factors out of our control or which cannot be predicted at this time. These factors may include changes in or increased levels of competition, including the entry of additional competitors and increased success by existing competitors, changes in general economic conditions, increases in operating costs, including costs of supplies, personnel and equipment, reduced margins caused by competitive pressures and other factors. These conditions may have a materially adverse effect upon us or may force us to reduce or curtail operations. In addition, we will require additional funds to sustain and expand our sales and marketing activities, particularly if a well-financed competitor emerges. We anticipate that we will require approximately $500,000 to fund our continued operations for the next twelve months, depending on revenue from operations. There can be no assurance that financing will be available in amounts or on terms acceptable to us, if at all. The inability to obtain sufficient funds from operations or external sources would require us to curtail or cease operations.
IF WE ARE UNABLE TO OBTAIN ADDITIONAL FUNDING OUR BUSINESS OPERATIONS WILL BE HARMED AND IF WE DO OBTAIN ADDITIONAL FINANCING OUR THEN EXISTING SHAREHOLDERS MAY SUFFER SUBSTANTIAL DILUTION.
Additional capital will be required to effectively support the operations and to otherwise implement our overall business strategy, including rapid growth in establishing the Black Rhino Coffee brand. However, there can be no assurance that financing will be available when needed on terms that are acceptable to us. The inability to obtain additional capital will restrict our ability to grow and may reduce our ability to continue to conduct business operations. If we are unable to obtain additional financing, we will likely be required to curtail our marketing and development plans and possibly cease our operations. Any additional equity financing may involve substantial dilution to our then existing shareholders.
-16-
--------------------------------------------------------------------------------
OUR INDEPENDENT AUDITORS HAVE EXPRESSED SUBSTANTIAL DOUBT ABOUT OUR ABILITY TO CONTINUE AS A GOING CONCERN, WHICH MAY HINDER OUR ABILITY TO OBTAIN FUTURE FINANCING.
In their report dated June 26, 2003, our independent auditors stated that our financial statements for the year ended March 31, 2003 were prepared assuming that we would continue as a going concern. Our ability to continue as a going concern is an issue raised as a result of a loss for the year ended March 31, 2003 in the amount of $1,713,691 and stockholders deficit of $872,007 as of March 31, 2003. We continue to experience net operating losses. Our ability to continue as a going concern is subject to our ability to generate a profit and/or obtain necessary funding from outside sources, including obtaining additional funding from the sale of our securities, increasing sales or obtaining loans and grants from various financial institutions where possible. Our continued net operating losses and stockholders` deficit increases the difficulty in meeting such goals and there can be no assurances that such methods will prove successful.
WE MAY BE REQUIRED TO PAY OUTSTANDING SECURED PROMISSORY NOTES WHICH ARE CURRENTLY IN DEFAULT. IF WE ARE REQUIRED TO REPAY THE OUTSTANDING DEBT OUR WORKING CAPITAL MAY BE DEPLETED OR WE MAY BE REQUIRED TO RAISE ADDITIONAL FUNDS TO REPAY SUCH DEBT. OUR FAILURE TO REPAY THE SECURED PROMISSORY NOTES COULD RESULT IN LEGAL ACTION AGAINST US, WHICH COULD REQUIRE THE SALE OF SUBSTANTIAL ASSETS.
In an earlier private placement, we offered and sold units, with each unit consisting of a secured promissory note ("Secured Note") and warrants to purchase common stock. We are now obligated to make quarterly payments on the interest outstanding and to repay such Secured Notes. As of March 31, 2003, we were in default on the principal balance of the Secured Notes in the amount of $35,000 and approximately $38,430 in arrears on such interest payments relating to the Secured Notes. Under the terms of the Security Agreement relating to the Secured Notes, a noteholder has the right to:
o declare all principal and interest immediately due and owing;
o exercise its rights and remedies under the California Commercial Code as a secured creditor having a security interest in the collateral, which includes, but is not limited to, equipment, inventory, accounts, trademarks and tradenames and other intellectual property rights (the "Collateral"), and, in particular, sell any part of the Collateral; and
o exercise any other rights or remedies of a secured party under California law.
As of the date hereof, we have not received any notice of default relating to the Secured Notes. It is our understanding that the noteholders lien has lapsed due to the noteholders failure to file a continuation with the California Secretary of State. Due to the noteholders failure to file a continuation, the California Secretary of State has purged the lien from its records.
A SMALL NUMBER OF CUSTOMERS ACCOUNT FOR A SIGNIFICANT PORTION OF OUR REVENUE AND IF WE ARE UNABLE TO MAINTAIN OUR CURRENT CUSTOMER BASE OR ATTRACT A NEW CUSTOMER BASE WE WILL BE REQUIRED TO CURTAIL OR CEASE OPERATIONS.
Our four largest clients represent 47.4% of our gross revenue for the year ended March 31, 2003. The four largest clients represented 59.6% of the gross revenue for the year ended March 31, 2002. We would likely experience a material decline in revenues if we were to lose any of our major clients.
-17-
--------------------------------------------------------------------------------
HIGH QUALITY CERTIFIED ORGANIC COFFEE IS LIMITED IN AVAILABILITY AND TRADED ON A NEGOTIATED BASIS. IF WE ARE UNABLE TO OBTAIN AN ADEQUATE SUPPLY OF CERTIFIED ORGANIC COFFEE, THEN OUR PROFITS MAY BE NEGATIVELY IMPACTED.
The supply and price of coffee are subject to significant volatility. Although most coffee trades in the commodity market, coffee of the quality sought by our company tends to trade on a negotiated basis at a substantial premium above commodity coffee prices, depending upon the supply and demand at the time of purchase. We acknowledge that high quality certified organic coffee is limited in availability. We depend upon our relationship with our roaster, with coffee brokers and importers and with exporters for our supply of certified organic green coffee. We believe, based on relationships established with our suppliers in the past, that the risk of non-delivery is low. However, an increase in the prices of specialty coffees could have an adverse effect on our profitability.
THERE CAN BE NO ASSURANCE THAT WE WILL BE ABLE TO MANAGE ANY SUBSTANTIAL EXPANSION OF OUR BUSINESS, AND A FAILURE TO DO SO COULD HAVE A MATERIALLY ADVERSE EFFECT ON OUR OPERATING RESULTS.
Our success will require significant expansion of our business. Any such expansion could place a significant strain on our resources and would require us to hire additional personnel to implement additional operating and financial controls and improve coordination between marketing, administration and finance functions. We would be required to install additional reporting and management information systems for sales monitoring, inventory control and financial reporting. There can be no assurance that we would be able to manage any substantial expansion of our business, and a failure to do so could have a materially adverse effect on our operating results.
IF WE ARE UNABLE TO RETAIN THE SERVICES OF MR. TKACHUK OR IF WE ARE UNABLE TO SUCCESSFULLY RECRUIT QUALIFIED MANAGERIAL AND SALES PERSONNEL HAVING EXPERIENCE IN BUSINESS, WE MAY NOT BE ABLE TO CONTINUE OUR OPERATIONS.
Our success depends to a significant extent upon the continued service of Mr. Todd Tkachuk, our President, Chief Financial Officer and Secretary. Loss of the services of Mr. Tkachuk could have a material adverse effect on our growth, revenues, and prospective business. We do not maintain key-man insurance on the life of Mr. Tkachuk. In addition, in order to successfully implement and manage our business plan, we will be dependent upon, among other things, successfully recruiting qualified managerial and sales personnel having experience in business. Competition for qualified individuals is intense. There can be no assurance that we will be able to find, attract and retain existing employees or that we will be able to find, attract and retain qualified personnel on acceptable terms.
-18-
--------------------------------------------------------------------------------
WE HAVE RECENTLY COMMENCED SALES TO SUPERMARKETS, SPECIALTY FOOD STORES AND OTHER MASS RETAIL VENUES. AS WE HAVE RECENTLY COMMENCED ACTIVITIES IN MASS RETAIL MARKETS, WE DO NOT HAVE DETAILED INFORMATION WITH RESPECT TO SALES WITHIN THE MASS RETAIL MARKET AND WE CANNOT GUARANTEE THAT WE WILL BE SUCCESSFUL IN THIS MARKET. IF WE ARE NOT SUCCESSFUL IN ESTABLISHING OUR COMPANY WITHIN THE MASS RETAIL MARKET OUR REVENUE MAY BE SEVERELY IMPACTED.
Our company`s strategic goal is to establish our packaged consumer Black Rhino Coffee(TM) brand in domestic mass retail markets. We recently shipped orders of Black Rhino Coffee(TM) to major national food distributors in Kansas, South Carolina, Pennsylvania and Virginia. We do not presently have detailed information with respect to the levels of retail sales of these products. Due to an inadequate amount of information with respect to the retail sales of Black Rhino Coffee(TM), we cannot at this time determine if our initial efforts to enter the mass retail markets have been successful or if these efforts will ever be successful. If we are not successful in entering the mass retail market our revenue may be severely impacted.
RISKS RELATING TO OUR CURRENT FINANCING ARRANGEMENT:
THERE ARE A LARGE NUMBER OF SHARES UNDERLYING OUR CONVERTIBLE DEBENTURES, AND WARRANTS THAT MAY BE AVAILABLE FOR FUTURE SALE AND THE SALE OF THESE SHARES MAY DEPRESS THE MARKET PRICE OF OUR COMMON STOCK.
In order to provide working capital and financing for the Company`s operation and expansion, as of December 20, 2002, the Company entered into a securities purchase agreement and related agreements with three accredited investors for the purchase of up to $750,000 of the Company`s 10% Convertible Debentures (the "Convertible Debentures"). As of March 31, 2003, we had 21,861,124 shares of common stock issued and outstanding and convertible debentures outstanding that may be converted into an estimated 11,702,149 shares of common stock at current market prices, and outstanding warrants to purchase 1,250,000 shares of common stock and an obligation to issue warrants to purchase 625,000 shares of common stock in the near future. In addition, the number of shares of common stock issuable upon conversion of the outstanding convertible debentures may increase if the market price of our stock declines. All of the shares issuable upon conversion of the debentures and upon exercise of our warrants, may be sold without restriction. The sale of these shares may adversely affect the market price of our common stock. For a complete description of the terms of the Convertible Debentures, please refer to our Form SB-2 filed effective May 14, 2003.
In addition, pursuant to the Plan and Agreement of Reorganization and merger we assumed the rights and obligations or convertible promissory notes that are convertible into 77,295 shares. Furthermore, there are currently outstanding 3,852,429 options to purchase shares of our common stock and outstanding warrants to purchase 1,384,907 shares of our common stock.
THE CONTINUOUSLY ADJUSTABLE CONVERSION PRICE FEATURE OF OUR CONVERTIBLE DEBENTURES COULD REQUIRE US TO ISSUE A SUBSTANTIALLY GREATER NUMBER OF SHARES, WHICH WILL CAUSE DILUTION TO OUR EXISTING STOCKHOLDERS.
Our obligation to issue shares upon conversion of our convertible debentures is essentially limitless. The following is an example of the amount of shares of our common stock that are issuable, upon conversion of our convertible debentures (excluding accrued interest), based on market prices 25%, 50% and 75% below the market price, as of May 30, 2003 of $0.13.
Hier gehts weiter
http://secfilings.nasdaq.com/filingFrameset.asp?FileName=000…
der zum kompletten filing:
http://secfilings.nasdaq.com/filingFrameset.asp?FileName=000…
U. S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-KSB
[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
[ ] TRANSITION REPORT UNDER SECTION 13 OR 15 (D) OF THE
SECURITIES ACT OF 1934
FOR THE PERIOD ENDED MARCH 31, 2003
COMMISSION FILE NUMBER 000-28595
PEABODYS COFFEE, INC.
(Name of Small Business Issuer in its Charter)
Nevada 87-0468654
(State or other jurisdiction of (I.R.S. Employer
Incorporation or organization) Identification No.)
3845 Atherton Road, Suite 9
Rocklin, California 95765
(Address of Principal Executive Office) (ZipCode)
(916) 632-6090
(Issuer`s Telephone Number)
Securities registered under Section 12(b) of the Act:
None
Securities registered under Section 12(g) of the Act:
Common Stock, $0.001 Par Value
(Title of Class)
Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filings requirements for the past 90 days. Yes [X] No [ ]
Check if there is no disclosure of delinquent filers in response to Item 405 of Regulation S-B contained in this form, and no disclosure will be contained, to the best of registrant`s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-KSB or any amendment to the Form 10-KSB. [X]
State issuer`s revenues for its most recent fiscal year: $2,543,286
-1-
--------------------------------------------------------------------------------
The aggregate market value of the voting and non-voting common equity held by non-affiliates, based upon the average bid and asked price of such common equity as of June 27, 2003, [in the past 60 days], was approximately $3,297,831.
The number of shares outstanding of each of the Issuer`s classes of common equity, as of the latest practicable date, is 22,988,343 shares of common stock, $0.001 par value.
Transitional Small Business Disclosure Format (Check one): Yes [x]; No [ ]
-2-
--------------------------------------------------------------------------------
TABLE OF CONTENTS
PART I (Alternative 2)
Item 1 Description of Business 4
Item 2 Description of Property 23
Item 3 Directors, Executive Officers and Significant Employees 24
Item 4 Remuneration of Directors and Officers 25
Item 5 Security Ownership of Management and Certain Securityholders 26
Item 6 Interest of Management and Others in Certain Transactions 27
PART II
Item 1 Market Price of and Dividends on the Registrant`s Common
Equity and Other Shareholder Matters 28
Item 2 Legal Proceedings 30
Item 3 Changes in and Disagreements with Accountants 30
Item 4 Submission of Matters to a Vote of Security Holders 31
Item 5 Compliance with Section 16(a) of the Exchange Act 31
Item 6 Reports on Form 8-K 31
PART F/S
PART III
Index to Exhibits 55
SIGNATURES 56
-3-
--------------------------------------------------------------------------------
INFORMATION REQUIRED IN ANNUAL REPORTS OF
TRANSITIONAL SMALL BUSINESS ISSUERS
PART I (ALTERNATIVE 2)
ITEM 1. DESCRIPTION OF BUSINESS
(FORM 1-A MODEL B ITEM 6)
OVERVIEW
We are a Nevada corporation engaged in the retailing and marketing of certified organic branded specialty coffee beverages and packaged whole bean coffees. We plan to focus our efforts on establishing wholesale operations to enter the mass retail markets through the sale of packaged whole bean coffees in supermarkets, specialty food stores and other mass retail venues. We currently sell our coffee beverages and whole bean coffees through company-operated retail stores and espresso bars (kiosks), positioned primarily in corporate and institutional locations and have made our initial sales of Black Rhino Coffee(TM) to four distribution centers in central and eastern United States. As of March 31, 2003, we operated ten coffee kiosks and three retail stores located throughout California. Our four largest clients represent 47.4% of our gross revenue for the year ended March 31, 2003 and 59.6% of the gross revenue for the year ended March 31, 2002 which gross revenues were generated through our company-operated retail stores and espresso bars (kiosks).
As described in more detail below, despite profitability with respect to individual stores and kiosks, as a whole we have not been profitable. As shown in the accompanying financial statements for the fiscal year ended March 31, 2003, we had a net operating loss of $1,132,219, and an overall net loss of $1,713,691.
We have recently converted all our operations from the use of conventionally grown coffee to using only certified organic coffee. Our organic coffees are independently certified by Quality Assurance International, a global leader in organic certification who recently announced its accreditation from the United States Department of Agriculture to certify organic claims under the United States Department of Agriculture`s National Organic Program. We have developed the Black Rhino Coffee(TM) trade name for marketing certified organic coffee.
OUR BACKGROUND
PEABODYS CA
Our current business began with the formation of Peabodys Coffee, Inc., a California corporation, in 1995. Co-founder Todd Tkachuk (who is currently one of our officers and directors) conceived of a company that would contract with foodservice companies, which held contracts for institutional venues such as corporate facilities, universities or hospitals. Peabodys CA would enter into a subcontract with the client (which had a general contract to provide food services to the host facility) to install coffee kiosks at the host organization. In return, Peabodys CA paid the client a percentage of the gross revenues generated by each kiosk. The Peabodys CA model is the basis of our existing full service retail operations today.
-4-
--------------------------------------------------------------------------------
THE MERGER
On March 12, 1999, we entered into a Plan and Agreement of Reorganization with Peabodys CA. Prior to March 12, 1999 we operated under the name, Mine-A-Max Corporation, a Nevada corporation. We were a development stage mining company until our merger with Peabodys CA. We were initially incorporated under the laws of the State of Nevada on July 26, 1989 with the name Kimberly Mines, Inc. for the purpose of mineral exploration and mine development. Several months later we were the surviving company in a merger with Blue Ute Mining & Exploration, Inc., a Utah corporation. On August 15, 1997, we changed our name to Mine-A-Max Corporation. The Plan and Agreement of Reorganization provided for a share exchange in which we offered shareholders of Peabodys CA one share of our common stock in exchange for one share of Peabodys CA common stock. The shares were offered by us in reliance on the exemption from registration provided by Rule 506 of Regulation D. The Plan and Agreement of Reorganization provided further that, after we had acquired a majority of the outstanding stock of Peabodys CA, we would effect a merger of Peabodys CA into our company. On March 15, 1999 we filed an Amendment to Articles of Incorporation with the State of Nevada changing our name from Mine-A-Max Corporation to Peabodys Coffee, Inc. On June 30, 1999, we effected a merger with Peabodys CA as the disappearing corporation and our company as the surviving corporation. All shares of Peabodys CA common stock were converted to shares of our common stock.
INDUSTRY OVERVIEW
We believe that the specialty coffee industry will continue to grow. According to Mr. Robert F. Nelson, President and CEO of the National Coffee Association, "...in 2001, 10% of American adults say they drink gourmet coffee every day, that is, premium whole bean or ground varieties - exactly double from a year ago." Mr. Nelson also reported, "...occasional consumption of specialty coffee has surged during the past five years in the United States, increasing from 35% of the adult population in 1997 to 62% in 2001 - from 80 million to 127 million drinkers." (transcript of presentation titled "U.S. Coffee Trends:
1991-2001," in May 2001). According to the Specialty Coffee Association of America, total U.S. retail sales of specialty coffee beverages were $5.3 billion in 2000 while retail sales of specialty coffee beans reached $2.5 billion.
We believe that several factors have contributed to the increase in demand for specialty coffee and will continue to do so, including:
o Greater consumer awareness of specialty coffee as a result of its increasing availability;
o Increased quality differentiation over commercial grade coffees by consumers;
o Increased demand for all premium food products, including specialty coffee, where the differential in price from the commercial brands is small compared to the perceived improvement in product quality and taste;
o Ease of preparation of specialty coffees resulting from the increased use of automatic drip coffee makers and home espresso machines; and
-5-
--------------------------------------------------------------------------------
o Increased pace and pressures of everyday life. Specialty coffee fits within the "affordable luxury" or "small self-indulgence" categories, and as such directly addresses a significant trend among consumers to make low-cost self-reward purchases to temper the stresses of everyday life.
SUSTAINABLE COFFEES
The industry buzzword "Sustainable Coffee" emerged to represent a broad spectrum of ideas relating to the production and consumption of specialty coffees. In September 1997, the Specialty Coffee Association of America created a special task force to define the term. The result was the adoption of a Statement of Understanding, which defined the issue as having three legs:
Environmental, Economic, and Social.
