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[mvlengen]

SAN FRANCISCO--(BUSINESS WIRE)--Jan. 25, 2001--LookSmart (Nasdaq: LOOK, ASX: LOK), the global leader in Web directories, today announced financial results for the fourth quarter and full year ending December 31, 2000. Summary Highlights:

Revenue: LookSmart reported fourth quarter 2000 revenue of $30.5 million and full year 2000 revenue of $112.6 million.

Listings Growth: Listings revenues of $4.7 million grew 44 percent from the third quarter of 2000. The number of Express Submit listings grew to 30,000 and Subsite Listings grew to 30,000.

Cash Operating Losses: Cash operating losses for the fourth quarter of 2000 were $12.9 million and $37.5 million for the full year 2000 (excluding the effects of non-cash compensation and intangible amortization charges).

Cash Operating EPS: Cash operating EPS for the fourth quarter 2000 was ($0.14) (excluding the effects of non-cash compensation and intangible amortization charges).

Cash: Cash used was $14.0 million. LookSmart had a balance of $98.9 million in cash and short-term investments at the end of the fourth quarter of 2000.

International Deals: LookSmart was named the Web search and directory provider for AOL Australia. LookSmart also launched Express Submit and Subsite Listings in Australia. LookSmart`s joint venture with BT, BTLookSmart, launched Express Submit and Subsite Listings in the United Kingdom.

Wireless Deals: Through a distribution deal with Genie, Europe`s leading wireless carrier, BTLookSmart will offer 22 wireless directories for 19 countries to more than 35 million wireless subscribers of BT and its partner companies in countries throughout Europe and Asia. Financial Details:

Revenues of $30.5 million for the fourth quarter 2000 grew 65 percent from the fourth quarter 1999, and full year 2000 revenues of $112.6 million grew 130 percent from the full year 1999 revenues of $48.9 million.

Cash operating losses (excluding the effects of non-cash compensation and intangible amortization charges) of $12.9 million for the fourth quarter 2000 narrowed 33 percent from the fourth quarter of 1999 loss of $19.3 million. Full year 2000 cash operating losses of $37.5 million narrowed 28 percent from the full year 1999 loss of $51.8 million.

LookSmart had a balance of $98.9 million in cash and short-term investments at the end of the fourth quarter of 2000. Cash used in the fourth quarter of 2000 was $14.0 million. LookSmart Strategy Focuses on Targeted Online Marketing Products: Listings, Targeted Advertising, and CPC

The trend in online advertising spending continues to move from untargeted to targeted advertising, and from CPM (cost per thousand) to CPC (cost per click). LookSmart`s business has trended away from traditional CPM priced banner products, towards targeting advertising and listings CPC products.

"Our results continue to validate the evolution of LookSmart`s business model towards the directory listings opportunity that delivers superior value to our customers," said Evan Thornley, chairman and chief executive officer of LookSmart. "The continued growth in the listings products enable LookSmart to establish a stronger position during the current industry downturn and to look to profitably expand the business in the second half of 2001 with new distribution deals. Our recent restructuring to more clearly focus on the listings opportunity is bearing fruit with recent major customer additions, including, The Gap, Amazon.com, and eBay." Listings

Listings revenues, including Express Submit and Subsite Listings, grew 44 percent in the fourth quarter 2000 despite a challenging market environment. Listings` growth is due to the effectiveness of these marketing products, and, as a result, the lower cost per customer acquired for LookSmart`s clients. LookSmart`s listings products appeal to online and offline marketers, both big and small. Express Submit targets small to medium sized businesses, which are mainly offline. Subsite Listings` customers, who include The Gap, Amazon.com, Ebay and VerticalNet, appeal to larger marketers. Targeted advertising

LookSmart`s revenue from listings and targeted advertising grew from $6.5 million in the first quarter of 2000 to $13.3 million in the fourth quarter of 2000, a 27 percent compound quarterly growth rate. Untargeted product revenues, by comparison, grew from $6.0 million to $6.1 million over the same period, a one percent compound quarterly growth rate. These results demonstrate the speed of the transition to targeted products. Cost-per-click

CPC revenues grew from $2.4 million in the first quarter of 2000 to $10.9 million in the fourth quarter of 2000, a 67 percent compound quarterly growth rate. Over the same period, CPM revenues declined from $9.7 million to $6.1 million, a negative 14 percent compound quarterly growth rate. This demonstrates LookSmart`s continuing transition toward a direct marketing oriented approach. Results by Business Segment Listings Products:

Listings revenue of $4.7 million grew 44 percent in the fourth quarter of 2000, representing 16 percent of total revenue. Listings revenues were $0.6 million in the first quarter of 2000, $1.6 million in the second quarter of 2000, and $3.3 million in the third quarter of 2000. Full year 2000 listings revenues topped $10 million.

The number of Express Submit listings grew to 30,000 and Subsite Listings grew to 30,000.

The percentage of LookSmart directory listings that generate revenue grew from 0.2 percent in the first quarter of 2000, to

0.4 percent in the second quarter of 2000, to 1.0 percent in the third quarter of 2000, and to 1.7 percent in the fourth quarter of 2000.

Subsite customer highlights include the Gap, Amazon.com, eBay and VerticalNet

Express Listings` products are sold through LookSmart, Microsoft, AltaVista, Excite, iWon, and through resellers, including SmartAge and Traffick.com. Advertising/Syndication

Advertising/Syndication revenue was $15.8 million in the fourth quarter of 2000, up 55 percent from $10.2 million in the fourth quarter of 1999. For the full year 2000, advertising/syndication revenue was $64.7 million, up 193 percent from $22.1 during 1999.

Revenue per 1,000 pages ("yield") was $17.20, compared to $15.91 in the fourth quarter of 1999 and $23.36 in the third quarter of 2000.

Customers: Total customers were 344 at the end of fourth quarter 2000 compared to 347 at the end of the third quarter 2000.

Advertising/Syndication revenue as a percentage of total revenue continues to decrease from 63 percent in the second quarter of 2000, to 57 percent in the third quarter of 2000, and to 52 percent in the fourth quarter of 2000. Licensing

Licensing revenues were $3.5 million in the fourth quarter of 2000 compared with $5.0 million in the fourth quarter 1999. This represents 11 percent of total revenues, compared to 27 percent of total revenues in the fourth quarter of 1999. Full year 2000 licensing revenues were $19.6 million compared to $19.3 million for the full year 1999.

