++ Mein Tip !! Barnesandnobels.com ++ - 500 Beiträge pro Seite

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Jetzt heißt es einsteigen !!

Hat Amazon auch so einen Service ??NEW YORK, NY--(BUSINESS WIRE)--November 15, 1999--Barnes & Noble, Inc., the nation`s largest bookseller, today introduced the Barnes & Noble Electronic Gift Card. Designed and developed with American Express for Barnes & Noble, the Electronic Gift Card can be purchased and used in any one of more than 1,000 Barnes & Noble or B. Dalton retail stores.

"We are excited about joining forces with American Express to bring this innovative program into our stores," said Alan Kahn, chief operating officer of Barnes & Noble, Inc. "It brings together two organizations which are well known for their dedication to providing quality and technology to our customer."

"The Barnes & Noble Electronic Gift Card program demonstrates our continuing commitment to offer new and exciting programs and to enhance customer service," said Tom Tolworthy, president of Barnes & Noble Booksellers.

The Barnes & Noble Electronic Gift Card is a magnetic-striped stored-value card that functions like a gift certificate, but with greater convenience, flexibility and ease. It can be purchased with any payment method and in any amount between $5 and $100, or $25 and $50 pre-denominated cards. In addition, customers can add value to the card in amounts between $5 to $100. There is no fee or charge for the card.

When the customer brings his or her purchases to a Barnes & Noble cash register, the cashier simply swipes the Barnes & Noble Electronic Gift Card like a credit card. The amount spent is deducted from the total value of the card. If there are funds remaining, the Electronic Gift Card maintains a running balance, eliminating the need for change. The balance is printed on the receipt each time the card is used.

"The partnership with Barnes & Noble represents a major step forward for our electronic gift card program," said Larry Sharnak, senior vice president of Fee Services and Stored Value. "It represents our largest rollout to date and is evidence of our strong relationship with a quality industry leader."

The Barnes & Noble Electronic Gift Card operates on a sophisticated stored-value program and is backed by American Express` superior customer service, which is available 24 hours a day, seven days per week. In addition, American Express will provide marketing, operations and technical services to support the Barnes & Noble Electronic Gift Card program.

"The gift card business leverages American Express` key strengths in both the card and stored value businesses," said Mr. Sharnak. "Our history in the Travelers Checques business and our experience in customer service put us in a unique position to deliver superior stored-value solutions to our key partners."

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS) operates 521 Barnes & Noble and 448 B. Dalton bookstores. Barnes & Noble stores stock an authoritative selection of book titles and provide access to more than one million titles. They offer books from more than 50,000 publisher imprints with an emphasis on small, independent publishers and university presses. Barnes & Noble is one of the world`s largest booksellers on the World Wide Web ( http://www.bn.com ), and the exclusive bookseller on America Online (Keyword: bn). Barnesandnoble.com has the largest standing inventory of any online bookseller. Barnes & Noble also publishes books under its own imprint for exclusive sale through its retail stores, mail order catalogs and Web site.

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1. Tag ) 3,85 % Plus !!

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2. Tag ) 4,38 % Plus (gegen Trend)

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Wo ist der unterschied zwischen BARNES and NOBLES und barnesandnobles???

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Der Kurs wird weiter steigen !! Schätze über 30 US $ !!