We believe that most coffee consumers are unaware of the many environmental, economic, and social ramifications surrounding the production of coffee. We also believe that the majority of the conventional coffee industry does not meet two basic tests of sustainability: protection of the environment and social fairness. We believe a growing number of coffee producers, coffee companies and consumers are actively taking steps to encourage the coffee industry to move toward more environmentally friendly practices and toward practices which are more economically and socially beneficial for producers.
Three categories of coffees attempt to meet some or all of these criteria; they are Organic, Shade Grown and Fair Trade, collectively termed "sustainable coffees". Each sustainable coffee has its own criteria, creating considerable confusion. Fair Trade coffee means that coffee farmers receive fair payments in the form of a "floor" price for their beans. Although this allows coffee farmers to make minimal profits during depressed market conditions, Fair Trade guidelines do not adequately address issues surrounding the environment, biodiversity, species preservation or whether or not the coffee trees come from genetically modified rootstocks. Shade Grown refers to the condition under which the coffee is grown. Shade Grown coffees ensure that multiple species have habitat and that there is preservation of the dwindling tropical rainforests. However, Shade Grown does not address the use of agrochemicals, or whether the coffee trees come from genetically modified rootstocks. Nor does Shade Grown coffee address important socioeconomic issues.
CERTIFIED-ORGANIC COFFEE
Certified Organic coffee is produced with methods that preserve the soil and prohibit the use of agrochemicals. Organic coffee farming ensures that shade-friendly varieties of coffee are planted and that full-sun hybrids or genetically modified coffee trees cannot (by law) be used. In addition, we believe, similar to Fair Trade, Certified-Organic coffees offer a premium to farmers and during low markets Certified-Organic farmers are able to turn profits. As Taylor Maid Farms` Roastmaster, Mark Inman states, "The checks and balances that result from an organic system comes from the interaction of a wide variety of life forms. Organic agriculture is more a system of relationships than a means to a marketable seal." (from "Navigating the Sea of Terms: a Coffee Buyers` Guide," posted on Taylor Maid Farms` website). Organic growers are also rewarded with farms that remain fertile for decades, with clean water, and with good health. We believe that Certified-Organic coffee is the only coffee that addresses the social, economic and environmental issues surrounding the sustainability of the coffee industry.
-6-
--------------------------------------------------------------------------------
According to the Sustainable Coffee Survey of the North American Specialty Coffee Industry, published in July 2001, Organic coffee has demonstrated steady 20% annual growth rates in recent years. The Sustainable Coffee Survey of the North American Specialty Coffee Industry also indicates that consumers are willing to pay a modest premium for sustainable coffee but they prefer one-stop shopping for their food needs, and availability implies both convenience and visibility. In addition, the Sustainable Coffee Survey of the North American Specialty Coffee Industry reports that many North American supermarkets either do not stock sustainable coffees or present only one, often as a single origin or blend, and usually Organic. According to the Sustainable Coffee Survey of the North American Specialty Coffee Industry, although considerable quantities of Organic coffee are sold through the grocery and supermarket channel, their ready availability is limited to the West Coast and select urban areas.
ORGANICS
We believe that organic products are emerging as a major trend in the U.S. market. According to Datamonitor (Natural Foods Merchandiser, Organic Trade Association), retail sales of organic products in the U.S. are growing steadily, showing an annual compound growth rate of more than 22% over the last five years. A recent study published by the Natural Marketing Institute in cooperation with the Organic Trade Association estimated that U.S. retail sales of organics in 2001 would be $9.3 billion and $20 billion by 2005 assuming a "conservative" annual growth rate of 20%.
We believe the U.S. boom in organic products is fueled by increasing consumer demand resulting from:
o consumer concerns about the general safety of their food;
o the higher quality of certified organic products;
o the social and environmental benefits that organic production represents; and
o the perceived health benefits of consuming organic products.
According to Roper Starch Worldwide, in a report released in July 2001, concerns about food safety, coupled with the assurances of health benefits and high quality of certified organic products, are strengthening consumer interest in organic foods. The Roper report also indicates:
o 51% of Americans predict that organic food will be a bigger part of their diet within the next five years;
o Six in ten Americans (63%) buy organic foods and beverages at least occasionally;
o Two-thirds (68%) say organics will be a major food trend in the new millennium.
We believe that certified organic foods and beverages provide American consumers with peace of mind, an assurance of safety and the chance to cast a vote for a more environmentally friendly kind of agriculture. It is important to note that while 63% of U.S. consumers say they buy organic foods or
-7-
--------------------------------------------------------------------------------
beverages at least occasionally when they shop, we believe that the lack of availability at conventional supermarkets and grocery stores is one reason many people don`t buy more organic. With high growth forecast resulting from rising consumer awareness and demand, we believe that the organic movement is clearly moving from the commercial fringes into the mainstream.
BUSINESS STRATEGY
Our strategic goal is to establish Black Rhino Coffee(TM) as a sustainable and dominant packaged brand of certified organic coffee in the domestic mass retail market. This strategy represents our adolescence - the transition from our full service units (kiosks and retail stores) in limited-geography institutional markets to a widely distributed packaged consumer brand called Black Rhino Coffee(TM).
BLACK RHINO COFFEE(TM)
We believe the specialty coffee market environment is one that depends heavily on brand presence for sustainable success. The Black Rhino Coffee(TM) brand differentiates itself from other specialty coffee brands by the following:
Certified Organic Only. We offer only certified organic coffee. We do not offer any coffees that are produced using conventional coffee practices. All Black Rhino Coffee(TM) is naturally grown - no chemical pesticides, herbicides, fungicides or chemical fertilizers have ever come in contact with Black Rhino Coffee(TM) beans.
High Quality Coffee. We source and procure the highest quality certified organic arabica beans available from the world`s coffee-producing regions. Each varietal of coffee is roasted by hand in small batches to achieve its peak flavor. We believe that organically grown coffee beans mature more slowly as nature intended - resulting in superior flavor.
Competitive Price. We believe the biggest barrier to converting non-organic consumers to quality organic products is excessive price premiums typically associated with organic products. We offer Black Rhino Coffee(TM) at prices comparable to non-organic high quality specialty brands such as Starbucks. We believe that pricing high quality organic coffee comparable to leading non-organic brands distinguishes Black Rhino Coffee(TM) from other organic coffees.
We have begun the transition from an operations intensive company to a highly skilled corporation focusing on brand ownership and management. At the appropriate time, we intend to exit our full service operations entirely and redeploy the capital in support of our strategic goal. Full service operations are entirely different in modus operandi, capital needs, system requirements and essential management skills from those of packaged consumer brand ownership and management. We will exit the full service business at the right time for the right price given the circumstances of each site. In the meantime we will continue to give our full service operations appropriate support.
We recognize the need to develop in-house skills for brand management. We believe this can be accomplished with a "light" but "highly skilled" central staff. Although we intend to outsource production, packaging and fulfillment, it is essential to recruit or develop top-level skills for the management of the Black Rhino Coffee(TM) supply chain. We believe that much of the sales,
-8-
--------------------------------------------------------------------------------
marketing and distribution tasks associated with the Black Rhino brand can be outsourced or executed through strategic alliances, however, we will require high quality consumer brand management skills within the organization.
FULL SERVICE OPERATIONS
Our existing full service business has been developed on a business strategy based on the following concepts:
Business and Institutional Locations. We focus on locating our coffee kiosks in business and institutional facilities. We have experienced both lower competition and reduced advertising and marketing expenses by installing kiosks in such areas, since the kiosks have a nearby captive audience of employees and students at business and institutional sites.
Low Cost Operations. The cost of opening and operating each kiosk is less than the cost of opening and operating the fixed, retail stores operated by many other specialty coffee retailers.
We utilize a client-host/captive-consumer model. This model has two distinctive components. The client-host component means that we establish relationships with our "clients" (large institutions and food service providers) with the intention of multiple kiosk placements within the client`s area of operation. In lieu of rent, we normally pay the client a percentage of the revenues generated by each kiosk, thereby giving the client incentive to assist us in a successful kiosk placement. The captive-consumer component refers to the placement of kiosks in heavy traffic areas where people (potential customers) have already congregated for other reasons. Examples of typical placements are hospitals, or school campuses.
Our typical site, which includes the kiosk, related components, and workspace for employees, occupies a footprint of approximately 150 square feet. Due to the client-host/captive-consumer model described above, we usually incur no fixed rental expense for this real estate. Likewise, there are usually no common area maintenance charges, and all utilities, such as electricity, heat, air conditioning, and water, are furnished by the host or client at no cost to us.
As of March 31, 2003, we operated ten coffee kiosks and three retail stores located throughout California. Our thirteen operating units were located in the following venues: six were located at educational sites (i.e. colleges and universities); four were located at hospitals; two were store-front retail locations, and one was a drive-through retail location. As of March 31, 2003, we were profitable at the "unit level" at ten locations. We designate a kiosk or retail store to be profitable at the "unit level" when the kiosk generates net income after accounting for all expenses directly related to the specific unit. These direct expenses consist of: cost of goods sold, occupancy costs, operating expenses and fully loaded labor costs which include employer contributions, benefits and workers compensation. This "unit level" profitability measure is an internal measure of performance and is not a measure of financial performance under GAAP.
EXPANSION PLANS
As previously discussed, our strategic goal is to establish our packaged consumer Black Rhino Coffee(TM) brand in domestic mass retail markets. We believe that the strength of Marathon Global,
-9-
--------------------------------------------------------------------------------
an Arkansas corporation which is a sales and marketing consultant to our company, and its mass market relationships, supported by favorable market dynamics (see Industry Overview) will provide fast growth opportunities for the Black Rhino Coffee(TM). We have entered into a consulting agreement with Marathon which provides that in consideration of 100,000 shares of common stock and an option to purchase 200,000 shares of common stock received by Marathon, it has agreed to provide us in promoting and selling Black Rhino Coffee(TM). Marathon is also entitled to a 5% commission on all sales of Black Rhino Coffee(TM) made directly by Marathon on our behalf and 7% commission on sales made through representatives to sell Black Rhino Coffee(TM). We entered into the consulting agreement with Marathon on January 3, 2002 and it will expire on December 31, 2004. In addition, we believe that the Black Rhino Coffee(TM) brand has a compelling set of brand characteristics that clearly differentiate itself from its competitors.
We have already experienced significant interest in our Black Rhino Coffee(TM) brand including a willingness of mass-market buyers to speak with our representatives and us in order to evaluate and sample our product, provide feedback on our packaging and marketing plans, commencing discussions regarding the requirements for the buyers to place purchase orders with us and placing orders for our product. Beginning in September 2002, we shipped orders of Black Rhino Coffee(TM) to the following major food distributors:
o Associated Wholesale Grocers based in Kansas;
o Bi-Lo Inc. based in South Carolina;
o SuperValu Rich Foods based in Virginia; and
o SuperValu Rich Foods based in Pennsylvania.
In addition, we have secured the services of several food brokers to represent the Black Rhino Coffee(TM) brand in various regions of the U.S. Through our joint efforts with Marathon Global, we anticipate having a shelf presence in more than 1,000 supermarkets or mass market retailers by the end of the calendar year 2003.
We do intend to allocate resources for the purpose of generating new growth opportunities for our full service retail operations. Should high-quality opportunities present themselves within existing geographic markets, with existing operating management and supply infrastructure, we may, given optimal conditions, open additional full service units. All existing full service operations will be given appropriate support. As previously indicated, we have clearly defined our strategic goal and focus to be the rapid development of Black Rhino Coffee(TM) as a packaged consumer brand available through mass retail markets.
-10-
--------------------------------------------------------------------------------
MARKETING STRATEGY
RETAIL SALES OF BLACK RHINO COFFEE(TM)
We are aware of the potential pitfalls associated with brand marketing budgets. We believe that today`s consumers are nearly blind to the thousands of brand messages they are exposed to on a daily basis. The risk is to spend, spend and spend on creating consumer brand awareness and trial purchase. While we accept that a "No Spend" route is not an option, we do not anticipate any material "above the line" marketing campaigns during our initial strategic cycle aimed at establishing shelf presence in the domestic mass retail markets. We will support the brand, but only through targeted tactical programs mutually developed and implemented with our retail clients. Support costs for this grassroots approach will be identified and budgeted within the basic economic model on a project-by-project basis.
KIOSK SALES
Working within the framework of our business strategy, we plan to re-brand all of our full service retail operations to Black Rhino Coffee(TM). We fully implemented certified organic coffee into our full service operations in November 2001 and have seen positive results across the board. We anticipate that full service operations will benefit from the development of the Black Rhino Coffee(TM) brand. Full service retail units have recently gained access to packaged Black Rhino whole bean coffees as well as other quality marketing materials. Our plans to re-brand all of our full service retail operations to Black Rhino Coffee(TM) will be implemented as soon as practicable, however such plans are subject to cash constraints of our company.
SUPPLIERS
We procure our coffee from Terranova Roasting Co., Inc. in Sacramento, California. Terranova is a Quality Assurance International certified coffee roaster serving central California. We have no contract in effect with Terranova other than the purchase orders we place. We believe that Terranova may not be able to meet our needs in the near future and that it may be necessary to contract out to other certified organic coffee roasters. We have been in contact with other qualified suppliers and certified organic roasters who could fulfill our supply requirements in the foreseeable future. Any risk associated with having only one certified organic coffee roaster, therefore, appears to be minimal.
We participate in the selection of our green coffee beans and provide our proprietary specifications for degree of roast and blending recipes to Terranova, which in turn purchases green beans, and then roasts and blends to our exact specifications. Finished product is packaged, sealed, and shipped through our various distribution channels as ordered. We are planning changes to our supply chain in which we will purchase our own green coffee beans directly. We believe that this change may improve our gross margin for this product line in excess of 75%.
We use only the highest quality certified organic "arabica" species of coffee. The supply and price of coffee are subject to significant volatility. Although most coffee trades in the commodity market, coffee of the quality sought by us tends to trade on a negotiated basis at a substantial premium above commodity coffee prices, depending upon the supply and demand at the time of purchase. We acknowledge that high quality certified organic coffee is limited in availability. We depend upon our
-11-
--------------------------------------------------------------------------------
relationship with our roaster, with coffee brokers and importers and with exporters for our supply of certified organic green coffee. We believe, based on relationships established with our suppliers in the past, that the risk of non-delivery is low.
In recent years, green coffee prices have been under considerable downward pressure due to oversupply, and this situation is likely to persist in the short term. We believe that low coffee price ranges generally experienced in recent years are not considered high enough to support proper farming and processing practices. With the growth of the specialty coffee segment, it is important that prices remain high enough to support world consumption of the high quality coffees. We generally try to pass on coffee price increases to our customers. There can be no assurance that we will be successful in passing on green coffee price increases without losses in sales volume or gross margin.
DISCUSSION AND ANALYSIS OF FINANCIAL CONDITIONS AND
RESULTS OF OPERATIONS
The preparation of this section requires us to make estimates and assumptions about our past, current and future activities, business practices, and financial records. Actual results may differ from these estimates and assumptions. Foreseeable risks and uncertainties are described elsewhere in this report and in detail under "Risk Factors Affecting the Company".
For the year ended March 31, 2003, the Statements of Loss show a 16.8% decrease in sales and an 8.7% decrease in gross profit over the prior year. We incurred a net loss for the year ended March 31, 2003 of $1,713,691.
REVENUES
Net revenues for the year ended March 31, 2003 decreased 16.9% to $2,543,286 from $3,059,676 for the corresponding period in fiscal 2002. This decrease was due primarily to the closure of two hospital kiosk locations in Southern California in June 2002. These locations accounted for approximately $569,000 of the decrease in revenue. In addition, our new Black Rhino Coffee(TM) product line began shipping during the year ended March 31, 2003. Sales of this product accounted for approximately 4.2% of our total revenue for the year ended March 31, 2003. For the year ended March 31, 2003, kiosk and retail outlet revenue was generated from 6 different major clients, with the largest client representing 13.2% of total net revenue.
COSTS AND EXPENSES
Cost of goods sold for the year ended March 31, 2003 decreased to $1,049,071 from $1,149,629 for the same period in fiscal 2002. As a percentage of net revenues, cost of goods sold increased to 41.2% for the year ended March 31, 2003 from 37.6% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to a shift in the sales mix from higher margin kiosks to lower margin kiosks and the Black Rhino Coffee(TM) product line. Lower margin kiosks are those that offer food products in addition to the higher margin beverages.
-12-
--------------------------------------------------------------------------------
Employee compensation and benefits for the year ended March 31, 2003 decreased to $1,387,544 from $1,445,385 for the same period in fiscal 2002. As a percentage of net revenues, employee compensation and benefits increased to 54.6% for the year ended March 31, 2003 from 47.2% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to higher staffing levels at our retail cafe relative to our traditional sites, and increased workers compensation insurance rates in effect throughout the state of California.
General and administrative expenses for the year ended March 31, 2003 increased to $367,353 from $303,688 for the same period in fiscal 2002. As a percentage of net revenues, general and administrative expenses increased to 14.4% for the year ended March 31, 2003 from 9.9% for the comparable period in fiscal 2002. The increase as a percentage of net revenues was primarily due to slotting fees, commissions, trade shows, and travel expenses related to our Black Rhino Coffee(TM) product line.
Occupancy costs for the year ended March 31, 2003 decreased to $298,819 from $341,657 for the same period in fiscal 2002. As a percentage of net revenues, occupancy costs for the year ended March 31, 2003 were comparable to the same period in fiscal 2002.
Director and professional fees for the year ended March 31, 2003 increased to $392,016 from $316,651 for the same period in fiscal 2002. The majority of these expenses result from the engagement of various consultants and legal fees to assist us in obtaining growth financing and in penetrating new markets with our packaged consumer brand of Black Rhino Coffee(TM).
Operating losses for the year ended March 31, 2003 increased to $1,132,219 from $632,402 for the same period in fiscal 2002. As a percentage of net revenues, operating losses increased to 44.5% for the year ended March 31, 2003 from 20.7% for the comparable period in fiscal 2002. The increased operating loss is primarily due to lower gross profit dollars on reduced sales, and higher employee compensation and benefits costs and higher director and professional fees.
Legal expense related to our pending litigation against a former executive amounted to $153,253 for the year ended March 31, 2003. On May 8, 2002, we initiated legal action against our former CEO, Clifford Brent Young, and others. The complaint alleged, among other things, that Mr. Young, in association with a former employee, had breached contractual duties, and/or committed torts, in connection with the purported cancellation of contracts between us and a client, and in connection with other acts of competition, disparagement, and conversion. On May 30, 2002, Mr. Young filed a petition for bankruptcy with the United States Bankruptcy Court, Central District of California, staying the action as to him. Our ultimate ability to pursue relief against Mr. Young remains to be determined, and there can be no assurance that we will be successful in pursuing our claims in that forum. We have settled our claims against the former employee.
Net loss for the year ended March 31, 2003 increased to $1,713,691 from $611,965 for the same period in fiscal 2002. As a percentage of net revenues, net losses increased to 67.4% for the year ended March 31, 2003 from 20.0% for the comparable period in fiscal 2002. The increased net loss is primarily due to financing costs related to our secured convertible debentures, legal expense related to our former CEO, and the increased operating loss.