As expected, licensing revenues were cyclically lower in the fourth quarter of 2000 due to the accounting treatment of fixed licensing payments from Microsoft resulting from LookSmart`s continual over-delivery against contractual requirements (for the seventh consecutive quarter). For further information, see LookSmart`s Annual Report or Form 10-K filed with the SEC on March 30, 2000. ECommerce

ECommerce revenues of $6.5 million in the fourth quarter of 2000 grew 96 percent from $3.3 million in the fourth quarter of 1999. Full year 2000 eCommerce revenues of $18.1 million grew 140 percent compared to $7.5 million for the full year 1999. International and Wireless:

Genie: LookSmart`s joint venture with BT, BTLookSmart, signed an exclusive distribution agreement with Genie, Europe`s leading wireless carrier. The distribution deal enables BTLookSmart to begin offering 22 wireless directories for 19 countries to more than 35 million wireless subscribers of BT and its partner companies in countries throughout Europe and Asia.

AOL Australia: LookSmart signed a distribution agreement naming LookSmart as the Web search and directory provider for AOL Australia, the joint venture between America Online, Inc., the world`s leading interactive services company, and AAPT Ltd., Australia`s third largest telecommunications company.

Express Submit and Subsite Listings in Australia and the U.K.: LookSmart launched Express Submit and Subsite Listings in Australia. LookSmart`s joint venture with BT, BTLookSmart, launched Express Submit and Subsite Listings in the U.K. Product

Directories - US and Global: LookSmart continues to develop the highest quality directories on the Web. LookSmart currently has 32 Internet directories in 27 countries and 13 languages, as well as 24 WAP directories in 19 countries and 11 languages. LookSmart directories now have 2.7 million URLs organized into 250,000 categories.

Zeal: LookSmart finalized the acquisition of Zeal Media and has imported a significant number of the Zeal sites into the LookSmart directory. The integration of community technology into LookSmart is planned for April 2001. Earnings Conference Call

LookSmart will be holding a conference call to discuss its fourth quarter results at 2:00 p.m. PST and 5:00 p.m. EST on January 25, 2001, and 9:00 a.m. Australian Eastern Daylight Time on January 26, 2001. Investors can listen to the conference call over the Internet at http://aboutus.looksmart.com. To listen to the live call, go to the Web site at least fifteen minutes prior to the start time to register, download and install the necessary audio software. For those unable to listen to the live broadcast, a replay of the call will be available one hour after the conclusion of the call at http://aboutus.looksmart.com. About LookSmart

LookSmart (Nasdaq: LOOK, ASX: LOK) is the global leader in Web directories. With 32 directories spanning 27 countries, and 13 languages, LookSmart is committed to organizing the Web. LookSmart distributes its databases to a vast network that currently reaches more than 64 million US Internet users through over 400 partnerships including Microsoft`s MSN, Netscape Netcenter, AltaVista, Excite, iWon, Time Warner, Sony, Prodigy, Macromedia, Road Runner, Cox Interactive Media and Qwest. BTLookSmart, LookSmart`s joint venture with British Telecommunications, deploys LookSmart`s wireless and Web directory solutions for ISPs, portals and mobile Internet businesses in countries across Europe and Asia-Pacific. Forward-Looking Statements

Except for the historical information contained herein, this press release contains forward-looking statements that involve risks and uncertainties. Words such as "will," "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates," "may," and variations of these words or similar expressions are intended to identify forward-looking statements. Also, any statements that refer to expected revenues from existing and new products, time lines for roll-out of new products, changes in advertising yields, future expectations, industry projections or other characterizations of future events or circumstances, including assumptions underlying these projections, are forward-looking statements. These statements are not guarantees of future performance and are subject to risks and uncertainties. Our future results may differ from the results discussed or forecasted due to various factors, such as the potential failure of businesses, Web sites and Internet users to use our targeted advertising and listings products at projected rates; the potential inability to integrate community technology into the LookSmart directory on the proposed timelines due to technical, product or other issues; the possibility that listings revenues will not continue to grow as they have in recent quarters; the potential failure to expand successfully in international and wireless markets; the possibility that BT customers will not choose to use wireless internet services or the LookSmart directory at rates sufficient to recoup our costs; the possible failure to continue to expand the LookSmart network and our traffic base at projected rates; the possibility of an unexpected increase in costs, expenses or other factors contributing to our burn rate; and the possibility that we may not reach operating profitability as early as projected, if at all. In addition you should read the risk factors detailed in our Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K filed with the Securities and Exchange Commission. Please note that we undertake no obligation to revise or update publicly any forward-looking statements for any reason. "LookSmart" is a trademark of LookSmart, Ltd., and/or its subsidiaries in the U.S. and other countries. All other trademarks mentioned are the property of their respective owners.

LOOKSMART, LTD.
CONSOLIDATED STATEMENTS OF OPERATIONS
(In thousands, except per share amounts)

Three Months Ended Twelve Months Ended
December 31, December 31,

1999 2000 1999 2000

(unaudited) (unaudited) (unaudited)
Revenues:
Listings -- $ 4,731 -- $ 10,261
Advertising
and syndication $ 10,194 15,775 $ 22,076 64,680
Licensing 5,028 3,484 19,255 19,618
Ecommerce 3,292 6,467 7,534 18,063
--------- --------- --------- ---------
Total revenues 18,514 30,457 48,865 112,622

Cost of revenues:
Listings -- 781 -- 1,268
Advertising
and syndication 1,113 2,027 2,870 5,548
Ecommerce 1,579 3,826 4,048 10,842
--------- --------- --------- ---------
Total cost of revenues 2,692 6,634 6,918 17,658
--------- --------- --------- ---------

Gross profit 15,822 23,823 41,947 94,964
--------- --------- --------- ---------

Operating expenses:
Sales and marketing 24,435 24,701 59,082 84,347
Product development 8,371 8,723 26,593 35,699
General and
administrative 2,318 3,305 8,082 12,448
Amortization of
goodwill and
intangibles 1,718 2,101 5,442 7,489
Amortization of
unearned compensation 1,242 915 9,866 3,218
--------- --------- --------- ---------
Total operating
expenses 38,084 39,745 109,065 143,201
--------- --------- --------- ---------

Loss from operations (22,262) (15,922) (67,118) (48,237)
Non-operating income
(expenses) 1,400 (7,074) 2,925 (14,190)
--------- --------- --------- ---------
Loss before
income taxes (20,862) (22,996) (64,193) (62,427)