-13-
--------------------------------------------------------------------------------
LIQUIDITY AND CAPITAL RESOURCES
Despite the "unit level" profitability described above under Full Service Operations, we have not been profitable. As the accompanying financial statements show, for the fiscal year ended March 31, 2003, we had a net operating loss of $1,132,219, and an overall net loss of $1,713,691. At March 31, 2003, we ended our fiscal year with a working capital deficit of $1,222,897, and a shareholders` deficit of $872,007.
Because of our operating losses and financial situation, the Independent Auditor`s Report of the accompanying financial statements expresses a "going concern" opinion. Going concern contemplates the realization of assets and the satisfaction of liabilities in the normal course of business over a reasonable length of time. Our ability to continue as a going concern is dependent upon several factors. These factors include our ability to: generate sufficient cash flows to meet our obligations on a timely basis; obtain acceptance of payment terms for certain payables to key vendors; obtain additional financing or refinancing as may be required; aggressively control costs, and; achieve profitability and positive cash flows.
We plan to address these challenges by building on the successful launch of our organic Black Rhino Coffee(TM) brand into the U.S. mass retail sector. Since introduction in May 2002 at the FMI supermarket convention, the brand has penetrated the shelves of approximately 500 supermarkets. The benefit of this channel of trade is that a small number of orders can significantly increase our revenues and earnings. We believe that entry to this new market sector will expose us to different and potentially more fertile financing opportunities - such as project-based debt financing secured by purchase order or accounts receivable notes. We believe this is a crucial new opportunity for us given the continuing uncertainty of conventional equity markets.
We also believe our strategic alliance with Marathon Global will facilitate rapid market penetration by providing a level of credibility and negotiating strength otherwise unavailable to us. We further believe that our gradual transition from reliance on full-service units to an asset-light company concentrating more on brand ownership and management will reduce the capital needs for future large tangible asset acquisitions.
We had net cash provided from financing activities for the year ended March 31, 2003 totaling $937,533. In January 2002, we secured a line of credit for up to $300,000. This line of credit is for the acquisition of equipment and kiosks as well as for meeting working capital needs. In December 2002, we entered into a Securities Purchase Agreement for the sale of an aggregate of $750,000 principal amount of convertible debentures. Cash from financing activities primarily consists of $500,000 from net borrowings under the secured convertible debentures, $269,000 from borrowings under the line of credit, and $128,658 net proceeds from the sale of our stock. These amounts were primarily utilized in our day-to-day operations.
-14-
--------------------------------------------------------------------------------
COMPETITION
The specialty coffee market is highly competitive. We have a minor position within both the overall coffee industry as well as the certified organically grown segment of the coffee industry. We attempt to compete within the industry by providing superior taste and quality, value, and on the organic aspect of our product, rather than on price of our products. We compete with both large providers of specialty coffees as well as certified organically grown coffees that have supermarket shelf presence in multiple regions. However, such providers of certified organically grown coffees generally only provide such organic coffee as a supplement to their core conventional coffees. We are aware of several small regional brands with limited shelf presence, offering certified organic coffee. A number of nationwide coffee manufacturers distribute coffee products in supermarkets and convenience stores and have the potential to enter the organic coffee market.
We are aware of other companies which sell specialty coffee from kiosks and coffee carts, but these are all very small operations with only a few kiosk locations each. We are not aware of any other company, on either a regional or national level, which specializes in sales of specialty coffee from kiosks or coffee carts on the same scale as us, or which has a number of units approaching that of our company. We acknowledge that several large, well-capitalized multi-unit retailers are capable of entering the kiosk and coffee cart market. Currently, however, to our knowledge, none of these retailers are focusing on the kiosk or coffee cart market.
INTELLECTUAL PROPERTY
We have a registered service mark for our rhinoceros logo. We aware of another entity in North Carolina that is utilizing the name "Peabodys" in the coffee industry. The North Carolina entity has received a federal trademark registration of the name "Peabodys." We believe that we have the right to use the name "Peabodys" in the areas in which it is used by us because of first use of the name in those areas. However, if it were determined that we were not able to continue utilizing the name "Peabodys," it could have a material adverse effect on our company in that we would have to select a different name under which to do business, and we would have to re-establish any lost goodwill and name recognition. Because of its speculative nature, such potential adverse effect is impossible to quantify at this time.
We have applications pending with the U.S. Patent and Trademark Office for the registration of the following trademarks: "Black Rhino Coffee," "Alma Blend," "Spiritu Blend," "Coffee with Body and Soul," and "Black Rhino Coffee with Rhinoceros design." We have also filed applications for the registration of the "Black Rhino Coffee" trademark in Canada and the European Community.
The applications for "Black Rhino Coffee" and "Black Rhino Coffee with Rhinoceros design" were denied by the U.S. Patent and Trademark Office on January 27, 2003. We plan to file an appeal prior to July 27, 2003. We are also in negotiations to enter a coexistence agreement with the holder of a similar mark.
EMPLOYEES
We currently have 71 employees of which 22 are full-time employees and five of which are administrative.
-15-
--------------------------------------------------------------------------------
SEASONALITY
Because we serve both hot and cold coffee drinks, the sales of our products at most kiosk locations do not appear to be significantly affected by the seasons. However, those kiosks located in educational facilities are affected by the seasons to the extent that sales are significantly less when school is not in session.
RISK FACTORS AFFECTING THE COMPANY
WE HAVE A HISTORY OF LOSSES WHICH MAY CONTINUE, REQUIRING US TO SEEK ADDITIONAL SOURCES OF CAPITAL WHICH MAY NOT BE AVAILABLE, REQUIRING US TO CURTAIL OR CEASE OPERATIONS.
We incurred net losses of $1,713,691 for the year ended March 31, 2003 and $611,965 for the year ended March 31, 2002. We cannot assure you that we can achieve or sustain profitability on a quarterly or annual basis in the future. If revenues grow more slowly than we anticipate, or if operating expenses exceed our expectations or cannot be adjusted accordingly, we will continue to incur losses. We will continue to incur losses until we are able to establish significant sales of Black Rhino Coffee(TM) and increase the operating contribution of our full service operations. Our possible success is dependent upon the successful development and marketing of our services and products, as to which there is no assurance. Any future success that we might enjoy will depend upon many factors, including factors out of our control or which cannot be predicted at this time. These factors may include changes in or increased levels of competition, including the entry of additional competitors and increased success by existing competitors, changes in general economic conditions, increases in operating costs, including costs of supplies, personnel and equipment, reduced margins caused by competitive pressures and other factors. These conditions may have a materially adverse effect upon us or may force us to reduce or curtail operations. In addition, we will require additional funds to sustain and expand our sales and marketing activities, particularly if a well-financed competitor emerges. We anticipate that we will require approximately $500,000 to fund our continued operations for the next twelve months, depending on revenue from operations. There can be no assurance that financing will be available in amounts or on terms acceptable to us, if at all. The inability to obtain sufficient funds from operations or external sources would require us to curtail or cease operations.
IF WE ARE UNABLE TO OBTAIN ADDITIONAL FUNDING OUR BUSINESS OPERATIONS WILL BE HARMED AND IF WE DO OBTAIN ADDITIONAL FINANCING OUR THEN EXISTING SHAREHOLDERS MAY SUFFER SUBSTANTIAL DILUTION.
Additional capital will be required to effectively support the operations and to otherwise implement our overall business strategy, including rapid growth in establishing the Black Rhino Coffee brand. However, there can be no assurance that financing will be available when needed on terms that are acceptable to us. The inability to obtain additional capital will restrict our ability to grow and may reduce our ability to continue to conduct business operations. If we are unable to obtain additional financing, we will likely be required to curtail our marketing and development plans and possibly cease our operations. Any additional equity financing may involve substantial dilution to our then existing shareholders.
-16-
--------------------------------------------------------------------------------
OUR INDEPENDENT AUDITORS HAVE EXPRESSED SUBSTANTIAL DOUBT ABOUT OUR ABILITY TO CONTINUE AS A GOING CONCERN, WHICH MAY HINDER OUR ABILITY TO OBTAIN FUTURE FINANCING.
In their report dated June 26, 2003, our independent auditors stated that our financial statements for the year ended March 31, 2003 were prepared assuming that we would continue as a going concern. Our ability to continue as a going concern is an issue raised as a result of a loss for the year ended March 31, 2003 in the amount of $1,713,691 and stockholders deficit of $872,007 as of March 31, 2003. We continue to experience net operating losses. Our ability to continue as a going concern is subject to our ability to generate a profit and/or obtain necessary funding from outside sources, including obtaining additional funding from the sale of our securities, increasing sales or obtaining loans and grants from various financial institutions where possible. Our continued net operating losses and stockholders` deficit increases the difficulty in meeting such goals and there can be no assurances that such methods will prove successful.
WE MAY BE REQUIRED TO PAY OUTSTANDING SECURED PROMISSORY NOTES WHICH ARE CURRENTLY IN DEFAULT. IF WE ARE REQUIRED TO REPAY THE OUTSTANDING DEBT OUR WORKING CAPITAL MAY BE DEPLETED OR WE MAY BE REQUIRED TO RAISE ADDITIONAL FUNDS TO REPAY SUCH DEBT. OUR FAILURE TO REPAY THE SECURED PROMISSORY NOTES COULD RESULT IN LEGAL ACTION AGAINST US, WHICH COULD REQUIRE THE SALE OF SUBSTANTIAL ASSETS.
In an earlier private placement, we offered and sold units, with each unit consisting of a secured promissory note ("Secured Note") and warrants to purchase common stock. We are now obligated to make quarterly payments on the interest outstanding and to repay such Secured Notes. As of March 31, 2003, we were in default on the principal balance of the Secured Notes in the amount of $35,000 and approximately $38,430 in arrears on such interest payments relating to the Secured Notes. Under the terms of the Security Agreement relating to the Secured Notes, a noteholder has the right to:
o declare all principal and interest immediately due and owing;
o exercise its rights and remedies under the California Commercial Code as a secured creditor having a security interest in the collateral, which includes, but is not limited to, equipment, inventory, accounts, trademarks and tradenames and other intellectual property rights (the "Collateral"), and, in particular, sell any part of the Collateral; and
o exercise any other rights or remedies of a secured party under California law.
As of the date hereof, we have not received any notice of default relating to the Secured Notes. It is our understanding that the noteholders lien has lapsed due to the noteholders failure to file a continuation with the California Secretary of State. Due to the noteholders failure to file a continuation, the California Secretary of State has purged the lien from its records.
A SMALL NUMBER OF CUSTOMERS ACCOUNT FOR A SIGNIFICANT PORTION OF OUR REVENUE AND IF WE ARE UNABLE TO MAINTAIN OUR CURRENT CUSTOMER BASE OR ATTRACT A NEW CUSTOMER BASE WE WILL BE REQUIRED TO CURTAIL OR CEASE OPERATIONS.
Our four largest clients represent 47.4% of our gross revenue for the year ended March 31, 2003. The four largest clients represented 59.6% of the gross revenue for the year ended March 31, 2002. We would likely experience a material decline in revenues if we were to lose any of our major clients.
-17-
--------------------------------------------------------------------------------
HIGH QUALITY CERTIFIED ORGANIC COFFEE IS LIMITED IN AVAILABILITY AND TRADED ON A NEGOTIATED BASIS. IF WE ARE UNABLE TO OBTAIN AN ADEQUATE SUPPLY OF CERTIFIED ORGANIC COFFEE, THEN OUR PROFITS MAY BE NEGATIVELY IMPACTED.
The supply and price of coffee are subject to significant volatility. Although most coffee trades in the commodity market, coffee of the quality sought by our company tends to trade on a negotiated basis at a substantial premium above commodity coffee prices, depending upon the supply and demand at the time of purchase. We acknowledge that high quality certified organic coffee is limited in availability. We depend upon our relationship with our roaster, with coffee brokers and importers and with exporters for our supply of certified organic green coffee. We believe, based on relationships established with our suppliers in the past, that the risk of non-delivery is low. However, an increase in the prices of specialty coffees could have an adverse effect on our profitability.
THERE CAN BE NO ASSURANCE THAT WE WILL BE ABLE TO MANAGE ANY SUBSTANTIAL EXPANSION OF OUR BUSINESS, AND A FAILURE TO DO SO COULD HAVE A MATERIALLY ADVERSE EFFECT ON OUR OPERATING RESULTS.
Our success will require significant expansion of our business. Any such expansion could place a significant strain on our resources and would require us to hire additional personnel to implement additional operating and financial controls and improve coordination between marketing, administration and finance functions. We would be required to install additional reporting and management information systems for sales monitoring, inventory control and financial reporting. There can be no assurance that we would be able to manage any substantial expansion of our business, and a failure to do so could have a materially adverse effect on our operating results.
IF WE ARE UNABLE TO RETAIN THE SERVICES OF MR. TKACHUK OR IF WE ARE UNABLE TO SUCCESSFULLY RECRUIT QUALIFIED MANAGERIAL AND SALES PERSONNEL HAVING EXPERIENCE IN BUSINESS, WE MAY NOT BE ABLE TO CONTINUE OUR OPERATIONS.
Our success depends to a significant extent upon the continued service of Mr. Todd Tkachuk, our President, Chief Financial Officer and Secretary. Loss of the services of Mr. Tkachuk could have a material adverse effect on our growth, revenues, and prospective business. We do not maintain key-man insurance on the life of Mr. Tkachuk. In addition, in order to successfully implement and manage our business plan, we will be dependent upon, among other things, successfully recruiting qualified managerial and sales personnel having experience in business. Competition for qualified individuals is intense. There can be no assurance that we will be able to find, attract and retain existing employees or that we will be able to find, attract and retain qualified personnel on acceptable terms.
-18-
--------------------------------------------------------------------------------
WE HAVE RECENTLY COMMENCED SALES TO SUPERMARKETS, SPECIALTY FOOD STORES AND OTHER MASS RETAIL VENUES. AS WE HAVE RECENTLY COMMENCED ACTIVITIES IN MASS RETAIL MARKETS, WE DO NOT HAVE DETAILED INFORMATION WITH RESPECT TO SALES WITHIN THE MASS RETAIL MARKET AND WE CANNOT GUARANTEE THAT WE WILL BE SUCCESSFUL IN THIS MARKET. IF WE ARE NOT SUCCESSFUL IN ESTABLISHING OUR COMPANY WITHIN THE MASS RETAIL MARKET OUR REVENUE MAY BE SEVERELY IMPACTED.
Our company`s strategic goal is to establish our packaged consumer Black Rhino Coffee(TM) brand in domestic mass retail markets. We recently shipped orders of Black Rhino Coffee(TM) to major national food distributors in Kansas, South Carolina, Pennsylvania and Virginia. We do not presently have detailed information with respect to the levels of retail sales of these products. Due to an inadequate amount of information with respect to the retail sales of Black Rhino Coffee(TM), we cannot at this time determine if our initial efforts to enter the mass retail markets have been successful or if these efforts will ever be successful. If we are not successful in entering the mass retail market our revenue may be severely impacted.
RISKS RELATING TO OUR CURRENT FINANCING ARRANGEMENT:
THERE ARE A LARGE NUMBER OF SHARES UNDERLYING OUR CONVERTIBLE DEBENTURES, AND WARRANTS THAT MAY BE AVAILABLE FOR FUTURE SALE AND THE SALE OF THESE SHARES MAY DEPRESS THE MARKET PRICE OF OUR COMMON STOCK.
In order to provide working capital and financing for the Company`s operation and expansion, as of December 20, 2002, the Company entered into a securities purchase agreement and related agreements with three accredited investors for the purchase of up to $750,000 of the Company`s 10% Convertible Debentures (the "Convertible Debentures"). As of March 31, 2003, we had 21,861,124 shares of common stock issued and outstanding and convertible debentures outstanding that may be converted into an estimated 11,702,149 shares of common stock at current market prices, and outstanding warrants to purchase 1,250,000 shares of common stock and an obligation to issue warrants to purchase 625,000 shares of common stock in the near future. In addition, the number of shares of common stock issuable upon conversion of the outstanding convertible debentures may increase if the market price of our stock declines. All of the shares issuable upon conversion of the debentures and upon exercise of our warrants, may be sold without restriction. The sale of these shares may adversely affect the market price of our common stock. For a complete description of the terms of the Convertible Debentures, please refer to our Form SB-2 filed effective May 14, 2003.
In addition, pursuant to the Plan and Agreement of Reorganization and merger we assumed the rights and obligations or convertible promissory notes that are convertible into 77,295 shares. Furthermore, there are currently outstanding 3,852,429 options to purchase shares of our common stock and outstanding warrants to purchase 1,384,907 shares of our common stock.
THE CONTINUOUSLY ADJUSTABLE CONVERSION PRICE FEATURE OF OUR CONVERTIBLE DEBENTURES COULD REQUIRE US TO ISSUE A SUBSTANTIALLY GREATER NUMBER OF SHARES, WHICH WILL CAUSE DILUTION TO OUR EXISTING STOCKHOLDERS.
Our obligation to issue shares upon conversion of our convertible debentures is essentially limitless. The following is an example of the amount of shares of our common stock that are issuable, upon conversion of our convertible debentures (excluding accrued interest), based on market prices 25%, 50% and 75% below the market price, as of May 30, 2003 of $0.13.
Hier gehts weiter
http://secfilings.nasdaq.com/filingFrameset.asp?FileName=000…
Period Ending: 3/31/2003 3/31/2002 3/31/2001 3/31/2000
Total Revenue $2,543 $3,060 $2,142 $2,124
Cost of Revenue $1,049 $1,150 $877 $877
Gross Profit $1,494 $1,910 $1,265 $1,247
Operating Expenses
Sales, General and Admin. $2,446 $2,410 $2,008 $1,906
Non-Recurring Items $16 $0 $21 $2
Other Operating Items $164 $132 $127 $114
Operating Income ($1,132) ($632) ($891) ($774)
Add`l income/expense items ($653) $24 $0 $0
Earnings Before Interest and Tax ($1,785) ($608) ($891) ($774)
Interest Expense $67 $58 $19 $66
Earnings Before Tax ($1,852) ($667) ($910) ($841)
Net Income-Cont. Operations ($1,852) ($667) ($910) ($841)
Extraordinary Items $139 $55 $88 $468
Net Income ($1,714) ($612) ($821) ($373)
Net Income Applicable to
Common Shareholders ($1,714) ($612) ($821) ($373)
der verslust hat sich ja nur ver 3 facht
News
Peabodys Coffee Expands Visibility Through MacReport.Net
WEDNESDAY, OCTOBER 01, 2003 10:14 AM
ROCKLIN, Calif., Oct 01, 2003 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that they are using MacReport.Net (OTCBB:MRPT) to strengthen their external communications and visibility with the investment community.
"Our new relationship with MacReport.Net is another major step to strengthen Peabodys Coffee`s position in the competitive and busy investment marketplace. As our business grows, we need to communicate effectively and efficiently with existing and potential investors. We believe MacReport.Net will help us to do just that," said Todd Tkachuk, Peabodys` President and CEO.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania.
With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
For more information about Peabodys Coffee, go to www.blackrhinocoffee.com.
About The MacReport.Net, Inc.
The MacReport.Net is an information and media company that provides a Web-based forum for public and private issuers to communicate corporate audio and video news content to the business, financial and investing community through its Web site, located at http://www.macreport.net.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s registration statement filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabody`s Coffee
By Staff
CONTACT: Cervelle Group, Orlando, Fla.