Income taxes 418 28 470 163
--------- --------- --------- ---------

Net loss $ (21,280) $ (23,024) $ (64,663) $ (62,590)
========= ========= ========= =========

Historical net loss
per common share:

Basic and diluted net
loss per share $ (0.25) $ (0.25) $ (1.42) $ (0.70)
========= ========= ========= =========

Weighted average shares
outstanding 85,555 90,589 45,518 89,111
========= ========= ========= =========

Pro forma net loss
excluding non cash
compensation and
amortization of
goodwill $ (18,320) $ (20,008) $ (49,355) $ (51,883)
========= ========= ========= =========

Pro forma net loss
excluding non cash
compensation and
amortization of
goodwill per
share $ (0.21) $ (0.22) $ (1.08) $ (0.58)
========= ========= ========= =========

Pro forma operating
loss excluding
non-cash compensation
and amortization of
goodwill $ (19,302) $ (12,906) $ (51,810) $ (37,530)
========= ========= ========= =========

Pro forma operating
loss excluding
non-cash compensation
and amortization of
goodwill per
share $ (0.23) $ (0.14) $ (1.14) $ (0.42)
========= ========= ========= =========


LOOKSMART, LTD
Consolidated Condensed Balance Sheets
(in thousands)


December 31, 1999 December 31, 2000
--------------------------------------------
(unaudited)

ASSETS
Cash $ 75,971 $ 71,628
Short Term Investments 28,038 27,265
Accounts Receivable, net 8,039 18,307
Other Current Assets 5,655 13,266
-------- --------
Total Current Assets 117,703 130,466

Property, Plant
and Equipment, net 11,595 13,259
Goodwill and Intangibles,
net 29,301 31,895
Other Assets 2,920 6,776
-------- --------
Total Assets $161,519 $182,396


LIABILITIES AND STOCKHOLDERS` EQUITY

Accounts Payable and
Accrued Liabilities $ 18,310 $ 29,212
Deferred Revenue -
current portion 16,705 13,622
--------- --------
Total Current Liabilities 35,015 42,834

Long Term Liabilities 6,952 60,338
--------- --------
Total Liabilities 41,967 103,172

Total Equity 119,552 79,224
--------- --------
Total Liabilities and
Stockholders` Equity $161,519 $182,396


CONTACT:
LookSmart
Ned Brody, 415/348-7134 (Chief Financial Officer)
[e-mail]
Liz Haggerty, 415/348-7185 (Director of IR)
[e-mail]







About LookSmart
About Us, Jobs, Privacy Policy, Submit a Site, Terms of Service, Help


© 2000 LookSmart, Ltd. All rights reserved.

[mvlengen]

bin ich eigentlich der einzige idiot der noch in looksmart investiert ist??????????????????????????????????????????
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???

[htappert]

yep, sieht so aus

gruß

horst

[Midas2000]

Vielleicht der einzige Idiot, aber nicht der einzige deutsche Investor! :-)

[FLOTSAM_AND_JETSAM_US]

Zahlen etwas besser als erwartet. LOOK versucht vom "kostenlosen" Inhalteanbieterunternehmen wegzukommen.
Die ersten Schritte wurden erfolgreich unternommen.
ISt auch lebensnotwendig, da die Werbeeinnahmen wegbrechen.
LOOK bleibt Übernahmnekandidat, ist wird immer noch Geld verbrannt Aktuell 1,65$ (+ 20%)ca.1,8€

April 26, 2001 16:00

LookSmart Reports First Quarter 2001 Results
LookSmart Exceeds Estimates With 36 Percent Listings Growth

SAN FRANCISCO, April 26 /PRNewswire/ -- LookSmart (Nasdaq: LOOK; Australia: LOK), the global leader in Web directories, today announced financial results for the first quarter ending March 31, 2001.

Highlights:

-- Revenue: LookSmart reported first quarter 2001 revenue of
$28.4 million versus company guidance of $23.0 to $26.0 million,
representing 32 percent growth over $21.5 million in the first quarter
2000.
-- Listings Growth: Listings revenues grew 36 percent to $6.4 million.
The number of Express Submit and Subsite Listings grew nearly
50 percent to 86,000 URLs.
-- Cash Operating Losses: Pro-forma cash operating losses for the first
quarter 2001 were $5.8 million, excluding non-recurring and
restructuring costs, versus $12.9 million in the fourth quarter 2000,
and $9.5 million in the first quarter 2000. Including non-recurring
and restructuring charges, cash operating losses were $11.1 million.
(Cash operating losses exclude the effects of non-cash compensation and
intangible amortization charges).
-- Cash Operating EPS: Cash operating EPS for the first quarter 2001,
excluding the effects of non-cash compensation and intangible
amortization charges, were ($0.12) exceeding First Call consensus
estimate of ($0.18).
-- Cash: Cash used was $8.8 million during the first quarter 2001.
LookSmart had a balance of $90.0 million in restricted and unrestricted
cash, and short-term investments at the end of the first quarter 2001.
-- Customers: Total advertising and listings customers totaled
42,690. New listings customers announced include Barnes and Noble,
Eddie Bauer, OfficeMax, REI and Spiegel.

Results Reinforce Clear Path to Profitability

"Given the tough industry climate and internal challenges of restructuring, our team has delivered a terrific result -- exceeding our own and the Street`s expectations," said Evan Thornley, chairman and chief executive officer of LookSmart. "LookSmart`s listings business continues to show strong customer acceptance and rapid revenue growth. Our cost management efforts are ahead of plan and we are deeply investing in new listings product development."

"As we complete the development cycle on additional listings products over the course of this year, we will have a high margin revenue machine that will generate large scale growth when we expand distribution volume," said Thornley. "The fact that we have generated 44 percent and 36 percent sequential revenue growth in listings in the last two quarters with flat distribution volume gives us greater confidence about the long-term growth prospects for our business as distribution expands."

With the focus on listings and targeted search marketing products, in combination with strong financial management, LookSmart is focused on profitable growth and is reiterating its expectation to reach cash operating profitability by the fourth quarter 2001.

Listings Growth Engine

LookSmart`s results reflect the company`s continued focus on listings and highly targeted search marketing products that are growing at a rapid pace and gaining customer acceptance even in the current online advertising industry downturn. The growth of LookSmart`s products results from the continuing trend from untargeted to targeted advertising, and from CPM (cost per thousand) to CPC (cost per click). LookSmart`s products include directory listings and search targeted marketing products; online marketing products that are targeted around directory search results. Listings and search targeted marketing products now account for 82 percent of listings and advertising revenue while untargeted products account for only 18 percent.