David Donlin
(866) 295-7878 or (407) 295-7878
Peabodys Coffee Expands Visibility Through MacReport.Net
WEDNESDAY, OCTOBER 01, 2003 10:14 AM
ROCKLIN, Calif., Oct 01, 2003 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that they are using MacReport.Net (OTCBB:MRPT) to strengthen their external communications and visibility with the investment community.
"Our new relationship with MacReport.Net is another major step to strengthen Peabodys Coffee`s position in the competitive and busy investment marketplace. As our business grows, we need to communicate effectively and efficiently with existing and potential investors. We believe MacReport.Net will help us to do just that," said Todd Tkachuk, Peabodys` President and CEO.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets that are serviced by Associated Wholesale Grocers in Kansas City, BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania.
With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
For more information about Peabodys Coffee, go to www.blackrhinocoffee.com.
About The MacReport.Net, Inc.
The MacReport.Net is an information and media company that provides a Web-based forum for public and private issuers to communicate corporate audio and video news content to the business, financial and investing community through its Web site, located at http://www.macreport.net.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s registration statement filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabody`s Coffee
By Staff
CONTACT: Cervelle Group, Orlando, Fla.
David Donlin
(866) 295-7878 or (407) 295-7878
Amada,leider kann ich kein Englisch.Er war immer eine Hilfe,wenn eine Übersetzung (auch Zusammenfassung ) ins Deutsche erfolgte.Ich wäre sehr verbunden,da ich trotz vieler Kapriolen weierhin in voller Höhe investiert bleibe.Nur habe ich keine Lust, mich mit einigen Schwachköpfen unterhalb der Gürtellinie auseinander zu setzen.Auf eine "Party" und alles Gute Ihr Lwenherz .Danke.
Richard - hier ne ungefähre Übersetzung - allerdings nur schnell hingewischt ohne Rücksicht auf den Stil:
Peabody erweitert Sichtbarkeit (hier wohl im Sinne von: Wahrnehmung, Erkennbarkeit, Präsenz etc.) durch macreport.net
Peabody, ein .........., verkündete heute, daß sie macreport nutzen werden um ihre Kommunikation nach außen und ihre Präsenz bei Investoren zu stärken.
"Unsere neue Verbindung mit macreport ist ein weiterer wichtiger Schritt um PBDY`s Stellung im wettbewerbsintensiven und geschäftigen Marktplatz der Investoren zu stärken.
Mit dem Wachstum unseres Geschäfts benötigen wir wirksame und effiziente Kommunikation mit bestehenden und neuen Investoren.
Wir glauben, macreport hilft uns, genau das zu erreichen," sagte Toddy, das größte von Peabodys/Black Rhinos Rhinozerossen (sorry, etwas freie Übersetzung von CEO=Geschäftsführer )
Grüsse, blackrhino
Peabody erweitert Sichtbarkeit (hier wohl im Sinne von: Wahrnehmung, Erkennbarkeit, Präsenz etc.) durch macreport.net
Peabody, ein .........., verkündete heute, daß sie macreport nutzen werden um ihre Kommunikation nach außen und ihre Präsenz bei Investoren zu stärken.
"Unsere neue Verbindung mit macreport ist ein weiterer wichtiger Schritt um PBDY`s Stellung im wettbewerbsintensiven und geschäftigen Marktplatz der Investoren zu stärken.
Mit dem Wachstum unseres Geschäfts benötigen wir wirksame und effiziente Kommunikation mit bestehenden und neuen Investoren.
Wir glauben, macreport hilft uns, genau das zu erreichen," sagte Toddy, das größte von Peabodys/Black Rhinos Rhinozerossen (sorry, etwas freie Übersetzung von CEO=Geschäftsführer
)Grüsse, blackrhino
Press Release Source: Peabody`s Coffee
Peabodys Secures Financing And Enters Into Redemption Agreement With Debenture Holder
Thursday December 11, 11:56 am ET
ROCKLIN, Calif., Dec. 11, 2003 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTC BB:PBDY.OB - News), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it has entered into a financing agreement with a California-based investment fund. Pursuant to the agreement, the company has issued convertible debt and warrants in a private placement in exchange for an initial investment of $250,000, with provision for an additional $2.5 million if certain terms and condition are met. Peabodys intends to use the proceeds from the financing for general working capital purposes and to prepay certain outstanding liabilities owed to its existing secured debenture holders (the ``Debenture Holders``).
ADVERTISEMENT
In addition, on December 4, 2003, Peabodys entered into a Redemption Agreement with the Debenture Holders. Pursuant to the Redemption Agreement, Peabodys has made an initial payment against the outstanding Secured Convertible Debentures issued to the Debenture Holders and has agreed to further payments each month thereafter, until the debentures are redeemed in full. During such time as Peabodys has met its prepayment obligations, the Debenture Holders agreed to refrain from converting their debentures into shares of Peabodys common stock.
The securities sold in this private placement have not been registered under the Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an applicable exemption from registration requirements. As part of the transaction, the Company has agreed to file a resale registration statement with the Securities and Exchange Commission within 120 days for purposes of registering the resale of the shares of common stock underlying the convertible debt and warrants issued in the financing.
This notice is issued pursuant to Rule 135c under the Securities Act of 1933 and does not constitute an offer to sell or the solicitation of an offer to buy the securities, nor shall there be any sale of the securities in any state in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of such state. These securities have been sold and this announcement appears as a matter of record only. Any offering of the securities under the resale registration statement will only be by means of a prospectus.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about investment amounts received by the company, the company`s intention to file a registration statement, and the use of the proceeds. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the ability to satisfy those terms and conditions on which further investment is conditioned and to satisfy the remaining prepayment obligations to the Debenture Holders, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
Contact:
Todd Tkachuk
(916) 632-6090
Peabodys Secures Financing And Enters Into Redemption Agreement With Debenture Holder
Thursday December 11, 11:56 am ET
ROCKLIN, Calif., Dec. 11, 2003 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTC BB:PBDY.OB - News), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it has entered into a financing agreement with a California-based investment fund. Pursuant to the agreement, the company has issued convertible debt and warrants in a private placement in exchange for an initial investment of $250,000, with provision for an additional $2.5 million if certain terms and condition are met. Peabodys intends to use the proceeds from the financing for general working capital purposes and to prepay certain outstanding liabilities owed to its existing secured debenture holders (the ``Debenture Holders``).
ADVERTISEMENT
In addition, on December 4, 2003, Peabodys entered into a Redemption Agreement with the Debenture Holders. Pursuant to the Redemption Agreement, Peabodys has made an initial payment against the outstanding Secured Convertible Debentures issued to the Debenture Holders and has agreed to further payments each month thereafter, until the debentures are redeemed in full. During such time as Peabodys has met its prepayment obligations, the Debenture Holders agreed to refrain from converting their debentures into shares of Peabodys common stock.
The securities sold in this private placement have not been registered under the Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an applicable exemption from registration requirements. As part of the transaction, the Company has agreed to file a resale registration statement with the Securities and Exchange Commission within 120 days for purposes of registering the resale of the shares of common stock underlying the convertible debt and warrants issued in the financing.
This notice is issued pursuant to Rule 135c under the Securities Act of 1933 and does not constitute an offer to sell or the solicitation of an offer to buy the securities, nor shall there be any sale of the securities in any state in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of such state. These securities have been sold and this announcement appears as a matter of record only. Any offering of the securities under the resale registration statement will only be by means of a prospectus.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about investment amounts received by the company, the company`s intention to file a registration statement, and the use of the proceeds. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the ability to satisfy those terms and conditions on which further investment is conditioned and to satisfy the remaining prepayment obligations to the Debenture Holders, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
Contact:
Todd Tkachuk
(916) 632-6090
gibts da eine Übersetzung?
danke
danke
Black Rhino Coffee Available in Select Wal-Mart Stores
ROCKLIN, Calif., Dec. 18, 2003 (PRIMEZONE) -- Peabodys Coffee, Inc.(NASDAQ-OTCBB:PBDY) (OTCBB:PBDY), a retailer and marketer of USDA certified organic Black Rhino Coffee(tm), announced today that the product is available in one hundred fifty select Wal-Mart stores in the Western United States. Wal-Mart has made available the full Black Rhino product line of ground coffee, which includes French Roast, Spiritu Blend and Alma Blend.
" We are extremely pleased to see our Black Rhino brand in Wal-Mart" stated Todd Tkachuk, President and CEO of Peabodys Coffee Inc.(NASDAQ-OTCBB:PBDY) " We believe that Wal-Mart has recognized that the mainstream consumer is actively seeking organic products and we look forward to helping meet that demand."
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. In fact, the USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
" Black Rhino brand certified organic coffee is the product best positioned to appeal to the mainstream consumer who shops in traditional retail outlets, and we will continue to aggressively distribute our product to this growing market," added Tkachuk. " The organic coffee category is not currently dominated by a single national brand and our objective is to become that brand."
For more information about Black Rhino Coffee, go to www.blackrhinocoffee.com.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 500-600 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
About Wal-Mart Stores, Inc.(NYSE:WMT)
Wal-Mart Stores, Inc.(NYSE:WMT) , operates more than 2,965 discount stores, Supercenters and Neighborhood Markets, and more than 530 SAM`S CLUBS in the United States. In 2003, Wal-Mart was named Fortune magazine`s No. 1 Most Admired Company in America, along with receiving the 2002 Ron Brown Award, the highest Presidential Award recognizing outstanding achievement in employee relations and community initiatives. Last year, Wal-Mart Stores, Inc.(NYSE:WMT) , contributed more than $200 million to support communities and local non-profit organizations. More information about Wal-Mart can be located online at www.walmartstores.com and www.walmart.com. The SAM`S CLUB(NYSE:WMT) Web site can be accessed at www.samsclub.com. And more information about Wal-Mart`s Good Works community involvement is available online at www.walmartfoundation.org.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee
Todd Tkachuk
916/632-6090
ROCKLIN, Calif., Dec. 18, 2003 (PRIMEZONE) -- Peabodys Coffee, Inc.(NASDAQ-OTCBB:PBDY) (OTCBB:PBDY), a retailer and marketer of USDA certified organic Black Rhino Coffee(tm), announced today that the product is available in one hundred fifty select Wal-Mart stores in the Western United States. Wal-Mart has made available the full Black Rhino product line of ground coffee, which includes French Roast, Spiritu Blend and Alma Blend.
" We are extremely pleased to see our Black Rhino brand in Wal-Mart" stated Todd Tkachuk, President and CEO of Peabodys Coffee Inc.(NASDAQ-OTCBB:PBDY) " We believe that Wal-Mart has recognized that the mainstream consumer is actively seeking organic products and we look forward to helping meet that demand."
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. In fact, the USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
" Black Rhino brand certified organic coffee is the product best positioned to appeal to the mainstream consumer who shops in traditional retail outlets, and we will continue to aggressively distribute our product to this growing market," added Tkachuk. " The organic coffee category is not currently dominated by a single national brand and our objective is to become that brand."
For more information about Black Rhino Coffee, go to www.blackrhinocoffee.com.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 500-600 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
About Wal-Mart Stores, Inc.(NYSE:WMT)
Wal-Mart Stores, Inc.(NYSE:WMT) , operates more than 2,965 discount stores, Supercenters and Neighborhood Markets, and more than 530 SAM`S CLUBS in the United States. In 2003, Wal-Mart was named Fortune magazine`s No. 1 Most Admired Company in America, along with receiving the 2002 Ron Brown Award, the highest Presidential Award recognizing outstanding achievement in employee relations and community initiatives. Last year, Wal-Mart Stores, Inc.(NYSE:WMT) , contributed more than $200 million to support communities and local non-profit organizations. More information about Wal-Mart can be located online at www.walmartstores.com and www.walmart.com. The SAM`S CLUB(NYSE:WMT) Web site can be accessed at www.samsclub.com. And more information about Wal-Mart`s Good Works community involvement is available online at www.walmartfoundation.org.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee
Todd Tkachuk
916/632-6090
Peabodys Ships Order of Ground Black Rhino Coffee to BI-LO
Thursday January 22, 10:36 am ET
ROCKLIN, Calif., Jan. 22, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTC BB:PBDY.OB - News), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that the BI-LO supermarket chain, headquartered in Mauldin, SC, has ordered ground Black Rhino Coffee(tm) for up to 300 of its supermarkets in the Carolinas, Georgia and Tennessee.
``With the recent success we have experienced since introducing our ground Black Rhino Coffee(tm) to the market, this represents a major step in building our packaged coffee revenues and our brand identity,`` stated Peabodys President and CEO Todd Tkachuk. ``Clearly, consumer demand for ground coffee is significantly larger than it is for whole bean - in fact, we believe the ground coffee market opportunity could be as much as ten times larger.``
Tkachuk said BI-LO customers should see all three Black Rhino Coffee(tm) ground varietals of French Roast, Spiritu Blend(tm), and Alma Blend(tm) in their new packaging on the shelf in early February.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. In fact, the USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
``We still believe that the opportunity exists for an organic coffee brand to emerge as a market leader and our objective remains consistent - to be that brand,`` added Tkachuk. ``There is a lot of fresh interest in our Black Rhino Coffee(tm) brand now that we have our ground version and new packaging available, as evidenced by several new appointments we have in the near future with various supermarket category managers. We have high expectations that 2004 will be a big year for market penetration with the Black Rhino brand.``
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 500-600 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU - News) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
Contact:
Peabodys Coffee, Inc.
Todd Tkachuk
President and CEO
(916) 632-6090
Thursday January 22, 10:36 am ET
ROCKLIN, Calif., Jan. 22, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTC BB:PBDY.OB - News), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today that the BI-LO supermarket chain, headquartered in Mauldin, SC, has ordered ground Black Rhino Coffee(tm) for up to 300 of its supermarkets in the Carolinas, Georgia and Tennessee.
``With the recent success we have experienced since introducing our ground Black Rhino Coffee(tm) to the market, this represents a major step in building our packaged coffee revenues and our brand identity,`` stated Peabodys President and CEO Todd Tkachuk. ``Clearly, consumer demand for ground coffee is significantly larger than it is for whole bean - in fact, we believe the ground coffee market opportunity could be as much as ten times larger.``
Tkachuk said BI-LO customers should see all three Black Rhino Coffee(tm) ground varietals of French Roast, Spiritu Blend(tm), and Alma Blend(tm) in their new packaging on the shelf in early February.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. In fact, the USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
``We still believe that the opportunity exists for an organic coffee brand to emerge as a market leader and our objective remains consistent - to be that brand,`` added Tkachuk. ``There is a lot of fresh interest in our Black Rhino Coffee(tm) brand now that we have our ground version and new packaging available, as evidenced by several new appointments we have in the near future with various supermarket category managers. We have high expectations that 2004 will be a big year for market penetration with the Black Rhino brand.``
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 500-600 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU - News) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
Contact:
Peabodys Coffee, Inc.
Todd Tkachuk
President and CEO
(916) 632-6090
Market News
--------------------------------------------------------------------------------
PBDY PEABODY`S COFFEE INC
--------------------------------------------------------------------------------
Peabodys Reports Strong Sales Trend for Ground Black Rhino Coffee
THURSDAY , MARCH 11, 2004 10:29 AM
ROCKLIN, Calif., Mar 11, 2004 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today initial sales results for ground Black Rhino Coffee(tm) indicate average weekly sales increases of 6.8% for the 26 weeks ended March 7, 2004. The company also reported sales orders for the certified organic Black Rhino Coffee brand have reached $100,000 for the first 10 weeks of the calendar year 2004.
"The initial sales trends we are seeing with our ground Black Rhino Coffee are solid and clearly show that consumers appreciate the quality of our product," stated Peabodys` President and CEO Todd Tkachuk. "We`ve done a lot more in recent months with promotional activities aimed at generating consumer trial and those efforts appear to be paying off nicely. We plan to increase the frequency and magnitude of our in-store promotional events in the near future."
Tkachuk said that results back from recent in-store product sampling programs indicated that the overall impression of 90% of those consumers who sampled brewed Black Rhino Coffee(tm) was either very favorable or favorable.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
"We are optimistic that the recent sales trends we have experienced since introducing our ground Black Rhino Coffee to the market will definitely assist us in securing new supermarket accounts as well as increased distribution from our existing customers," added Tkachuk. "Our growth plans for 2004 are quite ambitious as we now have some very exciting information to share with the supermarket industry."
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 600-700 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Cof fee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
By Staff
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.com
(C) 2004 PRIMEZONE, All rights reserved.
-0-
INDUSTRY KEYWORD: Beverages
SUBJECT CODE: BEVERAGES
RETAIL
CONSUMER
PRODUCT
Food
STOCK SYMBOLS: [(pbdy)]
--------------------------------------------------------------------------------
PBDY PEABODY`S COFFEE INC
--------------------------------------------------------------------------------
Peabodys Reports Strong Sales Trend for Ground Black Rhino Coffee
THURSDAY , MARCH 11, 2004 10:29 AM
ROCKLIN, Calif., Mar 11, 2004 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), a retailer and marketer of the USDA certified organic brand Black Rhino Coffee(tm), announced today initial sales results for ground Black Rhino Coffee(tm) indicate average weekly sales increases of 6.8% for the 26 weeks ended March 7, 2004. The company also reported sales orders for the certified organic Black Rhino Coffee brand have reached $100,000 for the first 10 weeks of the calendar year 2004.
"The initial sales trends we are seeing with our ground Black Rhino Coffee are solid and clearly show that consumers appreciate the quality of our product," stated Peabodys` President and CEO Todd Tkachuk. "We`ve done a lot more in recent months with promotional activities aimed at generating consumer trial and those efforts appear to be paying off nicely. We plan to increase the frequency and magnitude of our in-store promotional events in the near future."
Tkachuk said that results back from recent in-store product sampling programs indicated that the overall impression of 90% of those consumers who sampled brewed Black Rhino Coffee(tm) was either very favorable or favorable.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
"We are optimistic that the recent sales trends we have experienced since introducing our ground Black Rhino Coffee to the market will definitely assist us in securing new supermarket accounts as well as increased distribution from our existing customers," added Tkachuk. "Our growth plans for 2004 are quite ambitious as we now have some very exciting information to share with the supermarket industry."
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of 600-700 supermarkets that are serviced by BI-LO in South Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Cof fee(tm) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
By Staff
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.com
(C) 2004 PRIMEZONE, All rights reserved.
-0-
INDUSTRY KEYWORD: Beverages
SUBJECT CODE: BEVERAGES
RETAIL
CONSUMER
PRODUCT
Food
STOCK SYMBOLS: [(pbdy)]
So Leute, hier die - von einigen regelmäßig gewünschte - Übersetzung:
Peabody berichtet über starke Absatzsteigerungen seines gemahlenen Black Rhino Coffee
Rocklin, CA, March 11, 2004 -- Peabodys Coffee, Inc. (OTCBB: PBDY), Einzelhändler und Vermarkter der von der USDA (United States Drugs Association?) zertifizierten, biologisch angebauten Black Rhino Coffee – Marke (ab jetzt BRC) hat heute bekannt gegeben, dass die ersten Verkaufsergebnisse des gemahlenen BRC ein wöchentliches Umsatzwachstum von 6,8% für die 26 Wochen bis zum 7. März 2004 zeigen. Das Unternehmen hat ebenso berichtet, dass die Auftragseingänge für den zertifizierten BRC 100.000 $ in den ersten 10 Wochen des Kalenderjahrs 2004 erreicht haben. (Wahrscheinlich meint unser guter Toddy die ersten neun Wochen – hat wohl gerade keinen Kalender zur Hand gehabt! ) .
„Die anfänglichen Umsatztrends die wir bei unserem gemahlenen BRC sehen sind stabil und zeigen eindeutig, dass die Verbraucher die Qualität unseres Produktes zu schätzen wissen“, stellte Todd Tkachuk, Präsident und Geschäftsführer von Peabodys, fest.
„In den letzten Monaten haben wir unsere Werbekampagnen verstärkt. Diese zielen darauf ab, die Verbraucher zu einem Test unseres Produktes zu bewegen. Diese Anstrengungen scheinen sich vollauf bezahlt zu machen. Wir haben vor, die Häufigkeit und das Ausmaß unserer Werbeaktionen in den Supermärkten in naher Zukunft auszuweiten.“
Tkachuk sagte, dass die Ergebnisse der jüngsten Verbrauchertests von Produktproben in den Supermärkten zeigten, dass der Gesamteindruck von 90% der Verbraucher, die den gebrühten !!! ( ach so, und ich dachte die hätten auf die Böhnchen gebissen, die hand-roasted in small badges durch den Laden spazierten ) BRC versuchten sehr positiv oder positiv war.
Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
„Wir sind optimistisch, dass die neuesten Umsatzentwicklungen, die wir seit der Markteinführung unseres gemahlenen BRC erlebt haben uns mit Sicherheit !! (im Original: definitely !!!) helfen wird, uns sowohl neue Supermarktketten (!!!) als auch einen umfangreicheren Vertrieb bei unseren vorhandenen Kunden (!!!) zu sichern“, fügte Tkachuk hinzu. „Unsere Wachstumsziele für 2004 sind sehr ehrgeizig, da wir nun einige sehr erfreuliche Erkenntnisse haben, die wir mit der Supermarkt-Industrie teilen werden. (Der letzte Halbsatz war im Original ein wenig im luftleeren Raum formuliert, aber man darf ja wohl vermuten Todd meint damit die Kunden-Geschmackstests und die stark steigenden Umsätze in den vorhandenen Supermärkten als gutes Argument in zukünftigen Gesprächen mit neuen Ketten).
Also, wenn sich Todd in einer offiziellen News so weit vorwagt wie im letzten Absatz, dann scheint mir da nun doch gewaltig was im Busch zu sein !!!
Grüße, blackrhino
Peabody berichtet über starke Absatzsteigerungen seines gemahlenen Black Rhino Coffee
Rocklin, CA, March 11, 2004 -- Peabodys Coffee, Inc. (OTCBB: PBDY), Einzelhändler und Vermarkter der von der USDA (United States Drugs Association?
) zertifizierten, biologisch angebauten Black Rhino Coffee – Marke (ab jetzt BRC) hat heute bekannt gegeben, dass die ersten Verkaufsergebnisse des gemahlenen BRC ein wöchentliches Umsatzwachstum von 6,8% für die 26 Wochen bis zum 7. März 2004 zeigen. Das Unternehmen hat ebenso berichtet, dass die Auftragseingänge für den zertifizierten BRC 100.000 $ in den ersten 10 Wochen des Kalenderjahrs 2004 erreicht haben. (Wahrscheinlich meint unser guter Toddy die ersten neun Wochen – hat wohl gerade keinen Kalender zur Hand gehabt! ) . „Die anfänglichen Umsatztrends die wir bei unserem gemahlenen BRC sehen sind stabil und zeigen eindeutig, dass die Verbraucher die Qualität unseres Produktes zu schätzen wissen“, stellte Todd Tkachuk, Präsident und Geschäftsführer von Peabodys, fest.
„In den letzten Monaten haben wir unsere Werbekampagnen verstärkt. Diese zielen darauf ab, die Verbraucher zu einem Test unseres Produktes zu bewegen. Diese Anstrengungen scheinen sich vollauf bezahlt zu machen. Wir haben vor, die Häufigkeit und das Ausmaß unserer Werbeaktionen in den Supermärkten in naher Zukunft auszuweiten.“
Tkachuk sagte, dass die Ergebnisse der jüngsten Verbrauchertests von Produktproben in den Supermärkten zeigten, dass der Gesamteindruck von 90% der Verbraucher, die den gebrühten !!! ( ach so, und ich dachte die hätten auf die Böhnchen gebissen, die hand-roasted in small badges durch den Laden spazierten
) BRC versuchten sehr positiv oder positiv war.Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
„Wir sind optimistisch, dass die neuesten Umsatzentwicklungen, die wir seit der Markteinführung unseres gemahlenen BRC erlebt haben uns mit Sicherheit !! (im Original: definitely !!!) helfen wird, uns sowohl neue Supermarktketten (!!!) als auch einen umfangreicheren Vertrieb bei unseren vorhandenen Kunden (!!!) zu sichern“, fügte Tkachuk hinzu. „Unsere Wachstumsziele für 2004 sind sehr ehrgeizig, da wir nun einige sehr erfreuliche Erkenntnisse haben, die wir mit der Supermarkt-Industrie teilen werden. (Der letzte Halbsatz war im Original ein wenig im luftleeren Raum formuliert, aber man darf ja wohl vermuten Todd meint damit die Kunden-Geschmackstests und die stark steigenden Umsätze in den vorhandenen Supermärkten als gutes Argument in zukünftigen Gesprächen mit neuen Ketten).
Also, wenn sich Todd in einer offiziellen News so weit vorwagt wie im letzten Absatz, dann scheint mir da nun doch gewaltig was im Busch zu sein !!!
Grüße, blackrhino
Warum kommt denn hier kein Umsatz zu stande bei den amis??ß?was ist losss.War doch ne gute meldung
@hip-hop - das hier ist ein reiner Sammelthread für Infos - bitte zur normalen Diskussion die anderen Threads benutzen.
Danke
Gruß amada
Danke
Gruß amada
Ich erlaube mir mal, noch einmal an meine Kaffeefahrt vom Januar dieses Jahres zu erinnern. Meine Postings dazu, sind nur schwer im Haupt-Thread wieder zu finden.
Merry X-Mas und 1000% mit Peabody im WALMART Posting #860 27.01.04
Hallo Leute,
ich komme gerade von einer sehr laaaaaangen Kaffeefahrt zurück. *gähn* Diese Kaffeefahrt führte mich nach Arizona und Nevada. Nun, aufgrund der vergangenen Meldung über den Einzug des Black Rhino Coffee`s in selektierte Wal Mart Stores, habe ich mir die Sache vor Ort mal angeschaut.
Natürlich habe ich meine Digicam mitgenommen und die folgenden Schnappschüsse getätigt. Diese Aufnahmen stammen aus einem Wal Mart Supercenter in Las Vegas.
und...
Zu mehr Fotos kam ich leider nicht, denn schon 2 Minuten nach meinen ersten Aufnahmen erschien die Wal Mart Security und fragt mich, was das soll mit den Fotos. Ich erklärte dem freundlichen Herren, zu welchen Zweck ich die Bilder später verwenden wollte. Man sagte mir, ich solle einen kleinen Moment warten und weitere 2 Minuten später kam wohl die Abteilungsleiterin für den Food-Bereich. Auch dieser netten dame erklärte ich den Grund für die Fotos. Ich musste versprechen, keine weiteren Fotos mehr zu machen.
Ich nutzte aber auch die Gelegenheit aus, um der Dame ein paar Fragen über das neue Produkt zu stellen. Sie meinte, der Kaffee laufe in diesem Wal Mart Store ganz gut an und ist qualitativ ein hochwertiges Produkt. Die Zukunft müsse aber zeigen, ob sich so ein Qualitätsprodukt in dem Low Price Markt-Segment, was Wal Mart eigentlich darstellt, auch durchsetzten kann.
Die drei verschiedenen Black Rhino Röstungen (fein gemahlene Bohnen) kosteten $6,18 pro Packung. Es gab noch zwei andere Kaffeemarken, die preislich höher angesiedelt waren (z.B. Starbucks $6,49), aber nicht in das Bio-Kaffee Segment fallen. Weitere Biokaffee-Sorten konnte ich nicht entdecken. Natürlich gab es auch preiswerteren Kaffee zu kaufen. Ich glaube $4,99 war da der niedrigste Level.
Auf meiner 10-tägigen USA Reise habe ich etwa 12 Wal Mart Stores im Raum Phoenix/Mesa und las Vegas besucht. 2 Märkte davon waren " normale" Wal Mart Stores ohne extra Lebensmittel Abteilung. In diesen Stores gab es auch kein Black Rhino Kaffee in den Regalen. Alle anderen Stores waren Wal Mart Supercenter und in jedem dieser Märkte konnte ich den Kaffee entdecken. Die Stückzahl der gesamten BR-Pakete beliefen sich von 21 auf 40 Pakete. In wie weit der Kaffee auch wirklich verkauft wird, konnte ich schwer abschätzen, denn die Regale werden ständig von den Wal Mart Mitarbeitern aufgefüllt.
Merry X-Mas und 1000% mit Peabody im WALMART Posting #867 27.01.04
wieviel ökofood hast du insg. in dem wal mart gesehen?
nicht genauer betrachtet
was ist der unterschied zwischen den supercenter und einem normalen wal mart?
Die Supercenter hatten alle eine Food-Abteilung und waren insgesamt größer als die normalen Stores
gabs in dem wal mart alle 3 kaffeesorten, die br anbietet?
waren es alles gemahlene sorten?
Doppeltes Ja!
sehe ich das richtig? befinden sich die bags in etwa augenhöhe?
Ja! Starbucks Kaffee war fast immer oben drüber. Manchmal habe ich gedacht, ich befinde mich im gleichen Store, obwohl es wieder ein anderer war. Tss Tss, diese Ordnung!
wieviele kaffeesorten gibt es da so im angebot?
schätzungsweise 5-6 Hersteller mit diversen Produkten. Würde mal sagen, etwa 50 verschiedenen Kaffeesorten
war das organic auf der packung gut zu erkennen?
Wer lesen kann und nicht blind ist, sieht das auch. Da wie Du bereits erkannt hast, dass BR in Augenhöhe....
was war dein eindruck?, wie wirkte die packung in der markenvielfalt des angebots im wal mart?
Die Verpackung war die buntesten von allen und fallen auch auf. Außerdem waren in den meisen Stores die BR-Pakete mit kleinen Fähnchen " New Produkt" an den Regalen gekennzeichnet
hat das ökofood eine eigene abteilung?oder gibts das verstreut im laden?
ich würde sagen verstreut, denn spezielle Bio-Regale sind mir nicht aufgefallen
Merry X-Mas und 1000% mit Peabody im WALMART Posting #860 27.01.04
Hallo Leute,
ich komme gerade von einer sehr laaaaaangen Kaffeefahrt zurück. *gähn* Diese Kaffeefahrt führte mich nach Arizona und Nevada. Nun, aufgrund der vergangenen Meldung über den Einzug des Black Rhino Coffee`s in selektierte Wal Mart Stores, habe ich mir die Sache vor Ort mal angeschaut.
Natürlich habe ich meine Digicam mitgenommen und die folgenden Schnappschüsse getätigt. Diese Aufnahmen stammen aus einem Wal Mart Supercenter in Las Vegas.
und...
Zu mehr Fotos kam ich leider nicht, denn schon 2 Minuten nach meinen ersten Aufnahmen erschien die Wal Mart Security und fragt mich, was das soll mit den Fotos. Ich erklärte dem freundlichen Herren, zu welchen Zweck ich die Bilder später verwenden wollte. Man sagte mir, ich solle einen kleinen Moment warten und weitere 2 Minuten später kam wohl die Abteilungsleiterin für den Food-Bereich. Auch dieser netten dame erklärte ich den Grund für die Fotos. Ich musste versprechen, keine weiteren Fotos mehr zu machen.
Ich nutzte aber auch die Gelegenheit aus, um der Dame ein paar Fragen über das neue Produkt zu stellen. Sie meinte, der Kaffee laufe in diesem Wal Mart Store ganz gut an und ist qualitativ ein hochwertiges Produkt. Die Zukunft müsse aber zeigen, ob sich so ein Qualitätsprodukt in dem Low Price Markt-Segment, was Wal Mart eigentlich darstellt, auch durchsetzten kann.
Die drei verschiedenen Black Rhino Röstungen (fein gemahlene Bohnen) kosteten $6,18 pro Packung. Es gab noch zwei andere Kaffeemarken, die preislich höher angesiedelt waren (z.B. Starbucks $6,49), aber nicht in das Bio-Kaffee Segment fallen. Weitere Biokaffee-Sorten konnte ich nicht entdecken. Natürlich gab es auch preiswerteren Kaffee zu kaufen. Ich glaube $4,99 war da der niedrigste Level.
Auf meiner 10-tägigen USA Reise habe ich etwa 12 Wal Mart Stores im Raum Phoenix/Mesa und las Vegas besucht. 2 Märkte davon waren " normale" Wal Mart Stores ohne extra Lebensmittel Abteilung. In diesen Stores gab es auch kein Black Rhino Kaffee in den Regalen. Alle anderen Stores waren Wal Mart Supercenter und in jedem dieser Märkte konnte ich den Kaffee entdecken. Die Stückzahl der gesamten BR-Pakete beliefen sich von 21 auf 40 Pakete. In wie weit der Kaffee auch wirklich verkauft wird, konnte ich schwer abschätzen, denn die Regale werden ständig von den Wal Mart Mitarbeitern aufgefüllt.
Merry X-Mas und 1000% mit Peabody im WALMART Posting #867 27.01.04
wieviel ökofood hast du insg. in dem wal mart gesehen?
nicht genauer betrachtet
was ist der unterschied zwischen den supercenter und einem normalen wal mart?
Die Supercenter hatten alle eine Food-Abteilung und waren insgesamt größer als die normalen Stores
gabs in dem wal mart alle 3 kaffeesorten, die br anbietet?
waren es alles gemahlene sorten?
Doppeltes Ja!
sehe ich das richtig? befinden sich die bags in etwa augenhöhe?
Ja! Starbucks Kaffee war fast immer oben drüber. Manchmal habe ich gedacht, ich befinde mich im gleichen Store, obwohl es wieder ein anderer war. Tss Tss, diese Ordnung!
wieviele kaffeesorten gibt es da so im angebot?
schätzungsweise 5-6 Hersteller mit diversen Produkten. Würde mal sagen, etwa 50 verschiedenen Kaffeesorten
war das organic auf der packung gut zu erkennen?
Wer lesen kann und nicht blind ist, sieht das auch. Da wie Du bereits erkannt hast, dass BR in Augenhöhe....
was war dein eindruck?, wie wirkte die packung in der markenvielfalt des angebots im wal mart?
Die Verpackung war die buntesten von allen und fallen auch auf. Außerdem waren in den meisen Stores die BR-Pakete mit kleinen Fähnchen " New Produkt" an den Regalen gekennzeichnet
hat das ökofood eine eigene abteilung?oder gibts das verstreut im laden?
ich würde sagen verstreut, denn spezielle Bio-Regale sind mir nicht aufgefallen
Market News
--------------------------------------------------------------------------------
IMKTA INGLES MARKETS, INCORPORATED
PBDY PEABODY`S COFFEE INC
SVU SUPERVALU INC
--------------------------------------------------------------------------------
More Growth For Black Rhino Coffee
Breakthrough in Key Southeast Markets
WEDNESDAY, MARCH 31, 2004 10:00 AM
ROCKLIN, Calif., Mar 31, 2004 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today that Ingles Markets, Incorporated (Nasdaq:IMKTA), a leading supermarket chain in the Southeast has ordered the brand for its 200 supermarkets located in Georgia, North Carolina, South Carolina, Tennessee, Virginia and Alabama. Ingles will carry all three varietals of ground Black Rhino Coffee(TM).
"This is further evidence that the Black Rhino brand is accelerating down the runway and ready for take off," stated Peabodys` President and CEO Todd Tkachuk. "We are now approaching the 1000 supermarket mark -- a key milestone we identified a year ago, and one that we look as though we will be leaving behind us shortly." Tkachuk added that results back from recent in-store sampling indicated that the overall impression of 90% of those consumers who tasted Black Rhino Coffee(TM) was either very favorable or favorable.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
"We continue to believe that our recent supermarket sales trends with Black Rhino Coffee will be a big positive in securing new supermarket accounts as well as in increasing business in our existing customers," added Tkachuk.
Ingles Markets, Incorporated, a leading supermarket chain in the Southeast, operates 198 supermarkets in Georgia (81), North Carolina (60), South Carolina (33), Tennessee (21), Virginia (2) and Alabama (1). Ingles locates its supermarkets primarily in suburban areas, small towns and rural communities. Ingles supermarkets offer customers a wide variety of nationally advertised food products, including grocery, meat and dairy products, produce, frozen foods and other perishables and non-food products, including health and beauty care products and general merchandise, as well as quality private label items. In addition, Ingles focuses on selling high-growth, high-margin products to its customers through the development of book sections, media centers, floral departments, bakery departments and prepared foods including delicatessen sections. More information about Ingles is available at www.ingles-markets.com.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is set to be on the shelf of 800-900 supermarkets serviced by BI-LO in South Carolina, Ingles (Nasdaq:IMKTA) in North Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
By Staff
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.com
(C) 2004 PRIMEZONE, All rights reserved.
-0-
INDUSTRY KEYWORD: Beverages
SUBJECT CODE: RETAIL
BEVERAGES
Product Services Announcement
STOCK SYMBOLS: [(pbdy)] [(imkta)] [(svu)]
--------------------------------------------------------------------------------
IMKTA INGLES MARKETS, INCORPORATED
PBDY PEABODY`S COFFEE INC
SVU SUPERVALU INC
--------------------------------------------------------------------------------
More Growth For Black Rhino Coffee
Breakthrough in Key Southeast Markets
WEDNESDAY, MARCH 31, 2004 10:00 AM
ROCKLIN, Calif., Mar 31, 2004 (PRIMEZONE via COMTEX) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today that Ingles Markets, Incorporated (Nasdaq:IMKTA), a leading supermarket chain in the Southeast has ordered the brand for its 200 supermarkets located in Georgia, North Carolina, South Carolina, Tennessee, Virginia and Alabama. Ingles will carry all three varietals of ground Black Rhino Coffee(TM).
"This is further evidence that the Black Rhino brand is accelerating down the runway and ready for take off," stated Peabodys` President and CEO Todd Tkachuk. "We are now approaching the 1000 supermarket mark -- a key milestone we identified a year ago, and one that we look as though we will be leaving behind us shortly." Tkachuk added that results back from recent in-store sampling indicated that the overall impression of 90% of those consumers who tasted Black Rhino Coffee(TM) was either very favorable or favorable.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
"We continue to believe that our recent supermarket sales trends with Black Rhino Coffee will be a big positive in securing new supermarket accounts as well as in increasing business in our existing customers," added Tkachuk.
Ingles Markets, Incorporated, a leading supermarket chain in the Southeast, operates 198 supermarkets in Georgia (81), North Carolina (60), South Carolina (33), Tennessee (21), Virginia (2) and Alabama (1). Ingles locates its supermarkets primarily in suburban areas, small towns and rural communities. Ingles supermarkets offer customers a wide variety of nationally advertised food products, including grocery, meat and dairy products, produce, frozen foods and other perishables and non-food products, including health and beauty care products and general merchandise, as well as quality private label items. In addition, Ingles focuses on selling high-growth, high-margin products to its customers through the development of book sections, media centers, floral departments, bakery departments and prepared foods including delicatessen sections. More information about Ingles is available at www.ingles-markets.com.