The power in directory listings comes from the ability of businesses to reach customers at the very time they are searching for products or services. Through listings, marketers can reach highly qualified, potential customers when they are ready to act and in an environment where they can transact immediately. This precise targeting and interactivity, combined with the massive scale of Internet search, creates a powerful direct marketing environment versus other online and offline alternatives.

Listings revenues, including Express Submit and Subsite Listings, generated $6.4 million in the first quarter 2001, versus $4.7 million or an increase of 36 percent from the fourth quarter 2000, despite an extremely challenging environment in online marketing.

New Customer Wins

LookSmart continues to attract high-quality listings customers due to the effectiveness of these marketing products resulting in lower customer acquisition costs. The listings products appeal to a diversified customer base of online and offline marketers, both big and small. Express Submit targets small to medium sized businesses, which are mainly offline, while Subsite Listings appeal to larger marketers. Recently announced customers for the Subsite Listings product include Barnes and Noble, Eddie Bauer, OfficeMax, REI and Spiegel who join a strong existing customer base which includes Amazon, eBay, Gap, VerticalNet, Banana Republic, Deal Time, and Old Navy.

Express Submit products are sold through LookSmart`s partnership network including Microsoft, AltaVista, Excite, iWon, and through resellers, including SmartAge and Traffick.com. Subsite Listings are distributed through Microsoft`s MSN, AltaVista, the LookSmart ISP network, and, in this quarter, LookSmart expanded the distribution of Subsite Listings to Excite.

Strong Financial Management

During the first quarter 2001, LookSmart restructured the organization to focus on its core listings and search targeted marketing products. Specifically, LookSmart reduced employee count by 172 people, reorganized from 11 to four business groups, reduced distribution costs, and exited non-core business activities. LookSmart will to continue to review and manage expenses going forward. Cash used was $8.8 million during the first quarter 2001, versus $14.0 million in the fourth quarter 2000. LookSmart had a balance of $90.0 million in restricted and unrestricted cash, and short-term investments at the end of the first quarter 2001.

Financial Results by Business Segment

Listings

The listings products continue to gain traction and increase as a percentage of overall revenues. LookSmart`s listings products generated $6.4 million in revenue in the first quarter 2001. This was a 36 percent increase over fourth quarter 2000 and a 967 percent increase over first quarter 2000. At the end of the first quarter 2001, listings accounted for 23 percent of total revenue.

The number of listings customers reached 42,400 at the end of the first quarter 2001, and the percentage of LookSmart directory listings that generate revenue grew from 1.7 percent in the fourth quarter of 2000 to 3.4 percent in the first quarter 2001, bringing the total number of listings to 86,000 URLs.

Advertising/Syndication

Advertising/syndication revenue continues to decrease as a percentage of total revenue due to the downturn in the online advertising market. In the first quarter 2001, advertising/syndication revenue was $8.9 million, compared to $15.8 million in the fourth quarter 2000 and $12.3 million in the first quarter 2000. Advertising/syndication revenue represented 31 percent of total revenue in the first quarter 2001 compared to 63 percent for the same period of the previous year.

Licensing

Licensing revenue of $5.1 million in the first quarter 2001 represented 18 percent of total revenue. Licensing revenues grew 46 percent from the fourth quarter 2000 and declined six percent from the first quarter 2000. As expected, licensing revenue was cyclically higher in the first quarter 2001 due to the accounting treatment of fixed licensing payments from Microsoft resulting from LookSmart`s continual over-delivery against contractual requirements. For further information, see LookSmart`s Annual Report or Form 10-K filed with the SEC on March 16, 2001.

ECommerce

ECommerce revenue of $8.0 million in the first quarter 2001 grew 23 percent from $6.5 million in the fourth quarter 2000 and 105 percent from $3.9 million in the first quarter 2000. While the eCommerce business is both growing and profitable, it is not core to LookSmart`s strategy of listings and search targeted marketing products. As a result, beginning in the second quarter 2001, LookSmart is changing its relationship with its main eCommerce partner, Guthy Renker Corporation (GRC) to a listings and advertising partnership. In an effort to continue to focus on core competencies and create value for marketers from its online distribution, LookSmart will no longer handle the inventory of GRC product sales. LookSmart will no longer book revenue from GRC product sales but will capture the value of marketing those products through listings and advertising revenue. This change will result in lower nominal revenues but a slight improvement in EPS.

International

In the first quarter 2001, BT LookSmart extended its agreement with Excite. In addition to providing exclusive directories for 10 million European users, BT LookSmart will be the exclusive directory provider for Excite Japan.

LookSmart Australia also signed a deal with Excite Australia to incorporate the LookSmart directory within Excite Search. Excite@Home in Australia will act as an online reseller of LookSmart Express Submit.

Directory Products

LookSmart continues to develop the highest quality directories on the Web. LookSmart currently has 32 Internet directories in 27 countries and 13 languages, as well as 24 WAP directories in 19 countries and 11 languages. LookSmart directories now have more than 2.6 million URLs organized into 250,000 categories. Ongoing integration of Zeal content continues and the collaboration between LookSmart editors and the Zeal community has driven substantial quality improvements in LookSmart`s directory structure.

[mvlengen]

SAN FRANCISCO, Jul 16, 2001 /PRNewswire/ --
LookSmart`s Network Reach of 76.7 Percent Tops Microsoft With 74.8 Percent And the GoTo Network With 70 Percent Reach, Demonstrating Rapid Industry Adoption of Outsourced Search Listings

LookSmart (Nasdaq: LOOK; ASX: LOK), the global leader in Web directories, has announced that its search listings network has the largest reach of any online advertising network, according to Jupiter Media Metrix. The June 2001 Media Metrix Digital Media Audience Ratings show that the LookSmart Network reaches 76.7 percent of U.S. Internet users, topping Microsoft with a 74.8 percent reach, the GoTo Premier Network with 70 percent, the Link Exchange Network with 58.5 percent, and 24/7 Media with 51 percent. The DoubleClick Network was seventh with a 46.4 percent reach. This is the first appearance in the Media Metrix Network ranking for LookSmart, whose partner network features MSN, Excite, AltaVista, iWon, AOL Time Warner, Qwest, Prodigy, Juno, Go2Net, Mamma.com, and Inktomi and its entire distribution network, which includes more of the top portals.
"Two of the top three advertising networks are really search listing networks," said Jason Kellerman, chief operating officer for LookSmart. "This ranking validates the strategic decision we announced in January to concentrate on the large, emerging listings opportunity." Current revenue growth for the top search listings providers is more than 200 percent per year*.

"Reach is an important component of the value we deliver to our search listings customers," said Jim Kaufman, senior vice president of business development for LookSmart. "We are pleased to have the leading network reach. Now our focus is on growing the distribution of LookSmart products through this network and delivering a high volume of qualified leads that medium and large direct marketers have told us they need."

About Jupiter Media

MetrixJupiter Media Metrix is the global leader in Internet and new technology analysis and measurement. The company delivers innovative and comprehensive Internet measurement, analysis, intelligence and events to provide businesses with unmatched global resources for understanding and profiting from the Internet. Jupiter Media Metrix brings together world-class, innovative and market-leading products, services, research methodologies and people. Jupiter Media Metrix brands include Media Metrix, AdRelevance, Jupiter Research and Jupiter Events. The Company is headquartered in New York City and operates worldwide, across the Americas, Asia Pacific, Europe (as Jupiter MMXI Europe), and the Middle East. Visit us at www.jmm.com for more information.

About LookSmart

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in Web directories, LookSmart search listings reach 77 percent** of Internet users in the US, through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart`s distribution partners include Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and the Asia-Pacific.

*Based on published revenue reports from LookSmart, FindWhat.com, and GoTo for the first quarter of 2001



** Media Metrix June 2001 Digital Media Audience Ratings

CONTACT: Kathryn Shantz of LookSmart, [phone], or [e-mail].


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SOURCE LookSmart


CONTACT: Kathryn Shantz of LookSmart, [phone], or
[e-mail]

[mvlengen]

SAN FRANCISCO, July 16 /PRNewswire/ -- LookSmart (Nasdaq: LOOK), the global leader in Web directories, will report second quarter 2001 financial results on Thursday, July 26, 2001, after the market close. LookSmart will host a conference call at 6:00 p.m. EDT (8:00 a.m. Australian Eastern Standard Time, July 27, 2001) to discuss the quarter`s results.

The call will be available live by webcast on LookSmart`s Web site at http://aboutus.looksmart.com . For more information about the conference call, please contact Investor Relations at 415-348-7000 or [e-mail].

About LookSmart

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in building, distributing, and monetizing Web directories, LookSmart databases are searched 60 million times a day, through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart`s distribution network reaches 79 percent of US Internet users, through Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and Asia-Pacific.

CONTACT: Investor Relations, 415-348-7000, or [e-mail].

[mvlengen]

SAN FRANCISCO, July 16 /PRNewswire/ -- LookSmart (Nasdaq: LOOK), the global leader in Web directories, will report second quarter 2001 financial results on Thursday, July 26, 2001, after the market close. LookSmart will host a conference call at 6:00 p.m. EDT (8:00 a.m. Australian Eastern Standard Time, July 27, 2001) to discuss the quarter`s results.

The call will be available live by webcast on LookSmart`s Web site at http://aboutus.looksmart.com . For more information about the conference call, please contact Investor Relations at 415-348-7000 or [e-mail].

About LookSmart

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in building, distributing, and monetizing Web directories, LookSmart databases are searched 60 million times a day, through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart`s distribution network reaches 79 percent of US Internet users, through Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and Asia-Pacific.

CONTACT: Investor Relations, 415-348-7000, or [e-mail].

[mvlengen]

SAN FRANCISCO, July 16 /PRNewswire/ -- LookSmart (Nasdaq: LOOK), the global leader in Web directories, will report second quarter 2001 financial results on Thursday, July 26, 2001, after the market close. LookSmart will host a conference call at 6:00 p.m. EDT (8:00 a.m. Australian Eastern Standard Time, July 27, 2001) to discuss the quarter`s results.

The call will be available live by webcast on LookSmart`s Web site at http://aboutus.looksmart.com . For more information about the conference call, please contact Investor Relations at 415-348-7000 or [e-mail].

About LookSmart

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in building, distributing, and monetizing Web directories, LookSmart databases are searched 60 million times a day, through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart`s distribution network reaches 79 percent of US Internet users, through Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and Asia-Pacific.

CONTACT: Investor Relations, 415-348-7000, or [e-mail].

[mvlengen]

sorry die meldung wollte ich natürlich nur einmal posten aber.............???

[mvlengen]

die zahlen:


SAN FRANCISCO, July 26 /PRNewswire/ -- LookSmart (Nasdaq: LOOK, ASX: LOK), the global leader in Web directories, today announced financial results for the second quarter ended June 30, 2001.

Highlights:

Revenue: LookSmart reported second quarter 2001 revenue of $18.9 million compared to revenues of $27.3 million for the second quarter of 2000. Excluding eCommerce from total revenues, second quarter 2001 revenues were $18.4 million compared to $20.4 million in the first quarter of 2001.

Listings Growth: Listings is now the largest revenue stream and grew 26 percent to $8.1 million from $6.4 million in the first quarter of 2001. The number of listings grew nearly 60 percent sequentially to 136,683 URLs.

Cash Operating Losses: Cash operating losses (i.e. operating profit excluding the effects of non-cash compensation and intangible amortization charges) for the second quarter of 2001 were $3.6 million, 68 percent narrower than a loss of $11.1 million (including the one-time restructuring charges), in the first quarter of 2001, and a 57 percent improvement from $8.4 million in the same quarter a year ago.

Cash Operating EPS: Cash operating EPS for the second quarter of 2001, excluding the effects of non-cash compensation and intangible amortization charges, were ($0.04) exceeding First Call consensus estimates of ($0.06).

Cash: Cash used was $5.9 million during the second quarter of 2001 compared to $8.8 million in the first quarter of 2001. In the second quarter of 2001, $2.4 million was used for non-recurring items to complete the U.S. restructuring, $3.9 million used for international, with the U.S. business operations contributing a positive $0.3 million to cash flow. LookSmart had a balance of $84.1 million in restricted and unrestricted cash at the end of the second quarter of 2001.

Distribution Costs: Average payments to distribution partners narrowed to 40 percent of revenue, down from a peak of 76 percent in the fourth quarter of 2000, 70 percent in the first quarter of 2001 and 50 percent in the second quarter of 2000.