About Peabodys Coffee:
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is set to be on the shelf of 800-900 supermarkets serviced by BI-LO in South Carolina, Ingles (Nasdaq:IMKTA) in North Carolina, and SuperValu (NYSE:SVU) in Virginia and Pennsylvania. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
By Staff
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.com
(C) 2004 PRIMEZONE, All rights reserved.
-0-
INDUSTRY KEYWORD: Beverages
SUBJECT CODE: RETAIL
BEVERAGES
Product Services Announcement
STOCK SYMBOLS: [(pbdy)] [(imkta)] [(svu)]
Änd wanns agähn – hier is ze dschörmen vörsch’n:
Weiteres Wachstum für Black Rhino Coffee
Durchbruch in Schlüsselmärkten im Südosten
Mittwoch, 31.03.2004
Rocklin, Kalifornien, 31. März 2004-03-31
Peabodys Coffee (OTCBB: PBDY), Eigentümer der von der USDA zertifizierten, ökologisch angebauten Marke Black Rhino Coffee (ab jetzt: BRC) hat heute bekannt gegeben daß Ingles Markets, (IMKTA), eine führende Supermarktkette im Südosten, die BRC-Marke in das Sortiment ihrer 198 Supermärkte in Georgia, North Carolina,, South Caroline, Tennessee, Virginia und Alabama aufnehmen wird. Ingles wird alle drei Sorten des gemahlenen BRC anbieten.
„Das ist ein weiterer Beleg dafür, daß BRC auf der Startbahn beschleunigt und bereit ist abzuheben“ (na dann mal guten Flug, Todd ) sagte Peabodys Präsident und Geschäftsführer, Todd Tkachuk. „Wir nähern uns nun der 1000-Supermärkte-Marke, die wir vor einem Jahr als wichtigen Meilenstein erkannt haben – ein Meilenstein den wir aus unserer Sicht bald hinter uns lassen werden.“ Tkachuk fügte hinzu, dass die Ergebnisse der jüngsten Verbrauchertests von Produktproben in den Supermärkten zeigten, dass der Gesamteindruck von 90% der Verbraucher, die den BRC versuchten sehr positiv oder positiv war. (schade, diesmal hat er „brewed“ weggelassen – hat wohl erfahren daß man sich drüber lustig gemacht hat )
Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
„Wir glauben nach wie vor dass unsere jüngsten Umsatztrends mit BRC in den Supermärkten ein großer Pluspunkt sein wird wenn es darum geht, sowohl weitere Supermarktketten zu gewinnen als auch unsere Geschäfte mit bestehenden Kunden auszubauen“ fügte Tkachuk hinzu.
Hoffen wir, daß der Kurs diesmal entsprechend reagiert,
Grüße blackrhino
Weiteres Wachstum für Black Rhino Coffee
Durchbruch in Schlüsselmärkten im Südosten
Mittwoch, 31.03.2004
Rocklin, Kalifornien, 31. März 2004-03-31
Peabodys Coffee (OTCBB: PBDY), Eigentümer der von der USDA zertifizierten, ökologisch angebauten Marke Black Rhino Coffee (ab jetzt: BRC) hat heute bekannt gegeben daß Ingles Markets, (IMKTA), eine führende Supermarktkette im Südosten, die BRC-Marke in das Sortiment ihrer 198 Supermärkte in Georgia, North Carolina,, South Caroline, Tennessee, Virginia und Alabama aufnehmen wird. Ingles wird alle drei Sorten des gemahlenen BRC anbieten.
„Das ist ein weiterer Beleg dafür, daß BRC auf der Startbahn beschleunigt und bereit ist abzuheben“ (na dann mal guten Flug, Todd
) sagte Peabodys Präsident und Geschäftsführer, Todd Tkachuk. „Wir nähern uns nun der 1000-Supermärkte-Marke, die wir vor einem Jahr als wichtigen Meilenstein erkannt haben – ein Meilenstein den wir aus unserer Sicht bald hinter uns lassen werden.“ Tkachuk fügte hinzu, dass die Ergebnisse der jüngsten Verbrauchertests von Produktproben in den Supermärkten zeigten, dass der Gesamteindruck von 90% der Verbraucher, die den BRC versuchten sehr positiv oder positiv war. (schade, diesmal hat er „brewed“ weggelassen – hat wohl erfahren daß man sich drüber lustig gemacht hat ) Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
„Wir glauben nach wie vor dass unsere jüngsten Umsatztrends mit BRC in den Supermärkten ein großer Pluspunkt sein wird wenn es darum geht, sowohl weitere Supermarktketten zu gewinnen als auch unsere Geschäfte mit bestehenden Kunden auszubauen“ fügte Tkachuk hinzu.
Hoffen wir, daß der Kurs diesmal entsprechend reagiert,
Grüße blackrhino
Danke für die schnelle Übersetzung
und jetzt nach oben!!!!!!!!!!!!!!!!!!!!!!!!!!
Kurs steigt ganzu alleine, wenn der Kaffee wirklich so gut verkauft wird....
wie lange ist PBDY noch unterbewertet??
wie lange ist PBDY noch unterbewertet??
sorry, hab übersehen dass es hier der INFO Thread ist in dem nur Meldungen aufgeführt werden sollten!!
Postings bitte weiter in den anderen Threads fortführen!
Postings bitte weiter in den anderen Threads fortführen!
The Stockbroker.com Report
June 25, 2004
Special High Growth Situation
(OTC BB: PBDY)
Shares Outstanding:
39 Mil
Peabodys Coffee Inc.
Float:
26Mil DBA Black Rhino Coffee™
Recent Price: $0.075 660 Commerce Drive, Ste. B
52 Week Bid Range: $0.049 - $0.24
Roseville, CA 95678
Capitalization: $2.9 Mil
Bus.
Tel: (916) 788-2630
Website: www.blackrhinocoffee.com Email: info@blackrhinocoffee.com
BUSINESS SUMMARY:
Peabodys Coffee Inc. (OTC BB: PBDY) is a retailer and marketer of certified organic branded specialty coffee beverages and packaged whole bean coffee under the Black Rhino Coffee™ brand. Since the opening of its first full-service retail outlet in 1995, the Company has experienced solid growth and growing consumer demand for its specialty coffee. Peabodys currently owns and operates multiple retail outlets throughout California and has a growing number of branded locations operating under independent license agreements. Its current plan is to fully exit the full-service business by the middle of 2005 in order to give its full attention to building and managing the Black Rhino Coffee™ brand in the retail supermarket environment.
The Company’s entire complexion will change as it moves rapidly from a business characterized by many widely distributed and lower skilled employees, high capital requirements and operations-heavy to a business characterized instead by a tight-centered group of highly skilled employees, lower capital requirements and brand-management.
Currently, Black Rhino Coffee™ is on the shelves of approximately 800 supermarkets and mass market retailers, including Wal-Mart, BI-LO in South Carolina, Ingles in North Carolina, and other supermarket chains serviced by SuperValu in the mid-Atlantic region. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee™ has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee™ is independently certified under the United States Department of Agriculture`s National Organic Program
Peabodys’ management is focused on positioning Black Rhino Coffee™ as the leading packaged organic specialty coffee brand in what almost certainly will become an enormous and lucrative segment of the grocery market.
COFFEE INDUSTRY – A $MULTI-BILLION DYNAMIC GROWTH MARKET
According to the National Coffee Association (“NCA”), 79% of the adult population in the U.S. drinks coffee. These coffee drinkers spend about $18.5 billion on their beverage of choice, compared with $13 billion in 1993. Furthermore, United States coffee consumers are now purchasing more value-added products through the specialty coffee industry, which is driving up the overall market value. In short, consumers are not drinking more coffee, but they are choosing to drink better coffee. The transformation of the coffee category in the U.S. has been profound – evolving from staple drink to gourmet beverage in a single decade. These changes allow the coffee sector to compete more fully with all the other non-alcoholic beverages for “share of throat.”
According to the Specialty Coffee Association of America (“SCAA”), U.S. specialty coffee sales have soared from $45 million in 1969 to over $6 billion today! The National Coffee Association (“NCA”) reports that for the past ten years, the general trend has been an increase in the number of coffee drinkers on a daily and occasional basis. The NCA also reports:
· Daily consumption of specialty coffee has grown from 3% of the adult population of the adult population in 1997 to over 14% or 29 million daily drinkers in 2003 – a fourfold increase in just seven years.
· Occasional consumption of specialty coffee has surged from 35% of the adult population in 1997 to 62% in 2003 – from 80 million to in excess of 127 million drinkers.
The specialty coffee market continues to evidence sustainable high (organic) growth characteristics that the SCAA expects will continue through the year 2015. Favorable underlying dynamics driving demand in the market include:
Ø An “installed base” of millions of coffee drinkers. Coffee appeals to people across virtually all demographics in all parts of the world, and through a wide range of events, demand for coffee has endured for hundreds of years.
Ø Increasing awareness and availability of specialty coffee, leading to expanding trial and adoption.
Ø The increasing pace and pressures of everyday life, stimulating demand for “affordable luxuries” and “small self-indulgences.” Specialty coffee fits directly into these categories.
Ø The aging baby-boom generation has an affinity for specialty coffee, which correlates highly with education and income levels.
BOOMING ORGANIC FOODS INDUSTRY PROVIDES ENORMOUS MARKET OPPORTUNITY FOR BLACK RHINO COFFEE
According to Mr. Amarjit Sahota, founder of Organic Monitor, the global market for organic foods was expected to “conservatively” expand from $26 billion in 2001 to approach $80 billion in 2008. On a worldwide basis, the amount and variety of organic foods and beverages offered in local supermarkets, big supermarket chains and mass-market retailers have mushroomed, as organics migrate from specialist to mainstream marketing channels.
In the United States, organic food and beverages have emerged as a major trend in the new millennium. Retail sales of organic products in the U.S. are growing steadily, showing an annual compound growth rate of more than 22% over the last five years. A study published by the Natural Marketing Institute in cooperation with the Organic Trade Association estimated that U.S. retail sales of organics would grow from $9.3 billion in 2001 to approximately $20 billion by 2005 assuming a “conservative” annual growth rate of 20%.
The U.S. boom in organic foods and beverages is fueled by increasing consumer demand resulting from:
ü consumer concerns about the general safety of their food;
ü the higher quality of organic products;
ü the social and environmental benefits that organic production represents;
ü the perceived health benefits of consuming organic products.
Approximately six in ten Americans (63%) buy organic foods and beverages at least sometimes and two-thirds (68%) believe that organics will be a major food trend in the coming years. Certified organic foods and beverages provide American consumers with peace of mind, an assurance of safety and the chance to cast a vote for a more environmentally friendly kind of agriculture.
With the high growth forecast resulting from rising consumer awareness and demand, the organic movement is clearly moving from the commercial fringes into mainstream. The entry of the $515 billion U.S. supermarket industry is widening the availability of organic foods. Increased availability, coupled with raised consumer interest, are two key factors behind the rapid increase in organic sales. With 2% or 3% growth at the established all-purpose grocery store, the large retailers are attracted to expanding their organic programs as they offer annualized growth rates of 20% or higher. Organic is now the fastest-growing category in the supermarket. Higher margins, faster growth, and customer loyalty enhance the organic grocery niche.
AMBITIOUS MARKETING GOALS PAVE WAY FOR MAJOR COMMERCIAL SUCCESS
The Company’s strategic priorities – which carry the organization to mid 2007 – reflect the intention to build Black Rhino into a powerful premium organic coffee company with significant retail market share, and with prominent “mind share,” that marks Black Rhino Coffee™ as the top United States-based certified organic specialty coffee company.
The Company is ahead of schedule to meet the aggressive end of fiscal year 2004/05 goal, made possible in large part by the quality of the product. There is very little coffee available as packaged product in the fast-growing organic category, and sophisticated beverage buyers are impressed with Black Rhino Coffee™ and want to see it on the shelves of their stores.
Management is committed to building Black Rhino Coffee™ into a powerful and sustainable premium organic brand so singularly distinct in the mind of the specialty coffee consumer that when they hear the Black Rhino Name, they reflexively think “COFFEE WITH BODY AND SOUL”.
The Company is now creating that necessary strong presence by its focus on widespread entry into supermarkets and its marketing strategies that are designed to educate the consumer about their excellent “organic” product. Over the next 12-18 months, the Company believes it has the potential to double or triple existing supermarket distribution of Black Rhino Coffee™. Rapid growth in supermarket shelf presence will give the Company strong distribution and brand awareness – and all the characteristics of a target for acquisition by an industry giant that seeks access into this key sector without the growing pains associated with a new brand.
Beginning in fiscal year 2004/05 the Company will initiate a major push into rapid distribution growth and widespread consumer brand positioning, characterized by education and awareness about organic coffee. That campaign will be designed to make Black Rhino Coffee a “must stock” brand among retailers.
ORGANIC CERTIFICATION
Pursuant to the United States Department of Agriculture’s (“USDA”) National Organic Program (“NOP”), all organic production and handling operations must be certified to the national standards by USDA-accredited certifying agents by October 21, 2002 in order to label products as “organic”.
Black Rhino Coffee™ is certified by Quality Assurance International (“QAI”), a global leader in organic certification. QAI was one of the first certification agencies to gain accreditation from the USDA to certify organic claims under the NOP. From October 21, 2002 onward, Black Rhino Coffee™ is qualified to use the USDA “Organic Seal” on its retail packaging:
MANAGEMENT AND BOARD OF DIRECTORS
The impressive management team and Board of Directors are clearly focused on significant success with Black Rhino Coffee™. As you can see by the following short bios, this is an exceptional and accomplished team that is well qualified and has an established history of major success.
Mr. Todd Tkachuk, President, CEO and Director.
Mr. Tkachuk developed Peabodys from a startup in 1995 to a fully reporting public company today, with operations that include full service retail outlets and an expanding national supermarket presence. He has nine years of specialty coffee experience, including the redevelopment of the prominent “Tony’s Coffee” brand in the Pacific Northwest and Western Canada.
Mr. Barry J. Gibbons, Director
Mr. Gibbons built a successful career with United Kingdom-headquartered Grand Metropolitan Plc (GrandMet), ultimately running all GrandMet’s European retail businesses, representing 2,000 directly managed outlets. Following GrandMet’s acquisition of Pillsbury Companies, Mr. Gibbons was named Chairman and CEO of its Burger King Worldwide Subsidiary, a post he held for five years and for which he was named Fortune Magazine’s “Turnaround Champ” for his extraordinarily successful efforts. Currently, he is a widely sought speaker and management consultant, a newspaper business columnist, and author of several well-received books. He maintains interests in other businesses as well.
Dr. David A. Lyman, Director
Dr. Lyman’s extensive business career spans a variety of consumer oriented executive positions. He was a vice president at Capitol-EMI Music, North American Van Lines, Godfathers Pizza, and Family Vision Centers, as well as a senior director of field personnel for Pizza Hut, where he developed and held responsibility for implementation of all systems for domestic operations. He holds a Ph.D. from the University of Nebraska.
Mr. Roman M. Kujath, Director
Mr. Kujath is a successful businessman, developer and architect who has completed more than $1 billion in real estate projects, including the $100 million Place de Ville in Ottawa for the Campeau Corporation. He has been president of Roman M. Kujath Architects, Ltd, since 1975. During the course of his career he has developed broad awareness and acumen in the international business sector.
Mr. Richard Azevedo, Director
Mr. Azevedo brings more than 30 years of business acumen with a proven track record in takeovers and turnarounds. He served as mayor of the city of Auburn, CA for 2 terms and in 1987 was the recipient of the American Cancer Society’s “Man of the Year” award. Mr. Azevedo has founded and served as President of numerous companies within the health care industry. He currently manages a substantial real estate investment corporation and is a general partner in a 4 major mini storage projects valued in excess of $20 million.
SUMMATION:
Peabodys Coffee Inc. (OTB BB: PBDY) is on the verge of explosive growth within the huge multi-billion dollar “organic” coffee market with its superb Black Rhino Coffee™. We feel that the Company’s aggressive entry into thousands of supermarkets over the next few years will clearly brand Black Rhino as a leading organic coffee of choice. Management is keenly aware that the Company has an enormous market opportunity to provide a no compromise premium organic coffee at affordable prices to the millions of coffee consumers. Management expects to successfully capitalize in a major financial way on consumers’ accelerating demand for quality specialty coffee. PBDY, currently trading at less than 8 cents per share and with a market cap of less than $3 million, appears to be extremely undervalued relative to its dynamic growth potential. As the Company continues to gain important market share through its supermarket expansion, we anticipate a huge and growing acceleration of revenues, leading to strong net earnings. Based on our perceived outlook, we believe PBDY shares could be trading at many time the current price in the coming months and years.
v Quality Specialty Coffee addresses a multi-billion dollar market and is on a significant upward trend with no discernible end in sight
v Superb management team is committed to rapid success by positioning Black Rhino Coffee™ as a leading organic specialty coffee brand
v Organics are among the fastest growing segments in the grocery industry
v With a current market cap of less than $3 million, PBDY appears very undervalued and should see significantly higher prices as growth momentum accelerates
June 25, 2004
Special High Growth Situation
(OTC BB: PBDY)
Shares Outstanding:
39 Mil
Peabodys Coffee Inc.
Float:
26Mil DBA Black Rhino Coffee™
Recent Price: $0.075 660 Commerce Drive, Ste. B
52 Week Bid Range: $0.049 - $0.24
Roseville, CA 95678
Capitalization: $2.9 Mil
Bus.
Tel: (916) 788-2630
Website: www.blackrhinocoffee.com Email: info@blackrhinocoffee.com
BUSINESS SUMMARY:
Peabodys Coffee Inc. (OTC BB: PBDY) is a retailer and marketer of certified organic branded specialty coffee beverages and packaged whole bean coffee under the Black Rhino Coffee™ brand. Since the opening of its first full-service retail outlet in 1995, the Company has experienced solid growth and growing consumer demand for its specialty coffee. Peabodys currently owns and operates multiple retail outlets throughout California and has a growing number of branded locations operating under independent license agreements. Its current plan is to fully exit the full-service business by the middle of 2005 in order to give its full attention to building and managing the Black Rhino Coffee™ brand in the retail supermarket environment.
The Company’s entire complexion will change as it moves rapidly from a business characterized by many widely distributed and lower skilled employees, high capital requirements and operations-heavy to a business characterized instead by a tight-centered group of highly skilled employees, lower capital requirements and brand-management.
Currently, Black Rhino Coffee™ is on the shelves of approximately 800 supermarkets and mass market retailers, including Wal-Mart, BI-LO in South Carolina, Ingles in North Carolina, and other supermarket chains serviced by SuperValu in the mid-Atlantic region. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee™ has uniquely positioned itself in the high growth natural foods category. Its three hand-roasted blends -- Alma, Spiritu and French Roast -- are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee™ is independently certified under the United States Department of Agriculture`s National Organic Program
Peabodys’ management is focused on positioning Black Rhino Coffee™ as the leading packaged organic specialty coffee brand in what almost certainly will become an enormous and lucrative segment of the grocery market.