Customers: Total advertising and listings customers totaled 58,347. New LookListings customers include Dell, Gateway, J.Jill, Lands` End, Office Depot, The Sharper Image and Staples.

New Product Launch: Beta launch of Featured Listings on the LookSmart network.

"We`re pleased with a strong set of results this quarter and our continued path towards profitability," said Evan Thornley, chairman and CEO of LookSmart. "Our core listings business continues to attract major brand name customers. Our U.S. operations reached an important milestone this quarter by beginning to contribute positive cash flow, excluding one-time charges related to the first quarter of 2001."

"We are executing on a three-part plan for the year," continued Thornley. "First, we cut costs to protect our balance sheet, putting us in a stable cash position. Secondly, we launched LookListings, a complete product suite of listings products to meet the needs of major brand name customers, including Featured Listings. Our third objective will be to increase distribution volume (i.e., the number of search queries per day that use the LookSmart database) while retaining our now strong contributing margins. These negotiations have begun and will likely play out towards the end of this year and into the next year. With lower and stable fixed costs, growth and profitability will be achieved by increasing the number of search queries that use the LookSmart database. This will be our focus for the next six months to a year."

Search Listings: The Strength is in the Search Results

LookSmart has continued to focus on delivering highly qualified leads to marketers through search listings products. While more than 40 percent of all searches are for products, services and businesses, just under 5 percent of the LookSmart directory currently contains paid listings (up from 3.3 percent in the first quarter of 2001). LookSmart expects to continuously increase the percentage of paid links in the directory to meet the needs of users and marketers alike. In the second quarter of 2001, listings revenues of $8.1 million represented 43 percent of LookSmart`s total revenue, making it the largest revenue source for the first time.

LookListings -- The first complete search listings solution

LookListings provides search listings for medium and large-sized businesses by combining two widely adopted listings models -- paid prominence and paid inclusion. LookListings is a one-stop solution through a suite of three products: Featured Listings, Directory Listings (formerly called Subsite Listings), and Index Listings:

Featured Listings (a paid prominence product) enable businesses to guarantee the placement of their listings, where relevant, in the top three search results for a given keyword. Featured Listings are designed to drive qualified leads to featured products, promotions, homepages, or high-level category pages. Featured listings meet the needs of medium to large-sized businesses looking to drive heavy volume of traffic to their sites from proven keywords.

Directory Listings and Index Listings (paid inclusion products) put links into the LookSmart directory and into the Inktomi search index, enabling thousands of a company`s products and services to show up in the main body of search results on many of the top portals and ISPs. Directory Listings and Index Listings are designed for direct marketers, catalogers, multi-channel retailers, mass merchandisers, comparison shopping sites, and other companies with broad merchandising needs.

LookListings Customers

Marketers are adopting LookSmart`s listings products due to the huge

scale of search, the performance-based economics of search listings, and

the one-stop solution LookSmart offers. Directory and Index Listings`

customers grew from 81 customers in the first quarter of 2001 to 137 in

the second quarter of 2001. New customers include Dell, Gateway, J.Jill,

Lands` End, Office Depot, The Sharper Image and Staples. Subsite

Listings, will be folded into LookListings, with Subsite Listings

customers joining the LookListings program. Current Subsite Listings

customers include: Amazon.com, Banana Republic, Barnes & Noble.com,

CarsDirect.com, DealTime, eBay, Eddie Bauer, Gap, OfficeMax, Old Navy,

Spiegel and VerticalNet.

LookListings Distribution

LookListings are distributed via the LookSmart network of top portals,

ISPs and media sites including: Microsoft`s MSN, Excite, AltaVista, iWon,

Netscape Netcenter, Time Warner, Prodigy, Juno, Qwest, Go2Net, and

Mamma.com, in addition to the Inktomi distribution network.

Express Submit

Express Submit serves the needs of small and medium size businesses

looking to drive qualified leads to their site. Express Submit is sold

through LookSmart`s partnership network including Microsoft`s MSN,

AltaVista, Excite and iWon.

Financial Results by Business Segment

Listings

The listings products accounted for 43 percent of revenues and generated $8.1 million in revenue in the second quarter of 2001. This was a 26 percent increase over the first quarter of 2001. The percentage of LookSmart directory listings that generate revenue grew from 3.4 percent in the first quarter of 2001 to 4.9 percent in the second quarter of 2001, bringing the total number of listings to 136,683 URLs.

Breakout of LookListings and Express Submit revenue (dollars in millions):

Q2 `00 Q3 `00 Q4 `00 Q1 `01 Q2 `01

LookListings $0.98 $1.63 $2.47 $3.59 $5.28
Express Submit $0.63 $1.66 $2.26 $2.83 $2.81
Total Listings $1.61 $3.29 $4.73 $6.42 $8.09


Advertising/Syndication

In the second quarter of 2001, advertising/syndication revenue was $7.4 million, compared to $8.9 million in the first quarter of 2001 and $17.6 million in the second quarter of 2000. Advertising/syndication revenue represented 39 percent of total revenue in the second quarter of 2001 compared to 64 percent for the same period of the previous year.

Licensing

Licensing revenue of $2.9 million in the second quarter of 2001 represented 15 percent of total revenue. Licensing revenues declined 43 percent from the first quarter of 2001 and 33 percent from the second quarter of 2000. As expected, licensing revenue was cyclically lower in the second quarter of 2001 due to the accounting treatment of fixed licensing payments from Microsoft resulting from LookSmart`s continual over-delivery against contractual requirements. For further information, see LookSmart`s Annual Report or Form 10-K filed with the SEC on March 16, 2001.

ECommerce

ECommerce revenue in the second quarter of 2001 was $0.5 million. As noted in LookSmart`s first quarter results on April 26, 2001, eCommerce revenues in the second quarter of 2001 were lower due to the change in LookSmart`s relationship with eCommerce partner, Guthy Renker Corporation (GRC), to a listings and advertising partnership. In order to focus on core competencies, LookSmart no longer handles the inventory of GRC product sales and no longer books gross revenue from GRC product sales, but captures the value of marketing those products through a commission on product sales and advertising. This change has resulted in lower nominal revenues but a slight improvement in EPS.

As a result of an impairment analysis, LookSmart also wrote down $2.4 million of goodwill associated with the acquisition of the Guthy Renker Internet business, which includes the BuyItOnTheWeb, in the second quarter of 2001.

International

LookSmart`s joint venture with BT in Europe and Asia, BTLookSmart, follows the same business model as LookSmart in the U.S. The business is most advanced in Britain and Japan. BTLookSmart recently implemented Express Submit and Directory listings products and will roll out Featured Listings in coming quarters. Cash investments in all LookSmart`s international markets totaled $3.9 million in the second quarter of 2001.

Directory Products

LookSmart currently has 32 Internet directories in 27 countries and 13 languages. LookSmart directories now have more than 2.8 million URLs organized into 260,000 categories. LookSmart has completed the integration of Zeal (a community directory technology), which is driving substantial quality improvements in LookSmart`s directory structure.

Earnings Conference Call

LookSmart will hold a conference call today to discuss its second quarter results at 3:00 p.m. PDT, 6:00 p.m. EDT, and 8:00 a.m. Australian EST on July 27, 2001. The call will also be webcast live at http://aboutus.looksmart.com. For more information about the call, please contact Investor Relations at [phone] or [e-mail].

About LookSmart

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in Web directories, LookSmart search listings reach 77 percent* of Internet users in the U.S., through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart`s distribution partners include Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and Asia-Pacific.

Media Metrix June 2001 Ad Network Report

Forward-Looking Statements

Except for the historical information contained herein, this press release contains forward-looking statements that involve risks and uncertainties. Words such as "will," "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates," "may," and variations of these words or similar expressions are intended to identify forward-looking statements. Also, any statements that refer to expected revenues from existing and new products, time lines for roll-out of new products, changes in advertising yields, future expectations, industry projections or other characterizations of future events or circumstances, including assumptions underlying these projections, are forward-looking statements. These statements are not guarantees of future performance and are subject to risks and uncertainties. Our future results may differ from the results discussed or forecasted due to various factors, such as the potential failure of businesses, Web sites and Internet users to use our targeted advertising and listings products at projected rates; the possibility that listings revenues will not continue to grow as they have in recent quarters; the potential failure to expand successfully in international markets; the possibility that BT customers will not choose to use the LookSmart directory at rates sufficient to recoup our costs; the possible failure to continue to expand the LookSmart network and our traffic base at projected rates; the possibility of an unexpected increase in costs, expenses or other factors contributing to our burn rate; and the possibility that we may not reach operating profitability as early as projected, if at all. In addition you should read the risk factors detailed in our Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K filed with the Securities and Exchange Commission. Please note that we undertake no obligation to revise or update publicly any forward- looking statements for any reason. "LookSmart" is a trademark of LookSmart, Ltd., and/or its subsidiaries in the U.S. and other countries. All other trademarks mentioned are the property of their respective owners.

Contacts:

Martha Clark, Interim Chief Financial Officer, 415/348-7200,

[e-mail]

For Investors: Liz Haggerty, Director of Investor Relations,

415/348-7185, [e-mail]

For Media: Kathryn Shantz, Director of Public Relations, 415/348-7104,

[e-mail]

LOOKSMART, LTD.
CONSOLIDATED STATEMENTS OF OPERATIONS -
(In thousands, except per share amounts)


Three Months Ended Six Months Ended
30-Jun 30-Jun
2000 2001 2000 2001

Revenues:
Listings $1,612 $8,089 $2,243 $14,510
Advertising and
syndication 17,582 7,358 29,847 16,228
Licensing 4,396 2,924 9,763 8,049
Ecommerce 3,711 525 6,947 8,497
Total revenues 27,301 18,896 48,800 47,284

Cost of revenues:
Listings -- 1,971 -- 3,217
Advertising and
syndication 1,134 1,443 2,087 2,761
Ecommerce 2,277 329 4,164 5,337
Total cost of revenues 3,411 3,743 6,251 11,315

Gross profit 23,890 15,153 42,549 35,969

Operating expenses:
Sales and marketing
(including amortization
of deferred compensation
of 285 and 443 in the
3 months ended June 30,
2000 and 2001, respectively,
and 771 and 1,024 in the
6 months ended June 30,
2000 and 2001,
respectively) 19,880 9,585 37,083 26,921
Product development
(including amortization
of deferred compensation
of 77 and 282 in the 3
months ended June 30,
2000 and 2001,
respectively, and 376
and 586 in the 6 months
ended June 30, 2000
and 2001, respectively) 9,522 6,888 18,431 15,785
General and
administrative
(including amortization
of deferred compensation
of 27 and 21 in the 3
months ended June 30,
2000 and 2001,
respectively,
and 495 and 252 in the
6 months ended June 30,
2000 and 2001,
respectively) 3,293 3,056 6,628 6,388
Amortization of goodwill
and intangibles 1,831 4,354 3,776 6,810
Restructuring expenses -- -- -- 9,434
Total operating expenses 34,526 23,883 65,918 65,338

Loss from operations (10,636) (8,730) (23,369) (29,369)

Non-operating income
(expenses) (2,390) (5,001) (3,583) (8,893)

Loss before income taxes (13,026) (13,731) (26,952) (38,262)

Income taxes & minority
interest (159) 15 (302) 41

Net loss ($12,867) $(13,746) ($26,650) $(38,303)

Historical net loss per
common share:
Basic and diluted net
loss per share ($0.14) ($0.15) ($0.30) ($0.42)
Weighted average shares
outstanding 89,292 91,511 87,982 91,362
Pro forma operating
loss (excluding
amortization of
goodwill and
unearned
compensation
& non recurring chgs) (8,416) (3,630) (17,951) (9,427)
Pro forma operating loss
(excluding
amortization of goodwill
and unearned
compensation & non
recurring
chgs) per share ($0.0943) ($0.0397) ($0.2040) ($0.1032)


LOOKSMART, LTD
CONSOLIDATED CONDENSED BALANCES SHEETS
(in thousands)


31-Dec-00 30-Jun-01
(unaudited)

ASSETS
Cash $52,617 $43,345
Restricted Cash 43,297 40,796
Short Term Investments 2,979 0
Accounts Receivable, net 18,307 9,031
Other Current Assets 13,266 4,522
Total Current Assets 130,466 97,694

Property, Plant and Equipment, net 13,259 11,235
Goodwill and Intangibles, net 31,895 19,070
Other Assets 6,776 5,927

Total Assets $182,396 $133,926

LIABILITIES AND STOCKHOLDERS` EQUITY

Accounts Payable and Accrued Liabilities $7,414 $12,736
Deferred Revenue - current portion 20,537 11,743
Other Current Liabilities 14,885 562
Total Current Liabilities 42,836 25,041

Long Term Liabilities 60,338 65,495

Total Liabilities 103,174 90,536

Total Equity 79,222 43,390

Total Liabilities and Stockholders` Equity $182,396 $133,926

[FLOTSAM_AND_JETSAM_US]

Zahlen wie erwartet. Aber in dem späteren Konfernz Call wurde die Umsatzerwartung für das nächste Quartal auf 18mio Dollar gesenkt. Also kein Wachstum.
Nur für Übernahmespekulanten geeignet.