COFFEE INDUSTRY – A $MULTI-BILLION DYNAMIC GROWTH MARKET
According to the National Coffee Association (“NCA”), 79% of the adult population in the U.S. drinks coffee. These coffee drinkers spend about $18.5 billion on their beverage of choice, compared with $13 billion in 1993. Furthermore, United States coffee consumers are now purchasing more value-added products through the specialty coffee industry, which is driving up the overall market value. In short, consumers are not drinking more coffee, but they are choosing to drink better coffee. The transformation of the coffee category in the U.S. has been profound – evolving from staple drink to gourmet beverage in a single decade. These changes allow the coffee sector to compete more fully with all the other non-alcoholic beverages for “share of throat.”
According to the Specialty Coffee Association of America (“SCAA”), U.S. specialty coffee sales have soared from $45 million in 1969 to over $6 billion today! The National Coffee Association (“NCA”) reports that for the past ten years, the general trend has been an increase in the number of coffee drinkers on a daily and occasional basis. The NCA also reports:
· Daily consumption of specialty coffee has grown from 3% of the adult population of the adult population in 1997 to over 14% or 29 million daily drinkers in 2003 – a fourfold increase in just seven years.
· Occasional consumption of specialty coffee has surged from 35% of the adult population in 1997 to 62% in 2003 – from 80 million to in excess of 127 million drinkers.
The specialty coffee market continues to evidence sustainable high (organic) growth characteristics that the SCAA expects will continue through the year 2015. Favorable underlying dynamics driving demand in the market include:
Ø An “installed base” of millions of coffee drinkers. Coffee appeals to people across virtually all demographics in all parts of the world, and through a wide range of events, demand for coffee has endured for hundreds of years.
Ø Increasing awareness and availability of specialty coffee, leading to expanding trial and adoption.
Ø The increasing pace and pressures of everyday life, stimulating demand for “affordable luxuries” and “small self-indulgences.” Specialty coffee fits directly into these categories.
Ø The aging baby-boom generation has an affinity for specialty coffee, which correlates highly with education and income levels.
BOOMING ORGANIC FOODS INDUSTRY PROVIDES ENORMOUS MARKET OPPORTUNITY FOR BLACK RHINO COFFEE
According to Mr. Amarjit Sahota, founder of Organic Monitor, the global market for organic foods was expected to “conservatively” expand from $26 billion in 2001 to approach $80 billion in 2008. On a worldwide basis, the amount and variety of organic foods and beverages offered in local supermarkets, big supermarket chains and mass-market retailers have mushroomed, as organics migrate from specialist to mainstream marketing channels.
In the United States, organic food and beverages have emerged as a major trend in the new millennium. Retail sales of organic products in the U.S. are growing steadily, showing an annual compound growth rate of more than 22% over the last five years. A study published by the Natural Marketing Institute in cooperation with the Organic Trade Association estimated that U.S. retail sales of organics would grow from $9.3 billion in 2001 to approximately $20 billion by 2005 assuming a “conservative” annual growth rate of 20%.
The U.S. boom in organic foods and beverages is fueled by increasing consumer demand resulting from:
ü consumer concerns about the general safety of their food;
ü the higher quality of organic products;
ü the social and environmental benefits that organic production represents;
ü the perceived health benefits of consuming organic products.
Approximately six in ten Americans (63%) buy organic foods and beverages at least sometimes and two-thirds (68%) believe that organics will be a major food trend in the coming years. Certified organic foods and beverages provide American consumers with peace of mind, an assurance of safety and the chance to cast a vote for a more environmentally friendly kind of agriculture.
With the high growth forecast resulting from rising consumer awareness and demand, the organic movement is clearly moving from the commercial fringes into mainstream. The entry of the $515 billion U.S. supermarket industry is widening the availability of organic foods. Increased availability, coupled with raised consumer interest, are two key factors behind the rapid increase in organic sales. With 2% or 3% growth at the established all-purpose grocery store, the large retailers are attracted to expanding their organic programs as they offer annualized growth rates of 20% or higher. Organic is now the fastest-growing category in the supermarket. Higher margins, faster growth, and customer loyalty enhance the organic grocery niche.
AMBITIOUS MARKETING GOALS PAVE WAY FOR MAJOR COMMERCIAL SUCCESS
The Company’s strategic priorities – which carry the organization to mid 2007 – reflect the intention to build Black Rhino into a powerful premium organic coffee company with significant retail market share, and with prominent “mind share,” that marks Black Rhino Coffee™ as the top United States-based certified organic specialty coffee company.
The Company is ahead of schedule to meet the aggressive end of fiscal year 2004/05 goal, made possible in large part by the quality of the product. There is very little coffee available as packaged product in the fast-growing organic category, and sophisticated beverage buyers are impressed with Black Rhino Coffee™ and want to see it on the shelves of their stores.
Management is committed to building Black Rhino Coffee™ into a powerful and sustainable premium organic brand so singularly distinct in the mind of the specialty coffee consumer that when they hear the Black Rhino Name, they reflexively think “COFFEE WITH BODY AND SOUL”.
The Company is now creating that necessary strong presence by its focus on widespread entry into supermarkets and its marketing strategies that are designed to educate the consumer about their excellent “organic” product. Over the next 12-18 months, the Company believes it has the potential to double or triple existing supermarket distribution of Black Rhino Coffee™. Rapid growth in supermarket shelf presence will give the Company strong distribution and brand awareness – and all the characteristics of a target for acquisition by an industry giant that seeks access into this key sector without the growing pains associated with a new brand.
Beginning in fiscal year 2004/05 the Company will initiate a major push into rapid distribution growth and widespread consumer brand positioning, characterized by education and awareness about organic coffee. That campaign will be designed to make Black Rhino Coffee a “must stock” brand among retailers.
ORGANIC CERTIFICATION
Pursuant to the United States Department of Agriculture’s (“USDA”) National Organic Program (“NOP”), all organic production and handling operations must be certified to the national standards by USDA-accredited certifying agents by October 21, 2002 in order to label products as “organic”.
Black Rhino Coffee™ is certified by Quality Assurance International (“QAI”), a global leader in organic certification. QAI was one of the first certification agencies to gain accreditation from the USDA to certify organic claims under the NOP. From October 21, 2002 onward, Black Rhino Coffee™ is qualified to use the USDA “Organic Seal” on its retail packaging:
MANAGEMENT AND BOARD OF DIRECTORS
The impressive management team and Board of Directors are clearly focused on significant success with Black Rhino Coffee™. As you can see by the following short bios, this is an exceptional and accomplished team that is well qualified and has an established history of major success.
Mr. Todd Tkachuk, President, CEO and Director.
Mr. Tkachuk developed Peabodys from a startup in 1995 to a fully reporting public company today, with operations that include full service retail outlets and an expanding national supermarket presence. He has nine years of specialty coffee experience, including the redevelopment of the prominent “Tony’s Coffee” brand in the Pacific Northwest and Western Canada.
Mr. Barry J. Gibbons, Director
Mr. Gibbons built a successful career with United Kingdom-headquartered Grand Metropolitan Plc (GrandMet), ultimately running all GrandMet’s European retail businesses, representing 2,000 directly managed outlets. Following GrandMet’s acquisition of Pillsbury Companies, Mr. Gibbons was named Chairman and CEO of its Burger King Worldwide Subsidiary, a post he held for five years and for which he was named Fortune Magazine’s “Turnaround Champ” for his extraordinarily successful efforts. Currently, he is a widely sought speaker and management consultant, a newspaper business columnist, and author of several well-received books. He maintains interests in other businesses as well.
Dr. David A. Lyman, Director
Dr. Lyman’s extensive business career spans a variety of consumer oriented executive positions. He was a vice president at Capitol-EMI Music, North American Van Lines, Godfathers Pizza, and Family Vision Centers, as well as a senior director of field personnel for Pizza Hut, where he developed and held responsibility for implementation of all systems for domestic operations. He holds a Ph.D. from the University of Nebraska.
Mr. Roman M. Kujath, Director
Mr. Kujath is a successful businessman, developer and architect who has completed more than $1 billion in real estate projects, including the $100 million Place de Ville in Ottawa for the Campeau Corporation. He has been president of Roman M. Kujath Architects, Ltd, since 1975. During the course of his career he has developed broad awareness and acumen in the international business sector.
Mr. Richard Azevedo, Director
Mr. Azevedo brings more than 30 years of business acumen with a proven track record in takeovers and turnarounds. He served as mayor of the city of Auburn, CA for 2 terms and in 1987 was the recipient of the American Cancer Society’s “Man of the Year” award. Mr. Azevedo has founded and served as President of numerous companies within the health care industry. He currently manages a substantial real estate investment corporation and is a general partner in a 4 major mini storage projects valued in excess of $20 million.
SUMMATION:
Peabodys Coffee Inc. (OTB BB: PBDY) is on the verge of explosive growth within the huge multi-billion dollar “organic” coffee market with its superb Black Rhino Coffee™. We feel that the Company’s aggressive entry into thousands of supermarkets over the next few years will clearly brand Black Rhino as a leading organic coffee of choice. Management is keenly aware that the Company has an enormous market opportunity to provide a no compromise premium organic coffee at affordable prices to the millions of coffee consumers. Management expects to successfully capitalize in a major financial way on consumers’ accelerating demand for quality specialty coffee. PBDY, currently trading at less than 8 cents per share and with a market cap of less than $3 million, appears to be extremely undervalued relative to its dynamic growth potential. As the Company continues to gain important market share through its supermarket expansion, we anticipate a huge and growing acceleration of revenues, leading to strong net earnings. Based on our perceived outlook, we believe PBDY shares could be trading at many time the current price in the coming months and years.
v Quality Specialty Coffee addresses a multi-billion dollar market and is on a significant upward trend with no discernible end in sight
v Superb management team is committed to rapid success by positioning Black Rhino Coffee™ as a leading organic specialty coffee brand
v Organics are among the fastest growing segments in the grocery industry
v With a current market cap of less than $3 million, PBDY appears very undervalued and should see significantly higher prices as growth momentum accelerates
Peabodys im Radio - ab morgen starten die Radiosendungen - die laufen dann in den nächsten Wochen in verschiedenen Sendern USA-weit - wer die Sendung schon mal vorab hören will - einfach den Link klicken http://fastbiz.org/show5.wma
Gruß amada
PS - die sprechen da von Kurszielen für Peabodys bis zu 4 USD in den nächsten Jahren !!!!!
Gruß amada
PS - die sprechen da von Kurszielen für Peabodys bis zu 4 USD in den nächsten Jahren !!!!!
News
Black Rhino Coffee Introduces Decaffeinated Organic Coffee
ROSEVILLE, Calif., July 22, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today the first phase of a two-part extension to their brand range with the introduction of a certified organic ground decaffeinated coffee. The Company reports that its decaf coffee is processed using the 100% chemical free Swiss Water(R) method. The Swiss Water(R) decaffeination process is classified "Organic" by the USDA.
"Throughout the coffee industry, decaf sells because of what it is, and not because it tastes like quality coffee," stated Peabodys` President and CEO Todd Tkachuk. "We have developed an outstanding product to meet the demand for decaf coffee without compromising quality, and believe the time is right for us to bring the results to market," added Tkachuk. "We are now in roughly 800 US supermarkets, and believe this new product will help us secure and extend our business in those locations -- and equip us to grow that distribution base quickly."
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart, and SuperValu (NYSE:SVU). With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high-growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
Black Rhino Decaffeinated organic coffee will be available to stores this fall, and is the first of a two-part product range extension planned for 2004.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
(866) 295-7878
dave@thecervellegroup.com
Black Rhino Coffee Introduces Decaffeinated Organic Coffee
ROSEVILLE, Calif., July 22, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today the first phase of a two-part extension to their brand range with the introduction of a certified organic ground decaffeinated coffee. The Company reports that its decaf coffee is processed using the 100% chemical free Swiss Water(R) method. The Swiss Water(R) decaffeination process is classified "Organic" by the USDA.
"Throughout the coffee industry, decaf sells because of what it is, and not because it tastes like quality coffee," stated Peabodys` President and CEO Todd Tkachuk. "We have developed an outstanding product to meet the demand for decaf coffee without compromising quality, and believe the time is right for us to bring the results to market," added Tkachuk. "We are now in roughly 800 US supermarkets, and believe this new product will help us secure and extend our business in those locations -- and equip us to grow that distribution base quickly."
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart, and SuperValu (NYSE:SVU). With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high-growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
Black Rhino Decaffeinated organic coffee will be available to stores this fall, and is the first of a two-part product range extension planned for 2004.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
(866) 295-7878
dave@thecervellegroup.com
Es wurde wieder mal der Wunsch einer Übersetzung an mich herangetragen.
Hier eine - zumindest weitestgehend - originalnahe Übersetzung
Black Rhino Coffee (ab hier:BRC) führt entkoffeinierten Kaffee ein
Amityville, ähhhh…, Roseville, California
Peabody’s Coffee, Eigentümer der vom amerikanischen Landwirtschaftsministerium geprüften Bio-Marke BRC hat heute den ersten Schritt einer zweistufigen Sortimentserweiterung mit der Einführung eines zertifizierten, gemahlenen entkoffeinierten Kaffee bekannt gegeben. Das Unternehmen berichtet, dass sein entkoffeinierter Kaffee unter Anwendung der 100% chemikalienfreien „Swiss-Water“- Methode hergestellt wird. Der „Swiss-Water“ Herstellungsprozess ist vom amerikanischen Landwirtschaftsministerium als „biologisch“ klassifiziert.
„Im gesamten Kaffeemarkt verkauft sich entkoffeinierter Kaffee einfach weil er das ist was er ist – nicht weil er wie Qualitätskaffee schmeckt“ stellte Peabodys Wahnsinnspräsident und Spitzengeschäftsführer Todd Tkachuk fest. „Wir haben ein hervorragendes Produkt entwickelt um der Nachfrage nach entkoffeiniertem Kaffee ohne Qualitätskompromisse zu genügen, und wir glauben, jetzt ist der Zeitpunkt, (na ja, 2 Jahre früher wäre mir lieber gewesen) das Ergebnis auf den Markt zu bringen, fügte Womanizer Toddy (sorry, kleiner Insider!) hinzu. „Wir sind jetzt in ungefähr 800 Supermärkten und wir glauben dieses Produkt wird uns helfen, einerseits unser Geschäft in diesen Märkten zu sichern und auszubauen und andererseits uns in die Lage versetzen unsere Verkaufsbasis schnell zu vergrößern.“
Peabody hat die BRC-Marke entwickelt um zertifizierten Bio-Kaffee in Supermärkten zu vertreiben. Zur Zeit steht BRC in den Supermarktregalen von Bi-Lo, Ingles, Wal-Mart und Supervalu. Da biologisch angebauter Kaffee einer der am stärksten wachsenden Bereiche des Spezialitätenkaffee-Marktes ist hat sich BRC auf einzigartige Art und Weise im stark wachsenden Bio-Lebensmittelmarkt positioniert. (Stimmt, Todds Vorgehen in den letzten 3 Jahren war echt einzigartig ) . Seine handgerösteten Sorten wachsen chemikalienfrei unter strengen, rein natürlichen Bedingungen. Alle BRC-Produkte sind unabhängig zertifiziert unter dem Nationalen Bio-Anbau-Programm des amerikanischen Landwirtschaftsministerium.
Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
Black Rhino Entkoffeinierter Bio-Kaffee wird in den Supermärkten ab diesem Herbst erhältlich sein, dies ist der erste einer aus zwei Teilen bestehenden Produktausweitung, die für 2004 geplant ist.
Kommt also noch was - da müssen die Starbucks und Jacobs aus den Regalen bei Walmart & Co rausräumen!
Hier eine - zumindest weitestgehend - originalnahe Übersetzung
Black Rhino Coffee (ab hier:BRC) führt entkoffeinierten Kaffee ein
Amityville, ähhhh…, Roseville, California
Peabody’s Coffee, Eigentümer der vom amerikanischen Landwirtschaftsministerium geprüften Bio-Marke BRC hat heute den ersten Schritt einer zweistufigen Sortimentserweiterung mit der Einführung eines zertifizierten, gemahlenen entkoffeinierten Kaffee bekannt gegeben. Das Unternehmen berichtet, dass sein entkoffeinierter Kaffee unter Anwendung der 100% chemikalienfreien „Swiss-Water“- Methode hergestellt wird. Der „Swiss-Water“ Herstellungsprozess ist vom amerikanischen Landwirtschaftsministerium als „biologisch“ klassifiziert.
„Im gesamten Kaffeemarkt verkauft sich entkoffeinierter Kaffee einfach weil er das ist was er ist – nicht weil er wie Qualitätskaffee schmeckt“ stellte Peabodys Wahnsinnspräsident und Spitzengeschäftsführer Todd Tkachuk fest. „Wir haben ein hervorragendes Produkt entwickelt um der Nachfrage nach entkoffeiniertem Kaffee ohne Qualitätskompromisse zu genügen, und wir glauben, jetzt ist der Zeitpunkt, (na ja, 2 Jahre früher wäre mir lieber gewesen) das Ergebnis auf den Markt zu bringen, fügte Womanizer Toddy (sorry, kleiner Insider!) hinzu. „Wir sind jetzt in ungefähr 800 Supermärkten und wir glauben dieses Produkt wird uns helfen, einerseits unser Geschäft in diesen Märkten zu sichern und auszubauen und andererseits uns in die Lage versetzen unsere Verkaufsbasis schnell zu vergrößern.“
Peabody hat die BRC-Marke entwickelt um zertifizierten Bio-Kaffee in Supermärkten zu vertreiben. Zur Zeit steht BRC in den Supermarktregalen von Bi-Lo, Ingles, Wal-Mart und Supervalu. Da biologisch angebauter Kaffee einer der am stärksten wachsenden Bereiche des Spezialitätenkaffee-Marktes ist hat sich BRC auf einzigartige Art und Weise im stark wachsenden Bio-Lebensmittelmarkt positioniert. (Stimmt, Todds Vorgehen in den letzten 3 Jahren war echt einzigartig
) . Seine handgerösteten Sorten wachsen chemikalienfrei unter strengen, rein natürlichen Bedingungen. Alle BRC-Produkte sind unabhängig zertifiziert unter dem Nationalen Bio-Anbau-Programm des amerikanischen Landwirtschaftsministerium.Gemäß (Veröffentlichungen von) Packaged Facts betrugen die Umsätze im Bio-Lebensmittelsektor 2002 11 Milliarden Dollar und zeigen weiterhin ein jährliches Wachstum von 20% oder mehr. Dieses Wachstum wird zum Teil durch verstärkten Vertrieb in herkömmlichen Lebensmittelgeschäften angetrieben. Die USDA berichtet, dass seit 1999 konventionelle Supermärkte in einigen zentralen Produktkategorien mehr (Anm.: biologisch angebaute Produkte) verkaufen als Öko-Lebensmittelmärkte.
Black Rhino Entkoffeinierter Bio-Kaffee wird in den Supermärkten ab diesem Herbst erhältlich sein, dies ist der erste einer aus zwei Teilen bestehenden Produktausweitung, die für 2004 geplant ist.
Kommt also noch was - da müssen die Starbucks und Jacobs aus den Regalen bei Walmart & Co rausräumen!