[mvlengen]

ja schöne scheiße

[mvlengen]

LookSmart Appoints Dianne Dubois Chief Financial Officer



SAN FRANCISCO – August 6, 2001 – LookSmart (Nasdaq: LOOK, ASX: LOK), the global leader in Web directories, today announced that Dianne Dubois has been appointed chief financial officer for LookSmart. Dubois replaces Martha Clark, who has served as interim CFO for the Company, since March 2001.



“Dianne is a seasoned finance professional who brings the full range of experience we were seeking from her very successful career,” stated Evan Thornley, chairman and chief executive officer for LookSmart. “In addition to her lengthy public accounting background, Dianne has significant corporate development, joint venture and public markets experience. We`re excited to have her join our executive management team.”



"I am excited to be joining the excellent management team at LookSmart, which has financially positioned the Company to take advantage of the significant market opportunity in the search targeted marketing business,” said Dianne Dubois. “I look forward to working with this team to continue building the strength of the Company as it enters its next growth phase.”



Dubois most recently served as the vice president finance - North America for E*TRADE, a multinational online financial services company, with over $1 billion in revenues. While at E*TRADE, she was responsible for the development of E*TRADE Advisor, including negotiating the joint venture for eAdvisor, strategy, operations and management. Additionally, Dubois led the acquisitions of eInvesting and Privateaccounts.com, including valuation, due diligence and negotiations.





Prior to joining E*TRADE in 2000, Dubois was vice president of finance for PIMCO Advisors L.P., a multinational investment advisor with over $1 billion in revenues and over $250 billion in assets. She managed finance and planning for the Company, including financial responsibilities for four foreign offices. Previously, Dubois served as vice president, financial planning and analysis for WellPoint Health Networks, where she was responsible for strategic and operational planning. Additionally, she performed merger and acquisition analyses and integration planning. Dubois served for five years at the Walt Disney Company in a variety of positions, including director of operations planning, and was heavily involved in SEC reporting. Additionally, she spent eight years in public accounting, primarily for Arthur Andersen.



About LookSmart:

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in Web directories, LookSmart search listings reach 77 percent* of Internet users in the U.S., through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart’s distribution partners include Microsoft`s MSN, Excite@Home, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and Asia-Pacific.

* Media Metrix June 2001 Ad Network Report



Contact:

Kathryn Shantz

415/348-7104

[e-mail]

[mvlengen]

+++++++++++++++++++++noch mehr news++++++++++++++++++++++++

LookSmart Completes Integration of Zeal Media

Projects to Double the Number of Noncommercial Sites Added to Its Directory in 2001

SAN FRANCISCO – August 7, 2001 – LookSmart (Nasdaq: LOOK, ASX: LOK), the global leader in Web search directories, today announced the integration of Zeal’s community-based directory, enabling members of the community to contribute high-quality, noncommercial content into the LookSmart directory. With community content from Zeal, LookSmart expects to double the rate of noncommercial site additions by year’s end, increasing the scale and quality of the directory, while keeping cost structures flat.



“We are excited by the enthusiastic response and commitment we’re seeing from members of the community who are making significant contributions to the directory,” stated Kevin Berk, senior vice president of product. “Our noncommercial content enables our partners to produce superior search results that complement our commercial and paid listings. For example, a baseball fan can do a search on the San Francisco Giants and find noncommercial sites added by the community and the editorial team, such as fan pages for players like Barry Bonds, local news coverage, and guides to the ballpark as well as commercial listings for Giants tickets and merchandise.”



Community content will complement LookSmart’s existing noncommercial listings as well as editorial content and paid listings, enhancing the user experience throughout the directory network. The contributions of Zeal’s community will be maintained and supported by LookSmart’s professional editorial team, maximizing the quality and scale of the LookSmart directory.



Members of the community contribute to a wide range of noncommercial categories, ranging from broad topics, such as history, languages, and theology, to more specific categories, such as animal shelters, budgerigars, chambers of commerce, PlayStation tips, and orchids.



LookSmart acquired Zeal Media, Inc., the leader in community directory technology in October 2000. LookSmart directories now have more than 2.8 million URLs organized into 260,000 categories. LookSmart is committed to editorial integrity and does not accept porn, hate, or spam in its directories.



About LookSmart:

LookSmart helps more than 40,000 businesses harness the power of Internet search to generate qualified leads. As the global leader in Web directories, LookSmart search listings reach 77 percent* of Internet users in the U.S., through 5 of the top 10 portals, 5 of the top 10 ISPs, and hundreds of additional ISP and media partners worldwide. LookSmart’s distribution partners include Microsoft`s MSN, Excite, AltaVista, iWon, Netscape Netcenter, Inktomi, AOL Time Warner, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace, and Qwest. BTLookSmart, LookSmart`s joint venture with BT, deploys LookSmart wireless and Web directory solutions for ISPs, portals, and mobile Internet businesses across Europe and the Asia-Pacific.

* Media Metrix June 2001 Ad Network Report





Forward-Looking Statements

Except for the historical information contained herein, this press release contains forward-looking statements that involve risks and uncertainties. Words such as “will,” “expects,” “intends,” “estimates,” “may,” and variations of these words or similar expressions are intended to identify forward-looking statements. Also, any statements that refer to time lines for rollout of new technologies, future expectations, industry projections or other characterizations of future events or circumstances, including assumptions underlying these projections, are forward-looking statements. These statements are not guarantees of future performance and are subject to risks and uncertainties. Our future results may differ from the results discussed or forecasted due to various factors, such as potential technical difficulties in completing the integration of Zeal technology into LookSmart`s editorial processes; the potential failure to expand successfully in international markets; and the possibility of an unexpected increase in costs, expenses or other factors contributing to our burn rate. In addition you should read the risk factors detailed in our Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K filed with the Securities and Exchange Commission. Please note that we undertake no obligation to revise or update publicly any forward- looking statements for any reason.



Contact:

Kathryn Shantz

415/348-7104

[e-mail]