News
Black Rhino Coffee Retail Kiosk Opening at University of California - Davis Medical Center
By Staff
ROSEVILLE, Calif., Jul 27, 2004 (PRIMEZONE via COMTEX) --
Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today that a full-service specialty coffee kiosk is in final construction phase and scheduled to open the week of August 9th at the University of California - Davis Medical Center located in Sacramento. The new kiosk will be branded Black Rhino Coffee(TM) and will operate under an independent license agreement. The company also reported that the UC-Davis kiosk operation will donate $1 to the Auburn Community Cancer Endowment Fund (" ACCEF" ) from the sale of every bag of packaged Black Rhino Coffee sold at the location. All proceeds generated by the ACCEF flow directly to UC-Davis cancer research.
" The UC Davis Medical Center is the largest and most prestigious healthcare facility in the region," stated Peabodys` President and CEO Todd Tkachuk. " There is close to 7,000 professionals and support staff associated with the medical center that will be exposed to our certified organic Black Rhino Coffee brand. This is a great brand building opportunity and we are thrilled to facilitate a program that generates funds for cancer research."
The UC-Davis Medical Center ranks among the top 50 hospitals in America, according to an annual survey published by U.S. News & World Report.
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart, and SuperValu (NYSE:SVU). With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high-growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
Black Rhino Coffee Retail Kiosk Opening at University of California - Davis Medical Center
By Staff
ROSEVILLE, Calif., Jul 27, 2004 (PRIMEZONE via COMTEX) --
Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(TM), announced today that a full-service specialty coffee kiosk is in final construction phase and scheduled to open the week of August 9th at the University of California - Davis Medical Center located in Sacramento. The new kiosk will be branded Black Rhino Coffee(TM) and will operate under an independent license agreement. The company also reported that the UC-Davis kiosk operation will donate $1 to the Auburn Community Cancer Endowment Fund (" ACCEF" ) from the sale of every bag of packaged Black Rhino Coffee sold at the location. All proceeds generated by the ACCEF flow directly to UC-Davis cancer research.
" The UC Davis Medical Center is the largest and most prestigious healthcare facility in the region," stated Peabodys` President and CEO Todd Tkachuk. " There is close to 7,000 professionals and support staff associated with the medical center that will be exposed to our certified organic Black Rhino Coffee brand. This is a great brand building opportunity and we are thrilled to facilitate a program that generates funds for cancer research."
The UC-Davis Medical Center ranks among the top 50 hospitals in America, according to an annual survey published by U.S. News & World Report.
Peabodys has developed the Black Rhino Coffee(TM) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(TM) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart, and SuperValu (NYSE:SVU). With organic coffee being one of the fastest-growing segments of the specialty coffee market, Black Rhino Coffee(TM) has uniquely positioned itself in the high-growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(TM) is independently certified under the United States Department of Agriculture`s National Organic Program.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
SOURCE: Peabodys Coffee
NEWS
New Packaging for Black Rhino Coffee
ROSEVILLE, Calif., Aug. 4, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today it has engaged THOMAS/ferrous, Inc., a leading marketing and communications firm, to implement a comprehensive package re-design for its full line of products.
" Black Rhino Coffee(tm) is a pioneer in the distribution of organic coffee in the US retail grocery market," said Todd Tkachuk, President and CEO of Peabodys. " We believe that effective branding is about distinction in cluttered competitive markets, and we have now learned enough from our extensive customer base to be able to complement our genuinely distinctive product range with packaging that will support our brand positioning and boost sales."
For over two years, THOMAS/ferrous has excelled as a marketing resource for Black Rhino Coffee(tm) and was therefore a logical selection for this assignment according to Tkachuk. The principals of THOMAS/ferrous have served some of the world`s most highly regarded companies, including Levi Strauss and Company, Apple Computer, Hewlett Packard, Wells Fargo, General Motors, Sprint, Kraft/General Foods, Frito-Lay and Sara Lee.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
THOMAS/ferrous is a Sacramento, California-based marketing and communications firm that offers a complete range of services in strategic development, advertising, graphic design and electronic media.
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart (NYSE:WMT), and SuperValu (NYSE:SVU). With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.cominfo@blackrhinocoffee.com
New Packaging for Black Rhino Coffee
ROSEVILLE, Calif., Aug. 4, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today it has engaged THOMAS/ferrous, Inc., a leading marketing and communications firm, to implement a comprehensive package re-design for its full line of products.
" Black Rhino Coffee(tm) is a pioneer in the distribution of organic coffee in the US retail grocery market," said Todd Tkachuk, President and CEO of Peabodys. " We believe that effective branding is about distinction in cluttered competitive markets, and we have now learned enough from our extensive customer base to be able to complement our genuinely distinctive product range with packaging that will support our brand positioning and boost sales."
For over two years, THOMAS/ferrous has excelled as a marketing resource for Black Rhino Coffee(tm) and was therefore a logical selection for this assignment according to Tkachuk. The principals of THOMAS/ferrous have served some of the world`s most highly regarded companies, including Levi Strauss and Company, Apple Computer, Hewlett Packard, Wells Fargo, General Motors, Sprint, Kraft/General Foods, Frito-Lay and Sara Lee.
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show an annual growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
THOMAS/ferrous is a Sacramento, California-based marketing and communications firm that offers a complete range of services in strategic development, advertising, graphic design and electronic media.
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart (NYSE:WMT), and SuperValu (NYSE:SVU). With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
866/295-7878
dave@thecervellegroup.cominfo@blackrhinocoffee.com
News
Black Rhino Coffee Aims to Double Size with Aggressive Growth Plan
ROSEVILLE, Calif., Aug. 12, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today plans to launch an aggressive growth campaign that will double its US supermarket distribution to not less than 2000 supermarkets by the end of the company`s current fiscal year.
"We`ve reached some important milestones with this brand," explained Todd Tkachuk, President & CEO of Peabodys, "and it is important that we don`t just keep up the momentum -- but that we increase it. This goal effectively doubles our US base -- but we now have procurement, logistics and brand management acts in place to support this level of ambition. Our broker network has identified the first 600 targeted locations, and we are confident our current success rates will continue -- but just come faster."
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show a growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
Peabodys Coffee, Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart (NYSE:WMT), and SuperValu (NYSE:SVU). With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
(866) 295-7878
dave@thecervellegroup.com
info@blackrhinocoffee.com
Black Rhino Coffee Aims to Double Size with Aggressive Growth Plan
ROSEVILLE, Calif., Aug. 12, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today plans to launch an aggressive growth campaign that will double its US supermarket distribution to not less than 2000 supermarkets by the end of the company`s current fiscal year.
"We`ve reached some important milestones with this brand," explained Todd Tkachuk, President & CEO of Peabodys, "and it is important that we don`t just keep up the momentum -- but that we increase it. This goal effectively doubles our US base -- but we now have procurement, logistics and brand management acts in place to support this level of ambition. Our broker network has identified the first 600 targeted locations, and we are confident our current success rates will continue -- but just come faster."
According to Packaged Facts, organic food sales totaled $11 billion in 2002 and continue to show a growth rate equal to 20% or more annually. This growth is fueled, in part, due to increased distribution via traditional grocery outlets. The USDA reports that as of 1999, conventional food stores began outselling natural products supermarkets in several key categories.
Peabodys Coffee, Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. Currently, Black Rhino Coffee(tm) is on the shelf of supermarkets serviced by BI-LO, Ingles (Nasdaq:IMKTA), Wal-Mart (NYSE:WMT), and SuperValu (NYSE:SVU). With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: The Cervelle Group
David Donlin
(866) 295-7878
dave@thecervellegroup.com
info@blackrhinocoffee.com
löl
News
Peabodys Coffee, Inc. Reports Substantial Improvement in Trading Results
ROSEVILLE, Calif., Aug. 26, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today second quarter results for the 3 months ended June 30, 2004.
Net loss for the quarter ended June 30, 2004 decreased to $75,898 from $659,171 for the same quarter in fiscal 2003. Revenue for the company`s packaged Black Rhino Coffee products for the quarter increased 21.5% to $63,225 for same period.
" A year ago we took the strategic decision to exit the full-service coffee market, which we saw as an asset heavy, operationally complex and a cluttered market sector -- and focus on distributing our branded organic coffee product in packaged form in supermarkets," said Todd Tkachuk, President and CEO of Peabodys. " We believe our Black Rhino brand has genuine and sustainable distinction in this sector, and -- as these early results indicate -- we are already reaping the benefits from this challenging transition. We are under no illusion - we know we have more to do -- but we believe we are poised to deliver real value for our customers and shareholders."
Peabodys Coffee, Inc. Reports Substantial Improvement in Trading Results
ROSEVILLE, Calif., Aug. 26, 2004 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today second quarter results for the 3 months ended June 30, 2004.
Net loss for the quarter ended June 30, 2004 decreased to $75,898 from $659,171 for the same quarter in fiscal 2003. Revenue for the company`s packaged Black Rhino Coffee products for the quarter increased 21.5% to $63,225 for same period.
" A year ago we took the strategic decision to exit the full-service coffee market, which we saw as an asset heavy, operationally complex and a cluttered market sector -- and focus on distributing our branded organic coffee product in packaged form in supermarkets," said Todd Tkachuk, President and CEO of Peabodys. " We believe our Black Rhino brand has genuine and sustainable distinction in this sector, and -- as these early results indicate -- we are already reaping the benefits from this challenging transition. We are under no illusion - we know we have more to do -- but we believe we are poised to deliver real value for our customers and shareholders."
ICH RATE JEDEM NEUEN MÖGLICHEN ANLEGER EINE KRITISCHE BEOBACHTUNG DIESER AKTIE; DA DIE MÖGLICHKEIT SEHR VIEL HÖHER IST;DASS BESTEHENDE AKTIONÄRE WEITERHIN DURCH VERWÄSSERUNG VON NUN ÜBER 83 mio -in worten dreiundachzig millionen- neuen aktien .ENTEIGNET WERDEN:
WER AN DIESE AKTIE WEITERHIN GLAUBT SOLLTE BEDENKEN; DASS DIESE MISTFIRMA NOCH MEILENWEIT DAVON ENTFERNT IST VON DEM UMSÄTZEN ZU LEBEN:
ES IST VIELMEHR WAHRSCHEINLICHER; DASS DIESE NEUEN MIO: AKTIEN AUCH AUSGEGEBEN WERDEN
WER AN DIESE AKTIE WEITERHIN GLAUBT SOLLTE BEDENKEN; DASS DIESE MISTFIRMA NOCH MEILENWEIT DAVON ENTFERNT IST VON DEM UMSÄTZEN ZU LEBEN:
ES IST VIELMEHR WAHRSCHEINLICHER; DASS DIESE NEUEN MIO: AKTIEN AUCH AUSGEGEBEN WERDEN
Danke Forsyth, jetzt haben wir wenigstens wieder 1/2 Jahr Zeit, bis dieser Thread in Vergessenheit gerät! 
Peabodys Coffee Completes Redemption of 2002 Debenture Financing
ROSEVILLE, Calif., June 8, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it has fully satisfied all obligations of its Redemption Agreement pursuant to the company`s 2002 Secured Convertible Debenture financing. Terms of the Redemption Agreement were not disclosed.
" Eliminating this debenture has been a monumental task for us - it was our number one priority and it is finally done," commented Todd Tkachuk, President and CEO of Peabodys. " With this big burden on our cash flow behind us, we are well-positioned to direct close to $2 million of investment capital from our La Jolla Cove Investors` financing towards advancing and growing the company."
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high-growth, natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee
Todd Tkachuk
916-788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
ROSEVILLE, Calif., June 8, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDY), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it has fully satisfied all obligations of its Redemption Agreement pursuant to the company`s 2002 Secured Convertible Debenture financing. Terms of the Redemption Agreement were not disclosed.
" Eliminating this debenture has been a monumental task for us - it was our number one priority and it is finally done," commented Todd Tkachuk, President and CEO of Peabodys. " With this big burden on our cash flow behind us, we are well-positioned to direct close to $2 million of investment capital from our La Jolla Cove Investors` financing towards advancing and growing the company."
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has uniquely positioned itself in the high-growth, natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee
Todd Tkachuk
916-788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
Wenn schon, denn schon ...
Peabodys` Organic Black Rhino Coffee Links With CureBreastCancer, Inc.
Agreement Targeted at Funding the Global Fight Against Breast Cancer
ROSEVILLE, Calif., Aug. 8, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDYE), owner of the USDA-certified organic brand Black Rhino Coffee(tm), announced today that it has entered into an exclusive world-wide agreement with CureBreastCancer, Inc. (" CBC" ). CBC created and brought to fruition the U.S. Postal " Breast Cancer Research Stamp," which has raised over $50 million for breast cancer research in the U.S. Under the terms of the agreement, Black Rhino will develop co-branded packaging with CBC, and sell directly to the consumer via the Internet, with a percentage of all net proceeds going to breast cancer research.
" The best agreements are where both parties gain, and we believe we have that opportunity here," commented Todd Tkachuk, President and CEO of Peabodys. " Working with CBC, we can offer a coffee product of the highest organic integrity in a co-branded package that will be nationally recognized and sold directly to the consumer for the first time. Clearly, that will help our margins -- which enables us, in turn, to support this vitally important research work."
CureBreastCancer, Inc. is a non-profit organization dedicated to bringing breast health awareness and education to all women and their families. CBC is nationally recognized due to the efforts of CEO, Dr. Ernie Bodai, who led the all-volunteer, grassroots lobbying effort to create the Breast Cancer Research Postal Stamp. The U.S. Postal Service offers the 45-cent fundraising or " semipostal" stamp at every single U.S. Postal outlet in the country, online at The Postal Store, and by toll-free phone order. More information on CBC is available online at www.curebreastcancer.org .
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee, Inc.
Todd Tkachuk
(916) 788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
Peabodys` Organic Black Rhino Coffee Links With CureBreastCancer, Inc.
Agreement Targeted at Funding the Global Fight Against Breast Cancer
ROSEVILLE, Calif., Aug. 8, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDYE), owner of the USDA-certified organic brand Black Rhino Coffee(tm), announced today that it has entered into an exclusive world-wide agreement with CureBreastCancer, Inc. (" CBC" ). CBC created and brought to fruition the U.S. Postal " Breast Cancer Research Stamp," which has raised over $50 million for breast cancer research in the U.S. Under the terms of the agreement, Black Rhino will develop co-branded packaging with CBC, and sell directly to the consumer via the Internet, with a percentage of all net proceeds going to breast cancer research.
" The best agreements are where both parties gain, and we believe we have that opportunity here," commented Todd Tkachuk, President and CEO of Peabodys. " Working with CBC, we can offer a coffee product of the highest organic integrity in a co-branded package that will be nationally recognized and sold directly to the consumer for the first time. Clearly, that will help our margins -- which enables us, in turn, to support this vitally important research work."
CureBreastCancer, Inc. is a non-profit organization dedicated to bringing breast health awareness and education to all women and their families. CBC is nationally recognized due to the efforts of CEO, Dr. Ernie Bodai, who led the all-volunteer, grassroots lobbying effort to create the Breast Cancer Research Postal Stamp. The U.S. Postal Service offers the 45-cent fundraising or " semipostal" stamp at every single U.S. Postal outlet in the country, online at The Postal Store, and by toll-free phone order. More information on CBC is available online at www.curebreastcancer.org .
Peabodys Coffee Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee, Inc.
Todd Tkachuk
(916) 788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
Muss ich das wieder machen ... 
Peabodys Announces Intent to File 10-KSB
ROSEVILLE, Calif., Aug. 23, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDYE), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it intends to file its 10-KSB by August 31, 2005. The company reported that it has been granted a hearing date of September 1, 2005, by NASDAQ to address the late filing status of its 10-KSB. The company also reported that on the hearing date a determination will be made as to whether the company is current in its required filings.
" Both our existing and potential shareholders need to know two things," commented Todd Tkachuk, President and CEO of Peabodys. " First, that we are confident our 10-KSB will be filed prior to the hearing date and that our subsequent 10-QSB will be filed shortly thereafter. Second, that we believe that the management deflection that caused the late filing - due to our recently announced change in trading strategy - is behind us."
Peabodys Coffee, Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee, Inc.
Todd Tkachuk
916-788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
Peabodys Announces Intent to File 10-KSB
ROSEVILLE, Calif., Aug. 23, 2005 (PRIMEZONE) -- Peabodys Coffee, Inc. (OTCBB:PBDYE), owner of the USDA certified organic brand Black Rhino Coffee(tm), announced today that it intends to file its 10-KSB by August 31, 2005. The company reported that it has been granted a hearing date of September 1, 2005, by NASDAQ to address the late filing status of its 10-KSB. The company also reported that on the hearing date a determination will be made as to whether the company is current in its required filings.
" Both our existing and potential shareholders need to know two things," commented Todd Tkachuk, President and CEO of Peabodys. " First, that we are confident our 10-KSB will be filed prior to the hearing date and that our subsequent 10-QSB will be filed shortly thereafter. Second, that we believe that the management deflection that caused the late filing - due to our recently announced change in trading strategy - is behind us."
Peabodys Coffee, Inc. has developed the Black Rhino Coffee(tm) brand for marketing packaged certified organic coffee in retail markets. With organic coffee being one of the fastest growing segments of the specialty coffee market, Black Rhino Coffee(tm) has positioned itself in the high growth natural foods category. Its hand-roasted blends are grown chemical-free under strict, totally natural conditions. All Black Rhino Coffee(tm) is independently certified under the United States Department of Agriculture`s National Organic Program.
This news release may include comments that do not refer strictly to historical results or actions and may be deemed to be forward-looking within the meaning of the safe harbor provisions of the U.S. federal securities laws. These include, among others things, statements about expectations of future financing transactions, business, revenues, cash flows and capital requirements. Forward-looking statements are subject to risks and uncertainties that may cause the company`s results to differ materially from expectations. These risks include the company`s ability to further develop its business, the company`s ability to generate revenues, develop appropriate strategic alliances and successful development and implementation of technology, acceptance of the company`s services, competitive factors, new products and technological changes, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company`s periodic reports filed with the Securities and Exchange Commission. Accordingly, there is no certainty that the company`s plans will be achieved.
CONTACT: Peabodys Coffee, Inc.
Todd Tkachuk
916-788-2630
ttkachuk@blackrhinocoffee.com
info@blackrhinocoffee.com
Sollte man mal hier reinstellen, man kann ja nie wissen.
El
El
-ENDE-
DurchsuchenBeitrag zu dieser Diskussion schreiben
Zu dieser Diskussion können keine Beiträge mehr verfasst werden, da der letzte Beitrag vor mehr als zwei Jahren verfasst wurde und die Diskussion daraufhin archiviert wurde.
Bitte wenden Sie sich an feedback@wallstreet-online.de und erfragen Sie die Reaktivierung der Diskussion oder starten Sie eine neue Diskussion.
Meistdiskutiert
| Wertpapier | Beiträge | |
|---|---|---|
| 165 | ||
| 118 | ||
| 77 | ||
| 72 | ||
| 59 | ||
| 53 | ||
| 52 | ||
| 48 | ||
| 46 | ||
| 38 |
| Wertpapier | Beiträge | |
|---|---|---|
| 31 | ||
| 29 | ||
| 28 | ||
| 28 | ||
| 27 | ||
| 21 | ||
| 20 | ||
| 17 | ||
| 15 | ||
| 15 |
